Tealium Overview
This is a summary of the comprehensive capabilities and benefits of Tealium based on over 995 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Tealium, Lytics CDP, Twilio Engage, Tealium Audiencestream CDP, Optimizely Data Platform, etc., all belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Tealium is right for your needs? Our Cuspera AI engine can evaluate how Tealium fits your specific business needs, industry, and context. Get your personalized assessment report today.
Tealium supports business activities such as:
- Engagement Management
- Advertisement
- Digital Marketing
- Product Marketing
- Training & Onboarding
Tealium can help you with many business goals, such as Acquire Customers, Enter New Markets Internationally Or Locally, Enhance Customer Relationships, Improve Efficiency, Increase Sales & Revenue, etc. It can help manage these activities if you use Mobile Website and Offline for these needs. As a solution, Tealium's capabilities include Personalization, Templates, and Feedback Surveys.
Tealium was founded in 2008. Retail Vertical is its biggest customer base.
Reviews
"...FOR MOBILE Engage with your customer across any device. ..." Customer Data Hub and Enterprise Tag Management
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Tealium solved their Customer Data Platform needs. Cuspera uses 995 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.
Business Priorities
Acquire Customers and Enter New Markets Internationally Or Locally are the most popular business priorities peers achieved using Tealium.
Use Cases
Peers recommend Engagement Management , Advertisement , Digital Marketing , as the business use cases that they have been most satisfied while using Tealium.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Engagement Management with Mobile |
4.81/5 ★ |
"...FOR MOBILE Engage with your customer across any device. ..." Customer Data Hub and Enterprise Tag Management |
| engaging and following up |
4.67/5 ★ |
"...This helps us learn what might be the best picture or the best call to action to really engage an audience and get our CTRs higher, and of course, our conversions higher...." Peer review by Robin Geier, Senior Display Marketing Manager, SPRING |
| Advertisement |
4.78/5 ★ |
"...Tealium is currently used to manage marketing pixels for various internal lines of business and their respective marketing, advertising and branding initiatives...." Peer review by David Ray, Corporate Vice President, New York Life Insurance |
| Digital Marketing with Website |
4.64/5 ★ |
"...Tealium extends our opportunities to deploy new, high-value digital marketing technologies and serves as an enabling platform for future strategies for audience segmentation and 1:1 relationship marketing...." Peer review by Justin Feder, e-commerce analyst, Buffalo Jeans |
| PEER EXPERIENCES | |
|---|---|
| Engagement Management with Mobile |
4.81/5 ★ |
"...FOR MOBILE Engage with your customer across any device. ..." Customer Data Hub and Enterprise Tag Management |
|
| engaging and following up |
4.81/5 ★ |
| Advertisement |
4.78/5 ★ |
"...Tealium is currently used to manage marketing pixels for various internal lines of business and their respective marketing, advertising and branding initiatives...." Peer review by David Ray, Corporate Vice President, New York Life Insurance |
|
| Digital Marketing with Website |
4.64/5 ★ |
"...Tealium extends our opportunities to deploy new, high-value digital marketing technologies and serves as an enabling platform for future strategies for audience segmentation and 1:1 relationship marketing...." Peer review by Justin Feder, e-commerce analyst, Buffalo Jeans |
|
33+ more Business Use Cases
Our AI advisor, Wyz, harnessed 995 insights from peers and experts to help you assess how these Tealium use cases fit your Customer Data Platform needs.
Frequently Asked Questions(FAQ)
for Tealium
What is Tealium?
What is Tealium used for?
What are the top features of Tealium?
Who uses Tealium?
What are Tealium alternatives?
Where is Tealium located?
Popular Business Setting
for Tealium
Top Industries
- Retail
- Information Technology and Services
- Internet
Popular in
- Large Enterprise
- Enterprise
- Mid Market
Peers used Tealium to Acquire customers and Enter new markets internationally or locally
Tealium Alternatives
Peer and Expert Opinion on Features
for Tealium
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (44) |
| Templates | Read Reviews (9) |
| Feedback surveys | Read Reviews (5) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (44) |
| Templates | Read Reviews (9) |
| Feedback surveys | Read Reviews (5) |
IT and Other Capabilities
for Tealium
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (20) |
| Data Import | Read Reviews (84) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (20) |
| Data Import | Read Reviews (84) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (94) |
| Email Support | Read Reviews (5) |
| Chat Support | Read Reviews (5) |
| Phone Support | Read Reviews (6) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (94) |
| Email Support | Read Reviews (5) |
| Chat Support | Read Reviews (5) |
| Phone Support | Read Reviews (6) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (37) |
| Analytics | Read Reviews (113) |
| Custom Reports | Read Reviews (120) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (37) |
| Analytics | Read Reviews (113) |
| Custom Reports | Read Reviews (120) |
Software Failure Risk Guidance
?for Tealium
Overall Risk Meter
Top Failure Risks for Tealium
Vendor Profile Details
HQ Location
11095 Torreyana Road San Diego, CA 92121
Employees
501-1000
Social
Financials
SERIES G
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