Consumer Goods: Case Studies, ROI & Implementation Examples
Consumer Goods Success stories in Driving ROI and Results using E-Commerce Software solutions
Cricksy Dog
- Consumer Goods
Metrilo helps Cricksy Dog manage marketing, CRM, and email in one platform. The CRM lets the team track customer profiles and keep notes on each person. They use targeted email campaigns to reach the... right customers and drive repeat sales. Filtering and segmenting customers is fast and easy. The team measures campaign results and uses data to make decisions. Metrilo is a daily tool for building strong customer relationships.
Prisync helped Scand. Design Online Ab manage their pricing with ease. The software is simple to use and needs no training. Multiple team members used it without problems. The customer service from P...risync was excellent. Robin Alander praised the support as phenomenal.
Cart.com helped a luxury skincare company grow on Amazon. The company struggled with channel conflicts and lost revenue to unauthorized sellers. Cart.com refreshed product pages, improved advertising..., and removed unauthorized sellers. They used custom products and virtual bundles to win the Buy Box. Cart.com also gave inventory support during busy seasons. The company saw 63% year-over-year revenue growth and an 82% increase in virtual bundle revenue.
ChannelGrabber helped Promofix expand from an eBay-only store to selling on multiple sites and countries. Promofix needed easy-to-use software for stock and order management as they grew. ChannelGrab...ber provided a simple, flexible solution that worked online and supported their growth. The platform improved stock accuracy, reduced out-of-stock issues, and automated shipping labels. Promofix now manages orders from one place, saves time, and meets Amazon’s strict order policies. Staff can access customer details easily and update prices quickly.
Extensiv helped Caskata automate order management. Caskata shifted from wholesale to direct-to-consumer sales. Managing inventory and financials became complex after outsourcing fulfillment to a 3PL.... Extensiv provided a high-functionality platform with affordable pricing. Caskata now saves 96 days per year through automation. They manage 80% of their business with Extensiv.
MageNative helped Badrishop launch a mobile app for their online grocery store. Before using MageNative, Badrishop struggled with low visibility and customer reach. The new app made it easy for custo...mers to find and shop from Badrishop on their phones. Features like AI-powered recommendations, fast loading, and order tracking improved the shopping experience. After launching the app, Badrishop saw a 70% increase in sales and higher customer satisfaction.
Red Points helped ASICS remove over $2.5 billion in counterfeit products online. ASICS used Red Points' automated brand protection and image recognition to scan 1.78 million images and eliminate 1.2 ...million infringements. The solution increased enforcement from 150 to over 20,000 listings per month. Manual enforcement time dropped to just 3-5 hours monthly. ASICS now targets high-risk sellers and integrates offline data for better anti-counterfeiting results.
BrandShield helped Ferrara protect its candy brands from online threats. Ferrara faced problems with counterfeit products and trademark infringements on social media and online marketplaces. BrandShi...eld's automated digital risk protection solution scanned for threats and removed fake listings. Ferrara achieved a 90% takedown rate for fraudulent online listings. The solution saved Ferrara time, resources, and protected their brand reputation.
Glew helped VIETRI shift from wholesale to ecommerce during the COVID-19 pandemic. VIETRI used Glew for analytics, reporting, and customer segmentation. The team gained instant access to key KPIs and... improved campaign targeting. Ecommerce sales grew from 8% to 30% of total business. VIETRI tripled their online sales year-over-year with Glew.
Harry’s wanted to grow by finding new ways to get customers. Their old methods were not working as well. They used Rokt Ads to reach people in the US, Canada, the UK, and Germany. Rokt Ads helped the...m find buyers on top ecommerce sites. Harry’s got a 3.2% conversion rate and kept their cost per acquisition 40% below their target. They have worked with Rokt Ads for five years and see it as a top channel for getting new customers.
SamCart helped Ice Made Clear sell more ice trays and accessories online. Joe Myers needed a simple, single-page checkout that worked well on mobile. He wanted to avoid big online retailers and keep ...more profit. SamCart’s easy integration and conversion-boosting features made checkout fast for customers. Joe used SamCart to grow direct sales and manage his business easily.
UltraCart helped Hobby Zone improve order accuracy and customer service. UltraShip's scan-to-pack feature reduced costly reshipping by confirming packed items. Product review tools and Top Sellers li...sts boosted customer engagement and sales. Inventory planning reports made it easy to manage over 100,000 SKUs and streamline procurement. Integration with Amazon and eBay simplified order management and customer support.
Salesforce Commerce Cloud helped Wells, Portugal's top wellness brand, build a new online store. Wells wanted to move from being just a category on another site to having its own ecommerce platform. ...OSF Digital replaced Wells’ old system with a flexible Salesforce Commerce Cloud solution. The new site improved user experience and unified the brand online. Wells saw higher NPS scores and record online monthly sales after launch.
nChannel helped Amax integrate Magento with Microsoft Dynamics GP. Amax wanted to launch B2C websites but needed a solution that worked with their ERP. nChannel provided integration and guidance, syn...cing items, inventory, pricing, and orders. Amax launched four B2C sites, managed all orders centrally, and improved workflows. In 2017, Amax exceeded their sales goal by 20%. In 2018, they surpassed last year's revenue by 15% and doubled their revenue goal. Amax also grew their eCommerce team by 150%.
Zentail helped Monroe Systems for Business expand to Target Plus. Monroe Systems used Zentail to manage over 4,000 SKUs across Amazon, Walmart, eBay, and Target Plus. The company faced challenges wit...h product data consistency and onboarding with a small team. Zentail's Listing Prep and Listing Status tools made onboarding fast and easy. Monroe Systems launched on Target Plus in just over 30 days, ahead of Black Friday. Zentail's support and tools helped them keep listings healthy and optimized.
Milani Cosmetics used NIQ’s analytics to expand its shelf space in the beauty industry. The company faced tough competition and needed data to prove its value to retailers. NIQ helped Milani identify... underperforming competitors and highlight high-performing products. With these insights, Milani doubled its shelf space with key retail partners. The data-driven approach also improved inventory management and increased sales.
SalesWarp Order Management System helped Frame My Mirror automate their order processing. The company switched from WooCommerce to Shopify and integrated with Wayfair using SalesWarp. The new system ...connected all their platforms in one dashboard. This saved the team over 30 hours per week in manual data entry. Frame My Mirror now manages orders faster and meets Wayfair’s partner standards.
Sharetribe helped The Octopus Club launch a unique online marketplace for parents to buy and sell second-hand children’s items. Founder Ana Rachel Estrougo wanted a fast launch and a beautiful design.... Sharetribe made it possible to go live quickly and at a lower cost than building from scratch. The platform enabled Ana to test her idea with real users and grow her business. The Octopus Club reached its crowdfunding target of £150,000 in 15 days before generating revenue.
Melitta Europa used pirobase PIM to modernize its product data management. The company now manages all product information for its European sales division in one place. pirobase automates data exchan...ge with trading partners using the Global Data Synchronisation Network. This reduces manual work and ensures high data quality. Melitta Europa can now share product data efficiently across Europe.
Fresh Relevance helped Dormeo boost sales and average order value. Dormeo used product recommendations, triggered emails, and targeted popovers. Product bundle sales tripled overnight. Average order ...value increased by 10% year over year. Targeted popovers led to 79% more signups. Dormeo also improved cart and browse abandonment email flows to bring shoppers back.
Obviyo's growth marketing platform helped Crest close its mobile revenue gap. Crest faced a 69% lower revenue per visit on mobile compared to desktop. The team used Obviyo to run many A/B tests on mo...bile product detail pages. They tested changes to individual page components. In 28 days, Crest increased its mobile shopping conversion rate by 11.69%. The platform let Crest experiment safely and improve the mobile buying experience.
Top Stories in Consumer Goods about adoption of {catgeory} software
Burton Snowboards
- Consumer Goods
MERGE used an integrated media strategy to help Burton Snowboards boost sales. The challenge was to improve Burton's winter season marketing and drive year-over-year growth. MERGE created a plan usin...g paid social, video, and display ads on Meta, TikTok, YouTube, and programmatic platforms. The new strategy increased return on ad spend by 120%. Users to the site grew by 111%. Cost per click became 13% more efficient.
iPresso Marketing Automation helped a snack manufacturer improve its promotions. The company used GeoPoints, segmentation, and mobile push notifications to reach shoppers near stores. Personalized di...scount coupons and SMS offers drove engagement. Coupon usage rose by 21%. Store visits increased by 17%. Average order value went up by 13%.
Pipefy helped Festka, a custom handmade bicycle maker, organize and track their production line. Festka needed a simple tool to manage production steps and avoid losing information. Before Pipefy, th...ey used spreadsheets and whiteboards, which made it hard to see the full workflow. With Pipefy, they improved transparency and could see what was delayed or on time. The implementation was quick and easy, taking less than a day.
Zapier helps Fellow automate key business processes. Fellow uses Zapier to run their wholesale onboarding flow. This cut manual onboarding time to 8-10 hours per week, making the process about 75% mo...re efficient. Automation lets the team adjust orders easily, improving customer and employee experience. Since 2019, Fellow grew from 20 to 80 people, with automation driving their growth strategy.
Jamestown Distributors used email marketing to re-engage a past customer. The company sent a follow-up email after the customer clicked a product link, showing good use of marketing automation. Howev...er, replies went to a do-not-reply address, making the customer feel ignored. This lack of real engagement led to a negative experience and a lost sales opportunity. True personalization and two-way communication were missing from their approach.
Burton used Bloomreach Discovery and Loomi AI to improve its ecommerce site. The company faced problems with irrelevant search results, limited merchandising control, and heavy IT reliance. Bloomreac...h Discovery gave Burton better search features, more control, and easier personalization. Search now drives 10 percentage points more revenue than its share of visits. Category pages contribute 21 percentage points more revenue. The conversion rate is 3.5 percentage points higher than the site average.
Klaviyo B2C CRM helped Caitlyn Minimalist grow email and SMS revenue by 144% year over year. The jewelry brand faced challenges with email control and customer communication as they scaled. Klaviyo e...nabled them to centralize customer data and automate marketing. They saw 51% growth in ecommerce revenue and over 80% growth in their email and SMS lists in 12 months. The solution improved customer experience and supported rapid business growth.
Overdose Digital helped Tupperware Australia grow online sales using a new ecommerce website. They used paid ads to drive results. In less than 6 months, online sales increased by nearly 100% from Q1... to Q2. Overdose Digital focused on ecommerce growth and digital marketing. Their work made a big impact on Tupperware Australia's business.
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
Smartbox Group wanted to increase engagement and sales during slow months. They aimed to create fun content and get more people to sign up for their newsletter. They also wanted to learn more about t...heir customers. Their goal was to make people feel good about Smartbox in the summer. They used interactive experiences to reach these goals.
Document Manager helped Direct Wines improve their accounts department. The team used to process over 2,000 supplier invoices each month by hand. This manual system was slow and hard to control. Afte...r using Document Manager, they made invoice handling faster and easier. The new system reduced paperwork and improved payment speed.
John Frieda wanted to increase orders and improve conversion rates for a new product line. They worked with SAP Emarsys and Blue Wheel to launch the ULTRAfiller+ thickening system. They used paid soc...ial and automated emails to reach more customers. Their campaign reached four times more contacts. 88% of customers bought two or more products during the campaign. The click to open rate doubled.
Postalytics helped Zogics automate direct mail campaigns for their gym supply eCommerce business. Zogics used Postalytics to send large, personalized postcards to re-engage customers who stopped buyi...ng. The solution integrated with HubSpot, letting Zogics track engagement and automate mailings. Zogics saw a 500% increase in ROI and a 140% rise in order volume. The campaign also saved time and reduced manual work.
Appier’s CrossX and AiDeal solutions helped Clarins lower its cost per acquisition by 30%. Clarins used AI to find and target high-value shoppers. The company showed ads only to likely buyers. AiDeal... predicted which shoppers were hesitant and offered them special gifts instead of discounts. This kept Clarins’ luxury brand image strong. Clarins increased its conversion rate by 44% during key sales periods.
Howspace helped Kontoor Brands improve leadership development for their global workforce. The company needed a more engaging and accessible training solution for leaders across 50+ countries. Howspac...e enabled flexible, interactive, and collaborative learning, overcoming time zone and language barriers. Leaders now participate more, connect with peers, and apply learning to their daily work. The program led to higher engagement, stronger community, and a more tailored learning experience.
The Training Arcade helped IT Cosmetics train their sales team using a gamified LMS. The company used the Match game to boost training retention during a long rollout. People who played the game scor...ed 21% higher on the post test than those who did not. The platform made learning fun and improved sales training results. IT Cosmetics saw better engagement and knowledge retention with this approach.
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
Valamis LMS helped BAMA Gruppen AS improve talent retention and leadership. BAMA wanted to be a top employer in Norway. They used Valamis to support employee growth, leadership training, and complian...ce. The LMS helped BAMA build skills and keep employees engaged. BAMA aims to create a learning culture and boost productivity with Valamis.
Sponge Learning created a bespoke blended learning program for Kraft Heinz. The goal was to certify a global group of Procurement Sustainability Masters and support ESG objectives. The program includ...ed digital learning, in-person experiences, and group projects. Over 100 employees showed interest, with 56 applying and a first cohort of 15 certified. The solution helped build practical skills and sustainability expertise across Kraft Heinz’s procurement team.
Learn365 helped G&J Pepsi-Cola Bottlers Inc. drive digital transformation in employee training. The company needed a learning platform for 1,600 frontline staff, with fast rollout and Microsoft 365 i...ntegration. Learn365 enabled quick onboarding, consolidated over 2,000 learning materials, and improved compliance training completion to 70% in four months. Managers gained real-time insights with Power BI. New hires now get a consistent onboarding experience at all locations.
Royal Canin used the NetExam LMS to train veterinarians, partner organizations, doctors, and store employees. Their goal was to make sure everyone who interacts with their pet food products has the r...ight knowledge and skills. The training covers product knowledge, communication, and customer service. NetExam LMS helps Royal Canin track training and achievements. This approach helps improve customer experience and business growth.
Totara helped Revlon Professional launch an "Always On" learning platform for hairdressers. The platform replaced in-person training after COVID-19 closed academies. It offers multilingual, mobile-fr...iendly courses tailored to different regions. Over 9,000 users access training in 10 languages across 17 regions. Totara's reporting tools track user activity and course completion. Revlon Professional uses the platform for product launches and corporate training.
Tempur-Sealy partnered with Wisetail to enhance its learning management system. They aimed to improve training for retail partners and customers. The company wanted to differentiate itself in the com...petitive sleep industry. They focused on extended enterprise learning to adapt to changes in the retail landscape. This included addressing omni-channel shoppers and direct-to-consumer competitors.
Continu helped GoPro save $1M in annual productivity by scaling global customer and partner training. GoPro used one platform to train athletes, influencers, partners, agencies, retailers, and intern...al teams in 20 countries. The solution enabled localized learning tracks and fast onboarding for 186 retailers. GoPro measured engagement and performance in one view, improving enablement quality across markets. The partnership streamlined operations and supported real-time, multilingual training.
Forma LMS helped a multinational eyewear company set up two digital academies. The company needed to train employees on production and compliance, and agents on product features in multiple languages.... Forma LMS provided content and trained staff to manage elearning. The solution included API integration, easy catalog management, and self-registration. Staff welcomed the new academies, and the project showed Forma LMS's flexibility for different training needs.
Gametize helped Unilever launch the House of Lux campaign with a personality quiz. The quiz matched users to their ideal Lux fragrance. Unilever used Gametize’s platform for easy content creation and... updates. The quiz had 12,500 completions and a 92% completion rate. Users spent an average of 241 seconds on the site. The solution drove high engagement and repeat visits.
Meltwater social listening and analytics helped Neuro find new audiences and boost sales. Neuro used Meltwater to analyze the market and target gamers. The data led to a partnership with 100 Thieves ...and viral social media content. Neuro saw 406% year-over-year sales growth and over 1 billion impressions in 2024. Monthly reports gave Neuro a full view of marketing results and helped guide future strategy.
IZEA ran an influencer marketing campaign for Cuddl Duds to boost traffic to their Kohl’s collection during the 2021 holiday season. Nine lifestyle influencers received care packages and created 63 p...ieces of content across Instagram, Facebook, and Pinterest. The campaign achieved a 1.35% clickthrough rate, 31,000+ clicks, and a total reach of 1.47 million. Instagram Reels saw a 31% engagement rate, and Pinterest posts reached over 109,000 users. The campaign exceeded all set goals and increased purchase intent.
Heepsy helped Bloomscape grow its Instagram followers from 65.3K to 133K in 2020. Bloomscape used nano and micro-influencers from food, fashion, and home decor to create engaging content. Influencers... shared unboxings, plant care guides, and DIY posts with Bloomscape products. The brand saw steady, organic growth with only 7.82% suspicious followers. This influencer strategy also led to increased sales and new funding for Bloomscape.
Linqia helped Baxter of California boost awareness for its men's grooming products. The brand wanted to promote a Father’s Day sale and drive website traffic. Linqia connected Baxter with influencers... in fashion, beauty, and lifestyle. Influencers created over 250 original posts and stories. The campaign generated 6.4 million impressions and an engagement rate 648% higher than projected. Baxter reused influencer content on its social channels.
A Male Grooming Brand used GetEvangelized to launch a new product during the festive season. The brand wanted to create engagement and awareness for their innovative product. They worked with 65 crea...tors from different fields to share reviews and experiences on Twitter, Instagram, Vine, and blogs. The campaign generated 205 posts, 705 interactions, and over 7.8 million potential impressions. This approach helped the brand reach a large audience and drive conversations about their product.
Influencity helped PowderPeaks launch their first influencer seeding strategy. PowderPeaks, an online snowboard gear company, struggled to find the right influencers and measure campaign results. The...y faced challenges with short snowboarding seasons, low customer lifetime value, and limited success from previous influencer campaigns. Influencity provided a flexible influencer marketing platform, helping PowderPeaks reach more potential customers and promote new products to a younger audience.
Marico had trouble planning influencer campaigns because they worked with many vendors who used different ways to measure results. This made it hard to predict ROI and manage budgets. They used Qoruz... to set up a clear planning process and analyze influencer profiles. Qoruz helped them make custom lists of influencers and compare costs and performance. Marico found it easier to plan campaigns and match influencers to their brand goals.
Spitche helped Biotherm, part of L'Oréal Group, boost engagement and user-generated content in Canada. The brand used Spitche to launch an ambassador program and target regional audiences on Instagra...m. 70% of ambassadors were new contacts, and 65% of the global Instagram page's audience came from country-level ambassadors. Over 4,000 pieces of UGC were created and more than 5,000 ambassadors joined. Purchase frequency and average order value increased by 4 times.
Carro’s Brand Partnerships helped Vanity Planet find Glow Recipe and create a holiday gift bundle. Vanity Planet added Glow Recipe’s products to their Steam, Sleep & Glow Set with no inventory risk. ...Carro’s integration let them launch quickly and handle fulfillment. The bundle sold over 478 units and generated $68,300 in sales in three weeks. Vanity Planet and Glow Recipe gained 478+ new customers with no extra marketing costs.
Fohr ran an influencer campaign for Being Frenshe, a wellness brand. The goal was to boost brand awareness and reach by sharing real stories about self-care and wellness. Fohr recruited creators to t...alk about topics like anxiety, mental health, and post-partum experiences. The campaign achieved an average TikTok viewership of 8.94% and 8.07% on Instagram. Over half of TikTok views came from the “For You” page.
Hypetap ran an influencer campaign for Colgate Palmolive's Optic White Pro Series 2023. The goal was to boost awareness for the new FlexLight at-home whitening product. 20 influencers created 87 piec...es of content on TikTok and Instagram. The campaign aimed to overcome scepticism and position Optic White as a beauty expert. Results included 38,445 total engagements, 1,302,734 impressions, and a reach of 1,173,315.
Bioviva used Kolsquare to launch its eco-friendly game Défis Nature Protect. The company wanted to reach new gaming and collector audiences. Kolsquare helped Bioviva find 47 relevant influencers and ...track campaign results. The campaign generated 171 pieces of content and 23,280 engagements. Bioviva expanded its influencer strategy and built strong, value-based partnerships.
Consumer Goods Clients Speak: The Impact of deploying CRM solutions
GE Appliances
- Consumer Goods
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
Wow Skin Science wanted to improve how they talk to their customers. They used Kapture's tools to help answer customer questions quickly. The solution let them solve 90% of customer queries without p...eople. This made their support team more efficient. It helped them give better service to their customers.
Salesmate helped Kleenoil organize sales data and improve follow-ups. The team used Salesmate CRM to track leads and manage customer information. This made it easier to close deals and save time. Kle...enoil saw better sales results and more efficient processes. The CRM tools helped the team stay on top of every opportunity.
RedHorse CRM helped Sierra School Equipment Company organize over 3,500 client records. The company switched from GoldMine to RedHorse CRM to solve data storage and efficiency problems. RedHorse CRM ...gave them unlimited data storage, better integration with accounting software, and easier sales tracking. The team found the new system more reliable and cost-effective. The staff now works faster and can find information more easily.
PipeRun CRM helped T&M Personalizados organize and speed up their sales process. The company switched from a foreign CRM to PipeRun for better support and automation. They now send proposals in real ...time and use electronic signatures. Automations for billing improved their workflow. The team finds sales more organized and customer journeys clearer with PipeRun.
EcosAgile helped MPlus Cosmetics manage human resources and company charts. MPlus needed a flexible HR software for a fast-growing, young company. EcosAgile delivered a modular solution with OrgPlus ...for easy org chart creation and detailed employee info. Over time, MPlus added modules for workplace health, safety, and training management. The system now supports medical surveillance and safety compliance for all staff.
GREYHOUND helped travelite improve customer service. travelite designs and sells luggage and bags. The company wanted to answer customer questions faster and better. In 2023, travelite started using ...GREYHOUND for customer service. The solution made it easier to manage messages from many channels. travelite can now respond to customer needs more quickly and flexibly.
A Chinese pioneer in steam products
- Consumer Goods
Paramantra CRM helped a Chinese pioneer in steam products launch its own brand of appliances in a new country. The company faced challenges with high customer volume and manual ticketing was not enou...gh. Paramantra's cloud solution supported sales teams, making it easy for staff and insightful for management. The CRM improved marketing decisions and daily sales management. The sales team also used it for invoicing and order processing.
Al Seer Trading Agencies needed to automate its field sales operations to improve efficiency and visibility. They wanted to eliminate paper-based tasks and provide real-time information to management.... UCS implemented SalesWorx, integrating it with SAP for seamless data transactions. This solution improved route management, sales performance, and customer satisfaction. Sales reps used mobile apps to track sales and plan visits, while managers accessed detailed reports to monitor performance. The implementation led to enhanced team performance and customer happiness in the UAE and Oman.
Apptivo CRM helped Steinar International fix sales process issues. Their old CRM could not track sales or sync with Microsoft Outlook. Apptivo integrated sales, contacts, and employee management. The... new system tracks leads, sales, and employee performance. Teams now have up-to-date contact info and better workflows. Sales and marketing are more consistent and efficient.
Consumer Goods Success stories in Driving ROI and Results using E-Commerce Platform solutions
Grounded Plants
- Consumer Goods
Grounded Plants is an online plant store based in D.C. The founders wanted to make it easier to ship houseplants to customers. At first, they had to enter orders by hand, which took a lot of time. Af...ter they started using ShippingEasy, they could process orders faster and with less work. Their sales doubled, and they had more time to grow their business. ShippingEasy helped them save time with automatic order integration and easy filtering.
Shippo and Square helped Kelm Form save $5–$7 per order on shipping. The owner, Keith Fournie, used Shippo to connect with Square, making order management and shipping easy. He set up a flat-rate shi...pping offer for customers across Canada. Shippo's dashboard let him compare carrier costs and print discounted labels. This improved his workflow and made his business look more professional.
Miva's ecommerce platform helped Essential Depot boost sales and cut costs. The company needed a flexible, customizable solution after outgrowing cookie-cutter platforms. Miva delivered a new site wi...th advanced features, automating complex shipping and product management. Essential Depot saw a 20% increase in sales revenue, $480,000 in new annual international revenue, and saved 132 hours per month through automation and site customizations.
ShipStation helped Harmony Harvest Farm, a small family-run flower business in Virginia, manage a surge in orders during Covid. Before the pandemic, they shipped only 10-20 boxes a week to floral des...igners. When they launched a retail product, orders jumped to 100 within hours. The team used ShipStation to automate shipping, replacing manual FedEx entry. This allowed them to handle over 100 boxes a week with ease. ShipStation made it possible for them to pivot and grow sales during a challenging time.
Lightspeed Retail helps Paddle & Pickle, a Quebec pickleball shop, sell in-store and at tournaments. The founders use Lightspeed Scanner for real-time sales and inventory insights. They manage over 1...,100 SKUs with a small team. Lightspeed's dashboard helps them track sales trends and make smart decisions. The system lets them sell anywhere and stay efficient as they grow.
IdoSell helped Instaltube.pl migrate from BaseLinker and WooCommerce to its Open SaaS platform. Instaltube.pl needed a platform to manage home and garden installation products and handle marketplace ...sales, especially on Allegro. The owner wanted a solution that met high expectations and supported multi-channel sales. IdoSell provided a secure migration and unified sales management. Instaltube.pl now runs a functional online store and manages marketplace sales from one place.
Narvar helped Horizn Studios improve their returns process. Horizn used Narvar’s end-to-end returns management solution. They launched a self-service returns portal. Return-related support tickets dr...opped by 47%. Time spent on each return ticket went down by 66%. Customers now have more return options and better service. Horizn also uses return data to improve products and make returns more sustainable.
Oxatis helped E-liquide launch an e-commerce site for e-cigarettes and vaping products. The site achieved a 10% overall conversion rate. Nearly half of customers placed two or more orders each month.... 30% of abandoned cart reminders led to purchases. Over 25% of sales came from mobile. E-liquide now processes more than 400 orders daily and leads its market.
Capella Industries AB (Lambretta Watches)
- Consumer Goods
Ucommerce and Umbraco helped Lambretta Watches, part of Capella Industries AB, solve low online sales due to a non-mobile responsive website. Webmind built a new online shop using Umbraco CMS and Uco...mmerce, creating a flexible e-commerce platform. The new site is mobile responsive and supports future online shops for other brands. The solution increased sales conversions and supports ongoing digital growth. Capella Industries now has a platform for further e-commerce development.
Maropost Merchandising Cloud helped Wall Tools boost conversions by 15.3% year-over-year, with some months reaching 19%. Wall Tools fixed search issues that caused lost sales and improved mobile usab...ility for tradesmen. AI-powered recommendations and autosuggest now guide over 50% of searches. Insights from the platform led Wall Tools to expand into wallpaper tools, making them the top seller of wallpaper pasting machines in the U.S. Repeat customers now account for more than half of all sales.
Acenda helped a leading pet products company move from brick-and-mortar distribution to online marketplace sales. The company used Acenda’s Product Information Management and marketplace expertise to... prepare its catalog for Target+, Amazon, and Walmart. Acenda integrated order and inventory systems, enabling the client to expand sales channels and boost revenue. Within six months, over 25% of gross revenue came from marketplaces, with sales reaching eight figures. The company is now a top-rated seller on major online platforms.
Thirstie wanted to help alcohol brands create online stores quickly. They needed a CMS that could handle many rules and let them launch many sites fast. Thirstie chose Apostrophe Assembly for its fle...xibility and speed. With Apostrophe, Thirstie launched over a hundred branded storefronts in less than six months. They improved onboarding speed by 10 times and can now launch new storefronts in just one week.
Smartbox Group wanted to increase engagement and sales during slow months. They aimed to create fun content and get more people to sign up for their newsletter. They also wanted to learn more about t...heir customers. Their goal was to make people feel good about Smartbox in the summer. They used interactive experiences to reach these goals.
Syndigo Product Experience Cloud helped The Good Crisp Company manage product content as they grew. The company needed to keep product information clear and consistent across many retailers. Syndigo ...made it easy to update content, keep brand images accurate, and launch products faster. The Good Crisp Company saw a 90%+ faster speed to market, a 60% increase in sales, and a 90%+ improvement in content accuracy. Their team says Syndigo is critical for showing up well to their core consumers.
Document Manager helped Direct Wines improve their accounts department. The team used to process over 2,000 supplier invoices each month by hand. This manual system was slow and hard to control. Afte...r using Document Manager, they made invoice handling faster and easier. The new system reduced paperwork and improved payment speed.
DocuXplorer helped Edco Awards & Specialties move from paper to digital document management. The company struggled with slow, manual filing and lost time searching for invoices. DocuXplorer’s softwar...e digitized their records and made document retrieval fast and easy. Over 16 years, Edco grew from 3 to 60 employees. They saved hundreds of thousands of hours and now earn 50 times more than their competitors. DocuXplorer was key to their growth and success.
Fastly's Compute and Fanout help Dansons deliver a faster, real-time app for Pit Boss Grills. The new Grill Connect app is 5-7 times faster than the old system. Users get instant grill control and be...tter app response. Dansons now has more data to improve products and customer experience. Fastly's support team responds quickly and helps prevent future issues.
Fastly's Compute and Fanout help Dansons deliver a faster, real-time app for Pit Boss Grills. The new Grill Connect app is 5-7 times faster than the old system. Users get instant grill control and be...tter app response. Dansons now has more data to improve products and customer experience. Fastly's support team responds quickly and helps prevent future issues.
Melitta Europa used pirobase PIM to modernize its product data management. The company now manages all product information for its European sales division in one place. pirobase automates data exchan...ge with trading partners using the Global Data Synchronisation Network. This reduces manual work and ensures high data quality. Melitta Europa can now share product data efficiently across Europe.
Melitta Europa used pirobase PIM to modernize its product data management. The company now manages all product information for its European sales division in one place. pirobase automates data exchan...ge with trading partners using the Global Data Synchronisation Network. This reduces manual work and ensures high data quality. Melitta Europa can now share product data efficiently across Europe.
Consumer Goods Success stories in Driving ROI and Results using Help Desk solutions
Lyreco
- Consumer Goods
Puzzel Conversational Intelligence helped Lyreco cut call volumes by 12% and call duration by 15%. Lyreco used AI-driven insights to track sales inquiries and spot trends. The solution showed that 24...% of calls were about orders, 19% about self-service, and 19% about delivery. Lyreco improved knowledge sharing and made it easier for sales teams to get answers. This led to fewer repeat calls and faster responses for customers.
SysAid Copilot helped CYBEX manage IT support for 1,000 employees across many countries. CYBEX used SysAid's AI-powered Copilot, called iJuergen, to give 24/7 support and a better knowledge base. Thi...s led to a 20% drop in Level 1 ticket volume and an 83% rise in self-service portal use in three months. The AI Copilot resolved 93% of conversations without human help. SysAid's BI Dashboard gave leaders clear IT performance data and helped show real ROI.
DigitalGenius helps Bloom & Wild resolve 50% of chat conversations with AI. Their AI agent, Willow, automates 45% of emails in English and German. Willow uses visual AI to spot flower quality issues ...and offers fast help. The solution reduces the need for extra agents during busy times. Bloom & Wild turned customer service into a value center and improved customer experience. The team reports faster resolutions and a unique brand experience.
L’Occitane is a global group with over 3000 stores in 90 countries. They wanted to improve their customer experience across all channels. They upgraded their international CRM systems. Their goal was... to give customers a seamless and friendly experience everywhere. They also wanted to keep the same high quality of service worldwide.
Next4biz helped Yataş transform its customer service and business processes. Yataş moved all business units to the next4biz CRM-CSM and BPM platform. This let them track and manage customer requests ...faster and more accurately. They reduced complaint resolution time and won two ACE Awards in the furniture industry. The platform made it easier for employees and partners to use the system and improved company-wide reporting.
OMQ Contact helps myphotobook and fotokasten give fast answers to customers. The tool shows real-time responses in the contact field of their website or app. Customers get answers right away, so they... do not need to send as many requests. This reduces the total number of customer requests. The service is available on all devices and improves response times.
Dixa helped Scale Media bring all customer service channels into one platform. Before Dixa, agents used up to 17 screens and faced outages and slow onboarding. With Dixa, agents now work from one scr...een and use an AI-driven knowledge base. Scale Media saw a 28% drop in call volume, a 50% rise in associate retention, and a 13% increase in CSAT. The team is faster, more confident, and delivers better customer service.
Help Scout helped Mabel’s Labels manage customer support as sales grew. The team moved from manual tools to Help Scout’s all-in-one platform. They used Beacon, Knowledge Base, and integrations to boo...st self-service. FAQ visits rose by 122%. Email support volume dropped by 58%. The team kept a 93 CSAT score. Mabel’s Labels doubled productivity and kept costs low.
Consumer Goods Success stories in Driving ROI and Results using Business Intelligence solutions
Petmate
- Consumer Goods
Informatica helped Petmate unify its data management with a cloud platform. Petmate integrated data faster between Snowflake and its IT and OT systems. The company cut a critical workload from four m...inutes to twenty seconds using Informatica's mass ingestion. Petmate automated its order-to-cash process and consolidated three data tools. Informatica's flexible license reduced overhead costs and enabled innovation with AI features.
Jitterbit’s integration platform connects ShipStation with NetSuite for Ultra-Bag. The solution automates order fulfillment and removes manual data entry. Ultra-Bag saves two hours of daily data entr...y. Manual shipping steps are cut in half. Shipment errors drop by over 40%. Productivity and morale go up. The owner says Jitterbit made fulfillment easier and more organized at a good price.
Logicbroker helped Ingram's Water and Air Equipment improve their dropship and inventory management. Before Logicbroker, Ingram's struggled with manual processes and poor inventory visibility. Logicb...roker's platform gave them real-time inventory tracking and better data management. The sales and support teams now focus on customers instead of backend issues. Ingram's has grown year after year with Logicbroker, and they plan to keep expanding their business.
MobileFrame Business SuiteTM helped World Kitchen automate field merchandising tasks. Before, merchandisers filled out forms by hand and lost hours to paperwork. With MobileFrame, they eliminated man...ual data entry and increased productivity. Merchandisers now visit two more stores each week. Data entry costs dropped for both field and office staff. Store managers get better service because merchandisers have more time per visit.
Jedox helped Asambeauty improve sales planning for its multichannel strategy. The company needed a flexible solution for sales forecasting across online, retail, and TV channels. Jedox and IBM Planni...ng Analytics provided real-time data, automated reporting, and detailed dashboards. The solution enabled fast, accurate planning and easy reporting to the parent company. Asambeauty’s team can now manage and expand the planning system on their own.
Longview Tax helped Versuni automate global tax reporting. Before, the team managed 65 Excel files and spent over two weeks on tax cycles. The manual process caused errors and stress. With Longview T...ax, Versuni cut reporting time by 70%, finishing in just three days. Data quality improved and manual work dropped. The solution also supported both IFRS and Dutch GAAP compliance.
Longview Tax helped Versuni automate global tax reporting. Before, the team managed 65 Excel files and spent over two weeks on tax cycles. The manual process caused errors and stress. With Longview T...ax, Versuni cut reporting time by 70%, finishing in just three days. Data quality improved and manual work dropped. The solution also supported both IFRS and Dutch GAAP compliance.
EasyReports helped Sagar Business Pvt Ltd, a leading distributor for Tata Steel in Odisha, improve their business reporting. The company used EasyReports to streamline sales and distribution data. Th...e reporting software made it easier for Sagar Business to manage and analyze their operations. This led to faster and smarter business decisions. Sagar Business now benefits from better reporting and data insights.
Flipsnack helped Electrolux Group move from printed to digital product catalogs. The team wanted a tool with interactive features and easy updates. Flipsnack enabled fast distribution, multimedia int...egration, and multiple catalog versions. Electrolux created 345 flipbooks, reaching 8,800 downloads across 17 European countries. The solution improved engagement and supported their sustainability goals.
Aime used the Bambuser video commerce platform to boost customer engagement and sales. They faced challenges in educating customers and maintaining community bonds as a pioneering skincare brand. Wit...h Bambuser, Aime hosted live shows and shoppable videos, making it easier for shoppers to find the right products. They saw more views, higher conversion rates, and increased sales by reusing social media content on their website. The solution helped reduce customer pain points and improved website metrics.
The Training Arcade helped IT Cosmetics train their sales team using a gamified LMS. The company used the Match game to boost training retention during a long rollout. People who played the game scor...ed 21% higher on the post test than those who did not. The platform made learning fun and improved sales training results. IT Cosmetics saw better engagement and knowledge retention with this approach.
Easygenerator helped Keune Haircosmetics expand its training from 5 to 21 languages. The company used Easygenerator's auto-translation and co-author features to speed up course creation. Keune create...d nearly 500 training modules in one year. The process now takes days instead of weeks. Keune won a Silver Award for its Online Keune Academy project.
Elucidat helped Benefit Cosmetics improve their elearning programs. The platform made it easy to create engaging training content. Benefit Cosmetics used Elucidat to ensure brand consistency and spee...d up course production. The solution supported rapid elearning rollout for their global teams. This led to more effective employee training and better learning experiences.
Feng-GUI predictive eye tracking helped Avon improve their ad designs. Avon used NeuroMap and PET data to train teams and assess ad effectiveness. They found their products were not getting enough vi...sual attention. After revising ads based on Feng-GUI insights, Avon saw a significant lift in brand awareness. Ad recall increased after using machine vision and predictive analytics in their design process.
Mondelēz International partnered with Tungsten Network to improve their invoicing process. In 2016, they implemented a global straight-through processing function to streamline accounts payable. This... helped consolidate shared services and reduce supply chain complexities. As a result, they achieved 92% on-time payments, 500k annual savings in the first year, and 54% of suppliers switched to e-invoicing.
Mondelēz International partnered with Tungsten Network to improve their invoicing process. In 2016, they implemented a global straight-through processing function to streamline accounts payable. This... helped consolidate shared services and reduce supply chain complexities. As a result, they achieved 92% on-time payments, 500k annual savings in the first year, and 54% of suppliers switched to e-invoicing.
Consumer Goods Success stories in Driving ROI and Results using Social Media Marketing solutions
Bare Republic
- Consumer Goods
Flye helped Bare Republic, an organic sunscreen brand, boost online campaigns and drive sales to Walmart, Ulta Beauty, and Target. Flye identified 50 key influencers and ranked them for Bare Republic.... The team used audience interest data to improve Facebook and Instagram ad targeting. Bare Republic used these insights to increase brand engagement and attract lower-income customers through coupon companies. The campaign drove sales at major retailers using the selected influencers.
Madgicx helped Repcillin, a South African skincare brand, grow from 5 to 100 online sales per month. The company used Madgicx’s Audience Launcher, Audience Studio, and Creative Insights tools to reac...h new audiences and improve ad performance. With Madgicx, Repcillin achieved a 20x increase in sales and a 2.27 acquisition ROAS. Emma, the co-founder, saved 42 work hours each month and now focuses fully on growing the brand.
Brandwatch Engage helped Thrasio improve customer engagement on social media. Thrasio used Brandwatch to centralize customer interactions and speed up response times. The AI Analyst Iris™ feature let... the team save time by suggesting replies. Thrasio saw a 50% drop in response times, an 80% decrease in resolution time, and a 15% rise in customer satisfaction. Training made it easy for the team to use one dashboard for all brands.
Sociality.io helped Comfort Zone improve their social media management. Before, the team spent all day making reports and struggled with slow replies to clients. With Sociality.io, they now get insig...hts in minutes and respond faster. The platform is easy to use and helps them focus on strategy, not manual tasks. Comfort Zone values the clear data, fast reporting, and strong support from Sociality.io.
Facelift Data Studio helped Benefit Cosmetics grow their social media engagement by 50%. The company unified data from over 100 social channels across 36 markets. They saw a 22% increase in reach and... a 58% increase in followers. Centralizing analytics let teams focus on content and digital growth. Competitive benchmarking and BI integrations supported their global strategy.
A leading luxury watch manufacturer
- Consumer Goods
listening247 technology helped a leading luxury watch manufacturer understand market trends and consumer views. The company had trouble getting insights from a small number of social media posts. lis...tening247 analyzed over 41,794 posts and found 4,423 relevant commercial interactions. The insights improved the brand's image and helped the company talk to more potential buyers. The brand also found about 513,000 possible customer leads and key influencers.
Feedly Threat Intelligence helped Mars improve their threat hunting. The Mars Cyber Defense Threat team needed actionable cyber threat intelligence tailored to their needs. They used Feedly to filter... and personalize open-source intelligence. This made it easier to spot threats and generate hunt hypotheses. As a result, Mars cut daily monitoring and analysis time in half. The team now hunts threats proactively and resolves issues faster.
Meltwater social listening and analytics helped Neuro find new audiences and boost sales. Neuro used Meltwater to analyze the market and target gamers. The data led to a partnership with 100 Thieves ...and viral social media content. Neuro saw 406% year-over-year sales growth and over 1 billion impressions in 2024. Monthly reports gave Neuro a full view of marketing results and helped guide future strategy.
Lytho Asset Manager helped Dopper solve problems with storing, finding, and sharing digital assets. Dopper used Lytho’s DAM to organize materials and quickly share their Wave Mission content. The Cre...ate + Publish module let them make personalized content fast. Now, Dopper saves hours each week and can easily find and share assets. Over 1 million people and companies have joined their Wave Mission.
DemoUp Cliplister helps Groupe SEB create content at scale for many products. Groupe SEB needed a way to manage lots of content for different markets. The company uses DemoUp Cliplister’s tools and s...ervices to move content from idea to product detail page. A central platform makes it easier to handle product content. Groupe SEB now manages content more efficiently across markets.
MediaFiler helped Royal Talens manage and share product photos, videos, and social media content. Royal Talens needed an easy-to-use digital asset management system for both internal teams and global... retailers. MediaFiler provided a flexible mediabank that works with their PIM system and allows simple sharing and rights management. The solution made it easy for photographers to add metadata and for users to export images. Now, all Royal Talens dealers have access to the latest assets, improving collaboration and efficiency.
Denali Business Intelligence helped Performance Textiles, a small distributor of marine textiles, gain real-time sales insights. Before using Denali BI, they struggled with outdated and unreliable da...ta. The dashboard let them track sales by product and customer, spot trends, and make quick decisions. They avoided a major sales dip by acting on insights from Denali BI. Now, they use the tool to guide business choices and monitor all product performance.
Overcast MAX helped YETI upgrade their global video creation and distribution. YETI replaced old hard drives and separate systems with a secure, cloud-native media management platform. Overcast MAX e...nabled remote collaboration, fast search, and easy access for all staff. YETI ingested over half a million video files. Storage costs dropped by up to 80%. Processing from post to publishing is now 10 times faster.
THRON helped Selle Royal Group manage digital assets and product data in one platform. The group wanted better control of content, faster validation, and clear communication with all stakeholders. TH...RON's solution included digital asset management, product information management, and Magento connectors. Selle Royal Group now manages over 20,000 unique assets and 5,000 products across 80 markets. The platform improved time to market and brand consistency for all five brands.
CELUM Product Content Management helped Silhouette Group manage and distribute digital assets worldwide. The company needed to provide 60,000 users with access to 300,000 assets while ensuring copyri...ght compliance. CELUM integrated with many third-party systems and created self-service portals for sales teams and opticians. This saved time and improved sales activities. Silhouette Group continues to use CELUM to drive digital transformation in the eyewear industry.
MASS Analytics helped a CPG company measure the marketing effectiveness of 9 SKUs under one brand. The company used marketing mix modeling to analyze their activities. The goal was to understand whic...h marketing actions worked best. MASS Analytics provided tools to reduce time spent on data preparation. This let the company focus on higher-value project work. The solution aimed to improve marketing decisions for all 9 products.
Cello LMD helped 글로벌 제조사 판매법인 및 유통사 cut 2-person home delivery lead time from 4 days to 1 day. The solution improved delivery route planning and visibility for large items like furniture and electron...ics. It benefited delivery companies, drivers, consumers, retailers, and brand shops. The service level now influences consumer purchase decisions. Cello LMD optimized last mile delivery for better customer experience.
Forrester Decisions helps Newell Brands' data and IT team show its value. The team uses Forrester to educate the company about data and AI. This builds trust across the organization. The vice preside...nt of information delivery says Forrester helps them communicate their impact.
Zoomph helped Dude Wipes measure ROI for their sports sponsorships. Dude Wipes used Zoomph to track broadcast and social media assets. The platform gave them real-time data insights. This helped Dude... Wipes activate and evaluate campaigns faster. They made better decisions using reliable data from Zoomph.
A leading direct-to-consumer (DTC) brand
- Consumer Goods
iSpot TV Conversions helped a leading direct-to-consumer brand measure TV ad impact better than spike modeling. The brand and its agency found that high-reach TV spots delivered a 200% lower cost per... acquisition compared to traditional models. iSpot matched TV ad exposures to first-party data from 52 million connected TVs for closed-loop attribution. This revealed that spike models missed delayed conversions and misattributed performance. The brand now sees the true value of high-reach TV placements and improved TV ROAS measurement.
Conjura helped Wild Cosmetics improve stock forecasting. Wild had trouble managing product data with Excel, leading to slow decisions. Conjura unified their product and fulfilment data in one platfor...m. This gave daily insights on product performance. Wild improved stock forecasting accuracy and refined their pick and pack strategy. The team sped up fulfilment and made better pricing decisions.
Ometria helped Emma Bridgewater create a personalised customer experience across its pottery and homeware range. The brand moved from basic email personalisation to advanced, automated marketing jour...neys using Ometria's platform. Emma Bridgewater gained actionable customer insights and improved segmentation. The results included a 30% increase in return customers, a 19% increase in retention rate, and a 65% increase in active customers.
Consumer Goods Success stories in Driving ROI and Results using POS solutions
Paddle & Pickle
- Sporting Goods
Lightspeed Retail helps Paddle & Pickle, a Quebec pickleball shop, sell in-store and at tournaments. The founders use Lightspeed Scanner for real-time sales and inventory insights. They manage over 1...,100 SKUs with a small team. Lightspeed's dashboard helps them track sales trends and make smart decisions. The system lets them sell anywhere and stay efficient as they grow.
Perenso Trade Show Platform helped Pet Food Experts speed up order processing at their annual distributor trade shows. Before, manual paper orders took up to three weeks to process. After using Peren...so, order management became faster and easier. The software adapted to their needs and improved reporting. Pet Food Experts now delivers a better experience for vendors and customers at events.
Lightspeed Retail helps Paddle & Pickle, a Quebec pickleball shop, sell in-store and at tournaments. The founders use Lightspeed Scanner for real-time sales and inventory insights. They manage over 1...,100 SKUs with a small team. Lightspeed's dashboard helps them track sales trends and make smart decisions. The system lets them sell anywhere and stay efficient as they grow.
NewStore helped Burton with a digital transformation. Burton replaced legacy store systems with a single omnichannel platform. Store guides now use iPhone-based POS and have better access to inventor...y and customer data. Burton saved 60% time in inventory receiving. 8% of direct-to-consumer orders are now fulfilled from stores. Clienteling with NewStore led to 60% sales conversion from SMS, adding over a million dollars in store revenue.
NewStore helped Burton with a digital transformation. Burton replaced legacy store systems with a single omnichannel platform. Store guides now use iPhone-based POS and have better access to inventor...y and customer data. Burton saved 60% time in inventory receiving. 8% of direct-to-consumer orders are now fulfilled from stores. Clienteling with NewStore led to 60% sales conversion from SMS, adding over a million dollars in store revenue.
Cumulus Retail by Celerant helps BC Surf and Sport manage 9 stores and online sales in one system. The company faced problems with old POS software that could not handle multiple locations or unify i...nventory and sales data. Celerant's all-in-one POS and eCommerce solution gives real-time data, easy inventory management, and smooth marketplace integration with Amazon and eBay. Staff can work faster and serve customers better. The system lets BC Surf and Sport grow and add new features as needed.
Lytho Asset Manager helped Dopper solve problems with storing, finding, and sharing digital assets. Dopper used Lytho’s DAM to organize materials and quickly share their Wave Mission content. The Cre...ate + Publish module let them make personalized content fast. Now, Dopper saves hours each week and can easily find and share assets. Over 1 million people and companies have joined their Wave Mission.
Catalyx used its Consumer Understanding System and Elevation Process to help a leading global snacking company. The company wanted to find key product attributes that matter to consumers and build a ...growth strategy. Nearly 10,000 consumers took part in research, creating over 35,000 engagements. Catalyx ran 56 workshops to validate and prioritize what drives consumer choice. The result was a clear strategy to grow brands and improve product appeal in 13 markets.
Cerkl Broadcast helped Church & Dwight improve employee engagement. The company faced too many emails, generic content, and limited analytics. Cerkl Broadcast provided personalization, dynamic segmen...tation, and advanced reporting. This made internal communications more effective. Church & Dwight saw better engagement and operational efficiency.
Fisher-Price worked with Social Native to promote their Baby Gear Campaign. They used real-life families to create authentic content. This helped them launch the campaign effectively.
Bosch Home Appliances wanted to get more people to visit their magazine and product pages. They worked with segmenta communications and used Taboola to promote their magazine content with native ads.... The campaign helped them reach more people and get more site traffic. They saw strong results in important metrics like CPC, CTR, Cost per Visit, and Cost per Product View. The results were also better than their social campaign.
Benefit Cosmetics made an advent calendar. It had 24 daily locks. The goal was to get new subscribers. The campaign was in 11 countries. It was made in under 1 week.
Consumer Goods Success stories in Driving ROI and Results using Revenue Management solutions
FireResQ Inc.
- Consumer Goods
TaxCloud helped FireResQ Inc. manage sales tax compliance after the Wayfair decision. FireResQ needed a simple and affordable sales tax solution for their growing business. TaxCloud offered easy pric...ing and solved their API integration issues. The company switched to Shopify with TaxCloud's help, making sales tax calculation and collection easier. FireResQ appreciates TaxCloud's support and plans to stay with them unless service or pricing changes.
Conjointly used its survey tool to study vitamin supplement usage in elderly people in the USA. The challenge was to understand how older adults use and buy vitamins. The solution involved surveying ...over 300 people aged 55 and above. Results showed 96% buy vitamins at least once every 3 months, with most spending $11-25 per purchase. Price is the top factor for buying decisions. Most users find vitamins easy to take and store.
Stripe helped Dermalogica cut fraud rates by 50%. Dermalogica is a leader in professional skincare products. They used Stripe to improve payment security. Stripe's tools made online payments safer. D...ermalogica saw a big drop in fraud after using Stripe.
LogiSense helped Vonage merge three acquired companies into one billing platform. Vonage needed to consolidate business units and migrate all data for growth. LogiSense delivered a single hosted solu...tion with usage processing, payment, and tax integration. The platform supports special pricing and custom invoicing for enterprise clients. Vonage reduced risk and cost during the transition. The new system lets Vonage compete better in B2B markets.
Happay helped Relaxo automate expense management. Employees now file expenses on the go using a mobile app. SmartScan OCR captures invoice data and reduces errors. Policy automation lets Relaxo set a...nd change complex policies easily. Smart Audit flags policy violations. Relaxo achieved 100% policy compliance and full GST compliance. Reimbursements go directly to Happay wallets, saving time and helping with tax returns.
Holded helps Sea2See manage invoicing, stock, and team connections. Sea2See turns ocean plastic waste into sunglasses and watches. The founder needed efficient software for business management. Holde...d's intuitive platform supports invoicing, inventory, and CRM. Sea2See values Holded for its ease of use and feature set. The company uses Holded to connect with managers and stores.
Qualtrics helped Shake Shack use customer insights to improve products and marketing. Shake Shack moved from gut-feeling to data-driven decisions as it grew to over 500 locations. With Qualtrics, the...y linked customer experience and brand metrics, managed costs, and grew revenue. Product research led to renaming a lemonade, making it the top seller. The Hot Ones Chicken Sandwich brought in the most new and lapsed guests for a limited time offer. Shake Shack saw a 30% increase in likelihood to recommend and a 17% increase in locations.
Instabug helped Decathlon Outdoor improve its mobile app performance. The team used Instabug’s crash reporting and application performance monitoring tools. They needed to reduce crash rates and boos...t user experience to become a top-rated app in France within six months. Instabug gave them detailed insights, helping them fix issues faster. As a result, Decathlon Outdoor increased its Apdex score and improved app store ratings.
SurveySparrow helped Amul use 360-degree feedback to improve employee training. Amul set up custom roles and managed feedback groups with SurveySparrow. Real-time tracking let them adjust deadlines a...nd send reminders. Amul used the insights to create new training programs with top institutes. Personalized reports helped employees see their strengths and areas to grow. SurveySparrow's branded surveys and reports matched Amul's style and needs.
Callexa Feedback helps Craft Society, an ecommerce business in Argentina, measure customer satisfaction with NPS surveys. They use Callexa to survey about 15,000 customers each month, focusing on pro...duct experience, shipping, and service. The Shopify integration and Zapier connection to Slack make setup and feedback tracking easy. Craft Society saw higher response rates and better control over survey data. The tool lets them personalize surveys and quickly respond to customer feedback.
Davies created a 'sales through service' chat programme for Simba, a mattress company. Simba wanted to improve its digital customer communication, mainly through live chat. Davies analyzed their chat...s and found too many sales phrases and a lack of conversational tone. The new training led to fewer unnecessary discounts and made staff feel clearer and more confident. Simba also improved efficiency while keeping customer satisfaction high.
Tuft & Needle founders wanted to fix problems with buying mattresses. They used Delighted to get real feedback from customers. Delighted's dashboard helped them find ways to improve their products an...d service. They learned about issues like mattress firmness and damaged boxes. Delighted helped them hear from both happy and unhappy customers. This feedback made their mattresses and buying process better.
Haiilo helped Coca-Cola HBC scale their employer brand and improve employee advocacy. Coca-Cola HBC wanted to show their authentic culture and attract the right talent. They used Haiilo for its easy ...user experience and flexible features. The platform reached 4 million people and delivered $100,000 in visibility. Coca-Cola HBC achieved a 94% user engagement rate with Haiilo.
Refericon is a referral program for e-commerce. Cyfrowa Foto, owner of Colorland.pl, needed a fast way to get new customers during the busy holiday season. They tested Refericon for 30 days and got 8...24 referrals and 605 new email addresses. After full rollout, they reached 7,000 referrals and over 1,300 new emails, with 54% being new to their list. On Colorland.pl, referral codes led to a 7.2% conversion rate, and in December, conversion reached 10.5%. The program helped increase sales and grow their customer base quickly.
Weezie used Fairing's post-purchase survey tool to learn how customers found their luxury towels. They wanted to see if word-of-mouth was a key growth driver. Fairing showed that 35% of new customers... came from referrals. Weezie then cut spending on underperforming paid ads and direct mail. They used survey data to improve marketing and personalize offers. This helped Weezie grow by focusing on what their customers value most.
Legion Athletics used BrandChamp to grow its rewards and ambassador program. Before BrandChamp, their sponsorship department made hundreds of thousands of dollars a year. After switching, they now se...e millions in annual revenue. BrandChamp helped automate rewards, track sales, and engage affiliates and customers. The platform made managing activities and rewards easy for both staff and program members.
Submittable helped MiiR centralize its grantmaking and community marketing. Before, MiiR used scattered Google sheets and struggled to track KPIs and donations. With Submittable, the team now collect...s and manages data in one place. This makes it easier to support nonprofits and track program results. The platform also improves access and equity for nonprofit partners.
How Video Platform is Delivering ROI for Consumer Goods Leaders
Louis Poulsen
- Consumer Goods
Playable helped Louis Poulsen use gamification at the 3daysofdesign event. They added a Scratchcard game and a physical claw machine to the showroom. Over 6,000 people played the Scratchcard game, wi...th 135,000 total plays. Only 70 people per day could win a coin for the claw machine. Online, 1,200 people registered and played 46,000 times. The campaign boosted showroom visits and social media engagement, making the event lively and memorable.
Frame.io Enterprise helps YETI manage a high-volume content workflow for their global brand. YETI needed a way to centralize assets and streamline production for commercials, documentaries, and socia...l media. With Frame.io, YETI works with over 100 brand ambassadors and teams worldwide, organizing thousands of assets and speeding up reviews and approvals. The platform makes sharing, storing, and accessing content easy for teams in different locations. YETI values Frame.io for saving time and making feedback and project management simple.
Amway used Socialive to improve virtual learning for its independent business owners. Before Socialive, Amway struggled with unreliable live video and needed a way to bring multiple presenters togeth...er online. Socialive let Amway create professional Facebook Live events, record training videos, and make short educational clips in several languages. Amway saw higher engagement in broadcasts and more members joining their Facebook group. The team praised Socialive's customer support and features for making broadcasts more dynamic and engaging.
Wavestore VMS helped PMS International secure its 500,000 sq. ft distribution centre. The system recorded and stored images from 33 Axis cameras, supporting both live and recorded video monitoring. A...fter eight years, PMS International upgraded to a new Wavestore server with 12TB storage and support for up to 192 cameras. Operators found the system reliable, easy to use, and feature-rich. Wavestore's support and training were praised by the customer.
Wipster helped Shimano overhaul their global video content workflow. Before, video production was slow and isolated across regions. Now, Shimano uses Wipster to centralize review and approval, making... the process faster and more collaborative. The team produces 35–40 high-quality training videos per year for distributors worldwide. Review cycles dropped from three months to one week. Shimano can now focus on quality and strategy, empowering their sales network with better educational content.
Consumer Goods Success stories in Driving ROI and Results using Mobile Marketing solutions
A beauty brand
- Consumer Goods
Comscore Plan Metrix Multi-Platform helped a beauty brand understand its audience with psychographic insights. The brand wanted to go beyond age and gender to optimize ads and partnerships. Comscore ...provided data on lifestyles, interests, and attitudes. The brand learned that beauty purchase intenders are 94% more likely to use eco-friendly home products and 42% more likely to value positive female role models. These insights guided creative strategies and helped attract new customers.
Merrick Pet Care (a Nestlé-Purina PetCare Company)
- Consumer Goods
Alpha Anywhere helped Merrick Pet Care build a mobile sales app with offline capabilities. The app lets salespeople collect store visit data and sync it with the ERP system. Previous platforms could ...not deliver offline features or fast development. With Alpha Anywhere, Merrick improved data accuracy, efficiency, and transparency. The app also saved the company hundreds of thousands of dollars.
Flowfinity Actions helped Bacardi U.S.A., Inc. improve retail data collection. Before, Bacardi used paper forms that were slow and had many errors. With Flowfinity Actions, Bacardi automated surveys ...and used smartphones to collect data. Reports are now fast and easy to access. Bacardi cut survey costs by 75%. The company can now act quickly on market changes and make better business decisions.
CleverTap helped Rentomojo improve push notification performance. Rentomojo faced problems with low push deliverability and reach. CleverTap's Pull Notifications and RenderMax features increased noti...fication reach and engagement. Rentomojo saw a 36% higher reach, a 73% boost in deliverability, and a 26% increase in open rates. CleverTap's analytics and automation supported Rentomojo's growth.
Maisie AI chatbot was easy to install for Oscar Razor. Website visitors started interacting with the chatbot right away. Oscar Razor saw potential for higher conversion rates. The chatbot helped redu...ce customer service workload. The owner found the experience smooth and effective.
How Email Marketing is Delivering ROI for Consumer Goods Leaders
VOGEL'S Süsse-Werbe-Ideen
- Consumer Goods
Inxmail helped VOGEL'S Süsse-Werbe-Ideen shift from print to digital marketing. The company used Inxmail for a personalized email campaign focused on custom gummy bears. This campaign led to a 200 pe...rcent increase in leads and a 200 percent higher conversion rate compared to print. Automated, data-driven emails replaced costly print mailings. The company now uses cross-channel marketing and sees email as its top sales channel.
Al Seer Trading Agencies needed to automate its field sales operations to improve efficiency and visibility. They wanted to eliminate paper-based tasks and provide real-time information to management.... UCS implemented SalesWorx, integrating it with SAP for seamless data transactions. This solution improved route management, sales performance, and customer satisfaction. Sales reps used mobile apps to track sales and plan visits, while managers accessed detailed reports to monitor performance. The implementation led to enhanced team performance and customer happiness in the UAE and Oman.
Cybba helped Kats Botanicals reach new audiences with digital advertising. The brand struggled to get ads approved by Google. Cybba used premium inventory and onsite engagement tools to attract and c...onvert qualified users. The campaign led to growth in new users, lower bounce rates, and more eCommerce transactions. Kats Botanicals praised Cybba's technology and support.
Leading Australian Small Goods Distributor
- Consumer Goods
Epsilon helped a leading Australian small goods distributor improve their business. The distributor faced challenges in managing their goods and operations. Epsilon provided a solution that made thei...r processes better. The distributor saw positive results after using Epsilon. The case shows how Epsilon supports companies in the consumer goods industry.
Knak helped Hunter Industries speed up email creation and support marketing in 120 countries. The codeless platform let the team grow from 1 to 7 people creating emails, with no technical skills need...ed. Hunter Industries used Knak to manage multiple brands and create on-brand campaigns in up to 21 languages. Integrations with Adobe Marketo Engage and Salesforce Marketing Cloud Account Engagement made the process seamless. The solution reduced errors and increased agility for global marketing.
Consumer Goods Success stories in Driving ROI and Results using Sales Enablement solutions
herbal health care products producer
- Consumer Goods
Denave ran a high-velocity marketing campaign for a herbal health care products producer. The client wanted to launch a new ready-to-drink fusion product and needed strong brand activation. Denave us...ed experiential marketing, including a TRON act and virtual fusion on stage, to create buzz and engage consumers. The campaign generated over 1 lac product trials and feedbacks. The product was well accepted in the market.
Madhive helped Cannaluxe, a CBD skincare brand, run a hyper-local CTV ad campaign for the holidays. Social media was not an option due to legal rules. Cannaluxe used shoppable CTV ads with QR codes t...o reach cannabis-friendly audiences near Neiman Marcus stores. The campaign delivered over 10 million impressions and 150,000 online shopping sessions. Sales in key metro areas were 3.4 times higher than in other markets. Neiman Marcus stores also saw more in-store purchases.
SentiSum helped Scandinavian Biolabs analyze thousands of support tickets to find top customer issues. The AI created 55 custom tags, giving the team clear insights into pain points. Product roadmaps... were reprioritized, and a new customer platform was launched sooner, reducing friction. One major customer issue dropped by 50% in three months, and resolution time was cut from 2 hours to 1 hour. Self-serve documentation improved, cutting generic enquiries by 19%. SentiSum made it easy to use customer feedback for better products and support.
Imprima VDR helped Sara Lee manage a €2.1 billion divestiture of its Household & Body Care units. The project involved 1,500 deal managers and 3,000 investor team members across 38 countries. Imprima...'s platform enabled secure data uploads, advanced permissioning, and 24/7 support. The solution handled over 300 GB of data and provided online training for 150 users. Sara Lee chose Imprima for its flexibility, security, and strong project management.
Mediafly helped Trinchero Family Estates align sales and marketing by centralizing content in one platform. Before Mediafly, sales reps spent 40 to 60 hours each month searching and customizing conte...nt. Marketing had no insight into how content was used. With Mediafly, reps quickly find and use the right materials, and marketing sees how content performs. The solution improved efficiency and content personalization for both teams.
Top Stories in Consumer Goods about adoption of {catgeory} software
Hush Blankets
- Consumer Goods
ProveSource helped Hush Blankets build trust and increase sales. Hush Blankets faced low conversion rates due to trust concerns. They used ProveSource to show real customer activity and a 100 Night G...uarantee on their website. This increased customer confidence and led to more purchases. Customers said the social proof made them trust Hush Blankets more than other sites. Hush Blankets saw a clear rise in trust and sales after using ProveSource.
A national window blinds and shades franchise
- Consumer Goods
Semcasting used its ADX Site Pixel and predictive modeling to help a national window blinds and shades franchise. The franchise wanted more website leads and better lead quality while keeping cost pe...r lead under $100. Semcasting targeted 2.8 million homebuyers with high income and delivered 6 million ad impressions in three months. The campaign achieved a 31% improvement in cost per lead, with CPL 46% below target and a 10% website visitor conversion rate.
Uniqode's QR Code platform helped Davines Group boost product education for professional hairdressers. Davines used dynamic QR Codes to share multilingual content and PDF resources from product packa...ging and brochures. The team tracked scans and analytics to improve their strategy. This made product information more accessible and increased global reach. The solution enabled easy updates and better engagement for professionals worldwide.
Zembula Dimensions helped Thrive Causemetics boost revenue and customer engagement. Thrive used Zembula to send daily personalized emails based on customer behavior. The solution connected to seven d...ata sources and covered 67 personalized use cases. Thrive saw a 17% revenue lift and a 12x return on spend. The program launched in just seven weeks, including testing.
Virgin Wines partnered with Webtrends Optimize to enhance their digital presence through web personalization. The challenge was to allow returning customers to easily reorder their favorite wine case...s. This complex task required integration with Virgin Wines' databases and was categorized as a Level five complexity by Webtrends Optimize. The solution involved a ten-week A/B test development, ensuring seamless integration and no disruption to the existing website.
Glassbox helped Purina improve their on-site search and product layout. New pet owners found it easier to get the right products. Purina saw a 30% drop in bounce rate. Users spent 30 seconds more on ...the site. There was a 127% increase in users viewing product information. Engagement and revenue both went up.
Uplift ROI helped UpSpring Baby improve their online sales. UpSpring Baby sells women's pregnancy and post-pregnancy products. Uplift used conversion rate optimization best practices. UpSpring Baby s...aw a 28% increase in online sales. The case study keeps some data confidential at the client's request.
Bonduelle used Landingi to launch localized landing pages in 21 countries. Their marketing teams faced slow workflows and inconsistent branding before. Landingi gave them a single platform to manage ...hundreds of pages. Now, every country team can quickly create and publish content. This centralized approach keeps their brand consistent and campaigns fast.
Digital Remedy helped Jinx, a healthy dog food brand, boost in-store sales with an omnichannel campaign. The team used CTV/OTT and OLV ads to target dog owners looking for healthier options. They ran... display retargeting to reach buyers at key moments. Pathformance shopper data showed a 5% incremental sales lift, beating the 3% category benchmark. Jinx also saw over 100,000 page visits and gained clear insights into what drove results.
Marin Search Intent and Broad Audiences for Dynamic Ads helped Wunderkarten.de triple revenue. The team faced challenges with lookalike audiences and high cost per conversion. Marin segmented audienc...es by search intent and automated budget allocation. Wunderkarten.de saw a 183% increase in conversions, 244% increase in revenue, and 36% increase in ROAS. The solution saved time and improved ad performance across multiple markets.
Supermetrics helped Benefit Cosmetics keep access to Google Profiles data after Google deprecated the original connection. Benefit used Supermetrics to analyze customer reviews and ratings from over ...8,000 stores worldwide. The platform's scalability and easy interface let Benefit spot underperforming markets and make better decisions. This data-driven approach improved their local presence and customer focus. Supermetrics enabled fast, flexible marketing data integration for Benefit Cosmetics.
QV Skincare, an Australian skincare brand, faced market pressures from digital competitors. They partnered with Siteimprove to enhance their website's inclusivity and performance. This collaboration ...led to a 592% increase in keyword rankings and improved SEO scores. The site also saw a significant boost in organic traffic and reduced lead time for addressing site errors from 8 months to 8 days.
Top Stories in Consumer Goods about adoption of {catgeory} software
Paddle & Pickle
- Sporting Goods
Lightspeed Retail helps Paddle & Pickle, a Quebec pickleball shop, sell in-store and at tournaments. The founders use Lightspeed Scanner for real-time sales and inventory insights. They manage over 1...,100 SKUs with a small team. Lightspeed's dashboard helps them track sales trends and make smart decisions. The system lets them sell anywhere and stay efficient as they grow.
Inmar's integrated media solutions helped Mars celebrate International Women’s Day with limited-edition M&M’S packs. The campaign used creator marketing, paid social, and a chatbot to engage consumer...s. Female creators promoted the #FlipTheStatusQuo message and drove purchases with digital offers and a sweepstakes. Inmar's 1st-party data targeted candy buyers on Instagram and YouTube. Results included over 27,500 unique sweepstakes entries, 15,100 Instagram Reel engagements, more than 25.6 million impressions, a 91.2% entry rate, and an 85% sweepstakes activation rate, both above benchmarks.
Marsello helped Cosmetics & Fragrance Direct boost customer loyalty and sales. They used automated emails and a simple loyalty program across five stores and online. Their 'Exclusive Shopper' program... doubled average spend and achieved an 11% repeat purchase rate. Automated campaigns drove $8K in revenue and a 17x ROI. Each one-off email campaign brings in about $600.
Stamp Me helped Sticky AF launch a digital loyalty program for their online vape shop. Sticky AF used Stamp Me’s OneStamps to reward customers for repeat online purchases. The program included QR cod...e scanning, email integration, and push notifications to boost engagement. After collecting 12 stamps, customers received a $75 Mystery Bundle. In the first year and a half, Sticky AF gained over 1,400 active loyalty members and saw strong customer growth.
Consumer Goods Clients Speak: The Impact of deploying Field Sales solutions
Colgate-Palmolive Philippines
- Consumer Goods
Colgate-Palmolive Philippines used BeatRoute’s zero-code eB2B platform to expand digital retail reach. They faced challenges with limited physical coverage and low digital engagement. BeatRoute deplo...yed Messenger and Viber bots for seamless retail ordering and communication. The solution enabled faster retail activation, improved trade scheme execution, and reduced lead time for business initiatives. Colgate saw better retail interactions and quicker rollout of digital tools.
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
Al Seer Trading Agencies needed to automate its field sales operations to improve efficiency and visibility. They wanted to eliminate paper-based tasks and provide real-time information to management.... UCS implemented SalesWorx, integrating it with SAP for seamless data transactions. This solution improved route management, sales performance, and customer satisfaction. Sales reps used mobile apps to track sales and plan visits, while managers accessed detailed reports to monitor performance. The implementation led to enhanced team performance and customer happiness in the UAE and Oman.
TeamHaven helped Smartbox, a top European gift experience brand, standardize field operations across 11 countries. The platform integrated with Smartbox’s ERP and supply chain systems, improving dema...nd planning and reducing obsolescence costs. Field teams used TeamHaven Mobile to collect in-store data and monitor stock levels, leading to fewer out-of-stock issues. Management gained instant access to insights, improving go-to-market strategy and retail execution. Reporting and promotional planning became faster and more effective.
Consumer Goods Clients Speak: The Impact of deploying Live Chat solutions
CPAP.com
- Consumer Goods
LiveHelpNow live chat helped CPAP.com improve customer satisfaction scores by 15%. The team used live chat to answer questions quickly and accurately. They set up satisfaction surveys to get instant ...feedback. The new chat system made it easier for customers to reach support. The Live Help Bot reduced incoming chats by 60% by helping customers find answers on their own.
Endy wanted to give customers a better and more personal support experience. They used Airy's Messenger automations to answer common questions and give order updates. This helped Endy answer every me...ssage right away and cut social care costs by 50%. Their support team could focus on harder problems. Customer satisfaction scores stayed above 90% each quarter.
Kommunicate chatbot helped DKSH boost lead conversions across six Asia Pacific websites. DKSH faced low lead conversion rates and lost prospects due to slow email responses. After implementing Kommun...icate, DKSH saw more high-quality leads and a conversion rate higher than other channels. The chatbot's ROI exceeded its cost. DKSH expanded the solution to more countries and now integrates with Salesforce for lead nurturing.
Consumer Goods Clients Speak: The Impact of deploying CPQ solutions
Fluidra
- Consumer Goods
Vendavo Margin Bridge Analyzer helped Fluidra protect margins and drive profitability. Fluidra faced challenges from the pandemic, inflation, and global complexity. The solution let them consolidate ...data from 71 companies in 33 currencies. This gave them a single view of margin and revenue drivers. Fluidra improved decision speed and accuracy, and aligned their teams. They now make better business decisions with greater pricing visibility.
BigCentral by BQool helped The Friendly Swede, a small Swedish lifestyle brand, improve their Amazon customer experience. The company faced challenges with product visibility and review management in... a crowded marketplace. BigCentral automated email outreach, tracked reviews, and streamlined customer communication. The Friendly Swede saw a 23% email open rate and better response to product reviews. BQool's support and automation freed up time, helping the brand grow and delight customers globally.
PROS Smart CPQ helped Essity with digital transformation. Essity wanted to avoid common problems in big technology projects. Debbie Wiggins, global business systems director, shared how they used PRO...S Smart CPQ to make business processes better. The company saw positive results inside the business and with their buyers. She gave advice on how to run digital projects well and avoid mistakes.
Consumer Goods Clients Speak: The Impact of deploying Chatbot solutions
Feastables
- Consumer Goods
Certainly helped Feastables launch FeastyBot, a custom AI chatbot for their ecommerce site. FeastyBot drove 6.5% of total revenue and boosted average order value by 20% after chat. The bot handled ov...er 120,000 conversations monthly and achieved a Net Promoter Score of 52. Feastables saved on staffing costs, avoiding the need to double their team. The AI assistant also enabled fast updates and deep brand customization.
ChatBot helped Hairlust improve customer service for their 13 localized websites. The AI chatbot automated support, handled order tracking, and managed return and refund claims. Hairlust saved 20% of... their communication time. The chatbot supported over 800,000 monthly visitors and 15,000 monthly orders. Customers got faster, more personalized help in their own language.
OMQ Contact helps myphotobook and fotokasten give fast answers to customers. The tool shows real-time responses in the contact field of their website or app. Customers get answers right away, so they... do not need to send as many requests. This reduces the total number of customer requests. The service is available on all devices and improves response times.
Consumer Goods Clients Speak: The Impact of deploying Endpoint Security solutions
WeMontage
- Consumer Goods
Filestack helps WeMontage make it easy for users to upload images for custom collage wallpaper. WeMontage first used a jQuery solution, but it was unstable. Filestack gave them a simple, reliable way... to get images from anywhere on the internet. The site became easier to use, and users gave positive feedback. Filestack helped WeMontage convert more users to paid customers and focus on their core product.
Kollective helped Nestlé give over 180,000 employees a voice by enabling internal video communications and collaboration. Nestlé used Kollective’s integration with Microsoft SharePoint to let employe...es access and share video content easily. In April 2012, employees could upload and share their own videos on the intranet. Nestlé is now looking to expand video delivery to mobile devices and more tools. Kollective’s team spirit and support were praised by Nestlé’s Senior Specialist.
Fastly's Compute and Fanout help Dansons deliver a faster, real-time app for Pit Boss Grills. The new Grill Connect app is 5-7 times faster than the old system. Users get instant grill control and be...tter app response. Dansons now has more data to improve products and customer experience. Fastly's support team responds quickly and helps prevent future issues.
Consumer Goods Success stories in Driving ROI and Results using Bot Platform solutions
Cake
- Consumer Goods
Octane AI quizzes helped Cake learn about their customers. Cake used a fun quiz to collect zero-party data and give personalized product recommendations. The quiz had an 84% completion rate and a 7.3...% conversion rate. In less than 3 months, Cake increased revenue by 10%. They also collected 147,300 zero-party data points. Cake's quiz converts better than their regular product pages.
Cognigy.AI helped Henkel Consumer Brands improve customer engagement. Henkel used over 25 AI agents in more than 11 countries. The solution worked across 7 channels, including Instagram and Facebook ...Messenger. Henkel handled 5 million AI conversations and gained deeper consumer insights. The platform let Henkel scale support and connect with customers faster. Henkel saw better brand experiences and stronger relationships with consumers.
Chatfuel helped DECEN, a children's furniture brand, build a chatbot. The chatbot saves time and gives instant replies to customers. DECEN uses it to help boost sales. The solution helps answer quest...ions fast and supports customers right away. This leads to better customer service and more sales opportunities.
Measuring Sweepstakes Success in Consumer Goods Deployments
BlueTriton
- Consumer Goods
Snipp developed a digital punch card program for BlueTriton. The goal was to boost sales across all BlueTriton brands and encourage cross-purchase during the new year. Shoppers who spent $15 could up...load receipts to earn a $5 reward. Special gift cards were given for purchases at Walmart, Target, and Market Basket. Snipp handled technology, receipt validation, rewards, legal, customer service, and reporting.
Frameri used Strutta to run a design contest for interchangeable eyewear. The contest aimed to boost website traffic and support an Indiegogo fundraising campaign. Frameri received 128 entries, 1,500... votes, 18,000 visitors, and 20,000 pageviews in 40 days. Weekly site visits jumped from 600-700 to 3,000-5,000. 2% of contest traffic donated, helping Frameri raise nearly $65,000, more than double its goal.
EarthBox used the Votigo platform to run an Earth Day sweepstakes on Facebook. They wanted to boost Facebook likes and engage their audience. The solution let them create a branded, likegated sweepst...akes with daily and grand prizes. They promoted the contest with email blasts and daily winner posts. The campaign got 6,550 entries in four weeks.
Bannerwise helped ESSENZA HOME improve its retargeting ads. The brand wanted ads that matched its look and values. Fingerspitz used Bannerwise to make custom dynamic ads for Criteo, Pinterest, and Fa...cebook. These ads increased conversion rates by 65% and boosted revenue from retargeting by 72%. On Criteo, conversion rates rose by 93%. ESSENZA HOME also saw its brand share of search grow from 9% to 17% in two months.
Adspert helped Binu, a natural soap maker, boost ROI by over 100%. The number of conversions increased by more than 300%. Costs per conversion dropped by over 50%. Binu saved time and resources by us...ing Adspert's bid management tool for Amazon Ads. Machine learning managed campaigns and keyword bids, letting Binu focus on its core business.
InMarket helped STIHL use immersive media and interactive ads to boost consumer engagement. STIHL shifted their campaign KPIs from store visits to click-through rates to better measure success. The c...ampaign used dynamic creatives and a 360º panoramic ad unit, letting users interact with STIHL products and find local retailers. STIHL's campaign outperformed industry benchmarks by over 6x in click-through rates. The campaign won two awards at the 2023 IAC Awards for best integrated ad campaigns.
Goalplan helped Oriflame Indien manage a large, spread-out sales force. The company faced challenges with manual, Excel-driven processes and lacked real-time tracking of field activities. By using th...e Goalplan app, Oriflame automated data exports and digitalized business planning. This led to a big drop in admin work and improved tracking and follow-up. Real-time data and visualizations made the sales team more proactive and efficient.
ZS helped Flinn Scientific examine its commercial model to find new growth opportunities. The team used analytics and commercial model design to identify areas for improvement. Flinn Scientific gaine...d insights to support business growth. The project focused on sales effectiveness and commercial strategy. The case highlights the value of data-driven decision making in the consumer goods sector.
AmplifAI helped Thrasio improve customer service for over 190 brands. Thrasio faced challenges with manual reporting and inconsistent agent coaching. AmplifAI's AI-driven platform automated performan...ce tracking and enabled targeted coaching. Thrasio saw a 600% increase in coaching sessions. First response time dropped by 71%. Issue resolution became 58% faster. Thrasio now delivers better support and higher productivity across its teams.
Rithum helped Flat River Group expand to Walmart, Target, eBay, Macy’s, Michaels, and Oriental Trading in just eight months. Flat River Group managed listings, pricing, and inventory in one place usi...ng Rithum. They did not add any new IT staff during this growth. Rithum’s automation solved technical limits and made it easy to launch on new marketplaces. Flat River Group kept control of their brand and operations across all channels.
SPS Commerce helped Lifetime Brands fix poor compliance ratings with their top U.S. retailer. The company used SPS Commerce to see detailed scorecard data and find the causes of non-compliant shipmen...ts. This led to a jump in their vendor score from F to A+, opening new sales opportunities and recovering hundreds of thousands of dollars in lost revenue. Lifetime Brands also cut chargeback costs and improved overall performance with better shipment compliance.
SPS Commerce helped Lifetime Brands fix poor compliance ratings with their top U.S. retailer. The company used SPS Commerce to see detailed scorecard data and find the causes of non-compliant shipmen...ts. This led to a jump in their vendor score from F to A+, opening new sales opportunities and recovering hundreds of thousands of dollars in lost revenue. Lifetime Brands also cut chargeback costs and improved overall performance with better shipment compliance.
How SEO is Delivering ROI for Consumer Goods Leaders
American Licorice Company
- Consumer Goods
BrightEdge helped American Licorice Company grow their online business. The e-commerce team used BrightEdge tools to find new ways to boost site visibility and traffic. They set up page groups for ea...ch brand and product line. This made it easy to spot gaps in traffic and revenue. By the end of 2023, they saw a 240% increase in organic traffic and a 95% rise in organic revenue. The team reached $1M in sales from organic search.
seoClarity helped an international beauty brand grow website traffic by 24%. The brand used seoClarity's Professional Services and platform to audit their sites and fix crawl errors. They followed th...e S.M.A.R.T.R. SEO Framework to organize their SEO work. This led to a 167% increase in year-over-year revenue. The case shows how focused SEO and content planning can drive big results for ecommerce brands.
Cosnova is a cosmetics company in Germany. They wanted to improve communication for their brands on four YouTube channels. They used tubics software to help choose topics and plan content. A workshop... from tubics taught them about audience attention and video trends. As a result, audience retention increased by 63%, one video got 15,000 views in 48 hours, and organic views from Google grew by 200%.
une PME leader sur le marché des équipements vélo
- Consumer Goods
Sofa helped a leading mid-sized bike equipment company improve its helmet product lines. The team used Sofa's collaborative meeting tool to share documents, photos, and feedback in real time. Product... managers, designers, and pro cyclists worked together on Sofa to review, annotate, and test new helmet designs. The platform enabled remote collaboration, saving time and making teamwork easier. The company used features like document sharing, video conferencing, and live annotations to speed up product development.
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
Eko's interactive video platform helped Mockingbird improve their online shopping experience. Mockingbird wanted to make stroller selection easier for parents and stand out in a crowded market. Eko c...reated interactive videos for Mockingbird’s key products, letting shoppers explore features at their own pace. The videos were added to product galleries and led to higher engagement and more confident purchases. Shoppers who watched feature videos were three times more likely to buy.
Consumer Goods Success stories in Driving ROI and Results using Knowledge Management solutions
Takeoff Technologies
- Consumer Goods
Takeoff Technologies helps grocery retailers fulfill online orders quickly and reliably. They needed to keep their automated warehouses running with very little downtime. Their maintenance team used ...Fiix to take full control of maintenance at each site. They focused on preventive maintenance, better planning, and standard processes. In one year, they achieved 99.8% system availability, 83% asset reliability, and 86% preventive maintenance completion.
Document360 helps View Inc share documentation resources across multiple products. The platform makes it easy for teams to manage and distribute knowledge. View Inc benefits from improved access to i...nformation for their products. Document360 supports better collaboration and knowledge sharing. This helps View Inc serve their customers more effectively.
Dr.Explain helped Fermagri create help files for their ERP system. Fermagri needed better user documentation to reduce errors and help employees learn the system faster. They chose Dr.Explain for its... features and strong technical support. The new help system is now being deployed to workstations. Fermagri expects fewer human errors and better training for users.
Consumer Goods Success stories in Driving ROI and Results using Reviews and Reputation solutions
Bigjigs Toys
- Consumer Goods
Bigjigs Toys used xSellco to manage their growing online business. They faced challenges with poor product listings and inconsistent brand representation on marketplaces. xSellco helped them control ...and update product data, images, and listings across all channels. This improved brand accuracy and allowed them to launch new products faster. Bigjigs Toys now sells 1800 products in 40 countries and maintains quality listings online.
PowerReviews helped FLOR re-platform their site to Salesforce Commerce Cloud. They used the PowerReviews SFCC Link Cartridge to quickly integrate historical review data and highlight customer reviews... and Q&A. FLOR saw a significant increase in user generated reviews and Q&A after the integration. The seamless setup reduced backend development work by 75%. This improved their conversion and engagement with user-generated content.
GUNNER Kennels wanted to show that their dog crates were the best. They needed to prove this to new customers. They used TrustSpot’s tools to collect customer photos and details about their dogs and ...vehicles. They built a gallery on their website to display these photos and answers. In the last year, they collected 6,000 customer photos and 1,295 customer experiences. They had a 21% response rate to their surveys.
Top Stories in Consumer Goods about adoption of {catgeory} software
MGA Entertainment
- Consumer Goods
Airtable helped MGA Entertainment cut creative brief processing time by about 60%. The company manages over 40,000 marketing assets for global product launches. Before Airtable, teams struggled with ...collaboration and asset discovery. Airtable's AI-powered platform streamlined marketing operations and improved asset management. MGA now integrates planning and boosts campaign visibility across brands.
Wrike helped Electrolux improve project management for its packaging design department. The team faced problems with inefficient processes, poor cross-department collaboration, and no single place fo...r assets. Wrike offered a user-friendly interface, streamlined approvals, and customizable request forms. Integrations with CAD and Adobe CC made work easier. Now, Electrolux manages packaging design processes with more ease and better visibility.
Ad Esse Consulting had problems with scattered data and manual processes. They used many tools and spreadsheets for sales, project management, and invoicing. This caused errors and wasted time. They ...chose Scoro to bring all their work into one system. They also used Scoro’s onboarding services. After switching, directors saved over 3 hours a week with automatic reports. Each team member saved 15 minutes a day on tracking. The Finance Manager saved 5 hours a week on invoicing. Payments were collected 30-60 days faster.
Prezly's Lena theme helps Mammut showcase their sporting gear with bold visuals and a clean design. The newsroom structure highlights important stories and makes it easy for journalists to find relev...ant content. Mammut uses the gallery feature to share high-quality images and logos for media use. The platform's simple navigation and sharing tools improve media coverage and brand storytelling. Mammut values how easy it is to bring ideas to life with Prezly.
JustReachOut helped Otis Skincare gain visibility in the men's skincare market. The challenge was to build brand trust and reach English-speaking audiences outside France. Using JustReachOut, Otis Sk...incare worked with an Outreach Strategist to personalize PR pitches and find new press opportunities. This led to consistent press mentions and a repeatable PR strategy. The company learned how to secure ongoing media coverage for its products.
Top Stories in Consumer Goods about adoption of {catgeory} software
Wells
- Consumer Goods
Salesforce Commerce Cloud helped Wells, Portugal's top wellness brand, build a new online store. Wells wanted to move from being just a category on another site to having its own ecommerce platform. ...OSF Digital replaced Wells’ old system with a flexible Salesforce Commerce Cloud solution. The new site improved user experience and unified the brand online. Wells saw higher NPS scores and record online monthly sales after launch.
A global packaged goods company with over 100,000 employees faced large, unplanned expenses from frequent software vendor audits. They had no tools or expertise in software asset management or licens...e optimization. Flexera provided a managed service and software to control and optimize their software licenses. After 18 months, the company saved more than $36 million. They stayed in license compliance and stopped audits from Oracle and SAP.
Top Stories in Consumer Goods about adoption of {catgeory} software
L’Oréal SAPMENA
- Consumer Goods
Tealium’s Customer Data Platform helped L’Oréal SAPMENA unify customer data across 15 markets. The team connected data from 36 brands for real-time personalisation and smarter media buying. Marketers... now launch campaigns faster, moving from weeks to days. The solution reduced technical bottlenecks and improved privacy controls. L’Oréal can now adapt quickly to local market needs and regulations.
Acquia helped PRADCO Outdoor Brands improve their digital experience. The company used Acquia's platform to manage content and digital assets. This made it easier to update websites and reach custome...rs. PRADCO Outdoor Brands saw better control over their brand and content. The solution supported their growth in the consumer goods industry.
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
QuestionPro Communities helped Energizer Holdings build an online research community. Energizer used the platform to recruit and engage customers for feedback and insights. The solution enabled Energ...izer to complete projects and collect insights 200% faster. Community engagement reached 55% participation each week. Energizer saw higher customer satisfaction and increased repeat customers.
Perenso Trade Show Platform helped Pet Food Experts speed up order processing at their annual distributor trade shows. Before, manual paper orders took up to three weeks to process. After using Peren...so, order management became faster and easier. The software adapted to their needs and improved reporting. Pet Food Experts now delivers a better experience for vendors and customers at events.
idloom helps Clarins train 30,000 learners worldwide. Clarins needed a way to deliver consistent training to employees and external beauty consultants. The Clarins e-pro app, powered by idloom, gives... users easy access to training events and resources. Local teams use idloom to manage and customize training for their needs. Seamless integrations let each country share the right events with the right people. Clarins reports smoother training and better support for their global teams.
Gobot's Zero-Party Data Platform helped Colorescience improve their online shopping experience. Colorescience used Gobot to create a guided product recommendation quiz for skincare shoppers. This sol...ution increased conversion rates by 2.92x and average order value by 1.3x. Shoppers spent 6.5x more time on site. The quiz also reduced customer service inquiries and helped Colorescience collect valuable zero-party data for personalized marketing.
JeffreyAI helped 7 Sense, a European e-liquid manufacturer, automate business admin tasks. The company struggled to keep up with customer data, stock levels, and invoicing as it grew. JeffreyAI repla...ced manual CRM processes with automated workflows, centralizing customer information and streamlining communication. This led to faster responses, better cashflow, and more time for business growth. 7 Sense now plans to integrate JeffreyAI with Xero for full business automation.
BlackHawk Data had trouble with slow sales and bad contact data. Their old data provider gave them inaccurate information and poor support. This made it hard for their sales team to reach the right p...eople. SalesIntel gave them real human support and better data. They got help with onboarding and learned best practices. As a result, BlackHawk Data saw 40% faster outreach and 28% cleaner data.
Quantrix Modeler helped Far Bank Enterprises build detailed business plans. The company used Quantrix to connect data from multiple sources and create item-level budgets. They analyzed margin, ROI, a...nd inventory turnover for each product. Quantrix enabled both top-down and bottom-up planning. Far Bank can now forecast sales and profits more accurately. The solution supports flexible scenario modeling and decision-making.
Revenue Grid helped Emerald Scientific automate sales activity capture and integrate Salesforce with Google Workspace. The team saved many hours each week by reducing manual data entry. They gained a... full view of every acquisition target and improved pipeline visibility. Deal cycles became shorter, and sales leaders could manage teams more effectively. Emerald Scientific saw faster deal closures and better revenue growth.
Criteo helped Aventon Bikes improve their advertising results. They used connected campaigns across the full funnel. Aventon Bikes achieved a 100% ROAS with contextual targeting. The campaigns delive...red about 600 million impressions. This shows strong performance in digital advertising for consumer brands.
Top Stories in Consumer Goods about adoption of {catgeory} software
Mondelēz International
- Consumer Goods
Mondelēz International partnered with Tungsten Network to improve their invoicing process. In 2016, they implemented a global straight-through processing function to streamline accounts payable. This... helped consolidate shared services and reduce supply chain complexities. As a result, they achieved 92% on-time payments, 500k annual savings in the first year, and 54% of suppliers switched to e-invoicing.
znany producent wysokiej jakości karmy i innowacyjnych rozwiązań żywieniowych dla zwierząt domowych
- Consumer Goods
Salesforce CRM with LWC and Genesys CTI helped a leading pet food producer. The company struggled with manual sales processes and lost customer call data. Craftware integrated Salesforce with Genesys... CTI using custom LWC components. This let the sales team log calls, automate tasks, and see customer info in real time. The solution improved sales process speed and reduced errors.
Consumer Goods Success stories in Driving ROI and Results using Meeting Management solutions
Beiersdorf
- Consumer Goods
Meridian helped Beiersdorf modernize document management. The company improved access to important documents. They created a single source of truth for their teams. This made their processes faster a...nd more reliable. Beiersdorf now manages documents more easily. The solution supports their work in skincare innovation.
IdoSell helped Instaltube.pl migrate from BaseLinker and WooCommerce to its Open SaaS platform. Instaltube.pl needed a platform to manage home and garden installation products and handle marketplace ...sales, especially on Allegro. The owner wanted a solution that met high expectations and supported multi-channel sales. IdoSell provided a secure migration and unified sales management. Instaltube.pl now runs a functional online store and manages marketplace sales from one place.
Rossum helped Morton Salt automate purchase order processing. Morton Salt's team faced slow, manual data entry due to complex document formats. Rossum's AI engine learned from Morton Salt's documents... and integrated with their ERP system. The team achieved a 95% reduction in time spent per document and a 71% straight-through processing rate. Customer service reps used Rossum easily, with no special training needed.
infoRouter Document Management Software helps Reebok Fitness International manage sales collateral and contracts. Distributors and sales teams access up-to-date documents from anywhere using a web br...owser. Automated notifications keep everyone informed of new or updated content. Centralized document access improves efficiency and data security. The team always presents accurate and consistent information to clients.
Consumer Goods Clients Speak: The Impact of deploying Visitor Management solutions
Evergreen Garden Care NZ Ltd (Tui Products)
- Consumer Goods
SwipedOn helped Evergreen Garden Care NZ automate employee and visitor sign in. Before, they used a paper book and visitors waited long in reception. SwipedOn made sign in easy for staff and visitors.... The system improved health and safety by tracking who is on-site. The Pocket App auto sign in made records more accurate. Evacuations and roll calls are now more reliable. Visitor experience improved with instant notifications and photo capture.
INSIDE helped L'Oréal boost conversion rates by 430% for its brands Lancome and Kiehl's. Customers who chatted with service agents were more likely to buy. The agent team now handles three times as m...any chats as emails. This shift increased team productivity. The solution made luxury beauty more accessible to everyone.
Smartbox Group wanted to increase engagement and sales during slow months. They aimed to create fun content and get more people to sign up for their newsletter. They also wanted to learn more about t...heir customers. Their goal was to make people feel good about Smartbox in the summer. They used interactive experiences to reach these goals.
Whatfix helped Smartbox Group improve its partner management portal. Partners had trouble logging in and using the portal, leading to high error rates and support tickets. Smartbox used Whatfix to ad...d in-app guidance and self-help support. This reduced login errors by 20% and cut partner support tickets by 15%. Over 30,000 weekly logins are now supported with in-app guidance. 75% of partners find what they need using the self-help search.
Measuring SMS Marketing Success in Consumer Goods Deployments
B&C International
- Consumer Goods
Salesforce and Gen25 helped B&C International grow in the European window decoration market. The company needed to scale, use data better, and improve customer experience. Gen25 guided B&C through a ...digital transformation, rolling out Salesforce in several countries. The new system supports efficient sales and aims to boost market share by 10%. Data-driven insights and workflow automation now help B&C expand internationally and serve customers better.
BulkSMS.com helps Unigrain send daily SMS updates to farmers. Unigrain uses the Web App to send stock prices at three times each day. This helps farmers decide when to price their stock. SMS is chose...n because it is reliable and works on all phones. Farmers get timely updates and can budget better with this system.
Juphy AI helped ProSmoke BBQ improve customer experience and sales. ProSmoke BBQ used Juphy’s AI Agent on their Shopify store to answer customer questions and recommend products. In 4 months, Juphy A...I managed 365 customer inquiries, gave 309 personalized product recommendations, and generated 21 direct AI-driven sales. The AI saved the support team over 32 hours of manual work and provided 24/7 support, making shopping easier for customers.
Vivino used Twilio SendGrid's Expert Partnership to improve their email marketing. They wanted to increase open rates for their campaigns. With Twilio SendGrid, Vivino doubled their email open rates.... The partnership helped Vivino reach more customers and boost engagement.
FUNKO wanted to improve their campaign results using Google's Performance Max. They needed better product-level data to choose the right items to promote. They used the ROI Hunter Product Performance... Management platform to see all their product data in one place. This helped them find the best products to include in their campaigns. As a result, their campaign conversion rate went up by 105%, click-through rate increased by 19%, and average campaign cost dropped by 30%. After expanding the campaign, they saw a 65% increase in revenue and a 94% rise in ROAS across Europe.
Cybba helped Kats Botanicals reach new audiences with digital advertising. The brand struggled to get ads approved by Google. Cybba used premium inventory and onsite engagement tools to attract and c...onvert qualified users. The campaign led to growth in new users, lower bounce rates, and more eCommerce transactions. Kats Botanicals praised Cybba's technology and support.
Avercast helped OOLY fix its stockout problems. OOLY had trouble with inventory and was often out of stock, hurting its brand. The Avercast platform let OOLY import data and get demand forecasts. Thi...s helped OOLY know how much to produce. In a year, OOLY fixed its brand image and almost ended costly stockouts. Customers could order with confidence again.
Minitab Statistical Software helps Crayola improve crayon quality. Crayola used data analysis to solve a label adhesive problem. They found that misting crayons during labeling fixed the issue. In 20...08, Six Sigma projects using Minitab saved Crayola over $1.5 million. Crayola continues to use Minitab for ongoing process improvement.
Top Stories in Consumer Goods about adoption of {catgeory} software
GE Appliances
- Consumer Goods
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
a major over-the-counter skincare brand
- Consumer Goods
A major over-the-counter skincare brand wanted to reach Gen Z shoppers and their parents. They worked with Strike Social to run a TikTok campaign. The campaign used creator-led videos and custom targ...eting. The cost per click was $0.08, much lower than the $0.25 benchmark. The campaign beat its click targets by 140%. It also had a 96% video completion rate from Gen Z viewers.
Intellum helped Titleist train golf fitters worldwide. Titleist needed a better LMS to support global growth and improve user experience. Their old system was hard to use and costly to update. With I...ntellum, Titleist doubled their learners and localized content in 20 countries. Fitters now spend 10-12 minutes per course. The education team works more efficiently.
Consumer Goods Clients Speak: The Impact of deploying Digital Signature solutions
Unilever
- Consumer Goods
Docusign CLM helped Unilever improve its procurement process. Before Docusign, teams used email, printing, and scanning to manage contracts. Docusign automated contract creation and review, making th...e process faster and simpler. Unilever saw a 50% reduction in average contract completion time. Contract drafting times dropped by 80%. The Smarter Contracting initiative rolled out in 70 countries.
Consumer Goods Clients Speak: The Impact of deploying Display Advertising solutions
Kats Botanicals
- Consumer Goods
Cybba helped Kats Botanicals reach new audiences with digital advertising. The brand struggled to get ads approved by Google. Cybba used premium inventory and onsite engagement tools to attract and c...onvert qualified users. The campaign led to growth in new users, lower bounce rates, and more eCommerce transactions. Kats Botanicals praised Cybba's technology and support.
Top Stories in Consumer Goods about adoption of {catgeory} software
Nestlé
- Consumer Goods
Genesys Cloud CX helped Nestlé transform customer experience and employee engagement worldwide. The solution enabled personalized experiences at scale using AI-powered automation and digital customer... engagement tools. Nestlé improved workforce engagement and streamlined contact center operations. The company enhanced sustainability and global customer satisfaction with Genesys technology. The platform supported continuous innovation and global scalability for Nestlé's needs.
Consumer Goods Success stories in Driving ROI and Results using Payment Gateways solutions
BLEU BLANC NEIGE
- Consumer Goods
Payfacile helps BLEU BLANC NEIGE sell handmade baby knit products and digital tutorials. Nathalie uses Payfacile to offer instant PDF downloads and manage product sales on her website. She finds Payf...acile easy to use, with simple product uploads and no complex coding. The platform is accessible even for beginners in technology. Customers appreciate the originality and quality of her creations.
Kohler uses Ingage Presentations to enhance in-home sales. 15 dealers use it with flipbooks. Video and interactive content engage customers. Built-in analytics help measure sales team performance. Th...e tool is easy to use and ensures brand consistency.
How Social CRM is Delivering ROI for Consumer Goods Leaders
MERCHtender
- Consumer Goods
Nutshell CRM helped MERCHtender, a small cannabis merchandise company, manage leads and track outreach. Before Nutshell, they used manual tools like cards and ceiling tiles. With Nutshell, they strea...mlined operations and improved data management. The CRM made it easy to scale and collaborate as their team grows. MERCHtender now connects better with brand partners and customers.
Rockerbox helped TULA, a DTC skincare company, grow sales five-fold year-over-year in April 2020. TULA used Rockerbox for annual budgeting, channel testing, and real-time marketing analysis. The plat...form enabled confident investment in new channels and stopped costly mistakes. TULA increased non-brand paid search spend by over 200% in one month using Rockerbox data. Rockerbox became core to TULA’s marketing decision-making.
Top Stories in Consumer Goods about adoption of {catgeory} software
A national pet food brand
- Consumer Goods
Choozle helped a national pet food brand launch in-house programmatic advertising. The brand needed strict targeting and high-quality ad placements. Choozle used site list targeting and private marke...tplace deals to deliver ads on top sites. The brand saw a 20% lower CPM than other providers. They also increased their win rate from 50% to over 80%.
Top Stories in Consumer Goods about adoption of {catgeory} software
L’Oréal SAPMENA
- Consumer Goods
Tealium’s Customer Data Platform helped L’Oréal SAPMENA unify customer data across 15 markets. The team connected data from 36 brands for real-time personalisation and smarter media buying. Marketers... now launch campaigns faster, moving from weeks to days. The solution reduced technical bottlenecks and improved privacy controls. L’Oréal can now adapt quickly to local market needs and regulations.
Vivino used Twilio SendGrid's Expert Partnership to improve their email marketing. They wanted to increase open rates for their campaigns. With Twilio SendGrid, Vivino doubled their email open rates.... The partnership helped Vivino reach more customers and boost engagement.
ThinkSurvey helped SOEZI Beauty LLP launch a new press-on nail product in India. SOEZI needed market research to find the right customer, price, and product style. ThinkSurvey ran surveys in 60+ citi...es and gave SOEZI a detailed report. SOEZI used the data to pick top nail designs and set prices. The launch was a success, with 20+ nail designs and strong customer demand.
How Calendar is Delivering ROI for Consumer Goods Leaders
Wells
- Consumer Goods
Salesforce Commerce Cloud helped Wells, Portugal's top wellness brand, build a new online store. Wells wanted to move from being just a category on another site to having its own ecommerce platform. ...OSF Digital replaced Wells’ old system with a flexible Salesforce Commerce Cloud solution. The new site improved user experience and unified the brand online. Wells saw higher NPS scores and record online monthly sales after launch.
Agentforce helped GE Appliances deliver instant, personalized service. The company used Agentforce to improve customer support. This led to faster response times and better customer experiences. GE A...ppliances now provides more efficient service with the platform. The solution supports both human and AI agents. This change improved satisfaction for their customers.
Qualtrics helped Shake Shack use customer insights to improve products and marketing. Shake Shack moved from gut-feeling to data-driven decisions as it grew to over 500 locations. With Qualtrics, the...y linked customer experience and brand metrics, managed costs, and grew revenue. Product research led to renaming a lemonade, making it the top seller. The Hot Ones Chicken Sandwich brought in the most new and lapsed guests for a limited time offer. Shake Shack saw a 30% increase in likelihood to recommend and a 17% increase in locations.
How Data Security is Delivering ROI for Consumer Goods Leaders
R.J. Reynolds Tobacco
- Consumer Goods
Pagefreezer helped R.J. Reynolds Tobacco automate archiving of website and social media data. The company needed to comply with recordkeeping regulations. Automated archiving made it easier to meet t...hese rules. It also helped R.J. Reynolds Tobacco get ready for litigation. The solution improved compliance and legal readiness.
How Web Security is Delivering ROI for Consumer Goods Leaders
Culligan Harvey
- Consumer Goods
Lunio helped Culligan Harvey, a UK water softener manufacturer, cut invalid traffic by 54%. The company saw a 10% increase in lead to MQL rate and a 42% rise in lead to demo conversions. Lunio filter...ed out fake leads and protected ad spend. The team used Lunio’s click export to get refunds for invalid clicks. Support from Lunio’s team was proactive and flexible.
Consumer Goods Success stories in Driving ROI and Results using Social Media Marketing solutions
Bare Republic - Consumer Goods
Flye helped Bare Republic, an organic sunscreen brand, boost online campaigns and drive sales to Walmart, Ulta Beauty, and Target. Flye identified 50 key influencers and ranked them for Bare Republic.... The team used audience interest data to improve Facebook and Instagram ad targeting. Bare Republic used these insights to increase brand engagement and attract lower-income customers through coupon companies. The campaign drove sales at major retailers using the selected influencers.
Repcillin - Consumer Goods
Madgicx helped Repcillin, a South African skincare brand, grow from 5 to 100 online sales per month. The company used Madgicx’s Audience Launcher, Audience Studio, and Creative Insights tools to reac...h new audiences and improve ad performance. With Madgicx, Repcillin achieved a 20x increase in sales and a 2.27 acquisition ROAS. Emma, the co-founder, saved 42 work hours each month and now focuses fully on growing the brand.
Thrasio - Consumer Goods
Brandwatch Engage helped Thrasio improve customer engagement on social media. Thrasio used Brandwatch to centralize customer interactions and speed up response times. The AI Analyst Iris™ feature let... the team save time by suggesting replies. Thrasio saw a 50% drop in response times, an 80% decrease in resolution time, and a 15% rise in customer satisfaction. Training made it easy for the team to use one dashboard for all brands.
Comfort Zone - Consumer Goods
Sociality.io helped Comfort Zone improve their social media management. Before, the team spent all day making reports and struggled with slow replies to clients. With Sociality.io, they now get insig...hts in minutes and respond faster. The platform is easy to use and helps them focus on strategy, not manual tasks. Comfort Zone values the clear data, fast reporting, and strong support from Sociality.io.
Benefit Cosmetics - Consumer Goods
Facelift Data Studio helped Benefit Cosmetics grow their social media engagement by 50%. The company unified data from over 100 social channels across 36 markets. They saw a 22% increase in reach and... a 58% increase in followers. Centralizing analytics let teams focus on content and digital growth. Competitive benchmarking and BI integrations supported their global strategy.
A leading luxury watch manufacturer - Consumer Goods
listening247 technology helped a leading luxury watch manufacturer understand market trends and consumer views. The company had trouble getting insights from a small number of social media posts. lis...tening247 analyzed over 41,794 posts and found 4,423 relevant commercial interactions. The insights improved the brand's image and helped the company talk to more potential buyers. The brand also found about 513,000 possible customer leads and key influencers.
Mars - Consumer Goods
Feedly Threat Intelligence helped Mars improve their threat hunting. The Mars Cyber Defense Threat team needed actionable cyber threat intelligence tailored to their needs. They used Feedly to filter... and personalize open-source intelligence. This made it easier to spot threats and generate hunt hypotheses. As a result, Mars cut daily monitoring and analysis time in half. The team now hunts threats proactively and resolves issues faster.
Neuro - Consumer Goods
Meltwater social listening and analytics helped Neuro find new audiences and boost sales. Neuro used Meltwater to analyze the market and target gamers. The data led to a partnership with 100 Thieves ...and viral social media content. Neuro saw 406% year-over-year sales growth and over 1 billion impressions in 2024. Monthly reports gave Neuro a full view of marketing results and helped guide future strategy.