Listrak Overview

This is a summary of the comprehensive capabilities and benefits of Listrak based on over 1733 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Listrak, Acoustic Campaign, ReSci, Mapp Cloud, Sailthru, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Listrak is right for your needs? Our Cuspera AI engine can evaluate how Listrak fits your specific business needs, industry, and context. Get your personalized assessment report today.

Listrak supports business activities such as:

  • Engagement Management
  • Lead Analytics
  • Campaign Management
  • Sending & Publishing Communications
  • Helpdesk Management

Listrak can help you with many business goals, such as Increase Sales & Revenue, Improve ROI, Acquire Customers, Enhance Customer Relationships, Scale Best Practices, etc. It can help manage these activities if you use E-Mail for these needs. As a solution, Listrak's capabilities include Personalization, Templates, Alerts: Popups & Notifications, etc.

Listrak was founded in 1999. Retail Vertical is its biggest customer base.

Reviews

"Having worked with Listrak previously, I knew they would level us up quickly and provide an immediate ROI. " - Nicole Goldberg

Cuspera Reviews

13 buyers and buying teams have used Cuspera to assess how well Listrak solved their Marketing Automation needs. Cuspera uses 1733 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities peers achieved using Listrak.

Other priorities:

  • Acquire Customers
  • Enhance Customer Relationships
  • Scale Best Practices
  • Increase Customer Life Time Value
  • Improve Digital And Social Presence
  • Grow Market Share
  • Improve Efficiency
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Improve Consistency
  • Build Brand Awareness
  • Increase Average Basket Value
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Lead Analytics , Campaign Management , as the business use cases that they have been most satisfied while using Listrak.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management

4.95/5 ★

Read Reviews (151)

"...Analyze in-depth cross channel engagement, conversion and revenue reporting across campaigns to optimize every journey. ..." Journey Hub
engaging and following up

4.94/5 ★

Read Reviews (104)

"...I still received both a follow-up call and email explaining what had happened and double checking that all was resolved...."
engaging with scheduling & cadence

4.45/5 ★

Read Reviews (11)

"...Set your customized template and cadence one time and let Listrak s artificial intelligence-driven predictive content and personalized product recommendations generate some of your highest performing campaigns. ..."
Lead Analytics

4.95/5 ★

Read Reviews (36)

"...Its artificial intelligence, predictive analytics and machine learning help businesses in engaging customers towards their preferred channels...."
Campaign Management with E-Mail

4.59/5 ★

Read Reviews (33)

"...List building, list segmentation, automated email campaigns, personalization of email campaigns, tracking your email metrics and campaigns, also has an optional CRM tool but we have not added it yet...."
campaign analytics

2.86/5 ★

Read Reviews (3)

"...Campaign Reporting Management...."
campaign monitoring

3.42/5 ★

Read Reviews (1)

"...List building, list segmentation, automated email campaigns, personalization of email campaigns, tracking your email metrics and campaigns, also has an optional CRM tool but we have not added it yet...."
PEER EXPERIENCES
Engagement Management

4.95/5 ★

Read Reviews (151)

"...Analyze in-depth cross channel engagement, conversion and revenue reporting across campaigns to optimize every journey. ..." Journey Hub
engaging and following up

4.95/5 ★

Read Reviews (104)

engaging with scheduling & cadence

4.95/5 ★

Read Reviews (11)

Lead Analytics

4.95/5 ★

Read Reviews (36)

"...Its artificial intelligence, predictive analytics and machine learning help businesses in engaging customers towards their preferred channels...." Peer review
Campaign Management with E-Mail

4.59/5 ★

Read Reviews (33)

"...List building, list segmentation, automated email campaigns, personalization of email campaigns, tracking your email metrics and campaigns, also has an optional CRM tool but we have not added it yet...." Peer review by Marisa L, Vice President of Digital Marketing/Ecommerce, Consumer Goods
campaign analytics

4.59/5 ★

Read Reviews (3)

campaign monitoring

4.59/5 ★

Read Reviews (1)

45+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1733 insights from peers and experts to help you assess how these Listrak use cases fit your Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Nicole Goldberg

Senior Ecommerce Manager

7 For All Mankind

Having worked with Listrak previously, I knew they would level us up quickly and provide an immediate ROI. Testimonial By Nicole Goldberg

John Coughlin

President

JEGS

When Listrak shared the details of the GXP program, we knew that it would accelerate our growth. Our three-year partnership continues to be an outstanding investment. Testimonial By John Coughlin

Naomi Holland

VP Marketing

Robert Graham

Even though email is a traditional marketing channel, we try to be unconventional in our approach. Listrak gives us the flexibility and creativity we need – and it's working. Our email channel drives 33% of our eCommerce revenue, returning over $46 for every dollar we spend. Listrak is a much neede...d partner for our email marketing channel. The collaborative partnership, coupled with the kind of service that a client dreams of, is what makes Listrak stand out! Email is a critical revenue generator for Robert Graham and we have our Listrak account team to thank for the remarkable growth we experienced in this channel!

Testimonial By Naomi Holland
CUSTOMERS TESTIMONIALS

Nicole Goldberg

Senior Ecommerce Manager

7 For All Mankind

Having worked with Listrak previously, I knew they would level us up quickly and provide an immediate ROI. Testimonial By Nicole Goldberg

John Coughlin

President

JEGS

When Listrak shared the details of the GXP program, we knew that it would accelerate our growth. Our three-year partnership continues to be an outstanding investment. Testimonial By John Coughlin

Naomi Holland

VP Marketing

Robert Graham

Even though email is a traditional marketing channel, we try to be unconventional in our approach. Listrak gives us the flexibility and creativity we need – and it's working. Our email channel drives 33% of our eCommerce revenue, returning over $46 for every dollar we spend. Listrak is a much neede...d partner for our email marketing channel. The collaborative partnership, coupled with the kind of service that a client dreams of, is what makes Listrak stand out! Email is a critical revenue generator for Robert Graham and we have our Listrak account team to thank for the remarkable growth we experienced in this channel!

Testimonial By Naomi Holland

Case Studies

COMPANY CASE STUDIES
Case Study Soft Surroundings

Soft Surroundings has seen explosive list growth from implementing GXP with a 468% increase in daily opt-ins since inception of the program.

Read More
Case Study TULA Skincare

Learn how TULA has recently achieved record-setting results as many consumers have become more focused on their health and wellness.

Read More
Case Study PureFormulas

Learn how PureFormulas uses Listrak in order to grow their business, add more personalization, behavioral automation, and get deeper insights into their data.

Read More

Frequently Asked Questions(FAQ)

for Listrak

What is Listrak?

Listrak is a marketing automation platform for retailers which provides seamless, personalized customer interactions to accelerate growth and engagement.

What is Listrak used for?

Listrak is a Marketing Automation Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Engagement Management, Lead Analytics and Campaign Management .

What are the top features of Listrak?

Personalization, Templates and Alerts: popups & Notifications are some of the top features of Listrak.

Who uses Listrak?

Listrak is used by Retail, Apparel & Fashion and Consumer Goods among other industries.

What are Listrak alternatives?

Acoustic Campaign, ReSci, Mapp Cloud and Sailthru are popular alternatives for Listrak.

Where is Listrak located?

Listrak is headquartered at Listrak, 100 West Millport Road, Lititz, PA 17543.

Popular Business Setting

for Listrak

Top Industries

  • Retail
  • Apparel & Fashion
  • Consumer Goods

Popular in

  • Small Business
  • Enterprise
  • Mid Market

Peers used Listrak to Increase sales & revenue and Improve ROI

Peer and Expert Opinion on Features

for Listrak

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.59/5 ★

Read Reviews (135)
Templates

3.32/5 ★

Read Reviews (30)
Alerts: popups & Notifications

4.14/5 ★

Read Reviews (30)
Predictive analytics

4.59/5 ★

Read Reviews (24)
Dashboard

3.42/5 ★

Read Reviews (21)
FEATURES RATINGS AND REVIEWS
Personalization

4.59/5 ★

Read Reviews (135)
Templates

3.32/5 ★

Read Reviews (30)
Alerts: popups & Notifications

4.14/5 ★

Read Reviews (30)
Predictive analytics

4.59/5 ★

Read Reviews (24)
Dashboard

3.42/5 ★

Read Reviews (21)

IT and Other Capabilities

for Listrak

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.90/5 ★

Read Reviews (106)
Data Export

3.52/5 ★

Read Reviews (44)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.90/5 ★

Read Reviews (106)
Data Export

3.52/5 ★

Read Reviews (44)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.66/5 ★

Read Reviews (50)
Chat Support

4.45/5 ★

Read Reviews (19)
Phone Support

4.37/5 ★

Read Reviews (15)
24/7 Support

4.35/5 ★

Read Reviews (123)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.66/5 ★

Read Reviews (50)
Chat Support

4.45/5 ★

Read Reviews (19)
Phone Support

4.37/5 ★

Read Reviews (15)
24/7 Support

4.35/5 ★

Read Reviews (123)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.70/5 ★

Read Reviews (69)
Analytics

4.43/5 ★

Read Reviews (135)
Custom Reports

3.88/5 ★

Read Reviews (264)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.70/5 ★

Read Reviews (69)
Analytics

4.43/5 ★

Read Reviews (135)
Custom Reports

3.88/5 ★

Read Reviews (264)

Software Failure Risk Guidance

?

for Listrak

Overall Risk Meter

Low Medium High

Top Failure Risks for Listrak

Vendor Profile Details

Company Name

Listrak

Company Website

https://www.listrak.com/

Year Founded

1999

HQ Location

Listrak, 100 West Millport Road, Lititz, PA 17543

Employees

251-500

Social

Financials

PRIVATE