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SEO Software 2021: Complete Guide

SEO tools provide data and alerts about the overall health and success of a website. They help uncover areas of opportunity and identify weaknesses or issues that may prevent you from ranking and earning visibility in the SERPs. SEO tools help you get free traffic by giving you tools like keyword research, link builder, SEO audits, rank tracking and content optimization to rank at the top of the search results.

Learn how SEO works, why it is important and how to choose the right SEO tool.

Updated By Cuspera

Last updated: Dec 15, 2021

Top Software

Clearscope

SEO Software that drives search traffic

4.85

Read Reviews
Clearscope Icon

Clearscope

24.24
★★★★★
★★★★★
SEO Software that drives search traffic

Clearscope is the best-in-class SEO content optimization platform that drives search traffic. The streamlined tools simplify SEO writing to create first-rate content that ranks. It helps the digital marketing teams and enterprises to optimize the content and increase organic traffic.

The primary features offered by the tool include Keyword Research, competitor analysis, content management, categorization & grouping, Google Docs integration for relevant keywords, live content score and dashboards for insights view.

The platform crunches real-time search data using the natural language processing (NLP) technique to provide the most relevant recommendations.

Testimonials

Matt Sornson

Chief Marketing Officer

Clearbit

Clearscope Icon
Highlights
Top Processes : Content management,Content curation,Sending & publishing communications
Top Features : SEO,Dashboard,Personalization

Vendor: Clearscope

Company Size: 1-10

HQ Location: 25 Taylor St, San Francisco, California US

AgencyAnalytics

SEO Reporting Tool & Marketing Dashboards

4.76

Read Reviews
AgencyAnalytics Icon

AgencyAnalytics

23.82
★★★★★
★★★★★
SEO Reporting Tool & Marketing Dashboards

AgencyAnalytics is a SEO marketing platform for marketing teams to improve efficiency and increase revenue.

AgencyAnalytics helps teams to generate automated marketing reports, it can integrate with 40 plus applications to complete dashboards and customize the dashboards. It helps managing entire agency and branding across the interface.

AgencyAnalytics comes with 40 plus marketing integrations to build the complete dashboards, it uses built in widgets, styles to customize the marketing dashboards. AgencyAnalytics SEO tool helps in rankings, backlinks, site audits, competition analysis. It helps managing entire agency by creating staff accounts and assign tasks.

AgencyAnalytics Icon
Highlights
Top Processes : Social media management,White labeling,Social media analytics
Top Features : Dashboard,SEO,SEM

Vendor: AgencyAnalytics

Company Size: 1-10

HQ Location: 712-388 Richmond St W, Toronto, Ontario M5V 3P1, CA

Financials: Private

Netpeak Spider

Your Personal SEO Crawler Netpeak Software

4.74

Read Reviews
Netpeak Spider Icon

Netpeak Spider

23.68
★★★★★
★★★★★
Your Personal SEO Crawler Netpeak Software

Netpeak Spider is a SEO audit and URL analysis tools? for SEO specialist, marketing, sales , PPC specialist and web development teams to generate more leads ,increase revenue and improve digital and social presence.

Netpeak Spider helps teams to analyze SEO of the website, it provides competitors promotion strategy, web site scraping, it helps evaluating the state of the project, It can generate comprehensive reports and collect data for diverse search.

Netpeak Spider comes with built in website scraper for scraping markup, hreflangs, as well as emails, phone numbers, etc. it uses built-in PageRank checker for spotting internal linking issues and also find out how link weight is distributed on the site and create websites using built in Netpeak’s HTML, TXT and XML sitemap generator.

Netpeak Spider Icon
Highlights
Top Processes : Helpdesk management,Public relations,White labeling
Top Features : SEO,Calculator,Dashboard

Vendor: Netpeak Software

Company Size: 1-10

Financials: Private

ContentKing

contentkingapp.com - Content Optimization and Monitoring service.

4.73

Read Reviews
ContentKing Icon

ContentKing

23.63
★★★★★
★★★★★
contentkingapp.com - Content Optimization and Monitoring service.

ContentKing is a real time SEO auditing and content tracking platform for marketing teams to increase lead generation and increase revenue.

ContentKing helps teams for SEO auditing 24/7 that can monitor web properties, it helps in content change tracking, it helps in collecting tremendous amount of data and converting them into insightful data and reporting, it provides SEO alerting and can integrate with publishing flows.

ContentKing comes with algorithm which can deliver meaningful insights and tasks and take all kinds of signals into account to decide whether sending out an alert is warranted, it comes with cloud based solution which helps in uploading and downloading the data anytime, it provides CMS API which can seamlessly integrate ContentKing into publishing workflow.

ContentKing Icon
Highlights
Top Processes : Content management,Sales document management,Proposal & quote management
Top Features : SEO,Alerts: popups & Notifications,Dashboard

Vendor: ContentKing

Company Size: 11-50

HQ Location: Donauweg 10, Amsterdam, Noord-Holland 1043 AJ, NL

Financials: Seed

SE Ranking

SEO analysis and promotion tools you need on-board

4.72

Read Reviews
SE Ranking Icon

SE Ranking

23.61
★★★★★
★★★★★
SEO analysis and promotion tools you need on-board

SE Ranking is an enterprise level Search Engine Optimization (SEO) and promotion tool designed for SEO agencies and online marketing teams to help optimize the webpages and increase clientele.

The cloud based platform primarily provides features like keyword rank tracking, competitor SEO/PPC research, Backlink exploration and monitoring, keyword suggestion tool, on-page checker, SEO checklist, website analysis, social media management, keyword grouper and API access. The tool also offers White Label and SEO reporting functionality which assists in insight generation.

The platform tracks the real-time positions of the webpage’s keywords in varied search engines. It also collects and provides visibility into competitors’ keywords and ads for paid and organic search.

SE Ranking Icon
Highlights
Top Processes : White labeling,Social media management,Communication management
Top Features : SEO,SEM,White label

Vendor: SE Ranking

Company Size: 11-50

Financials: Private

AccuRanker

The World's Fastest Keyword Rank Tracker. The Rank Tracker for Agencies and SEO Professionals.

4.72

Read Reviews
AccuRanker Icon

AccuRanker

23.58
★★★★★
★★★★★
The World's Fastest Keyword Rank Tracker. The Rank Tracker for Agencies and SEO Professionals.

AccuRanker is the fastest keyword rank tracker for agencies and SEO professionals. It helps users track website rankings through keyword data. It helps to acquire customers and improve ROI.

AccuRanker provides better control of the SEO strategy with daily updates and on-demand data. It gains a better understanding of which SERP features drive traffic to the site and then also evaluates the next move.

Some of its features include on-demand ranking updates, outstanding customer service, access data through easy-to-use API, easy custom template reporting, easy custom template reporting and more.

AccuRanker Icon
Highlights
Top Processes : Content management,Communication management,Advertisement
Top Features : SEO,Dashboard,Live monitoring

Vendor: AccuRanker

Company Size: 11-50

HQ Location: Åboulevarden 22, 5-7th floor, 8000 Aarhus C, Aarhus C, DK 8000, DK

Financials: NA

Nightwatch

SEO TOOL FOR AGENCIES, BEGINNERS AND EXPERTS. Search Visibility Tracker.

4.71

Read Reviews
Nightwatch Icon

Nightwatch

23.56
★★★★★
★★★★★
SEO TOOL FOR AGENCIES, BEGINNERS AND EXPERTS. Search Visibility Tracker.

Nightwatch is a SEO tracker designed for web agencies and digital content marketers to help enhance and optimize on the webpage search visibility.

The primary features of this tool are rank tracking, backlink monitoring, site audit, sub-user accounts, and API access. It also offers reporting functionality with features like white label and automated report delivery scheduling.

The tool uses multiple external tracking sources and web crawlers to provide access to most relevant data on backlinks which might be affecting a webpage ranking. It also offers a drag and drop UI which can be leveraged to create customizable SEO reports.

Nightwatch Icon
Highlights
Top Processes : Communication management,White labeling,Lead tracking
Top Features : SEO,Dashboard,Live monitoring

Vendor: NIGHTWATCH

Company Size: 2-10

HQ Location: Gmajna 42a, Slovenj Gradec, Koroska 2380, SI

Financials: Private

MarketMuse

AI Content Planning and Optimization Software

4.64

Read Reviews
MarketMuse Icon

MarketMuse

23.19
★★★★★
★★★★★
AI Content Planning and Optimization Software

MarketMuse is an AI-powered Content Intelligence and Strategy Platform that accelerates content research and helps develop strategies for Content marketers, content strategists, SEOs, marketing agencies, and publishers.

It primarily is used for SEO Management, Audience Targeting, Campaign Management and Categorization/Grouping. The platform helps accelerate content creation by analysing the relevant articles, providing content blueprints and highlighting gaps in the existing content.

Powered by AI, the platform analyses customer’s website, identifies gaps and recommends prioritized improvements using an SEO impact framework.

MarketMuse Icon
Highlights
Top Processes : Content management,Content curation,Content publishing
Top Features : SEO,Personalization

Vendor: MarketMuse

Company Size: 11-50

HQ Location: 125 Lincoln St, Boston, Massachusetts US

Financials: Seed

Ahrefs SEO Toolbar

SEO Toolbar by Ahrefs: Tools to grow your search traffic, research your competitors and monitor your niche.

4.63

Read Reviews
Ahrefs SEO Toolbar Icon

Ahrefs SEO Toolbar

23.17
★★★★★
★★★★★
SEO Toolbar by Ahrefs: Tools to grow your search traffic, research your competitors and monitor your niche.

Ahrefs SEO Toolbar is a browser extension used for competitive analysis and for link building. This SEO and social media marketing tool is useful for the website owners, marketers and the SEO professionals.

With this toolbar one can get access to the Page and Domain metrics including Ahrefs Domain Rating, Ahrefs URL Rating, Ahrefs Rank, total backlinks, referring domains, estimated organic search traffic and number of ranking keywords.

Ahrefs SEO Toolbar primarily helps crawl the web and gets SEO snapshot / information under each URL on the SERP. The toolbar view can be customized, and relevant metrics can be selected. A single click on any of these selected SEO metric takes the users to the relevant report in either Site Explorer or Keywords Explorer.

Ahrefs SEO Toolbar Icon
Highlights
Top Processes : Content management,Communication management,Sending & publishing communications
Top Features : SEO,SEM,Dashboard

Vendor: ahrefs

Company Size: 11-50

HQ Location: 16 Raffles Quay, #33-03 Hong Leong Building, Singapore 048581

Financials: Private

Serpstat

Growth hacking tool for SEO, PPC and content marketing.

4.63

Read Reviews
Serpstat Icon

Serpstat

23.16
★★★★★
★★★★★
Growth hacking tool for SEO, PPC and content marketing.

Serpstat is an Search engine optimization (SEO) and Pay Per Click (PPC) tool designed for Digital Marketing teams and SEO agencies to help increase site traffic and optimize the website. The tool gives insight into main competitors and also helps enhance digital content.

Some of the primary features of this platform includes keyword research, search analytics, advertising analysis, competitor research, webpage rank tracking, market intelligence, on-page audit, backlink analysis, and reports & infographics. As part of content marketing ideation, the tool provides related keywords, search suggestions database, and view of expected traffic on website pages.

The tool has APIs which fetches information like daily rankings, position-tracking, keyword-research data, etc., into the reporting systems for dashboarding and data visualization.

Serpstat Icon
Highlights
Top Processes : Content management,Advertisement,Competitive intelligence
Top Features : SEO,SEM,Dashboard

Vendor: Serpstat

Founded: 2014

Company Size: 11-50

HQ Location: Zhukovs'koho St, 22, Odesa, Odesa 65000, UA

Financials: Seed

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SEO Software Buyer’s Guide

SEO

What is SEO?

SEO stands for search engine optimization. Search engines (like Google, Bing) continuously try to optimize their ranking algorithms to show the most relevant results for their users. Optimizing your webpage by these guidelines to appear high in their rankings is referred to as SEO. The traffic from this process is also called organic, free, natural traffic.

SEO helps to increase high-quality traffic as the intent of the audience is high when looking for information on search engines. It also pushes up the quantity of traffic as search is the most common discovery mechanism for most users. Ultimately, what matters is your content is high quality, highly relevant to the target audience.

Related Software Categories

How does SEO work?

Daily over 2 million blogs get published. Add videos and websites, and images, etc. All this new content comes to these search engines every day. Google, Bing, Duck Duck go, Yahoo, etc do the hard job of ranking these pages and showing us the most relevant results. Your website/content is also one of them.

The search engines will scan, crawl, and try to understand (user-friendliness, content quality, ease of navigation, etc) all the new websites. Based on its parameters, it tries to identify high quality and high relevance websites across search queries and rank them accordingly. The process of optimizing your website to rank higher in their search results is called search engine optimization.

What are the factors that Impact SEO?

Source: moz.com

On-Page SEO

These are factors that you control and hence can show faster results. Authority and usefulness are the top things search engines look for based on following -

Content

The quality of content on your website is one of the biggest factors in deciding your website rank. Search engines look at the content quality and depth, font size, images, interactive elements, video, ordered lists, readability, etc to determine your content quality.

UX - Design / navigation

Another thing extremely important to google is how the users are experiencing and liking your website. Search engines look at tIme on site, bounce, click-through rate, etc to estimate if your website is user-friendly. Hence it becomes critical what to show first, how to show it, how to make users interact with your content etc.

Technical / Tags

Finally, the technical factors like performance, https, Title tag, meta description, Heading and Subheadings, internal links, Alt tags, etc are crucial to tell search engines how to crawl and understand your website. Without this, it is extremely hard for them to rank your website even if you have everything else right.

Off-Page SEO

These are factors that you have very little control over and hence may take time to build.

Backlinks

Trust is an extremely crucial dimension on which search engines rank websites. One of the most critical factors for determining trust is how many high-quality websites refer to you. This process of other websites linking to you is called building backlinks. Search engine rankings are very sensitive to backlinks from high-quality websites. Building high-quality content and relationships with influencers/fans are the best way to get backlinks.

Social

Another way to build trust is by having quality shares from influencers. Social signals like shares, likes, comments, etc influence your page rankings.

What is SEO Software?

What is SEO Software?

A company’s website is a gateway to its customers to showcase its products, services and solutions. Website creation is easy and exciting. But it is equally important to rank higher in Google if you need to attract more visitors. Companies compete for search page result rankings. Though paid advertisements help in this, it is not sustainable. Search engine optimization is a key mechanism to improve your ranking and it is possible with the right tools and skills.

SEO software helps you get free traffic by giving you tools like keyword research, link builder, SEO audits, rank tracking, content optimization, etc to rank at the top of the search results.

These tools together help you build your domain authority, page authority, and performance in the eyes of search engines. They help you optimize the keywords on which you should win and strategize which search terms to go after. Overall, their main job is to help your website build trust so that you can rank higher for your target audience.

Who uses SEO software?

Seo software is mainly used by digital marketers. The top two profiles of people who use SEO software include

SEO Analyst

The analyst is the person who uses the tool thoroughly to leverage its capabilities to the fullest. They are responsible for keyword research, link building, rank tracking, etc. SEO analysts work alongside the technical teams (or sometimes they are adept with front end technologies) to implement the SEO audit changes. They may also work with marketing teams to come up with user research, content ideas, and market analytics.

SEO Manager

Managers are responsible for driving the company’s SEO strategy. This involves regularly monitoring the KPIs and metrics the team is responsible for and staying up to date with the latest changes in SEO. They mainly use SEO tools for reporting, analytics, and dashboards to be on top of team deliverables. Occasionally they do some keyword research to understand the user but regularly use it to understand the market needs and trends. They are also responsible for most of the heavy lifting on the off-site SEO strategy around link building - building relationships and getting backlinks.

Content marketers

Content marketers’ primary KPI is to produce content (blogs, videos, images, etc) to drive traffic to the website. And for content to drive traffic it has to win on search engines and hence SEO becomes a key part of their strategy. These tools help them plan their content better and analyze their performance as well.

Why is SEO Important?

Why is SEO Important?

SEO is important for a company's website performance. Organic search results form a huge component of this.

Acquiring New Customers

Most of the online users go to search engines for their discovery needs and click on top 5 search results. This is the raison d’etre for SEO software. Its main job is to help your website get free, the high intent audience to your website. Since these users have come from organic search, they are usually high intent and usually have good conversion metrics, boosting your website’s credibility further. Free is usually understated. You may be acquiring customers from multiple sources and SEO is the source that usually helps you lower your blended cost of acquisition. If you can start winning on SEO and the bulk of your traffic/users start coming from search engines, you have a drastically low cost of acquisition which directly impacts your bottom line.

Visibility and brand

Users trust search engines. Hence they regularly go there for their discovery needs. If search engines rank you high, the users automatically trust you. Once they start coming regularly to your website because of your good SEO ranking, they start bypassing search engines and your brand starts to build. You also get good visibility in front of your target audience (and competition too) if your rank is good. Also, link building is a part of SEO which makes you build relationships with influencers and fans. This helps you build a stronger online brand in the mind of your audience.

Great UX - Website design and performance

The SEO strategy is tightly linked to having a good user experience and usability of your website. Over time, search engines have learned how to evaluate good user experience in terms of design and user metrics. So if your ranking is high on search results, it's likely that your user experience will be well reflected by your superior engagement and conversions. You have to improve the performance of your website and the quality of content as it is one of the factors that contribute to ranking which ultimately results in good user experience.

Understanding Visitors, competitors, and market

This is almost a prerequisite to winning in the SEO game. You have to understand your users, their needs, their searches and their behavior across channels if you want to rank high on SEO. You can also use these tools to understand your competitor’s marketing and SEO strategy.

Key Features of SEO Tools

SEO software is usually packaged as a small number of tools put together. Some software only solves a one-pointed problem while some others solve a combination of them. Most popular tools include:

SEO Audits

This tool helps you with your on-page SEO. This requires the crawler to be really good to dig out deeper issues on your website. You can do a detailed audit of your website, analyze ranking factors for your website, identify areas that need improvement, give actionable recommendations, and prioritize issues that need your urgent attention. It also gives detailed analytics into AMP implementation, security issues like https, and detailed comparisons with top performers on search engines. They also have alerts so that the system can monitor as soon as it discovers a new issue.

The features for auditing your own website or websites of your competitors to find SEO issues or analyze the keywords those sites are ranking for are incredibly useful.

C C

Conrad C

Digital Marketing Associate

Keyword Research Tool

This is the most used tool. It is primarily used to answer two questions in which users (and search terms) are coming to my website and which searches should I go after next. It can help you find search traffic for keywords, related phrases to your target keyword, competitor keywords, new keyword ideas, keywords across languages, competition on those keywords, etc. All this can help you understand your users, market, and competition to craft your SEO strategy.

It is a great tool to track your ranking by analyzing your backlinks, ranking keywords etc. It is a basic tool to track website performance. Its keyword explorer is good to find new keywords. Its biggest benefits are the keyword difficulty report. It is very good for basic SEO of your website. It helps in on-page SEO of your website. For its better functionalities and easy to use the interface I like it.

P K

Pawan K

Digital Marketing Specialist

Rank Tracking

Some tools provide the ability to track your rank for search keywords (local, national and global). This helps you understand where you are winning, where you are losing, users with which intent are coming to your website. You can use all this data to design your website and content strategy. It also gives you information about who your competitors are, which keywords and phrases your competition are winning for, what is their SEO strategy and insights into their marketing strategy as well. This information comes in handy in differentiating your company from the competition. Having this information over time keeps you on top of keywords which you continue to dominate and the ones where new competition is taking your pie.

Link Building / Backlink Monitoring

The tools help with off-site SEO by giving capabilities that can help you make a good backlink strategy. They give an in-depth link analysis, domain authority score, page authority score, check for backlinks, geolocation of links, etc. They also flag the potentially dangerous backlinks and give a spam score to each, thus maintaining a clean backlink profile for your website. You can also keep a tab on where the competition is getting their backlinks from.

BACKLINKS--Ahrefs is the king of backlinks.

G A

George A

Marketing Writer

Reporting

Finally, It gives reporting capabilities that you can use to customize your reports with drag and drop features. You can automate the report creation and mail to desired recipients.

Content Optimization

These tools help you measure content SEO and social performance. The content audit tools look through your content and report the user metrics (Sessions, CTR, bounce, time on page, etc), social engagement metrics (like, share, comments, etc), websites linking to your content and identifies issues which can be preventing your content from being visible to search engines. Finding the best author, best article, comparing them on various dimensions, etc helps you decide which topics your writers should focus on. Apart from the performance of your content, some tools also help you monitor your brand reputation on social media.

SEO toolbar

It gives you your website health and authority scores for the websites you are interested in.

How to Choose Right SEO Tools

Most of this software either goes deep into any one of the above capabilities or does a good job or all of them. So depending on what your need is ( you are an expert and want to go deeper into one or you are starting out and want to do everything in one place) you need to select your tool. Below we list down the key considerations before selecting SEO tools:-

When do I need to buy an SEO tool

How deeply you get involved with SEO is directly dependent on how important traffic from search engines is, to you. If that is a big part of your customer acquisition strategy, then buying an SEO tool makes sense.

Who should buy an SEO tool

Any company that is dependent on traffic from search engines could buy an SEO tool. B2B or B2C, small or big, Financial or technology matters much less than the above criteria. Beyond that other thing to look at:-

  • A large number of online pages
  • Large online marketing team size with each team needing its own set of accounts

Horizontal vs pointed

Seo tools come in various shapes and sizes. Some tools specialize in any one area of SEO like keyword analysis or backlinks etc. These tools go deep into the topic and should be used if you are looking to specialize in one domain of it.

On the other hand, if you are looking for a tool that does all the bits together, then some tools are a one-stop-shop for all areas of SEO.

For example, If you are a big company with multiple business units and over a hundred thousand pages, you may want to specialize in each area for all your businesses. It would make sense to buy specialized tools for each area.

Which metric to look at while deciding on tool capabilities

To evaluate the capabilities of tools capabilities, look at the following parameters -

SEO audit - Technology audit
  • How well the crawler can crawl your website and
  • How well it can identify/prioritize the SEO issues
Keyword research
  • Depth of the keywords, related keywords, accuracy of the search volumes matter.
  • Most importantly how well they can give competitor data is critical
Back-links
  • How large is the link database/link index
  • How frequently they update this database
Rank-tracker
  • The frequency with which the tracker can show you the changes in your rank
API
  • If API exists or not
  • What quantity of data it allows you to interact with
Community and support
  • Obviously while using the tool you will have questions and that's where the community and support will become critical

Some tools offer capabilities of local SEO software that help winning in local listings, local search, etc while other software helps you provide tools to optimize PPC, paid search, ads, etc.

Pricing

Usually, tools have followed a freemium model. They offer a free version for a small time period and then ask you to pay. Some software offers small tools free as a means to acquire customers for the full set of offerings. The pricing is usually a function of users and their usage.

TTV

SEO is usually a long term game. It needs a good amount of time before these tools start to bear fruit. You may start seeing early results within a month but the full-fledged results only show up after 3-4 months. Unlike other customer acquisition strategies, SEO is slow but delivers high-quality results for a long period of time.

Top Challenges using SEO software

Different rules for different engines

Google, Bing, Duck Duck go, etc all search engines have different rules to rank websites. Having a website and doing SEO for each of them can be time-consuming. Hence it makes sense to prioritize the search engine where the bulk of the traffic is coming from.

Changing SEO guidelines

To complicate matters further the guidelines of each of these engines are continuously changing. Every new update released by the search engine, will have you to rework on the website to make it compliant with the new guidelines.

Which of these 226 SEO software fit your needs?

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Get AI-generated right fit software based on peer experience in just a minute.

226 SEO Software

Clearscope

SEO Software that drives search traffic

4.85

Read Reviews
Clearscope Icon

Clearscope

4.85
★★★★★
★★★★★
SEO Software that drives search traffic

Clearscope is the best-in-class SEO content optimization platform that drives search traffic. The streamlined tools simplify SEO writing to create first-rate content that ranks. It helps the digital marketing teams and enterprises to optimize the content and increase organic traffic.

Highlights
Top Business Usecases : Content management,Content curation,Sending & publishing communications
Top Features : SEO,Dashboard,Personalization
Clearscope Icon

Vendor: Clearscope

Company Size: 1-10

HQ Location: 25 Taylor St, San Francisco, California US

AgencyAnalytics

SEO Reporting Tool & Marketing Dashboards

4.76

Read Reviews
AgencyAnalytics Icon

AgencyAnalytics

4.76
★★★★★
★★★★★
SEO Reporting Tool & Marketing Dashboards

AgencyAnalytics is a SEO marketing platform for marketing teams to improve efficiency and increase revenue.

Highlights
Top Business Usecases : Social media management,White labeling,Social media analytics
Top Features : Dashboard,SEO,SEM
AgencyAnalytics Icon

Vendor: AgencyAnalytics

Company Size: 1-10

HQ Location: 712-388 Richmond St W, Toronto, Ontario M5V 3P1, CA

Financials: Private

Netpeak Spider

Your Personal SEO Crawler Netpeak Software

4.74

Read Reviews
Netpeak Spider Icon

Netpeak Spider

4.74
★★★★★
★★★★★
Your Personal SEO Crawler Netpeak Software

Netpeak Spider is a SEO audit and URL analysis tools? for SEO specialist, marketing, sales , PPC specialist and web development teams to generate more leads ,increase revenue and improve digital and social presence.

Highlights
Top Business Usecases : Helpdesk management,Public relations,White labeling
Top Features : SEO,Calculator,Dashboard
Netpeak Spider Icon

Vendor: Netpeak Software

Company Size: 1-10

Financials: Private

ContentKing

contentkingapp.com - Content Optimization and Monitoring service.

4.73

Read Reviews
ContentKing Icon

ContentKing

4.73
★★★★★
★★★★★
contentkingapp.com - Content Optimization and Monitoring service.

ContentKing is a real time SEO auditing and content tracking platform for marketing teams to increase lead generation and increase revenue.

Highlights
Top Business Usecases : Content management,Sales document management,Proposal & quote management
Top Features : SEO,Alerts: popups & Notifications,Dashboard
ContentKing Icon

Vendor: ContentKing

Company Size: 11-50

HQ Location: Donauweg 10, Amsterdam, Noord-Holland 1043 AJ, NL

Financials: Seed

SE Ranking

SEO analysis and promotion tools you need on-board

4.72

Read Reviews
SE Ranking Icon

SE Ranking

4.72
★★★★★
★★★★★
SEO analysis and promotion tools you need on-board

SE Ranking is an enterprise level Search Engine Optimization (SEO) and promotion tool designed for SEO agencies and online marketing teams to help optimize the webpages and increase clientele.

Highlights
Top Business Usecases : White labeling,Social media management,Communication management
Top Features : SEO,SEM,White label
SE Ranking Icon

Vendor: SE Ranking

Company Size: 11-50

Financials: Private

AccuRanker

The World's Fastest Keyword Rank Tracker. The Rank Tracker for Agencies and SEO Professionals.

4.72

Read Reviews
AccuRanker Icon

AccuRanker

4.72
★★★★★
★★★★★
The World's Fastest Keyword Rank Tracker. The Rank Tracker for Agencies and SEO Professionals.

AccuRanker is the fastest keyword rank tracker for agencies and SEO professionals. It helps users track website rankings through keyword data. It helps to acquire customers and improve ROI.

Highlights
Top Business Usecases : Content management,Communication management,Advertisement
Top Features : SEO,Dashboard,Live monitoring
AccuRanker Icon

Vendor: AccuRanker

Company Size: 11-50

HQ Location: Åboulevarden 22, 5-7th floor, 8000 Aarhus C, Aarhus C, DK 8000, DK

Financials: NA

Nightwatch

SEO TOOL FOR AGENCIES, BEGINNERS AND EXPERTS. Search Visibility Tracker.

4.71

Read Reviews
Nightwatch Icon

Nightwatch

4.71
★★★★★
★★★★★
SEO TOOL FOR AGENCIES, BEGINNERS AND EXPERTS. Search Visibility Tracker.

Nightwatch is a SEO tracker designed for web agencies and digital content marketers to help enhance and optimize on the webpage search visibility.

Highlights
Top Business Usecases : Communication management,White labeling,Lead tracking
Top Features : SEO,Dashboard,Live monitoring
Nightwatch Icon

Vendor: NIGHTWATCH

Company Size: 2-10

HQ Location: Gmajna 42a, Slovenj Gradec, Koroska 2380, SI

Financials: Private

MarketMuse

AI Content Planning and Optimization Software

4.64

Read Reviews
MarketMuse Icon

MarketMuse

4.64
★★★★★
★★★★★
AI Content Planning and Optimization Software

MarketMuse is an AI-powered Content Intelligence and Strategy Platform that accelerates content research and helps develop strategies for Content marketers, content strategists, SEOs, marketing agencies, and publishers.

Highlights
Top Business Usecases : Content management,Content curation,Content publishing
Top Features : SEO,Personalization
MarketMuse Icon

Vendor: MarketMuse

Company Size: 11-50

HQ Location: 125 Lincoln St, Boston, Massachusetts US

Financials: Seed

Ahrefs SEO Toolbar

SEO Toolbar by Ahrefs: Tools to grow your search traffic, research your competitors and monitor your niche.

4.63

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Ahrefs SEO Toolbar

4.63
★★★★★
★★★★★
SEO Toolbar by Ahrefs: Tools to grow your search traffic, research your competitors and monitor your niche.

Ahrefs SEO Toolbar is a browser extension used for competitive analysis and for link building. This SEO and social media marketing tool is useful for the website owners, marketers and the SEO professionals.

Highlights
Top Business Usecases : Content management,Communication management,Sending & publishing communications
Top Features : SEO,SEM,Dashboard
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Vendor: ahrefs

Company Size: 11-50

HQ Location: 16 Raffles Quay, #33-03 Hong Leong Building, Singapore 048581

Financials: Private

Serpstat

Growth hacking tool for SEO, PPC and content marketing.

4.63

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Serpstat

4.63
★★★★★
★★★★★
Growth hacking tool for SEO, PPC and content marketing.

Serpstat is an Search engine optimization (SEO) and Pay Per Click (PPC) tool designed for Digital Marketing teams and SEO agencies to help increase site traffic and optimize the website. The tool gives insight into main competitors and also helps enhance digital content.

Highlights
Top Business Usecases : Content management,Advertisement,Competitive intelligence
Top Features : SEO,SEM,Dashboard
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Vendor: Serpstat

Founded: 2014

Company Size: 11-50

HQ Location: Zhukovs'koho St, 22, Odesa, Odesa 65000, UA

Financials: Seed

SEOJet

Link management software to build backlinks and rise rankings to the top of Google.

4.63

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SEOJet

4.63
★★★★★
★★★★★
Link management software to build backlinks and rise rankings to the top of Google.

SEOJet is link management software built to help SEO agencies and marketers to build natural link profiles. The software builds the website link maps based on data from thousands of links pointing to top-ranked websites. It helps to acquire customers.

Highlights
Top Business Usecases : Content management,Digital marketing,Content publishing
Top Features : SEO,Dashboard,Personalization
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Vendor: SEOJet

Company Size: 2-10

HQ Location: Gradna 85c, Samobor, 10430, HR

Financials: NA

Rankz

Tool to accelerate company’s growth in various digital avenues.

4.62

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Rankz

4.62
★★★★★
★★★★★
Tool to accelerate company’s growth in various digital avenues.

Rankz is an advanced suite of content marketing tools that unleashes the potential of marketing teams, empowering global organizations to plan, collaborate, and create exceptional campaigns and content at scale. It creates content tracking and content marketing tools for businesses, to ensure they never go unnoticed. It helps to improve ROI and acquire customers.

Highlights
Top Business Usecases : Content management,Content curation,Public relations
Top Features : SEO,Dashboard
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Vendor: Rankz

Company Size: 1-10

HQ Location: 1201, Viola Alba, Nahar Amrit Shakti, Mumbai, Maharashtra 400072, IN

Morningscore

is a simple and easy tool that helps you and your business get more traffic and rank higher on Google.

4.61

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Morningscore

4.61
★★★★★
★★★★★
is a simple and easy tool that helps you and your business get more traffic and rank higher on Google.

Morningscore is a cloud-based search engine optimization solution which helps marketing teams with backlink analysis and keyword tracking. It helps users and their business get more traffic and rank higher on Google. It is designed for Webshop Owner, Digital Agency, Digital Enterprise.

Highlights
Top Business Usecases : Advertisement,Digital marketing,Content management
Top Features : SEO,Gamification,Personalization
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Vendor: Morningscore

Company Size: 1-10

HQ Location: Rugardsvej 55A, 1. tv. 5000 Odense C, Denmark

Financials: Private

Screamingfrog SEO Spider

Screaming Frog SEO Spider: Tool & Crawler Software. The industry leading website crawler for Windows, MacOS and Ubuntu, trusted by thousands of SEOs and agencies worldwide for technical SEO audits.

4.60

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Screamingfrog SEO Spider

4.60
★★★★★
★★★★★
Screaming Frog SEO Spider: Tool & Crawler Software. The industry leading website crawler for Windows, MacOS and Ubuntu, trusted by thousands of SEOs and agencies worldwide for technical SEO audits.

Screamingfrog SEO Spider is a SEO and website crawling platform for marketing teams to generate more leads, increase revenue and improve digital and social presence.

Highlights
Top Business Usecases : Competitive intelligence,Digital marketing,Social media management
Top Features : SEO,Bot,Widgets
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Vendor: Screaming Frog

HQ Location: Market Chambers, Henley-on-Thames, Oxfordshire GB

Feefo

Collect Genuine Customer Reviews

4.50

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Feefo

4.50
★★★★★
★★★★★
Collect Genuine Customer Reviews

Feefo is a cloud-based customer review and rating management software that collects manages and responds to consumer feedback. It gives brands the tools to make smarter decisions and improve consumer experiences by unlocking insight obtained from real customer feedback. It helps to increase conversion rates, improve SEO and reduce churn, and more.

Highlights
Top Business Usecases : Rating and review management,Customer feedback management,Advertisement
Top Features : SEO,SEM,Personalization
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Vendor: Feefo

Founded: 2010

Company Size: 101-250

HQ Location: 60 Hudson Street, Suite 1810, New York, NY 10013

Financials: M&A

Siteimprove

Optimize Your Website From a Single Platform. SEO, Accessibility, Analytics, GDPR, & more.

4.49

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Siteimprove

4.49
★★★★★
★★★★★
Optimize Your Website From a Single Platform. SEO, Accessibility, Analytics, GDPR, & more.

Siteimprove is a cloud-based software designed for small as well as growing marketing teams to help execute digital marketing strategy. The tool offers a comprehensive platform to help improve digital presence.

Highlights
Top Business Usecases : Content management,Helpdesk management,Training & onboarding
Top Features : SEO,Dashboard,Personalization
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Vendor: Siteimprove

Founded: 2003

Company Size: 51-100

HQ Location: Sankt Annæ Plads 28, DK-1250 Copenhagen, Denmark

Financials: Private

UpCity

Find Great Digital Marketing Service Providers

4.39

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UpCity

4.39
★★★★★
★★★★★
Find Great Digital Marketing Service Providers

UpCity is an online marketplace that empowers successful relationships between businesses and marketing service providers by providing transparent, trustworthy information. It helps to enter new markets and acquire customers.

Highlights
Top Business Usecases : Digital marketing,Advertisement,Content management
Top Features : SEO,Personalization,SEM
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Vendor: Upcity

Founded: 2009

Company Size: 11-50

HQ Location: 445 North Wells Street, Suite 401, Chicago, IL 60654

Financials: Series B

Act-On

An automated Growth Marketing Platform

4.36

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Act-On

4.36
★★★★★
★★★★★
An automated Growth Marketing Platform

Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI)

Highlights
Top Business Usecases : Engagement management,Communication management,Engaging and following up
Top Features : Landing page,Templates,Personalization
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Vendor: Act-on

Founded: 2005

Company Size: 251-500

HQ Location: 121 SW Morrison St. Suite 1600 Portland, OR 97204

Financials: Private

Similarweb

SimilarWeb | Website Traffic Statistics & Market Intelligence

4.32

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Similarweb

4.32
★★★★★
★★★★★
SimilarWeb | Website Traffic Statistics & Market Intelligence

SimilarWeb is a business intelligence and analytics platform for marketing, sales, research and investment teams to help make better decisions.

Highlights
Top Business Usecases : Competitive intelligence,Engagement management,Advertisement
Top Features : SEO,SEM,Dashboard
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Vendor: Similarweb

Founded: 2007

Company Size: 251-500

HQ Location: Derech Menachem Begin 121, Tel Aviv-Yafo, 6701203, Israel

Financials: Series F

MaaxMarket

Marketing Automation Software | Email and Social M

4.25

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MaaxMarket

4.25
★★★★★
★★★★★
Marketing Automation Software | Email and Social M

MaaxMarket is an All-in-one Marketing automation software that can be used by businesses of all sizes and Agencies for managing personalized communications with customers and prospects, in addition to marketing automation.

Highlights
Top Business Usecases : Social media management,Social media marketing,Digital marketing
Top Features : SEO
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Vendor: MaaxMarket

Company Size: 1-10

HQ Location: Boulder, Colorado

Financials: Seed

Clickx

Clickx Marketing | Online SEO & Lead Generation Software

4.05

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Clickx

4.05
★★★★★
★★★★★
Clickx Marketing | Online SEO & Lead Generation Software
Highlights
Top Business Usecases : Advertisement,Digital marketing,Communication management
Top Features : SEO,Dashboard
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Vendor: Clickx

Company Size: 11-50

Financials: NA

Colibri IO

Get Opportunities from search engines and social networks

4.00

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Colibri IO

4.00
★★★★★
★★★★★
Get Opportunities from search engines and social networks
Highlights
Top Business Usecases : Inbound marketing,Social media marketing,Content management
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Vendor: Colibri.io

Company Size: 1-10

HQ Location: 2 Boulevard Rainier III, Monaco, 98000, MC

Financials: Seed

GeoRanker

GeoRanker - Local Citation Finder

4.00

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GeoRanker

4.00
★★★★★
★★★★★
GeoRanker - Local Citation Finder
Highlights
Top Business Usecases : Social media management,Competitive intelligence,Social media analytics
Top Features : SEO
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Vendor: GeoRanker

Company Size: 51-100

HQ Location: Rue Léon Laval, Leudelange, Luxembourg 3372, LU

Financials: Private

AsinSeed

AsinSeed - The Most Accurate Amazon Reverse ASIN Search ...

4.00

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AsinSeed

4.00
★★★★★
★★★★★
AsinSeed - The Most Accurate Amazon Reverse ASIN Search ...
Highlights
Top Business Usecases : Advertisement,Contact list management,Products & pricelist management
Top Features : SEO
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Vendor: AsinSeed

Company Size: NA

HQ Location: 1855 N 6th Ave, Tucson, Arizona 85705, US