Product Business Settings

Persado is popular in Retail, Marketing And Advertising, and Internet industries and is widely used by Mid Market, Large Enterprise, and Small Business.

Integrations

Marketing Automation
Customer Data Platform
Other

Persado Product Overview

Persado Motivation AI transforms marketing language through its enterprise AI platform, generating, optimizing, and personalizing content at scale. This technology is trusted by leading financial institutions and Fortune 500 companies to enhance customer engagement and loyalty. Persado's AI-driven approach has delivered significant results, such as a 42% increase in conversions for Vodafone Italy and a 2.5x uplift in digital campaigns for Carrefour. The platform integrates securely with existing tech stacks, offering personalized outputs without risk. By leveraging Persado, businesses can achieve superior outcomes, positioning themselves as market leaders in conversion rate optimization.

How satisfied the customers are with Persado use-cases

Reviews

"...We like that it uses data to create the most engaging copy in an advertising message. . ...." Peer review by Kellie H., Graphic Designer, Insurance

Persado Customer Insights, Testimonials and Case Studies

How can Persado enhance your Engagement Management process?

What Are the key features of Persado for Campaign Management?

What benefits does Persado offer for Onboarding?

How does Persado facilitate Content Management?

What is Persado?

Persado is an AI-powered message machine that provides its patented technology of the most optimized and best performing content for use in marketing creatives or messages to customers. Persado’s knowledge base stores tagged and scored words, phrases and images in 25 languages.

Persado provides the best performing content for a marketing creative by breaking down the content into 6 key elements, and then experimenting on message combinations to arrive at the best content. Persado Analytics provides insights on the reasoning behind the selection of the content enabling accountability in delivering results.

Persado provides a plug and play approach for installing the software into the marketing infrastructure removing the hurdles of data integration. Some of its features include emotional language personalization, AI that learns the brand voice, instant text and image generation for social media ads and more.

What is Persado used for?

Persado is a Conversion Rate Optimization Software mainly used by its customers to Scale Best Practices and Improve ROI by Engagement Management, Advertisement and Campaign Management .

What are the top features of Persado?

Personalization, Alerts: popups & Notifications and Landing page are some of the top features of Persado.

Who uses Persado?

Persado is used by Retail, Marketing And Advertising and Internet among other industries.

What are Persado alternatives?

Where is Persado located?

Persado is headquartered at 11 East 26th St New York NY, 10010.

39 buyers and buying teams have used Cuspera to assess how well Persado solved their Conversion Rate Optimization needs. Cuspera uses 1294 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

Vodafone Italy - Telecommunications

Persado helped Vodafone Italy boost conversion rates by 42% in CRM campaigns using AI-powered marketing creative. The platform optimized over 2,000 campaigns, driving an 11% increase in total sales t...hrough SMS and push notifications. Vodafone also saw a 9% lift in winback campaign conversions and a 63% lift in SMS value creation campaigns. Persado's AI enabled personalized messaging, improved customer loyalty, and increased lifetime value.

Read on →

Persado - Enterprise Generative AI at your fingertips.

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Peers used Persado for engagement management and advertisement

Persado Features

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FEATURE RATINGS AND REVIEWS
AI Powered

4.34/5

Read Reviews (314)
Analytics

4.70/5

Read Reviews (147)
Custom Reports

4.49/5

Read Reviews (100)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.34/5

Read Reviews (314)
Analytics

4.70/5

Read Reviews (147)
Custom Reports

4.49/5

Read Reviews (100)

Software Failure Risk Guidance

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for Persado

Overall Risk Meter

Low Medium High

Top Failure Risks for Persado

Persado Holdings Limited News

Awards
 

Persado Wins Tearsheet 2025 Marketing Award for Best Product/Service Designed for Gen Z

Persado has won the Tearsheet 2025 Marketing Award for Best Product/Service Designed for Gen Z. This recognition highlights Persado's innovative approach to AI-driven marketing solutions tailored for the Gen Z demographic.

Awards
 

Persado Wins Tearsheet 2025 Marketing Award for Best Product/Service Designed for Gen Z - PR Newswire

Persado Motivation AI received the Tearsheet 2025 Marketing Award for Best Product/Service Designed for Gen Z. This recognition highlights Persados AI-powered marketing language platform, which enables enterprises to personalize and optimize messaging for younger audiences at scale.

Product
 

Persado intros AI email solution for financial services - ATM Marketplace

Persado has launched Dynamic Email, an AI marketing solution for financial institutions, offering tools like content optimization, ADA compliance, and send time optimization to enhance email marketing efficiency.

Product
 

Persado Unveils AI-Powered Dynamic Email for Financial Services Marketing

Persado introduces AI-Powered Dynamic Email specifically designed for marketing in the financial services sector.

Persado Holdings Limited Profile

Company Name

Persado Holdings Limited

Company Website

//persado.com

Year Founded

2012

HQ Location

11 East 26th St New York NY, 10010

Employees

101-250

Social

Financials

SERIES C