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Telecommunications Case Studies and Customer Success Stories with Tealium

A European telecommunications company - Telecommunications

Tealium helped a leading European telecommunications company build a unified, AI-ready data foundation. The company faced fragmented data, limited marketing... automation, and fraud risk. Tealium deployed a standardized data layer and integrated backend sources into a centralized customer data hub. They migrated analytics and marketing tags to a unified system, improving data quality and measurement. Tealium’s AIStream enabled real-time data flow for advanced marketing automation and fraud prevention.

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A major telecommunications company - Telecommunications

Tealium AIStream helped a major telecommunications company improve call routing. The company used real-time propensity-to-buy scores to send high-potential callers... to a special sales team. This aimed to increase conversion rates and reduce dropped calls. Tealium provided real-time data for the scoring model. Adobe Analytics tracked call and interaction data. The new system routed high-propensity callers directly, instead of using the standard process.

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Vodafone Business - Telecommunications

Tealium AudienceStream helps Vodafone Business use AI to improve customer engagement. Vodafone turns raw customer signals into real-time insights. This... powers smarter segmentation and predictive engagement. The company delivers more personalized experiences. The CDP drives growth across the business, not just marketing. Vodafone shares impressive results and future plans for data-driven evolution.

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Spark New Zealand - Telecommunications

Tealium helped Spark New Zealand move from slow, batch marketing to real-time, AI-powered personalisation. Spark New Zealand used Tealium, Snowflake,... and Kapello to connect live customer data and AI decisioning. This new system delivers personalised experiences in under 200 milliseconds. Spark New Zealand now drives millions in extra revenue. Marketers can build, test, and scale campaigns faster across 15 markets.

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M1 - Telecommunications

Tealium’s Customer Data Platform helped M1, a leading Singapore telecom provider, unify customer data and break down data silos. M1 used Tealium... to create real-time, personalized messaging across web, email, and mobile channels. This led to higher conversions, with 89% of users moving smoothly through key funnel steps and conversion rates for some groups nearly doubling to 7.37%. M1 now processes 700,000 daily events and delivers 77,000 personalized recommendations each day, earning $200,000 in media value annually.

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A European telecommunications company - Telecommunications

Tealium helped a leading European telecommunications company build a unified, AI-ready data foundation. The company faced fragmented data, limited marketing... automation, and fraud risk. Tealium deployed a standardized data layer and integrated backend sources into a centralized customer data hub. They migrated analytics and marketing tags to a unified system, improving data quality and measurement. Tealium’s AIStream enabled real-time data flow for advanced marketing automation and fraud prevention.

Read on →

A major telecommunications company - Telecommunications

Tealium AIStream helped a major telecommunications company improve call routing. The company used real-time propensity-to-buy scores to send high-potential callers... to a special sales team. This aimed to increase conversion rates and reduce dropped calls. Tealium provided real-time data for the scoring model. Adobe Analytics tracked call and interaction data. The new system routed high-propensity callers directly, instead of using the standard process.

Read on →

Vodafone Business - Telecommunications

Tealium AudienceStream helps Vodafone Business use AI to improve customer engagement. Vodafone turns raw customer signals into real-time insights. This... powers smarter segmentation and predictive engagement. The company delivers more personalized experiences. The CDP drives growth across the business, not just marketing. Vodafone shares impressive results and future plans for data-driven evolution.

Read on →

Spark New Zealand - Telecommunications

Tealium helped Spark New Zealand move from slow, batch marketing to real-time, AI-powered personalisation. Spark New Zealand used Tealium, Snowflake,... and Kapello to connect live customer data and AI decisioning. This new system delivers personalised experiences in under 200 milliseconds. Spark New Zealand now drives millions in extra revenue. Marketers can build, test, and scale campaigns faster across 15 markets.

Read on →

M1 - Telecommunications

Tealium’s Customer Data Platform helped M1, a leading Singapore telecom provider, unify customer data and break down data silos. M1 used Tealium... to create real-time, personalized messaging across web, email, and mobile channels. This led to higher conversions, with 89% of users moving smoothly through key funnel steps and conversion rates for some groups nearly doubling to 7.37%. M1 now processes 700,000 daily events and delivers 77,000 personalized recommendations each day, earning $200,000 in media value annually.

Read on →

A European telecommunications company - Telecommunications

Tealium helped a leading European telecommunications company build a unified, AI-ready data foundation. The company faced fragmented data, limited marketing... automation, and fraud risk. Tealium deployed a standardized data layer and integrated backend sources into a centralized customer data hub. They migrated analytics and marketing tags to a unified system, improving data quality and measurement. Tealium’s AIStream enabled real-time data flow for advanced marketing automation and fraud prevention.

Read on →

A major telecommunications company - Telecommunications

Tealium AIStream helped a major telecommunications company improve call routing. The company used real-time propensity-to-buy scores to send high-potential callers... to a special sales team. This aimed to increase conversion rates and reduce dropped calls. Tealium provided real-time data for the scoring model. Adobe Analytics tracked call and interaction data. The new system routed high-propensity callers directly, instead of using the standard process.

Read on →

Vodafone Business - Telecommunications

Tealium AudienceStream helps Vodafone Business use AI to improve customer engagement. Vodafone turns raw customer signals into real-time insights. This... powers smarter segmentation and predictive engagement. The company delivers more personalized experiences. The CDP drives growth across the business, not just marketing. Vodafone shares impressive results and future plans for data-driven evolution.

Read on →

Spark New Zealand - Telecommunications

Tealium helped Spark New Zealand move from slow, batch marketing to real-time, AI-powered personalisation. Spark New Zealand used Tealium, Snowflake,... and Kapello to connect live customer data and AI decisioning. This new system delivers personalised experiences in under 200 milliseconds. Spark New Zealand now drives millions in extra revenue. Marketers can build, test, and scale campaigns faster across 15 markets.

Read on →

M1 - Telecommunications

Tealium’s Customer Data Platform helped M1, a leading Singapore telecom provider, unify customer data and break down data silos. M1 used Tealium... to create real-time, personalized messaging across web, email, and mobile channels. This led to higher conversions, with 89% of users moving smoothly through key funnel steps and conversion rates for some groups nearly doubling to 7.37%. M1 now processes 700,000 daily events and delivers 77,000 personalized recommendations each day, earning $200,000 in media value annually.

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Hospital & Health Care Case Studies and Customer Success Stories with Tealium

Providence St. Joseph Health (PSJH) - Hospital & Health Care

Tealium AudienceStream helped Providence St. Joseph Health (PSJH) connect patient data across all their brands. PSJH used Tealium to collect... and manage data securely and in line with privacy laws. They built a real-time view of each caller for their call center staff. This improved call center efficiency and gave patients a more personal experience. PSJH could also share data with vendors without exposing personal information.

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Cambia Health Solutions - Hospital & Health Care

Tealium’s Private Cloud helped Cambia Health Solutions build a secure, organization-wide data foundation. Cambia unified patient data from many sources... in real time, improving data quality and privacy. The solution ensured HIPAA compliance and stopped PHI data from reaching unapproved vendors. Cambia used real-time data to improve marketing and patient experiences. They reduced manual work and built a better, more personalized healthcare journey.

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Leading Healthcare Organization - Hospital & Health Care

Tealium helped a leading US healthcare organization implement HIPAA-compliant data collection and analytics. The organization lost key analytics tools after... new OCR guidance in 2022, creating a gap in patient insights. They needed to restore visibility into digital behavior and maintain compliance. A cross-functional team evaluated vendors and chose Tealium. Tealium's solution enabled secure, compliant data collection and actionable insights for better digital experiences.

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Providence St. Joseph Health (PSJH) - Hospital & Health Care

Tealium AudienceStream helped Providence St. Joseph Health (PSJH) connect patient data across all their brands. PSJH used Tealium to collect... and manage data securely and in line with privacy laws. They built a real-time view of each caller for their call center staff. This improved call center efficiency and gave patients a more personal experience. PSJH could also share data with vendors without exposing personal information.

Read on →

Cambia Health Solutions - Hospital & Health Care

Tealium’s Private Cloud helped Cambia Health Solutions build a secure, organization-wide data foundation. Cambia unified patient data from many sources... in real time, improving data quality and privacy. The solution ensured HIPAA compliance and stopped PHI data from reaching unapproved vendors. Cambia used real-time data to improve marketing and patient experiences. They reduced manual work and built a better, more personalized healthcare journey.

Read on →

Leading Healthcare Organization - Hospital & Health Care

Tealium helped a leading US healthcare organization implement HIPAA-compliant data collection and analytics. The organization lost key analytics tools after... new OCR guidance in 2022, creating a gap in patient insights. They needed to restore visibility into digital behavior and maintain compliance. A cross-functional team evaluated vendors and chose Tealium. Tealium's solution enabled secure, compliant data collection and actionable insights for better digital experiences.

Read on →

Providence St. Joseph Health (PSJH) - Hospital & Health Care

Tealium AudienceStream helped Providence St. Joseph Health (PSJH) connect patient data across all their brands. PSJH used Tealium to collect... and manage data securely and in line with privacy laws. They built a real-time view of each caller for their call center staff. This improved call center efficiency and gave patients a more personal experience. PSJH could also share data with vendors without exposing personal information.

Read on →

Cambia Health Solutions - Hospital & Health Care

Tealium’s Private Cloud helped Cambia Health Solutions build a secure, organization-wide data foundation. Cambia unified patient data from many sources... in real time, improving data quality and privacy. The solution ensured HIPAA compliance and stopped PHI data from reaching unapproved vendors. Cambia used real-time data to improve marketing and patient experiences. They reduced manual work and built a better, more personalized healthcare journey.

Read on →

Leading Healthcare Organization - Hospital & Health Care

Tealium helped a leading US healthcare organization implement HIPAA-compliant data collection and analytics. The organization lost key analytics tools after... new OCR guidance in 2022, creating a gap in patient insights. They needed to restore visibility into digital behavior and maintain compliance. A cross-functional team evaluated vendors and chose Tealium. Tealium's solution enabled secure, compliant data collection and actionable insights for better digital experiences.

Read on →
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Automotive Case Studies and Customer Success Stories with Tealium

Morgan Auto Group - Automotive

Tealium's Customer Data Platform and AWS helped Morgan Auto Group unify customer data from many sources. Before, their data was... scattered and hard to use. With Tealium, they now track customer events in real time and follow privacy laws. This gives them a full view of each customer and helps their marketing and analytics teams. They can now personalize customer experiences and lower marketing costs by using real-time data instead of slow, manual processes.

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A Global Automaker - Automotive

Tealium’s CDP helped a global automaker improve digital marketing. The company linked CRM email data with website visits using UTM... parameters. They used Conversions API and Meta Pixel to track events and improve attribution. Lookalike audiences were created for better ad targeting. Results included an 82% capture rate of EDM link users, a 29% boost in contact conversions, a 20% increase in brochure downloads, and a 37% reduction in cost per acquisition for lookalike audiences.

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Rohrman Auto Group - Automotive

Tealium and Snowflake helped Rohrman Auto Group fix their customer data problems. Rohrman had data spread across web, mobile, and... legacy systems, making it hard to see each customer clearly. Tealium’s customer data platform unified over two million records into clean, consented data. The integration enabled near real-time data transfer and better data governance. Rohrman now has a single view of each customer and can use advanced analytics and AI.

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Morgan Auto Group - Automotive

Tealium's Customer Data Platform and AWS helped Morgan Auto Group unify customer data from many sources. Before, their data was... scattered and hard to use. With Tealium, they now track customer events in real time and follow privacy laws. This gives them a full view of each customer and helps their marketing and analytics teams. They can now personalize customer experiences and lower marketing costs by using real-time data instead of slow, manual processes.

Read on →

A Global Automaker - Automotive

Tealium’s CDP helped a global automaker improve digital marketing. The company linked CRM email data with website visits using UTM... parameters. They used Conversions API and Meta Pixel to track events and improve attribution. Lookalike audiences were created for better ad targeting. Results included an 82% capture rate of EDM link users, a 29% boost in contact conversions, a 20% increase in brochure downloads, and a 37% reduction in cost per acquisition for lookalike audiences.

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Rohrman Auto Group - Automotive

Tealium and Snowflake helped Rohrman Auto Group fix their customer data problems. Rohrman had data spread across web, mobile, and... legacy systems, making it hard to see each customer clearly. Tealium’s customer data platform unified over two million records into clean, consented data. The integration enabled near real-time data transfer and better data governance. Rohrman now has a single view of each customer and can use advanced analytics and AI.

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Morgan Auto Group - Automotive

Tealium's Customer Data Platform and AWS helped Morgan Auto Group unify customer data from many sources. Before, their data was... scattered and hard to use. With Tealium, they now track customer events in real time and follow privacy laws. This gives them a full view of each customer and helps their marketing and analytics teams. They can now personalize customer experiences and lower marketing costs by using real-time data instead of slow, manual processes.

Read on →

A Global Automaker - Automotive

Tealium’s CDP helped a global automaker improve digital marketing. The company linked CRM email data with website visits using UTM... parameters. They used Conversions API and Meta Pixel to track events and improve attribution. Lookalike audiences were created for better ad targeting. Results included an 82% capture rate of EDM link users, a 29% boost in contact conversions, a 20% increase in brochure downloads, and a 37% reduction in cost per acquisition for lookalike audiences.

Read on →

Rohrman Auto Group - Automotive

Tealium and Snowflake helped Rohrman Auto Group fix their customer data problems. Rohrman had data spread across web, mobile, and... legacy systems, making it hard to see each customer clearly. Tealium’s customer data platform unified over two million records into clean, consented data. The integration enabled near real-time data transfer and better data governance. Rohrman now has a single view of each customer and can use advanced analytics and AI.

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Hospitality Case Studies and Customer Success Stories with Tealium

Hyatt Hotels Corporation - Hospitality

Tealium’s Conversions API Integrations helped Hyatt Hotels Corporation fix digital marketing tracking issues. Hyatt moved from client-side tracking to server-side... integrations using Tealium EventStream and AudienceStream CDP. This improved data accuracy and match rates for Google Ads. Hyatt could now activate and suppress audiences in real time, saving money on paid campaigns. The solution also preserved key conversion signals for bookings and loyalty sign-ups.

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Cathay - Hospitality

Tealium helped Cathay, Hong Kong’s flagship airline, transform into a premium travel lifestyle brand. The challenge was to scale personalisation... and enable fast experimentation during the pandemic. Tealium’s real-time data platform unified customer profiles and allowed over 100 personalisation use cases each year. Teams launched targeted campaigns using live data, increasing engagement and retention. Time-to-market for new ideas dropped from weeks to days.

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Hyatt Hotels Corporation - Hospitality

Tealium’s Conversions API Integrations helped Hyatt Hotels Corporation fix digital marketing tracking issues. Hyatt moved from client-side tracking to server-side... integrations using Tealium EventStream and AudienceStream CDP. This improved data accuracy and match rates for Google Ads. Hyatt could now activate and suppress audiences in real time, saving money on paid campaigns. The solution also preserved key conversion signals for bookings and loyalty sign-ups.

Read on →

Cathay - Hospitality

Tealium helped Cathay, Hong Kong’s flagship airline, transform into a premium travel lifestyle brand. The challenge was to scale personalisation... and enable fast experimentation during the pandemic. Tealium’s real-time data platform unified customer profiles and allowed over 100 personalisation use cases each year. Teams launched targeted campaigns using live data, increasing engagement and retention. Time-to-market for new ideas dropped from weeks to days.

Read on →

Hyatt Hotels Corporation - Hospitality

Tealium’s Conversions API Integrations helped Hyatt Hotels Corporation fix digital marketing tracking issues. Hyatt moved from client-side tracking to server-side... integrations using Tealium EventStream and AudienceStream CDP. This improved data accuracy and match rates for Google Ads. Hyatt could now activate and suppress audiences in real time, saving money on paid campaigns. The solution also preserved key conversion signals for bookings and loyalty sign-ups.

Read on →

Cathay - Hospitality

Tealium helped Cathay, Hong Kong’s flagship airline, transform into a premium travel lifestyle brand. The challenge was to scale personalisation... and enable fast experimentation during the pandemic. Tealium’s real-time data platform unified customer profiles and allowed over 100 personalisation use cases each year. Teams launched targeted campaigns using live data, increasing engagement and retention. Time-to-market for new ideas dropped from weeks to days.

Read on →

Financial Services Case Studies and Customer Success Stories with Tealium

Legal & General - Financial Services

Tealium’s customer data platform helped Legal & General unify real-time data and boost marketing results. By integrating Tealium CDP with... Snowflake’s AI Data Cloud, they improved call-to-lead conversion by 54% and online purchase conversion by 15%. Legal & General built a lifetime value model for smarter marketing investments. The solution enabled better customer engagement and reduced compliance risk. This case highlights the impact of real-time data integration in financial services.

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Legal & General - Financial Services

Tealium's CDP helped Legal & General improve customer engagement with real-time data. Legal & General faced challenges with fragmented data... and slow manual processes. They needed to reach customers at key moments with relevant information. By integrating Tealium for real-time data and Snowflake for analytics, they made customer data accessible and actionable. This allowed Legal & General to support customers when it mattered most.

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Legal & General - Financial Services

Tealium’s customer data platform helped Legal & General unify real-time data and boost marketing results. By integrating Tealium CDP with... Snowflake’s AI Data Cloud, they improved call-to-lead conversion by 54% and online purchase conversion by 15%. Legal & General built a lifetime value model for smarter marketing investments. The solution enabled better customer engagement and reduced compliance risk. This case highlights the impact of real-time data integration in financial services.

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Legal & General - Financial Services

Tealium's CDP helped Legal & General improve customer engagement with real-time data. Legal & General faced challenges with fragmented data... and slow manual processes. They needed to reach customers at key moments with relevant information. By integrating Tealium for real-time data and Snowflake for analytics, they made customer data accessible and actionable. This allowed Legal & General to support customers when it mattered most.

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Legal & General - Financial Services

Tealium’s customer data platform helped Legal & General unify real-time data and boost marketing results. By integrating Tealium CDP with... Snowflake’s AI Data Cloud, they improved call-to-lead conversion by 54% and online purchase conversion by 15%. Legal & General built a lifetime value model for smarter marketing investments. The solution enabled better customer engagement and reduced compliance risk. This case highlights the impact of real-time data integration in financial services.

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Legal & General - Financial Services

Tealium's CDP helped Legal & General improve customer engagement with real-time data. Legal & General faced challenges with fragmented data... and slow manual processes. They needed to reach customers at key moments with relevant information. By integrating Tealium for real-time data and Snowflake for analytics, they made customer data accessible and actionable. This allowed Legal & General to support customers when it mattered most.

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Pharmaceuticals Case Studies and Customer Success Stories with Tealium

A global pharmaceutical company - Pharmaceuticals

Tealium iQ Tag Management and Tealium EventStream API Hub helped a global pharmaceutical company standardize data collection across 600 digital properties. The company faced... challenges with manual data wrangling and inconsistent customer views. Tealium's solution reduced form fill tracking development time from 2 months to 1 day. The integration with Salesforce Marketing Cloud enabled real-time personalized customer journeys. The company now has a secure, standardized approach to global data collection and compliance.

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Global Pharmaceutical Organization - Pharmaceuticals

Tealium AudienceStream helped a global pharmaceutical organization create a single view of healthcare providers. The company integrated data from offline... and digital channels into their CRM for better sales call prioritization and real-time content personalization. They deployed Tealium across 50+ global websites and improved customer conversion rates by 25% through enhanced chatbot integrations. The solution ensured compliance with privacy laws and reduced IT complexity. The organization also improved ROAS and operational efficiency.

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A global pharmaceutical company - Pharmaceuticals

Tealium iQ Tag Management and Tealium EventStream API Hub helped a global pharmaceutical company standardize data collection across 600 digital properties. The company faced... challenges with manual data wrangling and inconsistent customer views. Tealium's solution reduced form fill tracking development time from 2 months to 1 day. The integration with Salesforce Marketing Cloud enabled real-time personalized customer journeys. The company now has a secure, standardized approach to global data collection and compliance.

Read on →

Global Pharmaceutical Organization - Pharmaceuticals

Tealium AudienceStream helped a global pharmaceutical organization create a single view of healthcare providers. The company integrated data from offline... and digital channels into their CRM for better sales call prioritization and real-time content personalization. They deployed Tealium across 50+ global websites and improved customer conversion rates by 25% through enhanced chatbot integrations. The solution ensured compliance with privacy laws and reduced IT complexity. The organization also improved ROAS and operational efficiency.

Read on →

A global pharmaceutical company - Pharmaceuticals

Tealium iQ Tag Management and Tealium EventStream API Hub helped a global pharmaceutical company standardize data collection across 600 digital properties. The company faced... challenges with manual data wrangling and inconsistent customer views. Tealium's solution reduced form fill tracking development time from 2 months to 1 day. The integration with Salesforce Marketing Cloud enabled real-time personalized customer journeys. The company now has a secure, standardized approach to global data collection and compliance.

Read on →

Global Pharmaceutical Organization - Pharmaceuticals

Tealium AudienceStream helped a global pharmaceutical organization create a single view of healthcare providers. The company integrated data from offline... and digital channels into their CRM for better sales call prioritization and real-time content personalization. They deployed Tealium across 50+ global websites and improved customer conversion rates by 25% through enhanced chatbot integrations. The solution ensured compliance with privacy laws and reduced IT complexity. The organization also improved ROAS and operational efficiency.

Read on →

Consumer Electronics Case Studies and Customer Success Stories with Tealium

a leading global electronics company - Consumer Electronics

Tealium AIStream helped a leading global electronics company improve e-commerce conversions. The company faced high cart abandonment and slow retargeting... with traditional methods. They used Tealium’s TiQ Tag Management and EventStream to collect real-time customer data. Custom business rules and serverless functions enabled fast, AI-driven predictions and dynamic website responses. This solution allowed the company to engage shoppers instantly and increase conversion rates.

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a leading global electronics company - Consumer Electronics

Tealium AIStream helped a leading global electronics company improve e-commerce conversions. The company faced high cart abandonment and slow retargeting... with traditional methods. They used Tealium’s TiQ Tag Management and EventStream to collect real-time customer data. Custom business rules and serverless functions enabled fast, AI-driven predictions and dynamic website responses. This solution allowed the company to engage shoppers instantly and increase conversion rates.

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a leading global electronics company - Consumer Electronics

Tealium AIStream helped a leading global electronics company improve e-commerce conversions. The company faced high cart abandonment and slow retargeting... with traditional methods. They used Tealium’s TiQ Tag Management and EventStream to collect real-time customer data. Custom business rules and serverless functions enabled fast, AI-driven predictions and dynamic website responses. This solution allowed the company to engage shoppers instantly and increase conversion rates.

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Insurance Case Studies and Customer Success Stories with Tealium

Mutual of Omaha - Insurance

Tealium's Customer Data Platform helped Mutual of Omaha use first-party data for real-time personalization. The company unified policy data from... many sources to build complete customer profiles. Tealium's CDP made this data available instantly on the website, enabling targeted cross-selling. The solution addressed strict security needs and kept event volume costs low. Mutual of Omaha now delivers relevant product offers to customers at the right time.

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Mutual of Omaha - Insurance

Tealium's Customer Data Platform helped Mutual of Omaha use first-party data for real-time personalization. The company unified policy data from... many sources to build complete customer profiles. Tealium's CDP made this data available instantly on the website, enabling targeted cross-selling. The solution addressed strict security needs and kept event volume costs low. Mutual of Omaha now delivers relevant product offers to customers at the right time.

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Mutual of Omaha - Insurance

Tealium's Customer Data Platform helped Mutual of Omaha use first-party data for real-time personalization. The company unified policy data from... many sources to build complete customer profiles. Tealium's CDP made this data available instantly on the website, enabling targeted cross-selling. The solution addressed strict security needs and kept event volume costs low. Mutual of Omaha now delivers relevant product offers to customers at the right time.

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Apparel & Fashion Case Studies and Customer Success Stories with Tealium

TWINSET - Apparel & Fashion

Tealium Customer Data Platform helped TWINSET, a premium fashion retailer, improve its customer data management. TWINSET wanted to gather and... use real-time data from many sources but could not do this with its old CRM. By switching to Tealium, TWINSET could connect data from all channels and use it for better marketing. As a result, TWINSET saw a 54% increase in Google Ads conversion rate and over 80% increase in Meta responsive audience conversions. The solution also kept customer data secure and private.

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TWINSET - Apparel & Fashion

Tealium Customer Data Platform helped TWINSET, a premium fashion retailer, improve its customer data management. TWINSET wanted to gather and... use real-time data from many sources but could not do this with its old CRM. By switching to Tealium, TWINSET could connect data from all channels and use it for better marketing. As a result, TWINSET saw a 54% increase in Google Ads conversion rate and over 80% increase in Meta responsive audience conversions. The solution also kept customer data secure and private.

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TWINSET - Apparel & Fashion

Tealium Customer Data Platform helped TWINSET, a premium fashion retailer, improve its customer data management. TWINSET wanted to gather and... use real-time data from many sources but could not do this with its old CRM. By switching to Tealium, TWINSET could connect data from all channels and use it for better marketing. As a result, TWINSET saw a 54% increase in Google Ads conversion rate and over 80% increase in Meta responsive audience conversions. The solution also kept customer data secure and private.

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Consumer Goods Case Studies and Customer Success Stories with Tealium

L’Oréal SAPMENA - Consumer Goods

Tealium’s Customer Data Platform helped L’Oréal SAPMENA unify customer data across 15 markets. The team connected data from 36 brands... for real-time personalisation and smarter media buying. Marketers now launch campaigns faster, moving from weeks to days. The solution reduced technical bottlenecks and improved privacy controls. L’Oréal can now adapt quickly to local market needs and regulations.

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L’Oréal SAPMENA - Consumer Goods

Tealium’s Customer Data Platform helped L’Oréal SAPMENA unify customer data across 15 markets. The team connected data from 36 brands... for real-time personalisation and smarter media buying. Marketers now launch campaigns faster, moving from weeks to days. The solution reduced technical bottlenecks and improved privacy controls. L’Oréal can now adapt quickly to local market needs and regulations.

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L’Oréal SAPMENA - Consumer Goods

Tealium’s Customer Data Platform helped L’Oréal SAPMENA unify customer data across 15 markets. The team connected data from 36 brands... for real-time personalisation and smarter media buying. Marketers now launch campaigns faster, moving from weeks to days. The solution reduced technical bottlenecks and improved privacy controls. L’Oréal can now adapt quickly to local market needs and regulations.

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Internet Case Studies and Customer Success Stories with Tealium

JobCloud - Internet

Tealium AudienceStream helped JobCloud improve user journeys with AI-powered personalization. JobCloud wanted to make job searching and recruiting easier for... users. They needed better data for tracking and personalization. Tealium provided tools for user-stitching, audience creation, and strong data governance. JobCloud used Tealium to launch AI projects for both recruiters and jobseekers. This led to more relevant job descriptions and improved experiences for users.

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JobCloud - Internet

Tealium AudienceStream helped JobCloud improve user journeys with AI-powered personalization. JobCloud wanted to make job searching and recruiting easier for... users. They needed better data for tracking and personalization. Tealium provided tools for user-stitching, audience creation, and strong data governance. JobCloud used Tealium to launch AI projects for both recruiters and jobseekers. This led to more relevant job descriptions and improved experiences for users.

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JobCloud - Internet

Tealium AudienceStream helped JobCloud improve user journeys with AI-powered personalization. JobCloud wanted to make job searching and recruiting easier for... users. They needed better data for tracking and personalization. Tealium provided tools for user-stitching, audience creation, and strong data governance. JobCloud used Tealium to launch AI projects for both recruiters and jobseekers. This led to more relevant job descriptions and improved experiences for users.

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Other Industry Case Studies and Success Stories with Tealium

Bahia Principe Hotels & Resorts - Hospitality - Large

Tealium helped Bahia Principe Hotels & Resorts unify guest data and deliver personalized experiences. The company used Tealium to break... down data silos and create a single customer view. This enabled more relevant guest interactions and boosted direct bookings. Tealium's real-time data orchestration improved operations and increased guest loyalty. The solution supported hyper-personalization and maximized profitability across all touchpoints.

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A leading pharmaceutical company - Pharmaceuticals - Very Large

Tealium's real-time customer data platform helped a leading pharmaceutical company shift to a direct-to-consumer model. The company unified behavioral, CRM,... and media data for a 360-degree consumer view. This enabled personalized digital experiences and improved patient engagement. The new platform increased prescription conversions and optimized media spend. The company now delivers better patient support and business results.

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Bahia Principe Hotels & Resorts - Hospitality - Large

Tealium helped Bahia Principe Hotels & Resorts unify guest data and deliver personalized experiences. The company used Tealium to break... down data silos and create a single customer view. This enabled more relevant guest interactions and boosted direct bookings. Tealium's real-time data orchestration improved operations and increased guest loyalty. The solution supported hyper-personalization and maximized profitability across all touchpoints.

Read on →

A leading pharmaceutical company - Pharmaceuticals - Very Large

Tealium's real-time customer data platform helped a leading pharmaceutical company shift to a direct-to-consumer model. The company unified behavioral, CRM,... and media data for a 360-degree consumer view. This enabled personalized digital experiences and improved patient engagement. The new platform increased prescription conversions and optimized media spend. The company now delivers better patient support and business results.

Read on →

A leading pharmaceutical company - Pharmaceuticals - Very Large

Tealium's real-time customer data platform helped a leading pharmaceutical company shift to a direct-to-consumer model. The company unified behavioral, CRM,... and media data for a 360-degree consumer view. This enabled personalized digital experiences and improved patient engagement. The new platform increased prescription conversions and optimized media spend. The company now delivers better patient support and business results.

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Bahia Principe Hotels & Resorts - Hospitality - Large

Tealium helped Bahia Principe Hotels & Resorts unify guest data and deliver personalized experiences. The company used Tealium to break... down data silos and create a single customer view. This enabled more relevant guest interactions and boosted direct bookings. Tealium's real-time data orchestration improved operations and increased guest loyalty. The solution supported hyper-personalization and maximized profitability across all touchpoints.

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Customer Success Stories of Tealium

 

Tealium customers achieve 25% increase in return-on-ad spend via CAPI integration capabilities

Tealium customers have experienced a 25% increase in return-on-ad spend through the company's CAPI integration capabilities.

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