Tubular Overview

This is a summary of the comprehensive capabilities and benefits of Tubular based on over 578 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Tubular, Lotame, Altair Monarch, SAP Data Intelligence, Oracle Advertising, etc., all belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Tubular is right for your needs? Our Cuspera AI engine can evaluate how Tubular fits your specific business needs, industry, and context. Get your personalized assessment report today.

Tubular supports business activities such as:

  • Social Media Analytics
  • Sending & Publishing Communications
  • Engaging And Following Up
  • Advertisement
  • Competitive Intelligence

Tubular can help you with many business goals, such as Increase Sales & Revenue, Improve ROI, Acquire Customers, Enhance Customer Relationships, Improve Digital And Social Presence, etc. It can help manage these activities if you use Social Media Video Mass Media etc. for these needs. As a solution, Tubular's capabilities include Personalization, Dashboard, and Gamification.

Tubular Research Vertical is its biggest customer base.

Reviews

"...According to social video analytics company Tubular Labs, there were over 6,800 videos uploaded around the globe with a Grammys tag...." By the Numbers: 61st Annual Grammy Awards on CBS

Cuspera Reviews

105 buyers and buying teams have used Cuspera to assess how well Tubular solved their Data Management Platform needs. Cuspera uses 578 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.

Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities peers achieved using Tubular.

Other priorities:

  • Acquire Customers
  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Scale Best Practices
See all business priorities See less business priorities

Use Cases

Peers recommend Social Media Analytics , Sending & Publishing Communications , Engaging And Following Up , as the business use cases that they have been most satisfied while using Tubular.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Social Media Analytics with Social Media and Video

4.95/5 ★

Read Reviews (39)

"...According to social video analytics company Tubular Labs, there were over 6,800 videos uploaded around the globe with a Grammys tag...." By the Numbers: 61st Annual Grammy Awards on CBS
Sending & Publishing Communications with Video, Mass Media and Social Media

4.76/5 ★

Read Reviews (27)

"...One major trend: the ongoing verticalization of social video on both Facebook and Twitter, with publishers experimenting with a portfolio approach to audience-building by launching a number of related brand channels focused on specific genres...." Online Video Deep Dive: Viewership Trends Across YouTube and Facebook
Engaging And Following Up with Video

4.82/5 ★

Read Reviews (26)

"...In a release, the new alliance said, By working directly with Tubular and creating GVMA standards together, VICE, BuzzFeed, Group Nine, and additional publishers can empower brands to more fairly evaluate the true global reach and engagement of online video publishers and measure the ROI of their campaigns..." Insights: Doing A Better Job Counting What Counts In Social Media
PEER EXPERIENCES
Social Media Analytics with Social Media and Video

4.95/5 ★

Read Reviews (39)

"...According to social video analytics company Tubular Labs, there were over 6,800 videos uploaded around the globe with a Grammys tag...." By the Numbers: 61st Annual Grammy Awards on CBS
Sending & Publishing Communications with Video, Mass Media and Social Media

4.76/5 ★

Read Reviews (27)

"...One major trend: the ongoing verticalization of social video on both Facebook and Twitter, with publishers experimenting with a portfolio approach to audience-building by launching a number of related brand channels focused on specific genres...." Online Video Deep Dive: Viewership Trends Across YouTube and Facebook
Engaging And Following Up with Video

4.82/5 ★

Read Reviews (26)

"...In a release, the new alliance said, By working directly with Tubular and creating GVMA standards together, VICE, BuzzFeed, Group Nine, and additional publishers can empower brands to more fairly evaluate the true global reach and engagement of online video publishers and measure the ROI of their campaigns..." Insights: Doing A Better Job Counting What Counts In Social Media

34+ more Business Use Cases

Our AI advisor, Wyz, harnessed 578 insights from peers and experts to help you assess how these Tubular use cases fit your Data Management Platform needs.

Frequently Asked Questions(FAQ)

for Tubular

What is Tubular?

Tubular is a Data Management Platform. It provides the most complete picture of what video consumers watch and enable companies to grow digital audiences and sell brand integrations to win in the ever-evolving world of video. Its global video measurement and analytics platform that powers broadcasters, publishers, and brands to create successful content and scale audiences faster.

What is Tubular used for?

Tubular is a Data Management Platform Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Social Media Analytics, Sending & Publishing Communications and Engaging And Following Up .

What are the top features of Tubular?

Personalization, Dashboard and Gamification are some of the top features of Tubular.

Who uses Tubular?

Tubular is used by Research, Insurance and Marketing And Advertising among other industries.

What are Tubular alternatives?

Lotame, Altair Monarch, SAP Data Intelligence and Oracle Advertising are popular alternatives for Tubular.

Where is Tubular located?

Tubular is headquartered at 153 Castro Street #300 Mountain View, CA 94041 USA.

Popular Business Setting

for Tubular

Top Industries

  • Research
  • Insurance
  • Marketing and Advertising

Popular in

  • Small Business
  • Mid Market

Peers used Tubular to Increase sales & revenue and Improve ROI

Peer and Expert Opinion on Features

for Tubular

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.67/5 ★

Read Reviews (8)
Dashboard

4.02/5 ★

Read Reviews (6)
Gamification

3.62/5 ★

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Personalization

4.67/5 ★

Read Reviews (8)
Dashboard

4.02/5 ★

Read Reviews (6)
Gamification

3.62/5 ★

Read Reviews (5)

IT and Other Capabilities

for Tubular

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.16/5 ★

Read Reviews (42)
Data Export

3.32/5 ★

Read Reviews (20)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.16/5 ★

Read Reviews (42)
Data Export

3.32/5 ★

Read Reviews (20)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.85/5 ★

Read Reviews (31)
Chat Support

2.10/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.85/5 ★

Read Reviews (31)
Chat Support

2.10/5 ★

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.24/5 ★

Read Reviews (5)
Analytics

4.85/5 ★

Read Reviews (117)
Custom Reports

4.84/5 ★

Read Reviews (109)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.24/5 ★

Read Reviews (5)
Analytics

4.85/5 ★

Read Reviews (117)
Custom Reports

4.84/5 ★

Read Reviews (109)

Software Failure Risk Guidance

?

for Tubular

Overall Risk Meter

Low Medium High

Top Failure Risks for Tubular

Vendor Profile Details

Company Name

Tubular Labs

Company Website

https://tubularlabs.com/

HQ Location

153 Castro Street #300 Mountain View, CA 94041 USA

Employees

101-250

Social

Financials

SERIES C