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Driving ROI and results: Understanding the Impact of SMS Marketing in Retail

Year Round Brown - Retail - Small

USA
Promoting retail sales events Customer engagement via SMS Customer engagement Retail marketing

SimpleTexting helped Year Round Brown boost revenue by 20% during its biggest sale of the year. The retailer used SMS... and MMS campaigns to alert customers about a delayed sale and promote special offers. Text messages reached customers quickly and drove engagement, with many responding to book appointments or ask questions. MMS messages with visuals increased interest in tanning services. The marketing team credits text promotions for the 20% revenue increase despite COVID-19 challenges.

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Greats.com - Retail - Small

Brooklyn, USA
SMS subscriber list building Promotional campaign management Customer engagement Content marketing

Greats. com used SlickText’s SMS marketing platform to grow their subscriber list. They gathered 6,397 qualified opt-ins between July 2014...and April 2015. The team used website widgets and banners to promote sign-ups, offering a $10 coupon as an incentive. In one month, they collected 638 new subscribers. SMS campaigns helped Greats.com sell out new footwear quickly and build stronger customer connections.

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Doe Beauty - Retail - Small

Los Angeles, USA
Email marketing cost reduction Customer retention campaign management Customer engagement Email marketing

Doe Beauty used Sendlane to cut its email marketing costs by 30%. The company switched from Klaviyo to Sendlane for... better support and easier tools. Sendlane's migration team made the move simple. Doe Beauty saw a 23% average monthly increase in email revenue. Their average order value grew by 56% in five months. Sendlane helped Doe Beauty improve every email campaign and boost customer spending.

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Adorn Bridal - Retail - Small

Nashville, USA
Customer communication for bridal sales Lead follow-up automation Customer engagement Lead management

Heymarket helped Adorn Bridal cut in-person visit times by 50%. The team used business texting to connect with brides before... appointments. This made the dress selection process faster and more personal. Adorn Bridal increased sales by following up with undecided brides through text. They also saw more positive Yelp reviews. Integrating Heymarket with HubSpot let them respond to customers quickly and avoid missed opportunities.

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Builders Warehouse - Retail - Very Large

Clickatell's WhatsApp solution helped Builders Warehouse boost post-purchase engagement. After buying appliances, customers got a WhatsApp message offering installation help.... 70% of customers engaged with the message. 27% of those bought installation services. The WhatsApp channel delivered a 60x higher conversion rate than in-store upselling. This made the process easier for customers and increased revenue for Builders Warehouse.

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SMS Marketing in Action in Other Industries

Greendecor

SMSpubli helped Greendecor send effective mass SMS campaigns. The platform made it possible to send hundreds of thousands of messages... in less than an hour. Greendecor can now measure campaign results easily. The tool provides real-time delivery reports and analytics. Helena Expósito, communication director at Greendecor, shared this experience.

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An e-commerce store - Ecommerce & Retail

BSG CPaaS helps an e-commerce store automate marketing communications. The store segments first-time buyers and cart abandoners, sending targeted messages... via email, WhatsApp, Viber, SMS, and AI Voice Bot. BSG’s analytics show first-time buyers respond best to email and Viber, while cart abandoners prefer AI Voice Bot calls. The platform saves time and money by focusing on the most effective channels. Automated workflows boost engagement and help increase conversion rates.

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Vinomofo - Ecommerce

Sinch MessageMedia SMS for HubSpot helped Vinomofo achieve a 120x return on investment. The company saw a 20% increase in... conversions and reduced churn by 50%. Vinomofo wanted to streamline marketing tools and improve customer experience. Integrating SMS with HubSpot gave them a single customer view and boosted wine sales by up to 75%.

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Vinomofo - Ecommerce

Sinch MessageMedia SMS for HubSpot helped Vinomofo achieve a 120x return on investment. The company saw a 20% increase in... conversions and reduced churn by 50%. Vinomofo wanted to streamline marketing tools and improve customer experience. Integrating SMS with HubSpot gave them a single customer view and boosted wine sales by up to 75%.

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Driving ROI and results: Understanding the Impact of SMS Marketing in Information Technology And Services

 

A global conversational AI platform - Information Technology And Services - Large

USA
Salesforce security framework review Security management

A global conversational AI platform needed to check its Salesforce security. The team wanted to find risks and fix them... fast. 360 Degree Cloud reviewed access, data protection, and integrations. They found vulnerabilities and made a clear fix plan. The team aligned settings to Salesforce security rules. They confirmed stronger access and verified encryption after changes.

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Jotform user - Information Technology And Services

D7 Networks' SMS Verification Widget fixed slow and unreliable OTP delivery for a Jotform user. The customer needed instant, dependable... SMS verification without coding or complex setup. After switching, verification codes arrived within seconds, improving user completion rates and reducing complaints. D7's responsive support and better pricing built trust and boosted operational efficiency. The solution automated Jotform workflows and eliminated failed or delayed OTPs.

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Crisis24 - Information Technology And Services - Large

Crisis24 used OnSolve to manage intelligence operations during the Tanzania electoral crisis. The platform enabled fast, coordinated communication and on-the-ground... support. This helped ensure safe evacuations for clients during election unrest. Precision planning and mass notification features protected people and assets. Crisis24 improved operational resilience and client safety with OnSolve's emergency communication tools.

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Advania - Information Technology And Services

Plivo helped Advania restore SMS notifications for INNA, used by 90% of Icelandic colleges, after a major carrier outage. Advania integrated Plivo’s... SMS API in just two days, replacing outdated local services. Plivo’s API made it easy to switch providers and track message delivery. The new system eliminated message delays and improved service reliability. Advania now uses Plivo for other products, making SMS integration simple and fast.

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SMS Marketing in Action in Hospital And Health Care

LiquidAgents Healthcare - Hospital & Health Care - Medium

Plano, USA
Nurse recruiting outreach automation Candidate engagement for staffing Recruitment automation Candidate engagement

TextUs helped LiquidAgents Healthcare cut outreach time in half. Recruiters saw a 2,777% increase in nurse response rates compared to... email. The team used personalized text broadcasts and message scheduling to reach nurses at the right time. Integration with recruiting software made it easy to track conversations and keep detailed notes. Recruiters could nurture leads and book nurses faster, growing their business.

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Smiles of Ryde - Hospital & Health Care - Small

Ryde, Australia
Appointment reminder automation Patient engagement

Textmagic helped Smiles of Ryde, a dental clinic in Australia, cut missed appointments by 30%. The clinic used automated SMS... reminders to reach patients about appointments and schedule changes. Staff saved hours each week by not making manual calls and texts. The platform let them personalize messages and track delivery. This improved patient attendance and reduced front-desk workload.

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AllianceChicago and Settlement Health - Hospital & Health Care

AllianceChicago and Settlement Health used chatbots to improve access to preventive care for underserved populations. They focused on capturing and... addressing social determinants of health. Their approach helped preserve patient dignity. The organizations learned new ways to improve population health. This case highlights digital health tools for better care access.

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The SMS Marketing Blueprint for Better Selection Decisions in Real Estate

Jim Ouellette, Royal LePage Signature Realty - Real Estate

Salesmsg helps Jim Ouellette, a top recruiter at Royal LePage Signature Realty, automate SMS campaigns for real estate recruiting. Before Salesmsg, Jim... struggled to follow up with hundreds of agents manually. With Salesmsg and ActiveCampaign, he now automates texts to 5,000 people, saving time and reducing errors. SMS follow-ups are more personal and get better responses than email. Automated drip campaigns keep candidates engaged for up to two years, boosting recruitment success.

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Lee & Associates - Real Estate - Medium

EZ Texting helped Lee & Associates close 16 deals and generate over $1M in extra revenue. The real estate firm... text-enabled office landlines and used unique keywords for each property. Prospects could text for info and get instant, automated replies. This boosted lead volume and improved targeted marketing. The team adopted a data-driven approach to sales with SMS marketing.

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The Latest SMS Marketing Deployments delivering value in Banking

Service 1st Federal Credit Union - Banking - Medium

Glia Voice AI helped Service 1st Federal Credit Union boost loan dollars by 21% from its digital center. The credit union... used Glia Virtual Assistants to answer 100% of calls, with 37% fully handled by AI. This led to a 96% drop in call abandonment and a 91% cut in wait times. Service 1st saved 69 agent hours per week, letting staff focus on loan growth and member service. The unified Glia platform improved both agent and member experiences.

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Pentagon Federal Credit Union (PenFed) - Banking - Very Large

Agentforce helps Pentagon Federal Credit Union save 30,000 minutes a day with automated call summaries. This saves $3 million a... year in labor costs. PenFed uses Agentforce to unify member data and scale service for 2.8 million members. The platform supports branches, call centers, mobile, and web. PenFed aims to serve 6 million members with the same core team.

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Driving ROI and results: Understanding the Impact of SMS Marketing in Manufacturing

Industrial Corp - Manufacturing - Medium

SMS-iT's Agentic AI helped Industrial Corp cut costs by 60% and boost efficiency by 45%. The AI platform improved quality... to 99.2% and reduced downtime by 85%. Industrial Corp used real-time monitoring and predictive maintenance to optimize production. Material waste dropped by 70% and production cycles became 30% faster. The company now runs with less waste and higher quality.

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3M - Manufacturing - Very Large

Medallia helped 3M improve its B2B distribution site using customer feedback. 3M consolidated over 1,000 legacy ERP systems into a... global platform. With Medallia, 3M reduced page load times by 60%. Customer satisfaction scores rose by nearly 3 points. The company made many usability improvements based on distributor insights.

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Driving ROI and results: Understanding the Impact of SMS Marketing in Automotive

DeNooyer Chevrolet - Automotive - Medium

Kalamazoo, USA
Event attendee contact collection Community engagement via SMS voting Lead generation Event marketing

MessageDesk helped DeNooyer Chevrolet run a text-to-vote campaign at their Chalk the Lot event. The dealership used text messaging to... collect votes and gather attendee contact information. Signs and social media posts encouraged community members to participate by texting a keyword. The campaign resulted in 536 new contacts added to their marketing list. DeNooyer Chevrolet plans to use text messaging for future events to boost engagement.

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Porsche Centre Markham - Automotive - Large

Markham, Canada
Service lane communication and payments Customer engagement

Kimoby helped Porsche Centre Markham cut payment fraud and speed up approvals. The team now sends secure payment links by... text, making it easy for customers to pay from anywhere. Digital estimates let customers approve extra work in minutes. Advisors use real-time text updates to keep customers informed. The service experience is now fast, secure, and matches the Porsche brand.

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The Latest SMS Marketing Deployments delivering value in Consumer Goods

Blume - Consumer Goods - Small

Postscript helped Blume grow its SMS subscriber list to over 15,000. Blume used SMS marketing to connect with younger customers... and drive retention. They implemented homepage and pop-up SMS lead capture, boosting list growth. Blume used segmentation and creative campaigns, like giveaways and book clubs, to engage subscribers. The brand saw strong engagement and low churn with Postscript's SMS platform.

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American Music Supply (AMS) - Consumer Goods

Mobilozophy SMS APIs helped American Music Supply (AMS) improve customer experience. AMS used SMS alerts, a 'Notify Me' button, and... shipment status updates to keep shoppers informed and engaged. Customers could opt in for marketing texts and exclusive notifications. AMS also let users send product info to their phones for later review. These features made shopping easier and built stronger customer loyalty.

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The SMS Marketing Blueprint for Better Selection Decisions in Non Profit Organization Management

Surfers Against Sewage - Non Profit Organization Management

FireText helped Surfers Against Sewage launch the Safer Seas Service using SMS alerts. The goal was to give real-time sewage... alerts to beach-goers across the UK. Surfers Against Sewage used a keyword opt-in system for users to get updates about their chosen beach. Thousands signed up for alerts covering 315 beaches. The SMS system lets people make safer choices about using the sea. The customer praised FireText for smooth delivery and reliable service.

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SMS Marketing in Action in Marketing And Advertising

Katch - Marketing And Advertising - Small

USA
Lead conversion via SMS marketing Customer engagement

Katch used Automated Texting Software to send SMS messages for an insurance provider client. The campaign achieved a 15% conversion... rate on all leads. Katch is a software company that also acts as a marketing agency for larger clients. They help brands engage and monetize website visitors. Automated texting improved lead conversion for their insurance client.

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Recent adoption and success with SMS Marketing software in Education

Mathnasium - Education - Large

Textline helped Mathnasium boost their conversion rate from new lead to new student by 28%. Mathnasium needed a better way... to reach leads and customers. They wanted to use message templates and send texts from their center’s landline. With Textline, they added SMS as a new channel alongside email and phone. This made it easier to reach people who prefer texting. Enrollment numbers went up after they started using Textline.

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The SMS Marketing Blueprint for Better Selection Decisions in Sports

Rajasthan Royals - Sports - Medium

Jaipur, India
Fan engagement automation Merchandise sales campaign management Customer engagement Content marketing

Factoreal helped Rajasthan Royals grow their fan base by 75% in less than a year. The team used Factoreal’s marketing... automation to connect with millions of fans across channels. They built WhatsApp chatbots, sent push notifications, and ran targeted campaigns. Factoreal’s tools let them segment fans and personalize messages. Rajasthan Royals saw higher engagement and improved ROI from their campaigns.

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Recent adoption and success with SMS Marketing software in Entertainment

Nine - Entertainment - Large

Cisco IP Fabric for Media helped Nine, Australia's top TV network, move to an all-IP broadcasting solution. The new infrastructure... improved reliability and sped up production. Nine became the first free-to-air network in Australia to deploy an all-IP solution. The migration was fast and had no disruptions. Cisco Customer Experience (CX) provided strong support and expertise throughout the transition.

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Recent adoption and success with SMS Marketing software in Religious Institutions

Campus Hill Church - Religious Institutions - Small

Protexting's Multiple Questions Survey App helped Campus Hill Church run a student outreach event at Loma Linda University. The church used... SMS surveys to quiz students and pick a Vespa winner each night. The app tracked answers, timestamps, and made winner selection easy. Students could check their quiz results and timing. Campus Hill Church praised Protexting for prompt, high-quality support and smooth communication.

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SMS Marketing in Action in Government Administration

Civil Protection Agency (General Secretariat of Citizen Protection, Ministry of Citizen Protection) - Government Administration

Cytech built the COVID-19 Case Tracking application for the Civil Protection Agency. The agency needed to track and manage COVID-19... cases and their close contacts. Cytech delivered an electronic form for trackers and a system for processing case data and generating reports. The new system helped reduce virus spread. It also made case monitoring faster and more accurate.

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Recent adoption and success with SMS Marketing software in Computer Software

DaySmart Software - Computer Software

SMS-Magic helped DaySmart Software boost response rates and productivity. The company switched from a vendor that lacked Salesforce integration and... reporting. SMS-Magic provided full conversation history and better messaging insights. Teams now track messages across departments and see if customers opened them. This improved business management for DaySmart Software.

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Recent adoption and success with SMS Marketing software in Medical Devices

PROCEPT BioRobotics - Medical Devices

GoMeddo helped PROCEPT BioRobotics fix scheduling and resource problems. Their old systems were slow and caused double bookings. Gen25 set... up GoMeddo to bring all data into one place. Now, staff can see everything in real time. This stopped double bookings and made work faster. The new system can grow as the company grows.

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Recent adoption and success with SMS Marketing software in Food And Beverages

The Skinny Bakery - Food & Beverages

Voodoo SMS helped The Skinny Bakery boost sales using SMS marketing. The bakery integrated Voodoo SMS with their Shopify store... to send automated order confirmations and updates. They also used the platform to run bulk SMS campaigns. After sending an SMS broadcast, sales increased by 100% compared to the previous day and site visits doubled. The Skinny Bakery found SMS more effective than email for driving sales.

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Driving ROI and results: Understanding the Impact of SMS Marketing in Apparel And Fashion

One of Australia’s most loved fashion brands - Apparel & Fashion

Tall Bob’s SMS solution helped a leading Australian fashion brand boost loyalty. The brand wanted to make customer engagement more... personal and less transactional. Using SMS, they sent timely, relevant messages that felt exclusive. This led to a 733% ROI increase, 26.4% higher engagement, and a 61.8% click-through rate. The average cart size reached $95, showing SMS can drive real value in fashion retail.

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SMS Marketing in Action in Events Services

A leading event marketing agency - Events Services

Mtalkz used its WhatsApp API to help a leading event marketing agency boost customer retention by 50%. The agency improved... customer engagement by 5x and cut costs by 20% compared to traditional sales calls. The solution included message automation and scheduling for event updates and promotions. The agency overcame low engagement and retention with personalized communication. This led to faster customer conversion and better customer experience.

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