Customer stories

Product Business Settings

Similarweb is popular in Internet, Computer Software, and Marketing And Advertising industries and is widely used by Mid Market, Small Business, and Enterprise.

Integrations

Print Software and Services
Affiliate Marketing
Marketing Automation
Business Intelligence

Similarweb Product Overview

SimilarWeb helps businesses analyze website traffic and optimize products using various data sources. It offers a mobile app, APIs, and integrations for better decision-making.

How satisfied the customers are with Similarweb use-cases

Reviews

"...I love how intricate the engagement metrics can be if you take the time to learn...." Peer review by Mark Anderson, Digital Marketing Specialist - Team Lead, Select Blinds

Similarweb Customer Insights, Testimonials and Case Studies

What Are the key features of Similarweb for Competitive Intelligence?

How can Similarweb optimize your Engagement Management Workflow?

How does Similarweb facilitate Sending & Publishing Communications?

How does Similarweb facilitate Social Media Management?

What is Similarweb?

SimilarWeb is a business intelligence and analytics platform for marketing, sales, research and investment teams to help make better decisions.

It primarily helps with analyzing conversation, product optimization, access audience behavior and leads management. It comes with a mobile app and has built in APIs and integrations.

It comes with multidimensional approach, leveraging four primary data sources including Global Panel Data Data Partnerships Public Data Sources Direct Measurement Data.

What is Similarweb used for?

Similarweb is a Marketing Data Intelligence Software mainly used by its customers to Acquire Customers and Grow Market Share by Competitive Intelligence, Engagement Management and Advertisement .

What are the top features of Similarweb?

SEO, SEM and Dashboard are some of the top features of Similarweb.

Who uses Similarweb?

Similarweb is used by Internet, Computer Software and Marketing And Advertising among other industries.

What are Similarweb alternatives?

OWOX, Tubular, Everflow and Upwave are popular alternatives for Similarweb.

Where is Similarweb located?

Similarweb is headquartered at Derech Menachem Begin 121, Tel Aviv-Yafo, 6701203, Israel.

61 buyers and buying teams have used Cuspera to assess how well Similarweb solved their Marketing Data Intelligence needs. Cuspera uses 1621 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Penguin Random House - Publishing

Similarweb helps Penguin Random House understand readers in real time. The Consumer Insights team uses Keyword Research and Audience Analysis tools to track what people search for and where they go o...nline. They use these insights to adjust marketing and publishing messages quickly. The team builds a full picture of their audience and shares it with marketing and authors. Similarweb gives them data they could not get from other vendors.

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CP Skin Health Group - Consumer Goods

Similarweb helped CP Skin Health Group recover lost ecommerce traffic. The team used Similarweb’s real-time market intelligence to see competitor performance and digital marketing results. They found... gaps in traffic and optimized strategies for key retail partners. The platform gave them independent insights into market trends and brand performance. CP Skin Health used these insights to win back market share and improve digital marketing.

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accessiBe - Information Technology And Services

Similarweb API helped accessiBe improve its sales process. The RevOps team used Similarweb data to qualify leads and set pricing based on real website traffic. This replaced self-reported data and ma...de lead targeting more accurate. The new system increased sales efficiency and pricing accuracy. Sales teams now reach the right customers faster and forecast revenue better.

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The Hershey Company - Consumer Goods

Similarweb helped The Hershey Company boost product pages on retailer sites by 15%. Hershey used Similarweb for SEO improvements and better budgeting for high-demand channels. The platform gave Hersh...ey actionable insights for its marketing teams. Hershey chose Similarweb for its comprehensive on-shelf analytics and technical SEO features. This led to smarter retail decisions and increased market share for Hershey's retail partners.

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Kasta - Retail

Similarweb helped Kasta, a leading Ukrainian online retailer, gain market visibility and competitive insights. Kasta used Similarweb to track competitor strategies, analyze market trends, and optimiz...e marketing. The platform enabled Kasta to respond quickly to market changes and understand shifts in cost-per-click. As a result, Kasta achieved a 2.5x increase in gross revenue in the second half of 2024. The commercial team also used Similarweb to explore new product categories and expand marketing channels.

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Mouser Electronics - Consumer Electronics

Similarweb helped Mouser Electronics expand its market reach. Mouser used Similarweb to combine its domains and benchmark against competitors. This gave Mouser better data for making strategic decisi...ons. Before using Similarweb, Mouser struggled with limited visibility. Now, Mouser can see market trends and act faster.

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Unlock MORE with Similarweb 3.0

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Peers used Similarweb for competitive intelligence and engagement management

Similarweb Competitors

Similarweb Features

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  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.74/5 ★

Read Reviews (2)
Analytics

4.44/5 ★

Read Reviews (352)
Custom Reports

3.24/5 ★

Read Reviews (295)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.74/5 ★

Read Reviews (2)
Analytics

4.44/5 ★

Read Reviews (352)
Custom Reports

3.24/5 ★

Read Reviews (295)

Similarweb Integrations

Similarweb integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.27/5 ★

Read Reviews (44)
Data Import

2.93/5 ★

Read Reviews (158)

Reachdesk Platform

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

CJ Affiliate

4.27 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Zapier

4.65 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Panoply Platform

4.54 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

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for Similarweb

Overall Risk Meter

Low Medium High

Top Failure Risks for Similarweb

Similarweb LTD News

Product
 

Similarweb Expands Ecommerce and Digital Shelf Analytics with Retail Intelligence Suite

Similarweb has expanded its ecommerce and digital shelf analytics capabilities with the launch of its Retail Intelligence Suite. This new suite aims to provide enhanced insights into retail performance, helping businesses optimize their digital strategies and improve competitive positioning.

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Product
 

Similarweb Report Benchmarks AI Brand Visibility Winners and Overachievers

Similarweb has released the Generative AI Brand Visibility Index report, highlighting brands with high visibility in AI-generated answers across sectors like Finance, Travel, and Consumer Electronics. The report identifies top brands and overachievers, emphasizing the importance of organic visibility in AI search results. It provides insights into how brands can leverage AI visibility for sales growth.

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Financial
 

Similarweb : Annual Report for Fiscal Year Ending December 31, 2025 ...

Similarweb released its annual report for the fiscal year ending December 31, 2025. The report highlights a 13.1% revenue increase to $282.6 million, driven by subscription growth and new data evaluation engagements. The company expanded its customer base by 10.7% to 6,128, with significant growth in the U.S. market. Despite increased operating expenses, Similarweb continues to focus on innovation and expanding its digital data solutions.

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Financial
 

Similarweb Announces Fourth Quarter and Fiscal 2025 Results

Similarweb reported its financial results for Q4 and fiscal year 2025, noting an 11% revenue increase in Q4 to $72.8 million and a 13% rise for the year to $282.6 million. The company highlighted its strategic focus on AI-driven data solutions and partnerships, including a collaboration with Manus. Despite a GAAP net loss, Similarweb achieved positive free cash flow for the ninth consecutive quarter.

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Similarweb LTD Profile

Company Name

Similarweb LTD

Company Website

https://www.similarweb.com/

Year Founded

2007

HQ Location

Derech Menachem Begin 121, Tel Aviv-Yafo, 6701203, Israel

Employees

251-500

Social

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Financials

SERIES F