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Measuring Marketing Automation Success in Apparel & Fashion Deployments

 

Farfetch - Apparel & Fashion - Large

London, UK

Farfetch used advanced eCommerce marketing automation to grow into a global fashion leader. The company focused on SEO, driving over... 4 million monthly visitors and boosting gross profit by 87% in one year. Paid search ads and targeted landing pages helped attract high-intent buyers. Farfetch also used LinkedIn to recruit talent and built a strong social media presence, gaining over 2 million Instagram followers. Smart website localization and clear navigation improved the shopping experience.

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Tape à l’Œil (TAO) - Apparel & Fashion - Large

Wasquehal, France

Selligent by Marigold helped Tape à l’Œil (TAO) rethink its email engagement strategy after Apple Mail privacy changes. TAO used Selligent’s... data hub to identify real customer activity and enrich segmentation with behavioral signals. The team launched new journeys for engaged and less-engaged users. In one month, TAO cut email volume by 30%, tripled conversions, and boosted click rates fivefold. The brand now targets active users and drives better results with fewer emails.

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Tape à l’Œil (TAO) - Apparel & Fashion - Large

Wasquehal, France

Selligent by Marigold helped Tape à l’Œil (TAO) rethink its email engagement strategy after Apple Mail privacy changes. TAO used Selligent’s... data hub to identify real customer activity and enrich segmentation with behavioral signals. The team launched new journeys for engaged and less-engaged users. In one month, TAO cut email volume by 30%, tripled conversions, and boosted click rates fivefold. The brand now targets active users and drives better results with fewer emails.

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Rhone Apparel - Apparel & Fashion - Medium

Stamford, USA

Rhone Apparel used Aimtell web push notifications to boost online sales. The brand generated an extra $93,000 in revenue with... this strategy. They targeted shoppers who visited their site but did not buy. The notifications brought these visitors back to complete purchases. This approach helped Rhone Apparel increase customer engagement and sales.

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Studio B - Apparel & Fashion - Small

Studio B used Idukki to replace their seasonal PDF catalogue with a lookbook flipbook on their homepage. The new flipbook... included hotspot product tags and an add-to-cart drawer. This change let Studio B track page-level engagement and send browse events to their recommendation engine. As a result, Studio B saw a 47% increase in pages per session. The solution improved product discovery and powered cross-sell recommendations.

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The Couture Club - Apparel & Fashion - Small

Manchester, UK

The Couture Club used Klaviyo to boost email revenue by 325% during Black Friday 2020. They combined email and SMS... marketing to drive customer loyalty and repeat purchases. Their loyalty program members spent £200 more per year than regular customers. A single SMS campaign generated over £10,000 in sales. The brand achieved an average of 2.1 orders per customer, 60% higher than the industry average.

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Fila - Apparel & Fashion - Large

Mumbai, India

Fila used WebEngage to make customer engagement more signal-led. They tracked customer actions like clicks and purchases to guide follow-ups.... SMS and WhatsApp were used for timely, relevant messages. Personalized recommendations and drip journeys kept users engaged. This approach led to a 66% increase in average order value and 3.6x growth in apparel sales.

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Taranko - Apparel & Fashion - Medium

Gdansk, Poland

Taranko used the ExpertSender platform to improve marketing automation and customer segmentation. They analyzed customer activity using RFM to target... premium and potentially loyal shoppers with personalized content. Taranko also launched onboarding email series and tailored newsletters to engage new and existing customers. As a result, their email open rate increased by 21% and click-through rate by 9% in 2022. Now, 56% of their contact base are active subscribers.

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Seconda Strada - Apparel & Fashion - Medium

Besozzo, Italy

SALESmanago helped Seconda Strada, an Italian fashion retailer, boost sales by 15% and drive 75% of all transactions in just one quarter. The company used... automated email campaigns, RFM segmentation, and web push notifications to engage its 260,000 customers. Open rates rose by 33% and click-through rates by nearly 10%. The retailer saw an 8.5% increase in its contact base and achieved a 10,284% ROI. This case shows how data-driven marketing can turn a loyal audience into active buyers.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Andie Swim - Apparel & Fashion - Small

New York, USA

Digioh helped Andie Swim boost conversions by 296% with a personalized fit quiz. The quiz also increased average order value... by 21% and delivered a 96X ROI. Andie Swim used Digioh to capture real-time feedback and personalize the shopping experience. Integration with Klaviyo and WAIR improved email flows and fit recommendations. The partnership led to stronger customer loyalty and a larger CRM list.

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CUE Clothing Co. - Apparel & Fashion - Medium

Sydney, Australia

SAP Engagement Cloud helped CUE Clothing Co. boost average order value by 5-6x and increase loyal customers by 21%. CUE... unified their e-commerce and in-store data to deliver seamless hybrid customer experiences. They used video-based styling, multichannel wish lists, and AI-powered recommendations. 60% of digital and in-store styling sessions converted to sales. Marketing automation and omnichannel integrations drove retention and growth.

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United Fashion Group - Apparel & Fashion - Medium

Bloomreach Engagement helped United Fashion Group's brand Topankovo boost conversions with AI-powered contextual personalization. 20.4% of customers engaged with a... gamified weblayer, and 43.75% of those made a purchase within 48 hours. The average order value for these customers was €57.31. Topankovo used Loomi AI to deliver personalized offers and gamified experiences, reaching customers who ignored traditional channels. This approach turned more website visitors into paying customers.

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Rachel Riley - Apparel & Fashion - Small

London, UK

Omnisend helped Rachel Riley boost its Black Friday Cyber Monday sales by 77. 33% year-over-year. The brand used Omnisend's automation,...email, and SMS campaigns to drive 48.1% of total store revenue during BFCM. Automations made up 46% of Omnisend-driven revenue. Rachel Riley switched from other platforms to Omnisend for better features and transparent pricing. The team used real-time reporting to optimize campaigns and build customer loyalty.

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Madhappy - Apparel & Fashion - Small

Los Angeles, USA

Opal helped Madhappy centralize their content planning and review. The marketing team saved about 25 hours per month on content... reviews. Content approvals became 40% faster. Opal gave the team a single source of truth for all marketing content. This improved alignment and efficiency across channels. The team now documents every decision for future campaigns.

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An online store selling apparel and accessories - Apparel & Fashion - Medium

iPresso Marketing Automation's MAiA AI assistant helped an online apparel store cut executive report prep time from 4–5 hours to just 20 minutes. The marketing team... used MAiA to quickly analyze campaign data across email, SMS, and on-site channels. Diagnosing a 9% drop in email open rates took minutes instead of hours, leading to an 18% increase in open rates within 6 weeks. Analyst productivity tripled, letting one person manage 60% more campaigns. The team now focuses on insights, not manual data work.

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K&L Ruppert - Apparel & Fashion - Medium

Ingolstadt, Germany

Commanders Act helped K&L Ruppert, a leading German fashion retailer, improve customer journey insights and optimize marketing spend. The company faced... challenges with duplicate conversions and unclear attribution from coupon sites. Commanders Act enabled a deduplication process, saving five figures annually. Reporting accuracy improved, with conversion and web analytics reports now differing by less than 1%. Marketing tag deployment became much faster and easier.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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PacSun - Apparel & Fashion - Large

Anaheim, USA

Cordial helped PacSun migrate over 100 automations from a legacy ESP in just 38 days. The team prioritized batch email... ramp-up and critical automations to avoid business disruption. Cordial built key integrations, including a loyalty program, saving PacSun thousands of dollars. In 10 weeks, PacSun launched 43 multi-channel automations and 21 customer affinity automations. PacSun saw no major technical issues and praised Cordial's responsive support and fast implementation.

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4F (OTCF S.A.) - Apparel & Fashion - Large

Krakow, Poland

PushPushGo helped 4F, a Polish sportswear brand, boost user engagement in their mobile app. 4F used mobile push notifications to... send mass and targeted campaigns, plus automation like abandoned cart and last seen product reminders. The company saw an immediate increase in return users and a decrease in app uninstall rates. Over 300,000 users subscribed to mobile push, with 60-70% of results from blast campaigns. 4F values the partnership for driving app engagement and sales funnel improvements.

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brabrabra - Apparel & Fashion - Small

Kyiv, Ukraine

brabrabra used yespo to automate personalized SMS notifications for their loyalty program. They integrated Google BigQuery with yespo to segment... customer data and trigger targeted messages. The SMS campaign generated 10% of all online orders in the first month. The integration paid for itself within two weeks. This approach helped brabrabra boost online sales and improve customer engagement.

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Med&Beauty - Apparel & Fashion - Small

Poland

GetResponse helped Med&Beauty, a Polish apparel brand, generate $43,000 in newsletter revenue in just five months. The company used email... marketing automation, transactional emails, and integrated sign-up forms to boost sales. Email campaigns achieved an 873% ROI, with 1,700+ welcome flows and 1,400+ recovered carts. The platform improved deliverability, saved time, and provided complete reporting. Med&Beauty plans to expand automation for even greater results.

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Apparel & Fashion Success stories in Driving ROI and Results using E-Commerce Platform solutions

 

Bob Mackie - Apparel & Fashion - Small

Los Angeles, USA

Perpetua’s Influencer Marketing Platform helped Bob Mackie boost sales by 1. 5x and cut ACOS by 28%. The brand used...Perpetua’s Creator Network to run influencer campaigns on TikTok and Instagram. These campaigns drove over 1 million Spark Ad impressions and tripled detail page view rates. Bob Mackie tracked sales and conversions directly to specific creators and content. The campaigns helped reach new audiences and increased attributed sales by 30%.

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LuLaRoe Meg - Apparel & Fashion - Small

USA

ShippingEasy helped LuLaRoe Meg save hours each week by automating order uploads and label printing. Meg now saves $1 on... every package shipped, handling about 100 packages weekly. The platform’s email notifications let customers track orders easily. Meg values the fast, helpful customer service and dedicated resources for LuLaRoe sellers. She regrets not switching to ShippingEasy sooner.

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Wildling - Apparel & Fashion - Small

Germany

Wildling used Shopify POS to connect its online and offline sales. The shoe brand wanted to boost new customer conversions.... They opened showrooms in Germany and let people try shoes before buying. Shopify POS integrated all sales channels and made tracking easy. Wildling saw a 50% higher rate of first-time shoppers in showrooms. They saved $10K by combining operations and increased stock availability by 5%.

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Wildling - Apparel & Fashion - Small

Germany

Wildling used Shopify POS to connect its online and offline sales. The shoe brand wanted to boost new customer conversions.... They opened showrooms in Germany and let people try shoes before buying. Shopify POS integrated all sales channels and made tracking easy. Wildling saw a 50% higher rate of first-time shoppers in showrooms. They saved $10K by combining operations and increased stock availability by 5%.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Salvatore R. (US office of an Italian clothing brand) - Apparel & Fashion - Small

Washington, USA

Now Commerce B2B portal helped Salvatore R. , the US office of an Italian clothing brand, cut manual order entry....Sales reps now use their phones to check order status, inventory, and invoices. The QuickBooks integration reduced errors and saved time. Most orders need only a quick review before sending. Sal no longer gets constant texts from reps, improving efficiency.

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White Stuff - Apparel & Fashion - Medium

London, UK

BigCommerce helped White Stuff boost its ecommerce performance. The company moved from a slow, inflexible platform to a headless, composable... architecture. This change made the site 85% faster overall and 100% faster on mobile. White Stuff saw a 37% increase in conversion rate and a 26% rise in per-session value. The new one-page checkout and click and collect options improved the customer journey.

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Valuchi Watches - Apparel & Fashion - Small

Amsterdam, Netherlands

Easyship helped Valuchi Watches raise revenue by nearly €100,000 in 2021. The company solved fulfillment challenges by outsourcing to Easyship’s... 3PL partners. Automated shipping and discounted rates saved up to 91% on courier costs. Valuchi Watches expanded to over 100 countries and improved delivery speed. The team focused on growth, marketing, and sales instead of logistics.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Honey Birdette - Apparel & Fashion - Medium

Sydney, Australia

Honey Birdette used Kibo Order Management to improve its omnichannel retail experience. The company switched from Salesforce OMS and Mulesoft... to Kibo and Boomi to save costs and maintain strong functionality. Kibo provided real-time inventory visibility and intelligent order routing. The transition to the new platform took just 12 weeks. Honey Birdette now delivers a seamless luxury shopping experience online and in stores.

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Honey Birdette - Apparel & Fashion - Medium

Sydney, Australia

Honey Birdette used Kibo Order Management to improve its omnichannel retail experience. The company switched from Salesforce OMS and Mulesoft... to Kibo and Boomi to save costs and maintain strong functionality. Kibo provided real-time inventory visibility and intelligent order routing. The transition to the new platform took just 12 weeks. Honey Birdette now delivers a seamless luxury shopping experience online and in stores.

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Tom Tailor - Apparel & Fashion - Large

Hamburg, Germany

Tom Tailor used Ucommerce and Sitefinity to launch a new e-commerce store in Slovenia after the pandemic hurt their brick-and-mortar sales. The solution integrated... ERP and PIM systems, syncing online and offline stock and making content management easy. Within 3 months, the store went live and earned a net promoter score of 90%. Tom Tailor’s team can now manage promotions and discounts without outside help. The project won Sitefinity’s Website of the Year award in 2021.

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Linda (elevenhandmade) - Apparel & Fashion - Small

Latvia

Linda used Sellfy to launch and grow her crochet pattern business. She needed a simple platform focused on digital products.... Sellfy let her set up her store in just 30 minutes. She now sells patterns, manages customer support, and uses email marketing with ease. Linda’s Sellfy site attracts magazine editors and new collaborations. Her business benefits from a user-friendly checkout and strong digital sales tools.

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FIND RENT WEAR - Apparel & Fashion - Small

London, UK

Yo! Rent powered FIND RENT WEAR, an online fashion rental marketplace in London. The platform lets users list and rent...luxury clothing and accessories. FATbit Technologies built the site with features like advanced search, product approval, and a wallet system. The client wanted easy content management and strong order controls. The result is a multi-vendor marketplace for designer rentals, praised for its quality and support.

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Walking Comfort - Apparel & Fashion - Small

Centerville, USA

Walking Comfort used [Descartes] Sellercloud to centralize data from multiple sales channels. Before, compiling reports took up to 16 hours.... Now, it takes just one hour. The team saves hundreds of man hours each week with automated scheduled tasks. Live inventory feeds and bulk data imports improved order fulfillment and reporting. Sellercloud helped Walking Comfort grow across Amazon, Walmart, and Shopify.

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How CRM is Delivering ROI for Apparel & Fashion Leaders

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

Read on →

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Zellbury Pakistan - Apparel & Fashion - Medium

Karachi, Pakistan

Xcitium Endpoint Solution helped Zellbury Pakistan protect its digital assets from cyber threats. The company faced risks like ransomware and... data breaches targeting its e-commerce platform. Xcitium provided advanced endpoint security and set up a dedicated SOC for 24/7 threat monitoring. Zellbury gained real-time threat intelligence and a strong incident response plan. The solution ensured data protection and kept online operations running smoothly.

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Jaedon - Apparel & Fashion - Small

New Zealand

Salesmate helped Jaedon migrate over 8,500 contacts from Outlook into a unified CRM. The team improved collaboration and centralized all... customer data, making onboarding and remote work easier. Automated email tools boosted deliverability, especially for government clients. Jaedon now delivers better customer service and supports remote teams without disruption. Salesmate’s support team ensured a smooth transition and ongoing learning.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

Read on →
 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

Read on →
 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Aza Fashion - Apparel & Fashion - Small

Mumbai, India

Aza Fashion used CREST ERP to replace manual Excel tracking for inventory, costing, and production orders. Before, they struggled with... production tracking, inventory management, and supplier delivery estimates. CREST ERP centralized all data, improved financial tracking, and added audit logs for accountability. Real-time production tracking and better supply chain management helped streamline their workflow. The solution connected sales, production, and dispatch for smoother operations.

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Apparel & Fashion Clients Speak: The Impact of deploying Email Marketing solutions

 

Tape à l’Œil (TAO) - Apparel & Fashion - Large

Wasquehal, France

Selligent by Marigold helped Tape à l’Œil (TAO) rethink its email engagement strategy after Apple Mail privacy changes. TAO used Selligent’s... data hub to identify real customer activity and enrich segmentation with behavioral signals. The team launched new journeys for engaged and less-engaged users. In one month, TAO cut email volume by 30%, tripled conversions, and boosted click rates fivefold. The brand now targets active users and drives better results with fewer emails.

Read on →
 

Tape à l’Œil (TAO) - Apparel & Fashion - Large

Wasquehal, France

Selligent by Marigold helped Tape à l’Œil (TAO) rethink its email engagement strategy after Apple Mail privacy changes. TAO used Selligent’s... data hub to identify real customer activity and enrich segmentation with behavioral signals. The team launched new journeys for engaged and less-engaged users. In one month, TAO cut email volume by 30%, tripled conversions, and boosted click rates fivefold. The brand now targets active users and drives better results with fewer emails.

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The Couture Club - Apparel & Fashion - Small

Manchester, UK

The Couture Club used Klaviyo to boost email revenue by 325% during Black Friday 2020. They combined email and SMS... marketing to drive customer loyalty and repeat purchases. Their loyalty program members spent £200 more per year than regular customers. A single SMS campaign generated over £10,000 in sales. The brand achieved an average of 2.1 orders per customer, 60% higher than the industry average.

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Mimpikita - Apparel & Fashion - Small

Kuala Lumpur, Malaysia

Mimpikita used elfo's digital marketing tools to boost brand awareness and customer engagement. The fashion brand ran SEO, social media... ads, email, and SMS campaigns with elfo. They saw a 115% increase in website traffic and a 4X higher ROAS from social ads. Email open rates and click rates were 4X higher than industry benchmarks. SMS campaigns achieved a 92% delivery rate and cost-effective conversions.

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PrettyLittleThing - Apparel & Fashion - Large

Manchester, UK

Litmus Personalize helped PrettyLittleThing boost email revenue by 34%. The brand used live product feeds in emails to show real-time... stock and highlight fast-selling items. This made emails more relevant and urgent for shoppers. A/B testing showed a 178% increase in clicks for emails with the 'selling fast' message. Overall, click rates rose by 4.4%.

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Marina Militare Sportswear - Apparel & Fashion - Medium

Milan, Italy

Magnews helped Marina Militare Sportswear use marketing automation to boost sales. They set up automated flows to recover abandoned carts... and engage new customers. The integration of data and platform enabled targeted communication clusters. As a result, they recovered 28% of abandoned carts and 31.5% of lost value. Over 1,000 customers were activated automatically.

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77onlineshop.de - Apparel & Fashion - Medium

Karlsruhe, Germany

Inxmail helped 77onlineshop. de reach its young, trend-focused audience with automated email marketing. The solution used personalized product recommendations and...automated trigger emails. This reduced manual effort and increased conversion rates. Mobile-optimized campaigns improved customer engagement and reach. The integration with the online store and customer experience tools enabled real-time, relevant communication. 77onlineshop.de saw higher customer loyalty and faster campaign execution.

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Shinesty - Apparel & Fashion - Small

Boulder, USA

Wunderkind helped Shinesty identify more anonymous website visitors and send personalized behavioral emails and texts. Shinesty used these tools to... match their brand's humor and voice. Wunderkind drove 10-12% of Shinesty's total revenue. Text campaigns outperformed email sends. Shinesty saw a 1.5% lift in text revenue and 5.6% more abandonment revenue over Klaviyo. The team values Wunderkind's gamification for data capture and rates their service highly.

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Rachel Riley - Apparel & Fashion - Small

London, UK

Omnisend helped Rachel Riley boost its Black Friday Cyber Monday sales by 77. 33% year-over-year. The brand used Omnisend's automation,...email, and SMS campaigns to drive 48.1% of total store revenue during BFCM. Automations made up 46% of Omnisend-driven revenue. Rachel Riley switched from other platforms to Omnisend for better features and transparent pricing. The team used real-time reporting to optimize campaigns and build customer loyalty.

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The Kooples - Apparel & Fashion - Medium

Paris, France

The Kooples used Brevo's Mobile Wallet to improve customer loyalty. They sent personalized push notifications to reach customers who were... hard to target with traditional channels. Turnover per walletized customer increased by 89%. Repeat purchases among wallet users reached 90%. The retention rate of cards in the wallet hit 98%.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

Read on →
 

PacSun - Apparel & Fashion - Large

Anaheim, USA

Cordial helped PacSun migrate over 100 automations from a legacy ESP in just 38 days. The team prioritized batch email... ramp-up and critical automations to avoid business disruption. Cordial built key integrations, including a loyalty program, saving PacSun thousands of dollars. In 10 weeks, PacSun launched 43 multi-channel automations and 21 customer affinity automations. PacSun saw no major technical issues and praised Cordial's responsive support and fast implementation.

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Med&Beauty - Apparel & Fashion - Small

Poland

GetResponse helped Med&Beauty, a Polish apparel brand, generate $43,000 in newsletter revenue in just five months. The company used email... marketing automation, transactional emails, and integrated sign-up forms to boost sales. Email campaigns achieved an 873% ROI, with 1,700+ welcome flows and 1,400+ recovered carts. The platform improved deliverability, saved time, and provided complete reporting. Med&Beauty plans to expand automation for even greater results.

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Measuring E-Commerce Software Success in Apparel & Fashion Deployments

 

Lacoste - Apparel & Fashion - Large

Paris, France

Lacoste used Foxintelligence by NIQ to track online market share and e-shopper behavior. Before, Lacoste relied on guesses and manual... checks to understand competitors. With Foxintelligence, they gained clear data on market trends and competitor moves. The platform helped Lacoste spot new business opportunities and save time on reporting. Lacoste now makes faster, data-driven decisions for their online strategy.

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Billabong - Apparel & Fashion - Large

Burleigh Heads, Australia

Barilliance helped Billabong boost ecommerce conversion rates by 15. 2% using advanced AI-driven product recommendations. Billabong used personalized widgets on...home, product, and cart pages to show relevant offers based on customer behavior and context. The solution delivered a 533% lift in conversion rates from product recommendations. Billabong easily replicated successful campaigns across multiple brands and countries, saving IT resources. The approach increased revenue, engagement, and profits for Billabong.

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The Pretty Rag - Apparel & Fashion - Small

Wheelify helped The Pretty Rag boost revenue by over $45,000 in four years. The brand used gamified spin-to-win popups to... turn visitors into email subscribers and buyers. More than 12,600 subscribers joined through interactive campaigns. The solution increased engagement and repeat purchases. The Pretty Rag saw higher conversions and stronger customer loyalty.

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Tape à l’Œil (TAO) - Apparel & Fashion - Large

Wasquehal, France

Selligent by Marigold helped Tape à l’Œil (TAO) rethink its email engagement strategy after Apple Mail privacy changes. TAO used Selligent’s... data hub to identify real customer activity and enrich segmentation with behavioral signals. The team launched new journeys for engaged and less-engaged users. In one month, TAO cut email volume by 30%, tripled conversions, and boosted click rates fivefold. The brand now targets active users and drives better results with fewer emails.

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Gymshark - Apparel & Fashion - Medium

Solihull, UK

Gymshark used social media and influencer marketing to grow its sportswear brand. The company achieved 193% compound sales growth over... three years and reached £41M in sales. Gymshark partnered with fitness influencers on platforms like Instagram, YouTube, and TikTok. Their TikTok campaign, #Gymshark66, generated 45.5 million views and an 11.11% engagement rate. Gymshark now sells to 131 countries and has a strong global following.

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Country Road Group - Apparel & Fashion - Large

Melbourne, Australia

Dressipi helped Country Road Group boost revenue per visitor by 4% on their Witchery website. The company used Dressipi to... improve product tagging, increasing from 7 to 50 attributes per garment. Personalized outfits and similar item recommendations were launched on product pages. Weekly personalized emails drove an 11% increase in revenue per email. Country Road Group is now expanding Dressipi's personalization across all its brands.

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Chubbies - Apparel & Fashion - Medium

Austin, USA

Chubbies used Yotpo to boost sales by engaging shoppers with product reviews. 56% of all sales now come from customers... who interacted with reviews. The team relies on Yotpo to understand customer preferences and product engagement. Insights from reviews help shape product and marketing strategies. Yotpo is vital for connecting with shoppers and driving revenue growth.

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Damiani - Apparel & Fashion - Large

Valenza, Italy

ESW helped Damiani expand its ecommerce presence to 36 global markets. Damiani saw a 17.5% increase in orders and a... 17.4% rise in checkout conversion rates. ESW provided localized checkout, efficient logistics, and omnichannel strategies. Damiani launched Venini's ecommerce in the US, showcasing Italian craftsmanship. Damiani won the Netcomm Award 2023 for excellence in cross-border ecommerce.

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Leading fashion & accessories brand (India) - Apparel & Fashion - Large

India

Unicommerce helped a leading Indian fashion & accessories brand manage 145 stores with omnichannel solutions. The brand automated inventory and... order management, integrating offline and online sales. Unicommerce enabled real-time tracking, reducing manual errors and improving customer experience. The brand achieved 154% sales growth since 2019. They now handle 65,000+ dispatches per month and maintain a live inventory of 600,000+ items.

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FIND RENT WEAR - Apparel & Fashion - Small

London, UK

Yo! Rent powered FIND RENT WEAR, an online fashion rental marketplace in London. The platform lets users list and rent...luxury clothing and accessories. FATbit Technologies built the site with features like advanced search, product approval, and a wallet system. The client wanted easy content management and strong order controls. The result is a multi-vendor marketplace for designer rentals, praised for its quality and support.

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Puma - Apparel & Fashion - Large

Herzogenaurach, Germany

Obviyo helped Puma increase checkout revenue by 21. 66% using real-time customer experience optimization. Puma used adaptive algorithms to test...many changes in their checkout funnel at once. The campaign included updates to navigation, cart size, trust badges, coupons, and layout. Obviyo's platform let Puma experiment without risk and quickly find what worked best. Puma learned more about their customers and improved revenue per visitor.

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Apparel & Fashion Success stories in Driving ROI and Results using Business Intelligence solutions

 

Intrend - Apparel & Fashion - Large

Milan, Italy

Geo Targetly helped Intrend, a global fashion retailer, personalize online shopping for users in 33 countries. Intrend used geo-targeting and... Geo Popups to direct shoppers to the right country site and match local preferences. The solution achieved an 87% match rate between user location and domain visits. Shoppers experienced a seamless, localized journey with no complaints. Intrend valued the platform's customization and ease of use.

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Darn Tough Socks - Apparel & Fashion - Medium

Northfield, USA

Jitterbit App Builder helped Darn Tough Socks cut data entry time by nearly 90%. The company replaced complex manual ERP... entry with a simple, guided app. Shop floor workers now enter data in seconds instead of minutes. Real-time data and seamless integration with their ERP improved decision making. The solution increased efficiency and agility in manufacturing operations.

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Jigsaw - Apparel & Fashion - Medium

London, UK

Geckoboard dashboards gave Jigsaw's customer service team real-time visibility into key metrics like First Reply Time and CSAT scores. Before Geckoboard, agents... struggled with slow, hard-to-access Zendesk reports and lacked insight into their own performance. With dashboards, managers and agents now track tickets, workload, and feedback instantly. This shift improved team motivation, transparency, and response speed, especially during busy sales periods. Jigsaw now relies on Geckoboard for all reporting, helping the team work together and improve customer experience.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Sarah Donofrio / sarahdonofrio.com - Apparel & Fashion - Small

Portland, USA

Upmetrics helped Sarah Donofrio launch and grow her fashion brand. She struggled with business planning and securing capital. Upmetrics provided... business plan templates, financial forecasting, and strategic planning tools. Sarah used these tools to clarify her business goals and secure funding. Her brand is now profitable and continues to expand in the fashion industry.

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Luxury fashion brand - Apparel & Fashion - Large

C3 AI helped a luxury fashion brand automate sustainability reporting. The company integrated data from 14 enterprise systems and 1,000+... suppliers. Over 17,000 documents are processed annually using AI. The solution saved 4,300+ hours each year and cut document processing time by 85%. The brand saw a $2.5M potential annual economic benefit.

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Apparel & Fashion Clients Speak: The Impact of deploying Content Marketing solutions

 

A leading luxury Italian fashion house - Apparel & Fashion - Very Large

Florence, Italy

BL. INK helped a leading Italian luxury fashion house migrate tens of thousands of short links from Bit.ly. The brand...used BL.INK to create branded short links for SMS surveys and global social media campaigns. The platform improved campaign tracking, engagement, and centralized control. BL.INK also enhanced security with whitelisting and offered better pricing. The migration was seamless and supported the brand’s global marketing needs.

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Sweaty Betty - Apparel & Fashion - Medium

London, UK

StoryStream's AI visual shopping platform helped Sweaty Betty boost average order value by 12%. The brand used shoppable community content... and video to keep shoppers engaged. Session length increased by 43% and bounce rate dropped 29%. Sweaty Betty made it easy for customers to see real people using their products. The platform's AI managed rights and tagging, letting the team scale content without extra work.

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Under Armour - Apparel & Fashion - Large

Baltimore, USA

Under Armour used Movable Ink and Merkle to improve their marketing campaigns. They added personalized product recommendations for customers. This... new approach led to an 80% increase in click-through rates during Black Friday. Product recommendation emails saw a 132% lift in click-to-open rates. Production processes became 75% more efficient. Under Armour used their website as a data source for better personalization.

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Pierre Robert - Apparel & Fashion - Medium

Stockholm, Sweden

Pierre Robert used Fastr Frontend to overcome limits of Salesforce Commerce Cloud templates. They wanted more flexible and interactive landing... pages. Fastr Frontend let them design and publish new content fast. Now, customers stay longer on their webpages. The team can launch campaigns without developer help.

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Pierre Robert - Apparel & Fashion - Medium

Stockholm, Sweden

Pierre Robert used Fastr Frontend to overcome limits of Salesforce Commerce Cloud templates. They wanted more flexible and interactive landing... pages. Fastr Frontend let them design and publish new content fast. Now, customers stay longer on their webpages. The team can launch campaigns without developer help.

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UNDRDOG ATHLETIX - Apparel & Fashion - Small

USA

Flockler helped UNDRDOG ATHLETIX show real athletes and customer reviews on their Shopify store. They embedded their Instagram feed to... display authentic user content. This made their brand feel more genuine and relatable. The Flockler widget is fast, easy to edit, and visually appealing. UNDRDOG ATHLETIX now uses social proof to build trust and boost sales. They compete with top apparel brands at a lower cost.

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On - Apparel & Fashion - Large

Zurich, Switzerland

Bynder helped On automate the global distribution of 154,000 product images. On used Bynder to connect its digital asset management... with its PIM and email marketing platforms. This automation saved 55 hours of work per week and reduced errors in product images sent by email. The new system improved content accuracy and brand consistency across 80 countries. On now manages 250,000 assets and plans to expand to 260,000 by 2026.

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So Yes - Apparel & Fashion - Small

Belgium

StoryChief helped So Yes, a Belgian adaptive clothing brand, boost website traffic and connect with their audience. The platform made... content creation easy, even for users without IT backgrounds. So Yes saw a 60% increase in SEO and readability scores. Social media engagement rose by 50%. Real-time SEO suggestions and a content calendar streamlined their marketing efforts.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Measuring Customer Loyalty Management Success in Apparel & Fashion Deployments

Rohan - Apparel & Fashion - Medium

Milton Keynes, UK

Rohan used Stripe and BigCommerce to modernize its online store. The company integrated Stripe in less than two days, reducing... downtime and simplifying fraud protection. Rohan saw a 6.5% increase in online customers within two months, thanks to higher payment acceptance rates. Stripe Radar improved fraud detection and customer service. Rohan can now quickly add new payment methods like Apple Pay, enhancing the checkout experience.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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VENUS - Apparel & Fashion - Medium

Jacksonville, USA

VENUS partnered with ebbo to launch VENUS Unlocked, a premium loyalty program for VIP customers. Members pay a monthly fee... for benefits like 10% cashback, free shipping, and return shipping rebates. The program addresses the challenge of online apparel shopping by easing returns and encouraging repeat purchases. Since launch, signup rates have exceeded expectations. ebbo manages and optimizes the program, letting VENUS focus on other business areas.

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GAMAL Men - Apparel & Fashion - Small

Indonesia

Tada helped GAMAL Men sell over 5,000 products in one year. The brand wanted to improve customer retention and engagement.... Tada enabled them to launch an exclusive membership, GAMAL Men Plus, using its social commerce feature. This created a new revenue stream and built a strong affiliate marketing program. The loyalty program also activated more brand advocates.

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Doppelgänger - Apparel & Fashion - Medium

Italy

Comarch helped Doppelgänger launch an omnichannel loyalty program in just 9 months. The program drove nearly 200,000 memberships in 1.5... years. Members saw a 47% higher average order value and a 115% retention rate. The solution used gamification and marketing automation to boost engagement. Nearly 90% of members engaged across channels, improving data collection and customer insights.

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Darn Tough Vermont - Apparel & Fashion - Medium

Northfield, USA

LoyaltyLion powers 13% of Darn Tough Vermont's total revenue. The loyalty program brought in 8,000 new customers through referrals. Members... who redeem rewards have a 2.8x higher customer lifetime value than non-members. The program runs without extra hires and integrates with Klaviyo for personalized emails. Over 440,000 members now drive most direct-to-consumer orders. Darn Tough uses feedback from the program to improve products and expand into new categories.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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A popular fashion store - Apparel & Fashion - Large

India

OptCulture's eReceipts helped a popular fashion store increase revenue by ₹13 million. The store operates over 50 locations across five... states in India. They offer trending styles for women, men, and kids. The brand used digital receipts to boost sales. OptCulture enabled better customer engagement and loyalty. The case highlights the impact of eReceipts in retail fashion.

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Measuring Influencer Marketing Success in Apparel & Fashion Deployments

 

Faded Moon - Apparel & Fashion - Small

USA

Roster helped Faded Moon, a small apparel brand, recruit 1,200 ambassadors in 30 days. The founder, a solo high school... student, used Roster to grow Instagram followers from 6,000 to 20,700. Revenue increased 14x and new customers rose 2.1x in six months. The ambassador community generated 350 user-generated content posts. Faded Moon achieved an 8.6x ROI from referral sales and personal orders.

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SheShreds - Apparel & Fashion - Small

USA

BrandChamp helped SheShreds grow their ambassador program and improve tracking. SheShreds used BrandChamp’s Shopify integration to see real-time sales and... automate reporting. The onboarding process became easier with automated emails and forms. Ambassadors could redeem rewards directly on the website. SheShreds now gets over 60 applications a month, and 19% of monthly sales come from ambassador referrals.

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ASOS - Apparel & Fashion - Large

London, UK

ASOS used influencer marketing and Instagram to grow during the pandemic. In 2020, ASOS increased sales by 19% to £3.26B... and profits by 329%. The company gained 3.1M new customers and 1.16M new Instagram followers. ASOS adapted its content to focus on sportswear and loungewear, using influencer and user-generated content. The brand ran frequent posts, branded hashtags, and engagement campaigns to connect with its audience.

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Le Col - Apparel & Fashion - Small

London, UK

Le Col used Bazaarvoice to boost online sales with user-generated content. By combining reviews and authentic customer images, Le Col... saw a 125% increase in conversion rates. Products with reviews had a 13% higher average order value and 155% more revenue per visitor. The company used reviews to set sizing expectations and reduce returns. Le Col also syndicated reviews and images to retail partners for greater impact.

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Buffalo David Bitton - Apparel & Fashion - Large

Montreal, Canada

Buffalo David Bitton used #paid to boost engagement and brand affinity for its denim line. The campaign featured creators sharing... Reel content and in-feed photos to highlight denim as a tool for creative expression. Buffalo surpassed its projected engagement benchmark by 159%. The campaign achieved a 27-point increase in brand affinity and performed 24% above the #paid LPV benchmark. Cost per engagement was 58% below the benchmark, showing strong campaign efficiency.

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Cuddl Duds - Apparel & Fashion - Medium

New York, USA

Cuddl Duds used IZEA to boost holiday traffic for its Kohl’s collection. They worked with nine lifestyle influencers to create... 63 pieces of content across Instagram, Facebook, and Pinterest. The campaign reached over 1.47 million people and drove 89,811 clicks. The cost per engagement was $0.89, nearly 60% lower than the industry average. Engagement rates hit 13% on Instagram Stories and 15% on Pinterest.

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Wildling - Apparel & Fashion - Small

Germany

Wildling used Shopify POS to connect its online and offline sales. The shoe brand wanted to boost new customer conversions.... They opened showrooms in Germany and let people try shoes before buying. Shopify POS integrated all sales channels and made tracking easy. Wildling saw a 50% higher rate of first-time shoppers in showrooms. They saved $10K by combining operations and increased stock availability by 5%.

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Lanvin - Apparel & Fashion - Medium

Paris, France

Lanvin used Lefty to boost its social media visibility by 1000%. The brand increased influencer collaborations by 138% and achieved... a 22.9% annual growth rate. Lanvin automated tracking and reporting for over 80 campaigns. Its earned media value grew by 1109%, from 1.72M in 2019 to 20.8M in 2023. Lanvin managed over 2,500 influencers and saw a 126% rise in engagement rate, far above the industry benchmark.

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Apparel & Fashion Clients Speak: The Impact of deploying Mobile Marketing solutions

 

Triumph - Apparel & Fashion - Large

Hong Kong, Hong Kong

LoopMe used PurchaseLoop Audiences to help Triumph drive visits to stores and its website during Chinese New Year. LoopMe targeted key... audiences with location-based rich media and banners. The campaign delivered 3,655 visits, more than double the estimated 1,470. It generated 6.9 million impressions and 67,172 clicks. LoopMe exceeded media client benchmarks in Singapore, Malaysia, and Vietnam.

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Fashion E Shop - Apparel & Fashion - Medium

Brazil

Upstream helped Fashion E Shop, a leading online fashion retailer in Brazil, boost sales with SMS marketing automation. The company saw... 6 times more conversions and double the average order value from SMS compared to email. Upstream's platform enabled automated contact capture, real-time messaging, and personalized mass campaigns. In just three months, Fashion E Shop achieved a 14.8x ROI and collected over 40,000 phone numbers. SMS campaigns also delivered a 4x higher click-through rate than email.

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Aza Fashions - Apparel & Fashion - Medium

Mumbai, India

Aza Fashions used MoEngage to boost in-app revenue by 25%. The brand faced challenges with global engagement, creative optimization, and... cart abandonment. MoEngage's AI-powered tools helped send emails at the best time, run A/B tests on creatives, and deliver targeted in-app nudges. Email engagement jumped 20%. Push notification CTRs nearly doubled. MoEngage became a top revenue channel for Aza Fashions.

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Ashley Stewart - Apparel & Fashion - Medium

Secaucus, USA

Vibes helped Ashley Stewart upgrade their mobile marketing with SMS, MMS, and RCS integrations. The Vibes platform enabled Ashley Stewart... to segment and personalize offers, improving customer engagement. With real-time integrations, they captured more SMS and email subscribers using QR codes and sign-up channels. Campaigns became more dynamic, targeting specific segments like military members and teachers. Ashley Stewart saw a 180% improvement in customer engagement, leading to higher revenue and repeat purchases.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Doré Designs - Apparel & Fashion - Small

Cape Coral, USA

GoFormz helped Doré Designs replace FedEx-delivered paper forms with digital forms. Sales reps now collect and send data instantly from... events, eliminating paperwork delays and lost documents. The team saved a week on administrative tasks and improved communication between sales and seamstresses. During COVID-19 and a hurricane, digital forms let them keep working from multiple locations. Clients noticed a more professional, modern experience.

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YEVU - Apparel & Fashion - Small

Accra, Ghana

YEVU, a Ghanian-Australian fashion brand, uses Dropbox to manage production across continents. The team of 30 collaborates between Ghana and... Sydney, sharing fabric photos, digital patterns, and campaign images in real time. Dropbox helps them organize orders, streamline communication, and ensure transparency in their workflow. YEVU produces nearly 9,000 garments a year, supporting women with sustainable jobs. The brand credits Dropbox for making remote teamwork simple and effective.

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4F (OTCF S.A.) - Apparel & Fashion - Large

Krakow, Poland

PushPushGo helped 4F, a Polish sportswear brand, boost user engagement in their mobile app. 4F used mobile push notifications to... send mass and targeted campaigns, plus automation like abandoned cart and last seen product reminders. The company saw an immediate increase in return users and a decrease in app uninstall rates. Over 300,000 users subscribed to mobile push, with 60-70% of results from blast campaigns. 4F values the partnership for driving app engagement and sales funnel improvements.

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Top Stories in Apparel & Fashion about adoption of Help Desk software

One Bone - Apparel & Fashion - Small

Montreal, Canada

Gorgias AI Journey helped One Bone boost revenue by 81% and increase order conversion rates by 83% compared to Klaviyo's standard SMS. One Bone ran... a one-week A/B test during a 20% sitewide sale, splitting their list between traditional SMS and AI-powered conversational SMS. The AI Journey platform sent personalized, two-way messages based on customer purchase history and answered questions in real time. This approach led to more engagement and higher sales. One Bone now trusts Gorgias to handle SMS conversations at scale.

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Fabletics - Apparel & Fashion - Large

El Segundo, USA

Fabletics used Cognigy agentic AI to improve customer service on voice and chat. The AI system handles end-to-end customer journeys,... including membership management and refunds. It integrates with core systems to authenticate users and process requests. Fabletics saw faster resolution times and better handling of peak periods. The solution reduced repetitive work for service teams and improved customer experience.

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Everlane - Apparel & Fashion - Small

San Francisco, USA

Kustomer helped Everlane achieve a 4x increase in live service deflections using AI. Everlane switched from a legacy CX platform... to Kustomer to solve issues with scalability and personalization. Kustomer provided 360-degree customer insights, omni-channel support, and streamlined workflows. Agents now use a holistic customer timeline and Tasks feature, saving 25% in time on manual processes. Everlane improved agent productivity, customer satisfaction, and scaled support during peak seasons.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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New York Custom Labels - Apparel & Fashion - Small

New York, USA

Hiver helped New York Custom Labels save 105 hours each month by streamlining email management. The sales team used Hiver... to assign emails automatically and track status, ending inbox chaos. Shared templates let the team reply faster to customer inquiries. Collision alerts stopped duplicate work and improved accountability. Faster responses led to more sales conversions and better customer service.

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Apparel & Fashion Success stories in Driving ROI and Results using Authoring and Publishing solutions

 

Adore Me - Apparel & Fashion - Medium

New York, USA

Adore Me used WRITER AI Studio to speed up content creation and market launches. They saw a 40% increase in... non-branded search after using AI agents for SEO-optimized product descriptions. Launching in new markets now takes ten days instead of months. The team created 2,900 product descriptions in minutes. WRITER AI Studio also helped with fast, localized translations and streamlined marketplace content. The platform enabled both business and tech teams to build and deploy agents quickly, improving workflow and collaboration.

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Puma Turkey - Apparel & Fashion - Medium

Istanbul, Turkey

Wondershare EdrawMind helped Puma Turkey digitize internal processes and structure project brainstorming. Before EdrawMind, creative thinking and task delegation were... less structured and flexible. The tool made workflows easier and improved project management visibility. Team collaboration improved with visual feedback and cross-departmental input. Puma Turkey saw faster research, cost savings, and higher team efficiency.

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Pomelo Fashion - Apparel & Fashion - Medium

Bangkok, Thailand

Amazon Personalize helped Pomelo Fashion boost sales and improve customer experience. The company used machine learning to personalize product recommendations... on its e-commerce site. After implementation, Pomelo saw a 400% ROI increase in one month for its recommendations carousel. Click-through rates from category to product pages rose by up to 18%, and gross revenue from category pages increased by up to 15%. Pomelo also used Segment and Braze to enhance data integration and campaign personalization.

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Pomelo Fashion - Apparel & Fashion - Medium

Bangkok, Thailand

Amazon Personalize helped Pomelo Fashion boost sales and improve customer experience. The company used machine learning to personalize product recommendations... on its e-commerce site. After implementation, Pomelo saw a 400% ROI increase in one month for its recommendations carousel. Click-through rates from category to product pages rose by up to 18%, and gross revenue from category pages increased by up to 15%. Pomelo also used Segment and Braze to enhance data integration and campaign personalization.

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Hugo Boss - Apparel & Fashion - Large

Metzingen, Germany

Bambuser's One-to-Many Live Shopping helped Hugo Boss launch two livestream events. The first 21-minute livestream in Germany saw a 27%... like rate and 14% chat participation. The second event reached viewers worldwide from 13 local sites, with customers watching for over 15 minutes on average. Hugo Boss used influencers and marketing channels to boost engagement. The strong results led to plans for full integration of Bambuser's solution across their brands.

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Fashion brands (unspecified) - Apparel & Fashion - Large

Playable helped fashion brands increase ROI by 150% and cut campaign costs by 80%. Brands used Playable to add auto-play... HD videos to email and multichannel campaigns. These short videos captured attention and boosted engagement. Click-through rates rose by 50%. Brands saw higher customer retention and more sales. Playable's data-driven insights helped improve future campaigns.

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On - Apparel & Fashion - Large

Zurich, Switzerland

On, a performance sportswear brand based in Zurich, uses Figma to connect teams and speed up innovation. Figma makes work... more transparent and helps teams collaborate in real time. The Dev Mode feature lets front-end developers move faster and ask fewer questions. Figma acts as the central hub for design and teamwork at On. This approach supports a strong design culture and quick project iteration.

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Apparel & Fashion Clients Speak: The Impact of deploying Customer Data Platform solutions

 

TWINSET - Apparel & Fashion - Medium

Carpi, Italy

Tealium CDP helped TWINSET, a premium fashion retailer, unify customer data from online and offline sources. TWINSET improved marketing attribution... and ad conversions by integrating first-party data with platforms like Google and Meta. The company saw a 54% increase in Google Ads conversion rate and over 80% increase in Meta responsive audience conversions. Tealium enabled TWINSET to personalize content and re-engage customers with targeted campaigns. The deployment took just three months, allowing fast results.

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TWINSET - Apparel & Fashion - Medium

Carpi, Italy

Tealium CDP helped TWINSET, a premium fashion retailer, unify customer data from online and offline sources. TWINSET improved marketing attribution... and ad conversions by integrating first-party data with platforms like Google and Meta. The company saw a 54% increase in Google Ads conversion rate and over 80% increase in Meta responsive audience conversions. Tealium enabled TWINSET to personalize content and re-engage customers with targeted campaigns. The deployment took just three months, allowing fast results.

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Parks Project - Apparel & Fashion - Small

Los Angeles, USA

CHEQ helped Parks Project cut invalid clicks on Facebook by 66%. The company saw a 75% drop in invalid traffic... rate. Over 200,000 impressions were redirected to real customers. Parks Project used CHEQ to block bots and fake users from their paid ads. This kept their marketing budget focused on real buyers. CHEQ’s data also helped verify true sales sources.

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Clous Mode - Apparel & Fashion - Small

Netherlands

Clous Mode used Custobar to merge online and offline customer data into unified profiles. This let them target brand-loyal customers... with precise marketing campaigns. In one month, over 9% of targeted customers converted, generating more than €100,000 in sales. Custobar’s insights helped Clous Mode identify VIP segments and adapt quickly to changing customer tastes. The platform enabled consistent, personalized engagement across email, social media, and physical mailings.

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K&L Ruppert - Apparel & Fashion - Medium

Ingolstadt, Germany

Commanders Act helped K&L Ruppert, a leading German fashion retailer, improve customer journey insights and optimize marketing spend. The company faced... challenges with duplicate conversions and unclear attribution from coupon sites. Commanders Act enabled a deduplication process, saving five figures annually. Reporting accuracy improved, with conversion and web analytics reports now differing by less than 1%. Marketing tag deployment became much faster and easier.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Top Stories in Apparel & Fashion about adoption of Content Management Systems software

 

Burberry - Apparel & Fashion - Very Large

London, UK

Contentstack headless CMS helped Burberry cut developer tickets by 97. 5%. The company sped up translation work by 80%. Burberry...now creates and publishes content in up to 50 languages. Contentstack's integration with translation and media tools made onboarding faster. Editors can preview and update content in real time. Burberry delivers global digital experiences with more speed and accuracy.

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Richardson Caps - Apparel & Fashion - Medium

Springfield, USA

SAP Business One helped Richardson Caps handle over 1,000 customer invoices daily. The company replaced slow, disconnected processes with a... scalable, flexible ERP system. Reporting features improved product placement and customer service. Richardson Caps now adapts faster to market changes and maintains high manufacturing standards. Vision33 services supported their growth and profitability.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Doppelgänger - Apparel & Fashion - Medium

Italy

Comarch helped Doppelgänger launch an omnichannel loyalty program in just 9 months. The program drove nearly 200,000 memberships in 1.5... years. Members saw a 47% higher average order value and a 115% retention rate. The solution used gamification and marketing automation to boost engagement. Nearly 90% of members engaged across channels, improving data collection and customer insights.

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AETHER - Apparel & Fashion - Small

Los Angeles, USA

AETHER used Sanity and Shopify to create a digital store that mirrors their physical retail experience. With Sanity, they can... build unique product detail pages in a single day instead of weeks. The new platform lets their team launch creative campaigns and update content without developer help. Since launch, AETHER saw an 11% increase in revenue and higher engagement metrics. Customers now enjoy richer visuals, videos, and a more immersive online shopping experience.

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Rapha - Apparel & Fashion - Small

London, UK

Contentful helped Rapha launch a new mobile app in just 10 weeks. The switch from a monolithic ecommerce platform enabled... faster development and better content localization. Rapha saw a 3.5x increase in browsing sessions after adopting Contentful. The platform unified content for both web and mobile, supporting a seamless customer experience. Rapha now connects its cycling community with new products and editorial content on the go.

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Top Stories in Apparel & Fashion about adoption of Sales Performance Management software

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Shaping New Tomorrow - Apparel & Fashion - Small

Aalborg, Denmark

Plecto helped Shaping New Tomorrow boost customer satisfaction to 99%. The menswear brand used Plecto dashboards to track sales and... customer service metrics. Store and support teams saw their performance and motivation rise. Gamification features made work fun for customer service agents. The company grew over 1000% last year and 300% this year. Plecto made data visible and actionable for all employees.

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Triumph International - Apparel & Fashion - Large

Bad Zurzach, Switzerland

ZS used Personalize. AI to help Triumph International boost customer loyalty and sales. Triumph unified its customer data and used...AI analytics to personalize marketing. The company launched 150+ targeted campaigns in six markets. Repeat customer revenue rose by 10%. New member revenue increased by 11%. Triumph now uses data-driven strategies for customer engagement and loyalty growth.

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Rapha - Apparel & Fashion - Medium

London, UK

Lattice helped Rapha improve employee engagement and performance management. Rapha replaced manual processes with Lattice, making feedback and reviews faster... and easier. The team now completes reviews 20% more often and gets survey results in just two days. Managers use data from Lattice to have better conversations and drive positive change. The platform also supports Rapha’s focus on diversity, equity, and inclusion.

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Adidas - Apparel & Fashion - Very Large

Herzogenaurach, Germany

Funifier's gamification platform powered Adidas stores during the FIFA World Cup 2018 in the GCC. Shoppers played football-themed games in-store... to earn points. Points could be redeemed instantly for discounts at checkout using a barcode in the app. The experience used quests, milestones, and virtual rewards to boost engagement. Adidas blended sports, gaming, and retail for a unique shopping journey.

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Aza Fashion - Apparel & Fashion - Small

Mumbai, India

Aza Fashion used CREST ERP to replace manual Excel tracking for inventory, costing, and production orders. Before, they struggled with... production tracking, inventory management, and supplier delivery estimates. CREST ERP centralized all data, improved financial tracking, and added audit logs for accountability. Real-time production tracking and better supply chain management helped streamline their workflow. The solution connected sales, production, and dispatch for smoother operations.

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Measuring Marketing Data Intelligence Success in Apparel & Fashion Deployments

 

Reformation - Apparel & Fashion - Medium

Los Angeles, USA

Reformation used OWOX Reports to speed up decision-making across supply chain, finance, and planning teams. The company moved raw data... from BigQuery into Google Sheets, letting teams access up-to-date insights fast. OWOX Reports enabled automation, ad hoc lookups, and scheduled updates, so users always had fresh data. Teams could filter, pivot, and share reports easily, improving collaboration. This helped Reformation stay agile and make smarter, data-driven decisions.

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A leading clothing brand - Apparel & Fashion - Large

Pacvue’s AMC Insights helped a leading clothing brand boost new-to-brand sales by 238%. The brand used data-driven strategies to map... the path to purchase and target key audiences. With Buy Box Experts, they improved campaign reach and efficiency. Results included a 79% increase in ROAS and a 244% rise in sales. The brand also grew its category market share by 6%.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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ODLO - Apparel & Fashion - Large

Hünenberg, Switzerland

Adverity helped ODLO automate data collection and reporting. The team cut time spent managing data by one-third. Data accuracy improved... by 60%. Operational productivity jumped by 60% with fewer manual errors. ODLO could now track eCommerce KPIs and make faster, smarter decisions. Leaders used real numbers to allocate ad budgets and grow sales.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Measuring Sales Engagement Success in Apparel & Fashion Deployments

 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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How Data Management Platform is Delivering ROI for Apparel & Fashion Leaders

 

StyleHub - Apparel & Fashion - Medium

Ademero's AI-powered personalization helped StyleHub, a leading online fashion retailer, boost revenue per customer by 45%. The platform delivered tailored... product recommendations and dynamic content to 2.5 million customers. Cart abandonment dropped from 68% to 45%, and email click-through rates jumped 156%. StyleHub saw $67 million in new annual revenue from existing customers. The solution used deep learning, predictive analytics, and real-time personalization to drive these results.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Mulberry - Apparel & Fashion - Medium

London, UK

Datatonic built a personalisation solution for Mulberry using AI and machine learning. The system scored customers and delivered predictive analytics... for product recommendations. Mulberry saw a 37% increase in click-through rates in personalised email campaigns. Facebook Ads with personalised recommendations boosted ROAS by 110%. The new machine learning model increased the number of customers scored by 112%.

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Apparel & Fashion Success stories in Driving ROI and Results using Digital Asset Management solutions

 

Mandel - Apparel & Fashion - Small

Foap helped Mandel, a boutique apparel brand, boost their Instagram video ad campaign. Mandel used Foap’s crowdsourced content platform to... create and test four video ad variations. In just 6 days, Mandel saw a 250% increase in ROAS and a 31.84% higher CTR. The campaign brought over 8,000 new website visitors and 1,000 new Instagram followers. Mandel now focuses ad spend on the best-performing target settings.

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Lands' End - Apparel & Fashion - Large

Dodgeville, USA

Censhare Digital Asset Management (DAM) helped Lands' End manage over 2 million digital asset versions and 25 TB of data. The company needed... a new DAM to support global growth and ecommerce expansion. Censhare provided a single source of truth for content and streamlined catalog production for 20,000 unique printed pages yearly. Over 700 users now work in the system, improving workflows and supporting future marketing needs. Lands' End uses Censhare DAM on AWS, integrating with tools like Adobe InDesign and SSO.

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On - Apparel & Fashion - Large

Zurich, Switzerland

Bynder helped On automate the global distribution of 154,000 product images. On used Bynder to connect its digital asset management... with its PIM and email marketing platforms. This automation saved 55 hours of work per week and reduced errors in product images sent by email. The new system improved content accuracy and brand consistency across 80 countries. On now manages 250,000 assets and plans to expand to 260,000 by 2026.

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Rieker - Apparel & Fashion - Large

Tuttlingen, Germany

Rieker used eyebase to automate image distribution and set up defined workflows. Before, they spent up to 55 hours a... week managing product photos by hand. With eyebase, all product images and data are now updated and shared automatically. This led to faster time-to-market and longer sales periods. Rieker saw up to a 20% increase in sales for customers thanks to better media distribution.

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Nike - Apparel & Fashion - Very Large

Beaverton, USA

Nike used innovation and storytelling to build a global brand. The company focused on inclusivity and inspiring athletes. Nike's marketing... mix included product, price, place, and promotion. Collaborations and famous campaigns helped strengthen the brand. The customer experience was a key part of Nike's strategy. Nike set new standards for modern marketing.

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Measuring Collaboration and Productivity Success in Apparel & Fashion Deployments

 

Hugo Boss - Apparel & Fashion - Large

Metzingen, Germany

Spatial helped Hugo Boss launch an immersive digital showroom for Metaverse Fashion Week 2023. The virtual space blended shopping, gaming,... and storytelling, letting users explore shoppable runway looks and collect digital rewards. Powered by the Spatial SDK, the showroom attracted over 42,000 visits from 127 countries. Hugo Boss used this platform to strengthen its position in immersive brand experiences and interactive commerce. The project offered a seamless, cross-platform shopping journey for global audiences.

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Grupo Arezzo - Apparel & Fashion - Large

São Paulo, Brazil

Grupo Arezzo used eKyte to manage content and marketing for over 450 stores. The team faced challenges moderating high volumes... of social media content from many sellers. eKyte let store owners upload content, set budgets, and get fast approval from marketing. The platform unified campaign management across brands and stores. Arezzo improved efficiency without hiring more staff. Marketing tracked all campaigns and kept brand messaging consistent.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion examples of Driving Business Value with Personalization

 

Intrend - Apparel & Fashion - Large

Milan, Italy

Geo Targetly helped Intrend, a global fashion retailer, personalize online shopping for users in 33 countries. Intrend used geo-targeting and... Geo Popups to direct shoppers to the right country site and match local preferences. The solution achieved an 87% match rate between user location and domain visits. Shoppers experienced a seamless, localized journey with no complaints. Intrend valued the platform's customization and ease of use.

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Gap Inc. - Apparel & Fashion - Very Large

San Francisco, USA

Glood. AI's personalized recommendation engine helped Gap Inc. achieve a 40x return on investment. Gap saw a 50% increase in...click-through rate after using a custom model based on recent browsing history. The solution also led to a 20% rise in time spent on the website. Glood.AI integrated the model with Gap’s store theme for a seamless, branded experience. These changes improved product discovery and increased average order value.

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Bubbleroom - Apparel & Fashion - Medium

Stockholm, Sweden

Bubbleroom used RichRelevance to improve its mobile conversion rate. The company implemented personalized recommendations and personalized browse and navigation features.... As a result, Bubbleroom saw a 53% increase in mobile conversion rate. Customers who interacted with recommendations had a 16.8% higher average order value. These results show the impact of personalization in online apparel retail.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Top Stories in Apparel & Fashion about adoption of Field Service Management software

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion examples of Driving Business Value with Digital Signature

Altra Running - Apparel & Fashion - Medium

Logan, USA

Altra Running used Repsly to track field team activities in real time. The team struggled with visibility into which promotions... and events drove sales. Repsly gave them a central place to log and measure activities. Now, Altra Running can see which actions have the most impact. The team makes data-driven decisions and collaborates better across locations.

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Puma Turkey - Apparel & Fashion - Medium

Istanbul, Turkey

Wondershare EdrawMind helped Puma Turkey digitize internal processes and structure project brainstorming. Before EdrawMind, creative thinking and task delegation were... less structured and flexible. The tool made workflows easier and improved project management visibility. Team collaboration improved with visual feedback and cross-departmental input. Puma Turkey saw faster research, cost savings, and higher team efficiency.

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Stitch Fix - Apparel & Fashion - Large

San Francisco, USA

Stitch Fix used OneLogin to automate identity management for over 6,000 remote worker churn events each year. The company integrated... Workday HCM with OneLogin to streamline onboarding, offboarding, and access provisioning. This automation saved time, improved security, and boosted employee engagement. IT and HR worked together to make Workday the single source of truth for user data. Stitch Fix now manages a growing workforce and app portfolio with a small IT team.

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YEVU - Apparel & Fashion - Small

Accra, Ghana

YEVU, a Ghanian-Australian fashion brand, uses Dropbox to manage production across continents. The team of 30 collaborates between Ghana and... Sydney, sharing fabric photos, digital patterns, and campaign images in real time. Dropbox helps them organize orders, streamline communication, and ensure transparency in their workflow. YEVU produces nearly 9,000 garments a year, supporting women with sustainable jobs. The brand credits Dropbox for making remote teamwork simple and effective.

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Apparel & Fashion Success stories in Driving ROI and Results using Field Sales solutions

Altra Running - Apparel & Fashion - Medium

Logan, USA

Altra Running used Repsly to track field team activities in real time. The team struggled with visibility into which promotions... and events drove sales. Repsly gave them a central place to log and measure activities. Now, Altra Running can see which actions have the most impact. The team makes data-driven decisions and collaborates better across locations.

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Doppelgänger - Apparel & Fashion - Medium

Italy

Comarch helped Doppelgänger launch an omnichannel loyalty program in just 9 months. The program drove nearly 200,000 memberships in 1.5... years. Members saw a 47% higher average order value and a 115% retention rate. The solution used gamification and marketing automation to boost engagement. Nearly 90% of members engaged across channels, improving data collection and customer insights.

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Doppelgänger - Apparel & Fashion - Medium

Italy

Comarch helped Doppelgänger launch an omnichannel loyalty program in just 9 months. The program drove nearly 200,000 memberships in 1.5... years. Members saw a 47% higher average order value and a 115% retention rate. The solution used gamification and marketing automation to boost engagement. Nearly 90% of members engaged across channels, improving data collection and customer insights.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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How SMS Marketing is Delivering ROI for Apparel & Fashion Leaders

 

True Classic - Apparel & Fashion - Medium

Los Angeles, USA

Postscript's Onsite Opt-in helped True Classic, an apparel brand, boost SMS subscriber acquisition. In just one week, they saw a... 3x increase in their opt-in rate. Automation revenue grew by 40%. The new process kept customers on the site, reducing friction and distractions. During Black Friday and Cyber Monday, True Classic achieved record list growth and exceeded their sales goals.

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PrettyLittleThing.com - Apparel & Fashion - Medium

Manchester, UK

PrettyLittleThing. com used FireText to send SMS promotions to their customers. Their goal was to drive more website traffic and...increase purchases. Over 80% of their emails were already viewed on mobile, so SMS was a natural fit for their young audience. They used UTM tracking and unique codes to measure results. The campaign led to click-through rates above industry standard and a healthy increase in incremental revenue.

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Infamous Swim - Apparel & Fashion - Small

Melbourne, Australia

Kudosity helped Infamous Swim boost Black Friday sales. Within 90 minutes, website visitors increased 4x. Sales rose by 59%. The... brand saw more first-time and returning customers. SMS marketing drove fast results. Kudosity's platform enabled quick, direct customer engagement.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Top Stories in Apparel & Fashion about adoption of Social Media Marketing software

 

Tory Burch - Apparel & Fashion - Large

New York, USA

Dash Social helped Tory Burch boost its social media results. The brand saw a 657% increase in average video views... on TikTok and a 492% rise in likes. Instagram organic engagement rate grew by 72%. Tory Burch used Dash Social to track audience trends and create content that connects with its community. The team saved days of reporting work with Dash Social’s campaign and competitive insights features.

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Australian Style - Apparel & Fashion - Small

Melbourne, Australia

Digivizer supported Australian Style at their book launch event in Melbourne. Thom Whilton and Lisa Teh, creators of Australian Style,... used storytelling to engage the fashion community. Digivizer’s analytics showed that brands working with creators like Australian Style see higher consumer engagement and loyalty. The event highlighted the value of authentic stories over traditional brand messaging. Digivizer was the primary sponsor, helping connect the brand with its audience.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Findlay Hats - Apparel & Fashion - Small

Portland, USA

Findlay Hats uses Publer to manage their social media presence. They reach millions of people on Instagram, TikTok, and Facebook.... Publer helps them stay consistent with posting. The tool supports their community growth. Findlay Hats relies on Publer to organize and schedule content across platforms.

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Apparel & Fashion examples of Driving Business Value with Search and Social Advertising

 

Saucony & iProspect - Apparel & Fashion - Medium

Waltham, USA

Pixability helped Saucony and iProspect boost awareness and sales for new running shoes. They used YouTube, Amazon Fire TV, and... Roku for targeted video ads. The campaign drove a 128% lift in Google and YouTube searches for Saucony products. Over 22,000 clicks led to 5,739 purchases with a 1.35X repeat rate. Pixability performed 143,000 optimizations on YouTube to improve results.

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lululemon - Apparel & Fashion - Large

Vancouver, Canada

lululemon used Perion's programmatic digital out of home (DOOH) campaigns to boost brand awareness and drive in-store traffic in Germany. They targeted key... audiences with custom messaging on outdoor screens in gyms, transit stations, and marathon routes. The campaigns focused on promoting shorts and performance leggings to health-conscious women. Results included a 640% increase in brand image, 208% rise in interest, and 314% more footfall traffic. The campaigns led to 4,296 modeled incremental walk-ins.

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Max Fashion - Apparel & Fashion - Large

Dubai, UAE

ROI Hunter helped Max Fashion improve TikTok ad results. They ran a six-week split test comparing all products versus a... curated Bestsellers set. The curated set increased click-through rate by 47%. Cost per conversion dropped by 32%. Cost per acquisition fell by 15%. Max Fashion now uses a data-driven approach for TikTok campaigns.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Measuring Live Chat Success in Apparel & Fashion Deployments

 

Libas - Apparel & Fashion - Medium

New Delhi, India

Libas used Channelize. io's live shopping platform to connect with buyers and boost sales. Their first 30-minute live show had...1,458 viewers and a 7% engagement rate. Libas ran influencer-hosted shows, pre-promoted events, and offered giveaways and festive discounts. They used simulcasting to reach both website and Instagram audiences. Consistent show frequency and interactive features helped increase buyer engagement and conversion rates.

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Etnia Barcelona - Apparel & Fashion - Medium

Barcelona, Spain

Crisp helps Etnia Barcelona manage both suppliers and customers from one inbox. The team uses Crisp's chat widget to give... instant help and answers to website visitors. This real-time support turns more visitors into new customers. Crisp is easy to set up and the support team is always helpful. Etnia Barcelona values the quick solutions and improved sales conversions.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion Clients Speak: The Impact of deploying Affiliate Marketing solutions

 

SALTY - Apparel & Fashion - Small

Offershub helped SALTY, a jewelry and accessories brand, manage its growing affiliate network. SALTY used Offershub to track affiliates, block... fraud, and get real-time analytics. In six months, affiliate-driven sales grew by 35%. Fraudulent activity dropped by 25%. The team saved 40% of their time on campaign management. Affiliate retention improved by 20%.

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State & Liberty - Apparel & Fashion - Small

Ann Arbor, USA

Awin enabled State & Liberty to boost brand exposure and customer acquisition through affiliate marketing. The brand partnered with Today's... Business and New York Post to secure editorial placements in high-ranking content. Within four months, they achieved a 1:1 ROI and 89% new customer rate. By year-end, new customer acquisition reached 78% and content-driven revenue grew 226%. Geo-targeted articles also increased both online and in-store sales.

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Pura Vida - Apparel & Fashion - Medium

San Diego, USA

Pura Vida used Refersion to manage and scale their ambassador program. They needed better tracking and incentives for over 126,000... ambassadors. Refersion’s platform let them track sales with coupon codes and set up custom reward tiers. After launching the new program, Pura Vida saw a 590% revenue increase and tripled their website traffic. Monthly ambassador signups grew by over 400%.

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Measuring Incentives and Compensation Management Success in Apparel & Fashion Deployments

 

Fashion brands (unspecified) - Apparel & Fashion - Large

Playable helped fashion brands increase ROI by 150% and cut campaign costs by 80%. Brands used Playable to add auto-play... HD videos to email and multichannel campaigns. These short videos captured attention and boosted engagement. Click-through rates rose by 50%. Brands saw higher customer retention and more sales. Playable's data-driven insights helped improve future campaigns.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Masai - Apparel & Fashion - Medium

Copenhagen, Denmark

Playable helped Masai, a fashion brand, use gamification to collect zero-party data from customers. Over 160,000 people took part in... a personality test, leading to 60,000 new permissions. Masai cut their cost per lead by 50% and reduced average time to purchase to 7 days. The data guided product design and retail planning for different countries. Masai now makes decisions based on real customer preferences.

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How Conversion Rate Optimization is Delivering ROI for Apparel & Fashion Leaders

 

On - Apparel & Fashion - Large

Zurich, Switzerland

On used Dynamic Yield to personalize its website and app. Personalized product recommendations drove 16% of online revenue. The team... saw a 348x ROI from Dynamic Yield. Promoting non-shoe products on shoe pages increased click-through rates by 537%. On used advanced segmentation and machine learning to boost engagement and build a brand community. The strategy helped On expand beyond shoes and increase conversions across categories.

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Burberry - Apparel & Fashion - Large

London, UK

UserTesting helped Burberry improve their app experience. Burberry used UserTesting to get feedback from real customers. They focused on making... content more personal for each user. This led to a 200% increase in customer interaction with personalized content. The Burberry app's rating rose from 4.6 to 4.9 on the App Store. Insights from UserTesting also helped market new features like appointment booking.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Measuring Sales Intelligence Success in Apparel & Fashion Deployments

 

Gentle Monster - Apparel & Fashion - Medium

Seoul, South Korea

Gentle Monster used unique retail experiences and avant-garde eyewear designs to grow in China. The brand opened flagship stores in... Shanghai and Beijing, featuring immersive art installations. Collaborations with Chinese celebrities and influencers helped boost brand awareness. Gentle Monster focused on Gen Z and millennial consumers who value individuality and digital experiences. Despite high prices and competition, the brand remains popular among young, fashion-forward Chinese shoppers.

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TravisMathew - Apparel & Fashion - Medium

Huntington Beach, USA

OneMagnify redesigned the TravisMathew website to boost brand experience and conversion rates. The new site improved BOPIS and RMA workflows,... making returns easy and increasing loyalty program signups. Data-driven design changes included look books, bundle promotions, and enhanced product detail pages. The automated returns process reduced customer service time and improved satisfaction. The mobile-first approach and upsell features helped raise average order value.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Apparel & Fashion Clients Speak: The Impact of deploying SEO solutions

 

Rent the Runway - Apparel & Fashion - Medium

New York, USA

Rent the Runway used URLgenius to fix a problem with Instagram links in their email campaigns. Before, users with the... Instagram app were sent to the mobile website, causing high drop-off rates. With URLgenius deep linking, the links now open directly in the Instagram app. This change led to a dramatic increase in Instagram followers and higher engagement. The solution was easy to use and required no technical resources.

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On - Apparel & Fashion - Large

Zurich, Switzerland

On used Prerender. io to fix major SEO and ad issues during a front-end update. The solution led to a...67% increase in Google traffic and a 98% increase in Bing traffic. On saved millions of dollars per year by avoiding costly engineering work. Google Ads and social previews started working again, protecting up to $1M in annual revenue. Prerender.io became a core part of On’s ecommerce infrastructure, supporting global growth and digital marketing.

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shecca.com - Apparel & Fashion - Small

Istanbul, Turkey

Semalt used FullSEO for shecca. com, a Turkish dress shop, to boost organic search results. In six months, site impressions...grew from 3,095 to 8,758, a 183% increase. Monthly visits rose by 3,666 and 31% more traffic came from organic search. The number of keywords in Google's top 10 jumped to 1,561. Semalt improved technical SEO, on-page optimization, and backlink quality. The client praised the team for helping them gain new customers and better rankings.

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Apparel & Fashion examples of Driving Business Value with Customer Experience Management

 

Asics - Apparel & Fashion - Large

Kobe, Japan

Asics used Good-Loop's Good Format for a YouTube campaign on World Mental Health Day. The campaign encouraged viewers to watch... a 30-second ad to unlock a donation to the mental health charity Mind. Asics saw a 41% increase in completed ad views compared to usual results. 93% of viewers who reached the donation unlock point finished the ad. The campaign achieved an 88% viewability rate, 18% above the benchmark.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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How Reviews and Reputation is Delivering ROI for Apparel & Fashion Leaders

 

Le Col - Apparel & Fashion - Small

London, UK

Le Col used Bazaarvoice to boost online sales with user-generated content. By combining reviews and authentic customer images, Le Col... saw a 125% increase in conversion rates. Products with reviews had a 13% higher average order value and 155% more revenue per visitor. The company used reviews to set sizing expectations and reduce returns. Le Col also syndicated reviews and images to retail partners for greater impact.

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Chubbies - Apparel & Fashion - Medium

Austin, USA

Chubbies used Yotpo to boost sales by engaging shoppers with product reviews. 56% of all sales now come from customers... who interacted with reviews. The team relies on Yotpo to understand customer preferences and product engagement. Insights from reviews help shape product and marketing strategies. Yotpo is vital for connecting with shoppers and driving revenue growth.

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Footsteps Clothing - Apparel & Fashion - Small

Raleigh, USA

FeedbackFive helped Footsteps Clothing automate Amazon feedback requests. The company used customizable templates to match their brand and connect with... repeat buyers. Automated daily summaries made it easy to monitor feedback and respond quickly. Personalized messages built trust and encouraged ongoing customer relationships. The tool saved time, especially during busy holiday seasons.

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Apparel & Fashion Clients Speak: The Impact of deploying Customer Feedback Management solutions

 

Burberry - Apparel & Fashion - Large

London, UK

UserTesting helped Burberry improve their app experience. Burberry used UserTesting to get feedback from real customers. They focused on making... content more personal for each user. This led to a 200% increase in customer interaction with personalized content. The Burberry app's rating rose from 4.6 to 4.9 on the App Store. Insights from UserTesting also helped market new features like appointment booking.

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Bombas - Apparel & Fashion - Medium

New York, USA

Bombas uses Delighted NPS to track customer feedback at every stage of the buying journey. The Customer Insights team surveys... first-time buyers to measure satisfaction and improve products. Feedback from Delighted led to new product sizes and better customer service. Bombas relies on NPS data to compete in online retail and keep customers happy. Delighted helps Bombas make fast, data-driven decisions for growth.

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lululemon - Apparel & Fashion - Large

Vancouver, Canada

lululemon uses the Alida platform to run its Feedback Forum, engaging over 12,000 customers for fast, actionable insights. The forum helps... lululemon test product ideas, understand customer journeys, and shape brand positioning. By leveraging guest feedback, lululemon cut research turnaround time by up to 75%. Teams across the company use these insights to inform product design, marketing, and innovation. This approach keeps lululemon closely connected to customer needs and trends.

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Measuring CPQ Success in Apparel & Fashion Deployments

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Measuring Talent Management Success in Apparel & Fashion Deployments

 

Gentle Monster - Apparel & Fashion - Medium

Seoul, South Korea

Gentle Monster used unique retail experiences and avant-garde eyewear designs to grow in China. The brand opened flagship stores in... Shanghai and Beijing, featuring immersive art installations. Collaborations with Chinese celebrities and influencers helped boost brand awareness. Gentle Monster focused on Gen Z and millennial consumers who value individuality and digital experiences. Despite high prices and competition, the brand remains popular among young, fashion-forward Chinese shoppers.

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Hugo Boss Australia - Apparel & Fashion - Large

Sydney, Australia

Enboarder helped Hugo Boss Australia cut new hire turnover by 77% in three months. The company used Enboarder to improve... communication with retail staff who lacked company email addresses. This onboarding solution increased engagement and connection to the brand. Absenteeism dropped by 75%. New hire productivity rose by over 65%.

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Measuring Endpoint Security Success in Apparel & Fashion Deployments

 

Pomelo Fashion - Apparel & Fashion - Medium

Bangkok, Thailand

Amazon Personalize helped Pomelo Fashion boost sales and improve customer experience. The company used machine learning to personalize product recommendations... on its e-commerce site. After implementation, Pomelo saw a 400% ROI increase in one month for its recommendations carousel. Click-through rates from category to product pages rose by up to 18%, and gross revenue from category pages increased by up to 15%. Pomelo also used Segment and Braze to enhance data integration and campaign personalization.

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Forever New - Apparel & Fashion - Medium

Melbourne, Australia

Mimecast Secure Email Gateway helped Forever New stop 40% of inbound emails as threats. The fashion retailer faced daily phishing... and impersonation attacks after moving to Office 365. Mimecast filtered over half a million emails in one month, blocking malware and unsafe URLs. The solution integrated with Office 365 and reduced false positives. Forever New now has stronger email security and fewer malicious messages reach staff and executives.

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Top Stories in Apparel & Fashion about adoption of Community Management software

Quay - Apparel & Fashion - Medium

San Francisco, USA

Quay used Snapchat’s Dynamic Product Ads to boost holiday campaign results. The brand ran dynamic ad tests to reach shoppers... with personalized eyewear ads. Quay saw a 40% higher return on ad spend and a 2.86x higher click through rate. Cost per click dropped by 67% and cost per purchase fell by 31%. Automated creative personalization helped Quay scale relevant ads during peak season.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion Clients Speak: The Impact of deploying Contact Center Software solutions

 

MeUndies - Apparel & Fashion - Medium

Los Angeles, USA

MaestroQA helped MeUndies raise their CSAT from 96% to 99% by evolving their quality assurance program. The team updated QA... scorecards to address weaknesses and made brand voice training more tangible for agents. They used actionable feedback and monthly coaching to drive agent buy-in and improvement. MeUndies saw a 30% increase in CSAT, a 120% decrease in agent ramp time, and a 300% increase in monthly coaching sessions. Their growth mindset and continuous QA improvements set new standards for customer support.

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a leading designer sports apparel company - Apparel & Fashion - Large

Liveops helped a leading designer sports apparel company scale customer support by over 300% during peak season. The company improved... customer satisfaction scores by 23% using Liveops' ecommerce outsourcing services. Liveops provided omnichannel support, handling order issues, returns, and loyalty programs. The flexible model allowed the retailer to manage seasonal spikes without extra overhead. The solution delivered PCI-compliant, brand-aligned service across all channels.

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Apparel & Fashion Success stories in Driving ROI and Results using Advertising solutions

 

Machete - Apparel & Fashion - Small

Atlanta, USA

Digital Remedy helped Machete, a fashion brand, boost product awareness and sales. Using advanced creative ad formats and targeted audience... tactics, Machete saw a 21% increase in ROAS month-over-month. The Product Tiles rich media unit showcased multiple products in one ad, driving more shoppers to the site. Real-time revenue optimization was enabled through onsite tracking. In the first 30 days, Machete achieved a 409% ROAS.

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Axis Tango - Apparel & Fashion - Small

New York, USA

Vantage helped Axis Tango, a luxury tango footwear boutique, automate Facebook ads. Axis Tango used Vantage to launch dynamic product... and retargeting campaigns. They achieved a 48.5X return on ad spend for DPA and 33.6X overall. The click-through rate reached 37.3%. Campaign creation time dropped by 90%. Axis Tango saw fast sales growth and recurring revenue.

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How Learning Management System is Delivering ROI for Apparel & Fashion Leaders

 

Keen - Apparel & Fashion - Medium

Portland, USA

Myagi by Rallyware helped Keen boost sales by 54% through engaging digital training. Over 65% of Keen's sales associates now... use the training content. The platform scored 9.5 out of 10 for content quality. Keen replaced in-person clinics with digital modules, making training accessible on mobile devices. This improved staff engagement and unified messaging across global retail partners.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion Success stories in Driving ROI and Results using Payment Gateways solutions

Rohan - Apparel & Fashion - Medium

Milton Keynes, UK

Rohan used Stripe and BigCommerce to modernize its online store. The company integrated Stripe in less than two days, reducing... downtime and simplifying fraud protection. Rohan saw a 6.5% increase in online customers within two months, thanks to higher payment acceptance rates. Stripe Radar improved fraud detection and customer service. Rohan can now quickly add new payment methods like Apple Pay, enhancing the checkout experience.

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Rohan - Apparel & Fashion - Medium

Milton Keynes, UK

Rohan used Stripe and BigCommerce to modernize its online store. The company integrated Stripe in less than two days, reducing... downtime and simplifying fraud protection. Rohan saw a 6.5% increase in online customers within two months, thanks to higher payment acceptance rates. Stripe Radar improved fraud detection and customer service. Rohan can now quickly add new payment methods like Apple Pay, enhancing the checkout experience.

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How Referral Marketing is Delivering ROI for Apparel & Fashion Leaders

 

Outdoor Research - Apparel & Fashion - Medium

Seattle, USA

Talkable helped Outdoor Research grow its PRO program with a targeted referral marketing solution. The platform segmented users and ran... A/B tests to optimize campaigns for both PRO members and regular customers. Email sharing increased advocacy by 8% and referral conversion by 29%. Mobile SMS sharing boosted website visits by 7% and purchases by 11%. The program delivered a 600% ROI and doubled the advocacy rate compared to industry averages.

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Nuuly - Apparel & Fashion - Large

Philadelphia, USA

Friendbuy helped Nuuly launch a referral program that drove over 2,500 new subscribers in just weeks. Nuuly used Friendbuy’s platform... to create a “give $10, get $10” offer, making it easy for members to refer friends. The platform automated reward fulfillment and provided built-in fraud checks. Influencers and brand advocates shared referral links, boosting organic growth and retention. During the holidays, Nuuly doubled the offer and saw their best sales numbers since launch.

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Apparel & Fashion Clients Speak: The Impact of deploying Digital Analytics solutions

 

Machete - Apparel & Fashion - Small

Atlanta, USA

Digital Remedy helped Machete, a fashion brand, boost product awareness and sales. Using advanced creative ad formats and targeted audience... tactics, Machete saw a 21% increase in ROAS month-over-month. The Product Tiles rich media unit showcased multiple products in one ad, driving more shoppers to the site. Real-time revenue optimization was enabled through onsite tracking. In the first 30 days, Machete achieved a 409% ROAS.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Measuring POS Success in Apparel & Fashion Deployments

Rohan - Apparel & Fashion - Medium

Milton Keynes, UK

Rohan used Stripe and BigCommerce to modernize its online store. The company integrated Stripe in less than two days, reducing... downtime and simplifying fraud protection. Rohan saw a 6.5% increase in online customers within two months, thanks to higher payment acceptance rates. Stripe Radar improved fraud detection and customer service. Rohan can now quickly add new payment methods like Apple Pay, enhancing the checkout experience.

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Wildling - Apparel & Fashion - Small

Germany

Wildling used Shopify POS to connect its online and offline sales. The shoe brand wanted to boost new customer conversions.... They opened showrooms in Germany and let people try shoes before buying. Shopify POS integrated all sales channels and made tracking easy. Wildling saw a 50% higher rate of first-time shoppers in showrooms. They saved $10K by combining operations and increased stock availability by 5%.

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Measuring Tag Management Success in Apparel & Fashion Deployments

 

TWINSET - Apparel & Fashion - Medium

Carpi, Italy

Tealium CDP helped TWINSET, a premium fashion retailer, unify customer data from online and offline sources. TWINSET improved marketing attribution... and ad conversions by integrating first-party data with platforms like Google and Meta. The company saw a 54% increase in Google Ads conversion rate and over 80% increase in Meta responsive audience conversions. Tealium enabled TWINSET to personalize content and re-engage customers with targeted campaigns. The deployment took just three months, allowing fast results.

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Parks Project - Apparel & Fashion - Small

Los Angeles, USA

CHEQ helped Parks Project cut invalid clicks on Facebook by 66%. The company saw a 75% drop in invalid traffic... rate. Over 200,000 impressions were redirected to real customers. Parks Project used CHEQ to block bots and fake users from their paid ads. This kept their marketing budget focused on real buyers. CHEQ’s data also helped verify true sales sources.

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Measuring Team Collaboration Success in Apparel & Fashion Deployments

 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion examples of Driving Business Value with Revenue Management

Rohan - Apparel & Fashion - Medium

Milton Keynes, UK

Rohan used Stripe and BigCommerce to modernize its online store. The company integrated Stripe in less than two days, reducing... downtime and simplifying fraud protection. Rohan saw a 6.5% increase in online customers within two months, thanks to higher payment acceptance rates. Stripe Radar improved fraud detection and customer service. Rohan can now quickly add new payment methods like Apple Pay, enhancing the checkout experience.

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Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Apparel & Fashion Success stories in Driving ROI and Results using Channel Partner Management solutions

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Top Stories in Apparel & Fashion about adoption of Sales Training and Onboarding software

 

Hugo Boss Australia - Apparel & Fashion - Large

Sydney, Australia

Enboarder helped Hugo Boss Australia cut new hire turnover by 77% in three months. The company used Enboarder to improve... communication with retail staff who lacked company email addresses. This onboarding solution increased engagement and connection to the brand. Absenteeism dropped by 75%. New hire productivity rose by over 65%.

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Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Measuring Employee Experience Management Success in Apparel & Fashion Deployments

 

Loavies - Apparel & Fashion - Medium

Zwolle, Netherlands

Winningtemp helped Loavies boost employee engagement with 84% participation in weekly surveys. The platform enabled real-time feedback, improving two-way communication... between managers and staff. Loavies used Winningtemp’s dashboard to spot issues early and take action fast. Managers became more open to feedback, creating a transparent and supportive culture. Team meetings now include data-driven discussions about employee sentiment.

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Rapha - Apparel & Fashion - Medium

London, UK

Lattice helped Rapha improve employee engagement and performance management. Rapha replaced manual processes with Lattice, making feedback and reviews faster... and easier. The team now completes reviews 20% more often and gets survey results in just two days. Managers use data from Lattice to have better conversations and drive positive change. The platform also supports Rapha’s focus on diversity, equity, and inclusion.

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Apparel & Fashion Success stories in Driving ROI and Results using Sales Enablement solutions

 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Casall - Apparel & Fashion - Medium

Norrköping, Sweden

Casall used Membrain as their CRM and sales enablement tool. They wanted to improve long-term customer relationships and communication. After... integrating Membrain and Oneflow, Casall saw a big increase in customer interactions. They closed more sales projects and got better response rates from customers. The integration made the sales process smoother from first contact to closing deals.

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Apparel & Fashion Success stories in Driving ROI and Results using Advocacy Marketing solutions

 

SheShreds - Apparel & Fashion - Small

USA

BrandChamp helped SheShreds grow their ambassador program and improve tracking. SheShreds used BrandChamp’s Shopify integration to see real-time sales and... automate reporting. The onboarding process became easier with automated emails and forms. Ambassadors could redeem rewards directly on the website. SheShreds now gets over 60 applications a month, and 19% of monthly sales come from ambassador referrals.

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Apparel & Fashion Clients Speak: The Impact of deploying Public Relations solutions

 

Desigual - Apparel & Fashion - Large

Barcelona, Spain

Onclusive helped Desigual unify and analyze its global campaign data. Desigual needed a way to measure PR impact alongside other... marketing channels. Onclusive built an interactive dashboard and a global analysis framework. This let Desigual compare campaigns, optimize media spend, and inform strategy. The insights now guide future campaigns and support business growth. The project won an AMEC Communication Effectiveness Award.

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Apparel & Fashion Clients Speak: The Impact of deploying Video Advertising solutions

 

Saucony & iProspect - Apparel & Fashion - Medium

Waltham, USA

Pixability helped Saucony and iProspect boost awareness and sales for new running shoes. They used YouTube, Amazon Fire TV, and... Roku for targeted video ads. The campaign drove a 128% lift in Google and YouTube searches for Saucony products. Over 22,000 clicks led to 5,739 purchases with a 1.35X repeat rate. Pixability performed 143,000 optimizations on YouTube to improve results.

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How Display Advertising is Delivering ROI for Apparel & Fashion Leaders

 

Bob Mackie - Apparel & Fashion - Small

Los Angeles, USA

Perpetua’s Influencer Marketing Platform helped Bob Mackie boost sales by 1. 5x and cut ACOS by 28%. The brand used...Perpetua’s Creator Network to run influencer campaigns on TikTok and Instagram. These campaigns drove over 1 million Spark Ad impressions and tripled detail page view rates. Bob Mackie tracked sales and conversions directly to specific creators and content. The campaigns helped reach new audiences and increased attributed sales by 30%.

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Apparel & Fashion Clients Speak: The Impact of deploying Security solutions

Rohan - Apparel & Fashion - Medium

Milton Keynes, UK

Rohan used Stripe and BigCommerce to modernize its online store. The company integrated Stripe in less than two days, reducing... downtime and simplifying fraud protection. Rohan saw a 6.5% increase in online customers within two months, thanks to higher payment acceptance rates. Stripe Radar improved fraud detection and customer service. Rohan can now quickly add new payment methods like Apple Pay, enhancing the checkout experience.

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Apparel & Fashion Clients Speak: The Impact of deploying Bot Platform solutions

Fabletics - Apparel & Fashion - Large

El Segundo, USA

Fabletics used Cognigy agentic AI to improve customer service on voice and chat. The AI system handles end-to-end customer journeys,... including membership management and refunds. It integrates with core systems to authenticate users and process requests. Fabletics saw faster resolution times and better handling of peak periods. The solution reduced repetitive work for service teams and improved customer experience.

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Measuring Sweepstakes Success in Apparel & Fashion Deployments

 

Kelme - Apparel & Fashion - Medium

Elche, Spain

Kelme used Easypromos to launch its new website. The campaign included a personalized registration form and an instant win dynamic.... Users picked their favorite product for a chance to win, which helped Kelme build a segmented database. The promotion increased website traffic and user engagement. Social sharing boosted the number of fans and brand connection.

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Apparel & Fashion Clients Speak: The Impact of deploying Digital Signage solutions

 

GANT - Apparel & Fashion - Large

Stockholm, Sweden

GANT used embed signage to unify digital signage across many countries. Before, each market had its own system, making it... hard to control content and keep the brand consistent. With embed signage, GANT gained one platform for global control and local access. Store teams can now manage screens easily, while headquarters ensures campaigns run on time everywhere. The result is smoother promotions and a stronger in-store brand experience.

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How Conversational Marketing is Delivering ROI for Apparel & Fashion Leaders

One Bone - Apparel & Fashion - Small

Montreal, Canada

Gorgias AI Journey helped One Bone boost revenue by 81% and increase order conversion rates by 83% compared to Klaviyo's standard SMS. One Bone ran... a one-week A/B test during a 20% sitewide sale, splitting their list between traditional SMS and AI-powered conversational SMS. The AI Journey platform sent personalized, two-way messages based on customer purchase history and answered questions in real time. This approach led to more engagement and higher sales. One Bone now trusts Gorgias to handle SMS conversations at scale.

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Apparel & Fashion Clients Speak: The Impact of deploying Social CRM solutions

 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion Clients Speak: The Impact of deploying Marketing Attribution solutions

A mid-market direct-to-consumer women’s clothing brand - Apparel & Fashion - Medium

USA

An AI-powered chatbot was added to a Shopify store for a women’s fashion brand. The chatbot gave 24/7 support, answered... questions, and helped shoppers find products. It let customers add items to their cart during chat and try on clothes virtually. Cart abandonment dropped by 38%. Upsell revenue per session grew 2.4 times. The bot resolved 91% of support queries without extra staff.

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Apparel & Fashion examples of Driving Business Value with Native Advertising

 

lululemon - Apparel & Fashion - Large

Vancouver, Canada

lululemon used Perion's programmatic digital out of home (DOOH) campaigns to boost brand awareness and drive in-store traffic in Germany. They targeted key... audiences with custom messaging on outdoor screens in gyms, transit stations, and marathon routes. The campaigns focused on promoting shorts and performance leggings to health-conscious women. Results included a 640% increase in brand image, 208% rise in interest, and 314% more footfall traffic. The campaigns led to 4,296 modeled incremental walk-ins.

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Top Stories in Apparel & Fashion about adoption of Publisher Ad Management software

 

Twinset - Apparel & Fashion - Medium

Carpi, Italy

Talon. One helped Twinset connect in-store and online promotions. Twinset used Talon.One to build omnichannel incentives for retail and ecommerce....The solution let teams run promotions across all sales channels. Twinset integrated Talon.One into their tech stack for seamless execution. The brand now manages promotions more efficiently and holistically.

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Apparel & Fashion Clients Speak: The Impact of deploying Demand Side Platform solutions

 

Mimpikita - Apparel & Fashion - Small

Kuala Lumpur, Malaysia

Mimpikita used elfo's digital marketing tools to boost brand awareness and customer engagement. The fashion brand ran SEO, social media... ads, email, and SMS campaigns with elfo. They saw a 115% increase in website traffic and a 4X higher ROAS from social ads. Email open rates and click rates were 4X higher than industry benchmarks. SMS campaigns achieved a 92% delivery rate and cost-effective conversions.

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Apparel & Fashion Success stories in Driving ROI and Results using Mobile Advertising solutions

 

Direct-to-consumer men's apparel brand - Apparel & Fashion - Small

Simpli. fi helped a direct-to-consumer men's apparel brand boost online sales. The brand used programmatic advertising and later added social...display ads through Spaceback. They targeted users with personalized ads based on search and site activity. After 15 months, the brand achieved a $7.10 ROAS and $11.56 CPA. Adding Spaceback creative increased ROAS by 16% in under two months.

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Apparel & Fashion Success stories in Driving ROI and Results using Inside Sales solutions

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Apparel & Fashion examples of Driving Business Value with Visitor Management

 

Dolce & Gabbana - Apparel & Fashion - Large

Milan, Italy

Powerfront's Agentic Ai helped Dolce & Gabbana boost sales opportunities by 811%. The AI chatbot increased conversion rates by 23%... in just 90 days. Human advisors gained 90% operational autonomy while keeping the luxury brand's high standards. The solution empowered sales advisors to be more effective. Dolce & Gabbana redefined luxury customer engagement with this technology.

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Apparel & Fashion Success stories in Driving ROI and Results using Sales Analytics solutions

 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Measuring Customer Journey and Experience Success in Apparel & Fashion Deployments

 

Vedant Fashions Limited - Apparel & Fashion - Large

Kolkata, India

Vedant Fashions Limited used Salesforce to connect online and in-store shopping. They improved site speed by 100% and doubled online... conversions. Salesforce Commerce Cloud helped organize their catalog and boost organic traffic by 90%. Service Cloud digitized post-purchase care, reducing case volumes and validation time from an hour to five minutes. Slack and Tableau enabled real-time team collaboration and data-driven decisions across 140 dashboards.

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Apparel & Fashion Success stories in Driving ROI and Results using CRM All-in-One solutions

 

Luxury fashion brand - Apparel & Fashion - Large

C3 AI helped a luxury fashion brand automate sustainability reporting. The company integrated data from 14 enterprise systems and 1,000+... suppliers. Over 17,000 documents are processed annually using AI. The solution saved 4,300+ hours each year and cut document processing time by 85%. The brand saw a $2.5M potential annual economic benefit.

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Top Stories in Apparel & Fashion about adoption of Cross Channel Advertising software

Reserved - Apparel & Fashion - Large

Gdańsk, Poland

RTB House helped Reserved, a major fashion brand, link online and in-store customer data. This unified approach enabled more accurate... retargeting and improved ad personalization. In the first month, Reserved saw 2.35 times more conversions and 2.1 times more sessions from users tracked across both channels. The session conversion ratio increased by 22%. Reserved expanded this omnichannel strategy to more countries after seeing strong results.

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How Video Platform is Delivering ROI for Apparel & Fashion Leaders

 

Masai - Apparel & Fashion - Medium

Copenhagen, Denmark

Playable helped Masai, a fashion brand, use gamification to collect zero-party data from customers. Over 160,000 people took part in... a personality test, leading to 60,000 new permissions. Masai cut their cost per lead by 50% and reduced average time to purchase to 7 days. The data guided product design and retail planning for different countries. Masai now makes decisions based on real customer preferences.

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Apparel & Fashion Success stories in Driving ROI and Results using Knowledge Management solutions

 

FOB Direct Ltd - Apparel & Fashion - Small

Auckland, New Zealand

XSOL helped FOB Direct Ltd, a New Zealand clothing importer, automate its business processes. The company gained real-time management of... contract margins and 100% supply chain visibility. XSOL's system improved accuracy and made it easy to manage exceptions. Staff now follow consistent processes, and management can monitor operations minute by minute. FOB Direct links its China office and shipping agent for seamless collaboration.

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Apparel & Fashion Success stories in Driving ROI and Results using Project Management solutions

Fanatics - Apparel & Fashion - Large

Jacksonville, USA

Fanatics used Oracle Fusion Cloud Applications to unify its sports merchandise, collectibles, and gaming businesses. The company replaced over 15... ERP systems and manual processes with Oracle Fusion Cloud ERP, EPM, SCM, and HCM. This integration improved data accuracy and made financial consolidation and planning faster. Fanatics now processes hundreds of millions of records for compliance and reporting in its betting and gaming business. The Oracle suite helps Fanatics manage payroll, supply chain, and demand planning across all business units.

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Top Stories in Apparel & Fashion about adoption of Data Security software

 

Forever New - Apparel & Fashion - Medium

Melbourne, Australia

Mimecast Secure Email Gateway helped Forever New stop 40% of inbound emails as threats. The fashion retailer faced daily phishing... and impersonation attacks after moving to Office 365. Mimecast filtered over half a million emails in one month, blocking malware and unsafe URLs. The solution integrated with Office 365 and reduced false positives. Forever New now has stronger email security and fewer malicious messages reach staff and executives.

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Top Stories in Apparel & Fashion about adoption of Demand Generation software

 

Faded Moon - Apparel & Fashion - Small

USA

Roster helped Faded Moon, a small apparel brand, recruit 1,200 ambassadors in 30 days. The founder, a solo high school... student, used Roster to grow Instagram followers from 6,000 to 20,700. Revenue increased 14x and new customers rose 2.1x in six months. The ambassador community generated 350 user-generated content posts. Faded Moon achieved an 8.6x ROI from referral sales and personal orders.

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