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The Latest Digital Advertising Platform Deployments delivering value in Marketing And Advertising

TrafficStars - Marketing And Advertising - Medium

Limassol, Cyprus

TrafficStars used Anstrex to optimize native ad campaigns for dating offers in Germany. They ran mobile and desktop campaigns, focusing... on mature singles, and used CPM bidding. Over three weeks, they spent $1,486 and earned $1,953.5, achieving a 31% ROI. Mobile traffic brought higher CTR and conversions. Creative testing and source whitelisting improved campaign results.

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AdOperator - Marketing And Advertising - Small

AdOperator used MobPlus mobile subscription offers in Africa to achieve a 100% ROI in just four days. The team tested... landing pages in English and French, finding the direct link performed best. They optimized campaigns by blacklisting low-performing sources and increasing bids. Fast support from MobPlus helped them scale quickly. The partnership led to higher conversion rates and increased campaign limits.

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Buffalo Groupe - Marketing And Advertising - Medium

Reston, USA

BrandingUI helped Buffalo Groupe manage marketing for 150 golf courses. Before, the design team handled nearly 2,000 small edit requests... in a single month. BrandingUI let non-designers make their own updates to marketing materials. This cut marketing service requests by 50%. The design team now spends more time on creative work. Turnaround times for collateral dropped, and teams respond faster to events and promotions.

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ADV Digital - Marketing And Advertising - Medium

Moscow, Russia

Marilyn helped ADV Digital automate performance marketing campaigns. Before, managers spent 147 hours monthly on manual data collection and reporting.... With Marilyn, time spent on these tasks dropped by over 57%. The platform unified all ad channels in one dashboard and automated reporting, budget balancing, and link tracking. This freed up managers to focus on strategy and client service. ADV Digital reduced errors and improved campaign efficiency using Marilyn's automation tools.

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MAGNA Media Trials - Marketing And Advertising - Large

New York, USA

MAGNA Media Trials partnered with Zefr to study misinformation in digital video advertising. The research explored how consumers identify misinformation... and what they expect from brands. The study found that misinformation is a major concern for consumers. It also showed that brand safety and suitability are important in video advertising. The findings help advertisers understand the impact of misinformation on brand perception.

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Numberly - Marketing And Advertising - Medium

Paris, France

Numberly used Adloox's attention score to optimize media activation. They ran an A/B test with and without Adloox's pre-bid attention... segment. The test showed a 10% increase in conversion rate and a 14% rise in attention rate. Invalid traffic rate dropped by 47.3%. The campaign used Microsoft Xandr as the DSP and focused on retail. Numberly found that attention scoring helped identify high-performing ad placements.

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Drako Media Group - Marketing And Advertising - Small

USA

Drako Media Group chose Adacado for its DIY advertising platform. They wanted more control, cost savings, and efficiency in their... digital campaigns. Adacado gave them a simple way to manage ads themselves. The platform helped Drako Media Group improve campaign results. They valued the control and ease of use.

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Team Internet - Marketing And Advertising - Medium

Munich, Germany

Team Internet used Zeropark's Media Planner to improve PPC bidding for commerce media campaigns. The tool provided real-time data on... audience size, average CPC, and source competitiveness. By simulating custom bids, Team Internet identified that raising bids on key sources could unlock 94% of available audiences. This approach helped them avoid overspending and optimize campaign performance. The Media Planner enabled smarter, data-driven decisions for their media buying team.

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BDG Web Design - Marketing And Advertising - Small

Reno, USA

BDG Web Design used Statcounter to help grow from a solo freelancer to an agency with over 160 clients. The founder, Brandon... Gottier, focused on web design, e-commerce, and mobile apps. Statcounter enabled the agency to track Google keyword data and improve SEO for their clients. This helped BDG Web Design boost client website performance and conversions. The agency leveraged Statcounter’s integration with Google Search Console for better keyword insights.

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Take some risk - Marketing And Advertising - Small

ClickCease helped Take some risk, a digital marketing agency, cut costs by 40%. The agency saved about $30,000 each month... by blocking fraudulent clicks. ClickCease identified bad traffic sources and improved campaign targeting. The Click Report and Recordings features were most useful. Traffic quality improved by 10%, and the agency recommends ClickCease for better ROI.

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The Latest Digital Advertising Platform Deployments delivering value in Media Production

 

Asianet - Media Production - Large

India

Kintegra helped Asianet boost YouTube channel growth using digital marketing and AI automation. The team optimized video keywords, tags, and... playlists to improve search rankings. They changed ad placements and enhanced video quality for better retention. In three months, Asianet saw YouTube views triple and revenue increase 4.5 times. Subscriber count also grew significantly, showing strong channel performance.

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GSTV (Gas Station TV) - Media Production - Medium

Detroit, USA

FatTail's AdBook OMS helped GSTV manage 29,000 locations and 115 million monthly impressions. GSTV replaced manual spreadsheets with automated, algorithm-driven... forecasting. The sales process was reduced to two steps, speeding up deals and improving accuracy. GSTV saw 3.7x higher engagement after automation. The platform enabled scalable operations and eliminated bottlenecks.

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Globo - Media Production - Very Large

Rio de Janeiro, Brazil

Globo used Google Cloud to modernize its media production. Cloud migration enabled Globo to run complex projects at lower costs... and decentralize operations. The company hosted over 50 live events in 2021 using cloud-based Live Production. Automation with Vision AI and Video AI streamlined metadata extraction and reduced manual work. Security and scalability improved, letting Globo handle more productions with fewer resources.

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DISH Media - Media Production - Large

Englewood, USA

DISH Media uses DanAds to power smart advertising on DISH TV and Sling TV. Their advanced platforms and viewer metrics... help brands reach target audiences. Custom audience access enables strategic, demographically-focused ad buys. With 12 years in addressable advertising, DISH Media crafts engaging narratives and impactful connections. DanAds' self-service platform simplifies media buying for DISH Media.

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Valnet - Media Production - Medium

Montreal, Canada

Mile’s Prebid Server helped Valnet boost AMP page ad revenue by 10. 26% in one month. Valnet, a digital media...company, struggled with low eCPMs due to AMP’s strict limits. Mile’s server-side auction let more SSPs bid, increasing competition and CPMs. Optimized callouts and better user data improved ad viewability and addressability. Valnet saw a 22.7% overall CPM increase and a more sustainable ad experience.

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ProSiebenSat.1 PULS4 - Media Production

The Integrated Yield Platform by Virtual Minds helped ProSiebenSat. 1 PULS4 improve digital advertising. The platform combined server-to-server connections and...Advanced Yield Optimisation Class (AYOC) for better ad management. ProSiebenSat.1 PULS4 saw easier handling of IO and programmatic ads, faster ad loading, and higher revenue. The solution also made price optimisation and campaign management simpler. This case shows how new ad tech can boost results for media companies.

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The Digital Advertising Platform Blueprint for Better Selection Decisions in Entertainment

 

Wyshmasterbeats - Entertainment - Small

USA

Madgicx helped Wyshmasterbeats triple its return on ad spend. The company used Madgicx’s Automation Tactics and Strategic Dashboard to run... Facebook ad campaigns on auto-pilot. Wyshmasterbeats saw a 3x increase in ROAS, 4x more purchases, and 5x more leads. The founder saved time on campaign management and could focus more on clients. Marketing costs dropped, letting the business invest in other areas.

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Mr. Robinson (anonymous name) - Entertainment - Small

Mr. Robinson runs a gambling platform and faced big challenges with online ad restrictions and low-quality traffic. He tried other... ad networks but got mostly bot traffic and no leads. In 2021, he switched to 7SearchPPC for his iGaming ads. The platform offered better targeting, more ad formats, and real-time analytics. He saw positive growth and was satisfied with the traffic quality and support. 7SearchPPC helped him keep his business running and find new opportunities in the iGaming industry.

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Spotify - Entertainment - Large

Stockholm, Sweden

Spotify used Amobee’s advertising platform to boost engagement in Australia and New Zealand. They aimed to improve brand consideration and... familiarity with interactive, meme-inspired banners. Amobee’s Brand Intelligence tracked trending music topics and delivered daily insights for creative ideas. Spotify’s banners let users preview playlists and play 30-second song clips inside ads. Engagement rates reached 83% in Australia and 92% in New Zealand.

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Chorki - Entertainment

Markopolo AI helped Chorki re-engage 43,000 users using automated push, email, and SMS campaigns. The platform generated 1.2 million BDT... in renewal revenue and sent over 165,000 messages with full automation. Chorki eliminated manual reminders and improved retention with AI-driven segmentation and personalized offers. Renewal messages became three times more engaging than before. Chorki's team now focuses on content while Markopolo AI manages subscriber retention.

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Digital Advertising Platform in Action in Apparel And Fashion

 

Represent - Apparel & Fashion - Medium

Manchester, UK

Lunio helped Represent, a British streetwear brand, boost conversion rates by 12. 86% during key sales periods. The platform reduced...cost per acquisition by 9.43% and delivered a 10.7x ROI on subscription costs. Represent used Lunio to control invalid traffic as ad budgets surged for major sales events. The solution kept traffic quality high, even as spend increased sharply. This allowed Represent to meet growth targets in a highly competitive market.

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TOMS EMEA - Apparel & Fashion - Medium

Los Angeles, USA

TOMS EMEA used Adspert to automate Amazon Ads across six countries. Manual PPC management was slow and limited growth. Adspert... automated bid optimization, campaign creation, and keyword discovery. This led to a 65% increase in ROAS and 49% growth in ad revenue. The team became 10 times more time-efficient. TOMS EMEA kept control of strategy while Adspert handled the manual work.

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On - Apparel & Fashion

Celtra Creative Automation helped On improve creative team performance and efficiency. On needed to scale personalized, omnichannel campaigns without losing... their creative vision. Celtra enabled faster, on-brand production and real-time feedback for multilingual apparel ads. The team doubled TikTok performance and saw a big ROAS increase in dynamic video product ads. They also saved hundreds of hours in design work, letting them focus on new creative ideas and more campaigns.

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A leading Israeli jewelry brand - Apparel & Fashion

Feeditor helped a leading Israeli jewelry brand improve shopping campaign results. The challenge was to grow revenue and ROAS in... a tough, competitive market with a limited budget. The team used Feeditor’s technology to analyze and restructure Performance Max campaigns by product category. This led to a 47% increase in ROAS, a 67% increase in conversion rate, and a 21% drop in average CPC. The brand saw a 16% rise in total revenue and achieved one of its best periods ever.

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Driving ROI and results: Understanding the Impact of Digital Advertising Platform in Retail

 

Primark - Retail - Very Large

London, UK

Primark used Shuttlerock’s UGC 3D solution to launch new stores in Orlando and Detroit. The marketing team wanted creative content... that would stand out and drive engagement. Shuttlerock combined user-generated content with 3D models of Primark’s tote bag for a unique Reels campaign. The organic Reel reached 1.3 million views and 1.6 million people, with a 1000% higher reach than recent Reels. Paid media drove 3.5 million impressions and 489,000 engagements.

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Large Retailer (outdoor and work environments) - Retail - Large

MNTN Performance TV helped a leading retailer boost sales for seasonal products. The retailer wanted to increase both online and... in-store revenue during a key period. They used geo-targeted ads to reach valuable in-market audiences across the US. The campaign delivered a 13.9X return on ad spend, a $0.49 cost per visit, and a 4% visit rate. MNTN enabled measurable results with a limited branding budget.

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Van den Assem - Retail - Medium

Bannerwise helped Van den Assem boost ROAS by 51% using branded Dynamic Product Ads. The marketing team faced low conversion... rates with standard Facebook templates. By switching to Bannerwise, they added branding and persuasion elements to their ads. This led to a 440% increase in conversion rate and more valuable clicks. The Creative Management Platform made their digital advertising more effective.

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Driving ROI and results: Understanding the Impact of Digital Advertising Platform in Automotive

 

Lexus - Automotive - Very Large

Nagoya, Japan

Lexus partnered with Five Tier to boost customer engagement through a unique test drive program. Five Tier created a mobile... app that recorded drivers’ reactions and blended them with Lexus commercials. Each participant received a custom video to share on social media. Lexus used the collected data for targeted remarketing via Five Tier’s broadcast network. The program led to a 5x increase in engagement and turned participants into brand ambassadors.

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Toyota - Automotive - Very Large

Toyota City, Japan

Toyota used IAS measurement and optimization solutions to improve its programmatic campaign results. The company wanted to lower costs and... get better insights from digital ads. IAS tools helped Toyota cut cost per session by 29% and cost per action by 22%. Conversion rates increased by 1.8 times compared to other targeting solutions. Toyota worked with The&Partnership and Xaxis to achieve these results.

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CarSoup - Automotive - Small

Minneapolis, USA

Adapex helped CarSoup, a major U. S. vehicle marketplace, boost ad revenue by 115%. CarSoup had strong traffic but low...monetization due to underperforming header bidding and auction setup. Adapex optimized header bidding, improved bid signals, and reset floor strategies. These changes increased competition and fill rates. CarSoup saw a 115% revenue increase, 101% RPS growth, and 92% RPM lift in just weeks.

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Recent adoption and success with Digital Advertising Platform software in Food And Beverages

 

Lavazza - Food & Beverages - Large

Turin, Italy

Intentwise Optimize helped Lavazza grow its U. S. presence. Lavazza used the platform to target new shoppers on Walmart Connect....Automated rules and keyword targeting improved campaign efficiency. The brand reduced manual work by up to 50%. Lavazza saw an 87% revenue increase and a 32% rise in new-to-brand orders. Spend efficiency improved throughout the campaign.

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Bob Evans Farms - Food & Beverages - Large

New Albany, USA

Bob Evans Farms used InMarket to launch its new Mashed Cauliflower side dish. The campaign used immersive creative ads and... targeted mobile messaging in grocery stores. Bob Evans Farms achieved a 5.31% immersive creative CTR, 4.31% overall campaign CTR, and a 6.3% sales lift. The campaign drove 966,000 incremental sales and a $6.44 ROAS. The product launch won industry awards for marketing innovation.

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Digital Advertising Platform in Action in Other Industries

 

Anonymous - Small

Ad360 ran a branding campaign focused on viewable impressions and brand safety. The campaign used strict viewability filters and performance-style... optimization. Ad360 achieved a 45% lower vCPM than Xandr and 66% lower vCPM than DV360. The ads only appeared on pre-approved, safe sites. The campaign kept click-through rates high while reducing costs.

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Warnex-Global Magyarország Zrt.

Retargeting Biz helped Warnex-Global Magyarország Zrt. automate their marketing. The company used Retargeting Biz to optimize their marketing strategy during... the COVID pandemic and tough economic times. Automation with Retargeting Biz supported their business growth. The solution helped them overcome challenges in e-commerce. Warnex-Global Magyarország Zrt. shared their success at E-commerce Expo Budapest.

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Recent adoption and success with Digital Advertising Platform software in Banking

 

Garanti BBVA - Banking - Large

Istanbul, Turkey

Garanti BBVA used AdsWizz to run a Ramadan audio ad campaign. The campaign reached 463,000 users and achieved an 87.42%... listen-through rate. Audio ads ran after Iftar, targeting high-attention moments. Video retargeting followed, with 191,000 video impressions. The campaign also saw a 0.28% click-through rate, moving users from awareness to action.

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Columbia Bank - Banking - Medium

Fair Lawn, USA

Columbia Bank needed to move 25,000 business clients to a new digital platform. They wanted a smooth digital conversion for... commercial banking, treasury management, and small business users. Vericast provided a "white glove" approach to the transition. The process was described as flawless by the client. After the conversion, Columbia Bank achieved a 95% satisfaction rate among its clients.

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The Latest Digital Advertising Platform Deployments delivering value in Consumer Goods

General Mills & Gopuff - Consumer Goods - Very Large

Minneapolis, USA

General Mills used AdAdapted to boost impulse and last-minute purchases. The solution let shoppers add products to their cart with... one click from anywhere online. Intent-based targeting helped reach buyers at the right moment. The campaign drove higher sales and more conversions. AdAdapted enabled seamless carting for General Mills and Gopuff.

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Zinus - Consumer Goods - Medium

San Leandro, USA

Zinus used Skai’s Strategic Consulting team to boost growth in new Amazon categories. The team wanted to expand beyond mattresses... into sofas, bed frames, and toppers. Skai delivered a six-week analysis covering keyword audits, advertising structure, and competitive benchmarking. Zinus received a detailed playbook and full-day training for their team. They quickly began implementing changes and secured leadership support for further improvements.

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Digital Advertising Platform in Action in Non Profit Organization Management

 

Sea Shepherd - Non Profit Organization Management - Small

Amsterdam, Netherlands

Sea Shepherd uses adgoji to boost its digital campaigns and reach more supporters. The platform helps Sea Shepherd set up... effective ads quickly, without needing extra ad specialists. This saves time and money for the non-profit. With adgoji, Sea Shepherd increased its visibility and raised over 20,000 donations in 2023. The partnership helps Sea Shepherd spread its message and raise awareness for marine conservation.

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Digital Advertising Platform in Action in Real Estate

A real estate company - Real Estate

PromoNavi helped a real estate investing business improve their PPC strategy. They used search and display advertising tools. The business... increased its conversion rate by 50%. The strategy was simple and easy to use. This case shows how PromoNavi tools can boost results for real estate ads.

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Recent adoption and success with Digital Advertising Platform software in Sports

Global online sports betting company - Sports Betting - Large

TrafficGuard helped a global sports betting company stop bonus abuse in Google Ads. 36.7% of all ad clicks were invalid,... wasting £20K and hurting conversions. 81% of invalid clicks came from bots. TrafficGuard used machine learning and IP intelligence to block fraud and boost valid traffic. The company saw a 37.45% increase in conversion rate and gained confidence to increase ad spend.

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The Latest Digital Advertising Platform Deployments delivering value in Telecommunications

 

Yaqoot - Telecommunications - Medium

Riyadh, Saudi Arabia

Yaqoot used Kochava’s Search Ads Maven Brand Defense to cut Apple Ads cost per tap by 76%. The team faced... rising costs as competitors targeted their brand keywords. OMD MENA deployed AI-powered automation to defend Yaqoot’s brand terms and optimize keyword bidding. This led to a 69% drop in cost per acquisition and a 52% decrease in cost per goal for SIM sales. Yaqoot reinvested savings into new growth campaigns, improving ad efficiency and reach.

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The Digital Advertising Platform Blueprint for Better Selection Decisions in Financial Services

 

Jeff Burrow - Financial Services - Small

USA

Snappy Kraken's Freedom360 helped Jeff Burrow boost his lead generation by 3. 3x. He saw 3x more website opt-ins and...doubled his appointment requests. Website traffic increased 6x after joining the program. Jeff's clients interact more, and he receives more inbound prospect meetings. Freedom360 made marketing easier and more effective for his financial services practice.

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The Digital Advertising Platform Blueprint for Better Selection Decisions in Consumer Electronics

 

Duracell - Consumer Electronics - Large

Bethel, USA

Duracell used Pacvue’s commerce and ads solution to fix profit loss and recover over $1 million in lost revenue. The company faced... issues with net PPM%, shifting ASIN priorities, and co-op fund recovery on Amazon. Pacvue’s automation tools helped Duracell adjust ad spend, reclaim lost funds, and boost buy box ownership by 20%. Duracell achieved a 93% total quantity success rate and long-term growth by reinvesting recovered revenue. The solution eliminated the need for extra vendor funding and improved overall profitability.

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Digital Advertising Platform in Action in Transportationtruckingrailroad

 

KLM Royal Dutch Airlines - Transportation/Trucking/Railroad - Very Large

Amstelveen, Netherlands

Smartly’s Video Templates helped KLM Royal Dutch Airlines boost video ad efficiency. KLM needed to scale personalized video ads for... social media but manual creation was not feasible. Smartly automated the process, turning still assets into dynamic videos for top destinations. The campaign ran in four test markets and focused on upper-funnel prospecting. KLM saw a clear lift in CTR and upper funnel metrics from adding video to their creative mix.

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The Latest Digital Advertising Platform Deployments delivering value in Information Technology And Services

Flexopus - Information Technology And Services - Medium

ClickGuard helped Flexopus stop large-scale click fraud in their Google Ads campaigns. Flexopus saw a spike in low-quality clicks that... wasted budget and blocked real demand. With ClickGuard, they quickly identified fraudulent traffic and reallocated their ad spend to better keywords. This led to higher-quality website traffic and longer session durations. Flexopus regained confidence in their paid media investments and saved significant budget.

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The Latest Digital Advertising Platform Deployments delivering value in Hospitality

 

Meliá Hotels International - Hospitality - Large

Palma de Mallorca, Spain

Bannerflow helped Meliá Hotels International cut display campaign build time by 50%. The in-house team centralized ad production for 43... markets and 9 languages. They moved dynamic creative optimization (DCO) in-house, reducing agency costs. Bannerflow enabled fast, brand-consistent ad creation and improved ROI. The team now produces thousands of ad variations efficiently from one platform.

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The Latest Digital Advertising Platform Deployments delivering value in Construction

 

A well-known window installer - Construction - Medium

USA

El Toro’s digital canvassing helped a window installer target homeowners near recent jobsites. The campaign used banner ads in over... 30 markets for 14 months. Segments rotated every 1 to 3 months to reach new neighborhoods. This approach minimized spend and expanded reach. The company achieved a 38:1 ROI and a 0.42% conversion rate.

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Recent adoption and success with Digital Advertising Platform software in Consumer Services

 

Toru Avariabi - Consumer Services - Small

Vibrant Media built a new website for Toru Avariabi, an emergency plumbing service. The old site lost customers to faster... competitors. The new site loads in under 2 seconds and has a 95 Google PageSpeed score. Emergency calls increased by 200%. Toru Avariabi now ranks on page 1 for local search terms. The site launched in just 5 days.

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