Asana Overview
This is a summary of the comprehensive capabilities and benefits of Asana based on over 32725 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Asana, Trello, Basecamp, Wrike, Airtable, etc., all belong to a category of solutions that help Project Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Asana is right for your needs? Our Cuspera AI engine can evaluate how Asana fits your specific business needs, industry, and context. Get your personalized assessment report today.
Asana supports business activities such as:
- Collaboration
- Workflow Management
- Engagement Management
- Communication Management
- Training & Onboarding
Asana can help you with many business goals, such as Improve Internal Communications, Acquire Customers, Launch New Products, Enhance Customer Relationships, Scale Best Practices, etc. It can help manage these activities if you use E-Mail for these needs. As a solution, Asana's capabilities include Personalization, Alerts: Popups & Notifications, Templates, etc.
Asana was founded in 2008. Computer Software Vertical is its biggest customer base.
Reviews
"When you do things over email, chat, or in person you don’t have that organized, contextual place to go back to see if it got done. Accountability is lost. " - Ryan Bonnici
Cuspera Reviews
13 buyers and buying teams have used Cuspera to assess how well Asana solved their Project Management needs. Cuspera uses 32725 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Project Management needs.
Business Priorities
Improve Internal Communications and Acquire Customers are the most popular business priorities peers achieved using Asana.
Use Cases
Peers recommend Collaboration , Workflow Management , Engagement Management , as the business use cases that they have been most satisfied while using Asana.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Collaboration |
4.70/5 ★ |
"...It's also great that we can collaborate on tasks and gather information in one place, instead of creating long email threads...." Peer review by Melissa Miller, Admin and Finance Assistant, Intersection for the Arts |
| Workflow Management |
4.31/5 ★ |
"...A real benefit for us has been the ability to develop custom templates and workflows for different departments...." Peer review by Stacey P, Designer |
| Engagement Management |
4.75/5 ★ |
"...People shot videos in their homes, and engagement has gone up because folks have more time to watch. ..." Case Study Discovery |
| engaging and following up |
4.73/5 ★ |
"...It allows me to manage multiple projects at the same time and follow up with teammates to make sure we are all on the same page...." Peer review by Verified Reviewer, Consumer Goods |
| engaging with scheduling & cadence |
4.51/5 ★ |
"...It is particularly good for projects/conversations that do not need immediate input - you can check your Inbox at your own cadence rather than getting pinged. ...." Peer review by Verified Reviewer, Consumer Services |
| PEER EXPERIENCES | |
|---|---|
| Collaboration |
4.70/5 ★ |
"...It's also great that we can collaborate on tasks and gather information in one place, instead of creating long email threads...." Peer review by Melissa Miller, Admin and Finance Assistant, Intersection for the Arts |
|
| Workflow Management |
4.31/5 ★ |
"...A real benefit for us has been the ability to develop custom templates and workflows for different departments...." Peer review by Stacey P, Designer |
|
| Engagement Management |
4.75/5 ★ |
"...People shot videos in their homes, and engagement has gone up because folks have more time to watch. ..." Case Study Discovery |
|
| engaging and following up |
4.75/5 ★ |
| engaging with scheduling & cadence |
4.75/5 ★ |
85+ more Business Use Cases
Our AI advisor, Wyz, harnessed 32725 insights from peers and experts to help you assess how these Asana use cases fit your Project Management needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
When you do things over email, chat, or in person you don’t have that organized, contextual place to go back to see if it got done. Accountability is lost. Testimonial By Ryan Bonnici |
|
All of marketing’s work is interconnected. Nobody can operate on their own, and there’s a trust issue that occurs when work is thrown over the fence and expectations aren’t clear. Testimonial By Michelle Fisher |
|
Because design is a shared service at Blackboard, we’re at the whims of different business units’ priorities. Consolidating our work to see our designers’ active projects helps us understand their capacity and helps with resourcing. Testimonial By Joannie Wu |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Ryan Bonnici Chief Marketing Officer G2 |
When you do things over email, chat, or in person you don’t have that organized, contextual place to go back to see if it got done. Accountability is lost. Testimonial By Ryan Bonnici |
|
Michelle Fisher Senior Director, Program Management Lucid |
All of marketing’s work is interconnected. Nobody can operate on their own, and there’s a trust issue that occurs when work is thrown over the fence and expectations aren’t clear. Testimonial By Michelle Fisher |
|
Joannie Wu Design Manager Blackboard |
Because design is a shared service at Blackboard, we’re at the whims of different business units’ priorities. Consolidating our work to see our designers’ active projects helps us understand their capacity and helps with resourcing. Testimonial By Joannie Wu |
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case Study DiscoveryRead More |
|
|
Case Study Dow JonesRead More |
|
Case Study L'OréalRead More |
Frequently Asked Questions(FAQ)
for Asana
What is Asana?
What is Asana used for?
What are the top features of Asana?
Who uses Asana?
What are Asana alternatives?
Where is Asana located?
Popular Business Setting
for Asana
Top Industries
- Computer Software
- Marketing and Advertising
- Education
Popular in
- Small Business
- Mid Market
- Enterprise
Peers used Asana to Improve internal communications and Acquire customers
Asana Alternatives
Peer and Expert Opinion on Features
for Asana
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (2228) |
| Alerts: popups & Notifications | Read Reviews (1572) |
| Templates | Read Reviews (823) |
| Dashboard | Read Reviews (669) |
| Recording | Read Reviews (215) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (2228) |
| Alerts: popups & Notifications | Read Reviews (1572) |
| Templates | Read Reviews (823) |
| Dashboard | Read Reviews (669) |
| Recording | Read Reviews (215) |
IT and Other Capabilities
for Asana
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (3246) |
| Data Export | Read Reviews (1955) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (3246) |
| Data Export | Read Reviews (1955) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Email Support | Read Reviews (216) |
| Phone Support | Read Reviews (150) |
| Chat Support | Read Reviews (170) |
| 24/7 Support | Read Reviews (2826) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Email Support | Read Reviews (216) |
| Phone Support | Read Reviews (150) |
| Chat Support | Read Reviews (170) |
| 24/7 Support | Read Reviews (2826) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (58) |
| Analytics | Read Reviews (375) |
| Custom Reports | Read Reviews (5346) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (58) |
| Analytics | Read Reviews (375) |
| Custom Reports | Read Reviews (5346) |
Software Failure Risk Guidance
?for Asana
Overall Risk Meter
Top Failure Risks for Asana
Vendor Profile Details
HQ Location
1550 Bryant Street, Suite 200, San Francisco, CA 94103
Employees
251-500
Social
Financials
SERIES E
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