Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Agility Monitoring and Media Intelligence Services helped a global pharmaceutical brand improve its communications reporting. The client needed to track brand awareness and reputation in North Americ...a and compare with competitors. Agility built a custom dashboard to show key KPIs and metrics on a single slide. The dashboard made it easy for leadership to see results across media, social, events, and employee engagement. The solution unified data from different teams and gave clear, visual reports each quarter.
Proven Live Chat Use Cases for Pharmaceuticals Teams
Pfizer
- Pharmaceuticals
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Vendavo helped Cencora improve profitability and optimize margins. Cencora used Vendavo to streamline pricing operations and manage complex pricing at product and customer levels. The solution enable...d the pricing team to focus on strategic initiatives and align with sales and finance. Cencora closed revenue gaps and drove margin growth while meeting customer agreement constraints. Consistent results increased stakeholder trust and made future improvements easier.
One of the largest life sciences companies in the world
- Pharmaceuticals
A large life sciences company needed to improve its pricing capabilities to stay competitive. After two major acquisitions, the pricing team grew and transaction volume increased significantly. The c...ompany's existing pricing software couldn't handle the data volume. They chose Zilliant to help with intelligent pricing solutions.
One of the largest life sciences companies in the world
- Pharmaceuticals
A large life sciences company needed to improve its pricing capabilities to stay competitive. After two major acquisitions, the pricing team grew and transaction volume increased significantly. The c...ompany's existing pricing software couldn't handle the data volume. They chose Zilliant to help with intelligent pricing solutions.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
One of the largest life sciences companies in the world
- Pharmaceuticals
A large life sciences company needed to improve its pricing capabilities to stay competitive. After two major acquisitions, the pricing team grew and transaction volume increased significantly. The c...ompany's existing pricing software couldn't handle the data volume. They chose Zilliant to help with intelligent pricing solutions.
Apparound helps Innova improve pharmacy sales with sales force automation. Innova needed a tool to create error-free quotes fast and support salespeople on the go. Apparound replaced manual, paper-ba...sed processes with a digital platform. Salespeople quickly learned the system and now work more efficiently. The solution makes customer care faster and improves productivity.
Moderna uses IBM Quantum to improve mRNA medicine development. The company faces challenges in optimizing mRNA sequences for new treatments. Quantum computing helps Moderna solve complex problems tha...t classical computers cannot handle. Moderna and IBM use quantum algorithms and risk assessment methods to predict mRNA behavior. This partnership aims to speed up the creation of life-saving medicines. Moderna believes quantum computing will help scale their progress in biotechnology.
Janricsan Pharma Private Limited improved their field service operations with Fieldproxy. They used real-time dashboards and geofencing for task allocation. Operations were moved online, making it ea...sier for sales teams to access data. This helped them save time and increase revenue.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Simulmedia used its TV+ platform to help a leading OTC brand during cold and flu season. The brand faced tough competition and unpredictable demand in Q4. Simulmedia combined linear TV and connected ...TV for broad and precise reach. The campaign used custom audience targeting and real-time data optimization. Results included 90 million unique individuals reached, a 274% lift in web traffic, and a 13% boost in profit ROI.
Strike Social ran a TikTok ad campaign for Eli Lilly and Company to boost awareness of Taltz, a treatment for plaque psoriasis. The campaign used hashtag targeting and real-time budget shifts to reac...h the right audience. Compliance was a top priority, with all creative assets pre-cleared for approval. The campaign delivered 9.8 million 6-second focused views and over 200,000 engagements. Cost-per-view was 54% more efficient than guaranteed benchmarks.
Zefr Max helped a major pharmaceutical brand improve YouTube ad performance for their opioid use disorder medication. The brand used Zefr's bid optimizer and self-service tools to increase reach and ...ensure brand safety. The campaign achieved 15.1% more efficient CPMs, saving $131,000 in total and $1,300 per day. Reach grew by 7.9% with 655 million total impressions. Suitability improved by 6.4% compared to YouTube benchmarks, with 97 million optimizations applied.
Loftware Spectrum helped GSK standardize and centralize its labeling process. GSK replaced a 20-year-old legacy system with a global solution. SAP label print times dropped by 98%. Label design time ...fell by 75%. Label design costs went down by 66%. Centralization gave GSK real-time insight and reduced complexity.
Storyteq helped Haleon speed up global content creation and localization. Haleon used Storyteq's brand portals, digital asset management, workflow, and analytics tools. The platform enabled Haleon to... cut creative production time by 40% and reduce production costs by 50%. Over 10,000 assets were downloaded from the brand portal, and 100+ campaign pages were configured. Haleon now serves 150 target markets and produces 80-120 video assets per week.
Understanding Chatbot Impact in Pharmaceuticals: Real Customer Outcomes
Arrotex Pharmaceuticals
- Pharmaceuticals
Algo's automated replenishment platform helped Arrotex Pharmaceuticals improve its supply chain. Arrotex faced problems with high labor and transportation costs and too much time spent on stock monit...oring. The solution used demand forecasting and automated ordering to cut down on manual work. Pharmacists now spend less time on stock and more time helping customers. The new system also reduces labor and transport costs by making restocking more efficient.
Understanding Digital Signature Impact in Pharmaceuticals: Real Customer Outcomes
Pfizer
- Pharmaceuticals
MSB Docs helped Pfizer transform its documentation processes. Pfizer used to rely on manual, paper-based workflows that caused delays and high costs. With MSB Docs, Pfizer integrated digital signing ...into its Chemistry Electronic Notebooks. This allowed chemists to sign and archive documents instantly. Pfizer achieved 85% cost savings, a 90% increase in speed and agility in drug development, and a 95% improvement in documentation efficiency.
Pharmaceuticals Implementation Playbook: Talent Management Best Practices
DR. KADE
- Pharmaceutical Manufacturing
Leapsome helped DR. KADE bring together goal management, onboarding, and employee surveys in one platform. The Goals module improved transparency and task prioritization. Employees gave positive feed...back on onboarding and learning paths because of Leapsome's easy-to-use design. Semi-annual employee surveys strengthened feedback culture. Participation rates in surveys increased, which DR. KADE credits to Leapsome's usability.
Eightfold Talent Intelligence helped Bayer transform its talent management. Bayer scaled its Talent Marketplace from 16,000 to 100,000 employees in eight months. The company improved talent agility a...nd skill visibility. Bayer now aligns talent to key work and prepares for future growth. Leaders say Eightfold enabled talent flow at scale and drove business transformation.
Pharma and biotech companies faced high employee turnover and low engagement. They struggled with remote and dispersed teams, especially after Brexit and Covid-19. They lacked strong communication an...d performance management systems. They used an HR solution to help with talent management and communication. Many companies saw positive results after using this solution.
Bob helped Montu scale from 30 to 450 employees in 18 months. Montu used Bob’s HCM platform for real-time people analytics and remote onboarding. The people team tracked KPIs and shared insights with... the C-suite. Bob’s modular platform let Montu add new features as they grew. Montu built consistent onboarding and improved workforce planning with Bob.
Beamery helped AstraZeneca improve their candidate experience. AstraZeneca used Beamery to attract the right talent and manage candidate relationships better. The platform let recruiters offer altern...ative roles to candidates and connect talent teams globally. AstraZeneca says Beamery helps them build a strong employer brand and a great candidate journey. Leaders at AstraZeneca value Beamery's innovation and future-focused approach.
MentorcliQ helped Takeda run strong and consistent mentoring programs. Takeda used MentorcliQ's mentoring software to support employee development. The focus was on making every mentoring program eff...ective. Takeda saw improved consistency across their mentoring efforts. The solution supported their talent and learning goals.
Real Results: Security Customer Stories from Pharmaceuticals
AstraZeneca
- Pharmaceuticals
AstraZeneca had problems with its old software management system. Employees found it hard to use, and managing over 3,700 applications was slow and manual. AstraZeneca used Flexera’s App Broker and F...lexNet Manager Suite to improve software asset management. They made a new app store for employees that was easier to use. In the first year, AstraZeneca saved nearly $2 million in labor costs. The company also reduced its software catalog by 89% and freed up 25,000 hours each year for other work.
Proven Bot Platform Use Cases for Pharmaceuticals Teams
A leading pharmaceutical company
- Pharmaceuticals
Cognigy.AI helped a leading pharmaceutical company speed up the launch of a new drug. The sales team needed to meet pharmacists quickly and manage sales tasks while on the road. The company used Cogn...igy.AI to create a voice-based virtual assistant that connects with Salesforce. Sellers could access customer data and manage meetings hands-free. This solution made the sales process faster and easier for the team.
Progress Data Platform helped a pharmaceutical leader fix slow and fragmented R&D search. The company used MarkLogic and Semaphore to build a new search system with Retrieval-Augmented Generation and... semantic AI. The new solution increased correct answers by 73%. Poor-quality answers dropped by 41%. Top-result click rates rose to 70%. The company now finds information faster and trusts the results more.
Global Pharmaceutical Organization
- Pharmaceuticals
Tealium AudienceStream helped a global pharmaceutical organization create a single view of healthcare providers. The company integrated data from offline and digital channels into their CRM for bette...r sales call prioritization and real-time content personalization. They deployed Tealium across 50+ global websites and improved customer conversion rates by 25% through enhanced chatbot integrations. The solution ensured compliance with privacy laws and reduced IT complexity. The organization also improved ROAS and operational efficiency.
Custobar helped PharmaMarket, an online pharmacy, improve email marketing and customer segmentation. PharmaMarket struggled with data management and limited automation using their old tool. With Cust...obar, they gained better data quality, seamless e-commerce integration, and easy customer segmentation. They reactivated 4,000 inactive customers and sent 90,000 reminder emails, leading to over 1,100 purchases in three days. These campaigns drove an 80% increase in customer lifetime value.
An international pharmaceutical and diagnostics company
- Pharmaceuticals
Redpoint CDP helped a global pharmaceutical and diagnostics company connect systems and centralize data. The company used the platform to personalize content for healthcare professionals and patients.... Redpoint CDP enabled real-time messaging, persona-based intelligence, and 1:1 personalization. The company launched the platform in eight weeks and integrated data from many sources. Marketers started A/B testing content and business users could easily create segments and journeys.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Understanding Lead Generation Impact in Pharmaceuticals: Real Customer Outcomes
Dycem
- Pharmaceuticals
CANDDi helped Dycem identify new leads and track website visitors. Dycem used CANDDi to see what products prospects liked and target them better. The platform let Dycem segment visitors by location a...nd time on site. Email campaigns became more tailored, leading to fewer opt-outs and more clicks. Dycem quickly saw new sales from CANDDi and improved their website using insights from the tool.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Publicate helped IntegriChain align their global team with easy-to-build internal newsletters. IntegriChain used Publicate to send meeting summaries, announcements, and updates to 700 employees acros...s multiple countries. The platform made it simple to design engaging newsletters, track analytics, and collaborate on content. As a result, IntegriChain saw increased engagement, faster response times, and improved brand consistency in their communications.
CWT Meetings & Events used InEvent to run the PTD Technology Forum for a Fortune 500 pharmaceutical client. The event had over 600 attendees from around the world. CWT faced challenges with logistics..., attendee engagement, and smooth operations. They used magic links for easy registration and technology to manage speakers and activities. This helped deliver a user-friendly and engaging experience for all participants.
Eventtia helped Pierre Fabre manage over 370 events across 130 countries. The platform replaced fragmented workflows with a unified event management system. Pierre Fabre used Eventtia to create custo...m registration forms and branded websites. The solution improved attendee experiences and saved time. Eventtia's support team trained staff and made adoption easy. Pierre Fabre reached 80,000 participants and gained better data insights.
Eventogy helped Sinclair, a global aesthetics company, manage events of all sizes. Sinclair needed more structure, better visibility, and compliance for its international event program. Eventogy prov...ided a unified platform with CRM integration, custom workflows, and a global calendar. The platform improved event consistency, compliance, and real-time attendee tracking. Event managers saved time by reusing templates and found the system easy to use.
Swoop used its privacy safe real world health data to help a pharmaceutical brand reach patients with a mental health condition. The brand targeted a niche segment on CTV platforms. About 20% of expo...sed ideal patients made a doctor’s appointment within three months. The campaign outperformed industry benchmarks by 12 times. Swoop enabled safe and effective patient targeting for sensitive health campaigns.
A global pharma and personal health manufacturer
- Pharmaceuticals
SAP margin optimization solutions by Vistex helped a global pharma and personal health manufacturer gain full visibility into contracts and streamline audits. The company faced challenges with limite...d contract visibility, inconsistent pricing, and complex rebate management. Vistex provided an integrated SAP solution, improving audit trails and business processes in just 9 months. The solution enabled better pricing analysis, rebate tracking, and deal management. The company reduced total agreements by 60%, cutting manual work and boosting efficiency.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
The Match game helped PPD, Inc. improve training retention. Amy Chapman used the game during a long training rollout. People who played the game scored 21% better on the post test than those who did ...not. The solution made learning more engaging. This shows the value of gamified training in the pharmaceuticals industry.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Sponge Learning created VaxSim, a business simulation for GSK Vaccines. The goal was to help new employees understand business structure and strategy. The simulation used blended learning, gamificati...on, and real-world scenarios. Teams made decisions in a simulated financial year. 100% of participants enjoyed the experience. 90% said it would help them in their future job.
Dokeos LMS helps drugstore pharmacists improve their reasoning skills. The platform uses multiple choice tests to assess how pharmacists make decisions based on evidence. This approach helps pharmaci...sts confirm or reject ideas using real experience. Dokeos LMS supports better training and assessment for pharmacy teams. The solution aims to boost learning outcomes in the pharmaceutical sector.
A leading pharmaceutical company
- Pharmaceuticals
Infopro Learning helped a leading pharmaceutical company redesign its digital fluency program. The challenge was information overload from multiple learning journeys, which reduced efficiency. Infopr...o Learning created short, video-based micro-learning modules with interactive elements. The new program led to over 1,000 course completions and a 4 out of 5 net promoter score. Learner engagement increased and patient outcomes improved.
Learn365 helped Affimed, a biotech and pharmaceutical company, move from a paper-based training system to a digital platform. The company needed a better way to manage mandatory training for over 150... employees. With Learn365, Affimed streamlined training, improved oversight, and reduced manual work. Employees now access training easily through Microsoft 365 tools. The new system increased compliance, made reporting easier, and improved the training experience for everyone.
Totara Learn helped Charles River replace their old LMS and manual systems. The company needed to deliver consistent, compliant training for over 19,000 employees in 22 countries. Totara Learn enable...d blended learning, compliance tracking, and integration with HR systems. Charles River saved over $3 million and 1,000 learning administration hours in one year. The platform also supported accreditation, localization, and remote learning needs.
UpsideLMS helped Zydus Lifesciences improve their learning and development. Zydus needed to standardize training across global teams. Their old training was not scalable and needed too much manual wo...rk. UpsideLMS gave them a custom-branded platform. It made training easier and more cost-effective. The system helped Zydus meet regulatory rules and boosted employee engagement. The platform is easy to use and works well with their HRMS.
Roche Diagnostics had trouble with complex training schedules and underused equipment. Scheduling live training used to take six days and needed help from people outside the training team. With Admin...istrate, 90% of scheduling work now takes just ten minutes. Roche now uses their training resources fully and saves time with automated tasks. They saw a 300% increase in training ROI after using Administrate.
Continu helped PDMI build a learning culture. PDMI needed a better way to train employees and meet compliance needs. Before, they used spreadsheets and email for HIPAA training. With Continu, they cr...eated, assigned, and tracked training in one place. They reached 100% system usage and saw a 20% increase in self-directed learning. Employees now have more ways to learn and grow.
Eurekos LMS helped Salience Learning create a blended learning program for pharmaceutical professionals. The goal was to improve decision-making skills for people with busy schedules. The program use...d both online and in-person training. This approach aimed to make learning stick and support life-saving changes. Salience Learning used Eurekos to deliver flexible, effective training for the pharmaceutical industry.
Trakstar Learn helps Microbix improve employee training and compliance. Microbix needed to move away from paperwork and old training methods. They chose Trakstar Learn for flexible, digital training.... Now, almost all training content is specific to Microbix operations. Employees can complete training anytime, which fits their busy schedules. This supports protocol and process compliance for the company.
SumTotal LMS helps a pharmaceutical company meet strict audit and compliance rules. The company needed to quickly show proof of employee training for government audits. SumTotal’s LMS provides electr...onic signatures, tracks changes to records, and delivers data on demand. The solution makes it easy to prepare for audits and reduces the risk of noncompliance. Leaders can see training gaps and keep employees up to date on certifications.
Gametize helped a global healthcare company launch the OneWorld platform to boost employee engagement during a major organizational change. The company merged its vaccines and pharmaceuticals divisio...ns and needed a fun way to teach new processes. OneWorld used videos, quizzes, and rewards to make learning interactive. Employees completed 43,348 modules, with an average of 156 completions per person. The platform achieved over 63% engagement, uniting teams and improving knowledge retention.
Understanding E-Commerce Software Impact in Pharmaceuticals: Real Customer Outcomes
Natural Chemist
- Pharmaceuticals
Unbxd PIM helped Natural Chemist organize product information. The company improved SEO ranking and saw a 40% increase in product page visits. They managed a 3x increase in SKUs with the same resourc...es. The PIM solution enabled seamless integration and real-time results. Content enrichment and keyword validation boosted their digital catalog management.
Akeneo helps Shop Apotheke Europe manage product data for the future. The company did not know how flexible a PIM could be before using Akeneo. Akeneo supports the company with product information ma...nagement. This helps Shop Apotheke Europe keep their data viable. The solution improves how they handle product data.
Spott helped Multipharma make interactive Google Display ads. Users could click and explore dog products in the ads. Multipharma saw a 155% higher click-through rate. They also cut their cost per cli...ck by 60%. The ads brought more traffic to their site without extra spending.
DynamicWeb helped Bomedys modernize its outdated IT system. Bomedys needed a flexible and scalable solution to support growth and improve efficiency. DynamicWeb integrated CRM, ERP, eCommerce, and PI...M with Microsoft Dynamics 365. The B2B customer portal reduced customer inquiries and saved time. Integration with Multisafepay cut payment processing costs. Bomedys saw better efficiency and higher customer satisfaction after the change.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
Real Results: Email Security Customer Stories from Pharmaceuticals
AgiLab
- Pharmaceuticals
AgiLab integrated ONLYOFFICE editors into its platform to help researchers manage documents securely and work together better. The team chose ONLYOFFICE over Microsoft Office because it was easy to i...ntegrate and worked well with MS formats. With ONLYOFFICE, AgiLab users can export and import Office documents, do complex calculations, and view reports. The integration speeds up collaboration and keeps the work environment secure. AgiLab's CEO says the partnership made it easy to set up lab notebooks for teams.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Veeva Study Startup helped AstraZeneca speed up study start-up. The company used the platform to make site activation faster. This improved their clinical trial process. AstraZeneca optimized workflo...ws and reduced delays. The solution made it easier to manage studies. The result was a more efficient start for clinical trials.
X-Docs by Formpipe helped Norsk Medisinsk Syklotronsenter, a Norwegian pharmaceutical company. The company used X-Docs to improve their document management. The solution made it easier to handle docu...ments. This helped the company work better and faster. The case shows how X-Docs supports the pharmaceutical industry with document control.
CARA Platform helped Pfizer move away from legacy systems. Pfizer used CARA to manage 18 million documents and support 40,000 users. The platform replaced four systems and improved user experience. C...ARA enabled better management of regulatory, quality, legal, and labelling documents. Pfizer saw cost savings and needed less training for staff.
A subsidiary of a global leader in pharmaceuticals and chemicals
- Pharmaceuticals
Componize CCMS helped a subsidiary of a global leader in pharmaceuticals and chemicals improve their technical documentation. The company faced challenges with manual versioning, team collaboration, ...and compliance with international standards. Componize CCMS automated version control, enabled real-time collaboration, and provided detailed audit trails. This led to improved efficiency, enhanced accuracy, and easier compliance. The team now manages documentation faster and with fewer errors.
DocuXplorer helped DeliverIt Pharmacy automate their accounts payable document management. Before, the accounts payable manager spent a week driving between four locations to handle invoices and appr...ovals. With DocuXplorer, they cut weeks off their approval process and improved financial record accuracy. The new system reduced manual work, saved time, and lowered costs, including less money spent on gasoline. Staff now process payments faster and access documents in real time.
MasterControl helped Almac Sciences speed up contract manufacturing. Almac Sciences used electronic batch records to improve their process. The company moved from paper to digital records. This made ...their work faster and more accurate. Almac Sciences now delivers products to clients more quickly. The switch to MasterControl made their manufacturing more efficient.
A leading digital healthcare company (pharma firm)
- Pharmaceuticals
A leading digital healthcare company wanted to make content faster. Their old way was slow and used a lot of manual work. They used Scalenut's AI tools to plan, research, and create content. The new ...system made content production much quicker. They reached 2 million monthly organic visitors and ranked for 3.9 million keywords. Their digital presence grew a lot with Scalenut.
Egnyte helped BridgeBio, a commercial-stage biopharma company, centralize data management for over 200 GxP users. BridgeBio faced challenges with fragmented systems and compliance across subsidiaries... and partners. Egnyte’s cloud-based GxP platform unified permissions, improved security, and enabled consistent governance. The company reduced legal, financial, and compliance risks and validated the platform in three months. BridgeBio now manages data efficiently and meets regulatory requirements.
MilliporeSigma used Laserfiche to create a central hub for testing data. The company needed to standardize and centralize packaging test data to meet strict industry regulations. They implemented the... STARS system using Laserfiche Forms and workflows. This solution cut review and report generation time by 85%. It also reduced manual errors and improved data transparency.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Progress Data Platform helped a pharmaceutical leader fix slow and fragmented R&D search. The company used MarkLogic and Semaphore to build a new search system with Retrieval-Augmented Generation and... semantic AI. The new solution increased correct answers by 73%. Poor-quality answers dropped by 41%. Top-result click rates rose to 70%. The company now finds information faster and trusts the results more.
Mylan wanted to grow its market reach and strengthen its brand. They used Advantage CSP Health Portal to build a health platform without technology or vendor restrictions. Mylan created the Health Co...ach program to help patients and encourage brand loyalty. They also built the Med Mentor app to help patients take their medications. The results included increased brand awareness, improved healthcare outcomes, and more sales through pharmacy partnerships.
Contentstack helps Waltz Health run its pharmaceutical marketplace. Waltz Health uses Contentstack to manage digital content. The platform supports their proprietary marketplace. Contentstack powers ...their content operations. This helps Waltz Health deliver digital experiences for their users.
KNIME Analytics Platform helped a large chemical company automate the extraction of hazard information from thousands of Safety Data Sheets. The manual process took weeks and was prone to human error.... With KNIME, the company used text mining and PDF parsing to quickly gather key data like CAS numbers and risk phrases. The workflow reduced manual work and improved risk management. The open source platform also lowered the risk of mistakes.
Gilead Sciences is a global biopharmaceutical company. They needed to improve master data management and compliance. They used Informatica Intelligent Data Management Cloud to support a data mesh fra...mework. This helped manage, govern, and provide self-service access to data. The solution improved competitive differentiation and data-driven business transformation. It enabled faster, cost-effective drug development, discovery, and commercialization.
Logicbroker helped ZAGENO automate its B2B marketplace for lab supplies. ZAGENO used Logicbroker’s customizable business rules, supplier tools, and seamless integrations to connect hundreds of suppli...ers and manage tens of millions of SKUs. Scientists and lab managers saved hours each week on order management. Automated reports, invoicing, and shipping information reduced manual work and improved efficiency. Logicbroker’s APIs and webhooks made integration fast and easy for ZAGENO’s team.
Jedox helped Rommelag speed up the consolidation of 24 subsidiaries. Before, Rommelag used Excel, which was slow and hard to manage. With Jedox, they automated and centralized their financial consoli...dation, planning, and reporting. The new system made the process four times faster. Now, Rommelag has real-time data, better reporting, and can easily add new subsidiaries.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Phrazor helped Torrent Pharma improve salesforce effectiveness and medical representative productivity. Torrent Pharma's sales team struggled with manual data extraction and hard-to-understand report...s. Phrazor automated report generation, delivering 4500+ personalized reports monthly. The solution saved 584 man-hours per month and made insights easy to understand. Medical representatives could now track performance, spot growth opportunities, and act on data-driven recommendations.
C3 AI Process Optimization helped a global pharmaceutical company improve batch manufacturing yield. The company faced delays and manual work in analyzing batch data, making it hard to act on insight...s. C3 AI deployed its solution in 5 months, unifying 4 years of data from multiple systems. The new system provided real-time yield prediction and fast access to historical data. This reduced manual analysis time and improved decision-making for process engineers.
Designer Cloud helped IQVIA speed up clinical trial data processing. Before, it took 1 to 2 months to standardize data. Now, it takes just 1 to 2 days. IQVIA saves $1.2 million in overhead costs each... year. They cut turnaround time for clinical studies by 92%. Prediction accuracy increased 4 times. This lets IQVIA deliver faster healthcare breakthroughs.
Johnson & Johnson used Precisely solutions to build a business case for change. They focused on improving data quality and integration. The company aimed to enhance customer engagement and data gover...nance. The case highlights how Johnson & Johnson leveraged Precisely products to support business transformation. Results and specific metrics are not mentioned in the content.
TARGIT Decision Suite helped Dechra Veterinary Products replace manual Excel-based reports with automated business intelligence dashboards. Dechra needed to simplify data management and improve decis...ion-making across departments. TARGIT embedded dashboards into Salesforce, giving sales teams direct access to key data. The solution made it easy for both technical and non-technical users to create and share reports. Dechra now spends more time on strategy and less on manual data work.
Novo Nordisk faced challenges with their commercial analytics due to rapid growth and high demand for data-driven insights. They needed faster and more flexible analytics solutions. Tellius' AI-power...ed platform was integrated to provide self-service analytics and automated insights. Initially, there was resistance from users accustomed to traditional tools. By repositioning Tellius as a complementary tool and providing targeted training, adoption improved. The platform enabled faster, flexible analytics, enhancing sales effectiveness and operational efficiency.
AnyLogic helped a pharmaceutical company choose a marketing strategy using agent-based modeling. The company used simulation to test different marketing approaches. This allowed them to see possible ...outcomes before making decisions. The solution focused on healthcare marketing. The case shows how simulation can support better business choices in the pharmaceutical industry.
Global Pharmaceutical Manufacturer
- Pharmaceuticals
AnswerRocket helped a Global Pharmaceutical Manufacturer improve analytics efficiency. The Commercial Analytics team used AnswerRocket’s AI-powered platform to automate brand report analysis and stre...amline executive presentations. Before, teams struggled with manual data gathering and large PowerPoint decks. Now, automated decks save time and reduce operational overhead. Teams can access insights faster and focus on analytics, not manual reporting.
MediSpend used GoodData to help life sciences companies track and report payments to healthcare professionals. Manual tracking was slow and risky. GoodData’s analytics and Life Cycle Management made ...onboarding faster and easier. MediSpend Insights now gives customers visual dashboards and actionable analytics. About 35 to 40 percent of MediSpend’s customers use the Insights platform.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
ubisend automated the employee onboarding process for a global pharmaceutical company with over 5,700 employees. The company faced a complex, evolving onboarding workflow that slowed HR and managemen...t. ubisend's chatbot platform replaced manual form processing with a conversational workflow, integrating with spreadsheets for real-time data. Management now reviews completed forms in minutes, not hours. The solution reduced admin workload and improved onboarding speed.
The Bot Platform helped GSK automate employee onboarding, project management, and engagement. GSK used bots to standardize processes and improve accessibility. The onboarding assistant saved HR teams... many hours by automating routine tasks. Over 10,000 employees participated in a multi-language survey powered by bots. A compliance rollout bot supported more than 24,000 employees, making adoption easier and saving time for comms and IT teams. GSK praised the platform for its simplicity and user-friendly design.
Adspert helped Fliegende-Pillen.de manage Amazon Ads for their large product range. Manual bidding was too hard and took too much time. Adspert automated over 74,000 bid changes and gave more than 90...0 keyword suggestions. The team saved over 240 man-hours in three months. Their ACoS target was met and even exceeded. The customer rates Adspert highly for being innovative and personal.
Bayer used InMarket’s Audiences, Preceptivity, and Moments solutions to promote its 'Health for All' campaign. The goal was to increase awareness of Bayer’s product portfolio and drive sales across m...ultiple retailers. Bayer targeted women ages 30-55+ interested in health and wellness, using geo-location and real-time engagement in pharmacy and drug stores. The campaign helped Bayer stand out to shoppers and boost incremental sales and return on ad spend. Quantifiable results are not provided in the content.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Bayer wanted to give their CFO a single place to see all important business data. Their old way of reporting was slow and not interactive. The team built the Bayer Finance 360 App using Zebra BI for ...Power BI. This app let the CFO get real-time insights and made board meetings better. They finished the project six months early and made it easier to add new data quickly.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
How Pharmaceuticals Companies Are Using Social CRM
Genoskin
- Pharmaceuticals
Nutshell CRM helped Genoskin replace Excel and Teamleader for sales tracking. The team found Nutshell easy to use and quick to adopt. The CEO and European sales team fully embraced the tool. Support ...from Nutshell was responsive and creative, helping with the transition. Genoskin's revenue roughly doubled in the last year after implementing Nutshell. The company is now expanding to new markets.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Matas uses Sleeknote to boost lead generation and guide website visitors to the right offers. They run competitions to get more newsletter signups. Sleeknote popups help shoppers pick the right produ...cts, like fragrances or foundations. Matas also uses Sleeknote to promote new products and sales, such as a 20% discount on fragrances. This helps Matas increase sales and give visitors useful information.
QuesGen Systems used CallFire's IVR platform for medical research. They worked with OneWorld Health to gather data in developing nations. The IVR system allowed real-time data collection. This helped... track infectious diseases quickly. The platform was deployed worldwide in under two weeks.
Leading Pharma company
- Pharmaceuticals & Biotech
ZS helped a leading pharma company fight co-pay fraud. The company faced challenges with fraudulent co-pay activities. ZS provided solutions to detect and prevent fraud. The partnership aimed to prot...ect patient support programs. The result was better fraud mitigation for the pharma company.
Observe.AI helped MaxorPlus improve agent coaching with screen recording and performance tools. MaxorPlus faced challenges training remote teams and maintaining high customer service. With Observe.AI..., supervisors gained full insight into calls and agent actions. This led to a 7% reduction in average handle time. Customer satisfaction and QA scores both increased by 2%. Over 100 member advocates earned promotions after better coaching.
Xmplar implemented a mobile CRM solution for SRM Pharma, a pharmaceutical distributor in the UAE. SRM Pharma faced challenges with tracking salespeople, planning daily sales journeys, and managing CR...M data in Excel. The new application enabled GPS-based activity tracking, efficient daily planning, and mobile management of leads, contacts, and orders. Sales tracking improved, CRM management became streamlined, and customer engagement increased. The mobile interface boosted productivity and reduced manual work for the sales team.
A United States-based pharmaceutical company
- Pharmaceuticals
A U.S. pharmaceutical company faced many mergers and acquisitions. This caused problems with sales operations and data errors. Their old sales commission system could not keep up with changes. They u...sed Optymyze to help with business automation and data controls. As a result, they reduced data errors and improved sales strategy with better analytics.
Moderna uses IBM Quantum to improve mRNA medicine development. The company faces challenges in optimizing mRNA sequences for new treatments. Quantum computing helps Moderna solve complex problems tha...t classical computers cannot handle. Moderna and IBM use quantum algorithms and risk assessment methods to predict mRNA behavior. This partnership aims to speed up the creation of life-saving medicines. Moderna believes quantum computing will help scale their progress in biotechnology.
PoliteMail helped Bayer U.S. improve internal email communications. Bayer needed to reach over 20,000 employees across many locations. Using PoliteMail, Bayer used email metrics and benchmarking data... to target messages and simplify content. This made communications more relevant and effective. Bayer's team says PoliteMail's data supports their work and guides decisions to expand reach.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
SANeForce helped Axia Lifesciences automate expense management for their medical reps. Before, Axia used paper forms and manual tracking, causing errors and delays. With SANeForce’s mobile app, geo-t...agging, and geo-fencing, managers got real-time updates and faster approvals. Automated calculations removed mistakes in travel claims. Tour Plan approvals became digital and quick. Employee records are now easy to find. Axia saw faster claim settlements, better tracking, and higher productivity.
RelPro helped a large pharmaceutical company deepen relationships with clients. The company used RelPro to find new contacts and connect with key executives. The software saved significant time for u...sers. It helped the team find contacts they could not reach before. Customer service was described as excellent by the client.
TrialScope needed a better way to share product updates and industry information with its customers. Their old portal was not used much and did not meet their needs. They chose Smart Rooms and brande...d it as TrialScope Connect. This new portal let customers easily access important content and updates. After using Smart Rooms, TrialScope saw more product adoption and better customer engagement. The new portal also made the customer experience better and helped TrialScope stand out from competitors.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
jedna z globalnych firm farmaceutycznych
- Pharmaceuticals
Craftware used Salesforce Service Cloud to deliver Managed Service for a global pharmaceutical company. The company needed to support 5,500 users in 90 countries and meet strict legal and business ne...eds. Craftware provided 8x5 support, system customization, and compliance with GDPR. The solution reduced incidents by 40% and improved system uptime. The system now helps medical and sales reps manage daily tasks and communication with doctors.
TripleLift's Green Media Product (GMP) helped a large pharmaceutical company lower the environmental impact of its digital marketing in H2 2024. The company used GMP deals to exclude high climate ris...k inventory and reduce carbon emissions. This approach led to a 29% increase in ad viewability and a 46% reduction in cost per click compared to benchmarks. The results show that sustainable advertising can also deliver strong campaign performance.
Real Results: SEO Customer Stories from Pharmaceuticals
Hearts & Science and Telfast
- Pharmaceuticals
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
StackAdapt helped Sanofi boost job site traffic by 141%. Sanofi struggled to attract top talent with traditional job postings. Havas People used StackAdapt’s platform for a multi-channel recruitment ...campaign. They used ABM targeting, browsing audiences, and custom creatives. The campaign increased brand awareness by 14% and brought in over 3,400 new visitors to Sanofi’s careers page each month.
NT Technology used programmatic advertising for a dietary supplements manufacturer. The challenge was to increase brand awareness and sales in a competitive market. They used custom audience segments..., video ads, banners, and remarketing. The campaign increased repeat purchases by 1.5 times. Sales of vitamin products grew by 2.57 times after the campaign.
DeepIntent's Patient Modeled Audiences helped a pharmaceutical company promote an app for patients with Hereditary Angioedema. The goal was to increase awareness and downloads of the app. The solutio...n targeted custom patient audiences. The campaign resulted in 29 app downloads in 30 days.
OpenX helped a global pharmaceutical brand improve their display and video ad campaigns. The brand reached 89% viewability, which was 27% above their target. They kept CPMs efficient while using supp...ly-side targeted deals. The campaigns ran across web, mobile, and CTV. The results show strong ad performance and cost control.
The Match game helped PPD, Inc. improve training retention. Amy Chapman used the game during a long training rollout. People who played the game scored 21% better on the post test than those who did ...not. The solution made learning more engaging. This shows the value of gamified training in the pharmaceuticals industry.
AgiLab integrated ONLYOFFICE editors into its platform to help researchers manage documents securely and work together better. The team chose ONLYOFFICE over Microsoft Office because it was easy to i...ntegrate and worked well with MS formats. With ONLYOFFICE, AgiLab users can export and import Office documents, do complex calculations, and view reports. The integration speeds up collaboration and keeps the work environment secure. AgiLab's CEO says the partnership made it easy to set up lab notebooks for teams.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Archbee helps ReliantAI, a GenAI data analytics provider in commercial pharma, deliver clear documentation to its customers. ReliantAI needed a simple way to serve and update product documentation. A...rchbee offered easy setup, customization, and good pricing. Now, ReliantAI keeps customers informed and up to date with workflows and product tips. The non-technical team manages content easily, improving customer experience.
A multinational pharmaceutical corporation
- Pharmaceuticals
dominKnow | ONE helped a large pharmaceutical company centralize and improve training for sales teams. The company needed to support training in 58 countries and 45 languages. With dominKnow | ONE, t...hey increased content output by 150%. They saved 25% time per course. Over 500 hours of total time were saved. The solution made global training faster and more efficient.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
Pfizer faced inefficiencies with their invoice and workflow systems during global expansion. They needed a solution to support operations across multiple countries. Pfizer partnered with Tungsten to ...implement Tungsten ReadSoft and Tungsten Process Director. This integration led to seamless global operations and saved Pfizer $2 million annually.
A multinational healthcare products company (pharmaceutical branch)
- Pharmaceuticals
Vyond helps a multinational healthcare products company improve regulatory compliance training. The company faced challenges with text-heavy, hard-to-understand GMP documentation. They added Vyond vi...deos to make training more visual and easier for employees to understand. The team leader created over 300 Vyond videos to support error-based classroom training. Employees now learn procedures better and remember key compliance steps.
Creatopy helped AstraZeneca UK cut ad production time from 30 days to just one day. The platform provided brand kits, templates, and permissions, letting teams adapt assets quickly while keeping bran...d consistency. AstraZeneca UK empowered over 10 teams to create on-brand assets internally. The solution enabled unlimited design iterations and ensured 100% brand compliance. Designers now focus on creative projects, while teams deliver campaigns faster and more efficiently.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Novatek International delivered a digital solution for Sanofi Genzyme's Lyon manufacturing site. The software improved contamination control and data integrity. It automated trend analysis and reduce...d workloads. The project finished in 12 weeks. The number of samples, protocols, and specifications created increased. The QC department successfully moved to digital operations.
Veeva Study Startup helped AstraZeneca speed up study start-up. The company used the platform to make site activation faster. This improved their clinical trial process. AstraZeneca optimized workflo...ws and reduced delays. The solution made it easier to manage studies. The result was a more efficient start for clinical trials.
AgiLab integrated ONLYOFFICE editors into its platform to help researchers manage documents securely and work together better. The team chose ONLYOFFICE over Microsoft Office because it was easy to i...ntegrate and worked well with MS formats. With ONLYOFFICE, AgiLab users can export and import Office documents, do complex calculations, and view reports. The integration speeds up collaboration and keeps the work environment secure. AgiLab's CEO says the partnership made it easy to set up lab notebooks for teams.
A leading pharmaceutical company from Maharashtra
- Pharmaceuticals
PRxCloud helped a leading pharmaceutical company in Maharashtra. The company had 50+ medical representatives who struggled with manual reporting and planning. PRxCloud automated their workflow, allow...ing real-time daily reports and online master lists. Managers could track targets and achievements in real time. The company increased sales by 50% after using PRxCloud.
Ebn Sina Medical faced challenges in last-mile delivery, including inaccurate deliveries, inefficient routes, and poor visibility. They implemented DigIsal by Unique Computer Systems to address these... issues. DigIsal improved delivery accuracy with barcode scanning and electronic proof of delivery, optimized routes, and provided real-time tracking. As a result, Ebn Sina Medical saw improved delivery accuracy, reduced delivery times, and enhanced communication with pharmacies, leading to better patient care.
Vaccitech, a spin-out from the University of Oxford, needed a secure way to share sensitive information with investors for their Series A fundraising. They chose SmartRoom's Virtual Data Room to host... due diligence. SmartRoom quickly transferred Vaccitech's data from the cloud and customized the room for security and branding. This included restricting document access and adding watermarks. The platform allowed Vaccitech to track investor activity, aiding in negotiations. As a result, Vaccitech secured £20m in Series A funding.
Omnipresence CRM helped Chinese Pharma solve integration and compliance challenges. The company needed a unified system for healthcare professionals, retail sales, and events. Omnipresence CRM deploy...ed to over 5,500 users in China. The solution improved decision making, customer engagement, and go-to-market execution. It ensured compliance with Chinese Data Residency and PIPL laws. The company reduced costs and eliminated legacy systems, accelerating digital transformation.
Junari delivered a custom project management platform for Synergy Healthcare Research. The solution replaced paper-based and Excel systems with a central, paperless archive and automated processes. S...ynergy now tracks projects, schedules, and interviewer availability more easily. The team reports improved efficiency, less duplicated effort, and better onboarding for new staff. Staff adoption is high, and the system is flexible to their unique research needs.
Xmplar implemented a mobile CRM solution for SRM Pharma, a pharmaceutical distributor in the UAE. SRM Pharma faced challenges with tracking salespeople, planning daily sales journeys, and managing CR...M data in Excel. The new application enabled GPS-based activity tracking, efficient daily planning, and mobile management of leads, contacts, and orders. Sales tracking improved, CRM management became streamlined, and customer engagement increased. The mobile interface boosted productivity and reduced manual work for the sales team.
Apohem wanted to build stronger customer loyalty and stand out from other online pharmacies. They worked with Voyado to launch a member club that rewards both purchases and engagement. Members can ea...rn points for helping others and sharing advice. Over 60% of orders now come from members, and members have a 15% higher average order value than non-members. Apohem uses marketing automation to send personalized tips and reminders, which helps drive repeat purchases and deeper engagement.
Quickbase helped Atlantic Research Group manage clinical trials for biotech and pharmaceutical clients. ARG struggled with spreadsheets and Word documents, which slowed reporting and made access hard.... They built a Clinical Trials Management System with Quickbase. Now, clinical research associates enter data directly, and project managers use one source of truth. Clients get self-service reports. ARG saves time, avoids redundant data entry, and keeps projects moving with automated notifications.
Leading Pharmaceutical Manufacturer
- Pharmaceuticals
A leading pharmaceutical manufacturer needed to protect sensitive supplier information. They faced challenges with unauthorized access and potential data breaches. CRMJetty developed a Salesforce ven...dor management portal with advanced access controls. This ensured only authorized personnel could access sensitive data. The portal also used secure communication channels and encryption methods. As a result, they achieved 99% confidentiality of supplier information, increased trust among suppliers by 15%, and improved workflow efficiency by 25%.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Vtiger CRM helped Bio-gen Extracts improve their lead management. The company had trouble tracking leads and follow-ups. Vtiger rolled out the Leads module in phases, starting with a small group. Som...e users were slow to adopt the new system. For 1 out of 5 users, lead conversion improved from leads to opportunities to sales. Other users had compliance issues.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Acquia Campaign Studio helped Vericel automate and personalize communication for both healthcare professionals and patients. Vericel wanted to improve education and engagement across these audiences.... With Acquia Campaign Studio, Vericel launched its first automated campaigns in just six weeks. Email read rates and clickthrough rates were higher than industry averages. The company also saw a measurable increase in physician-driven activations.
pharmaceutical consultancy company
- Pharmaceuticals
Flowlu helped a pharmaceutical consultancy company improve project management. The company needed a tool to manage projects, tasks, and client communication. They switched from 5pm to Flowlu for bett...er features and easier use. The team found Flowlu easy to learn and liked its customizability. It took about two weeks to get started and a month for full adoption. The company now tracks project progress and streamlines work with Flowlu.
Gimmal Physical helped a US-based pharmaceutical company manage records after a major acquisition. The company needed to meet FDA and GLP rules and handle more records. Before, they used Excel and sh...ared drives, which caused problems. Gimmal set up a browser-based system with barcoding and check-in/check-out. The company now has better compliance, more control, and improved workflow for records.
Alation Data Intelligence Platform helped Alkermes solve data chaos. Alkermes needed a central place for all their data information. They used Alation to improve data access and trust. The platform m...ade it easier to find and use data. This helped Alkermes make faster business decisions. The team now supports commercial strategy with better data insights.
Quest helped a global biopharma leader secure and manage its Active Directory environment. The company needed stronger security, compliance, and reliability for its IT systems. Quest provided GPOADmi...n, Change Auditor for Active Directory, Active Roles, and Recovery Manager for AD DRE. The solution cut recovery time to 25-30 minutes from a week or more. The company improved business continuity, security, and streamlined administration.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
The Trade Desk helped Bayer Rx reach high-value health care professionals using connected TV and live sports targeting. Bayer Rx used decisioned media buying and proprietary live sports pacing techno...logy. The campaign reached 26% of its HCP audience in just seven days. Cost per National Provider Identifier dropped to $1.16. Frequency controls led to cost savings and over 65,000 more HCPs reached.
BYYD ran an advertising campaign for Espumizan L. The goal was to increase brand recognition and educate users about the product. The team used fullscreen and video ads, targeting users by age, gende...r, and interests like health and nutrition. They optimized the campaign using BYYD platform data and Gemius tracking. The campaign exceeded targets for impressions and reached thousands of unique users. The average video view-through rate was 64%.
Envoy visitor management helped AMAG Pharmaceuticals meet strict compliance rules. The company needed to keep digital records for audits and make sure all visitors were easy to identify. Envoy's syst...em let them track visitors, print badges, and use pre-registration. AMAG now keeps seamless digital records for audits. Badges help tell visitors from employees. Registration lets the front desk know who is coming each day.
Tag Management Success Stories: How Pharmaceuticals Companies Drive Results
Global Pharmaceutical Organization
- Pharmaceuticals
Tealium AudienceStream helped a global pharmaceutical organization create a single view of healthcare providers. The company integrated data from offline and digital channels into their CRM for bette...r sales call prioritization and real-time content personalization. They deployed Tealium across 50+ global websites and improved customer conversion rates by 25% through enhanced chatbot integrations. The solution ensured compliance with privacy laws and reduced IT complexity. The organization also improved ROAS and operational efficiency.
Superchat helps easyApotheke Duderstadt manage customer communication across WhatsApp, email, and Instagram. The pharmacy needed a GDPR-compliant way to use WhatsApp Business. Superchat provided a un...iversal inbox and easy access for multiple staff. The team now responds faster and keeps messages organized. This led to a simpler customer experience and higher satisfaction.
Understanding Sales Analytics Impact in Pharmaceuticals: Real Customer Outcomes
Dr. Reddy’s Laboratories
- Pharmaceuticals
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
One of the largest life sciences companies in the world
- Pharmaceuticals
A large life sciences company needed to improve its pricing capabilities to stay competitive. After two major acquisitions, the pricing team grew and transaction volume increased significantly. The c...ompany's existing pricing software couldn't handle the data volume. They chose Zilliant to help with intelligent pricing solutions.
LoyaltyXpert helped Herboin International, a multinational pharmaceutical company, launch a customized loyalty program in over 5 countries. The solution engaged more than 10,000 users and improved sa...les tracking, e-prescription generation, and analytics. Herboin International saw stronger customer engagement and increased brand loyalty. The program drove significant growth in pharmaceutical sales and helped the company expand into new markets. Real-time analytics enabled better decision-making and streamlined operations.
Tremendous helped a medical aesthetics company launch a new product in a tough market. The company used Tremendous to send $20 million in digital Visa cards to 180,000 patients. This incentive drove ...thousands of physician offices to buy the product. The campaign pushed the company to #3 in market share within six months. Tremendous saved the company $1 million in agency fees.
MAXMA helped Сердце России, a large pharmacy chain, automate marketing and loyalty programs. The company wanted a solution with good price, quality, and easy use. After using MAXMA for a year, the av...erage check grew by 23%. Repeat purchases increased 1.6 times. LTV grew 3.5 times. Customers bought more often and stayed with the brand longer.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Arbor Pharmaceuticals faced challenges with their manual, paper-based quality management system. It was difficult to manage change control and document approvals. They switched to TrackWise Digital, ...built on Salesforce, to streamline these processes. The new system improved document retrieval and approval times, saving over 800 hours per year. The team now finds the system user-friendly and efficient, reducing IT help requests.
Ibexa DXP helped medac, a global pharmaceutical company, unify its digital presence. medac had many country websites with different designs and CMS platforms. The company needed one system to share c...ontent and keep a strong brand message. Ibexa DXP was chosen and implemented in about 6 months, bringing 11 out of 12 country sites together. The new platform made it easy to monitor content, share images, and improve sites. Website traffic increased a lot after the change.
Drooms data room helped MUVON Therapeutics with secure document sharing for fundraising. The Swiss biotech start-up needed to protect confidential research and investor documents. Drooms provided GDP...R-compliant security and easy document control. The platform reduced admin work and made it simple to manage NDAs and uploads. Real-time insights let MUVON track investor interest and improve engagement. The solution helped MUVON keep control, save time, and boost credibility with investors.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Pega helped AbbVie automate clinical and R&D workflows. AbbVie needed a more flexible system than their old in-house request management tool. They partnered with Pega and Accenture to build a reusabl...e, flexible request platform. The new solution works across multiple research areas. This lets scientists focus on their mission and improves how experiment requests are managed.
Understanding Field Sales Impact in Pharmaceuticals: Real Customer Outcomes
Nurturemed Pharma Inc.
- Pharmaceuticals
BeatRoute’s CRM SFA platform helped Nurturemed Pharma Inc. improve sales rep productivity. The company faced low sales, poor sample tracking, and onboarding issues. BeatRoute provided goal-driven sal...es apps, scorecards, and gamified learning. Nurturemed saw a 20% increase in rep productivity and visit adherence. They also improved customer engagement and sales execution. The platform gave managers better control and real-time insights.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Ebn Sina Medical faced challenges in last-mile delivery, including inaccurate deliveries, inefficient routes, and poor visibility. They implemented DigIsal by Unique Computer Systems to address these... issues. DigIsal improved delivery accuracy with barcode scanning and electronic proof of delivery, optimized routes, and provided real-time tracking. As a result, Ebn Sina Medical saw improved delivery accuracy, reduced delivery times, and enhanced communication with pharmacies, leading to better patient care.
eSpatial helped Thermo Fisher reorganize and expand their safety specialist sales team. Thermo Fisher used eSpatial for easy territory alignment, replacing legacy systems and spreadsheets. The Salesf...orce integration and support team made adoption fast and simple. Thermo Fisher unlocked 10% more sales potential, worth $30 million, and finished the project in 4 months instead of 9 to 12. The new mapping tools improved team efficiency and stakeholder buy-in.
Understanding SMS Marketing Impact in Pharmaceuticals: Real Customer Outcomes
Dr. Reddy’s Laboratories
- Pharmaceuticals
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Pharmaceuticals Implementation Playbook: CRM All-in-One Best Practices
A global pharmaceutical company
- Pharmaceuticals
C3 AI Process Optimization helped a global pharmaceutical company improve batch manufacturing yield. The company faced delays and manual work in analyzing batch data, making it hard to act on insight...s. C3 AI deployed its solution in 5 months, unifying 4 years of data from multiple systems. The new system provided real-time yield prediction and fast access to historical data. This reduced manual analysis time and improved decision-making for process engineers.
CELUM helped Sartorius create a single source of truth for all digital assets. Sartorius needed a content supply chain platform to manage assets for 16,000 employees worldwide. Before CELUM, assets w...ere scattered and hard to find, slowing down sales and marketing. CELUM integrated with their systems and gave easy, 24/7 access to the latest assets. The marketing team could now share high-quality content quickly and globally. Employees and partners found assets faster and replaced old, inefficient systems.
Zebra's package performance qualification solution helped Altru Specialty Pharmacy. The pharmacy used the solution to improve their package handling. The solution made their process better. The pharm...acy saw better results in their daily work. The case shows how Zebra's technology helps pharmacies work smarter.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Viant DSP helped a global pharmaceutical company run a CTV-only campaign. The goal was to increase web traffic for a chronic immune disease drug. The company used Viant Household ID and Conversion Li...ft Reporting to measure results. They saw a 104% lift in site visits and a 97% view-through rate after the campaign.
Skai helped a pharmaceutical brand improve Amazon Ads performance. The client faced a plateau in ROAS and wanted to reach more qualified shoppers while reducing ad spend. Skai implemented AI Dayparti...ng and Intraday Reports powered by Amazon Marketing Stream. These tools gave real-time insights and automated bid optimization. Over six weeks, the brand saw a 22% increase in ROAS and a 49% rise in ad-attributed revenue.
The Trade Desk helped Bayer Rx reach high-value health care professionals using connected TV and live sports targeting. Bayer Rx used decisioned media buying and proprietary live sports pacing techno...logy. The campaign reached 26% of its HCP audience in just seven days. Cost per National Provider Identifier dropped to $1.16. Frequency controls led to cost savings and over 65,000 more HCPs reached.
Linqia helped Bayer promote its One A Day Multivitamin 50+ on TikTok. The goal was to boost brand awareness among adults over 50 using a dance challenge called “Teach Me How to Gummy.” Seven TikTok c...reators, including Alfonso Ribeiro, led the campaign. The campaign achieved a 41.5% view-through rate, a 102% increase in mentions, and $2.8 million in carted value. It also drove a 16.7% click-through rate and increased purchase intent by 1.7%.
Hypetap ran an influencer marketing campaign for Claratyne to boost awareness during spring allergy season. Six creators made short videos for TikTok and Instagram, following strict legal rules. The ...campaign reached over 8.7 million people and got more than 19 million impressions. Total engagements hit 2.68 million. A brand lift study showed an 8.38% recall lift in 8 weeks.
Kolsquare helped Filorga launch its new TIME-FILLER INTENSIVE 5XP serum with an influencer marketing campaign. Filorga wanted to educate people about its science-based skincare and boost brand desira...bility. Kolsquare's platform let Filorga find the right influencers and track campaign results in real time. The campaign delivered a 926.21% ROI, 5.38 million impressions, and €421,390 in earned media value. Filorga says Kolsquare made campaign management easy and improved their results.
Humanz helped Cipla Pharmaceuticals run an influencer marketing campaign to raise awareness about testicular cancer. The campaign used South African rugby star Faf De Klerk and the #FafChallenge hash...tag to encourage men to talk about testicular cancer. Influencers and everyday South Africans joined the challenge, making the topic more approachable. The campaign trended as the number 1 topic on Twitter in South Africa for 5 days. It drove over 36,000 unique visitors to the educational website.
Bay Pharmacy needed a HIPAA-compliant SMS platform after their previous service, Zipwhip, shut down. They chose Text Request for its unlimited user accounts and cost-effectiveness. The platform allow...s their four pharmacies to text prescription updates and billing questions. They also use Keywords for events like flu vaccinations. Text Request is cheaper and more user-friendly than their previous service, and it supports compliant texting of protected health information.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
MangoApps helped PROBIOMED, a Mexican biopharmaceutical company, replace their old intranet. PROBIOMED wanted better ways for employees to talk and work together. MangoApps gave them all the features... and integrations they needed. The platform improved internal communication for employees in different places. It also helped PROBIOMED combine their tech tools and boost company culture and engagement.
Mattermost gives MedinCell a secure workspace for pharmaceutical research teams. MedinCell uses Mattermost for company-wide communication and project collaboration. The platform supports over 200 use...rs and 1,033 channels, with more than 2 million messages posted. MedinCell integrated Jira for IT ticketing and uses Zoom for video calls. The company values Mattermost's self-hosting for data security and easy transition to remote work.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Animaker helped GSK, a global pharmaceutical company, create over 2000 branded videos in one year. GSK needed to keep brand consistency and authenticity in their communications. Their old tools made ...videos that did not match their style. With Animaker, GSK could fully customize animated characters and follow strict brand guidelines. This solution saved GSK more than $1.4 million in video production costs.
uStudio helped a mid-size pharma company support remote teams using private podcasting. The company needed a way to connect and train employees who work from different locations. uStudio's platform p...rovided secure media solutions for workforce communication, training, and sales enablement. This helped the company keep teams informed and engaged. The solution improved communication for remote employees.
MangoApps helped PROBIOMED, a Mexican biopharmaceutical company, replace their old intranet. PROBIOMED wanted better ways for employees to talk and work together. MangoApps gave them all the features... and integrations they needed. The platform improved internal communication for employees in different places. It also helped PROBIOMED combine their tech tools and boost company culture and engagement.
Good-Loop helped Canesten fight the stigma around feminine care with a Watch to Donate ad campaign. The campaign used programmatic video and let viewers unlock donations to women’s health charities b...y watching the ad. The Good-Loop format achieved an 80% completed view rate, 10% higher than the benchmark. 75% of viewers felt the campaign reflected positively on Canesten. 6 in 10 were more likely to watch the Good-Loop ad than a standard ad. The campaign drove 150% higher brand affinity than a standard ad.
Mobile Marketing Success Stories: How Pharmaceuticals Companies Drive Results
A multi-national pharmaceutical company
- Pharmaceuticals
Comscore Campaign Ratings helped a multi-national pharmaceutical company target high-income households. The company used extended demographics to segment audiences by income, race, and presence of ch...ildren. They identified publisher partners that best reached high-income households. Over 63% of campaign impressions went to households earning $75k or more. Some partners achieved a 7% higher reach to this group than others. The company increased spend on top-performing networks to improve future campaign results.
Notificare helped MedApp improve user engagement with its pharmacy app. MedApp used Notificare to send personalized push notifications and emails to users about their medications and deliveries. The ...platform's automation and data filters allowed MedApp to send messages at the right time. After using Notificare's email-to-app strategy, app usage increased from 42% to 56%. MedApp now has better user engagement and retention with more personalized communication.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Understanding Contract Management Impact in Pharmaceuticals: Real Customer Outcomes
Exscientia
- Pharmaceuticals
Gatekeeper helped Exscientia automate their NDA process. Before, the legal team spent hours managing contracts through email and spreadsheets. After using Gatekeeper, they saved nearly four hours eac...h week. The platform's user-friendly design and pricing model fit the whole company. Exscientia also benefited from smooth implementation and native NetSuite integration.
Johnson & Johnson used Precisely solutions to build a business case for change. They focused on improving data quality and integration. The company aimed to enhance customer engagement and data gover...nance. The case highlights how Johnson & Johnson leveraged Precisely products to support business transformation. Results and specific metrics are not mentioned in the content.
ContractWorks CLM helped Sandoz, a global pharmaceutical leader, improve their contract drafting process. Sandoz managed over 600 legal documents monthly, with each taking 30 minutes to draft and fre...quent manual errors. ContractWorks automated and streamlined drafting, reducing errors and making the process much easier. Sandoz saw immediate improvements after implementation, moving from manual to digital contract management.
Revenue Management Success Stories: How Pharmaceuticals Companies Drive Results
Moderna
- Pharmaceutical And Biotechnology
Moderna uses IBM Quantum to improve mRNA medicine development. The company faces challenges in optimizing mRNA sequences for new treatments. Quantum computing helps Moderna solve complex problems tha...t classical computers cannot handle. Moderna and IBM use quantum algorithms and risk assessment methods to predict mRNA behavior. This partnership aims to speed up the creation of life-saving medicines. Moderna believes quantum computing will help scale their progress in biotechnology.
A global pharmaceutical and medical device company specializing in eye care products
- Pharmaceuticals
Cube RM Tender Central helped a global pharmaceutical and medical device company improve their tender process. The company saw that over 75% of some business lines came from tenders. They wanted to m...ake their tendering more efficient and effective. They used Cube RM to enhance their tools and capabilities. This helped them optimize their tender operations and support business growth.
Pharmaceuticals Implementation Playbook: Email Marketing Best Practices
Ebn Sina Medical
- Pharmaceuticals
Ebn Sina Medical faced challenges in last-mile delivery, including inaccurate deliveries, inefficient routes, and poor visibility. They implemented DigIsal by Unique Computer Systems to address these... issues. DigIsal improved delivery accuracy with barcode scanning and electronic proof of delivery, optimized routes, and provided real-time tracking. As a result, Ebn Sina Medical saw improved delivery accuracy, reduced delivery times, and enhanced communication with pharmacies, leading to better patient care.
Mailtastic helps Roche promote new product launches, events, and webinars with email signature banners. The tool makes campaign creation easy and effective. Roche sees strong results from their campa...igns. They are very happy with Mailtastic.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Pharmaceuticals Implementation Playbook: Website Builder Best Practices
Novo Nordisk
- Pharmaceuticals
MongoDB Atlas helps Novo Nordisk speed up critical pharmaceutical reports. The platform lets their team focus more on science and less on repetitive tasks. Novo Nordisk uses MongoDB Atlas to automate... routine work. This gives their experts more time for important scientific thinking. The company values how MongoDB Atlas supports their mission.
Hato Hone St John
- Pharmaceuticals And Healthcare
Brandwatch helped Hato Hone St John manage high volumes of online interactions and protect their brand reputation. The organization used Brandwatch to centralize social media management, making conte...nt planning and community engagement easier. The Engage module improved how the team handled customer inquiries and support. Brandwatch also supported crisis communications and better reporting. Hato Hone St John streamlined their digital marketing and improved online reputation management with Brandwatch.
Feedly Market Intelligence helped Cambrex automate competitive intelligence. Cambrex needed to keep leaders and sales teams updated on market changes without manual research. They used Feedly to coll...ect and share real-time industry insights through automated newsletters and as a data source for their AI-driven intelligence agent. Leadership now gets timely updates, making decisions faster. Sales teams have quick access to competitor and customer information, saving time and boosting agility.
Hato Hone St John
- Pharmaceuticals And Healthcare
Brandwatch helped Hato Hone St John manage high volumes of online interactions and protect their brand reputation. The organization used Brandwatch to centralize social media management, making conte...nt planning and community engagement easier. The Engage module improved how the team handled customer inquiries and support. Brandwatch also supported crisis communications and better reporting. Hato Hone St John streamlined their digital marketing and improved online reputation management with Brandwatch.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
one of the leading global pharma companies
- Pharmaceuticals
Valona Intelligence helped a leading global pharma company in the healthcare and pharma industry. The company needed to predict threats and avoid negative impacts from new competitors like tech giant...s. Valona used primary and secondary research in English and French to analyze technologies and trends. They delivered a detailed report with insights, data, and recommendations. The report helped the company understand key trends and how to work with tech companies.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Awarathon helped Glenmark, a global pharmaceutical company, improve sales training. Glenmark faced challenges with standardizing training and measuring new hire skills. The Awarathon platform provide...d flexible, automated assessments and real-time feedback. Glenmark reduced training time per individual and increased employee engagement with gamified assessments. The platform also improved sales pitch quality and enabled region-wise performance tracking.
Johnson & Johnson needed to train 240 sales reps to handle competitive objections better. Their reps struggled to address concerns from healthcare professionals and often focused only on product feat...ures. SmartWinnr AI Coaching helped reps practice objection handling through video role-plays. Trainers could create scenarios in just 30 minutes. After using SmartWinnr, reps showed a 70% improvement in handling objections. Johnson & Johnson is now considering using SmartWinnr for more training needs.
Miva's ecommerce platform helped Clint Pharmaceuticals, Inc. overhaul its B2B operations. The company needed FDA compliant tracking and a seamless omni-channel experience for medical clients. Miva de...livered custom B2B features, a sophisticated pricing model, and direct integration with NetSuite ERP. Clint Pharmaceuticals now has a stable, cloud-based solution that supports sales growth and streamlines operations. The partnership enabled the company to offer a premium customer experience and scale its business.
Ucommerce helped A-apoteket improve its e-commerce and order management. Employees and customers found the old system hard to use. Alpha Solutions built a new platform using Ucommerce, Sitecore CMS, ...and inriver PIM. The new system lets each pharmacy branch have its own store unit and master data. Customers can order prescription medicine online and get fast delivery. Employees now have an easier way to manage orders and help customers.
Corsearch's brand protection technology helped Leading Edge Health fight counterfeit versions of VigRX Plus. The company used Corsearch to find and remove fake listings, reducing high-risk listings g...lobally by 74%. This also cut down on border seizures and negative government health warnings. In China, Leading Edge turned a major threat into a new market, growing sales from zero to about one million US dollars annually. The solution made fraud detection much more efficient and improved resource use.
Anda (Pharmaceutical Distributor)
- Pharmaceuticals
Broadleaf Commerce B2B solution helped Anda, a leading pharmaceutical distributor, manage a complex catalog and customer-specific pricing. Anda needed a scalable eCommerce platform with minimal IT in...volvement. Broadleaf provided features like contract pricing, gated catalog access, and a centralized admin console. The solution automated workflows and approval processes. Anda saw increased sales, better client retention, and growth in online revenue.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Foxy.io helped Bayer with a custom ecommerce solution for their online training program. Bayer needed integration with their LMS, support for multiple currencies, languages, and payment methods, and ...a custom SAP integration. Foxy.io provided a serverless SSO solution and API-based LMS integration. The solution met Bayer's strict privacy and security needs. Bayer praised Foxy.io for their world-class service and support.
VTEX helped Pague Menos, a large Brazilian drugstore chain, upgrade its ecommerce with an omnichannel approach. The company migrated to the VTEX Commerce Platform in just three months. This move made... management easier and more flexible. Pague Menos saw a 6.5% increase in digital operations revenue over two years. Digital sales grew by triple digits year over year after the migration.
Aktana’s Contextual Intelligence Engine helped a top-10 biopharma boost sales and engagement. The company faced low HCP access and digital overload. Aktana integrated internal data science models and... delivered next best action (NBA) suggestions to 600 reps across 8 therapeutic areas. Reps who used NBA saw 14% higher sales in 9 months. NBA suggestions drove $2.5–$8M in annual incremental sales. Projections show over $30M in annual upside as adoption grows.
Intelligence2day® helped DSM reduce information overload. DSM needed a way to automate news collection and make it easy for employees to find data. The platform let user groups design the system for ...their needs and send targeted emails. Employees saved time and became more productive. The tool's relevance led to more users requesting access and new use cases being developed.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Vet Expert wanted to move from direct sales to online sales. They needed a way to get new customers and automate their sales process. PragmaticAD built a platform that let them run a partner program ...and track sales. The system made it easy for partners to get rewards and for Vet Expert to manage everything. After six months, Vet Expert saw a 300% increase in e-commerce sales. The platform also saved time for their IT and sales teams.
AlphaSense helped Theramex improve its market research process. Before, Theramex used many sources and spent a lot of time finding information. With AlphaSense, they now have one place for all their ...research. This made their work faster and their research better. They saved time and money by using AlphaSense’s expert transcript library. Theramex can now make stronger decisions as they grow into new markets.
Contify helped a global pharma company focused on rare diseases improve its market and competitive intelligence. The company needed a single source of truth for market data and wanted to automate int...elligence gathering. Contify delivered a tailored platform with custom taxonomy, curated newsfeeds, and automated email alerts. This solution unified intelligence, reduced manual effort, and kept teams updated on competitor moves in rare diseases.
Abbott Laboratories used the Insights Hub platform to improve how they share and find marketing insights. Before using the platform, insight managers spent up to ten hours over two weeks searching fo...r answers. Now, they can find answers instantly with one search. In the last year, 6,000 searches saved over 60,000 hours for users. The platform helps teams work faster, avoid duplicate research, and share best practices across the company.
Gilead Sciences is a global biopharmaceutical company. They needed to improve master data management and compliance. They used Informatica Intelligent Data Management Cloud to support a data mesh fra...mework. This helped manage, govern, and provide self-service access to data. The solution improved competitive differentiation and data-driven business transformation. It enabled faster, cost-effective drug development, discovery, and commercialization.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Zeplin helped Veeva Systems Inc fix their design system. Veeva's design components were isolated and lacked structure. Zeplin made it easy for teams to talk and share feedback. The tool helped set up... clear guidelines and templates. Developers and designers worked together better. Switching from Sketch to Figma was smooth with Zeplin. The process became more organized and trusted by all teams.
Grandstream provided a Wi-Fi solution for GlaxoSmithKline. The solution included indoor and outdoor Wi-Fi access points, routers, and network management tools. This helped GlaxoSmithKline improve the...ir wireless network. The case highlights the use of Grandstream networking products in a large pharmaceutical company.
SnapLogic Intelligent Integration Platform helped AstraZeneca move to a cloud-first approach. AstraZeneca needed a platform for over 300 integrations in one year. SnapLogic enabled teams to connect c...loud and on-premises systems with little IT help. The platform supported global access and self-service integration. AstraZeneca empowered distributed teams and improved integration speed.
Egnyte helped BridgeBio, a commercial-stage biopharma company, centralize data management for over 200 GxP users. BridgeBio faced challenges with fragmented systems and compliance across subsidiaries... and partners. Egnyte’s cloud-based GxP platform unified permissions, improved security, and enabled consistent governance. The company reduced legal, financial, and compliance risks and validated the platform in three months. BridgeBio now manages data efficiently and meets regulatory requirements.
Citavi helped Roche Pharma Germany cut manual dossier preparation from three weeks to one click. The company needed to manage complex, regulated HTA dossiers with thousands of pages and strict citati...on standards. Citavi's server-based solution enabled secure, collaborative work and standardized processes. Roche Pharma Germany stored over 16,000 PDFs for instant access. The team now exports dossiers with one click, ensuring full data control and compliance.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
MyDAC helped Spectra CIA ltda fix slow database connections. The company needed direct database access and better support for Delphi and C++Builder. MyDAC made database operations faster and easier. ...It let them use plain SQL and data-aware controls. The tool worked well with Delphi Alexandria PRO 11.2. Spectra saw better performance and easier data access after switching to MyDAC.
Quarizmi helped PromoFarma by DocMorris drive traffic to thousands of products using a Long-Tail approach. PromoFarma faced the challenge of generating high-quality traffic for over 100,000 products.... Quarizmi's technology focused on products that were not being exploited, creating ads and keywords automatically. Within weeks, PromoFarma reached its investment and return quotas, and Quarizmi exceeded the ROAS target before the second month. Nearly 90% of Quarizmi's active landing pages did not overlap with PromoFarma's, bringing new sales opportunities.
ROI Hunter helped a top online pharmacy improve Facebook ad performance using Product Insights. The pharmacy had a large catalog and wanted more control over which products were promoted. ROI Hunter ...split the catalog into goal-based product sets like bestsellers, new arrivals, and undervalued products. In one month, the pharmacy saw a 26% increase in return on ad spend and a 7% rise in click-through rate. The solution made it easier to promote the right products and boost ad results.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Press Ganey helped a leading pharma company make shingles protection easier to find. They used a multilingual vaccine locator to reach more patients in their own language. This solution expanded vacc...ine adoption. More people could access the shingles vaccine because of this tool.
PharmCo Rx uses Podium to help patients in South Florida. They improved communication and payment collection. Their response time to new leads is 2 minutes. They have 770 Google reviews. Webchat lead... volume increased by 3.9 times.
Mindtickle helped Integrace Health improve sales onboarding and readiness. The company faced low platform use and inconsistent enablement. Mindtickle provided multi-level content, pitch practice, and... manager dashboards. Sales rep approval rose to 78–82%. Onboarding time dropped from 22 to 5 days. Admin time was also cut drastically.
Idorsia used the ACTO platform to train 480 sales representatives for a new product launch. The company needed to prepare its team quickly and effectively. ACTO helped them deliver training fast. The... training supported a successful product launch. Idorsia improved learning effectiveness with ACTO.
The Match game helped PPD, Inc. improve training retention. Amy Chapman used the game during a long training rollout. People who played the game scored 21% better on the post test than those who did ...not. The solution made learning more engaging. This shows the value of gamified training in the pharmaceuticals industry.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
Understanding Project Management Impact in Pharmaceuticals: Real Customer Outcomes
Leading life sciences company
- Pharmaceuticals
Wrike helped a leading life sciences company improve project management. The company faced problems with visibility, timelines, and team utilization. Wrike and Microsoft Teams integration gave them b...etter scheduling and consistency. Over 40 hours per week were saved. Teams in project management, programming, writing, scientific, and quality assurance used Wrike.
Fortune 500 pharmaceutical and life sciences company
- Pharmaceuticals
Aha! Roadmaps helped a Fortune 500 pharmaceutical and life sciences company manage its product portfolio in one place. The company struggled to track progress and align 190 engineering teams due to s...cattered information. With Aha!, they connected enterprise goals to product plans and improved cross-team visibility. Standardized processes and integrations with Jira, Slack, and GitHub made collaboration easier. Product managers now prioritize features better and leaders gain more insight into user needs.
Kantata helped iA unify project and resource management after rapid growth. iA replaced disconnected tools with Kantata's Salesforce-native PSA platform. The company gained a full 360° view of projec...ts and profitability. Resource alignment improved across 400+ resources. iA saw a 15% service margin improvement through better operational efficiency and project management.
Agility Clinical used Projecis to improve communication and transparency in clinical trial management. The platform helped them share calendars, manage staff schedules, and keep team members informed.... Projecis provided secure document sharing, audit trails, and easy collaboration with clients worldwide. The tool was affordable and supported their work with rare disease research. Agility Clinical found Projecis dependable and easy to use for managing projects and resources.
Microsoft Advertising helped Hearts & Science and Telfast improve allergy season campaigns. They used custom API signals for pollen data and postcode targeting. Microsoft Curate reduced campaign comp...lexity from 250 to 14 line items. The team updated data every 30 minutes and targeted high-pollen areas. This cut media waste and boosted ad impact. The solution also reduced reliance on third-party cookies.
A renowned pharmaceutical client
- Pharmaceuticals
Discus Training Manager Software helped a major pharmaceutical client fix problems with automated CGMP SOP training assignments. The old system failed under heavy user load, causing missed training a...nd compliance risks. The team migrated the app to WildFly, optimized code, and upgraded infrastructure. Now, the client has 100% successful training assignments, no system downtime, and zero missed recertifications. The system is stable, scalable, and ready for audits.
Vantage Circle helped ACG improve employee engagement. ACG wanted a platform to boost workforce satisfaction and offer better benefits. They needed remote access, a strong reward system, and global e...mployee discounts. After using Vantage Circle, ACG saw a 66% rise in peer-to-peer recognition. The solution made it easier for employees to connect and feel valued.
Avercast helped Doctor's Best improve their supply chain forecasting. Before Avercast, Doctor's Best used a complex spreadsheet for planning. With Avercast, they now create yearly forecasts for raw m...aterials and compare forecasts from Amazon and I-Herb. The software is easy to use and helps them keep inventory available without excess. Doctor's Best increased their inventory turns from 3-4 times a year to about 5.2 turns per year.
Minitab Statistical Software helped LG Chem improve quality in its pharmaceutical and chemical operations. LG Chem faced a challenge with limited staff knowledge of statistics and statistical analysi...s. The company chose Minitab for its FDA endorsement, cloud-based environment, and strong training and support. Minitab enabled easy statistical analysis, compatibility with other programs, and multilingual support. LG Chem now trains staff on Minitab, creating more experts and streamlining operations.
Proven Data Security Use Cases for Pharmaceuticals Teams
Dita EstFarm
- Pharmaceuticals
NAKIVO Backup & Replication helped Dita EstFarm, a pharmaceutical company in Moldova, save 90% on storage space. Dita EstFarm needed reliable VM backup and recovery to meet regulatory requirements an...d protect data for over 200 pharmacies. Their old solution was slow and required agent installation on each server. With NAKIVO, they improved backup efficiency and reduced storage needs dramatically.
Netwrix Platform Governance helped Oncopeptides, a public pharmaceutical company, build smart, audit-ready procedures from scratch. The company faced audit risks due to informal change tracking and l...acked an automatic change management system. Netwrix enabled formalized processes, making compliance easier. The solution supported a complex, multinational team and improved audit readiness.
SurveyGoo helped Arkivum understand clinical trial processes and digital archiving needs. The project targeted specialist roles in pharmaceuticals, biotech, and healthcare across the UK, Europe, and ...the USA. SurveyGoo completed 305 surveys, with 50% from the USA and 40% from Europe. The survey provided key insights for Arkivum and supported their PR efforts. Results included data tables, summary charts, and a PowerPoint presentation.
MasterControl helped Almac Sciences speed up contract manufacturing. Almac Sciences used electronic batch records to improve their process. The company moved from paper to digital records. This made ...their work faster and more accurate. Almac Sciences now delivers products to clients more quickly. The switch to MasterControl made their manufacturing more efficient.
Sales Enablement Success Stories: How Pharmaceuticals Companies Drive Results
Medicx
- Pharmaceuticals
Madhive helped Medicx run HIPAA-compliant CTV campaigns for pharmaceutical marketing. Medicx used Madhive’s platform to target patients and healthcare providers with anonymized data. This improved au...dience quality and campaign efficiency. Medicx doubled patient reach and exceeded regulatory requirements. Results included a 9.3x increase in monthly spend while staying ROAS positive, a 2.1x increase in audience quality accuracy, and a 40% decrease in cost per diagnosed user.
one of the leading pharmaceutical companies in Poland
- Pharmaceuticals
FORDATA Virtual Data Room helped a leading Polish pharmaceutical company secure and manage confidential data. The company needed to control access to sensitive documents and improve information flow ...between departments and external partners. FORDATA VDR provided a central, secure repository with customizable access levels and strong document protection features. The IT department gained full control over user permissions and document activity. The solution enabled fast, compliant, and efficient data sharing, supporting audits and regulatory needs.
One of the largest life sciences companies in the world
- Pharmaceuticals
A large life sciences company needed to improve its pricing capabilities to stay competitive. After two major acquisitions, the pricing team grew and transaction volume increased significantly. The c...ompany's existing pricing software couldn't handle the data volume. They chose Zilliant to help with intelligent pricing solutions.
Tonkean helped Eversana automate patient self-service for affordability programs during the COVID-19 pandemic. Eversana needed a fast solution to help patients enroll in programs after losing insuran...ce. Tonkean's process experience platform enabled rapid deployment, avoiding the need for new engineering hires. Patients used a web form to submit information and received instant eligibility decisions. This reduced wait times and improved the patient experience.
Vaccitech, a spin-out from the University of Oxford, needed a secure way to share sensitive information with investors for their Series A fundraising. They chose SmartRoom's Virtual Data Room to host... due diligence. SmartRoom quickly transferred Vaccitech's data from the cloud and customized the room for security and branding. This included restricting document access and adding watermarks. The platform allowed Vaccitech to track investor activity, aiding in negotiations. As a result, Vaccitech secured £20m in Series A funding.
Kaon Interactive helped Waters launch their ACQUITY QDA product at a trade show using an interactive 3D product model. Waters used large touch screens to demonstrate the product before the physical v...ersion was ready. After the launch, Waters created over 20 3D product models and stopped bringing physical products to tradeshows. This saved them hundreds of thousands in shipping costs. Making the 3D models available online increased their weekly user analytics by 10 times.
Pitcher helped a U.S. Pharma company improve HCP engagement with an integrated solution alongside Salesforce Sales Cloud. The company needed seamless CRM integration, eDetailing, offline access, and ...compliance. Pitcher enabled reps to create personalized presentations, access data offline, and manage samples in one app. AI-powered insights and Next Best Action boosted rep productivity. The company expects better HCP experiences, higher revenue, and increased rep productivity.
Pfizer had different KAM teams using different tools, which made work inconsistent. They wanted a single system to help everyone work the same way. Valkre and ZS worked with Pfizer to build and launc...h a new KAM platform. The new system made it easier for teams to share information and work together. Pfizer now has a more unified process and better data about their key accounts. Team satisfaction and adoption of the new tool have improved.
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.
How Pharmaceuticals Companies Are Using Social CRM
Genoskin - Pharmaceuticals
Nutshell CRM helped Genoskin replace Excel and Teamleader for sales tracking. The team found Nutshell easy to use and quick to adopt. The CEO and European sales team fully embraced the tool. Support ...from Nutshell was responsive and creative, helping with the transition. Genoskin's revenue roughly doubled in the last year after implementing Nutshell. The company is now expanding to new markets.
Dr. Reddy’s Laboratories - Pharmaceuticals
Salesforce Data Cloud helped Dr. Reddy’s Laboratories connect data from many sources. This unified data improved engagement with healthcare professionals. The company used AI and analytics to better ...understand customer needs. As a result, Dr. Reddy’s Laboratories increased the impact of their outreach and built stronger relationships with HCPs.