Bloomreach Overview

Bloomreach leverages Loomi AI to tackle the challenge of real-time personalization in marketing automation. It addresses the need for businesses to enhance customer engagement and loyalty by delivering tailored experiences that drive growth and increase revenue. The platform's AI capabilities enable brands to create personalized interactions at scale, ensuring that each customer receives relevant content and offers. This approach not only boosts customer satisfaction but also fosters long-term loyalty. By integrating autonomous marketing and search functionalities, Bloomreach empowers businesses to adapt to changing consumer preferences efficiently. With over 1400 brands utilizing its solutions, Bloomreach stands out as a key player in the personalization landscape.

Use Cases

Customers recommend Campaign Management, Engagement Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using Bloomreach.

Other use cases:

  • Communication Management
  • Advertisement
  • Social Media Analytics
  • Merchandising
  • Contact List Management
  • Segmentation And Targeting
  • Identify Target Customers
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Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Bloomreach.

Other priorities:

  • Acquire Customers
  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Efficiency
  • Launch New Products
  • Improve Brand Engagement
  • Scale Best Practices
  • Increase Average Basket Value
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Improve Internal Communications
  • Grow Market Share
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Bloomreach Use-Cases and Business Priorities: Customer Satisfaction Data

Bloomreach works with different mediums / channels such as E-Mail.

Bloomreach's features include Personalization, Dashboard, Alerts: Popups & Notifications, etc. and Bloomreach support capabilities include AI Powered, Email Support, Phone Support, etc. also Bloomreach analytics capabilities include Analytics, and Custom Reports.

Reviews

"Customers are able to find products and add them to cart much faster with Bloomreach. Overall, our basket-building speed went up by over 25%." - Shanti Vellanki

Bloomreach, Rejoiner, Moosend, AgencyAnalytics, Yespo Оmnichannel CDP, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Bloomreach enables personalized, end-to-end customer journeys using commerce data. The world's #1 Commerce Experience Cloud optimizes every interaction.

Popular Business Setting

for Bloomreach

Top Industries

  • Retail
  • Marketing and Advertising
  • Information Technology and Services

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Bloomreach is popular in Retail, Marketing And Advertising, and Information Technology And Services and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Bloomreach Use Cases

Why is Bloomreach the best choice for Campaign Management?

What Are the key features of Bloomreach for Engagement Management?

What solutions does Bloomreach provide for Helpdesk Management?

What makes Bloomreach ideal for Communication Management?

53+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Bloomreach solved their Marketing Automation needs. Cuspera uses 3512 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Bloomreach testimonial

Shanti Vellanki

IT Director

Albertsons

Customers are able to find products and add them to cart much faster with Bloomreach. Overall, our basket-building speed went up by over 25%. Testimonial By Shanti Vellanki
Bloomreach testimonial

Doug Gribbel

Senior Manager of Global eCommerce Search

Staples

Highly relevant, semantically aware search combines machine-learning with human customization. Automatically optimize search, merchandising, marketing, and SEO efforts to deliver a relevant experience driven by your unique business goals. We're less focused on the day-to-day manual effort and tackl...ing more bigger-picture problems, like how do we drive product discovery and expose users to new categories, new products, new services.

Testimonial By Doug Gribbel
Bloomreach testimonial

Ramon Bueno

Head of Enterprise Architecture

Desigual

Products, content, and services can be combined seamlessly and efficiently across every touchpoint. Unlock the power to scale market leading customer experiences without breaking the bank. Bloomreach enables us to connect all the different touch points and deliver a seamless customer experience tha...t really delights our customers and turns them into brand ambassadors.

Testimonial By Ramon Bueno
CUSTOMERS TESTIMONIALS
Bloomreach testimonial

Shanti Vellanki

IT Director

Albertsons

Customers are able to find products and add them to cart much faster with Bloomreach. Overall, our basket-building speed went up by over 25%. Testimonial By Shanti Vellanki
Bloomreach testimonial

Doug Gribbel

Senior Manager of Global eCommerce Search

Staples

Highly relevant, semantically aware search combines machine-learning with human customization. Automatically optimize search, merchandising, marketing, and SEO efforts to deliver a relevant experience driven by your unique business goals. We're less focused on the day-to-day manual effort and tackl...ing more bigger-picture problems, like how do we drive product discovery and expose users to new categories, new products, new services.

Testimonial By Doug Gribbel
Bloomreach testimonial

Ramon Bueno

Head of Enterprise Architecture

Desigual

Products, content, and services can be combined seamlessly and efficiently across every touchpoint. Unlock the power to scale market leading customer experiences without breaking the bank. Bloomreach enables us to connect all the different touch points and deliver a seamless customer experience tha...t really delights our customers and turns them into brand ambassadors.

Testimonial By Ramon Bueno

Case Studies

Retail

CASE STUDY TFG (The Foschini Group)

Bloomreach Clarity helped TFG boost its online conversion rate by 35.2%. TFG used Bloomreach Clarity, an AI conversational agent, on its Bash ecommerce platform. The solution gave customers personali...zed recommendations and product information. Customers who interacted with Bloomreach Clarity saw a 39.8% increase in revenue per visit and a 28.1% drop in exit rate during Black Friday. TFG wanted to use conversational AI to improve customer experience without being intrusive.

Consumer Goods

CASE STUDY Benefit Cosmetics

Bloomreach Engagement helped Benefit Cosmetics launch a new blush product line with a personalized omnichannel campaign. The brand used email, lead generation, and weblayers to reach customers at eve...ry stage. Bloomreach's AI-powered platform segmented audiences and personalized messages. Benefit saw a 50% higher click-through rate on launch emails, a 40% increase in revenue from the launch campaign, and a 1.7 percentage point rise in click-through rate over the global retail benchmark.

Retail

CASE STUDY N Brown

Bloomreach Discovery helped N Brown, a top UK clothing and footwear retailer, improve search results across its nine brands. N Brown used to spend a lot of time creating manual rules for search. With... Bloomreach Discovery, they switched to an AI-powered search engine. The rollout was done brand by brand, cutting implementation time from eight weeks to four. Revenue per search user increased by 59.73% for Simply Be IRE, 20.16% for Simply Be, and 6.34% for Jacamo.

Restaurants

CASE STUDY Popeyes UK

Bloomreach Engagement helped Popeyes UK connect offline purchase data with online loyalty programs. Before, 75% of orders from kiosks were anonymous, making follow-up hard. Bloomreach unified data fr...om tills, kiosks, Wi-Fi, and surveys into one platform. Popeyes UK captured 20% of in-restaurant purchase data and used it for targeted loyalty campaigns. This led to a 3x increase in repeat visits and an 8% revenue boost since launch.

Retail

CASE STUDY Alshaya Group

Bloomreach Engagement helped Alshaya Group save time and boost revenue. Alshaya needed to manage marketing for 15 brands across six markets. Manual processes slowed the team down. Bloomreach Engageme...nt let them automate and scale campaigns. The team saved 50% of their time using project cloning. CRM's contribution to total revenue grew 6 times with Bloomreach Engagement.

Consumer Goods

CASE STUDY Burton

Burton used Bloomreach Discovery and Loomi AI to improve its ecommerce site. The company faced problems with irrelevant search results, limited merchandising control, and heavy IT reliance. Bloomreac...h Discovery gave Burton better search features, more control, and easier personalization. Search now drives 10 percentage points more revenue than its share of visits. Category pages contribute 21 percentage points more revenue. The conversion rate is 3.5 percentage points higher than the site average.

Video

Be Limitless With Bloomreach

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Frequently Asked Questions(FAQ)

for Bloomreach

What is Bloomreach?

Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey.

Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. It is built specifically for brands, retailers and B2B companies who want to grow their revenue online while delivering each of their customers a premium, personalized experience. It helps to improve consistency and increase sales and revenue.

Bloomreach is backed by over a decade of AL/ML investment focused on digital commerce. Its models, algorithms, category-specific taxonomies, synonym libraries, and semantic AI and machine-learning outperform the market and drive meaningful revenue growth for clients. It also leverages the learnings from searches and transactions with an API-first set of solutions meant to help them reach and exceed the business goals.

Its features include semantic search to find products fast, working in tandem with merchandisers to help them be more data-driven and impactful, creating and controlling the whole experience across all channels, product discoverability with pathways, creating rules, and customizing the product list to achieve business goals and more.

What is Bloomreach used for?

Bloomreach is a Marketing Automation Software mainly used by its customers to Increase Sales & Revenue and Enhance Customer Relationships by Campaign Management, Engagement Management and Helpdesk Management .

What are the top features of Bloomreach?

Personalization, Dashboard and Alerts: popups & Notifications are some of the top features of Bloomreach.

Who uses Bloomreach?

Bloomreach is used by Retail, Marketing And Advertising and Information Technology And Services among other industries.

What are Bloomreach alternatives?

Rejoiner, Moosend, AgencyAnalytics and Yespo Оmnichannel CDP are popular alternatives for Bloomreach.

Where is Bloomreach located?

Bloomreach is headquartered at BloomReach, Inc. 82 Pioneer Way Mountain View, CA 94041.
lightning

Peers used Bloomreach for campaign management and engagement management

Bloomreach Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.76/5

Read Reviews (65)
Analytics

4.74/5

Read Reviews (311)
Custom Reports

4.24/5

Read Reviews (544)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.76/5

Read Reviews (65)
Analytics

4.74/5

Read Reviews (311)
Custom Reports

4.24/5

Read Reviews (544)

Software Failure Risk Guidance

?

for Bloomreach

Overall Risk Meter

Low Medium High

Top Failure Risks for Bloomreach

Bloomreach, Inc. News

Executive

Bloomreach Appoints Ben Brewer as Chief Commercial Officer - MarTech Cube

Bloomreach has named Ben Brewer as its new chief commercial officer. Brewer will lead global commercial strategy, focusing on revenue growth and market expansion for Bloomreachs personalization and digital commerce solutions.

Executive

Bloomreach Appoints SaaS Revenue Veteran Ben Brewer as Chief Commercial Officer to Accelerate Global Growth

Bloomreach has appointed Ben Brewer as chief commercial officer to lead global commercial operations, focusing on revenue and customer success. Brewer brings extensive SaaS experience and will drive Bloomreachs expansion in AI-powered personalization and conversational AI markets.

Product

Ahead of its Annual Innovation Fest, Bloomreach Unveils the Features Ushering in the Agentic Era of Marketing and Ecommerce

Bloomreach unveiled new AI-powered features ahead of its annual Innovation Fest, advancing its agentic platform for personalization in marketing and ecommerce. Key updates include autonomous marketing agents that automate campaign creation and enhanced conversational shopping capabilities. These innovations aim to help brands deliver more personalized, AI-driven customer experiences and streamline product discovery.

Partnership

Bloomreach and Captain Up Partner to Offer Unified CRM, Gamification, and Loyalty Capabilities for iGaming

Bloomreach has partnered with Captain Up to deliver unified CRM, gamification, and loyalty solutions for iGaming brands. This collaboration combines Bloomreach's AI-driven personalization with Captain Up's gamification platform, enabling iGaming companies to enhance player engagement and retention through real-time data and loyalty programs.

Bloomreach, Inc. Profile

Company Name

Bloomreach, Inc.

Year Founded

2009

HQ Location

BloomReach, Inc. 82 Pioneer Way Mountain View, CA 94041

Employees

251-500

Social

Financials

SERIES F