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SEO in Action in Marketing And Advertising

 

Pilote Consulting - Marketing And Advertising - Small

France
SEO strategy for hospitality Paid ad spend reduction Search engine optimization Hospitality marketing

Pilote Consulting used SE Ranking to help a European eco-hotel group triple its organic traffic in 7 months. The agency fixed... over 200 technical SEO issues, improved the website health score from 56 to 91, and created 12 new landing pages. They cut the client's paid search budget by 30% and increased direct bookings by 38%. Pilote Consulting also boosted keyword rankings and built over 40 high-quality backlinks. The client saw stronger brand recognition and better marketing ROI.

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Grapevine Communications - Marketing And Advertising - Small

Sarasota, USA
Automated SEO reporting for clients Branded client portal for SEO agencies SEO performance tracking Client reporting automation

WebCEO helped Grapevine Communications, a Sarasota-based SEO agency, streamline their SEO workflow. The agency used WebCEO to create branded reports... and automate client reporting, saving significant time each month. This allowed them to focus more on content optimization and client results. With WebCEO, they improved client outcomes, achieving 198 top 5 Google positions and a 39% increase in organic search traffic for one client in a single month. The platform's all-in-one tools and branded portal also enhanced client communication and retention.

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InLinks - Marketing And Advertising - Small

London, UK
SEO link building strategy Relationship-driven digital PR Link building Customer engagement

InLinks used Majestic's link intelligence tools to launch its SEO platform in a crowded market. The team focused on "Alliance... Linking," building relationships with industry leaders, customers, and influencers to earn high-quality backlinks. Instead of chasing link quantity, InLinks prioritized trust and relevance, resulting in steady organic ranking improvements. The case highlights how strategic alliances and content-driven outreach can drive visibility for a new marketing technology startup.

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Volume Nine - Marketing And Advertising - Small

Denver, USA
Content performance tracking for clients Keyword ranking and conversion analysis Content marketing SEO management

Volume Nine used AuthorityLabs to track keyword performance and measure content results for their clients. The agency shifted from a... technical SEO focus to an audience-driven content marketing approach. AuthorityLabs helped them monitor rankings, conversions, and keyword trends by location and device. Clients saw up to 22,000 monthly conversions and a 3,000–4,000% increase in impressions. Other results included a 234% rise in organic traffic and a 135% boost in social media conversions within four months.

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Chosen Data - Marketing And Advertising - Small

USA
SEO testing for content optimization Content marketing SEO management

Chosen Data used Serpstat to find new keyword opportunities for a large food blog. They optimized title tags and meta... descriptions to try to increase organic click-through rates. Using SEOTesting.com, they ran controlled tests for 26 days. One test with the keyword "keto milk substitute" saw CTR drop from 16.10% to 14.44%. The team learned which keywords did not improve results and planned further tests. Serpstat helped them identify and act on high-potential content.

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Writing Metier - Marketing And Advertising - Small

Tallinn, Estonia
Organic search traffic acquisition Backlink and keyword tracking automation SEO management Client acquisition

Sitechecker helped Writing Metier grow organic search traffic by 32%. The company saw a 25% increase in online visibility. Revenue... doubled since using the SEO toolkit. Sitechecker’s site audit, rank tracker, and backlink tracker saved time and improved keyword rankings. Writing Metier now reaches more clients and has stronger brand recognition.

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Digital Case Media & Tatildekirala - Marketing And Advertising - Small

Website performance optimization Customer engagement

Digital Case Media & Tatildekirala used Lumar to boost online transactions by 1,416. 67%. They saw revenue rise by 3,314.91%...year-on-year. Lumar helped them improve website performance. The case highlights strong growth from using Lumar’s platform. Results show major gains in both sales and revenue.

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Crosslist - Marketing And Advertising - Small

USA
SEO ranking data centralization SEO performance tracking

Nightwatch helped Crosslist centralize all their ranking data into one view. This made it easy for Crosslist to spot ways... to improve their SEO rankings. They quickly responded to changes in rankings. Crosslist saw a 30% increase in visibility and 43% growth in volume. The team used seamless integrations with other tools for better SEO tracking.

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iProspect - Marketing And Advertising - Large

London, UK
SERP feature analysis for finance keywords Search engine optimization

iProspect analyzed over 1,000 top finance keywords in the UK to assess Google's People Also Ask (PAA) results. They found that... 55.1% of financial PAAs returned non-UK content, with US sites dominating 50.5% of the time. Personal finance and insurance queries often showed few UK-specific results, even for highly local terms. The study highlights a major geo-skew in Google's PAA for UK finance searches. iProspect recommends focusing on Featured Snippets for better local SEO impact.

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iProspect - Marketing And Advertising - Large

London, UK
SERP feature analysis for finance keywords Search engine optimization

iProspect analyzed over 1,000 top finance keywords in the UK to assess Google's People Also Ask (PAA) results. They found that... 55.1% of financial PAAs returned non-UK content, with US sites dominating 50.5% of the time. Personal finance and insurance queries often showed few UK-specific results, even for highly local terms. The study highlights a major geo-skew in Google's PAA for UK finance searches. iProspect recommends focusing on Featured Snippets for better local SEO impact.

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Jens Fauldrath - Marketing And Advertising - Small

Germany
SEO link profile analysis SEO management

LinkResearchTools helps Jens Fauldrath analyze link profiles for his sites and competitors. The tool saves a lot of time by... providing highly valid data from many sources. It organizes data in easy categories with useful attributes. This makes it simple to see which links are online or broken. Every report module offers unique advantages for SEO work.

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Jens Fauldrath - Marketing And Advertising - Small

Germany
SEO link profile analysis SEO management

LinkResearchTools helps Jens Fauldrath analyze link profiles for his sites and competitors. The tool saves a lot of time by... providing highly valid data from many sources. It organizes data in easy categories with useful attributes. This makes it simple to see which links are online or broken. Every report module offers unique advantages for SEO work.

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CosaVostra - Marketing And Advertising - Small

Paris, France
SEO management for client websites SEO management

CosaVostra, a French tech and creative consulting agency, chose SEOPress for its simple interface and robust SEO features. The agency values... working with French partners and found SEOPress easy to adopt after using Yoast SEO. Key features like schema management and broken link monitoring stood out. The transition was smooth for both the team and clients. CosaVostra now installs SEOPress on all WordPress sites for their clients.

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Guidepost Marketing - Marketing And Advertising - Small

DigitalMarketer Lab helped Guidepost Marketing grow from $0 to $500k in revenue in 3 years. The owner used Lab resources... to build marketing campaigns, automate processes, and expand offers. Guidepost Marketing grew an email list of nearly 1,000 in 6 months and reached six figures in its first year. The Customer Value Journey and 30-Day Kickstart Workshop were key tools. The company now uses DigitalMarketer Lab as the foundation for client and internal marketing.

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V Digital Services - Marketing And Advertising - Large

TapClicks AI Agents helped V Digital Services save time by automating campaign monitoring and reporting. The agency used Executive Insights... Summary and Top & Bottom Performer Insights to quickly understand client campaign performance. Departmental dashboards let teams track KPIs and spot drops in traffic, conversions, and costs-per-lead. This freed up time for campaign optimization and better client communication. CSMs now focus on the most important accounts, improving efficiency and prioritization.

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Silke Lindgens - Marketing And Advertising - Small

XOVI helps Silke Lindgens, an SEO freelancer, save 30% of her time on content creation with its AI text tool. She uses unlimited... keyword tracking and fast website checks for all her projects. XOVI's clear interface and strong support make onboarding new clients faster. She no longer needs multiple SEO platforms, making her workflow simple and efficient.

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Edge Webware - Marketing And Advertising

POP helped Edge Webware boost an ecommerce client's SEO in a tough fitness niche. The client had a low budget... and needed more clicks for non-branded keywords. Edge Webware used POP's Content Brief and Content Editor to optimize articles and link them to product pages. In 6 months, the client saw a 513% increase in clicks, 13 keywords in the top 3, 6 featured snippets, and 106 keywords in the top 10. The strategy focused on keyword tiers and content optimization for better search results.

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Maxburst - Marketing And Advertising - Small

LinkDoctor helped Maxburst recover from a major drop in organic traffic after a website revamp. The team used a targeted... link building strategy, content recommendations, and social media improvements. Maxburst saw a 452% increase in organic traffic and a 156% rise in organic keywords. Domain rating improved from 67 to 70. The agency owner praised LinkDoctor for attentive service and strong results.

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Kalicube - Marketing And Advertising - Small

Kalicube Pro uses the Authoritas SERPs API to manage and optimize brand SERPs and Google Knowledge Panels. Kalicube Pro collects... over 25 billion data points, covering 70 million brands and 1 million entrepreneurs. The platform helps digital marketing agencies improve their clients' online presence and E-E-A-T signals. Kalicube Pro relies on Authoritas for detailed, daily SERP and Knowledge Graph data. This solution enables accurate brand representation and better search engine visibility.

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BeeDIGITAL - Marketing And Advertising

marketgoo helped BeeDIGITAL improve their digital agency services. BeeDIGITAL used marketgoo’s SEO products to automate lead segmentation and send monthly... SEO reports. Sales reps saved up to 2 hours a day and increased meaningful calls from 35% to 65%. The monthly SEO report doubled client retention. Account managers now spend only 15 minutes per client each month. Customer satisfaction and loyalty increased with marketgoo’s solution.

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Intent SEO - Marketing And Advertising - Small

Morningscore helped Intent SEO boost organic leads to 3-4 per month. The company saw a 1825% increase in top 3... keyword rankings and 1207% traffic growth in 2023. Morningscore's user-friendly SEO tools made tracking and improving SEO results easy. The SEO Health Score reached 96, and the Morningscore value hit 1.5 million NOK per month. Intent SEO now ranks among Norway's top SEO blogs.

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aimup.agency - Marketing And Advertising - Small

SEOmonitor's AI Content Writer helped aimup. agency manage 21 clients with just one strategist. The agency produced 657 SEO-optimized articles...per month using AI-powered workflows. 81% of articles ranked in Google, 52% appeared in Google's AI Overview, and 43% were cited in ChatGPT. Client results included tripled leads, 18x revenue growth, and 11x more conversions. The agency achieved 3x higher output per resource and 67% lower pricing than traditional agencies.

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Autumn Ledesma - Marketing And Advertising - Small

WooRank helped Autumn Ledesma, an SEO specialist, cut a month of manual work down to two days. She used WooRank's... site audit and site crawl tools to find and fix errors for her clients. One client's WooRank score improved by 36 points, reaching 80. The client's organic performance also improved, leading to higher satisfaction. Autumn values WooRank's easy reports and time-saving features for her freelance SEO business.

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Overdose - Marketing And Advertising

AccuRanker helped Overdose improve SEO for SHEIKE, a women's fashion brand. Overdose used real-time keyword tracking and competitor analysis with... AccuRanker. They identified content gaps and optimized pages quickly. Overdose increased SHEIKE’s Share of Voice by over 51.6%, with spikes up to 80%. This led to more visibility and conversions for SHEIKE in a competitive market.

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Guest Post Tracker - Marketing And Advertising

SEOJet helped Guest Post Tracker reach Google's top 3 rankings for key terms with just 8 backlinks. The platform guided... link building using a data-driven link map and anchor text optimization. Competing sites needed up to 648 links for similar results. Guest Post Tracker tracked progress and rankings with SEOJet features. The case shows how focused link strategies can outperform high-volume backlink tactics.

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seo web analyst blogger community - Marketing And Advertising

Google Ads costs have risen sharply, with some campaigns seeing a 50% to 100% increase. The seo web analyst blogger... community ran campaigns on Google and Facebook and found Google Ads now require longer durations and higher budgets to see results. Increased competition, new algorithms, and mobile ad trends have driven up costs. The case highlights the need for new strategies and careful budget planning for digital marketing agencies.

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The SEO Blueprint for Better Selection Decisions in Internet

 

Werkspot / Instapro - Internet - Medium

Amsterdam, Netherlands
AI content quality control SEO optimization for web content Content quality management SEO optimization

Textmetrics helped Werkspot / Instapro boost website traffic by 146%. The company used AI content quality control to rewrite content... and keep up with changing SEO rules. This led to a 68% increase in conversion rate. Content publishing speed tripled. Werkspot / Instapro now uses Textmetrics in France, the Netherlands, and Italy.

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Mangools - Internet - Small

Bratislava, Slovakia
SEO domain migration analysis Search engine optimization Website migration

Mangools migrated its suite of SEO tools to a single domain to boost SEO synergy. They redirected serpchecker.com to mangools.com,... aiming to consolidate authority and simplify branding. After the 301 redirect, keyword rankings improved by up to 2.8 positions, but average CTR dropped sharply, from 2.5% to 0.8%. Disabling rich snippets and further adjustments led to only partial CTR recovery. The experiment revealed that domain migration can hurt engagement even if rankings rise.

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Mangools - Internet - Small

Bratislava, Slovakia
SEO domain migration analysis Search engine optimization Website migration

Mangools migrated its suite of SEO tools to a single domain to boost SEO synergy. They redirected serpchecker.com to mangools.com,... aiming to consolidate authority and simplify branding. After the 301 redirect, keyword rankings improved by up to 2.8 positions, but average CTR dropped sharply, from 2.5% to 0.8%. Disabling rich snippets and further adjustments led to only partial CTR recovery. The experiment revealed that domain migration can hurt engagement even if rankings rise.

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Mangools - Internet - Small

Bratislava, Slovakia
SEO domain migration analysis Search engine optimization Website migration

Mangools migrated its suite of SEO tools to a single domain to boost SEO synergy. They redirected serpchecker.com to mangools.com,... aiming to consolidate authority and simplify branding. After the 301 redirect, keyword rankings improved by up to 2.8 positions, but average CTR dropped sharply, from 2.5% to 0.8%. Disabling rich snippets and further adjustments led to only partial CTR recovery. The experiment revealed that domain migration can hurt engagement even if rankings rise.

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Mangools - Internet - Small

Bratislava, Slovakia
SEO domain migration analysis Search engine optimization Website migration

Mangools migrated its suite of SEO tools to a single domain to boost SEO synergy. They redirected serpchecker.com to mangools.com,... aiming to consolidate authority and simplify branding. After the 301 redirect, keyword rankings improved by up to 2.8 positions, but average CTR dropped sharply, from 2.5% to 0.8%. Disabling rich snippets and further adjustments led to only partial CTR recovery. The experiment revealed that domain migration can hurt engagement even if rankings rise.

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Military.com - Internet - Large

URLgenius helped Military. com boost mobile app engagement for its 10 million members. The marketing team needed deep links in...newsletters to open the right app, not just the mobile website. Pure Oxygen Labs added a feature to URLgenius so links could target specific Military.com apps. The solution worked for both Android and iOS after technical guidance. Now, Military.com can drive users to over 200,000 pages of content from email and marketing campaigns.

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Depositphotos - Internet

Netpeak Spider helps Depositphotos automate QA-testing for their large website. The SEO team uses the tool to find bugs and... errors that automated tests miss. They track key page types in multiple languages and use multi-window crawls to spot issues like missing hreflangs and broken links. The tool helps them catch problems early, such as deleted landing pages and incorrect language codes. Regular use of Netpeak Spider supports fast bug detection and helps protect organic traffic.

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Depositphotos - Internet

Netpeak Spider helps Depositphotos automate QA-testing for their large website. The SEO team uses the tool to find bugs and... errors that automated tests miss. They track key page types in multiple languages and use multi-window crawls to spot issues like missing hreflangs and broken links. The tool helps them catch problems early, such as deleted landing pages and incorrect language codes. Regular use of Netpeak Spider supports fast bug detection and helps protect organic traffic.

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Jackie Chu (web infrastructure and Intelligence lead, worked with Square and Uber) - Internet

SEORadar helps Jackie Chu manage technical SEO for massive websites. She needed a way to catch errors across hundreds of... thousands of pages. SEORadar made setup easy and started monitoring right away. The tool finds at least one critical error per week that would have been missed. Slack integration helps her team fix problems fast. SEORadar saves time and keeps big sites running smoothly.

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SEO in Action in Other Industries

 

Mercer - Professional Services - Very Large

New York, USA
SEO culture development across organization SEO strategy Organizational change management

Mercer partnered with Conductor's in-house SEO experts to improve SEO results across the business. The goal was to build a... strong SEO culture throughout the organization. Mercer is a leading human resources consulting firm with a global presence. They leveraged Conductor's expertise to drive company-wide impact. The collaboration focused on integrating SEO best practices at scale.

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feey AG - Ecommerce - Small

Switzerland
SEO-driven content marketing for ecommerce Community engagement for customer retention Content marketing Customer engagement

feey AG used SEO to break into the crowded house plant ecommerce market. They focused on unique, service-driven content to... stand out from big competitors. Product pages included detailed care guides, real customer photos, and augmented reality previews. Community building on Instagram helped drive retention and word-of-mouth. This approach turned SEO into a growth engine for brand loyalty and customer engagement.

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Dell - Computer Hardware - Very Large

Round Rock, USA
Website restructuring and de-segmentation Redirect and link equity management Technical SEO Website migration

seoClarity site audits helped Dell restructure thousands of web pages in under 12 months. Dell faced a confusing, segmented website... that frustrated users and diluted link equity. Using seoClarity, Dell identified and fixed serial redirects, broken links, and missing meta data. The platform saved Dell hundreds of hours of manual work. Ongoing audits now help Dell maintain site quality and improve conversion rates.

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Startle - Music/Entertainment - Small

London, UK
Paid search campaign management Search engine marketing

Screaming Frog managed Startle's paid search campaigns to fix issues with consumer-centric keywords and spam traffic. They restructured the Google... Ads account, added negative keywords, and improved tracking. Startle saw a 279% increase in click share and a 24.42% rise in conversion rate. Paid search became a top acquisition channel for Startle. The campaigns improved competitiveness in both the US and UK markets.

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AutoScout24 - Automotive

Semrush helped AutoScout24 improve their online visibility with advanced SEO tools. AutoScout24 used Semrush Enterprise to drive growth and boost... their search rankings. The platform supported their digital marketing strategy. Results included faster visibility and increased website traffic. Semrush enabled AutoScout24 to maximize their SEO performance in the automotive sector.

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AfricanSafari.io - Travel - Small

Outranking helped AfricanSafari. io double its organic website traffic in six months. The travel site struggled with expensive, low-quality content...before using Outranking. With Outranking, they created more SEO-optimized articles in their own voice. The subscription cost was less than hiring a writer for one article. Rankings improved quickly, with some pages moving from position 30+ to the top 10.

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Anonymous

SEO Suite helped a customer grow their website traffic from a few hundred visitors to over 10,000 visitors per month in two years. In the current... month, the site received 10,417 visits and 111,335 hits. Sales increased by over 30% per month. The customer used SEO Suite for website submission and promotion. The results show strong growth in both traffic and sales.

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Travel Republic - Ecommerce

Travel Republic used SEO strategies to boost their website's visibility. They increased the number of keywords they ranked for, especially... in top positions. Their SEO visibility score rose by 78.96%. SEMrush data estimates their organic traffic grew by 32.45%. Travel Republic improved meta titles, meta descriptions, and created unique content with strong on-page SEO. This helped them outperform competitors like TripAdvisor for key search terms.

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Driving ROI and results: Understanding the Impact of SEO in Retail

 

IDKIDS - Retail - Large

Roubaix, France
SEO content production acceleration Editorial workflow optimization Content marketing SEO management

Semji helped IDKIDS speed up content creation from one day to just one hour for 1,300 words. The team used... Semji’s AI to optimize 217 pieces of content, boosting SEO and site structure. This led to a 96% increase in traffic and a 68% rise in conversion rate. IDKIDS now produces high-quality, optimized content faster and tracks its impact. The company improved its editorial workflow and increased online visibility.

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A large national sporting goods chain - Retail - Large

Faceted navigation for product discovery SEO optimization Ecommerce merchandising

Altezza helped a large national sporting goods chain boost online traffic using hypercat technology. The client faced issues with exposing... product attribute combinations to search engines without causing duplication or crawl budget problems. Altezza implemented indexable, hypercategorized product listing pages with faceted navigation. This solution enabled the creation of optimized landing pages for search trends. As a result, over 27,000 hypercat pages received traffic, driving more than 20% of category page visits and 18% of organic revenue.

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Sweetwater Sound - Retail - Large

Fort Wayne, USA
eCommerce product search optimization Site search

Hawksearch helped Sweetwater Sound manage a catalog of over 30,000 musical products. Sweetwater needed a search tool for their eCommerce... site. Hawksearch provided seamless integration and product configuration. The solution increased conversions by 5%. Average order value rose by 20%.

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Parachute Home - Retail - Medium

Los Angeles, USA
Marketing budget prioritization Marketing analytics

Parachute Home uses Visably’s monthly report to guide brand and marketing decisions. The team relies on these insights to help... prioritize their budget. This approach supports smarter marketing spend. Visably’s reporting helps Parachute Home make informed choices. The testimonial highlights the value of actionable data for retail brands.

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Amazon sellers - Retail

Karooya’s Bid Automation Solution helps Amazon sellers improve Google Ads performance. Sellers faced challenges because they could not send conversion... data from Amazon to Google Ads, making automated bidding less effective. Karooya’s portfolio bidding tool analyzes all keywords together, not just one at a time. This approach lowered ACOS from over 100% to below 50% in six months and kept ad spend stable. Sales increased steadily, and wasted ad spend dropped. Portfolio bidding delivered fast and lasting results for Amazon sellers.

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S.T. Dupont - Retail - Large

Botify helped S. T. Dupont boost organic revenue from 28% to 50% of total revenue in 3 months. The luxury...retailer used Botify's PageWorkers to automate SEO, refresh 400+ meta titles and descriptions, and deploy 35 optimizations. Non-branded traffic rose by 27%, and indexable URLs increased by 30%. The team gained SEO skills and autonomy, saving time and budget while growing their digital presence.

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S.T. Dupont - Retail - Large

Botify helped S. T. Dupont boost organic revenue from 28% to 50% of total revenue in 3 months. The luxury...retailer used Botify's PageWorkers to automate SEO, refresh 400+ meta titles and descriptions, and deploy 35 optimizations. Non-branded traffic rose by 27%, and indexable URLs increased by 30%. The team gained SEO skills and autonomy, saving time and budget while growing their digital presence.

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Driving ROI and results: Understanding the Impact of SEO in Information Technology And Services

 

Twinword Inc. - Information Technology And Services - Small

San Jose, USA
Keyword research tool data enrichment Automated SERP data integration Content marketing API management

Twinword Inc. used DataForSEO APIs to power their AI-driven keyword research tool. Before switching, they struggled with server downtime, high... maintenance costs, and frequent updates to keep up with Google changes. After integrating DataForSEO APIs, Twinword reduced expenses, improved stability, and eliminated the need for ongoing system maintenance. As a result, Twinword Ideas saw a 35% increase in paid customers. The tool now delivers fast, accurate keyword data to marketers worldwide.

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Virto Commerce - Information Technology And Services - Medium

Los Angeles, USA
SEO optimization for ecommerce platforms Dynamic content indexing for B2B stores Search engine optimization Ecommerce platform management

Virto Commerce used Prerender. io to boost SEO for hundreds of B2B ecommerce stores. They needed a scalable way to...make dynamic content visible to search engines without heavy server-side rendering. Prerender.io required minimal code changes and quick deployment. After implementation, clients saw better indexing, higher organic traffic, and improved PageSpeed scores. Virto Commerce also reduced technical support needs and improved client satisfaction.

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SMS Co., Ltd. - Information Technology And Services - Large

DemandMetrics helps SMS Co. , Ltd. make SEO a core part of their business. The team uses custom dashboards to...track ranking trends and site performance across 20 career business sites. They align teams by sharing the same data and metrics, making decisions faster. DemandMetrics is used daily as infrastructure, not just a tool. This approach supports better user experience and business growth.

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SMS Co., Ltd. - Information Technology And Services - Large

DemandMetrics helps SMS Co. , Ltd. make SEO a core part of their business. The team uses custom dashboards to...track ranking trends and site performance across 20 career business sites. They align teams by sharing the same data and metrics, making decisions faster. DemandMetrics is used daily as infrastructure, not just a tool. This approach supports better user experience and business growth.

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SMS Co., Ltd. - Information Technology And Services - Large

DemandMetrics helps SMS Co. , Ltd. make SEO a core part of their business. The team uses custom dashboards to...track ranking trends and site performance across 20 career business sites. They align teams by sharing the same data and metrics, making decisions faster. DemandMetrics is used daily as infrastructure, not just a tool. This approach supports better user experience and business growth.

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SMS Co., Ltd. - Information Technology And Services - Large

DemandMetrics helps SMS Co. , Ltd. make SEO a core part of their business. The team uses custom dashboards to...track ranking trends and site performance across 20 career business sites. They align teams by sharing the same data and metrics, making decisions faster. DemandMetrics is used daily as infrastructure, not just a tool. This approach supports better user experience and business growth.

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The Latest SEO Deployments delivering value in Publishing

 

Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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Wirecutter - Publishing - Large

New York, USA
Affiliate content SEO optimization Content marketing SEO

Wirecutter used Ahrefs to boost its affiliate marketing success. The site drives nearly 12 million organic search clicks monthly. Wirecutter... stands out by sending strong E-A-T signals, providing a great user experience, and leveraging category pages for SEO. Regularly updating content led to 2.8 million more organic visits year-over-year. These strategies helped Wirecutter become a leader in affiliate content and SEO.

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BigSpark - Publishing

SEO Rank Monitor helped BigSpark improve their SEO strategy. BigSpark used the tagging feature to group keywords and track their... progress. They set goals to improve rankings and increase relevant traffic. Tagging helped them monitor high-traffic and conversion keywords, track website changes, and measure link building. After tagging keywords for a new tool, they gained insights to boost rankings and earnings.

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One Beautiful Home - Publishing - Small

Yoast SEO helped One Beautiful Home, a mom blog, improve its site structure and SEO. The blog had hundreds of... posts but lacked SEO optimization. Yoast advised on reducing ads, improving site speed, and organizing content. The homepage speed score increased after image optimization and fewer banners. These changes aimed to boost rankings and user experience for the blog.

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The Latest SEO Deployments delivering value in Education

 

Brainly - Education - Large

Krakow, Poland
Internal linking optimization for SEO Stakeholder alignment for SEO projects SEO performance improvement Website structure optimization

Oncrawl helped Brainly improve their SEO by restructuring internal links between question and profile pages. This change led to a... 30% overachievement on set objectives. 90% of key pages saw better page depth. The crawl rate on key pages increased by 40%. The project made it easier to show ROI and get support from decision-makers and engineers. Brainly can now plan more ambitious SEO projects.

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Atomic212 and Torrens University - Education - Large

BrightEdge helped Atomic212 and Torrens University boost organic leads by 76% year-over-year. They used SEM data and BrightEdge's Opportunity Forecasting... to target high-conversion keywords. The team improved mobile course pages and optimized for voice search and SERP features. Results included a 101% rise in non-brand visibility, a 105% increase in Quick Answers, and a 39% jump in featured snippets. BrightEdge's SEO platform drove more efficient marketing and higher organic conversions.

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Berlitz - Education

Urllo helped Berlitz manage thousands of permanent URL redirects during global site migrations. Berlitz needed to restructure websites and keep... SEO value by using 301 redirects. Urllo made it easy to set up and control redirects in one place. Berlitz avoided 404 errors and kept users on track. The analytics feature let them measure redirect performance. Automatic SSL management kept all redirects secure.

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Goethe University, Frankfurt - Education - Large

SISTRIX Visibility Index powered a peer-reviewed study at Goethe University, Frankfurt. Researchers used SISTRIX data to measure self-preferencing on Amazon... marketplaces. The study proved SISTRIX data is accurate and transparent for academic research. The Journal of Marketing published the results, confirming the data's scientific validity. SISTRIX helps measure product visibility and uncover hidden bias on digital platforms.

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TutKit.com - Education

Seobility helped TutKit. com, an e-learning platform, boost its organic visibility by 500% after a website relaunch. The team used...Seobility's Website Audit to find and fix technical and on-page SEO issues. Their on-page SEO score jumped from 52% to 97% in just 21 days. As a result, TutKit.com saw a fivefold increase in organic visibility and reached five-figure monthly organic traffic. The platform now gets five-digit clicks per day and has expanded internationally with over 100,000 subpages.

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SEO in Action in Real Estate

 

Unnamed commercial real estate portal - Real Estate - Medium

SEO campaign management for real estate listings SEO and search marketing

PosiRank helped a commercial real estate portal boost its SEO after a major site update. The client wanted to rank... higher on Google for business tenants searching for space. PosiRank ran campaigns including guest posting, backlink boosting, and local business listings over 9 months. The client spent just over $4,000. Traffic soared: 7-day visitors rose from 566 to 4,016, and 14-day visitors jumped from 9,278 to 22,126.

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PropertyGuru Group - Real Estate - Large

AWR helped PropertyGuru Group track 20,000 keywords per country and monitor 3. 3 million listings. The SEO team used AWR...for weekly reporting, competitor analysis, and share of voice measurement across Southeast Asia. Custom dashboards and automated reports streamlined performance analysis. AWR's SERP analytics improved content strategy and brand visibility. PropertyGuru credits AWR for boosting organic search growth and efficient large-scale rank tracking.

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Square Foot Homes - Real Estate - Small

Linkio helped Square Foot Homes, a Florida real estate company, grow organic traffic by 243%. The team used local guides... on national sites to build high-quality backlinks. This strategy improved keyword rankings for core real estate pages. Square Foot Homes saw traffic rise from 200 to 686 visitors. Over 1,500 local keywords now rank, boosting their visibility in a tough market.

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A real estate brokerage - Real Estate

A real estate brokerage needed automated property listing management for its WordPress site. eGrove Systems built a custom MLS integration... using Bridgedata MLS and GSMLS (RETS Server). The solution automated listing imports, updates, and removals, ensuring only client-owned, active properties appeared. Automated cron jobs kept data current and reduced manual work. The integration improved data accuracy, operational efficiency, and website reliability.

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The SEO Blueprint for Better Selection Decisions in Health Wellness And Fitness

Paired - Health, Wellness And Fitness - Small

London, UK
SEO content strategy management Blog content optimization Content marketing SEO management

Clearscope helped Paired grow organic traffic by over 2,000% in less than a year. Paired used Clearscope to build and... manage their SEO content strategy from scratch. The team published 60-80 new articles each quarter and re-optimized 30-40 more. Clearscope's insights improved content quality and keyword rankings. Paired increased monthly organic sessions from 6,000 to 130,000 in under twelve months.

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zayiflama.gen.tr - Health, Wellness And Fitness - Small

Turkey
SEO optimization for health blog Content optimization SEO management

Semalt helped zayiflama. gen.tr, a Turkish health blog, grow its organic search traffic by 340% in just 4 months. The...site gained 13,979 more monthly visits and reached 342 keywords in Google's top 10. Semalt's FullSEO plan included keyword analysis, content strategy, technical SEO fixes, and backlink building. The client praised Semalt for affordable prices and customer-focused solutions. The blog continues to expand its reach and aims to be one of Turkey's largest health blogs.

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SmartLipo.com - Health, Wellness And Fitness - Small

USA
Unnatural link detection and disavowal SEO penalty recovery

SmartLipo. com lost almost all Google traffic after the Penguin update. They tried many fixes, but nothing worked. Using cognitiveSEO's...unnatural link detection, they identified and disavowed harmful links. Three weeks after submitting the disavow file, their rankings jumped to top positions for key terms. The site saw a strong recovery in Google search results. CognitiveSEO saved them weeks of manual work.

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AOR (Advanced Orthomolecular Research) - Health, Wellness And Fitness

SEO PowerSuite helped AOR, a Canadian health and wellness company, launch a new ecommerce site for natural health supplements. The team faced... tough competition from established brands like Amazon and iHerb. They used technical audits, improved site structure, and keyword research to boost search rankings. Within 10 months, the new site gained strong organic traffic and increased conversion rates by over 50%. The project achieved top 5 rankings for brand keywords and top 10 for non-branded keywords.

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The Latest SEO Deployments delivering value in Media Production

 

Rizknows LLC - Media Production - Small

USA
Keyword research for content optimization YouTube channel growth strategy Content marketing SEO management

Keyword Tool Pro helps Rizknows LLC, a digital media company, optimize content for Google and YouTube. The team uses the... tool daily for keyword research and content programming. They switch between Google and YouTube to track search trends and grow their YouTube channel. This approach increases views and engagement on their reviews and comparisons. Keyword Tool Pro is key to their SEO and marketing success.

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Globo - Media Production - Very Large

Rio de Janeiro, Brazil
Cloud-based live media production Metadata automation for video content Media production automation Cloud migration

Globo used Google Cloud to modernize its media production. Cloud migration enabled Globo to run complex projects at lower costs... and decentralize operations. The company hosted over 50 live events in 2021 using cloud-based Live Production. Automation with Vision AI and Video AI streamlined metadata extraction and reduced manual work. Security and scalability improved, letting Globo handle more productions with fewer resources.

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SEO in Action in Insurance

NÜRNBERGER Versicherung - Insurance - Large

Ryte helped NÜRNBERGER Versicherung optimize their blog performance and website user experience. The SEO team used Ryte to structure content,... monitor KPIs, and fix technical errors. The Keyword Cannibalization and Low-Performer Reports improved content efficiency. Ryte's dashboard gave quick insights and prioritized issues. Customer service and onboarding supported three teams for better results.

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The SEO Blueprint for Better Selection Decisions in Non Profit Organization Management

 

St John Ambulance - Non Profit Organization Management - Large

London, UK
Digital advertising creative automation Brand consistency management Creative asset management Advertising campaign optimization

St John Ambulance used Microsoft Advertising's Copilot and Ads Studio to boost creative agility and scale. They applied generative AI... to quickly create custom ad visuals, saving time and reducing manual design work. The team saw a 22% increase in click-through rate, a 30% rise in return on ad spend, and over 50% more clicks. AI-powered tools helped maintain brand consistency and reach wider audiences. St John Ambulance overcame resource constraints and improved campaign performance with automated creative production.

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Recent adoption and success with SEO software in Professional Training And Coaching

Wunderman Thompson - Professional Services - Very Large

Conductor Website Monitoring helps Wunderman Thompson protect client websites, including Fortune 500 brands. The Performance Marketing team needed real-time monitoring... after a Google Analytics issue went undetected. With 24/7 site monitoring and proactive alerts, they now catch problems before they cause damage. The team quickly resolves page speed, duplicate content, and 404 errors. This keeps client sites healthy and improves search engine visibility.

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Recent adoption and success with SEO software in Computer Software

PDF Pro - Computer Software - Small

CanIRank Full Service helped PDF Pro, a SaaS startup, grow organic search traffic by 106,283% in 6 months. PDF Pro used... CanIRank's AI SEO software and growth marketing to increase monthly visitors from 141 to over 150,000. The company gained more than 5,000 new Google rankings and increased the value of their rankings from $0 to over $50,000 per month. All results came from white hat SEO, content marketing, and influencer outreach. PDF Pro earned coverage in major outlets and over 100 new links.

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Driving ROI and results: Understanding the Impact of SEO in Food And Beverages

Cooking with Sere - Food & Beverages - Small

SEOZoom helped Cooking with Sere grow its food blog. The site saw a 19.32% increase in organic traffic in 3... months. The number of ranked keywords grew by 332%, from 1,296 to 5,604. SEOZoom tools supported keyword research, competitor analysis, and content optimization. The blog also improved visibility on YouTube, TikTok, and Instagram.

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The SEO Blueprint for Better Selection Decisions in Banking

Laurel Road - Banking

LEAP, an AI-led optimization platform from iQuanti, helped Laurel Road improve its High-Yield Savings Account landing page. The challenge was... that key product information was hard to find, especially on mobile. LEAP analyzed the page and found ways to make important details more visible and easier to scan. After making these changes, Laurel Road saw a 152% increase in desktop application form fill starts and an 83% uplift on mobile. The improvements made the landing page more effective and user-friendly.

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The SEO Blueprint for Better Selection Decisions in Telecommunications

 

Vodafone - Telecommunications - Very Large

London, UK
Brand consistency monitoring Digital content quality assurance Content governance Brand management

Siteimprove helped Vodafone maintain a consistent brand voice across 15 countries. Vodafone used Siteimprove’s content and analytics tools to monitor... tone, accessibility, and inclusivity. The partnership began in 2015 and improved Vodafone’s Digital Certainty Index and Quality Assurance scores. Vodafone achieved a 92/100 content quality score, 88/100 content freshness score, and 100/100 security score. Siteimprove enabled Vodafone to focus on strategy and user research.

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The Latest SEO Deployments delivering value in Apparel And Fashion

 

Royal Robbins - Apparel & Fashion - Medium

San Francisco, USA
E-commerce SEO optimization SEO automation E-commerce optimization

RankSense helped Royal Robbins recover from a drop in organic traffic. The tool ensured Google indexed all site pages, increasing... visibility. After implementation, Royal Robbins saw a 46% year-over-year traffic increase. Revenue grew by 84% in the same period. The e-commerce team praised RankSense for actionable SEO changes and partnership.

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Recent adoption and success with SEO software in Consumer Electronics

 

MiMonitor - Consumer Electronics - Small

UK
Smart home device control platform Home automation

MiMonitor needed a web platform for customers to control all their smart home devices. They wanted integration with thermostats, energy... meters, cameras, and more, all managed from one portal. Intelicle built a home automation system that connects devices through complex APIs. Now, MiMonitor's clients can control devices at home or office from a single app or website. The solution improved user experience and received positive feedback from MiMonitor's customers.

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Recent adoption and success with SEO software in Hospitality

 

Vienna Tourism Board - Hospitality - Medium

Vienna, Austria
YouTube video SEO optimization Content marketing

Vienna Tourism Board used tubics to optimize their YouTube videos for organic search. They focused on improving video titles, descriptions,... tags, subtitles, and thumbnails. In three months, watch time via YouTube suggestions increased by 447%. Organic watch time from Google rose by 114%. Organic views from YouTube search grew by 235%. The project did not use paid media.

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The SEO Blueprint for Better Selection Decisions in Construction

a plumbing company (85 years in business); an auto insurance company - Construction; Insurance

SEOReseller's Link Clean-Up service helped a plumbing company and an auto insurance company recover from Google Penguin 2. 1 penalties. The...plumbing company saw one keyword jump over 70 positions, with two keywords reaching the first page. The auto insurance company increased traffic by 33% after removing and disavowing toxic links. Both companies had high percentages of harmful backlinks. The service used tools like LinkDetox.com and RMOOV for link analysis and removal.

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Driving ROI and results: Understanding the Impact of SEO in Restaurants

Local Cajun BBQ & Grill Restaurant (Name Confidential) - Restaurants - Small

USA
Local SEO for restaurant discovery Menu and service page optimization Local search optimization Restaurant marketing

Alli AI helped a local Cajun BBQ restaurant boost its online presence. The owner struggled with low online orders and... poor search visibility. Alli AI offered an easy, budget-friendly SEO solution. The platform optimized 112 website pages and tracked 41 keywords. Within six weeks, online orders doubled, then tripled. The restaurant now ranks in the top 10 for 17 keywords and saw an 88% average improvement in keyword rankings.

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Recent adoption and success with SEO software in Consumer Services

Jimmy's Christmas light installation business - Consumer Services - Small

Jimmy used Whitespark's Local Rank Tracker to monitor his Christmas light installation business on Google. He showed his home address... on his Google Business Profile and saw a big drop in rankings for areas more than 15 miles away. When he hid his address again, his rankings in those service areas went back up. This case shows how changing address visibility can impact local SEO rankings. Whitespark's tool helped track these changes and results.

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Recent adoption and success with SEO software in Hospital And Health Care

 

AdventHealth - Hospital & Health Care - Very Large

Altamonte Springs, USA
Rebranding SEO management Structured data deployment for healthcare Search engine optimization Brand management

Schema App helped AdventHealth manage a major rebrand by using structured data to notify search engines and connect over 800 websites. AdventHealth saw a... 90% increase in clicks, 40% more impressions, and a 38% higher click-through rate. The solution also boosted physician page visibility and supported rapid response to COVID-19. AdventHealth avoided a 25% traffic drop and saved costs by not relying on IT resources. The partnership drove 15 million organic sessions from rich results.

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