Listrak Overview

Listrak's Cross-Channel Marketing Automation Platform is trusted by 1,000+ leading brands for email marketing and SMS mobile messaging. Customer insights and cross-channel orchestration are key features.

Use Cases

Customers recommend Engagement Management, Lead Analytics, Campaign Management, as the business use cases that they have been most satisfied with while using Listrak.

Other use cases:

  • Sending & Publishing Communications
  • Helpdesk Management
  • Social Media Management
  • Digital Marketing
  • Channel Marketing
  • Contact List Management
  • Loyalty Management
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Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Listrak.

Other priorities:

  • Acquire Customers
  • Enhance Customer Relationships
  • Scale Best Practices
  • Increase Customer Life Time Value
  • Improve Digital And Social Presence
  • Grow Market Share
  • Improve Efficiency
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve Consistency
  • Build Brand Awareness
  • Increase Average Basket Value
See all business priorities See less business priorities

Listrak Use-Cases and Business Priorities: Customer Satisfaction Data

Listrak works with different mediums / channels such as E-Mail,

Listrak's features include Personalization, Templates, Alerts: Popups & Notifications, etc.

Reviews

"We have benefited immensely from our partnership with Listrak over the years, and GXP has been the latest solution in driving such quick and impressive results." - Gail Buffington

Listrak, Acoustic Campaign, ReSci, Mapp Cloud, Marigold Engage, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Listrak

Top Industries

  • Retail
  • Apparel & Fashion
  • Consumer Goods

Popular in

  • Small Business
  • Enterprise
  • Mid Market

Listrak is popular in Retail, Apparel & Fashion, and Consumer Goods and is widely used by Small Business, Enterprise, and Mid Market.

Comprehensive Insights on Listrak Use Cases

What solutions does Listrak provide for Engagement Management?

Listrak offers retailers a comprehensive marketing platform that empowers them to engage customers through multiple channels, including email, social media, and in-store interactions. The platform uses artificial intelligence, predictive analytics, and machine learning to deliver personalized messages and automate marketing processes, driving customer engagement and increased revenue. The platform's limitations include inconsistent account executive follow-up.
"...This growth is due to deploying Listrak s Abandonment Messaging Suite which allows you to deliver personalized, strategically-timed messages that extend engagement and optimize the opportunity for conversion...." Case Study PureFormulas

How can Listrak optimize your Lead Analytics Workflow?

Lead Analytics uses artificial intelligence, machine learning, and statistical modeling. It helps businesses engage customers. It assesses future events to meet customer needs.
"...Predictive Analytics uses artificial intelligence, machine learning and statistical modeling to assess the likelihood of what will happen in the future...." Email Marketing Automation Platform

What makes Listrak ideal for Campaign Management?

How does Listrak address your Sending & Publishing Communications Challenges?

How efficiently Does Listrak manage your Helpdesk Management?

45+ more Business Use Cases

13 buyers and buying teams have used Cuspera to assess how well Listrak solved their Marketing Automation needs. Cuspera uses 1733 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Listrak testimonial

Gail Buffington

VP of Marketing & Analytics

Soft Surroundings

We have benefited immensely from our partnership with Listrak over the years, and GXP has been the latest solution in driving such quick and impressive results. Testimonial By Gail Buffington
Listrak testimonial

Naomi Holland

VP Marketing

Robert Graham

Even though email is a traditional marketing channel, we try to be unconventional in our approach. Listrak gives us the flexibility and creativity we need – and it's working. Our email channel drives 33% of our eCommerce revenue, returning over $46 for every dollar we spend. Listrak is a much neede...d partner for our email marketing channel. The collaborative partnership, coupled with the kind of service that a client dreams of, is what makes Listrak stand out! Email is a critical revenue generator for Robert Graham and we have our Listrak account team to thank for the remarkable growth we experienced in this channel!

Testimonial By Naomi Holland
Listrak testimonial

Zack Abbell

VP of Digital and eCommerce

Tula SkinCare

We needed a best-in class, enterprise marketing platform that could scale. Listrak is truly an extension of our team, consistently helping us find and capture incremental revenue. Testimonial By Zack Abbell
CUSTOMERS TESTIMONIALS
Listrak testimonial

Gail Buffington

VP of Marketing & Analytics

Soft Surroundings

We have benefited immensely from our partnership with Listrak over the years, and GXP has been the latest solution in driving such quick and impressive results. Testimonial By Gail Buffington
Listrak testimonial

Naomi Holland

VP Marketing

Robert Graham

Even though email is a traditional marketing channel, we try to be unconventional in our approach. Listrak gives us the flexibility and creativity we need – and it's working. Our email channel drives 33% of our eCommerce revenue, returning over $46 for every dollar we spend. Listrak is a much neede...d partner for our email marketing channel. The collaborative partnership, coupled with the kind of service that a client dreams of, is what makes Listrak stand out! Email is a critical revenue generator for Robert Graham and we have our Listrak account team to thank for the remarkable growth we experienced in this channel!

Testimonial By Naomi Holland
Listrak testimonial

Zack Abbell

VP of Digital and eCommerce

Tula SkinCare

We needed a best-in class, enterprise marketing platform that could scale. Listrak is truly an extension of our team, consistently helping us find and capture incremental revenue. Testimonial By Zack Abbell

Case Studies

COMPANY CASE STUDIES
Listrak case study
Case Study Lole

Lolë has experienced an immediate 218x ROI with Listrak

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Listrak case study
Case Study JR Cigars

JR Cigars immediately experience great results with GXP, adding this solution to their acquisition arsenal.

Read More
Listrak case study
Case Study Gardener's

Listrak Integrates Gardener's In Time for Peak Selling Season

Read More

Frequently Asked Questions(FAQ)

for Listrak

What is Listrak?

Listrak is a marketing automation platform for retailers which provides seamless, personalized customer interactions to accelerate growth and engagement.

It is primarily a multi-channel marketing automation platform which drives effective customer engagement across channels such as e-mail, social media, SMS/MMS, mobile, web and direct mail campaigns.

Key features of Listrak include: Cross-channel orchestration, customer insights, unified 360 customer profile, behavioral based triggers, and predictive personalization. Listrak platform helps to unlock unified customer data through powerful exploration and visualization tools integrate customer insights actionable through segmentation, automation and orchestration. It automatically generates timely and relevant messages directly across customer journey to influence purchase intent to maximize customer life time value.

What is Listrak used for?

Listrak is a Marketing Automation Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Engagement Management, Lead Analytics and Campaign Management .

What are the top features of Listrak?

Personalization, Templates and Alerts: popups & Notifications are some of the top features of Listrak.

Who uses Listrak?

Listrak is used by Retail, Apparel & Fashion and Consumer Goods among other industries.

What are Listrak alternatives?

Acoustic Campaign, ReSci, Mapp Cloud and Marigold Engage are popular alternatives for Listrak.

Where is Listrak located?

Listrak is headquartered at Listrak, 100 West Millport Road, Lititz, PA 17543.
lightning

Peers used Listrak for engagement management and lead analytics

Listrak Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.70/5 ★

Read Reviews (69)
Analytics

4.43/5 ★

Read Reviews (135)
Custom Reports

3.88/5 ★

Read Reviews (264)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.70/5 ★

Read Reviews (69)
Analytics

4.43/5 ★

Read Reviews (135)
Custom Reports

3.88/5 ★

Read Reviews (264)

Software Failure Risk Guidance

?

for Listrak

Overall Risk Meter

Low Medium High

Top Failure Risks for Listrak

Listrak Profile

Company Name

Listrak

Company Website

https://www.listrak.com/

Year Founded

1999

HQ Location

Listrak, 100 West Millport Road, Lititz, PA 17543

Employees

251-500

Social

Financials

PRIVATE