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Publishing Success stories in Driving ROI and Results using Content Management Systems solutions

Ebner Media - Publishing - Medium

Ulm, Germany
Digital publishing transformation Localized content management Content management Localization

Contentstack helped Ebner Media cut time to market by 50% and reduce developer resources by half. Ebner Media moved dozens... of print magazines to digital using Contentstack’s headless CMS. The platform’s localization tools enabled global content licensing and new revenue streams. Teams now launch new products faster and manage content for multiple regions easily. Ebner Media also uses AI for translation, SEO, and news categorization, supporting global expansion.

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Research World - Publishing - Small

Editorial website migration and relaunch Content management Website redesign

ApostropheCMS helped Research World launch a new website after their old WordPress site crashed. The new site features a modern... design, easy navigation, and advanced content filtering. The team reused 80% of the ESOMAR UI library, speeding up deployment by five times. Now, more staff can manage and publish content, improving workflow and collaboration. The site was delivered in under two months, meeting tight deadlines and budget limits.

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Wolters Kluwer - Publishing - Very Large

Alphen aan den Rijn, Netherlands
Content portal migration and consolidation Content management SEO optimization

Wolters Kluwer used Edito CMS to migrate several content websites into one legal information portal, Prawo. pl. The project focused...on merging multiple sites while keeping organic search traffic. The new portal features a modern layout, mobile-friendly design, and logical information structure. Over half of the portal's traffic now comes from organic search. The portal also connects users to the LEX product for daily legal documents.

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The National - Publishing - Medium

Abu Dhabi, UAE
Live news coverage and engagement Audience engagement Content publishing

Arena Live Blog helped The National deliver real-time news updates. The platform enabled fast, interactive coverage with text, images, and... video. Audience engagement and retention increased, especially during major news events. Social media reach grew due to richer content. The National now connects better with readers and builds loyalty through live interaction.

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Political Wire - Publishing - Small

USA
Paid membership program management Subscription management Community engagement

Memberful helped Political Wire launch a paid membership program on WordPress. Taegan Goddard quickly set up Memberful and saw instant... sign-ups from loyal readers. The platform enabled easy credit card payments and membership tracking without changing the site’s design. Political Wire now offers exclusive content and ad-free experiences to subscribers. High retention rates give stable revenue and let Taegan focus on community engagement.

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Legacy.com - Publishing - Medium

Chicago, USA
Editorial content management for publishing Multi-channel content delivery Content management Publishing

Legacy. com needed a new content management system to support its high-traffic editorial platform. The team chose Drupal for its...robust authoring workflow and editorial layout control. Facet Interactive and Axelerant delivered the Drupal CMS in just 6 months, enabling multi-channel publishing across 1,400+ branded sites. The solution included RESTful APIs, advanced asset management, and SEO-optimized URL structures. Legacy.com now publishes obituaries and news faster, supporting nearly 2,000 newspaper affiliates nationwide.

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Penguin Random House Verlagsgruppe - Publishing - Large

Munich, Germany
Digital content management for publishing Personalized marketing campaign management Content management Customer engagement

Penguin Random House Verlagsgruppe used CoreMedia to launch a new digital experience platform. The platform supports over 2,500 new titles... each year and unifies 40+ publishing imprints. Real-time data updates keep book information current for readers. Marketing teams can create and update content quickly using flexible modules. The solution integrates with Salesforce CRM for audience segmentation and personalized campaigns. Mobile-first design ensures strong performance for all users.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Drum und Dran - Publishing - Small

Mistelbach, Germany
Travel blog website creation Automated newsletter integration Content publishing Audience engagement

Contao Open Source CMS powered the Reiseblog Drum und Drin website. The goal was to share travel stories from vanlifers... and motorhome owners. The site features a newsletter that sends updates when new posts go live. It uses full-screen backgrounds, modern animations, and 360° panoramas. These features help create an emotional and engaging travel blog experience.

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Tygodnik Powszechny - Publishing - Small

Krakow, Poland
Editorial workflow automation Website migration and modernization Content management Website operations

Pantheon helped Tygodnik Powszechny, a weekly magazine in Poland, modernize its digital publishing. The team migrated 70,000 content pieces to... Pantheon and upgraded from Drupal 7 to Drupal 9. With Pantheon’s WebOps platform, they improved website security and sped up content production. The newsroom now pushes releases several times a week and saw a 56% increase in users year-over-year. Pantheon enabled a centralized CMS and streamlined editorial workflow.

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Sjaellendske Medier - Publishing - Medium

Slagelse, Denmark
Multi-channel publishing management Advertising workflow automation Content management Advertising management

Sjaellendske Medier uses Atex solutions to manage their publishing operations. The company benefits from digital and print content creation tools.... They also use digital asset management and advertising management features. These tools help streamline workflows and improve efficiency. Sjaellendske Medier can now handle content and ads more easily across channels.

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Wyanoke Group - Publishing - Medium

New Jersey, USA
Cloud-based file management for publishing Secure client file sharing and access control Content workflow automation Data security and compliance

Egnyte helped Wyanoke Group, a healthcare publisher, move from on-premises servers to a secure cloud-based file system. The switch led... to a 60% drop in backup-related support tickets and 25% time savings for IT by removing server maintenance. Employee file access setup became 30% faster. Egnyte’s integration with Salesforce improved secure file sharing for sales teams. Wyanoke now meets strict client security demands, especially for pharma clients, and supports remote work with easy, secure access.

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American Library Association - Publishing - Large

Chicago, USA
Collaborative content publishing for standards Translation management for global teams Content management Collaboration enablement

Componize CCMS helped the American Library Association cut content publishing time by 50%. The ALA also reduced production costs by... 30%. The solution enabled global teams to collaborate on the RDA standard. Authors now use a web-based tool for content creation and translation management. The ALA can publish to print, web, and e-readers from one platform.

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Hanley Wood Media - Publishing - Medium

Washington, USA
Content curation and publishing automation Content management

Categorical’s Curation Desk helped Hanley Wood Media speed up content publishing. Editors now use drag-and-drop tools to publish to 40+... e-newsletters in minutes. The new workflow saves time and boosts efficiency. Digital revenue grew quickly in just four months. Editors feel more empowered and can focus on what matters most. Hanley Wood aims to reach its digital revenue goals faster.

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Kriyadocs - Publishing - Small

Chennai, India
Publishing workflow metadata management Metadata management

Kriyadocs integrated Ringgold IDs to fix inconsistent institutional names and manual errors in publishing workflows. This move improved metadata quality... and made publisher workflows more reliable. The solution supports interoperability across the publishing lifecycle. Publishers using Kriyadocs now experience fewer delays and errors. The integration helps streamline submission, peer review, and production processes.

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Ekstra Bladet - Publishing

Fastly helps Ekstra Bladet, Denmark's largest online news site, keep their website stable and fast. The team needed a way... to handle big traffic spikes without downtime. They chose Fastly's CDN for its global reach, fast content purging, and easy-to-use control panel. Ekstra Bladet now puts their whole website behind Fastly. The platform lets them deliver news without interruptions and keeps users happy.

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Ekstra Bladet - Publishing

Fastly helps Ekstra Bladet, Denmark's largest online news site, keep their website stable and fast. The team needed a way... to handle big traffic spikes without downtime. They chose Fastly's CDN for its global reach, fast content purging, and easy-to-use control panel. Ekstra Bladet now puts their whole website behind Fastly. The platform lets them deliver news without interruptions and keeps users happy.

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Measuring Email Marketing Success in Publishing Deployments

 

Class Editori - Publishing - Medium

Milan, Italy
Audience behavior analysis for publishing Personalized content delivery Customer engagement Content marketing

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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ArcaMax - Publishing - Small

Virginia, USA
Email deliverability improvement Subscriber onboarding optimization Email marketing Customer acquisition

Netcore Email helped ArcaMax boost their first email inboxing rate by 20% in just one week. ArcaMax, a major news... and features publisher, faced issues with confirmation emails landing in spam. They used Netcore's Email API to implement double opt-in and improve deliverability. Netcore's AI-based features and expert support enabled real-time adjustments and better domain reputation. As a result, ArcaMax saw more confirmed subscribers and steady business growth.

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TheBusinessDesk.com - Publishing - Small

Leeds, UK
Personalised regional news delivery Event promotion email campaigns Email marketing Audience segmentation

Campaigner helped TheBusinessDesk. com achieve a 99% email delivery rate and a 27.59% click-through rate, far above industry averages. TheBusinessDesk.com...used Campaigner to send personalised, region-specific news and event updates to subscribers. Campaigner’s platform enabled fast delivery of breaking news and seamless integration with real-time news feeds. TheBusinessDesk.com maintained its market leadership in regional business news with targeted campaigns and high engagement. The dedicated UK support team ensured ongoing success and reliability.

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Il Sole 24 ORE - Publishing - Medium

Milan, Italy
Email list management for publishing Newsletter and announcement distribution Email marketing Audience engagement

Il Sole 24 ORE used L-Soft's LISTSERV, LISTSERV Maestro, and HDMail to manage over 50 email lists, some with more than 10,000 subscribers. The solution automated... registration and list management, enforced anti-spam policies, and enabled editorial, marketing, and customer service teams to send mailings independently. Il Sole 24 ORE benefited from stable performance and easy creation of new mailing lists. The integration allowed for dynamic, personalized communications and supported the company's growth in subscribers.

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The Oxford American - Publishing - Small

Little Rock, USA
Email newsletter subscriber growth Brand consistency across channels Email marketing Audience engagement

The Oxford American used Emma to grow their email list by over 800 new contacts. They wanted to keep readers... engaged between quarterly print issues. Emma's custom email template helped them match their print and online branding. The Lightbox Form made it easy to collect subscribers. Their automated welcome email achieved a 54.7% open rate and a 23.5% click rate. This boosted engagement and promoted their print magazine and social channels.

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KMI Media, Ltd. - Publishing - Medium

Toronto, Canada
Email newsletter subscriber conversion Event ticket sales promotion Email marketing Audience engagement

Pinpointe helped KMI Media, Ltd. boost event ticket sales, with 40% now coming from email marketing. KMI gained over 1,300... new newsletter subscribers in just 120 days. Open rates reached up to 45% and click-through rates up to 20%. Pinpointe's split testing and lead capture forms let KMI target subscribers and convert free readers to paid magazine customers. Detailed reporting and behavioral targeting improved campaign results and sales.

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Crain Communications - Publishing - Large

Detroit, USA
Digital subscription growth Abandoned order recovery Audience generation Conversion optimization

Cybba helped Crain Communications go digital to promote nine major brands. Crain used onsite engagement and retargeting to drive new... traffic and convert users on Facebook and Instagram. They recovered over 3,915 subscriptions and $420,000 in revenue. Crain achieved these results without adding staff or resources. Cybba's tools maximized digital efficiency across devices.

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L’Etudiant - Publishing - Medium

Paris, France
Personalized student journey automation Lead generation for education services Customer engagement Lead generation

L’Etudiant used Selligent by Marigold to personalize student journeys on its website. The team launched pop-up banners to collect student... interests and contact details. This data powered targeted email newsletters with dynamic content. In three months, the banners drove 130,000 sessions and 110,000 virtual fair visits. Personalized newsletters doubled open rates and achieved 10x higher click-throughs. Engagement and conversions rose quickly after launch.

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L’Etudiant - Publishing - Medium

Paris, France
Personalized student journey automation Lead generation for education services Customer engagement Lead generation

L’Etudiant used Selligent by Marigold to personalize student journeys on its website. The team launched pop-up banners to collect student... interests and contact details. This data powered targeted email newsletters with dynamic content. In three months, the banners drove 130,000 sessions and 110,000 virtual fair visits. Personalized newsletters doubled open rates and achieved 10x higher click-throughs. Engagement and conversions rose quickly after launch.

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Eric R. Asher - Publishing - Small

Saint Louis, USA
Audience building for book promotion Automated email campaigns for reader engagement Audience engagement Email marketing

AWeber helped Eric R. Asher, a self-published author in Saint Louis, build a direct audience for his books. He used... email marketing to grow his list and send automated campaigns with free content. Tagging in AWeber let him target readers by interest and boost engagement. Eric’s email list drove more Amazon sales and reviews, helping him earn more than with traditional publishing. Email became his main tool for building loyal fans and increasing book sales.

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Dylan Redekop (Growth Currency) - Publishing - Small

Email newsletter audience growth Email deliverability improvement Audience development Email marketing

Kit helped Dylan Redekop grow his Growth Currency newsletter from 0 to over 2,000 subscribers in a year. He switched from... Substack to Kit to improve deliverability and manage sponsorships. After switching, his open rates jumped from 42% to 58%. Kit’s landing page builder and templates made it easy to create lead magnets, driving 140+ new signups. Consistent branding and cross-promotion further boosted his list growth.

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Harvard Business Review - Publishing - Medium

Boston, USA
Email review and approval workflow Email accessibility compliance Email marketing Collaboration and workflow management

Litmus helped Harvard Business Review cut their email review and approval time by 50%. The four-person team sends multiple campaigns... weekly to over 500,000 subscribers. Litmus streamlined their workflow, making collaboration and feedback easier. The team now catches email display issues before sending. They also improved email accessibility for all subscribers. Harvard Business Review now delivers optimized, error-free emails faster.

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EL PAÍS - Publishing - Large

Madrid, Spain
Newsletter creation workflow automation Content marketing

Stensul helped EL PAÍS cut newsletter production time by 10x. The team launched three times more newsletters after switching to... Stensul's Governed Creation platform. Journalists could now create emails without help from designers or developers. The number of people needed for each newsletter dropped by 66%. EL PAÍS expanded its subscriber base and increased revenue with faster, easier email creation.

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IEEE - Publishing - Large

Piscataway, USA
Newsletter production automation Content marketing

Feedotter helped IEEE cut newsletter creation time from 45 minutes to just five. The platform automated their workflow, making it... much easier for the team. IEEE now manages three recurring newsletters efficiently. They have used Feedotter for seven years. The tool is a key part of their process, saving time and boosting productivity.

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Cats Jumping on the Couch - Publishing - Small

California, USA
Email newsletter updates for magazine Content marketing

EmailOctopus helped Cats Jumping on the Couch, a quarterly magazine created by nine-year-old Bodhi Biddle Schneider, keep readers updated. Bodhi used EmailOctopus... to send newsletters to family and friends about new issues and behind-the-scenes stories. The platform's free plan and easy-to-use features made it ideal for a young creator starting out. EmailOctopus enabled Bodhi to engage his audience and grow his creative project during the pandemic.

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Schwäbischer Verlag GmbH & Co. KG - Publishing - Large

Inxmail automated Schwäbischer Verlag's daily newsletters for 26 regions. The publisher used Inxmail's workflow builder to set up a scalable,... drag-and-drop automation. News articles are loaded from RSS feeds and sent out on time every morning. The solution saves significant time and reduces editorial workload. All 26 regional editions are now delivered automatically at 6 a.m. each day.

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ideal-LIVING - Publishing - Small

iContact helped ideal-LIVING boost email open rates from 3% to 36%. The publishing company doubled its subscriber base to over... 70,000 engaged readers. Monthly, they now see 20,000+ community engagements and 3,000+ click-throughs in a single campaign. With iContact's Premier Services and expert support, ideal-LIVING achieved exponential growth and doubled their annual requests to 40,000. Strategic email marketing and list management drove these results.

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Forbes - Publishing

Puresend helped Forbes upgrade its email marketing for its newsletter division. Forbes needed a reliable email service provider with custom... features and fast transition. Puresend delivered a tailored solution, met the go-live deadline, and improved user experience. Forbes gained better deliverability, transparency, and support. The partnership led to new features like a custom preferences page and automated opt-out sharing.

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Publishing examples of Driving Business Value with Marketing Automation

 

Stylist - Publishing - Medium

London, UK
Customer data unification for marketing Retention campaign optimization Customer engagement Data management

MessageGears helped Stylist, a UK-based fashion and lifestyle magazine, unify their customer data. Before, Stylist struggled with inconsistent data from... multiple marketing providers. With MessageGears, they created a single customer view and improved trust in their data. Onboarding took less than five weeks. Stylist saw a 92% six-month engagement rate and a 15% increase in email read and click rates. The solution enabled better retention campaigns and more confident reporting.

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Haymarket Media - Publishing - Large

London, UK
Personalized email campaign automation Audience segmentation and reporting Customer engagement Content marketing

Maropost helped Haymarket Media automate personalized email campaigns 10x faster than before. Haymarket needed better segmentation, improved reporting, and a... more reliable interface to manage campaigns across 20 medical publications. With Maropost, they built dynamic customer journeys and targeted content based on reader behavior. The team now saves significant time and delivers more relevant content to their audience. Maropost's partnership approach supported a smooth transition and ongoing success.

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Class Editori - Publishing - Medium

Milan, Italy
Audience behavior analysis for publishing Personalized content delivery Customer engagement Content marketing

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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Class Editori - Publishing - Medium

Milan, Italy
Audience behavior analysis for publishing Personalized content delivery Customer engagement Content marketing

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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Schlager.de - Publishing - Small

Essen, Germany
Fan community engagement platform Content curation and distribution Customer engagement Content marketing

Schlager. de used tchop to launch a branded mobile app for its fan community. The app brought together news, videos,...social posts, and podcasts in one place. Community features like chat, artist channels, and gamification increased engagement. Over 90% of users registered within their first three sessions. Monthly rewards and interactive content kept fans active and loyal. The app reduced platform dependency and built direct fan relationships.

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Taaghche - Publishing - Medium

Tehran, Iran
Omnichannel engagement automation Personalized reading habit nurturing Customer engagement Content marketing

WebEngage helped Taaghche double its omnichannel conversions. Taaghche used WebEngage to automate and personalize user journeys for millions of readers.... The platform unified campaign management across push, in-app, SMS, and email. Taaghche built reading reminder workflows and after-sales journeys to boost engagement and repeat purchases. With real-time analytics and SQL-based API integration, Taaghche improved targeting and reduced user fatigue.

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ShoutMeLoud - Publishing - Small

New Delhi, India
Audience segmentation for push notifications Affiliate offer promotion via web push Customer engagement Content marketing

PushEngage helped ShoutMeLoud boost conversions to 10% using segmented push notifications. The blog achieved a 6.77% opt-in rate and 5.3%... click-through rates on drip campaigns. Segmentation allowed ShoutMeLoud to send targeted messages, increasing engagement and repeat traffic. PushEngage's cost-effective pricing made it easy for ShoutMeLoud to scale their campaigns. Real-time notifications helped promote affiliate offers and drive more sales.

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Scientific American - Publishing - Medium

New York, USA
Email campaign automation and segmentation Behavioral data-driven customer engagement Email marketing Customer engagement

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Hachette Book Group - Publishing - Large

New York, USA
Digital asset management for publishing Automated content distribution to retailers Digital asset management Content distribution

Aprimo helped Hachette Book Group replace an outdated digital asset management system. The old system was slow and unreliable, causing... users to bypass it and waste time searching for book covers. With Aprimo, HBG streamlined workflows and automated distribution to retailers. The migration was completed over a weekend, enabling thousands of book covers to be distributed automatically. Over 800 users onboarded with minimal training, and tasks that took hours now take about 20 minutes. HBG improved efficiency and organization with Aprimo DAM.

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Hachette Book Group - Publishing - Large

New York, USA
Digital asset management for publishing Automated content distribution to retailers Digital asset management Content distribution

Aprimo helped Hachette Book Group replace an outdated digital asset management system. The old system was slow and unreliable, causing... users to bypass it and waste time searching for book covers. With Aprimo, HBG streamlined workflows and automated distribution to retailers. The migration was completed over a weekend, enabling thousands of book covers to be distributed automatically. Over 800 users onboarded with minimal training, and tasks that took hours now take about 20 minutes. HBG improved efficiency and organization with Aprimo DAM.

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DoRzeczy.pl - Publishing - Medium

Warsaw, Poland
Content promotion via web push Reader engagement and loyalty building Audience engagement Content distribution

PushPushGo helps DoRzeczy. pl reach 15% of its 3.2 million users with web push notifications. 89% of these subscribers engage...regularly with the portal. The team sends 180-200 push campaigns each month to promote content and boost loyalty. The average click-through rate is 2.1%. Deliverability is about 50%.

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Eaglemoss Collections - Publishing - Medium

London, UK
Customer retention and upsell automation Personalized back-in-stock notifications Customer engagement Email marketing

RedEye helped Eaglemoss Collections boost email revenue by 63% year on year using marketing automation. Eaglemoss used RedEye’s Customer Data... Platform to unify customer data and personalize campaigns. The solution included 170 automated campaigns and a ‘Back in Stock’ program. This program achieved over 65% open rates and a 12% click-to-sale conversion. Eaglemoss expanded these campaigns to nine countries after seeing strong results.

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L’Etudiant - Publishing - Medium

Paris, France
Personalized student journey automation Lead generation for education services Customer engagement Lead generation

L’Etudiant used Selligent by Marigold to personalize student journeys on its website. The team launched pop-up banners to collect student... interests and contact details. This data powered targeted email newsletters with dynamic content. In three months, the banners drove 130,000 sessions and 110,000 virtual fair visits. Personalized newsletters doubled open rates and achieved 10x higher click-throughs. Engagement and conversions rose quickly after launch.

Read on →
 

L’Etudiant - Publishing - Medium

Paris, France
Personalized student journey automation Lead generation for education services Customer engagement Lead generation

L’Etudiant used Selligent by Marigold to personalize student journeys on its website. The team launched pop-up banners to collect student... interests and contact details. This data powered targeted email newsletters with dynamic content. In three months, the banners drove 130,000 sessions and 110,000 virtual fair visits. Personalized newsletters doubled open rates and achieved 10x higher click-throughs. Engagement and conversions rose quickly after launch.

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Anthem Publishing - Publishing - Small

Dotdigital and Fresh Relevance helped Anthem Publishing boost web and email personalization. The team saw a 14% increase in pages... per visit and a 30% rise in newsletter clicks. SmartBlocks automated content recommendations, saving time and driving engagement. Automated emails and targeted banners improved conversions. Anthem Publishing achieved a 5.7x ROI in one year.

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Egmont Publishing - Publishing

Agillic's Omnichannel Marketing Automation Platform helped Egmont Publishing improve their subscription business. Egmont used Agillic to create data-driven, personalised welcome... flows for new subscribers. This approach reduced churn by 22% during the trial period. Egmont used personalisation based on age, gender, location, and behavior. The platform's features, like web tracking and testing, made it easy for Egmont to get fast, verifiable results.

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How SEO is Delivering ROI for Publishing Leaders

 

Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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A US-based digital publishing company - Publishing - Large

USA
Content optimization for organic traffic Content marketing SEO performance

seoClarity's Content Fusion helped a US-based digital publishing company boost organic traffic. The team optimized high-potential pages using AI-driven content... recommendations. One page saw a 519% increase in organic traffic in 9 months. Other pages achieved gains of 380%, 461%, and 162% in under 9 months. On average, optimized content saw a 295% traffic increase, proving the value of scalable content optimization.

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DPG Media - Publishing - Large

Amsterdam, Netherlands
Editorial content optimization SEO feedback for publishing teams Content quality management SEO optimization

DPG Media used Textmetrics to improve their editorial workflow. Before, their teams missed chances to optimize and standardize content. With... Textmetrics, editors got real-time SEO and content feedback. This helped make articles easier to read and more discoverable. The software’s customization and actionable insights were key benefits for DPG Media.

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mylife - Publishing - Large

Munich, Germany
SEO workflow management for content portals Technical website monitoring and reporting SEO management Content publishing

Ryte helped mylife. de launch a new health portal in 2016. The team used Ryte to monitor SEO basics and...technical issues. They set up separate projects for development and live environments. Ryte enabled weekly checks and data-driven workflows. mylife.de increased its visibility index from 0 to 19 and saw a 1,500% rise in clicks and impressions.

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Uni-Médias - Publishing - Medium

Paris, France
SEO content optimization for publishers Editorial team SEO training Content marketing SEO management

Semji helped Uni-Médias boost SEO traffic for its news sites. Journalists used Semji to create 125 new articles for parents.fr,... generating over 794,000 clicks. On santemagazine.fr, 112 new articles brought in 98,000 clicks in just four months. Optimizing 64 articles on detentejardin.com led to an 18% increase in clicks. Semji’s platform and SEO support improved content relevance and authority, helping Uni-Médias compete in a crowded news market.

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Scranton Gillette - Publishing - Small

Arlington Heights, USA
SEO training for editorial teams Organic traffic growth for publications Content marketing SEO management

Brightedge helped Scranton Gillette boost organic traffic by 33%. The team used the platform to train editorial staff on SEO.... They applied these SEO principles across 16 magazine brands. This led to more pageviews and higher engagement. The case shows the impact of SEO education and technology for publishers.

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Dani Leitner's travel blog - Publishing - Small

SEO content strategy for travel blogging Content marketing SEO management

Dani Leitner used Moz to grow her small travel blog during the COVID-19 lockdown. She focused on writing detailed articles... about Interrail train routes in Europe. Her first Interrail article ranked on page one for its main keyword within a day. Interrail posts now make up 24% of her blog but drive 70% of monthly clicks. This focus on topical authority brought lasting SEO results and steady traffic growth.

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Dani Leitner's travel blog - Publishing - Small

SEO content strategy for travel blogging Content marketing SEO management

Dani Leitner used Moz to grow her small travel blog during the COVID-19 lockdown. She focused on writing detailed articles... about Interrail train routes in Europe. Her first Interrail article ranked on page one for its main keyword within a day. Interrail posts now make up 24% of her blog but drive 70% of monthly clicks. This focus on topical authority brought lasting SEO results and steady traffic growth.

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Future - Publishing - Very Large

Bath, UK
Website error monitoring and alerting SEO issue detection for publishers Website monitoring SEO management

Conductor Website Monitoring helped Future, a global media publisher, avoid losing thousands of dollars a day by catching website errors in real time. The tool alerted... their team to critical SEO issues, like broken redirects and bad canonicals, before they impacted search rankings. Teams across Future used the platform to monitor over 200 websites, saving time and preventing costly mistakes. As a result, Future protected its revenue, maintained search positions, and focused more on site optimization and growth.

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Gulf News - Publishing - Medium

Dubai, UAE
Website migration SEO management SEO performance improvement Website migration

Lumar helped Gulf News migrate its 2 million-page news site to a new mobile-responsive platform. The Lumar team provided technical... support and a detailed migration plan to reduce risk. After the migration, Gulf News saw a 72% increase in organic sessions. Organic clicks rose by 109% year-over-year, and impressions grew by 314%. The migration improved SEO performance and set a new standard for site transitions in publishing.

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The Hindu - Publishing - Large

Chennai, India
Technical SEO optimization for large websites Crawl budget management for publishers SEO optimization Website performance

Botify helped The Hindu, a major Indian newspaper, boost its online visibility. The Hindu used Botify to find and fix... technical SEO issues across its large website. This led to over 50% more indexable pages crawled by Google. Impressions doubled and organic visits rose by 27%. The Hindu's team could now focus on the most important fixes for better search performance.

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The Hindu - Publishing - Large

Chennai, India
Technical SEO optimization for large websites Crawl budget management for publishers SEO optimization Website performance

Botify helped The Hindu, a major Indian newspaper, boost its online visibility. The Hindu used Botify to find and fix... technical SEO issues across its large website. This led to over 50% more indexable pages crawled by Google. Impressions doubled and organic visits rose by 27%. The Hindu's team could now focus on the most important fixes for better search performance.

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Future - Publishing - Large

London, UK
AMP deprecation and migration SEO performance management

Future used Oncrawl to remove over 3 million AMP URLs from their platform. They monitored mobile search performance and crawl... frequency with Oncrawl before making changes. Search results stayed consistent even though crawl frequency dropped. Over 97% of their URLs remained in the 'Good URLs' category. Oncrawl helped Future avoid negative SEO impact during the AMP removal process.

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Top Stories in Publishing about adoption of Content Marketing software

 

Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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A leading K12 publisher - Publishing - Large

Digital content conversion for education Single sign-on integration for schools Digital publishing Education technology

Kitaboo helped a leading K12 publisher convert print materials into interactive digital content. The platform enabled seamless SSO integration across... HTML, iOS, and Android, making login easy for students and educators. Kitaboo's test generator let teachers create and track assessments within the reader app. The publisher saw a surge in user engagement and rapid growth in their customer base. Kitaboo's support and cross-platform compatibility improved the digital learning experience.

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The National - Publishing - Medium

Abu Dhabi, UAE
Live news coverage and engagement Audience engagement Content publishing

Arena Live Blog helped The National deliver real-time news updates. The platform enabled fast, interactive coverage with text, images, and... video. Audience engagement and retention increased, especially during major news events. Social media reach grew due to richer content. The National now connects better with readers and builds loyalty through live interaction.

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The National - Publishing - Medium

Abu Dhabi, UAE
Live news coverage and engagement Audience engagement Content publishing

Arena Live Blog helped The National deliver real-time news updates. The platform enabled fast, interactive coverage with text, images, and... video. Audience engagement and retention increased, especially during major news events. Social media reach grew due to richer content. The National now connects better with readers and builds loyalty through live interaction.

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Wiley (John Wiley & Sons) - Publishing - Large

Hoboken, USA
Content strategy development for publishing Content strategy Customer engagement

Content Science helped Wiley create a new content strategy. Wiley wanted to engage users and show a modern brand. Content... Science analyzed Wiley’s goals, users, and content. They gave Wiley a clear plan and roadmap. Wiley’s teams now work together better. The new strategy helps Wiley connect with more users.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Digital Bulletin - Publishing - Small

London, UK
Multi-channel content publishing CMS integration for digital magazines Content engagement Publishing automation

Foleon helped Digital Bulletin increase reading time by 4x. The publishing company needed a platform for premium, responsive, and measurable... content. Foleon's API allowed seamless integration with their CMS and enabled embedding of video and audio. Digital Bulletin created 25 publications and saw higher engagement compared to flipbooks. The team valued Foleon's support and the ability to deliver content across all devices.

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Ebner Media Group - Publishing - Medium

Ulm, Germany
Content curation for digital publishing Automated newsletter creation Content marketing Audience engagement

Curata CCS helped Ebner Media Group boost website visits by 260% in nine months. The German publisher used Curata CCS... to curate German-language content for its event website. Editors filled daily and weekly newsletters with curated articles, doubling unique visitors and ad revenue. The software made it easy to find relevant content and automate newsletters. Ebner Media expanded Curata CCS to other sites after seeing strong results.

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SewSew Def - Publishing - Small

USA
Digital magazine publishing Global content distribution Content publishing Audience engagement

SewSew Def used Joomag to move from print to digital publishing. The magazine wanted to reach Millennials interested in sewing... and design. Joomag helped them create, manage, and distribute interactive digital content. SewSew Def expanded its audience and achieved global distribution. The platform made it easy to target a younger, fashion-forward market.

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National Daily Newspaper (Brazil) - Publishing - Large

Brazil
Editorial analytics for newsroom productivity Subscription and event revenue optimization Content analytics Audience engagement

Chartbeat helped a leading Brazilian newspaper boost revenue by 15% year-over-year. The newsroom used real-time data to improve headline performance... and reader engagement. Analyst productivity rose by up to 40%, while editors and writers saw a 25% increase. Chartbeat insights enabled more effective sponsored events and higher subscription revenue. The paper maintained its top readership and grew digital engagement.

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Inovar Communications - Publishing - Small

UK
Bulk link creation automation Advertiser performance reporting Link management Marketing analytics

Inovar Communications used Bitly’s ChatGPT integration to automate bulk link creation for its magazines and newsletters. Manual link building once... took up to half a day, but now takes about two hours. The integration ensures every advertiser gets accurate, timely performance reports. Consistent link structures and fast analytics help Inovar deliver clear campaign results. This saves time and builds stronger relationships with advertisers.

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STT - Publishing - Medium

Helsinki, Finland
Real-time news planning visibility Newsroom collaboration

Sourcefabric worked with STT to improve real-time news planning for Finnish publishers. STT needed to give clients better visibility into... upcoming news coverage. Sourcefabric used its Superdesk platform to adapt workflows and make content plans more accessible. Workshops and collaboration led to new features that let editors and clients see planning items in real time. The project helped STT's clients plan resources and improved transparency in the newsroom.

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Shutter Magazine - Publishing - Small

USA
Digital magazine publishing Content publishing

3D Issue helped Shutter Magazine move from print to a true digital magazine. The team needed a platform that could... handle rich multimedia, not just duplicate print. Competing solutions failed to integrate video and multimedia smoothly. With 3D Issue, staff created digital publications in hours instead of a week. The magazine now features interactive ads and multimedia, attracting 89,000 subscribers and advertisers.

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Penguin Random House - Publishing

Lytho helped Penguin Random House modernize its creative process. The Random House division switched from Lytho Classic to the new... Lytho platform. They used how-to videos and a soft rollout to make the change easy. Lytho's team gave strong support and training. Now, the team reviews and approves book jackets and marketing materials for 800 books each year. The new system lets them finish approvals in 3-4 rounds and spread project management across the team.

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The Independent - Publishing - Large

Taboola Push helped The Independent grow push notification subscribers from 46,000 to over 1 million in just 7 weeks. The platform uses... AI to send personalized alerts and allows manual notifications for breaking news. Taboola Push now drives 2% of The Independent’s total website traffic. Editors save time and reach more readers with targeted notifications. The Independent uses Taboola’s full suite for a data-driven personalization strategy.

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Publishing Clients Speak: The Impact of deploying Collaboration and Productivity solutions

Lulu Press - Publishing - Medium

Raleigh, USA
Support content search and delivery Customer self-service enablement Knowledge management Customer support

Yext Search helps Lulu Press deliver fast, accurate answers to self-publishers. Lulu used Yext to centralize videos, FAQs, and guides... in one searchable knowledge base. After launch, 94% of searches returned structured data, and Lulu saw 11,000 support searches per month. The case deflection rate reached 45%, and positive customer satisfaction scores rose by 7%. Video content was found over 71,000 times, and text-based resources over 350,000 times.

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Legacy.com - Publishing - Medium

Chicago, USA
Editorial content management for publishing Multi-channel content delivery Content management Publishing

Legacy. com needed a new content management system to support its high-traffic editorial platform. The team chose Drupal for its...robust authoring workflow and editorial layout control. Facet Interactive and Axelerant delivered the Drupal CMS in just 6 months, enabling multi-channel publishing across 1,400+ branded sites. The solution included RESTful APIs, advanced asset management, and SEO-optimized URL structures. Legacy.com now publishes obituaries and news faster, supporting nearly 2,000 newspaper affiliates nationwide.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Darakwon - Publishing - Small

Seoul, South Korea
File sharing and collaboration for publishing Digital contract management Content management Collaboration

Dropbox helped Darakwon cut shipping costs by over 50% and save $7,500 a year on server maintenance. File transfers that... once took up to 60 days now happen in seconds. The team improved daily workflow efficiency by 5–10%. Dropbox's version control and admin tools gave Darakwon more security and control. The company now manages global publishing projects faster and with more confidence.

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Darakwon - Publishing - Small

Seoul, South Korea
File sharing and collaboration for publishing Digital contract management Content management Collaboration

Dropbox helped Darakwon cut shipping costs by over 50% and save $7,500 a year on server maintenance. File transfers that... once took up to 60 days now happen in seconds. The team improved daily workflow efficiency by 5–10%. Dropbox's version control and admin tools gave Darakwon more security and control. The company now manages global publishing projects faster and with more confidence.

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Darakwon - Publishing - Small

Seoul, South Korea
File sharing and collaboration for publishing Digital contract management Content management Collaboration

Dropbox helped Darakwon cut shipping costs by over 50% and save $7,500 a year on server maintenance. File transfers that... once took up to 60 days now happen in seconds. The team improved daily workflow efficiency by 5–10%. Dropbox's version control and admin tools gave Darakwon more security and control. The company now manages global publishing projects faster and with more confidence.

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Wyanoke Group - Publishing - Medium

New Jersey, USA
Cloud-based file management for publishing Secure client file sharing and access control Content workflow automation Data security and compliance

Egnyte helped Wyanoke Group, a healthcare publisher, move from on-premises servers to a secure cloud-based file system. The switch led... to a 60% drop in backup-related support tickets and 25% time savings for IT by removing server maintenance. Employee file access setup became 30% faster. Egnyte’s integration with Salesforce improved secure file sharing for sales teams. Wyanoke now meets strict client security demands, especially for pharma clients, and supports remote work with easy, secure access.

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Metsähallitus - Public Sector

Matrix42 helped Metsähallitus make identity management easy. Metsähallitus needed a simple way to manage identities. Matrix42 provided an intuitive identity... governance and administration solution. This made identity management less demanding for Metsähallitus. The solution improved security and made daily work easier.

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Community Journals - Publishing

Fusion Connect Hosted Voice helped Community Journals support remote work while waiting for new office space. The company needed to... upgrade its phone system for telecommuting, boost productivity, and cut hardware costs. Fusion Connect provided hosted voice, audio conferencing, and new desk phones. Staff could work from home and still appear as one team to clients. Caller ID showed the company name, and advanced features improved collaboration. Employees used simple 4-digit dialing, and support was always available. The solution cost less than their old system.

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Awareness Ties - Publishing - Small

Issuu helps Awareness Ties publish AwareNow Magazine online. The team uses Issuu's embed feature for every edition, creating unique links... for each article. This makes it easy to share stories and reach a global audience. Issuu's platform supports their mission to raise awareness for social causes. The digital format lets them work efficiently with a small team and scale their impact.

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Publishing Success stories in Driving ROI and Results using Social Media Marketing solutions

Lulu Press - Publishing - Medium

Raleigh, USA
Support content search and delivery Customer self-service enablement Knowledge management Customer support

Yext Search helps Lulu Press deliver fast, accurate answers to self-publishers. Lulu used Yext to centralize videos, FAQs, and guides... in one searchable knowledge base. After launch, 94% of searches returned structured data, and Lulu saw 11,000 support searches per month. The case deflection rate reached 45%, and positive customer satisfaction scores rose by 7%. Video content was found over 71,000 times, and text-based resources over 350,000 times.

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Sharpologist - Publishing - Small

USA
Social media campaign automation Blog traffic growth Content marketing Social media management

Sharpologist uses Missinglettr to automate social media campaigns for its men's grooming blog. Mark, the owner, sets up 12-month drip... campaigns in about 10 minutes per article. He customizes posts for each social channel to boost engagement. By using both Missinglettr and native platform analytics, he refines his posting strategy. As a result, Sharpologist now gets over 1,000 extra blog visits each month from social media.

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El Mundo - Publishing - Large

Madrid, Spain
Subscription paywall optimization Ad revenue management for publishers Subscription management Audience segmentation

Piano's dynamic paywall helped El Mundo boost subscribers by 60%. The Spanish media company wanted to grow subscriptions without losing... ad revenue or user engagement. They used Piano's segmentation and Ad Revenue Insights to tailor paywall experiences for different user groups. This approach led to a 51% increase in subscription revenue and a 13% rise in paywall exposures, with minimal impact on pageviews. Registrations grew 5x, supporting ongoing personalization and future growth.

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Creative Loafing - Publishing - Small

Atlanta, USA
Event aggregation and automation Content aggregation Event management

EmbedSocial helped Creative Loafing automate event management. Before, interns manually searched social media for event listings. With EmbedSocial, event data... was pulled directly from feeds and displayed on their website. This let them scale from 300-400 to 3,800-5,000 events. The team saved time and focused on curating better content for readers.

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The Tab - Publishing - Medium

London, UK
Editorial trend monitoring and alerts Content distribution Audience development

The Tab uses BuzzSumo’s Monitoring and Alerts to help editors make fast, data-driven decisions. Editors receive real-time alerts about trending... content, which guides story assignments for student journalists. This process shortens the time to publication and boosts the reach of high-performing articles. The Tab increased brand awareness, with stories picked up by major outlets like Fox News. BuzzSumo helps The Tab grow its audience and support student journalists across the UK and US.

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GraveTells - Publishing - Small

USA
Social media scheduling for book reviews Content marketing

Agorapulse helped GraveTells, a romance book review blog, cut social media scheduling time from 30-45 minutes to under 10 minutes per post. Sue Brown-Moore used... Agorapulse to schedule posts across Facebook, Twitter, Instagram, and LinkedIn. The tool's reporting features revealed the best times to post and increased tweet engagement by 105%. GraveTells saw a 70% rise in tweets published and a 155% increase in tweet replies. Agorapulse's clean interface and multi-platform scheduling made managing social outreach much easier.

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The Philadelphia Inquirer - Publishing - Medium

Philadelphia, USA
Social media posting automation Social media management

Echobox AI helped The Philadelphia Inquirer save 26 hours a day on manual social posting. The team used the time... saved to focus on video content for TikTok and Instagram. This led to a big increase in followers on both platforms. Facebook traffic also went up. The Director of Syndication and Social Media said Echobox made the growth possible.

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DIGITAL MAGAZINES - Publishing

Social Elephants helped digital magazines compete for readers on social networks. The magazines wanted to grow their audience and increase... engagement. Social Elephants provided tools for tracking Facebook share of voice and engagement. The solution supported the magazines in their fight to capture more readers. The case highlights the shift from traditional to digital business press.

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The Economist - Publishing - Large

Meltwater helped The Economist grow its readership by providing social listening and analytics tools. The Economist used these tools to... gain deep audience insights and create targeted outreach lists. The team could now align content with reader interests and measure brand impact in key markets. With Meltwater, The Economist serves over 1.4 million subscribers and makes data-driven decisions for content and marketing.

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The Economist - Publishing - Large

Meltwater helped The Economist grow its readership by providing social listening and analytics tools. The Economist used these tools to... gain deep audience insights and create targeted outreach lists. The team could now align content with reader interests and measure brand impact in key markets. With Meltwater, The Economist serves over 1.4 million subscribers and makes data-driven decisions for content and marketing.

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The Economist - Publishing - Large

Meltwater helped The Economist grow its readership by providing social listening and analytics tools. The Economist used these tools to... gain deep audience insights and create targeted outreach lists. The team could now align content with reader interests and measure brand impact in key markets. With Meltwater, The Economist serves over 1.4 million subscribers and makes data-driven decisions for content and marketing.

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Top Stories in Publishing about adoption of E-Commerce Software software

 

The Lorenz Corporation - Publishing - Small

Dayton, USA
Unified eCommerce and ERP integration Digital product sales and downloads Ecommerce platform implementation ERP integration

DynamicWeb helped the Lorenz Corporation move to a unified eCommerce and Dynamics AX platform. The new solution replaced unreliable, home-grown... systems and improved ERP integration. Lorenz now saves the time of 1-2 full-time roles each year. The platform lets customers filter thousands of SKUs and download digital products instantly. Lorenz has seen better value and a stronger user experience, helping them lead in digital sheet music sales.

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EO Media Group - Publishing - Small

Astoria, USA
Publisher site search optimization Ad revenue opportunity discovery Site search Advertising optimization

Swiftype helped EO Media Group improve search for their ad marketplace on Capital Press. The team needed customizable search with... faceting and better insights. Swiftype was deployed in just weeks and worked right away. The dashboard gave new metrics and revealed ad revenue opportunities. EO Media Group saw a 145% increase in ad revenue and a 43% rise in users. Advertisers sold out products due to better search-driven campaigns.

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Creative Loafing - Publishing - Small

Atlanta, USA
Event aggregation and automation Content aggregation Event management

EmbedSocial helped Creative Loafing automate event management. Before, interns manually searched social media for event listings. With EmbedSocial, event data... was pulled directly from feeds and displayed on their website. This let them scale from 300-400 to 3,800-5,000 events. The team saved time and focused on curating better content for readers.

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L’Etudiant - Publishing - Medium

Paris, France
Personalized student journey automation Lead generation for education services Customer engagement Lead generation

L’Etudiant used Selligent by Marigold to personalize student journeys on its website. The team launched pop-up banners to collect student... interests and contact details. This data powered targeted email newsletters with dynamic content. In three months, the banners drove 130,000 sessions and 110,000 virtual fair visits. Personalized newsletters doubled open rates and achieved 10x higher click-throughs. Engagement and conversions rose quickly after launch.

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Nemira - Publishing - Small

Bucharest, Romania
Personalized product recommendation emails Abandoned cart recovery automation Customer engagement Email marketing

Nemira used edrone to boost their online bookstore. They wanted to recreate the personal touch of a physical store and... recover lost sales. With edrone’s automation, they sent personalized product suggestions and reminders. Nemira achieved a 913% return on investment. They earned over 15,900 EUR in one quarter and 2,111 EUR for every 1,000 emails sent. Open rates reached up to 39% for some campaigns.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Harper Collins Publishers UK - Publishing - Large

London, UK
Gamified discount campaigns for ecommerce Real-time social proof for conversion Customer engagement Conversion rate optimization

Harper Collins Publishers UK used Wheelify and Sales Pop Up Conversion Pro to boost engagement and sales on their Shopify store. They ran spin-to-win... campaigns and real-time social proof modules to turn browsers into buyers. Over two years, they generated £154,927.52 in revenue and gained 64,560 new subscribers. The campaigns led to 4,955 orders and a 10% uplift in conversions. Real-time counters built trust and encouraged more purchases.

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Cara Stein - Publishing

SamCart helped Cara Stein, an author and course creator, sell $181,697. 50 in books, trainings, and services in 12 months....She used SamCart to simplify her sales process, driving traffic to a single page with a $27 eBook and a $47 order bump. 39% of her customers took the order bump, boosting her revenue by 67%. Cara surpassed her $72,000 annual goal in less than six months. SamCart made it easy for her to grow her business and stop trading time for money.

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Measuring Digital Asset Management Success in Publishing Deployments

 

Bloomsbury Publishing - Publishing - Medium

London, UK
Academic content digitization and delivery Automated image management for publishing Digital asset management Content publishing

Cloudinary helped Bloomsbury Publishing digitize over 100,000 documents for academic use. The platform enabled fast, secure delivery of high-resolution images... to universities and researchers. Bloomsbury cut publishing time by 50% and saved up to 24 months on digital transformation. Cloudinary’s DAM solution automated image management and ensured responsive, optimized images for all devices. The system also provided strong security, restricting access to authorized users only.

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Bloomsbury Publishing - Publishing - Medium

London, UK
Academic content digitization and delivery Automated image management for publishing Digital asset management Content publishing

Cloudinary helped Bloomsbury Publishing digitize over 100,000 documents for academic use. The platform enabled fast, secure delivery of high-resolution images... to universities and researchers. Bloomsbury cut publishing time by 50% and saved up to 24 months on digital transformation. Cloudinary’s DAM solution automated image management and ensured responsive, optimized images for all devices. The system also provided strong security, restricting access to authorized users only.

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Hearst UK - Publishing - Large

London, UK
Editorial workflow automation Content rights management Content management Publishing operations

Censhare helped Hearst UK save over 3,000 hours a year generating PDFs. The platform enabled 30% content reuse and auto-sorted... 20,000 press shots daily. Hearst UK cut yearly page costs by 5% and processed more than 15,000 documents annually. Two thirds of the business now uses Censhare for editorial, commercial, and management tasks. Editors can easily collaborate and manage content rights across print and digital brands.

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Sjaellendske Medier - Publishing - Medium

Slagelse, Denmark
Multi-channel publishing management Advertising workflow automation Content management Advertising management

Sjaellendske Medier uses Atex solutions to manage their publishing operations. The company benefits from digital and print content creation tools.... They also use digital asset management and advertising management features. These tools help streamline workflows and improve efficiency. Sjaellendske Medier can now handle content and ads more easily across channels.

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Penguin Random House - Publishing

Lytho helped Penguin Random House modernize its creative process. The Random House division switched from Lytho Classic to the new... Lytho platform. They used how-to videos and a soft rollout to make the change easy. Lytho's team gave strong support and training. Now, the team reviews and approves book jackets and marketing materials for 800 books each year. The new system lets them finish approvals in 3-4 rounds and spread project management across the team.

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Chicago Tribune Media Group - Publishing

Facilis TerraBlock helped Chicago Tribune Media Group upgrade to 4k video production. The Creative Services team needed easy-to-manage, high-bandwidth storage... for growing content. Facilis enabled efficient project sharing and direct access for editors and producers. The system supported both Fibre and Ethernet, fitting different user needs. Output tripled since installation, and the team expanded with two new 96TB TerraBlock units. Facilis also integrated with LTO tape archives for seamless long-term storage.

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A publisher of a popular daily trade newsletter and several specialty newsletters - Publishing

Xtenit Platform helped a newsletter publisher manage and target ads in both email and web formats. The publisher wanted to... keep subscriber experiences focused on newsletters and track articles for reporting and SEO. Xtenit allowed them to customize content and ads for email, web, and mobile. The platform enabled web access restrictions to drive new subscriptions. Advertisers gained more value with unified ad placement and tracking across channels.

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Measuring Customer Data Platform Success in Publishing Deployments

 

Class Editori - Publishing - Medium

Milan, Italy
Audience behavior analysis for publishing Personalized content delivery Customer engagement Content marketing

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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The Penny Hoarder - Publishing - Small

St. Petersburg, USA
Email deliverability improvement Audience engagement through newsletters Email marketing Audience growth

Data Axle helped The Penny Hoarder fix major email deliverability issues. The company saw a 24% increase in average inboxing... rate and grew its audience by 225%. Data Axle’s platform enabled real-time analytics, better segmentation, and new newsletter launches. The Penny Hoarder achieved a 50% above-industry-average open rate and added two new communication streams. Personalized support and analytics drove strong engagement and subscriber growth.

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Scientific American - Publishing - Medium

New York, USA
Email campaign automation and segmentation Behavioral data-driven customer engagement Email marketing Customer engagement

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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U.S. News & World Report - Publishing - Medium

Washington, USA
Customer data unification and activation Marketing automation for audience engagement Customer data management Audience engagement

U. S. News & World Report used Blueshift’s customer data platform to unify and activate their data. The team combined...warehouse data with real-time events to build detailed customer profiles. Marketers and non-technical staff now access and use customer data without help from engineers. This change made operations faster and improved engagement with readers. AI and data-driven personalization boosted marketing results.

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The Post and Courier - Publishing - Medium

Charleston, USA
Customer data unification and segmentation Personalized retention and engagement campaigns Customer data management Audience engagement

BlueConic helped The Post and Courier unify customer data and personalize engagement. The newspaper used advanced segmentation and dynamic content... recommendations to boost article click-through rates by 115%. Personalized newsletter signups led to a 13% higher newsletter CTR and 1,260 new subscribers during a key event. Real-time retention dialogues reduced subscriber churn by 40%. BlueConic enabled smarter strategies and measurable revenue growth for this Charleston-based publisher.

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A leading publisher - Publishing

FullContact helped a leading publisher grow its monetizable audience by 15. 5 times. The publisher wanted to boost advertising revenue....FullContact used customer recognition and data enrichment tools. The solution did not need third-party cookies. The publisher can now engage more website visitors and increase ad revenue.

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Publishing Clients Speak: The Impact of deploying Authoring and Publishing solutions

 

First Draft - Publishing - Small

London, UK
Social media content moderation analysis Content moderation Social media analysis

First Draft analyzed Facebook comment sections on posts about Covid-19 vaccines from major Australian news outlets. They found that about... 20% of comments contained vaccine misinformation. The study used manual review to identify false claims and conspiracy theories. The research highlights gaps in Facebook's content moderation and the challenges news publishers face in managing comment sections. The findings show that misinformation can thrive in comments, even when posts themselves are accurate.

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Lonely Planet - Publishing - Medium

Melbourne, Australia
Curated travel itinerary creation Travel content digitization Content personalization AI-powered content creation

Lonely Planet used AWS generative AI to create curated travel itineraries for customers. By migrating to Amazon Bedrock, they reduced... costs by 80% compared to other models. The company translated 50 years of travel data, 150 million guidebooks, and 270,000 destinations into a digital platform. Generative AI helped Lonely Planet deliver expert recommendations in seconds and made their writers more productive. The solution also reduced overall cloud spend and safeguarded Lonely Planet's core data.

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Lonely Planet - Publishing - Medium

Melbourne, Australia
Curated travel itinerary creation Travel content digitization Content personalization AI-powered content creation

Lonely Planet used AWS generative AI to create curated travel itineraries for customers. By migrating to Amazon Bedrock, they reduced... costs by 80% compared to other models. The company translated 50 years of travel data, 150 million guidebooks, and 270,000 destinations into a digital platform. Generative AI helped Lonely Planet deliver expert recommendations in seconds and made their writers more productive. The solution also reduced overall cloud spend and safeguarded Lonely Planet's core data.

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Frans van Beers - Publishing

ONLYOFFICE helps Frans van Beers, an independent blogger, publish and share content easily online. After losing trust in a previous... service, he switched to ONLYOFFICE for its reliability and user-friendly features. He can create, save, and share his work securely from anywhere. The platform allows him to present reviews attractively and collaborate on projects. The free version offers unlimited storage, making it ideal for bloggers.

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Video Watchdog - Publishing - Small

YUDU Publisher helped Video Watchdog digitize its cult magazine. The team needed to preserve the print look, manage a large... archive, and protect content with digital rights management. YUDU enabled easy subscriber integration, flexible DRM, and a custom payment portal to avoid app store fees. The platform's drag-and-drop tools made adding rich media simple. Video Watchdog now offers unique monetization and enhanced digital editions.

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Dwell - Publishing

FigJam helps Dwell run fast, open brainstorming sessions called swarms. Teams use FigJam to share ideas and get feedback in... 10 to 15 minutes. Swarms moved from Figma to FigJam because it is easier for everyone to use. Dwell uses weekly swarms to gather ideas, set goals, and vote on new concepts. In one session, the team collected over 100 new ideas for magazine covers.

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Publishing Success stories in Driving ROI and Results using Mobile Marketing solutions

 

Newsweek - Publishing - Medium

New York, USA
Subscriber conversion optimization Content engagement and retention Customer engagement Content marketing

Newsweek used Insider to boost user engagement by 40%, measured by pageviews and time spent on site. They reduced bounce... rates by 23% with web push notifications. Insider's urgency messaging helped convert more visitors into subscribers. Automated content recommendations kept readers clicking and engaged. These changes increased both ad and subscription revenue for Newsweek.

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Times of India - Publishing - Very Large

Mumbai, India
Subscriber engagement automation Personalized campaign delivery Customer engagement Content marketing

CleverTap helped Times of India double its subscriber base by automating user engagement. The platform enabled real-time, personalized campaigns to... over 10 million users. Automation reduced manual errors and sped up campaign launches. Custom dashboards and data-driven insights improved conversion rates. Times of India now reaches users faster and with more relevant news, boosting subscriptions.

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Times of India - Publishing - Very Large

Mumbai, India
Subscriber engagement automation Personalized campaign delivery Customer engagement Content marketing

CleverTap helped Times of India double its subscriber base by automating user engagement. The platform enabled real-time, personalized campaigns to... over 10 million users. Automation reduced manual errors and sped up campaign launches. Custom dashboards and data-driven insights improved conversion rates. Times of India now reaches users faster and with more relevant news, boosting subscriptions.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Westchester Publishing Services - Publishing - Small

Danbury, USA
Client file management and collaboration Automated client onboarding Content collaboration Workflow automation

Dropbox helped Westchester Publishing Services organize and secure client files. The company faced challenges with clients using different file management... systems. Dropbox provided a single, secure platform for collaboration and file sharing. Westchester doubled its client list in one year after adopting Dropbox Sign. Onboarding time dropped from days to about twenty minutes. Dropbox enabled new revenue streams and made workflows faster and easier for both staff and clients.

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Publishing Clients Speak: The Impact of deploying Revenue Management solutions

 

Berliner Verlag - Publishing - Medium

Berlin, Germany
Subscription management platform migration Print and digital bundle integration Subscription management Digital publishing

Aptitude Software's eSuite helped Berliner Verlag cut subscriber management costs by over 50%. The publisher needed to move fast to... support a digital-first strategy and replace legacy systems. eSuite enabled a smooth migration in just six months, centralizing print and digital subscription management. The platform improved team efficiency and allowed flexible bundling for print and digital offers. Berliner Verlag now adapts quickly and delivers better customer experiences.

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Condé Nast - Publishing - Large

New York, USA
Subscriber retention optimization Flexible subscription management Customer engagement Subscription management

Chargebee helped Condé Nast increase subscriber retention by shifting to a value-driven subscription model. The company moved away from discount-based... offers and focused on communicating the value of its content. Chargebee enabled flexible subscription options and centralized subscriber data. Condé Nast saw a significant boost in retention rates after implementing Chargebee Retention. The platform provided insights that helped refine retention strategies and reduce churn.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Publishing Clients Speak: The Impact of deploying Learning Management System solutions

Bitesize Bio - Publishing - Small

Online course delivery for bioscientists Content publishing Online learning

Bitesize Bio uses LearnDash to deliver free online courses for bioscientists. They offer open access to training and knowledge through... articles, webinars, and podcasts. LearnDash's course access settings let users join courses without payment, helping Bitesize Bio grow their email list. The Focus Mode feature keeps learners engaged and boosts course completion rates. Bitesize Bio builds a strong learning community with LearnDash.

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Continental Press - Publishing - Small

Elizabethtown, USA
K–12 digital product delivery Content distribution Education publishing

Continental Press switched to MagicBox to deliver K–12 digital products. The partnership helped them adapt to changing learning environments. MagicBox... provided customized solutions for their educational market needs. The support team guided them to manage their platform efficiently. Continental Press plans to deliver more quality materials with MagicBox.

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Jobson Optical Group - Publishing - Medium

New York, USA
Employee onboarding training Partner portal management Learning management Employee training

Accord LMS helped Jobson Optical Group improve onboarding for a client with over 40% annual employee turnover. Jobson had no... prior LMS experience and needed a flexible, affordable solution with strong support. Accord LMS enabled branded portals for partners and increased active learners from 200 to nearly 3,000 in six months. Partners reported high completion rates and engagement. Jobson plans to expand to 8,000 learners and may use gamification features.

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Educational Publisher (Greater NYC Area) - Publishing - Large

New York, USA
Customer data consolidation and integration Data management Customer analytics

MRCC EdTech used Informatica MDM to help a major educational publisher in New York. The publisher had customer data in... many different systems and could not see all customer activity. MRCC built a new master data management system that joined over 10 data sources. This gave the publisher a single view of all customer interactions. The new system improved customer service and analytics across business units.

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Independent Publishers Guild - Publishing - Small

UK
Online learning environment for members Content delivery and management

Independent Publishers Guild used Thought Industries to launch the IPG Skills Hub. They moved from sharing PowerPoints to a full... online learning platform. The platform's tagging and content features helped them offer more courses. Members now browse and enroll in a variety of courses. IPG delivers new resources weekly and essentials monthly. They plan to add video and audio content soon.

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How Business Intelligence is Delivering ROI for Publishing Leaders

 

Great Pet Care - Publishing - Small

USA
Affiliate revenue tracking and optimization Brand partnership management Affiliate marketing Content monetization

Trackonomics helped Great Pet Care grow commissions by 117% year-over-year. The team used Trackonomics to combine all affiliate data into... one dashboard. This made it easy to track clicks, purchases, and revenue from every brand partnership. Articles generating sales increased by 78% in one year. The solution saved time by streamlining link creation and fixing broken links. Great Pet Care expanded brand partnerships and boosted affiliate earnings.

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Oxford University Press - Publishing - Very Large

Oxford, UK
Automated sales opportunity generation Self-service analytics for sales teams Sales automation Data analytics

Oxford University Press used Alteryx to automate sales prospecting and data-led selling. The analytics team combined sales and digital data... to identify new sales opportunities. This automation fed leads directly into Salesforce, saving time for sales reps. As a result, 5% of the sales pipeline now comes from data-led opportunities. The solution also improved trust in data and upskilled the analytics team.

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Dilisco - Publishing - Medium

Lyon, France
Client-facing analytics and reporting Internal sales and operations analytics Data sharing and collaboration Sales analytics

Qlik Cloud Analytics helped Dilisco, a major book distributor in France, share real-time data with clients and partners. The company replaced... Cognos to simplify access to sales, stock, and market data. Dilisco created three tailored analytics apps for publishers, internal teams, and sales reps. This improved commercial efficiency, client loyalty, and reduced carbon footprint by optimizing book flows. Clients now make faster decisions with clear, shared insights.

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Dilisco - Publishing - Medium

Lyon, France
Client-facing analytics and reporting Internal sales and operations analytics Data sharing and collaboration Sales analytics

Qlik Cloud Analytics helped Dilisco, a major book distributor in France, share real-time data with clients and partners. The company replaced... Cognos to simplify access to sales, stock, and market data. Dilisco created three tailored analytics apps for publishers, internal teams, and sales reps. This improved commercial efficiency, client loyalty, and reduced carbon footprint by optimizing book flows. Clients now make faster decisions with clear, shared insights.

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William Reed - Publishing - Medium

Crawley, UK
Automated dashboard reporting for clients Business intelligence and analytics

William Reed used the Pyramid Decision Intelligence Platform to replace manual Excel and PowerPoint reporting. The company needed flexible dashboards... for diverse client needs in the food, drink, and retail sectors. Pyramid’s user-friendly interface and modeling tools let non-engineers quickly build dashboards. Automation saved significant time and improved data access for clients. The solution made William Reed’s insights more valuable and helped set them apart in a competitive market.

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Publishing Success stories in Driving ROI and Results using Webinar and Conferencing solutions

The New York Times Learning Network - Publishing - Large

New York, USA
Professional development webinar delivery Educator community engagement Webinar production Customer education

ON24 helped The New York Times Learning Network boost webinar production by 500%. The team used ON24 to run 12... webinars in six months, reaching a global audience of educators. 97% of attendees reported high satisfaction with the webinars. 95% said they would recommend the sessions to others. ON24 features like group chat and follow-up emails improved engagement and resource sharing.

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Wiley Publishing - Publishing - Large

Hoboken, USA
Webinar-based audience engagement Sponsorship-driven event monetization Webinar management Audience engagement

Wiley Publishing used the WorkCast platform to run webinars for a global audience. They reached over 100,000 attendees from more... than 70 countries. WorkCast enabled Wiley to offer live and on-demand webinars with no downloads or plugins. Sponsors gained valuable analytics and direct interaction with attendees. Wiley increased their global presence and generated revenue through webinar sponsorships.

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Brunico Communications Ltd. - Publishing - Small

Toronto, Canada
Virtual event hosting for meetups and summits Attendee engagement and networking Event management Audience engagement

Airmeet helped Brunico Communications Ltd. achieve over 90% attendee turnout for their virtual events. Brunico used Airmeet to host meetups... and summits, focusing on strong networking and engagement. The platform's branding, analytics, and personalized reminders boosted participation. Brunico tracked event success and attendee interests with real-time analytics. Their team used Airmeet’s features to improve engagement and make data-driven event decisions.

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The Wall Street Journal - Publishing - Very Large

New York, USA
Virtual executive event hosting Digital sponsor engagement Event management Audience engagement

BigMarker powered WSJ Tech Live, turning a top tech event into a virtual experience. Over 4,100 executives registered, with 70%... attending live and spending 3 hours daily on the platform. Attendees used a picture-in-picture player to watch sessions while exploring sponsor hubs and networking lounges. Sponsor engagement was high, with nine partners and strong attendee messaging. BigMarker’s analytics gave real-time insights, helping WSJ deliver a premium digital event.

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Metsähallitus - Public Sector

Matrix42 helped Metsähallitus make identity management easy. Metsähallitus needed a simple way to manage identities. Matrix42 provided an intuitive identity... governance and administration solution. This made identity management less demanding for Metsähallitus. The solution improved security and made daily work easier.

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Publishing Success stories in Driving ROI and Results using E-Commerce Platform solutions

 

Haymarket Media - Publishing - Large

London, UK
Personalized email campaign automation Audience segmentation and reporting Customer engagement Content marketing

Maropost helped Haymarket Media automate personalized email campaigns 10x faster than before. Haymarket needed better segmentation, improved reporting, and a... more reliable interface to manage campaigns across 20 medical publications. With Maropost, they built dynamic customer journeys and targeted content based on reader behavior. The team now saves significant time and delivers more relevant content to their audience. Maropost's partnership approach supported a smooth transition and ongoing success.

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Iltalehti - Publishing - Large

Helsinki, Finland
Newsletter distribution for news media Email marketing Audience engagement

LianaMailer helped Iltalehti double its newsletter subscribers in one year. The newsletter now has an average open rate over 25%... and a click-through rate above 8%. Iltalehti gains 300-500 new subscribers weekly through organic traffic. Readers rarely cancel their subscriptions. The team values having a dedicated contact person for support and advice.

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Larousse Mexico - Publishing - Medium

Mexico City, Mexico
Shopify to Salesforce data integration E-commerce data integration Customer data management

Webkul’s Shopify Salesforce Connector helped Larousse Mexico fix scattered data across multiple Shopify stores. Before, staff spent hours on manual... data entry and fixing errors. The connector synced product, customer, and order data in real time with Salesforce. This cut manual work, reduced errors, and gave leaders instant access to business insights. Larousse Mexico now serves customers better and makes faster decisions.

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Wydawnictwo Znak - Publishing - Medium

Krakow, Poland
Wholesale ordering automation Custom pricing management E-commerce automation Order management

AtomStore's B2B e-commerce system helped Wydawnictwo Znak automate book sales for wholesale clients. Before 2019, sales relied on manual processes... and a mobile app, making large orders and promotions difficult. The new platform enabled online ordering, custom pricing, and integration with ERP systems. Znak now offers a responsive, user-friendly catalog and automated sales workflows. The result is faster order processing, better control, and 24/7 access for business customers.

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Karakter - Publishing

IdoSell helped Karakter, a unique publishing house, launch their own online store. Karakter wanted to sell books on their own... terms, without outside pressure. IdoSell provided a platform that matched their vision and supported their independent strategy. The solution allowed Karakter to focus on publishing and reach customers who share their values. The case shows how IdoSell supports niche publishers in building direct e-commerce channels.

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Publishing Clients Speak: The Impact of deploying Project Management solutions

 

Lulu Press - Publishing - Medium

Raleigh, USA
Product development workflow management Campaign management coordination Project management Product development

Lulu Press unified its teams and improved efficiency by 12% after switching to ClickUp. The company replaced Jira and Basecamp... with ClickUp’s all-in-one workspace. Teams centralized workflows, integrated GitLab, and automated routine tasks. This change streamlined product releases and improved cross-team visibility. Manual work decreased, helping Lulu Press manage product development and marketing better.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Espresso Tutorials GmbH - Publishing - Small

Germany
Multi-project management for publishing Project management Publishing operations

Espresso Tutorials GmbH used Redbooth to manage over 50 projects with a small team. They needed a cloud-based project management... tool to organize tasks by category and track deadlines. Redbooth’s user-friendly interface and built-in features met all their needs. The company reduced time to market and improved overall efficiency. Staff quickly adopted the platform, supporting better project tracking.

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Royal Society of Chemistry - Publishing - Medium

Cambridge, UK
Feature request management Product roadmap planning Product management Collaboration

Aha! helped the Royal Society of Chemistry manage a flood of feature requests. The product team used the Aha! ideas... portal to collect and prioritize ideas from stakeholders, users, and developers. Integration with Jira improved visibility and reduced confusion between teams. The team cut the time spent on recording and prioritizing requests in half. Now, they focus more on strategy and less on manual tasks.

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Publishing Success stories in Driving ROI and Results using Conversion Rate Optimization solutions

 

Scientific American - Publishing - Medium

New York, USA
Email campaign automation and segmentation Behavioral data-driven customer engagement Email marketing Customer engagement

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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Scientific American - Publishing - Medium

New York, USA
Email campaign automation and segmentation Behavioral data-driven customer engagement Email marketing Customer engagement

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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The Economist - Publishing - Large

London, UK
Behavioral analytics for digital publishing Customer analytics

The Economist uses Amplitude to get insights in seconds. This saves analysts hours of work. Amplitude helps The Economist unlock... behavioral analytics and experiment with new features. Integrated AI tools support fast decision making. The Economist stays competitive by using data to guide its digital product strategy.

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AgroHorti Media - Publishing - Small

Poland
Contest landing page creation Landing page optimization

AgroHorti Media used Landingi to build contest landing pages for their agricultural magazines. They focused on simple, minimal design with... a long form and no distractions. The pages used clear visuals, a single button, and a detailed form to collect participant data. Landingi’s Form Builder and integrations enabled smooth data collection and contest management. This approach led to conversion rates as high as 32% on top-performing contests.

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Publishing Clients Speak: The Impact of deploying Publisher Ad Management solutions

 

TRILL - Publishing - Large

Tokyo, Japan
Ad layout optimization for publishers Ad monetization A/B testing

Browsi helped TRILL, a top Japanese lifestyle publisher, boost ad revenue by 7% with no developer work. TRILL used Browsi’s... no-code optimization suite to test ad layouts, viewability, and timeout settings. Dynamic ad placements replaced static slots, surfacing hidden inventory. Viewability and timeout A/B tests each added 5% RPM. All changes kept user experience and compliance intact. TRILL’s team ran experiments quickly, unlocking new revenue without extra engineering.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Ebner Media Group - Publishing - Medium

Ulm, Germany
Newsletter ad campaign automation Ad operations Newsletter monetization

Ebner Media Group used Passendo to automate newsletter ad placements. They integrated 85 newsletters with real-time ad serving. This led... to an 80% reduction in campaign management time. Ebner now delivers 5 million monthly impressions across its network. Passendo helped them scale native and display ad formats. The team saved up to 20 hours per week on campaign management.

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LitRes Group - Publishing - Medium

Moscow, Russia
Ad monetization optimization for mobile apps Ad monetization

Appodeal helped LitRes Group boost ad revenue for their Read app by 50% in less than 30 days. The team updated... to the latest Appodeal SDK and worked with Appodeal to improve ad monetization. They added more ad networks and used new ad formats like rewarded videos and interstitials. Careful A/B testing kept user experience high. The result was a 45% increase in ad revenues and strong growth in ARPU and ARPDAU.

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Publishing Clients Speak: The Impact of deploying CRM solutions

 

Legacy.com - Publishing - Medium

Chicago, USA
Editorial content management for publishing Multi-channel content delivery Content management Publishing

Legacy. com needed a new content management system to support its high-traffic editorial platform. The team chose Drupal for its...robust authoring workflow and editorial layout control. Facet Interactive and Axelerant delivered the Drupal CMS in just 6 months, enabling multi-channel publishing across 1,400+ branded sites. The solution included RESTful APIs, advanced asset management, and SEO-optimized URL structures. Legacy.com now publishes obituaries and news faster, supporting nearly 2,000 newspaper affiliates nationwide.

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DIE ZEIT - Publishing - Large

Hamburg, Germany
Sales process automation for publishers Personalized marketing campaign management Sales process automation Customer engagement

Act! helped DIE ZEIT, Germany’s top weekly newspaper, improve its sales process. The sales team now targets customers more accurately... and works more efficiently. Staff can access up-to-date customer data and history, including SAP® system stats. Marketing is now more personalized, and reporting is easier. Productivity and customer engagement have both increased.

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Kenilworth Publishing - Publishing

Maximizer CRM helped Kenilworth Publishing manage deadlines and client data. The company used Maximizer to centralize information and automate tasks.... This led to a 20% reduction in staff needs and $400,000 CAD in annual cost savings. Kenilworth also reduced lost ad revenue by $19,000 CAD per year. The CRM made it easier to pass BPA Worldwide audits and improved team efficiency.

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Frans van Beers - Publishing

ONLYOFFICE helps Frans van Beers, an independent blogger, publish and share content easily online. After losing trust in a previous... service, he switched to ONLYOFFICE for its reliability and user-friendly features. He can create, save, and share his work securely from anywhere. The platform allows him to present reviews attractively and collaborate on projects. The free version offers unlimited storage, making it ideal for bloggers.

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Publishing Success stories in Driving ROI and Results using Sales Enablement solutions

Lulu Press - Publishing - Medium

Raleigh, USA
Support content search and delivery Customer self-service enablement Knowledge management Customer support

Yext Search helps Lulu Press deliver fast, accurate answers to self-publishers. Lulu used Yext to centralize videos, FAQs, and guides... in one searchable knowledge base. After launch, 94% of searches returned structured data, and Lulu saw 11,000 support searches per month. The case deflection rate reached 45%, and positive customer satisfaction scores rose by 7%. Video content was found over 71,000 times, and text-based resources over 350,000 times.

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Global publishing powerhouse subsidiary - Publishing - Very Large

Sales process automation for publishing Sales enablement Content management

Pitcher helped a global publishing powerhouse subsidiary speed up revenue and market share growth. The company faced slow sales call... planning, content overload, and manual order entry. Pitcher integrated with CRM and other systems to automate pre-call planning and create digital pitch books. Sales reps could now access 100,000 titles instantly and submit orders with one click. The result was 100% adoption, more daily sales calls, and a faster, more agile sales process.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

Read on →
 

Darakwon - Publishing - Small

Seoul, South Korea
File sharing and collaboration for publishing Digital contract management Content management Collaboration

Dropbox helped Darakwon cut shipping costs by over 50% and save $7,500 a year on server maintenance. File transfers that... once took up to 60 days now happen in seconds. The team improved daily workflow efficiency by 5–10%. Dropbox's version control and admin tools gave Darakwon more security and control. The company now manages global publishing projects faster and with more confidence.

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How CPQ is Delivering ROI for Publishing Leaders

 

Scientific American - Publishing - Medium

New York, USA
Email campaign automation and segmentation Behavioral data-driven customer engagement Email marketing Customer engagement

Acoustic Campaign helped Scientific American cut email costs by 20%. The team reduced monthly email volume by 30%, sending 3... million fewer emails. They used automation, segmentation, and engagement suppression lists to target readers better. Email revenue jumped 25% after optimizing campaigns. Heatmaps and A/B testing improved engagement and reporting. Scientific American now works smarter and grows sales with fewer emails.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Measuring Chatbot Success in Publishing Deployments

The Washington Post - Publishing - Large

The Washington Post used a customer lifecycle initiative to boost subscriptions. They improved first-party data for anonymous users and gained... 131% more customers. Tailored lead nurture journeys increased repeat visitors by up to 12% in the first 30 days. Personalized communication raised the resubscribe rate by 38%. This approach helped turn new readers into loyal subscribers.

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The Washington Post - Publishing - Large

The Washington Post used a customer lifecycle initiative to boost subscriptions. They improved first-party data for anonymous users and gained... 131% more customers. Tailored lead nurture journeys increased repeat visitors by up to 12% in the first 30 days. Personalized communication raised the resubscribe rate by 38%. This approach helped turn new readers into loyal subscribers.

Read on →

The Washington Post - Publishing - Large

The Washington Post used a customer lifecycle initiative to boost subscriptions. They improved first-party data for anonymous users and gained... 131% more customers. Tailored lead nurture journeys increased repeat visitors by up to 12% in the first 30 days. Personalized communication raised the resubscribe rate by 38%. This approach helped turn new readers into loyal subscribers.

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Publishing examples of Driving Business Value with Affiliate Marketing

 

Mediafy Magazines - Publishing - Medium

Stockholm, Sweden
Affiliate marketing management Affiliate marketing Publishing partnerships

Circlewise helped Mediafy Magazines manage and monitor their affiliate marketing. Mediafy saw an increase in sales in 2020. They had... 3,700 confirmed orders and 90 active, converting publishers. The team at Mediafy praised Circlewise for high service and efficiency. They recommend Circlewise as an affiliate marketing partner.

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News UK - Publishing - Large

London, UK
Affiliate revenue optimization for publishers Affiliate marketing Content monetization

News UK partnered with Skimlinks in 2017. They wanted to grow revenue and drive innovation in affiliate marketing. Skimlinks helped... News UK monetize product links in their content. This partnership led to increased earnings from commerce content. News UK saw growth in the affiliate landscape through this collaboration.

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Publishing Performance - Publishing - Small

Tapfiliate helped Publishing Performance automate affiliate management. Manual tracking with spreadsheets was slow and hard to scale. Tapfiliate made commission... tracking automatic and let them set custom rates for each partner. The platform's reporting tools gave clear insights. Affiliate engagement improved, and the team saved hours of work. Multi-level marketing features boosted growth and made onboarding easy.

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Top Stories in Publishing about adoption of Advertising software

 

Vltava Labe Media (VLM) - Publishing - Large

Prague, Czech Republic
Content recommendation for publishers Content monetization Audience engagement

Project Agora's content recommendation widget helped Vltava Labe Media boost eCPM by 15%. The publisher also saw an 8% increase... in organic traffic recirculation. This led to longer visitor retention and a lower bounce rate. VLM valued the onboarding support and ongoing collaboration. The solution was integrated without disrupting user experience or ad quality.

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Sjaellendske Medier - Publishing - Medium

Slagelse, Denmark
Multi-channel publishing management Advertising workflow automation Content management Advertising management

Sjaellendske Medier uses Atex solutions to manage their publishing operations. The company benefits from digital and print content creation tools.... They also use digital asset management and advertising management features. These tools help streamline workflows and improve efficiency. Sjaellendske Medier can now handle content and ads more easily across channels.

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Peter Pauper Press - Publishing

Intentwise Explore helped Peter Pauper Press boost new-to-brand customers by 323%. The company used AMC insights to find 11 top... products with high conversion rates. They increased ad spend on these products by 150%. They also paired Sponsored Products with Sponsored Brands and Sponsored Display ads. This led to a 100% year-over-year increase in new-to-brand purchases and a 341% rise in new-to-brand sales.

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How Help Desk is Delivering ROI for Publishing Leaders

 

Larousse Mexico - Publishing - Medium

Mexico City, Mexico
Shopify to Salesforce data integration E-commerce data integration Customer data management

Webkul’s Shopify Salesforce Connector helped Larousse Mexico fix scattered data across multiple Shopify stores. Before, staff spent hours on manual... data entry and fixing errors. The connector synced product, customer, and order data in real time with Salesforce. This cut manual work, reduced errors, and gave leaders instant access to business insights. Larousse Mexico now serves customers better and makes faster decisions.

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M4Research - Publishing - Small

USA
Customer support ticket management Customer support

M4Research switched from ZenDesk to HappyFox to handle dozens of daily support requests. The team needed a flexible, efficient support... center that could scale as staff grew. HappyFox made it easy for customers to submit and respond to tickets. The support center's simple setup and features like canned answers and smart rules improved response times. M4Research now scales support without delays, keeping customers happy and engaged.

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Video Watchdog - Publishing - Small

YUDU Publisher helped Video Watchdog digitize its cult magazine. The team needed to preserve the print look, manage a large... archive, and protect content with digital rights management. YUDU enabled easy subscriber integration, flexible DRM, and a custom payment portal to avoid app store fees. The platform's drag-and-drop tools made adding rich media simple. Video Watchdog now offers unique monetization and enhanced digital editions.

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Top Stories in Publishing about adoption of Digital Analytics software

 

Dotdash - Publishing - Medium

New York, USA
Website performance monitoring Real user experience analytics Digital experience monitoring Website performance optimization

Catchpoint helped Dotdash cut mean time to resolution by 95% using real user monitoring. Dotdash, a major digital publisher, needed... to improve web performance for millions of users. They used Catchpoint’s active observability and RUM to quickly find and fix issues. The solution let them spot root causes almost instantly and integrate performance data into internal dashboards. This led to better user engagement and a smoother digital experience.

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Moser Holding - Publishing - Large

Innsbruck, Austria
Customer data unification and analysis Personalized content targeting Customer data management Audience segmentation

Moser Holding used Piwik PRO Analytics Suite to unify data from multiple departments and eliminate data silos. The company replaced... Google Analytics and other tools to get accurate, reproducible raw data for in-depth analysis. With Piwik PRO’s CDP, they created detailed customer segments and improved personalization. A test campaign achieved a 15% conversion rate for new subscriptions. Productivity increased across editorial, sales, and analytics teams.

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Heinemann - Publishing - Medium

Portsmouth, USA
Automated marketing report creation Marketing analytics

Heinemann used Supermetrics to automate their CEO's monthly marketing report. They combined data from HubSpot, Google Ads, and Google Analytics... into one place. This change saved their team over 6 hours of manual work each month. Now, they can quickly access and analyze marketing data. The team creates deeper, more detailed reports and answers business questions faster. Supermetrics helped Heinemann improve reporting efficiency and data insights.

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Publishing examples of Driving Business Value with Other Demand Generation

 

Spending Hacker - Publishing - Small

Australia
Email list building for blogs Lead magnet delivery via content locking Lead generation Content marketing

Convertful helped Spending Hacker boost subscriber rates with Social Optin forms. The blog tested traditional forms against Social Optin, finding... that clear instructions improved results. Combining Social Optin with traditional forms led to a 34.62% conversion rate on call-to-action popups. Personalized lead magnets and content locking pushed conversion rates up to 39.29% for targeted audiences. These strategies made it easier for visitors to subscribe and increased email list growth.

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My Best Book - Publishing - Small

Aarhus, Denmark
Newsletter signup conversion Discount-driven lead generation Lead generation Email marketing

My Best Book used Sleeknote to boost newsletter signups. In just one week, they converted 22% of visitors into subscribers... on their Danish site. They offered a 10% discount to encourage signups. Over half of the leads collected in Denmark became customers. After success in Denmark, they expanded the campaign to Sweden and Norway, achieving conversion rates of 21.3% and 26.4%. Sleeknote's creative features helped them engage families and grow their subscriber base.

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ReasonWhy - Publishing - Small

Madrid, Spain
Automating subscription and feedback workflows Recruitment process streamlining Workflow automation Recruitment management

Paperform helped ReasonWhy cut their admin time in half. They used Paperform to automate subscription, HR, recruitment, and feedback forms.... This let them replace many tools and reduce manual work. Lead capture and feedback are now fully automated. The team can launch new products and content without tech support. Paperform also improved their hiring process with integrated forms and candidate scoring.

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Measuring Sales Intelligence Success in Publishing Deployments

 

The Penny Hoarder - Publishing - Small

St. Petersburg, USA
Email deliverability improvement Audience engagement through newsletters Email marketing Audience growth

Data Axle helped The Penny Hoarder fix major email deliverability issues. The company saw a 24% increase in average inboxing... rate and grew its audience by 225%. Data Axle’s platform enabled real-time analytics, better segmentation, and new newsletter launches. The Penny Hoarder achieved a 50% above-industry-average open rate and added two new communication streams. Personalized support and analytics drove strong engagement and subscriber growth.

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The New Statesman - Publishing - Medium

London, UK
Interactive map-based commute analysis Spatial analysis Data journalism

The New Statesman used the TravelTime API to build an interactive map for its 'State of the Nation' data site. Readers could design... their own London Underground routes and calculate journey times. The TravelTime API enabled accurate commute time calculations, supporting complex variables like walking speeds and bus routes. The solution was chosen over Google APIs for its flexibility and ease of use. The feature helped visualize the impact of the new Elizabeth Line on commute times.

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MotorTrend Group (The Enthusiast Network) - Publishing - Large

Los Angeles, USA
New advertiser acquisition Sales pipeline development Customer acquisition Sales intelligence

MotorTrend Group used Winmo to find new advertisers outside their usual automotive and adventure sports categories. They needed to grow... non-endemic ad revenue and break into new verticals. Winmo helped them target the right companies and contacts. With Winmo’s sales intelligence, MotorTrend built a pipeline of new brands. As a result, they increased non-endemic revenue by 35% year over year.

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Top Stories in Publishing about adoption of Data Management Platform software

 

Class Editori - Publishing - Medium

Milan, Italy
Audience behavior analysis for publishing Personalized content delivery Customer engagement Content marketing

Class Editori used Mapp's AI-powered platform to analyze audience behavior and preferences. The goal was to connect with users at... every stage of the customer journey. Mapp enabled real-time insights, tracking subscriptions, conversions, and content engagement. Class Editori personalized content and improved editorial processes. The partnership helped increase subscriptions and supported ongoing growth.

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El Mundo - Publishing - Large

Madrid, Spain
Subscription paywall optimization Ad revenue management for publishers Subscription management Audience segmentation

Piano's dynamic paywall helped El Mundo boost subscribers by 60%. The Spanish media company wanted to grow subscriptions without losing... ad revenue or user engagement. They used Piano's segmentation and Ad Revenue Insights to tailor paywall experiences for different user groups. This approach led to a 51% increase in subscription revenue and a 13% rise in paywall exposures, with minimal impact on pageviews. Registrations grew 5x, supporting ongoing personalization and future growth.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Measuring SMS Marketing Success in Publishing Deployments

Gospel Truth Magazine - Publishing - Small

USA
SMS-based subscriber acquisition Promotional alerts for publication Audience growth Subscriber engagement

Gospel Truth Magazine used Trumpia's SMS software to grow their subscriber list. They collected over 10,000 contacts in just one... month. The magazine sends promotions and alerts to these contacts. This helped them expand their subscription-based publication. Trumpia's shared short code made it easy to reach more readers. The solution supports their print, radio, and online channels.

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MJH Life Sciences (Cure Magazine) - Publishing - Large

Cranbury, USA
Event attendance management Audience feedback collection Event management Audience engagement

SimpleTexting helped MJH Life Sciences lower event attrition for Cure Magazine. The team switched from email to SMS reminders for... event invitations. With two text reminders, average attrition dropped from 19% to 12.75%. Now, with just one reminder, attrition is about 11%. The platform also made it easy to collect attendee feedback and share event details. Staff found SimpleTexting simple and quick to use, with no training needed.

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One Media - Publishing - Small

Devon, UK
Distributor communication management Workforce management

One Media used Textmagic to manage communication with over 350 teenage distributors. During the pandemic, they switched to Royal Mail... but needed to rebuild their youth-led delivery system. Email and phone calls were unreliable for reaching teens and parents. Textmagic, integrated with Round Control, made SMS communication fast and easy. With just four staff, One Media kept everyone connected and on schedule using shared chat and real-time updates.

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Publishing Clients Speak: The Impact of deploying Video Platform solutions

 

Royal Society of Chemistry - Publishing - Large

London, UK
Remote video creation for events Leadership messaging distribution Media production Content marketing

Socialive helped the Royal Society of Chemistry double its event video output without raising costs. The team saved up to... one hour per video in editing and file transfers. Socialive enabled remote video creation, reducing travel and supporting the RSC’s net zero goals. The platform made it easy to feature diverse voices and senior leaders in global content. RSC won a diversity award for its inclusive video programs powered by Socialive.

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Ragan Communications - Publishing - Small

Chicago, USA
Video content management for training Webinar and webcast delivery Content marketing Media production

Ragan Communications used uStudio to shift from print to digital video training. They managed thousands of videos for marketing, webinars,... and subscription products. The team grew from one to seven people as video demand increased. Revenue streams expanded with new video products and revived old publications in video format. uStudio enabled fast delivery and packaging of video content, driving business growth.

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ASTM International - Publishing - Large

West Conshohocken, USA
Interactive training content delivery Content engagement

ASTM International used Mindstamp to make technical training videos interactive. Their challenge was that learners struggled with complex standards and... had little time for training. Mindstamp's interactive video tools helped turn static content into engaging, asynchronous lessons. Users found the platform easy to use, even for those new to e-learning. Interactivity improved content retention and made standards easier to understand.

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Measuring Knowledge Management Success in Publishing Deployments

 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Caschy's blog - Publishing - Small

Note organization for blogging Content management

CintaNotes helps Caschy's blog manage notes easily. The tool is portable and works well with Dropbox for sharing. Bloggers like... the tagging feature and automatic URL saving. These features make organizing and finding notes simple. CintaNotes is a good choice for bloggers who need to manage information.

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Measuring Contract Management Success in Publishing Deployments

 

Backbone Media - Publishing - Medium

Denver, USA
Contract renewal management Document search and organization Contract management Document management

LinkSquares helped Backbone Media organize contracts and avoid missed renewals. The team quickly set up the system and started using... it right away. Smart tagging and search made finding documents easy. Renewal reminders ensured deadlines were never missed. Dedicated support was available when needed. The solution saved time and improved contract management.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Publishing Success stories in Driving ROI and Results using Search and Social Advertising solutions

 

Crain Communications - Publishing - Large

Detroit, USA
Digital subscription growth Abandoned order recovery Audience generation Conversion optimization

Cybba helped Crain Communications go digital to promote nine major brands. Crain used onsite engagement and retargeting to drive new... traffic and convert users on Facebook and Instagram. They recovered over 3,915 subscriptions and $420,000 in revenue. Crain achieved these results without adding staff or resources. Cybba's tools maximized digital efficiency across devices.

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Publishing house C.H.Beck - Publishing - Medium

Munich, Germany
Automated product advertising for books Keyword and ad creation for large catalogs Search advertising automation Catalog marketing

BlueWinston helped publishing house C. H.Beck advertise thousands of books on Google Search. The tool created unique keywords and ads...for each product, even handling duplicate keywords for similar titles. Automated updates kept ads current and relevant. C.H.Beck achieved an 8.40% clickthrough rate, a 4.26% conversion rate, and a low 8.43% cost per order. The solution made product advertising faster and more precise.

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McClatchy - Publishing - Large

Sacramento, USA
Self-service advertising platform deployment Advertising automation

McClatchy used DanAds to launch a self-service advertising platform. The platform helps local and regional businesses reach their audiences and... manage ads easily. DanAds customized the solution for both print and digital advertising. Advertisers of any size can now promote their brands across McClatchy publications. The new platform gives businesses more control over their advertising.

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How Personalization is Delivering ROI for Publishing Leaders

 

El Mundo - Publishing - Large

Madrid, Spain
Subscription paywall optimization Ad revenue management for publishers Subscription management Audience segmentation

Piano's dynamic paywall helped El Mundo boost subscribers by 60%. The Spanish media company wanted to grow subscriptions without losing... ad revenue or user engagement. They used Piano's segmentation and Ad Revenue Insights to tailor paywall experiences for different user groups. This approach led to a 51% increase in subscription revenue and a 13% rise in paywall exposures, with minimal impact on pageviews. Registrations grew 5x, supporting ongoing personalization and future growth.

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Affärsvärlden - Publishing - Small

Stockholm, Sweden
Subscription offer promotion Customer engagement

Affärsvärlden used Triggerbee to boost new subscriptions. They wanted more people to sign up for their first month offer. They... launched a panel campaign targeting non-subscribers. The campaign led users to the subscription signup flow. They achieved a 7.14% click-through rate. This helped increase interest in their subscription service.

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Publishing Clients Speak: The Impact of deploying Live Chat solutions

 

Reedsy - Publishing - Small

London, UK
Customer support automation Personalized customer engagement Customer support Customer engagement

Crisp helped Reedsy cut average support response time from 23 to 18 minutes. The AI-powered Magic Replies feature lets agents... answer faster and with more relevant information. Reedsy uses Crisp’s no-code chatbot builder to send custom messages based on user actions. The platform supports a remote team of 50, with 10 support agents using it daily. Crisp’s integration with Reedsy’s backend enables seamless updates and personalized support.

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M4Research - Publishing - Small

USA
Customer support ticket management Customer support

M4Research switched from ZenDesk to HappyFox to handle dozens of daily support requests. The team needed a flexible, efficient support... center that could scale as staff grew. HappyFox made it easy for customers to submit and respond to tickets. The support center's simple setup and features like canned answers and smart rules improved response times. M4Research now scales support without delays, keeping customers happy and engaged.

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Publishing Clients Speak: The Impact of deploying Digital Signature solutions

 

Westchester Publishing Services - Publishing - Small

Danbury, USA
Client file management and collaboration Automated client onboarding Content collaboration Workflow automation

Dropbox helped Westchester Publishing Services organize and secure client files. The company faced challenges with clients using different file management... systems. Dropbox provided a single, secure platform for collaboration and file sharing. Westchester doubled its client list in one year after adopting Dropbox Sign. Onboarding time dropped from days to about twenty minutes. Dropbox enabled new revenue streams and made workflows faster and easier for both staff and clients.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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How Endpoint Security is Delivering ROI for Publishing Leaders

 

Lonely Planet - Publishing - Medium

Melbourne, Australia
Curated travel itinerary creation Travel content digitization Content personalization AI-powered content creation

Lonely Planet used AWS generative AI to create curated travel itineraries for customers. By migrating to Amazon Bedrock, they reduced... costs by 80% compared to other models. The company translated 50 years of travel data, 150 million guidebooks, and 270,000 destinations into a digital platform. Generative AI helped Lonely Planet deliver expert recommendations in seconds and made their writers more productive. The solution also reduced overall cloud spend and safeguarded Lonely Planet's core data.

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Ekstra Bladet - Publishing

Fastly helps Ekstra Bladet, Denmark's largest online news site, keep their website stable and fast. The team needed a way... to handle big traffic spikes without downtime. They chose Fastly's CDN for its global reach, fast content purging, and easy-to-use control panel. Ekstra Bladet now puts their whole website behind Fastly. The platform lets them deliver news without interruptions and keeps users happy.

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Publishing examples of Driving Business Value with Community Management

 

The Philadelphia Inquirer - Publishing - Medium

Philadelphia, USA
Real-time fan engagement for live sports Comment moderation for online communities Customer engagement Content moderation

Viafoura Conversations powered Gameday Central on Inquirer. com, driving a 4.5x increase in on-site engagement. The Philadelphia Inquirer used live-streaming,...real-time comments, and social feeds to create a second-screen experience for Eagles fans. Automated moderation kept conversations civil and engaging. The solution led to a 14% rise in registrations, 59% more time spent in comments, and a 20% increase in subscriber time on site. Gameday Central became a key part of sports coverage and won industry recognition.

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Mark Allen Group - Publishing - Medium

London, UK
Branded community platform for engagement Community engagement

Mark Allen Group used Zapnito to build the ARBS Network, a branded online community. This helped them increase sponsor value... and boost member engagement. The platform allowed for personalized knowledge sharing and community interaction. Sponsors gained more visibility and members connected more easily. The ARBS Network became a central hub for discussions and events.

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Publishing Clients Speak: The Impact of deploying Lead Generation solutions

 

El Mundo - Publishing - Large

Madrid, Spain
Subscription paywall optimization Ad revenue management for publishers Subscription management Audience segmentation

Piano's dynamic paywall helped El Mundo boost subscribers by 60%. The Spanish media company wanted to grow subscriptions without losing... ad revenue or user engagement. They used Piano's segmentation and Ad Revenue Insights to tailor paywall experiences for different user groups. This approach led to a 51% increase in subscription revenue and a 13% rise in paywall exposures, with minimal impact on pageviews. Registrations grew 5x, supporting ongoing personalization and future growth.

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The Post and Courier - Publishing - Medium

Charleston, USA
Customer data unification and segmentation Personalized retention and engagement campaigns Customer data management Audience engagement

BlueConic helped The Post and Courier unify customer data and personalize engagement. The newspaper used advanced segmentation and dynamic content... recommendations to boost article click-through rates by 115%. Personalized newsletter signups led to a 13% higher newsletter CTR and 1,260 new subscribers during a key event. Real-time retention dialogues reduced subscriber churn by 40%. BlueConic enabled smarter strategies and measurable revenue growth for this Charleston-based publisher.

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Publishing examples of Driving Business Value with Contact Center Software

 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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USA Journals - Publishing

CallHippo helped USA Journals improve their business communication. USA Journals used CallHippo's business phone system. This led to better communication... in their company. As a result, USA Journals grew their business by 7%. CallHippo made it easier for them to connect with customers and team members.

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Measuring Event Management Success in Publishing Deployments

Technology Networks - Publishing - Medium

Sudbury, UK
Virtual event hosting for scientific community Webinar management and attendee engagement Event management Webinar hosting

vFairs helped Technology Networks host its first virtual event. The event achieved a 146% turnout, with over 300 pre-event registrations... and 400 unique visits. vFairs provided a custom landing page, interactive webinars, and networking forums. The platform enabled easy navigation and strong engagement. Feedback praised the event's design and the support from vFairs.

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Haymarket - Publishing - Large

London, UK
Event payment and invoicing automation Event management Payment processing

Eventsforce helped Haymarket, a major UK media group, manage over 120 events and 10,000 award entries each year. Haymarket struggled with... slow, one-way payment data transfers and lacked real-time insights into transactions. By integrating Eventsforce with Agresso, Haymarket automated invoice generation and gained instant visibility into unpaid invoices. The events team now controls invoicing, reduces admin work, and improves cash flow. Outstanding payments before events have dropped sharply, easing the workload for customer service.

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Publishing Success stories in Driving ROI and Results using Proposal Management solutions

 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Measuring Email Security Success in Publishing Deployments

 

The Financial Times - Publishing - Large

London, UK
Email address appending for subscriber outreach Customer data enrichment

AtData helped The Financial Times boost its customer email coverage from 28% to 65%. The Financial Times used AtData’s Email... Appending service to add email addresses to its postal list. This let them contact more subscribers by email instead of mail. The company saved about $0.50 for each renewal letter or invoice not sent. The new email database also supported winback and marketing campaigns.

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Frans van Beers - Publishing

ONLYOFFICE helps Frans van Beers, an independent blogger, publish and share content easily online. After losing trust in a previous... service, he switched to ONLYOFFICE for its reliability and user-friendly features. He can create, save, and share his work securely from anywhere. The platform allows him to present reviews attractively and collaborate on projects. The free version offers unlimited storage, making it ideal for bloggers.

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Top Stories in Publishing about adoption of Sweepstakes software

 

Foundr Magazine - Publishing - Small

Melbourne, Australia
Email list growth for product launch Audience engagement via viral contest Lead generation Audience engagement

Foundr Magazine used VYPER to run a viral contest for their new eCommerce course launch. Their goal was to add... at least 5,000 emails to their list. The campaign collected over 13,600 emails in just 10 days. They also saw 507 comments on a Facebook ad, 1,000 new YouTube subscribers, and 19,000 Facebook video views. The contest boosted engagement and helped promote their new product.

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The Province - Publishing

The Province used Strutta’s social promotions platform to boost engagement for its Commuting Challenge. The campaign featured videos of readers... test-driving a hybrid car and a Facebook sweepstakes. Participants answered questions about the videos for a chance to win a 2-year Prius c lease. The campaign nearly doubled The Province’s Facebook likes and drove 9,194 visits and 3,874 entries in four weeks. Over half of entrants opted in for more Toyota info, and 50% shared on social media.

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Publishing Success stories in Driving ROI and Results using Digital Advertising Platform solutions

 

Bonnier Publications - Publishing - Large

Copenhagen, Denmark
Multi-market display campaign management Creative production workflow automation Campaign management Creative automation

Bannerflow enabled Bonnier Publications to produce hundreds of display campaigns each year across four Nordic markets. The platform helped the... team scale creative output, manage complex campaign variations, and track performance in real time. Built-in collaboration tools improved workflows and allowed remote scaling of campaigns. Real-time updates made creative changes faster and easier. Bannerflow’s support empowered the team to experiment and grow their in-house capabilities.

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A leading local news and information source (23rd largest independently owned daily newspaper in the U.S.) - Publishing - Medium

USA
Ad monetization optimization for publishers Yield optimization

Adapex helped a major local news publisher boost revenue by 66%. The site, with nearly 2 million monthly pageviews, switched... from AdSense to Adapex’s full monetization suite. Adapex used header bidding, premium demand, and analytics tools. No new ad units or layout changes were needed. The publisher saw a 43% increase in CPM, 49% in RPM, and 50% in RPS. Impressions rose by 115%.

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Top Stories in Publishing about adoption of Sales Performance Management software

 

BOSS Magazine - Publishing - Small

Los Angeles, USA
KPI tracking and visualization Sales team motivation and engagement Sales performance management Employee engagement

SalesScreen helped BOSS Magazine reach 100% CRM adoption with Salesforce. The platform unified KPI tracking across eight software tools, saving... time and boosting team visibility. SalesScreen's real-time dashboards and gamified celebrations made sales data easy to access and fun to use. Staff engagement and motivation improved with leaderboards and personalized recognition. BOSS Magazine now tracks performance and celebrates wins in one place.

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Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Publishing Success stories in Driving ROI and Results using Sales Engagement solutions

Lulu Press - Publishing - Medium

Raleigh, USA
Support content search and delivery Customer self-service enablement Knowledge management Customer support

Yext Search helps Lulu Press deliver fast, accurate answers to self-publishers. Lulu used Yext to centralize videos, FAQs, and guides... in one searchable knowledge base. After launch, 94% of searches returned structured data, and Lulu saw 11,000 support searches per month. The case deflection rate reached 45%, and positive customer satisfaction scores rose by 7%. Video content was found over 71,000 times, and text-based resources over 350,000 times.

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The Next Web - Publishing - Medium

Amsterdam, Netherlands
Automated follow-up for inbound leads Personalized outbound email campaigns Lead management Sales automation

Reply helped The Next Web automate follow-up emails to inbound leads. The sales team saved time by not sending emails... manually. Reply's automation and personalization features made outreach feel more human. The Next Web achieved a 74% open rate and a 34% click-through rate. The tool's flexibility and ease of use improved their sales process. Sales reps now focus more on closing deals instead of repetitive tasks.

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Publishing Success stories in Driving ROI and Results using Local Marketing solutions

Lulu Press - Publishing - Medium

Raleigh, USA
Support content search and delivery Customer self-service enablement Knowledge management Customer support

Yext Search helps Lulu Press deliver fast, accurate answers to self-publishers. Lulu used Yext to centralize videos, FAQs, and guides... in one searchable knowledge base. After launch, 94% of searches returned structured data, and Lulu saw 11,000 support searches per month. The case deflection rate reached 45%, and positive customer satisfaction scores rose by 7%. Video content was found over 71,000 times, and text-based resources over 350,000 times.

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Dani Leitner's travel blog - Publishing - Small

SEO content strategy for travel blogging Content marketing SEO management

Dani Leitner used Moz to grow her small travel blog during the COVID-19 lockdown. She focused on writing detailed articles... about Interrail train routes in Europe. Her first Interrail article ranked on page one for its main keyword within a day. Interrail posts now make up 24% of her blog but drive 70% of monthly clicks. This focus on topical authority brought lasting SEO results and steady traffic growth.

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How Influencer Marketing is Delivering ROI for Publishing Leaders

 

Momspresso - Publishing - Medium

Gurgaon, India
Influencer campaign performance tracking Influencer identification and onboarding Influencer marketing Campaign analytics

Qoruz helped Momspresso track influencer campaigns with over 100 nano influencers per campaign. Before Qoruz, tracking content and performance took... 3-4 days manually. With Qoruz, Momspresso used real-time campaign monitoring and detailed content tracking. The platform enabled faster decision-making and better ROI measurement. Momspresso could now review engagement metrics and optimize their influencer strategy.

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The Economist - Publishing - Large

Meltwater helped The Economist grow its readership by providing social listening and analytics tools. The Economist used these tools to... gain deep audience insights and create targeted outreach lists. The team could now align content with reader interests and measure brand impact in key markets. With Meltwater, The Economist serves over 1.4 million subscribers and makes data-driven decisions for content and marketing.

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Top Stories in Publishing about adoption of Calendar software

 

RM Marketing Services - Publishing - Small

Sydney, Australia
Time tracking for client billing Automated client invoicing Time tracking Client billing

Clockify helped RM Marketing Services manage work for over 100 clients. Rachael McDiarmid used Clockify to track time on each... project and create accurate invoices. The software made it easy to stay within client budgets using project alerts. Rachael saved time on manual invoicing and appreciated the responsive customer support. Clockify enabled her to handle a large client list with less stress.

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NYTimes.com - Publishing - Very Large

Trumba Connect helped NYTimes. com create interactive event calendars for its Automobiles and Jobs sections. The solution let users add...events to personal calendars, set reminders, and subscribe to updates. NYTimes.com integrated a car club directory and event submission form, making it easy for car enthusiasts to share and find events. The Trumba widget on the Automobiles home page increased engagement by alerting visitors to upcoming events. NYTimes.com praised Trumba Connect for adding dynamic, interactive content that benefits readers.

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Publishing Clients Speak: The Impact of deploying Website Builder solutions

 

International Gem Society - Publishing - Small

USA
Membership website redesign and rebuild Membership management Website development

MemberDev rebuilt two large membership websites for International Gem Society. The previous sites used pre-packaged themes and had performance issues.... MemberDev created custom WordPress themes to improve speed and user experience. The client praised MemberDev for their expertise in large membership-driven sites. They plan to continue working with MemberDev for future projects.

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Elsevier - Publishing

Justinmind helped Elsevier improve clinical UX for mobile apps. Jack Bellis used interactive prototyping to bridge the gap between designers... and medical professionals. The tool's intuitive interface and adaptive layouts saved hours in workflow. Real data in prototypes increased stakeholder buy-in. Automatic documentation reduced the need for textual specs.

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Publishing Clients Speak: The Impact of deploying Marketing Data Intelligence solutions

 

The Penny Hoarder - Publishing - Small

St. Petersburg, USA
Email deliverability improvement Audience engagement through newsletters Email marketing Audience growth

Data Axle helped The Penny Hoarder fix major email deliverability issues. The company saw a 24% increase in average inboxing... rate and grew its audience by 225%. Data Axle’s platform enabled real-time analytics, better segmentation, and new newsletter launches. The Penny Hoarder achieved a 50% above-industry-average open rate and added two new communication streams. Personalized support and analytics drove strong engagement and subscriber growth.

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DPG Media - Publishing - Large

SEO data integration and automation Marketing analytics

Adverity helped DPG Media unify SEO data from many sources. The team automated data integration and reporting, saving over 860... hours each year. DPG Media increased organic web traffic by 68% in 28 months. Data accuracy and consistency improved, leading to better insights and team buy-in. The SEO team now focuses on high-impact tasks, driving growth across 125 brands.

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Publishing Success stories in Driving ROI and Results using Data Security solutions

 

Corporate Publishing Services GmbH - Publishing - Medium

Hamburg, Germany
VMware backup and recovery Business continuity for publishing Backup and disaster recovery Business continuity

NAKIVO Backup & Replication protects Corporate Publishing Services GmbH's VMware environment. As the company grew, fast data recovery became critical... for their publishing deadlines. NAKIVO's agentless, VMware-certified solution enabled daily backups, instant recovery, and easy monitoring. The IT team now receives daily email reports and can restore systems quickly. This saves time and money and ensures business continuity for their publishing operations.

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Fort Worth Police Department - Public Safety

Pagefreezer helped the Fort Worth Police Department switch from manual to automated archiving. The department needed a better way to... manage social media records. With Pagefreezer, they saved a lot of time creating these records. The solution made their process faster and easier. This improved their ability to handle online data.

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Measuring Web Security Success in Publishing Deployments

 

Android Authority - Publishing - Medium

Website performance optimization for publishers Website performance Content publishing

WP Engine's Headless WordPress helped Android Authority boost site speed by up to 6x. The digital publication improved all Lighthouse... metrics and saw a revenue increase within the first month. Android Authority now loads faster than any competitor on desktop and mobile. The move to headless architecture gave developers more flexibility and improved SEO. Content creators kept their familiar workflows while readers enjoyed a better experience.

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Newsquest - Publishing - Large

London, UK
Consent or Pay model implementation User consent management for publishers Consent management Subscription monetization

Newsquest used Sourcepoint to launch a Consent or Pay model across 200+ sites. They tested and refined user journeys before... regulatory pressure. The platform let them create custom consent flows and messaging. Sourcepoint’s analytics helped track user responses and optimize strategies. Newsquest saw a nine percentage point increase in monetizable page views with minimal bounce rate impact.

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Publishing Success stories in Driving ROI and Results using Demand Generation solutions

 

Unidad Editorial - Publishing - Large

Madrid, Spain
First-party data collection Reader engagement for publishers Audience engagement Data monetisation

Unidad Editorial uses Qualifio to run 4,000 campaigns each year. These campaigns generate about 40 million participations. The company collects... first-party data and boosts reader engagement. Qualifio helps Unidad Editorial increase data monetisation and deliver more value to advertisers. The platform supports both internal data teams and external publishing needs.

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Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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How Public Relations is Delivering ROI for Publishing Leaders

The Economist - Publishing - Large

Meltwater helped The Economist grow its readership by providing social listening and analytics tools. The Economist used these tools to... gain deep audience insights and create targeted outreach lists. The team could now align content with reader interests and measure brand impact in key markets. With Meltwater, The Economist serves over 1.4 million subscribers and makes data-driven decisions for content and marketing.

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Measuring Advocacy Marketing Success in Publishing Deployments

 

University Press of Colorado - Publishing - Small

Boulder, USA
Book proposal and manuscript management Content management

Submittable helped University Press of Colorado manage book proposals and manuscripts across six academic disciplines. Before Submittable, submissions arrived in... many formats and often went to the wrong people. The platform let the team use tailored forms and guidelines, improving submission quality and routing. Editors saved time with auto-response templates and custom review tools. In 2017, the press published 55 new titles, nine of which won awards. Submittable made it easier for a small team to track projects and communicate.

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Publishing examples of Driving Business Value with Display Advertising

 

Crain Communications - Publishing - Large

Detroit, USA
Digital subscription growth Abandoned order recovery Audience generation Conversion optimization

Cybba helped Crain Communications go digital to promote nine major brands. Crain used onsite engagement and retargeting to drive new... traffic and convert users on Facebook and Instagram. They recovered over 3,915 subscriptions and $420,000 in revenue. Crain achieved these results without adding staff or resources. Cybba's tools maximized digital efficiency across devices.

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Publishing Clients Speak: The Impact of deploying Bot Platform solutions

 

The Washington Post - Publishing - Large

Washington, USA
Invoice tax validation automation Legal workflow automation Finance automation Document automation

The Washington Post used agentic AI from Automation Anywhere to automate tax validation for all invoices. This eliminated tax overpayments... and improved payment accuracy. The finance team reduced manual workload by automating complex invoice workflows. AI agents were reused across legal and other business functions. The solution scaled enterprise-wide, driving faster and more accurate operations.

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Publishing Success stories in Driving ROI and Results using Digital Signage solutions

 

American Chemical Society - Publishing - Large

Washington, USA
Room booking management Hybrid work enablement Workplace management Collaboration and communication

Appspace helped American Chemical Society solve room booking and hybrid work challenges. The organization improved its in-office experience and consolidated... its tech stack. Appspace enabled seamless integrations for hybrid work. This led to a more efficient workplace for employees.

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Publishing examples of Driving Business Value with Payment Gateways

 

L’épicerie Séquentielle - Publishing - Small

Lyon, France
Subscription management for readers Subscription management Publishing operations

L’épicerie Séquentielle uses PayFacile to manage subscriptions and payments. The team needed a simple way for readers to handle their... own subscriptions. PayFacile made it easy for users to manage their accounts online. The platform is fast to set up and simple to use. Readers now enjoy a smooth subscription experience.

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Publishing Clients Speak: The Impact of deploying Presentation Software solutions

Wiley - Publishing

Powtoon helps Wiley create short, engaging videos for employee learning. The Learning team needed a fast, easy tool to make... videos that keep staff interested. With Powtoon, they now make 3-5 videos each month. Over 50 videos have trained more than 8,000 employees. Wiley saves time and cuts costs using Powtoon's templates and simple design tools.

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Measuring Social CRM Success in Publishing Deployments

Wayne McFarland - Publishing - Small

USA
Bookstore outreach management Personalized email campaign automation Contact management Email marketing

Wayne McFarland used Nutshell CRM to manage outreach to over 1,200 bookstores. He uploaded and tagged contacts, tracked calls, and... sent hundreds of personalized emails in seconds. The CRM's templates and email integration helped him quickly follow up with buyers. With just $38 spent on Nutshell, he built a vetted list and saw his bookstore sales explode. He credits Nutshell for making this campaign possible.

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Top Stories in Publishing about adoption of Meeting Management software

Karakter - Publishing

IdoSell helped Karakter, a unique publishing house, launch their own online store. Karakter wanted to sell books on their own... terms, without outside pressure. IdoSell provided a platform that matched their vision and supported their independent strategy. The solution allowed Karakter to focus on publishing and reach customers who share their values. The case shows how IdoSell supports niche publishers in building direct e-commerce channels.

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Publishing Clients Speak: The Impact of deploying Marketing Attribution solutions

 

Millie’s Library - Publishing - Medium

Seoul, South Korea
Event tracking and configuration Marketing campaign optimization Customer engagement Content marketing

Millie’s Library used Adjust to improve event configuration and marketing precision. The team reorganized event settings for better data consistency... and accurate tracking of user actions. Adjust’s dashboard enabled real-time analysis and quick reporting. Marketing managers identified churn points and optimized campaigns using detailed funnel analysis. The platform now makes faster, data-driven decisions and allocates resources more effectively.

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Publishing Clients Speak: The Impact of deploying Demand Side Platform solutions

 

A leading Canadian publisher - Publishing - Large

Canada
Dynamic floor pricing for ad inventory Ad revenue optimization

Mile’s AI Dynamic Flooring helped a leading Canadian publisher increase RPM by 12. 44% on Prebid and 8.44% on Google...Ad Exchange. The publisher used Mile’s solution to set real-time floor prices for ad inventory. This protected their inventory value and captured higher bids from advertisers. The rollout included data analysis and continuous optimization. The projected ad revenue increase was $165,000. The publisher now maximizes revenue across multiple ad platforms.

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How Conversation Intelligence is Delivering ROI for Publishing Leaders

 

Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Sales workflow optimization Sales coaching and deal management Sales performance improvement Revenue intelligence

Gong’s Revenue Intelligence Platform helped Elsevier’s North American sales team close deals 35% faster. Managers using Gong saw a 45%... increase in deal size. Sales reps used Gong’s insights to clarify pain points and move deals forward. Managers accessed real-time deal data and coached reps more effectively. Elsevier also used Gong to share customer feedback across teams, improving product decisions and account handoffs.

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Publishing Clients Speak: The Impact of deploying Tag Management solutions

 

Encyclopedia Britannica - Publishing - Medium

Chicago, USA
Enterprise keyword rank tracking Content performance monitoring SEO management Content optimization

Keyword. com helped Encyclopedia Britannica track 20x more keywords, scaling from 500 to 10,000. The SEO team gained full visibility...into their content performance. They could now spot underperforming articles and refresh them faster. This led to a 25% faster execution of their SEO strategy. The team moved from guessing to using data for every editorial decision.

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Publishing Clients Speak: The Impact of deploying Sales Analytics solutions

 

Elsevier - Publishing - Very Large

Amsterdam, Netherlands
Contract lifecycle management automation Sales contract workflow optimization Contract management Sales process automation

Conga Contracts for Salesforce helped Elsevier cut contract creation time from days to hours. Elsevier faced slow, manual quote-to-cash processes... across global teams, causing contract errors and delays. The sales team struggled with fragmented workflows and version control issues, impacting customer satisfaction. With Conga, Elsevier automated contract creation, negotiation, and approval directly in Salesforce. This improved accuracy, compliance, and speed, letting sales focus on customers and boosting revenue cycles.

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Publishing Success stories in Driving ROI and Results using Conversational Intelligence solutions

Stuttgarter Zeitung - Publishing - Large

AX Semantics helped Stuttgarter Zeitung automate sports and fine dust reports. The platform enabled live, always-updated air quality information for... Stuttgart. Journalists no longer needed to write repetitive reports. The fine particle radar project won the Konrad Adenauer Foundation's local journalist prize. Automated content improved report quality and speed for the newspaper.

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How Digital Experience Platform is Delivering ROI for Publishing Leaders

Future Publishing - Publishing - Large

Riverbed Aternity Digital Employee Experience (DEX) helped Future Publishing improve IT visibility and boost productivity. The company needed better monitoring... of employee and customer devices and wanted to resolve IT issues faster. With Aternity DEX, they improved their Digital Experience Index (DXI) scores. The solution also helped them hold software vendors accountable and deliver a better digital experience.

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Publishing Clients Speak: The Impact of deploying Customer Loyalty Management solutions

Nextory - Publishing - Medium

Nextory used the Currency Alliance platform to connect with global travel loyalty programs. They wanted to partner with Melia Hotels... and needed to issue points via Currency Alliance. After joining the platform, Nextory quickly reached an agreement with Air France-KLM’s Flying Blue loyalty program. The solution enabled Nextory to access hundreds of millions of loyalty program members. No extra IT work was needed for future partnerships. This helped Nextory expand its reach for audio books, especially for families traveling.

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Publishing examples of Driving Business Value with Cross Channel Advertising

 

The Week - Publishing - Medium

London, UK
Subscription acquisition via podcast ads Customer acquisition Podcast advertising

Acast helped The Week, a UK magazine, boost subscriptions with a podcast ad campaign. The campaign used host-read sponsorships on... political podcasts. The Week saw a 96% drop in cost per acquisition compared to earlier efforts. Website traffic and paid search activity also increased. The trial take-through rate rose by 10 percentage points above target.

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Publishing Clients Speak: The Impact of deploying Location Based Marketing solutions

 

The New Statesman - Publishing - Medium

London, UK
Interactive map-based commute analysis Spatial analysis Data journalism

The New Statesman used the TravelTime API to build an interactive map for its 'State of the Nation' data site. Readers could design... their own London Underground routes and calculate journey times. The TravelTime API enabled accurate commute time calculations, supporting complex variables like walking speeds and bus routes. The solution was chosen over Google APIs for its flexibility and ease of use. The feature helped visualize the impact of the new Elizabeth Line on commute times.

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Publishing Clients Speak: The Impact of deploying Team Collaboration solutions

 

Glasgowist - Publishing - Small

Glasgow, UK
Remote team coordination for publishing Workforce management Content marketing

Glasgowist uses AnywhereWorks to manage a distributed team of writers. The founder, Paul Trainer, coordinates contributors across Scotland and globally.... Remote work lets the team cover stories from anywhere, increasing flexibility and reach. Technology enables real-time collaboration and content updates from any location. This approach supports independent journalism and helps Glasgowist grow its brand online.

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How Reviews and Reputation is Delivering ROI for Publishing Leaders

 

Creative Loafing - Publishing - Small

Atlanta, USA
Event aggregation and automation Content aggregation Event management

EmbedSocial helped Creative Loafing automate event management. Before, interns manually searched social media for event listings. With EmbedSocial, event data... was pulled directly from feeds and displayed on their website. This let them scale from 300-400 to 3,800-5,000 events. The team saved time and focused on curating better content for readers.

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Publishing Success stories in Driving ROI and Results using Sales Training and Onboarding solutions

 

Wiley - Publishing - Very Large

Hoboken, USA
Sales onboarding and training Content access for sales teams Sales enablement Content management

Wiley uses Mindtickle’s unified platform to boost sales engagement and readiness. Reps can quickly find and use content, which increases... team engagement. Leaders now see what content works best. Onboarding and training are smoother and more efficient. Mindtickle supports sales, customer success, marketing, editorial, and product teams. Asset Hubs and Copilot’s search make learning and content access easy for everyone.

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Publishing Success stories in Driving ROI and Results using Customer Feedback Management solutions

 

Boone Newspapers - Publishing - Medium

Tuscaloosa, USA
Digital ballot revenue generation Email database growth Audience engagement Revenue generation

Boone Newspapers used Second Street's digital ballot solution to drive $1. 2 million in revenue in their first year. The...'Best Of' ballot program helped them grow their email database by 47,132 contacts. They saw a 1915% increase in users year over year. The company improved their sales execution and revamped their program structure. This partnership delivered strong results for their publishing business.

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