Similarweb Overview

SimilarWeb helps businesses analyze website traffic and optimize products using various data sources. It offers a mobile app, APIs, and integrations for better decision-making.

Use Cases

Customers recommend Competitive Intelligence, Engagement Management, Advertisement, as the business use cases that they have been most satisfied with while using Similarweb.

Other use cases:

  • Sending & Publishing Communications
  • Social Media Management
  • Digital Marketing
  • Generation Of New Leads
  • Channel Marketing
  • Market Research
  • Content Management
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Business Priorities

Acquire Customers and Grow Market Share are the most popular business priorities that customers and associates have achieved using Similarweb.

Other priorities:

  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Build Brand Awareness
  • Launch New Products
  • Scale Best Practices
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Similarweb Use-Cases and Business Priorities: Customer Satisfaction Data

Similarweb works with different mediums / channels such as Website. Display Advertisement. Social Media etc.

Similarweb's features include SEO, SEM, Dashboard, etc. and Similarweb support capabilities include Chat Support, Phone Support, Email Support, etc. also Similarweb analytics capabilities include Analytics, and Custom Reports.

Reviews

"...SimilarWeb's App Engagement analysis allows us to benchmark ourselves against the market...." Peer review by Omer Perchik, Founder & CEO, Any.do

Similarweb, OWOX, Tubular, Everflow, Upwave, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Similarweb

Top Industries

  • Internet
  • Computer Software
  • Marketing and Advertising

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Similarweb is popular in Internet, Computer Software, and Marketing And Advertising and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Similarweb Use Cases

How efficiently Does Similarweb manage your Competitive Intelligence?

How can Similarweb optimize your Engagement Management Workflow?

How does Similarweb address your Sending & Publishing Communications Challenges?

How efficiently Does Similarweb manage your Social Media Management?

37+ more Business Use Cases

61 buyers and buying teams have used Cuspera to assess how well Similarweb solved their Marketing Data Intelligence needs. Cuspera uses 1621 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Case Studies

Consumer Electronics

CASE STUDY Mouser Electronics

Similarweb helped Mouser Electronics expand its market reach. Mouser used Similarweb to combine its domains and benchmark against competitors. This gave Mouser better data for making strategic decisi...ons. Before using Similarweb, Mouser struggled with limited visibility. Now, Mouser can see market trends and act faster.

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Retail

CASE STUDY Toolstation

Similarweb helped Toolstation track and compare category market share. Toolstation used weekly benchmarking reports to see where they lost traffic and sales. The marketing team focused on paid search... for key Lighting SKUs. Within a month, traffic returned and Lighting sales grew 15.7% week-over-week and 9.1% year-over-year. Toolstation gained market share and increased sales using Similarweb insights.

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Marketing and Advertising

CASE STUDY Rakuten Advertising

Similarweb helped Rakuten Advertising improve client business growth. Rakuten used Similarweb's analytics to understand consumer behavior and market trends. This allowed them to refine campaigns and ...improve targeting. The platform gave Rakuten a clear view of the industry and competition. Their client services team worked more efficiently with fast access to digital performance trends. The intuitive interface made it easy for both analysts and sales teams to use the data.

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Internet

CASE STUDY Wix

Similarweb's API helped Wix move from a reactive to a proactive strategy. Wix used the API to analyze millions of websites and spot trends early. This improved their machine learning models and shape...d their product roadmap. The team made better data-driven decisions and gained insights not found on other platforms. Shawn Lucas, Head of Strategy & Research at Wix, credits Similarweb for streamlining their decision-making process.

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Consumer Goods

CASE STUDY over&back

Similarweb Shopper Intelligence helped over&back launch on Amazon. The brand used data to find the best product categories and set smart prices. It focused on high-performing items like bowls and tre...nding colors such as sage green, which made up 15–20% of sales. over&back improved its brand store and attracted more buyers. Repeat purchases reached almost 40% of sales, much higher than most new Amazon brands.

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Financial Services

CASE STUDY TRAC (Third Round Analytics Capital)

Similarweb helped TRAC use data to improve their investment strategy. TRAC needed reliable web data for their AI-driven investment algorithms. Similarweb provided web traffic, engagement, and SEO met...rics for sourcing and managing investments. TRAC built dashboards with Similarweb data to help portfolio companies compete and find investors. This approach made TRAC's investment process smarter and more effective.

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Frequently Asked Questions(FAQ)

for Similarweb

What is Similarweb?

SimilarWeb is a business intelligence and analytics platform for marketing, sales, research and investment teams to help make better decisions.

It primarily helps with analyzing conversation, product optimization, access audience behavior and leads management. It comes with a mobile app and has built in APIs and integrations.

It comes with multidimensional approach, leveraging four primary data sources including Global Panel Data Data Partnerships Public Data Sources Direct Measurement Data.

What is Similarweb used for?

Similarweb is a Marketing Data Intelligence Software mainly used by its customers to Acquire Customers and Grow Market Share by Competitive Intelligence, Engagement Management and Advertisement .

What are the top features of Similarweb?

SEO, SEM and Dashboard are some of the top features of Similarweb.

Who uses Similarweb?

Similarweb is used by Internet, Computer Software and Marketing And Advertising among other industries.

What are Similarweb alternatives?

OWOX, Tubular, Everflow and Upwave are popular alternatives for Similarweb.

Where is Similarweb located?

Similarweb is headquartered at Derech Menachem Begin 121, Tel Aviv-Yafo, 6701203, Israel.
lightning

Peers used Similarweb for competitive intelligence and engagement management

Similarweb Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.74/5 ★

Read Reviews (2)
Analytics

4.44/5 ★

Read Reviews (352)
Custom Reports

3.24/5 ★

Read Reviews (295)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.74/5 ★

Read Reviews (2)
Analytics

4.44/5 ★

Read Reviews (352)
Custom Reports

3.24/5 ★

Read Reviews (295)

Software Failure Risk Guidance

?

for Similarweb

Overall Risk Meter

Low Medium High

Top Failure Risks for Similarweb

Similarweb LTD News

Product

Similarweb Launches AI Agents Powered by Comprehensive Digital Data, Delivering Results for Marketing and Sales Teams

Similarweb has launched Similarweb AI Agents, a suite of AI-powered digital experts designed to help marketing and sales teams analyze SEO trends, engage customers, and execute strategies more effectively. Powered by Similarwebs proprietary digital data and market intelligence, these agents aim to accelerate decision-making and deliver actionable insights for competitive advantage.

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Financial

Similarweb Ltd. (SMWB) Q1 2025 Earnings Call Transcript | Seeking Alpha

Similarweb reported Q4 2024 revenue of $65.6 million, up 16% year-over-year, and full-year 2024 revenue of $249.9 million, a 15% increase. The company achieved a 6% non-GAAP operating margin for 2024, with free cash flow of $27.7 million. Similarweb grew its customer base by 17% to over 5,500 ARR customers, with strong retention and rising average contract values.

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Product

Similarweb outlines 15% revenue growth target for 2025 while expanding AI product suite and ramping sales investments

Similarweb set a 15% revenue growth target for 2025, driven by expanded investment in sales and the launch of new AI-powered digital intelligence products. The company is scaling its AI product suite to enhance customer value and accelerate adoption across enterprise clients, aiming to strengthen its position in the digital data intelligence market. [Sources: Similarweb Q4 2024 earnings highlights, company blog][1](https://www.gurufocus.com/news/2695389/similarweb-ltd-smwb-q4-2024-earnings-call-highlights-strong-revenue-growth-and-strategic-ai-investments?utm_source=openai).

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Financial

Similarweb to Announce First Quarter 2025 Financial Results on May 13, 2025, After Market Close

Similarweb Ltd. will announce its first quarter 2025 financial results on May 13, 2025, after market close, with a conference call scheduled for May 14 to discuss the companys business and financial performance.

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Similarweb LTD Profile

Company Name

Similarweb LTD

Company Website

https://www.similarweb.com/

Year Founded

2007

HQ Location

Derech Menachem Begin 121, Tel Aviv-Yafo, 6701203, Israel

Employees

251-500

Social

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Financials

SERIES F