Amperity Customer Data Management Overview

Amperity leverages AI to streamline the creation and activation of customer profiles within your data lakehouse. This platform stands out by significantly reducing the workload and time required to manage customer data, offering a competitive edge in customer data management. By facilitating a comprehensive 360-degree view of customers, Amperity enhances clarity and engagement, which are crucial for building loyalty. The platform allows for seamless data sharing without the need for complex ETL processes, ensuring data integrity and security. Trusted by leading brands, Amperity's customer data cloud is designed to drive ROI by simplifying customer understanding and optimizing data utilization.

Use Cases

Customers recommend Engagement Management, Loyalty Management, Lifetime Value Management, as the business use cases that they have been most satisfied with while using Amperity Customer Data Management.

Other use cases:

  • Advertisement
  • Campaign Management
  • Social Media Analytics
  • Training & Onboarding
  • Lead Qualification
  • Conversion Management
  • Segmentation And Targeting
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Amperity Customer Data Management.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve ROI
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Efficiency
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Launch New Products
  • Increase Average Basket Value
  • Manage Risk
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Amperity Customer Data Management Use-Cases and Business Priorities: Customer Satisfaction Data

Amperity Customer Data Management's features include Personalization, Recording, Dashboard, etc. and Amperity Customer Data Management support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Amperity Customer Data Management analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our predictive churn program outperforms a traditional rules-based approach by 27%." - Kelly Goldston

Peer review evidence (same sources as the product rating summary)

"...It takes email engagement, in-store receipts, loyalty program information, app usage, and more into consideration...." How 11 World-Class Brands Are Actually Winning with AI
"...It has hired technology company Amperity to help it stitch its data with machine learning to form accurate customer profiles they can the use to target customers via its marketing channels. ..." Airline, Hotel and Silicon Valley Heavyweights Back Startup Aiming to Fix Travel Data Hurdle
"...Identify customers with the highest predicted lifetime value and provide highly personalized experiences that make top customers feel valued. ..." Solutions for Retail

Amperity Customer Data Management, Hyland Governance, Openprise RevOps Performance Platform, mParticle, Tealium, etc., all belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Amperity unifies and activates customer data from any source. The enterprise CDP aggregates and manages data for comprehensive customer insights.

Popular Business Setting

for Amperity Customer Data Management

Top Industries

  • Information Technology and Services
  • Transportation/Trucking/Railroad
  • Apparel & Fashion

Popular in

  • Small Business

Amperity Customer Data Management is popular in Information Technology And Services, Transportation/Trucking/Railroad, and Apparel & Fashion and is widely used by Small Business,

Amperity Customer Data Management Customer wins, Customer success stories, Case studies

What Are the key features of Amperity Customer Data Management for Engagement Management?

How can Amperity Customer Data Management optimize your Loyalty Management Workflow?

How does Amperity Customer Data Management facilitate Lifetime Value Management?

How efficiently Does Amperity Customer Data Management manage your Campaign Management?

90 buyers and buying teams have used Cuspera to assess how well Amperity Customer Data Management solved their Customer Data Platform needs. Cuspera uses 1152 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.

CUSTOMERS TESTIMONIALS
Amperity Customer Data Management testimonial

Kelly Goldston

VP Marketing

Eloquii

Our predictive churn program outperforms a traditional rules-based approach by 27%. Testimonial By Kelly Goldston
Amperity Customer Data Management testimonial

Gabrielle Byers

CRM Data Analyst

Kendra Scott

For me at the analyst level, it has allowed me to own analytics in our organization and develop our team as a known source for trusted analytics so the business never gets to that WTF point. Testimonial By Gabrielle Byers
Amperity Customer Data Management testimonial

Natalie Bowman

Managing Director, Marketing and Advertising

Alaska Airlines

Amperity helped us put our guest at the center of our business. Our partnership has equipped our teams with access to customer insights and predictive analytics they can rely on, enabling them to deliver customer-centric journeys from pre-flight onwards, improving loyalty, retention, and revenue gr...owth.

Testimonial By Natalie Bowman
CUSTOMERS TESTIMONIALS
Amperity Customer Data Management testimonial

Kelly Goldston

VP Marketing

Eloquii

Our predictive churn program outperforms a traditional rules-based approach by 27%. Testimonial By Kelly Goldston
Amperity Customer Data Management testimonial

Gabrielle Byers

CRM Data Analyst

Kendra Scott

For me at the analyst level, it has allowed me to own analytics in our organization and develop our team as a known source for trusted analytics so the business never gets to that WTF point. Testimonial By Gabrielle Byers
Amperity Customer Data Management testimonial

Natalie Bowman

Managing Director, Marketing and Advertising

Alaska Airlines

Amperity helped us put our guest at the center of our business. Our partnership has equipped our teams with access to customer insights and predictive analytics they can rely on, enabling them to deliver customer-centric journeys from pre-flight onwards, improving loyalty, retention, and revenue gr...owth.

Testimonial By Natalie Bowman
 

Flydubai adopts Amperity to enhance customer data management

Flydubai has implemented Amperity's AI-powered customer data cloud to improve its customer data management capabilities. This deployment aims to enhance Flydubai's ability to manage and utilize custo...mer data effectively.

Read on →
 

Amperity expands Australian presence with AWS and strategic investment ...

Flydubai has adopted Amperity's technology to enhance its customer data management capabilities.

Read on →
 

L.L.Bean Selects Amperity to Revamp End-to-End Customer Journeys and ...

L.L.Bean has chosen Amperity's Customer Data Cloud to enhance customer journeys and boost loyalty. This collaboration will enable L.L.Bean to unify customer data, gain predictive insights, and person...alize interactions across multiple channels, including email and web personalization. The partnership aims to replace outdated systems and streamline customer engagement processes.

Read on →
 

Lucky Brand - Apparel & Fashion - Medium

Los Angeles, USA

Lucky Brand used Amperity’s AI technology to unify customer data from many systems. Before, their data was scattered and hard to use for personalization. With Amperity, they quickly built a complete ...and accurate customer view. This helped them get better customer insights in just weeks. The new system made it easier to understand and serve their customers.

 

A major North-American airline - Airlines - Very Large

Amperity helped a major North-American airline boost customer loyalty. The airline unified customer data from many sources. This enabled targeted, personalized promotions for loyalty program members.... As a result, they achieved a 198% increase in conversion rate. The project focused on mobile app and loyalty program engagement.

 

Seattle Sounders FC - Sports - Medium

Seattle, USA

Seattle Sounders FC used Amperity to understand how fans interact at every touchpoint. They wanted to make the fan experience outside the stadium as strong as inside. Amperity's platform helped them ...manage customer data with machine learning. As a result, ticket deposits increased by 80%. The team now knows more about their fans' needs and preferences.

Customer data is always changing - Amperity Expert Angles

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Frequently Asked Questions(FAQ)

for Amperity Customer Data Management

What is Amperity Customer Data Management?

Amperity is a Customer Data Platform usable by Marketing, Analytics and IT teams. Amperity delivers a 360 degree customer insights view which can be used by these teams for personalising any customer interaction.

Amperity unifies all customer data and provides tools for getting predictive customer insights and analytics, customer segmentation and prioritization. Amperity provides tools for marketers to create and deliver customer-centric campaigns and measure performance.

In addition Amperity provides data security, designed and built-in to its software, and integrates with all the other marketing and analytics and other customer service tools in the organization

What is Amperity Customer Data Management used for?

Amperity Customer Data Management is a Customer Data Platform Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Loyalty Management and Lifetime Value Management .

What are the top features of Amperity Customer Data Management?

Personalization, Recording and Dashboard are some of the top features of Amperity Customer Data Management.

Who uses Amperity Customer Data Management?

Amperity Customer Data Management is used by Information Technology And Services, Transportation/Trucking/Railroad and Apparel & Fashion among other industries.

What are Amperity Customer Data Management alternatives?

Hyland Governance, Openprise RevOps Performance Platform, MParticle and Tealium are popular alternatives for Amperity Customer Data Management.

Where is Amperity Customer Data Management located?

Amperity Customer Data Management is headquartered at 701 5th Ave, 26th Floor, Seattle, Washington 98104, US.
lightning

Peers used Amperity Customer Data Management for engagement management and loyalty management

Amperity Customer Data Management Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.87/5

Read Reviews (53)
Analytics

4.89/5

Read Reviews (183)
Custom Reports

4.74/5

Read Reviews (118)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.87/5

Read Reviews (53)
Analytics

4.89/5

Read Reviews (183)
Custom Reports

4.74/5

Read Reviews (118)

Software Failure Risk Guidance

?

for Amperity Customer Data Management

Overall Risk Meter

Low Medium High

Top Failure Risks for Amperity Customer Data Management

Amperity, Inc News

Awards

IDC MarketScape Names Amperity a Leader in AI-Enabled Customer Data ...

IDC MarketScape has named Amperity a leader in AI-enabled customer data platforms for B2C users. The recognition highlights Amperity's strengths in identity resolution, data readiness, and segmentation. The platform supports hybrid deployments and integrates with platforms like Snowflake and Databricks, making it suitable for large B2C enterprises needing a durable customer data foundation.

Awards

Amperity Recognized as Leader in Snowflake's Modern Marketing Data ...

Amperity has been recognized as a Leader in Data and Identity by Snowflake in its Modern Marketing Data Stack report. This recognition highlights Amperity's role in unifying fragmented customer data into AI-ready profiles, enhancing real-time decision-making and action.

Executive

Amperity founders take on co-CEO roles, say they’ll carry the ‘soul’ of the startup forward

Amperity co-founders Derek Slager and Kabir Shahani have resumed leadership as co-CEOs, succeeding former CEO Tony Alika Owens. This leadership change aims to leverage AI advancements for growth in customer data solutions. Amy Kelleran Pelly expands her role to president while retaining CFO duties. The transition underscores Amperity's focus on AI-driven opportunities.

Product

Amperity turns real-time customer context into meaningful brand experiences

Amperity has launched new AI assistants and real-time capabilities to enhance customer engagement by acting on customer signals instantly. Unveiled at Amplify 2026, the system integrates real-time customer context, decisions, and execution, enabling brands to personalize experiences and respond to behaviors like cart abandonment in real time. This innovation aims to bridge the gap between data insights and actionable customer interactions.

Amperity, Inc Profile

Company Name

Amperity, Inc

Company Website

https://amperity.com/

HQ Location

701 5th Ave, 26th Floor, Seattle, Washington 98104, US

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