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Content Marketing in Action in Other Industries
Arena Solutions - Computer Software - Very Large
PathFactory helped Arena Solutions boost ROI by 2,222% in branded campaigns. Arena used PathFactory content tracks to let buyers self-nurture... and find resources faster. This change led to more conversions and demo requests. Arena reached over 20,000 accounts and saw a 246% ROI increase in unbranded campaigns. Buyers who used content tracks requested demos much faster, shortening the sales cycle.
Watsons Singapore - Retail
Watsons Singapore changed their loyalty stamp collection. They made it a virtual experience. This was a new way to engage customers.
Ketto - Internet - Large
Pepper Content helped Ketto, a leading crowdfunding platform, achieve a 6x surge in organic traffic. Ketto faced challenges with content... outsourcing and needed a better content strategy. Pepper Content provided tailored SEO and content solutions. As a result, Ketto saw a 525% increase in platform visitors and 15,000 new sign-ups. The platform's content audit feature and responsive support were key benefits for Ketto.
A globally loved soft drink brand - Food & Beverages - Very Large
inPowered AI used its sell-side AI decisioning for a major soft drink brand. The brand wanted to reach adventure-seeking consumers... with more precision and lower costs. inPowered AI's model worked inside Index Exchange, tagging high-value impressions for targeted programmatic advertising. The campaign increased targeted reach by 53% and cut CPMs in half. The solution delivered real-time, impression-level targeting and improved ROI.
Household-name North American retail giant - Retail - Very Large
BL. INK helped a major North American retail giant fix over 10,000 broken links after migrating from Bit.ly. The retailer...now tracks unlimited data and creates branded short URLs across 2,000 locations and 400,000+ employees. BL.INK integrates with Khoros for social media link management and provides admin guardrails for compliance. Custom URL builders let departments generate perfect links for analytics. The retailer now avoids broken links and streamlines marketing data tracking.
Agoria
Agoria used the solution to address their needs. The case study does not provide details about the challenge, solution, or... results. No metrics or specific outcomes are mentioned. There are no customer quotes or explicit product features listed.
InfoStream Solutions - Digital Marketing
InfoStream Solutions needed to create high-quality content for clients in many industries. Their in-house writers could not cover every industry,... which caused delays and lost credibility. They tried freelancer platforms but found them time-consuming. InfoStream started using WriterAccess and its Managed Services in January 2020. This helped them find specialized writers quickly and improved quality control. Since then, they have placed over 2,200 orders and now provide reliable writing and SEO services for their clients.
InfoStream Solutions - Digital Marketing
InfoStream Solutions needed to create high-quality content for clients in many industries. Their in-house writers could not cover every industry,... which caused delays and lost credibility. They tried freelancer platforms but found them time-consuming. InfoStream started using WriterAccess and its Managed Services in January 2020. This helped them find specialized writers quickly and improved quality control. Since then, they have placed over 2,200 orders and now provide reliable writing and SEO services for their clients.
ONI Global
Fastr helped ONI Global publish digital experiences across multiple sites. The solution enabled fast design, launch, and optimization of content.... ONI Global used Fastr Frontend to streamline workflows. Teams created and managed digital catalogs and campaigns without developers. The platform improved efficiency for ONI Global's digital marketing.
ONI Global
Fastr helped ONI Global publish digital experiences across multiple sites. The solution enabled fast design, launch, and optimization of content.... ONI Global used Fastr Frontend to streamline workflows. Teams created and managed digital catalogs and campaigns without developers. The platform improved efficiency for ONI Global's digital marketing.
Holcim - Construction - Very Large
Genially helps Holcim improve both internal and external communication. Holcim uses Genially to make content more interactive and engaging. The... platform supports team collaboration and brand consistency. Holcim benefits from features like live co-editing, analytics, and secure data handling. This leads to better communication and more effective content across the company.
Unnamed tax website (finance client) - Financial Services
iWriter helped a new tax website grow from 0 to 8,568 organic visitors per month in 6 months. The strategy used... SEO optimized content and link building, including guest posts and evergreen tax topics. By April, organic traffic jumped 203% in one month, reaching 8,220 visits. After 6 months, the site's organic traffic value increased by over $3,000. The campaign used a $20,500 content marketing budget and consistent monthly blog publishing.
Pronto Reproductions - Printing
Pronto Reproductions, based in Mississauga, Ontario, has been a leader in the print industry for over 40 years. They evolved from... a quick print shop to a full-service digital and commercial print powerhouse. The company used the Xerox Iridesse Production Press to drive agility and growth. This press helped them expand their services and meet client requests effectively.
ClickUp - Software Development
ClickUp wanted to create a big game ad for America's largest football event. They needed a quick and reliable way... to test ads. ClickUp used SurveyMonkey to conduct ad testing and find a winning ad concept. This helped them launch a multimillion dollar commercial with confidence.
Worldwide - Printing Services
StoreFlow helped Worldwide manage a 40-location franchise network in Australia. Gexin customized StoreFlow with plugins and MIS integration for better... automation and storefront management. The solution improved onboarding, user experience, and operational efficiency. Worldwide now benefits from campaign automation and custom theming. These enhancements are now available to other XMPie StoreFlow users.
The Latest Content Marketing Deployments delivering value in Entertainment
Fox Sports Australia - Entertainment - Large
Arena Live Blog and Live Chat helped Fox Sports Australia boost fan engagement by 64%. Fox Sports used Arena to... add real-time chat, polls, and reactions to live sports coverage. This increased session times and return rates as fans interacted during matches. Arena's platform handled over 3 million page views per month with reliable uptime. Custom branding kept the Fox Sports look and feel consistent.
Fox Sports Australia - Entertainment - Large
Arena Live Blog and Live Chat helped Fox Sports Australia boost fan engagement by 64%. Fox Sports used Arena to... add real-time chat, polls, and reactions to live sports coverage. This increased session times and return rates as fans interacted during matches. Arena's platform handled over 3 million page views per month with reliable uptime. Custom branding kept the Fox Sports look and feel consistent.
Warner Brothers Brazil - Entertainment - Large
Joomag helped Warner Brothers Brazil launch their first digital magazine. The team moved from print to digital, cutting production costs.... They saw more sales leads and higher conversion rates. Reader engagement increased, with more views and longer reading times. Email campaigns became more effective. Customers praised the new digital design and gave perfect ratings.
Eurovision Song Contest (via Scrn) - Entertainment - Large
Live Blog helped the Eurovision Song Contest handle tens of thousands of fans during the 2018 event. The digital team... used Live Blog for real-time updates, behind-the-scenes content, and multimedia sharing. The platform allowed easy social media integration and matched Eurovision’s branding. Eurovision’s team praised the tool for its speed, reliability, and seamless experience. Live Blog made it simple to keep fans engaged throughout the contest.
Peacock - Entertainment - Large
Movable Ink and Braze helped Peacock launch a hyper-personalized year-in-review campaign. The campaign reached users on their favorite digital channels.... Peacock saw a 20% reduction in churn. They also achieved a 6% increase in upgrades from free to paid subscriptions. This shows the power of personalized content in streaming services.
Driving ROI and results: Understanding the Impact of Content Marketing in Information Technology And Services
Cloudera - Information Technology And Services - Large
Centerline produced Cloudera Now 2022, a virtual event for IT and data professionals. The team managed all aspects, from pre-production... to post-production, including set design, graphics, and video kits. They worked on a tight timeline, using strong communication and real-time updates. The event delivered high-quality production and kept the audience engaged. Cloudera received positive feedback and glowing reviews for the event's success.
Filestack - Information Technology And Services
Topic helped Filestack improve their SEO and content optimization. Filestack used Topic to enhance existing blog posts and create new... content briefs. After using Topic, Filestack saw a 300% increase in organic search traffic. Rankings for key terms improved by up to 70%. The extra traffic was valued at over $1600 per month if bought through AdWords.
BytesView - Information Technology And Services
BytesView used its sentiment analysis solution to study public opinion on COVID-19 vaccines, focusing on Pfizer and Moderna. The team analyzed... 1 million tweets from March to April using text analysis models. They cleaned and processed the data, then applied sentiment analysis, topic labeling, and keyword extraction. The goal was to help government officials and policymakers understand public concerns. This research aimed to support better planning for mass vaccination drives.
Alcatel-Lucent Enterprise - Information Technology And Services
Curata helped Alcatel-Lucent Enterprise build a thought leadership hub called IT Strategist. The challenge was to deliver relevant, diverse content... on emerging technology and executive business strategy. Using Curata, the team finds, organizes, and publishes 5-30 articles daily, spending only 45-60 minutes on curation. This led to increased web traffic and made IT Strategist a go-to source for technology insights. The platform also made it easy for the whole team to contribute content.
A Fortune 500 technology company - Information Technology And Services
Scoop. it Enterprise helped a Fortune 500 technology company solve content overload for its sales and marketing teams. The company...needed a way to deliver tailored content to different industries and clients. Scoop.it enabled marketers to create and share content hubs and newsletters without IT help. The platform's smart suggestion engine added relevant third-party content. Over 70 marketing leaders used Scoop.it to build more than 450 content hubs, supporting dozens of industries and product lines.
Recent adoption and success with Content Marketing software in Education
Alpha School - Education
Alpha School wanted to appear more in AI search results for online education. They used a Large Language Model Optimization... strategy to improve their visibility. The team analyzed how AI models work and created special content for AI and parents. They also used technical tools to help AI understand their content. In 30 days, Alpha School went from 3% to 55% visibility in AI search. They became the top choice in ChatGPT and Perplexity for online K-12 education.
Bright Horizons - Education
RAD Intel helped Bright Horizons boost awareness for their education centers. The team used AI-powered creative intelligence to guide influencer... content and campaign strategy. Before RAD Intel, Bright Horizons had 480,000 impressions and a 0.57% engagement rate. After using RAD Intel, impressions jumped to 2.3 million and engagement rate rose to 4.3%. Total engagements increased from 27,300 to 98,000. The campaign activated 18 creators and used 68 pieces of AI-informed content.
Fingerstyle Academy - Education - Small
Thrive Suite helped Fingerstyle Academy grow from $0 to $10,000 per month in under 3 months. Tobias Rauscher used Thrive... Architect to build fast-loading landing pages and Thrive Optimize to boost conversion rates by over 10%. Thrive Leads improved opt-in form performance with A/B testing. The all-in-one toolkit let Tobias automate his business and streamline his tech stack. Switching from a membership model to online courses quadrupled revenue overnight.
Cheltenham Ladies’ College - Education
Flockler helps Cheltenham Ladies’ College build an engaged online community. The college uses Flockler’s social feeds to create a vibrant... social hub. This hub combines news, events, and social media updates for students and parents. The platform reduces content creation costs for the editorial team. Cheltenham Ladies’ College achieved a 3.2%+ engagement rate and 22% weekly engagement, five times higher than other local colleges.
Recent adoption and success with Content Marketing software in Retail
Sun & Ski Sports - Retail
Lytho workflow automation helped Sun & Ski Sports speed up creative delivery. Automation let junior staff handle tasks, saving money... and time. The team reduced manual approvals and improved project tracking. Creative operations became more efficient and focused on high-impact work. Brand consistency and compliance improved across campaigns. Lytho enabled Sun & Ski Sports to become a strategic business partner, not just a production team.
FootSmart - Retail
Content Science helped FootSmart, a large online retailer, develop a niche content strategy focused on foot and lower body health. FootSmart wanted to... boost its brand and credibility with baby boomer customers. Content Science created a content roadmap and launched the Foot Health Resource Center. This led to a 36% increase in weekly sales and higher quality web traffic. FootSmart also received industry awards for their content efforts.
Zulily - Retail
Opinion Stage helps Zulily boost engagement and collect feedback from millions of shoppers. Zulily uses personality quizzes, trivia, and polls... to connect with customers and gather insights. The marketing team creates fun, on-brand content for their blog and social media. Participation rates reach up to 80%, with completion rates as high as 90%. These high engagement rates give Zulily valuable data to improve customer experience.
a Dallas-based luxury appliance reseller - Retail
Distribion used its Prospect Finder tool for targeted email marketing. The client, a Dallas-based luxury appliance reseller, wanted better email... results. Distribion's email specialists used a three-step approach and audience targeting. This doubled the client's open and click-through rates. The case shows how targeted email marketing can improve campaign performance.
Recent adoption and success with Content Marketing software in Consumer Goods
Church & Dwight - Consumer Goods
Cerkl Broadcast helped Church & Dwight improve employee engagement. The company faced too many emails, generic content, and limited analytics.... Cerkl Broadcast provided personalization, dynamic segmentation, and advanced reporting. This made internal communications more effective. Church & Dwight saw better engagement and operational efficiency.
Hill's Pet Nutrition - Consumer Goods
Skyword helped Hill's Pet Nutrition boost their SEO with the Pet Care Center blog. The team used keyword research and... expert contributors to answer pet care questions. The blog reached over 1 million monthly organic search views in 2019. Search views grew by 188% from 2019 to 2020. The program pays for itself within three months each year. Hill's also launched personalized email campaigns and shared content globally.
Leading CPG Brand - Consumer Goods
ShareRoot helped a leading CPG brand grow its Pinterest followers by over 40%. The brand ran a contest that received... more than 9 times the expected number of entries. Over 9,000 contest entry pins were repinned. The average contest board had more than 13 pins. Each day, the contest brought in over 40 new entries and followers.
Combe (Just For Men) - Consumer Goods
Wyng Services helped Combe, the company behind Just For Men, improve their digital customer experience. Combe wanted to offer more... personalized experiences and build trust by protecting customer data. Wyng Services suggested and built a customer preference center using Wyng's platform. This center let customers control what data they shared and how it was used. The new system made it easy for users to manage their preferences and increased engagement and loyalty.
The Content Marketing Blueprint for Better Selection Decisions in Financial Services
Global financial institution - Financial Services
Noosh Content Marketing Platform helped a global financial institution after a major merger. The company needed to unify content marketing,... boost team productivity, and cut marketing material costs. Noosh streamlined workflows, improved reporting, and enabled better collaboration. In the first year, the company reduced expenses by nearly $15 million. The platform also increased team efficiency and supported rebranding efforts across many locations.
A financial services company - Financial Services
Pageflex helped a financial advisor in the financial services industry solve compliance and branding challenges. The advisor needed to market... services in a personal way but faced delays and risks when creating marketing collateral. Pageflex enabled the company’s field marketing teams and distributed sales force to create compliant, branded materials quickly. This improved marketing speed and reduced compliance violations.
Raymond Henri - Financial Services
AdvisorStream helps Raymond Henri stay in touch with clients and prospects every week. He struggled to find time for client... communications and faced compliance challenges. AdvisorStream creates and approves his branded enewsletter, saving him time and reducing compliance hassles. His clients enjoy the content and engagement is higher than industry average. The service lets him focus on client service while keeping communication strong.
Prestiter - Financial Services
Outbrain helped Prestiter, a salary-backed loans provider in Italy, improve their online lead generation. Prestiter used Outbrain’s bid automation tools... to target high-intent prospects and optimize campaign performance. In six months, Prestiter generated over 4,000 leads and saw a 15% lower CPA compared to search and social platforms. More than 80% of the leads were qualified. Outbrain’s real-time reporting and support helped Prestiter reach their goals efficiently.
Recent adoption and success with Content Marketing software in Publishing
Boone Newspapers Inc. - Publishing
Boone Newspapers Inc. , a family-owned newspaper group, partnered with Second Street to implement a 'Best Of' ballot program. In...their first year, they generated $1,200,000 in revenue. They revamped their structure and sales execution, leading to a 1915% increase in users year-over-year. Additionally, they grew their email database by 47,132.
Vi i villa - Publishing
Vi i villa wanted to give their readers more relevant articles and good advertisements. They worked with Strossle to show... the right content and ads to their audience. Strossle helped them earn more ad revenue. Vi i villa liked that Strossle created new features for more revenue and better article distribution. The CEO said Strossle is a great partner for their needs.
National Daily Newspaper (Brazil) - Publishing
Chartbeat for Publishing helped a leading Brazilian national daily newspaper increase revenue by 15%. The newspaper used Chartbeat's real-time data... to optimize headlines and content, boosting engagement and subscriptions. Analyst productivity rose by 30-40%, and editor and writer productivity increased by 25%. The paper also saw a 3% rise in subscription revenue and improved efficiency in its newsroom operations.
Content Marketing in Action in Marketing And Advertising
Alex G. - Marketing And Advertising
MakeStoryboard helped Alex G. , CEO in marketing and advertising, build and edit storyboards quickly. The tool made it easy...to rearrange scenes and images. Alex liked the core features and the choice of export formats and layouts. He said it saved him hours of work. The software is intuitive and fast to use.
Epsilon - Marketing And Advertising
Epsilon used nDash to build a strong content marketing foundation. Their team needed to create expert content for many industries... and products. nDash gave Epsilon flexibility and scale by providing freelance writers. This let Epsilon refresh old content and focus in-house on new topics. The process helped Epsilon quickly grow their Resource Center and support their business goals.
Undrcut Digital - Marketing And Advertising - Small
Pitchbox helped Undrcut Digital, a Singapore-based digital marketing agency, scale their link building outreach. Facing a surge in demand, they... needed to deliver 405 links across 62 orders fast. After switching to Pitchbox, they completed 70 links in 14 days and then 250 more in just 10 days. The team restructured their workflow around Pitchbox’s task-based system and automated outreach. This enabled them to fulfill all 405 links in two and a half weeks, boosting productivity and quality control.
Driving ROI and results: Understanding the Impact of Content Marketing in Events Services
A WEDDING IN PARIS - Events Services
Brojure helped A WEDDING IN PARIS showcase their event. The platform made it easy to present their work. The showcase... highlighted their services in Paris. The solution improved their event presentation. The experience was positive for the company.
un importante mercato di biglietti - Events Services
ShareThis helped a leading ticket marketplace reach niche audiences for sports and music events. The company used ShareThis data segments... and LiveRamp IdentityLink to target high-interest consumers. They reached NBA and MLB fans at 35% below their cost per acquisition goal. They reached music festival fans at 50% below their CPA target. The campaign increased ticket sales and awareness using real-time audience data.
Destination Cleveland - Events Services - Medium
CrowdRiff Creators helped Destination Cleveland make short-form video content for digital marketing. The DMO wanted to reach locals, visitors, and... future residents with authentic stories. CrowdRiff Creators managed the process of finding, onboarding, and paying content creators. This made it easier for the team to get videos for platforms like TikTok, Instagram, and YouTube. The videos helped show Cleveland’s culture and made it easier for people to plan visits.
The Content Marketing Blueprint for Better Selection Decisions in Non Profit Organization Management
Christopher & Dana Reeve Foundation - Non Profit Organization Management
Brandpoint helped the Christopher & Dana Reeve Foundation celebrate 25 years with a custom infographic. The infographic matched the foundation’s... brand and highlighted key milestones. Brandpoint secured 1,015 online placements, reaching a total site audience of 211 million. The campaign expanded the foundation’s reach in the top 10 US DMA regions. The foundation praised Brandpoint for expert collaboration and audience growth.
ActionAid - Non Profit Organization Management - Large
Shorthand helps ActionAid create immersive digital stories and landing pages. ActionAid saw higher engagement rates and lower bounce rates after... switching from custom CMS templates to Shorthand. The platform saves time and money by removing the need for custom coding. ActionAid uses Shorthand to share stories with child sponsors and for campaigns like 'Women by Women.' Feedback from supporters is very positive. Shorthand enables visually rich content without design skills.
The Latest Content Marketing Deployments delivering value in Government Administration
Three Rivers Park District - Government Administration
Rebrandly helped Three Rivers Park District manage links and QR codes across 30,000 acres and 25 parks. The solution enabled... real-time updates to destination URLs, saving over 300 signs from replacement. The park district collected nearly one million clicks on public maps, gaining insights into visitor behavior. Integration with Zapier automated workflows and improved operational efficiency. Rebrandly's analytics and branded QR codes enhanced visitor experience and reduced maintenance costs.
European Country Government - Government Administration
Quark Author helped a European country government digitize decision processes for better compliance. 6,500 users now create memoranda with guided,... compliant authoring. The platform uses built-in XML to enforce document structure and rules. Content is published instantly and dynamically for different needs. Real-time document circulation speeds up decision-making and supports digital transformation.
The Latest Content Marketing Deployments delivering value in Food And Beverages
A leading natural honey brand - Food & Beverages
Catalyx helped a leading natural honey brand launch a nationwide advertising campaign. The brand needed to find the best message... to stand out and drive sales. Catalyx used a two-phase research approach, testing and optimizing creative ideas with consumers. Their recommendations sharpened the brand's messaging and creative direction. The campaign became one of the brand's most successful and is still used across the UK.
Dodo Brands - Food & Beverages
InAppStory helped Dodo Brands launch a custom advent calendar game called Summer Diary in their mobile app. The campaign ran... from June 7 to August 5 and offered daily surprises, including digital postcards and special offers. Over 880,000 users participated, with 54% of all app users engaging in the game. More than 1 million postcards were created and shared. The campaign boosted user engagement and brand loyalty, especially during the summer low season.
The Content Marketing Blueprint for Better Selection Decisions in Media Production
Are Media - Media Production
Engage for Amazon Connect helped Are Media move to a cloud-based omnichannel contact center during the COVID-19 pandemic. The solution unified... voice and email channels, enabling remote work for agents in Australia and the Philippines. Are Media reduced implementation costs by 40% and cut training time by up to 75%. Procurement was simple through AWS Marketplace. The platform improved customer service and streamlined operations.
BILD - Media Production - Large
Vev helped BILD, Germany’s largest media brand, unify design, animation, and interactivity in one platform. The infographics team moved from... static visuals to interactive web experiences. Projects now go from concept to publication faster. Readers engage more, with higher click rates and longer dwell times. Collaboration improved across designers, editors, and developers.
The Content Marketing Blueprint for Better Selection Decisions in Legal Services
Colligan Law - Legal Services
Passle helped Colligan Law create five years of content in just five weeks. The law firm wanted to stand out... in a crowded market and show their expertise. Passle made it easy for their team to write and share insights online. The firm got more visits to their site and more LinkedIn activity. Colligan Law saw real growth and better engagement with clients and prospects.
DocJuris - Legal Services - Medium
Influ2 Contact-Level Advertising helped DocJuris reach 30-50% of target decision-makers and deliver 180,000 impressions. The legal document automation platform used... Influ2's Salesforce integration to target mid-funnel prospects and notify sales via Slack when ads were clicked. DocJuris achieved a 7% click-through rate on top-of-funnel content. This approach accelerated their sales cycle and improved engagement with key decision-makers.
The Latest Content Marketing Deployments delivering value in Consumer Electronics
BlazePod - Consumer Electronics - Medium
Taboola native ads helped BlazePod boost holiday sales with a 131% return on ad spend. The campaign drove 3X more... 'add to cart' conversions and a 79% lower CPA than a leading social platform. BlazePod used Taboola's retargeting and creative recommendations to reach new audiences beyond Google and Facebook. The strategy increased high-ticket sales and improved customer engagement. Taboola enabled BlazePod to lower costs while growing conversions.
Vivint Smart Home - Consumer Electronics
Tiled helped Vivint Smart Home improve their sales process. Vivint had trouble keeping sales assets up-to-date and consistent for their... large offline sales team. Tiled microapps made content interactive and always available. This improved the buyer experience and helped drive sales growth.
The Content Marketing Blueprint for Better Selection Decisions in Internet
Change.org - Internet
Besedo's Implio content moderation solution helped Change. org improve the accuracy of moderation decisions to 98%. Change.org saw a 600%...increase in the quantity of content moderated. Manual review time dropped by 17%. The platform now removes harmful content faster, keeping users safe. Change.org can handle more petitions and build user trust with scalable moderation.
FarmersOnly.com - Internet - Small
FarmersOnly. com used niche marketing to target farmers and ranchers seeking online dating. Founder Jerry Miller built a simple, easy-to-load...website for rural users with slow internet. The service grew to hundreds of thousands of members worldwide. FarmersOnly.com charges $15.95 per month. The brand succeeded by focusing on a small, specific market.
The Latest Content Marketing Deployments delivering value in Hospital And Health Care
Pennine Care NHS Trust - Hospital & Health Care
React & Share helped Pennine Care NHS Trust improve their website using fast, high-volume feedback. Daniel Love, the digital communications... officer, used the tool to spot content gaps and fix them quickly. Negative feedback on key pages dropped after updates. The export feature made it easy to report changes to management. Customer feedback also helped fix a dead link, improving the experience for people searching for hearing aids.
BeWell Clinics - Hospital & Health Care
Outgrow's interactive assessment quizzes helped BeWell Clinics speed up their client matching process. The clinic used to spend over 30... minutes per client on manual matching. With Outgrow, this dropped to about 5-7 minutes per client. The new system guided clients, collected key info, and matched them to the right provider. BeWell Clinics also saw better lead conversion rates and improved client experience.
Recent adoption and success with Content Marketing software in Real Estate
A major international professional services company - Real Estate - Very Large
Foleon helped a major international professional services company update over 30 documents in one click using Global Content Modules. The firm, with... more than 22,000 employees in 60+ countries, struggled to keep content current across many assets. Foleon's platform solved this by allowing centralized updates, saving time and reducing manual work. The company now maintains brand and legal compliance more easily across global publications and reports.
Recent adoption and success with Content Marketing software in Computer Software
Zero BS CRM - Computer Software - Small
KnowAll WordPress theme helped Zero BS CRM improve their support documentation. Before KnowAll, they managed support through email and static... docs, which were hard to update. With KnowAll, they built a live, easy-to-update knowledge base. This reduced repeat support questions and made it easier for users to find answers. The team now spends less time on support and more on product development.
The Latest Content Marketing Deployments delivering value in Banking
ABN AMRO - Banking
Readpeak helped ABN AMRO drive high-quality traffic to mortgage landing pages using dynamic UTM features. ABN AMRO used native advertising... on premium publishers and avoided pixel-based tracking to protect privacy. The campaign ran for just over a month in the Netherlands. Results included a 35% lower cost per engaged session, a 22% higher engagement rate, and a 25% better click-to-session ratio compared to other tactics. The campaign delivered over 4 million impressions and 6000+ clicks with a 0.32% top-performing CTR.
The Content Marketing Blueprint for Better Selection Decisions in Management Consulting
GreenFlex - Management Consulting
Limber helped GreenFlex launch an employee advocacy program. GreenFlex wanted to boost brand awareness and use social media to create... new business opportunities. Limber offered features like content scheduling, media curation, employee advocacy, automated sharing, and detailed reporting. Since 2018, 58 ambassadors joined the program. GreenFlex increased its visibility and credibility. Employees improved their personal branding. Content got more reach and engagement. GreenFlex credits Limber for multiplying the visibility of their content.
The Latest Content Marketing Deployments delivering value in Apparel And Fashion
Dr. Martens - Apparel & Fashion
Dr. Martens wanted to increase customer conversions on their ecommerce platform. They used user-generated content (UGC) to engage more customers.... This strategy helped them convert more customers effectively.
Driving ROI and results: Understanding the Impact of Content Marketing in Manufacturing
SICK AG - Manufacturing
Acrolinx helped SICK AG fix inconsistent language and terminology across departments. The company centralized translations and set up a terminology... database with over 19,000 terms. About 100 users now rely on Acrolinx for author support. Integrations with tools like MS Word and Adobe InDesign improved content quality. SICK AG can now create consistent marketing content in multiple languages, making translation easier and more accurate.
Content Marketing in Action in Construction
BESIX - Construction
StoryChief helped BESIX improve their content publishing flow. Publishing time dropped from 3 hours to less than 5 minutes for... almost all media. The platform automated multi-channel publishing. This saved the team many hours and made their process much faster. Thibaut Samzun from BESIX shared this experience.
Recent adoption and success with Content Marketing software in Consumer Services
Rollins, Inc. - Consumer Services
Experios helped Rollins, Inc. streamline content production for their large salesforce. Rollins needed a way to distribute training and company... updates that worked on any device. Their old solution was not mobile-friendly and required lots of print materials. With Experios, Rollins recreated print documents as responsive digital publications. They used centralized style guides and templates to save time and resources. Rollins now quickly updates and shares guides, training, and company news, improving efficiency and brand consistency.
Content Marketing in Action in Sports
Chelsea FC - Sports
Imagen helps Chelsea FC manage and distribute their media content. The club uses Imagen to store and share historic videos,... audio, and images. Editorial teams at Chelsea TV access uncompressed master files quickly for weekly programming. The platform reduced clip request times and moved storage to the cloud. Teams can now find and download media easily with structured tagging and a simple search.
Driving ROI and results: Understanding the Impact of Content Marketing in Transportationtruckingrailroad
Hermes Parcelnet - Transportation/trucking/railroad
Hermes Parcelnet wanted to make shipment tracking easier for their customers. They used Bitly’s API to replace long URLs with... custom short links in SMS messages. This helped them send more branded and clear messages. Customers could now access all tracking information directly from the short links. This made the tracking experience better for everyone.
The Content Marketing Blueprint for Better Selection Decisions in Automotive
Mercedes-AMG - Automotive
Mercedes-AMG uses user-generated content to boost digital engagement. They create social media content that connects with their audience. This helps... them engage more with their customers.
Driving ROI and results: Understanding the Impact of Content Marketing in Computer And Network Security
Fortinet - Computer & Network Security
Uberflip helped Fortinet respond fast to a major ransomware attack. Before Uberflip, Fortinet struggled to publish content quickly and had... to use many separate tools. With Uberflip, they built a single hub for all their content. During the Petya ransomware crisis, they created a custom content stream in hours. In 24 hours, their campaign got over 10,000 unique visitors and 300+ demo leads. Fortinet's team and customers gave strong positive feedback.