CSG Xponent helped a major U. S. retail pharmacy chain boost prescription refills. The pharmacy used automated voice reminders and...self-service IVR to reach patients. Real-time checks reduced invalid and duplicate refill requests. The program delivered a 627% return over monthly costs. Over 43% of live-answer calls led to a refill, with 30 million outbound and 500,000+ inbound calls each month.
WildEarth used Barilliance to boost ecommerce conversion rates by 337%. They personalized shopping experiences across web and email using onsite... recommendations and dynamic content. Personalized email widgets increased conversion rates by 68%. Automated retention campaigns drove repeat purchases and revived dormant customers. Cart abandonment emails achieved a 19% conversion rate, helping recover lost revenue.
AB Tasty helped La Bécanerie boost sales with automated product bundles. The solution analyzed buying patterns and created dynamic bundles... that matched customer needs. Bundle users generated three times more sales than non-users. The average basket value increased by 11%. The business team saved time with seamless integration and no setup hassle.
RichRelevance Recommend helped Homebase automate product recommendations on its website. Homebase saw a 30% increase in average order value and... shoppers added one more item to their carts. The solution replaced manual updates, saving time and resources. Nearly 10% of online revenue was influenced by the recommendations. Homebase now invests in dedicated resources to further optimize the tool.
Apptension built a custom Shopify store for Miraflora Wagyu in just weeks. The project faced tight deadlines and a team... spread across time zones. Apptension used Shopify templates and integrations for newsletters, reviews, and subscriptions. The result was a high-end e-commerce site that matched the luxury brand’s identity. Miraflora praised the fast delivery, design, and user experience.
Algonomy’s Active Content helped Consum cut campaign costs by 60%. The solution enabled real-time, 1:1 personalization for millions of members.... Consum gained speed, flexibility, and control over campaign execution. The platform unified data sources to deliver dynamic, personalized content across channels. This improved customer engagement and reduced manual work.
Driving ROI and results: Understanding the Impact of Personalization in Apparel And Fashion
Intrend
- Apparel & Fashion
- Large
Milan, Italy
Geo Targetly helped Intrend, a global fashion retailer, personalize online shopping for users in 33 countries. Intrend used geo-targeting and... Geo Popups to direct shoppers to the right country site and match local preferences. The solution achieved an 87% match rate between user location and domain visits. Shoppers experienced a seamless, localized journey with no complaints. Intrend valued the platform's customization and ease of use.
Glood. AI's personalized recommendation engine helped Gap Inc. achieve a 40x return on investment. Gap saw a 50% increase in...click-through rate after using a custom model based on recent browsing history. The solution also led to a 20% rise in time spent on the website. Glood.AI integrated the model with Gap’s store theme for a seamless, branded experience. These changes improved product discovery and increased average order value.
Under Armour used Salesforce POS to improve its in-store experience. The company cut hardware support costs by 50% and reduced... transaction time by 12%. Store setup now takes less than two hours, down from a day and a half. There are no missing transactions or replication issues. Staff can handle customer search, registration, and checkout in one mobile app. This led to faster checkouts, lower costs, and higher customer satisfaction.
Triggerbee helped CLN Athletics lower cart abandonment during Black Week. They used a popup with a discount code that appeared... when visitors tried to leave the site. The popup targeted users with items in their cart and included a countdown timer to create urgency. Over 800 discount codes were copied, with a 33.9% copy rate. This campaign boosted engagement and conversions for CLN Athletics.
スイス連邦鉄道 (SBB)
- Transportation/Trucking/Railroad
- Very Large
Bern, Switzerland
Piano helped スイス連邦鉄道 (SBB) unify fragmented data across digital and physical touchpoints. SBB used Piano to track customer journeys on... websites, apps, and stations. This integration led to a 29% CAGR in digital sales from 2021 to 2024. Teams improved data literacy and now analyze customer behavior independently. SBB can now identify key customer needs and optimize digital services for travelers.
Eurostar
- Transportation/Trucking/Railroad
- Large
London, UK
Eurostar used Conductrics to improve its online booking process. They ran advanced A/B tests and used adaptive learning to personalize... the booking experience. Conductrics integrated with Eurostar’s analytics tools and tested changes to layout, navigation, and offers. Booking rates increased by 5%. Packages revenue per visitor rose by 11%. The exit rate dropped by 19% after new features were added to the booking flow.
Refuel Agency
- Marketing And Advertising
- Medium
Wrench. ai built custom AI agents for Refuel Agency to improve niche audience marketing. Refuel needed better personalization and accuracy...for campaigns targeting U.S. military and Hispanic audiences. Wrench.ai created Gunnar and Gabriela, AI agents trained on proprietary datasets. These agents automated research, improved messaging, and delivered real-time insights. Refuel saw faster turnaround, better engagement, and made AI central to their campaign strategy.
Barnes Luxury used WonderPush to send rich media push notifications. They wanted to bring users back to their real estate... site without being intrusive. Using WonderPush's big-image format, they achieved a 45% click-through rate. The team created reusable templates to quickly send notifications for new properties. This helped reinforce their brand and drive more traffic to their website.
Sonos used XGEN AI's X2 Mind engine to improve their eCommerce site. They wanted to move beyond basic personalization and... create a unique shopping path for each visitor. Sonos ran an A/B test comparing XGEN AI to their old solution. The test showed a 7.25% increase in conversion rate and a 7.05% rise in average revenue per user. Sonos also saw an 8.24% increase in purchases. The solution used 1:1 predictive recommendations and dynamic experiences.
The Personalization Blueprint for Better Selection Decisions in Entertainment
188BET
- Entertainment
- Large
Douglas, Isle of Man
188BET used the Frosmo Platform to personalize player experiences. They wanted to boost engagement and loyalty in a fast-moving online... gaming market. Frosmo's AI-driven recommendations and real-time content delivery helped 188BET show the right content to each player. The solution achieved 86% churn prediction accuracy, over 70% CTR, and a conversion rate above 60%. 188BET now delivers a superior, tailored experience to every player.
ProfitWell
- Information Technology And Services
- Small
Boston, USA
ProfitWell used Proof Experiences to personalize calls to action on their blog. The marketing team showed visitors the most relevant... content based on their behavior. This led to a 162% increase in leads from content downloads. The team achieved this with zero engineering time. They hit all their marketing goals by targeting high-value gated content. Email submissions for downloadable assets rose sharply.
The Personalization Blueprint for Better Selection Decisions in Manufacturing
Acuity Brands
- Manufacturing
- Very Large
Atlanta, USA
Coveo helped Acuity Brands improve their website search experience. Customers now find products faster with AI-powered search and advanced facets.... Cross-brand search lets users see results from all 14 brand sites, reducing zero-result searches. Click-through rates increased by 12% in one month and 42% in six months. The new digital experience launched in five months and delivers results in under three seconds.
Capillary Technologies helped Al Futtaim Group (AFG) set a new standard for loyalty programs in the Middle East and Asia. AFG used Capillary's... Loyalty+, Engage+, Insights+, CDP+, and Rewards+ products. The solution improved AFG's Blue Rewards program. The story highlights how Capillary's technology supports loyalty management and customer engagement. AFG is now seen as a leader in loyalty in the region.
The Personalization Blueprint for Better Selection Decisions in Construction
M&M Building Services
- Construction
- Small
Fort Myers, USA
M&M Building Services needed a fast, professional website to attract local HVAC leads. Using Convesio’s static hosting and the AI-powered... Antigravity workflow, they built and launched a site without a traditional agency. The site was deployed via GitHub, eliminating manual uploads and server headaches. Key features include a lead capture form and interactive pricing. The result is a high-performance, SEO-optimized site with quick updates and lower costs than managed WordPress hosting.
Cape Fear Valley Health
- Hospital & Health Care
- Large
Fayetteville, USA
AudioEye helped Cape Fear Valley Health cut manual website accessibility audit time by 30–40%. The health system switched from a... basic widget to AudioEye’s automated monitoring and expert-driven fixes. AudioEye’s dashboard gave clear, prioritized issue reporting and actionable guidance. Legal protection from AudioEye Assurance provided peace of mind for ADA compliance. Cape Fear Valley Health now covers both web and mobile app accessibility, ensuring patients can access vital health information online.
Recent adoption and success with Personalization software in Consumer Goods
Osprey
- Consumer Goods
- Small
Cortez, USA
Osprey used Crobox's Packfinder to help shoppers choose the right backpack. The tool made it easier for new and returning... customers to find products that fit their needs. Osprey saw a 42.5% increase in conversion rate and a 4.6% rise in average order value. The Packfinder delivered a 5.2x ROI. Osprey also gained new insights into customer preferences and improved their product offerings.
