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Top Stories in Marketing And Advertising about adoption of Email Marketing software
Goldcast - Marketing And Advertising - Medium
Goldcast used Opensense to manage email signatures for over 150 employees. They quickly updated banners to promote events and product... launches. This led to 150 new event sign-ups and 500 unique clicks on a product update. Opensense also helped Goldcast get over 200 waitlist sign-ups for a community launch. The solution made marketing campaigns easier and more effective.
Swim University - Marketing And Advertising - Small
ActiveCampaign helped Swim University increase revenue by 66%. Matt Giovanisci used automations to convert website visitors into email subscribers and... buyers. He replaced lost affiliate income by selling his own products through targeted email campaigns. Automations boosted subscribers from 1,000 to 15,000. The platform enabled personalized, evergreen email marketing and improved tracking of conversions.
Hive - Marketing And Advertising - Medium
Unlayer helped Hive close 40% more leads by providing a ready-to-embed email builder. Hive saved $50,000 per year in development... and maintenance costs. The integration took just an afternoon, and Hive eliminated the need for ongoing HTML tweaks. Hive’s team built custom tools quickly, saving over 10,000 hours. Clients now use Hive’s drag-and-drop editor with ease, boosting satisfaction and expertise.
Apple Print & Creative (AP&C) - Marketing And Advertising - Small
Apple Print & Creative used Exclaimer to manage Microsoft 365 email signatures. They needed a way to control branding and... run targeted marketing campaigns. Exclaimer let them create different signatures for teams and update designs instantly. The platform gave them analytics to track engagement and clicks. AP&C now uses Exclaimer for seasonal campaigns and plans to offer it to partners.
Global Performance Marketing Company - Marketing And Advertising - Large
Campaigner helped a global performance marketing company scale email deliverability. The company sent hundreds of millions of emails monthly but... faced deliverability and operational challenges. By using Campaigner’s unified Sending Stack with Kickbox and SMTP.com, they improved campaign orchestration and recipient data intelligence. This led to a 210% increase in monthly recurring revenue and reduced operational complexity. The team now manages high-volume email programs with more confidence and less risk.
Digital Impulse - Marketing And Advertising - Small
Digital Impulse used Mailchimp to boost email open rates to 77% by running targeted sweepstakes campaigns. They shifted focus from... direct sales to growing engaged email lists using social media and demographic data. Mailchimp's segmentation and automation features helped them nurture subscribers and track conversions. The agency leveraged Facebook ads to attract the right audience and used automated follow-ups to drive further engagement. This approach created highly targeted subscriber lists for ongoing marketing automation.
Digital Impulse - Marketing And Advertising - Small
Digital Impulse used Mailchimp to boost email open rates to 77% by running targeted sweepstakes campaigns. They shifted focus from... direct sales to growing engaged email lists using social media and demographic data. Mailchimp's segmentation and automation features helped them nurture subscribers and track conversions. The agency leveraged Facebook ads to attract the right audience and used automated follow-ups to drive further engagement. This approach created highly targeted subscriber lists for ongoing marketing automation.
SmithDigital - Marketing And Advertising - Small
SmithDigital used rasa. io to automate newsletter creation for clients. The team set up and sent high-quality newsletters in less...than an hour per month. rasa.io's HubSpot integration let them feed engagement data into workflows and lead scoring. SmithDigital saved over 75 hours per month with automated content curation. The agency created a new revenue stream and improved reporting for clients.
Stripo - Marketing And Advertising - Medium
Stripo used its modular email editor to speed up email creation. The team reduced the time to build an email... from 2 hours to just 30 minutes. They created reusable modules for headers, footers, and content blocks. Business units and affiliate managers now use these modules to prepare emails without extra help. The process keeps emails on-brand and saves time for everyone involved.
Trendline Interactive - Marketing And Advertising - Medium
Litmus helped Trendline Interactive cut email testing time by 50%. The agency now achieves a 99.63% email accuracy rate. Litmus... automated much of the quality assurance process. This reduced manual work and human error. Trendline Interactive sends over 500 campaigns each month with higher reliability. The team uses Litmus Email Analytics and Previews to optimize emails for all devices.
Ideal Introductions - Marketing And Advertising - Small
Vision6 helped Ideal Introductions boost email open rates by 10x. The team used email and SMS automation to keep in... touch with clients at every stage. They drove over $15,000 in extra monthly revenue. Dynamic content let them send the right info to each client. Two-way SMS re-engaged dormant prospects. Vision6 made their communications faster and more personal.
Blue Sky SEO - Marketing And Advertising - Small
UseINBOX helped Blue Sky SEO fix email deliverability and reduce costs. The platform's automation and segmentation tools boosted open rates... and campaign success. Blue Sky SEO used the API and forms to re-engage recipients. Affordable pricing let them invest more in other marketing. The founder praised UseINBOX for its strong customer support and easy integration.
Deviate Labs - Marketing And Advertising - Small
Deviate Labs used Wishpond to run a vote contest for a TV show client. The campaign aimed to boost brand... awareness and generate leads for an early-stage startup. Wishpond's landing page helped the client get over 15,000 new leads and 20,000 impressions. The platform made it easy to customize the contest and present a strong image to press and partners. The client gained traction for their next funding round.
Deviate Labs - Marketing And Advertising - Small
Deviate Labs used Wishpond to run a vote contest for a TV show client. The campaign aimed to boost brand... awareness and generate leads for an early-stage startup. Wishpond's landing page helped the client get over 15,000 new leads and 20,000 impressions. The platform made it easy to customize the contest and present a strong image to press and partners. The client gained traction for their next funding round.
Compu-Mail - Marketing And Advertising - Small
Rocketseed helped Compu-Mail standardize email signatures across all devices. This ensured consistent branding, compliance, and professionalism in every email. The... solution included legal disclaimers, privacy statements, and marketing messages in signatures. Compu-Mail saw increased website traffic, more social media engagement, and better brand recognition. Centralized admin management made it easy to keep all signatures up to date and secure.
Wonderful Union - Marketing And Advertising - Small
Campaign Monitor helped Wonderful Union boost ROI by 700% with email marketing. The company saved 40 hours per week using... automation. Click-through rates on automated campaigns increased by 13%. Wonderful Union used branded email templates to sell out Kacey Musgraves shows. Segmentation and automation powered VIP experiences for artists like Steve Aoki and Backstreet Boys.
P&G Tremor - Marketing And Advertising - Very Large
Interactive’s Customer Care and Intelligence tools helped P&G Tremor process over 500,000 inbound emails from teens. The solution filtered spam... and routed messages to the right teams. Business intelligence features analyzed feedback to reveal youth preferences. This improved response times and helped Tremor deliver accurate insights to clients. The tools supported better customer engagement and informed product strategies.
ANFO - Marketing And Advertising - Small
ANFO used eMarketeer to manage a 40% increase in memberships. They needed to improve their communications to meet the expectations... of top Norwegian advertisers. eMarketeer helped ANFO streamline marketing with mobile apps and event management. They integrated everything with their SuperOffice CRM. ANFO saw an 80% adoption rate, 1200 link clicks, and a 25% increase in form submits.
Anastasia Blogger - Marketing And Advertising - Small
Moosend helped Anastasia Blogger, a content creator, boost her email open rates to 25%. She used Moosend’s spam testing and... A/B testing features to improve her newsletters. Automated email sequences let her nurture leads and promote paid services. Moosend’s live chat support solved urgent issues quickly. With a list of 27,000 subscribers, Anastasia keeps her audience engaged and loyal.
Convince & Convert - Marketing And Advertising - Small
Convince & Convert uses Emma for their main newsletter, Definitive, which reaches over 40,000 subscribers. Their goal is to build... an engaged audience, not just sell, by segmenting content and tailoring communications. Emma's segmentation and automation features help them deliver relevant digital marketing content. The team values Emma's customer support and plans to expand automation with drip campaigns. Paid sponsor slots are carefully selected to maintain trust and value for their audience.
Marketing And Advertising Success stories in Driving ROI and Results using Content Management Systems solutions
Liebchen+Liebchen Kommunikation GmbH - Marketing And Advertising - Small
Liebchen+Liebchen Kommunikation GmbH built a website for a medical product using Contao Open Source CMS. The project focused on the... health and wellness sector. The team used several Contao extensions, including mobile menu and antispam tools. The website included a conditional form field and country selection for forms. This case highlights Contao's flexibility for specialized health product sites.
WallDecaux - Marketing And Advertising - Medium
Strapi helped WallDecaux and Google launch a real-time outdoor ad campaign. The Google team used Strapi to manage and update... advertising assets instantly. The campaign reached 55 million impressions. Strapi enabled fast changes to out-of-home ads. This improved campaign flexibility and impact.
Pallyy - Marketing And Advertising - Small
Prismic helped Pallyy transform its blog, making it easy for content writers to contribute. Before, it took two hours to... add a post; now it takes just ten minutes. After switching, daily visitors jumped from 500 to 10,000. SEO now drives 90% of Pallyy's traffic. The team publishes five blog posts a month, attracting more customers and backlinks.
Extu - Marketing And Advertising - Medium
Contentstack helped Extu speed up reseller marketing campaigns. Extu reduced internal workflow steps by 21%. Translated content reached the market... 53% faster. English content delivery improved by 21%. Contentstack’s headless CMS enabled easy integration, multi-language support, and workflow automation. Extu now manages thousands of campaigns for 4,000 resellers each month with greater efficiency.
Vyral Marketing - Marketing And Advertising - Small
Vyral Marketing uses CloudCannon and Jekyll to build and manage hundreds of client websites for real estate professionals. The agency can... deploy a new client site in about 4 hours using a custom template. CloudCannon's static site hosting gives faster load times and better security than WordPress. The platform lets Vyral's team and clients update content easily. Git integration supports efficient collaboration for developers. CloudCannon helps Vyral scale website delivery and focus on marketing content.
Alt Studios - Marketing And Advertising - Small
Alt Studios, a leading South African development agency, adopted ApostropheCMS to manage large, multilingual websites. They needed a scalable solution... for projects like a 21,000-page tourism site in 10 languages. ApostropheCMS enabled faster project delivery, cutting development time by 50% for Toyota Racing and reducing costs by 45%. The platform’s reusable component libraries and easy content management improved efficiency. Alt Studios now delivers high-quality digital projects on time and under budget, increasing client retention.
Crisp Digital - Marketing And Advertising - Small
Pastel helped Crisp Digital speed up project delivery. The agency used to waste time with screenshots and emails for feedback.... With Pastel, both clients and developers give feedback directly on websites. This made the process faster and easier for everyone. Crisp Digital now saves hours on every project, especially large ones. The team and clients find Pastel simple and effective.
APG/SGA - Marketing And Advertising - Large
django CMS helped APG/SGA relaunch their website with a unified branding and mobile-optimized interface. The new site improved usability and... navigation for mobile users. APG/SGA saw a 12% increase in returning visitors and a 75% rise in mobile users. Tablet sessions also grew by 33%. The project focused on accessibility, interactive tools, and a better user experience for advertising professionals and the public.
Tilt Creative + Production - Marketing And Advertising - Small
Egnyte helped Tilt Creative + Production improve data security and file management. Tilt switched from a previous vendor to meet... strict compliance needs for high-profile clients. Egnyte made migration easy and gave Tilt granular control over file permissions. Auditors can now get detailed reports, making compliance checks simple. Employees find Egnyte faster and easier to use, with fewer outages and better user feedback.
Mondi - Packaging And Containers - Very Large
Mondi used M-Files to standardize their document management system. The company improved efficiency by adopting the flexible features of M-Files.... This change helped streamline their operations. Mondi now benefits from a more organized and effective way to manage documents. The solution supports compliance and operational needs. M-Files enabled better control over information across the business.
T2 Content Works - Marketing And Advertising - Small
Directus helped T2 Content Works build custom product information management systems for engineering data. T2 needed strong data validation, SQL... database compatibility, and easy integration with CRM, ERP, and PLM tools. Directus provided a robust API, fast deployment, and scalable solutions for T2’s technical clients. The platform enabled T2 to deliver cost-effective, accessible, and secure PIM systems. T2 now migrates legacy sites and adds new features with Directus, improving performance and flexibility.
Boss Project - Marketing And Advertising - Small
Boss Project used MemberSpace! to launch the Co-op, an all-in-one membership for business owners. After a layoff, Abagail Pumphrey built... a 7-figure business with over $1M in revenue and 4 million podcast downloads. The Co-op offers unlimited access to digital resources, helping members grow revenue and save time. Switching from one-time course sales to a recurring membership model created stable income and supported team growth. Regular customer feedback and monthly content updates improved retention and engagement.
MossWarner - Marketing And Advertising - Small
MossWarner, a marketing agency, uses Onehub to share large video and print files with clients. They upgraded to Onehub Business... for unlimited storage and better file control. The agency manages hundreds of client and vendor users through branded workspaces. Onehub's user roles and permissions protect confidential content. MossWarner values the easy setup, drag-and-drop uploads, and audit features for secure file sharing.
Top Stories in Marketing And Advertising about adoption of Authoring and Publishing software
Attentive - Marketing And Advertising - Large
Attentive used WRITER to speed up content creation, reducing months of work to just one week. The marketing team leveraged... WRITER’s AI features to maintain brand consistency and compliance across global teams. They used tools like recaps and rewrite to repurpose notes and polish content quickly. WRITER helped Attentive set clear style guidelines and empowered more team members to create high-quality content. As a result, Attentive improved speed to market and strengthened its global brand.
Triton Growth - Marketing And Advertising - Small
Triton Growth switched from Wistia to Vidalytics to improve video analytics for their clients. They needed better data, faster testing,... and deeper segmentation to optimize video sales letters and ad campaigns. With Vidalytics, they now track micro conversions and video engagement inside Meta and Google Ads. This lets them target users more precisely and boost client sales. One client saw sales surge after a VSL optimization audit using Vidalytics data.
Idomoo - Marketing And Advertising - Medium
Idomoo used its own Lucas AI Video Ads for lead generation. The team created video ads in under 10 minutes,... cutting production time and costs by over 99%. The AI-powered ads achieved a 1.9% click-through rate, nearly triple the YouTube benchmark of 0.65%. Cost per click dropped to $2.81, 20% lower than the platform average. The campaign saved thousands of dollars and weeks of work compared to traditional video production.
StoryStream - Marketing And Advertising - Small
StoryStream used Vimeo to power user-generated video content for its clients. With Vimeo’s API and secure video hosting, StoryStream integrated... video into its platform without disrupting user experience. Clients saw a 66% increase in time on page and a 20% reduction in bounce rate. Over 3 million UGC videos were sourced for brands. Vimeo’s reliability and security enabled StoryStream to scale video offerings for global enterprise customers.
StoryStream - Marketing And Advertising - Small
StoryStream used Vimeo to power user-generated video content for its clients. With Vimeo’s API and secure video hosting, StoryStream integrated... video into its platform without disrupting user experience. Clients saw a 66% increase in time on page and a 20% reduction in bounce rate. Over 3 million UGC videos were sourced for brands. Vimeo’s reliability and security enabled StoryStream to scale video offerings for global enterprise customers.
CoverStory - Marketing And Advertising - Small
SproutVideo helped CoverStory create engaging customer story videos. Alex Hoff, founder of CoverStory, shared how SproutVideo stood out from other... video hosting platforms. The team used SproutVideo to produce a one-minute testimonial video that captured attention quickly. The process focused on emotional storytelling and clear before-and-after results. CoverStory valued SproutVideo's branded delivery and analytics features.
HubSpot - Marketing And Advertising - Large
HubSpot used Transifex to speed up software localization for 86,000 customers in 120 countries. The team integrated Transifex with their... codebase, making translation workflows fast and easy. Localization issues that once took weeks now take less than half a day to fix. HubSpot can launch new features in all languages at the same time. The platform helps teams work together across ten global offices.
DigiNeat - Marketing And Advertising - Small
Archbee helped DigiNeat improve their documentation workflow for all employees. Before Archbee, DigiNeat lacked a convenient system and needed a... solution that did not charge extra for more users. Archbee offered a Notion-like workflow, stable performance, and public article publishing. After switching, DigiNeat saw faster documentation processes and better team productivity. Team communication and knowledge sharing also improved, making work more organized and efficient.
Mediavine - Marketing And Advertising - Medium
Anima helped Mediavine move from static mockups to live, interactive prototypes. Kat Donegan, UX design manager, used Anima with Figma... to show stakeholders real product behavior. This made it easier to get buy-in and speed up user testing. Anima's code export feature saved engineers time and helped launch new products quickly. Mediavine grew from 20 to over 100 employees in two years, with faster onboarding and product launches.
BrightLine - Marketing And Advertising - Medium
BrightLine cut its monthly costs by over 70% after moving to AWS. The company migrated its data warehouse, .NET application... clusters, and databases to AWS services like Amazon Redshift, EC2, RDS, DynamoDB, and S3. This migration improved scalability, reduced downtime, and boosted customer satisfaction. BrightLine now has better reporting and can focus more on business growth. The cost savings let BrightLine scale its team and invest in new opportunities.
BrightLine - Marketing And Advertising - Medium
BrightLine cut its monthly costs by over 70% after moving to AWS. The company migrated its data warehouse, .NET application... clusters, and databases to AWS services like Amazon Redshift, EC2, RDS, DynamoDB, and S3. This migration improved scalability, reduced downtime, and boosted customer satisfaction. BrightLine now has better reporting and can focus more on business growth. The cost savings let BrightLine scale its team and invest in new opportunities.
Red Flag - Marketing And Advertising - Small
ELB Learning helped Red Flag, a strategic communications agency, improve compliance training. They created an immersive anti-trust and fair competition... simulation using gamification. Learners engaged with interactive stories and scenarios instead of static slides. This approach increased knowledge retention and boosted return on training investment. The training was fun, educational, and interactive for all participants.
Wunderkind - Marketing And Advertising - Medium
Wunderkind used RELAYTO to turn a static PDF into an interactive online document. The new format helped present trend insights... for professional services marketing. Multimedia and smooth transitions made the content more engaging. The project focused on forecasting trends and highlighting brand success strategies. This approach improved how product marketing information was shared.
Marketing And Advertising Success stories in Driving ROI and Results using Business Intelligence solutions
Mavely - Marketing And Advertising - Small
Mavely used Domo to manage rapid data growth and help creators sell more. Domo became Mavely’s full-stack data platform, powering... executive scorecards and creator engagement. With Domo, Mavely mapped the behaviors of its top 750 creators and built real-time dashboards. This led to a jump in new creator success rates from 4% to 40%. Mavely now uses data to pitch brands and boost creator earnings.
Pixlee TurnTo - Marketing And Advertising - Small
Pixlee TurnTo used Keen to add real-time analytics to its visual marketing platform. With Keen, Pixlee TurnTo built custom dashboards... showing client engagement and conversion data. This helped their clients, like Levi’s and Kimpton Hotels, see how user-generated content drives sales. Keen saved Pixlee TurnTo months of development time. Using Keen’s analytics, Pixlee TurnTo boosted client engagement by 8–20%.
Pressboard (an impact.com company) - Marketing And Advertising - Small
Cube’s universal semantic layer helped Pressboard, part of impact. com, solve major data challenges. Developer productivity rose as custom SQL...and endpoints were reduced. Pre-aggregations sped up reporting and improved data accuracy. Pressboard unified client data, improved governance, and enabled custom dashboards. Non-technical users gained ad-hoc analysis tools, and clients praised the platform’s flexibility. These changes boosted customer loyalty and made analytics a core part of client workflows.
React - Marketing And Advertising - Medium
React used Dataprovider. com to detect and remove online brand infringements. The platform helped React uncover networks of counterfeit e-commerce...sites and monitor cybersquatting activity. Automated detection models provided daily updates on infringing domains. React prioritized enforcement using traffic and economic impact scores. This enabled faster, more effective brand protection at scale.
Kargo - Marketing And Advertising - Medium
Nexla helped Kargo cut data delivery time by 85%. Kargo needed faster access to campaign data to improve ROI. Nexla... let campaign managers get data without waiting for engineering. The BI team now spends less time on technical tasks and more on insights. This improved campaign management and customer satisfaction.
Smollan - Marketing And Advertising - Large
Board helped Smollan automate 60% of its FP&A processes. The company increased analysis time by 70% and reduced errors by... 30%. Smollan replaced manual, spreadsheet-driven planning with Board’s integrated platform. This enabled faster budgeting, real-time reporting, and improved data integrity. Teams now make better decisions and collaborate more easily across business units.
Customer.io - Marketing And Advertising - Medium
Sigma helped Customer. io expand data analytics access across the company. Before Sigma, only a few analysts used the BI...tool, but now half the company engages monthly. The spreadsheet-based interface made it easy for non-technical users to explore data. Sigma reduced Snowflake costs by minimizing unnecessary database queries. Collaborative features like Live Edit improved teamwork and communication. Customer.io now uncovers business and customer insights faster, boosting efficiency for customer success teams.
Act-On - Marketing And Advertising - Medium
Act-On used ThoughtSpot Embedded to improve its customer reporting. The company moved all data to Snowflake and integrated ThoughtSpot for... AI-powered analytics. Within 30 days, Act-On saw a 60% increase in customer report usage. Advanced Analytics users spent twice as much time on reports. The new solution helped Act-On boost customer engagement and deliver more actionable insights.
Charles Tombras Advertising - Marketing And Advertising - Medium
Stonefield Query for ACT! helped Charles Tombras Advertising automate complex report creation. Before, staff spent hours making reports by hand,... often with errors. With Stonefield Query, they now pull detailed data from ACT! and generate reports in minutes. This reduces mistakes and saves time. The team can focus on business growth instead of repetitive tasks. Valerie Fields, director of trade advertising, says the software delivers exactly what they need.
Project Worldwide - Marketing And Advertising - Large
Jedox helped Project Worldwide cut its monthly cost elimination process from a full day to just 30 minutes. The company replaced... a legacy EPM system that required manual FX conversions and slow report building. With Jedox, 27 entities across 43 offices now access real-time financial data. Teams use self-service reporting, saving hours each month. User adoption improved, and reporting errors dropped significantly.
Posterscope - Marketing And Advertising - Large
Posterscope used CARTO's Location Intelligence to improve retail marketing campaigns. They built audience segments using geospatial data and targeted out-of-home... (OOH) audiences at the right moments. Their platform, XY, enabled audience mapping and geospatial analysis for more accurate targeting. Campaigns for clients like Heineken and Burger King saw significant increases in store visits and engagement. Posterscope created connected experiences in physical stores, driving higher interaction and personalization.
Allocadia - Marketing And Advertising - Medium
Allocadia used GoodData to upgrade its analytics for marketing budgeting. The new dashboards help marketers see budget use and compare... planned versus actual spending. Allocadia can now offer persona-based, action-oriented dashboards to all customers. This change improved decision-making and user experience. The platform also created new revenue streams by offering analytics as an add-on service.
Top Stories in Marketing And Advertising about adoption of Marketing Automation software
Fathom - Marketing And Advertising - Medium
Maropost helped Fathom, a digital marketing agency, boost email performance. Fathom needed a scalable platform to drive email clicks and... reduce manual work. Maropost enabled custom automation and real-time integration. Fathom saw a 7x increase in click-through rate and a 47% lift in open rate. The solution improved targeting and reduced manual setup for campaigns.
Terminus - Marketing And Advertising - Medium
Terminus used Sendoso to boost its account-based marketing. The team turned a digital ABM cookbook into a creative direct mail... campaign. They sent printed books, oven mitts, and kitchen tools to top prospects. Terminus also mailed hot chocolate kits and mugs to engage new leads. During the pandemic, they used Sendoso to send Uber Eats eGift cards for virtual workshops. These campaigns influenced $5.5M in pipeline and $659K in revenue.
Swim University - Marketing And Advertising - Small
ActiveCampaign helped Swim University increase revenue by 66%. Matt Giovanisci used automations to convert website visitors into email subscribers and... buyers. He replaced lost affiliate income by selling his own products through targeted email campaigns. Automations boosted subscribers from 1,000 to 15,000. The platform enabled personalized, evergreen email marketing and improved tracking of conversions.
Bright Horizons Media - Marketing And Advertising - Small
Pushnami helped Bright Horizons Media boost client profits with web push notifications. BHM used Pushnami’s PushClick+ to monetize web traffic... for their clients. They gained over 166,000 web push subscribers and average 3,500 ad clicks monthly. PushClick+ brings in about $5,500 extra revenue each month for BHM’s clients. The Pushnami team manages the push strategy, letting BHM focus on growth.
Magnuso - Marketing And Advertising - Small
PushPushGo helped Magnuso cut new user acquisition costs by 90%. Magnuso used web push notifications to reach over 3.3 million... subscribers. This led to a 50% increase in project profitability. ROI rose by 180-200% across 28 managed projects. Mass campaigns brought 28 million visits in one year. PushPushGo's platform enabled fast, effective communication for time-sensitive promotions.
Sempai - Marketing And Advertising - Small
User. com helped Sempai launch a new marketing automation service. Sempai chose User.com after testing many tools. They liked the...easy integration with Google Tag Manager. The support team was responsive and helpful. Sempai used User.com to boost lead generation and automate support tasks.
Vyber Media - Marketing And Advertising - Small
Vyber Media used Omnisend to drive $1. 5M in annual revenue for a client. The agency grew the client's email...list from 15,000 to 146,000 and SMS list from 0 to 30,000 in two years. Omnisend's automation and segmentation tools helped achieve over 55% year-over-year revenue growth. Fast customer support and unified platform features enabled Vyber Media to deliver strong results. Email became a core revenue driver for the client.
ReachStack - Marketing And Advertising - Small
ReachStack used itracMarketer to help advisors share valuable content with clients more often. The platform made it easy for marketing... teams to support advisors. Advisors increased client interactions and built stronger relationships. This led to business growth and more assets under management. The solution focused on content distribution and advisor collaboration.
AdRoll - Marketing And Advertising - Medium
AdRoll used Thnks to help over 100 sales reps send personalized gestures of appreciation to clients and prospects. The platform made... it easy to manage budgets and track business impact. AdRoll saw a 62% increase in new business deal value. They achieved 8x ROI on new business sales and 13.9x ROI on upsell opportunities. Thnks helped AdRoll boost retention, drive new deals, and increase upsell ROI.
Optimise Online - Marketing And Advertising - Small
Optimise Online used AgencyAnalytics to improve client reporting. Before, reports took at least 3.5 hours to create and confused clients.... The agency faced extra client questions and wasted billable hours. AgencyAnalytics made reporting faster and clearer. This helped Optimise Online build trust and support agency growth.
Marketing And Advertising Success stories in Driving ROI and Results using Lead Generation solutions
rEvolution - Marketing And Advertising - Medium
Deltek WorkBook helped rEvolution, a global marketing agency, scale with its rapid business growth. The platform enabled better project management... and resource allocation. rEvolution improved efficiency and gained more control over its operations. Deltek WorkBook supported the agency’s ability to handle more clients and projects. The solution empowered rEvolution to grow faster and manage complexity.
Weboganic - Marketing And Advertising - Small
Weboganic used LeadExec to build a real-time lead generation network. They managed affiliate programs for their clients with the platform.... LeadExec helped Weboganic solve challenges in lead management and affiliate tracking. The solution improved their lead business. Weboganic enhanced their marketing operations with automated lead distribution.
Blitzen - Marketing And Advertising - Small
Blitzen improved its website conversion rates by focusing on storytelling and clear copywriting. The team replaced technical jargon with simple... language and added customer photos to the site. These changes led to a 600% increase in above-the-fold CTA clicks and a 9.4% rise in signups over three months. Bounce rate dropped by 22.31%, and users visited more pages per session. Blitzen used data-driven marketing and continuous testing to achieve these results.
A Top UK MarTech Company - Marketing And Advertising - Medium
TAMI helped a top UK MarTech company boost its email campaign conversions. The company faced issues with inaccurate data and... low conversion rates from other providers. TAMI delivered a 95% email delivery rate and a 10X higher conversion rate than Zoominfo and Cognism. TAMI's AI also identified competitor customers and high-potential look-alike retailers. This led to better market research and more effective marketing strategies.
Dingus & Zazzy - Marketing And Advertising - Small
Set2Close helped Dingus & Zazzy build a formal sales structure. The team created a detailed sales playbook and integrated CRM... automation. They added automated meeting reminders and rescheduling tools. Sales coaching supported the team through changes. Dingus & Zazzy saw a 50% increase in lead to conversion ratio, a 3x boost in monthly acquisition revenue, and a 40% rise in meeting show up rates.
Argin - Marketing And Advertising - Small
LeadsBridge helped Argin lower their cost per lead to $4. 99 using Facebook Lead Ads. Argin, a marketing agency, needed...to generate more leads for a real estate client. They used social media ads to target and convert leads quickly. LeadsBridge enabled them to achieve their lowest cost per acquisition across all campaigns. The agency now gets focused and continuous leads through digital advertising.
The Blurb - Marketing And Advertising - Small
Dux-Soup helped The Blurb, a marketing agency, double its revenue in two years. The agency used Dux-Soup to automate LinkedIn... outreach, saving time and cutting costs for both itself and its clients. With Dux-Soup, The Blurb achieved a 52% response rate to cold prospect campaigns and built a database of 1,000 prospects in three months. The tool’s integration with HubSpot and Pipedrive allowed seamless lead management. Transparent reporting and campaign optimization led to high client retention and measurable growth.
Gecko Squared - Marketing And Advertising - Small
LeadQuizzes helped Gecko Squared generate $800,000 in new business. They used a Facebook Ads Strategy Quiz to capture and segment... leads. The quiz brought in 4,000 new leads from Facebook ads at $13.50 per lead. Charlie embedded the quiz on his website and set up automated email sequences. Testing different quiz and landing pages improved campaign results.
Rishi Gangoly - Marketing And Advertising - Small
HelloLeads CRM helped Rishi Gangoly, a digital marketing consultant in Mumbai, manage leads and boost client follow-ups. The CRM's mobile... app sent reminders, making it easy to track and respond to high-quality leads. Integration with Facebook, WhatsApp, Email, and SMS improved communication. The onboarding process was simple, and analytics features supported better decision making. Rishi found HelloLeads user-friendly and essential for growing his consulting business.
Top Stories in Marketing And Advertising about adoption of Contact Center Software software
TRICOM - Marketing And Advertising - Medium
TRICOM uses Vocalcom's Hermes solution to manage outbound call campaigns and appointment scheduling. The company schedules 50,000 web appointments per... year with a 10% conversion rate. Vocalcom's predictive dialer and omnichannel platform help TRICOM handle 30 million interactions annually. The solution supports remote work and boosts agent productivity. TRICOM achieved a 96% service quality score on inbound calls.
Call Trader - Marketing And Advertising - Small
Call Trader used Convoso to improve contact rates and campaign performance. The company faced issues with spam flagging and lacked... detailed reporting. Convoso's reporting tools helped them track metrics and optimize campaigns. Automation features and ClearCallerID reduced spam labeling. The CEO praised Convoso's customer support as outstanding.
MMM Multi-Media-Marketing GmbH (m3) - Marketing And Advertising - Large
Avaya OneCloud Private helped MMM Multi-Media-Marketing GmbH (m3) manage all customer contacts for its clients. m3 used Avaya's omnichannel contact... center to connect four locations and enable remote work. The solution allowed m3 to move its contact center to home offices in hours during the pandemic. Avaya Workforce Engagement gave m3 real-time speech analytics and improved employee satisfaction. m3 now delivers better customer insights and supports hybrid work for over 1,000 staff.
MMM Multi-Media-Marketing GmbH (m3) - Marketing And Advertising - Large
Avaya OneCloud Private helped MMM Multi-Media-Marketing GmbH (m3) manage all customer contacts for its clients. m3 used Avaya's omnichannel contact... center to connect four locations and enable remote work. The solution allowed m3 to move its contact center to home offices in hours during the pandemic. Avaya Workforce Engagement gave m3 real-time speech analytics and improved employee satisfaction. m3 now delivers better customer insights and supports hybrid work for over 1,000 staff.
MMM Multi-Media-Marketing GmbH (m3) - Marketing And Advertising - Large
Avaya OneCloud Private helped MMM Multi-Media-Marketing GmbH (m3) manage all customer contacts for its clients. m3 used Avaya's omnichannel contact... center to connect four locations and enable remote work. The solution allowed m3 to move its contact center to home offices in hours during the pandemic. Avaya Workforce Engagement gave m3 real-time speech analytics and improved employee satisfaction. m3 now delivers better customer insights and supports hybrid work for over 1,000 staff.
Support Services Group (SSG) - Marketing And Advertising - Large
SingleComm delivered a custom IVR solution for Support Services Group and Advance Local. The IVR managed over 60% of inbound... and outbound calls, reducing agent workload and staffing costs. The system was implemented in just six weeks. Automation improved customer satisfaction and minimized human error. SSG and Advance Local now handle delivery and payment communications more efficiently.
Senior Response - Marketing And Advertising - Small
Senior Response used the FiveCRM platform for over 20 years to manage client communications. They needed a CRM that could... scale, was easy for agents to use, and allowed changes without developer help. FiveCRM provided flexibility, integration with telephony and client databases, and strong support. The platform enabled quick campaign setup and reliable operations, helping Senior Response grow and win new business. The company values FiveCRM’s stability, ease of use, and responsive support team.
Detroit-based customer engagement solution provider - Marketing And Advertising - Large
Alvaria Motivate helped a Detroit-based customer engagement provider boost their quality scores. The company used speech analytics and gamification to... make quality measurement more engaging for call center agents. Before Alvaria, their quality score averaged 72% over 10 years. With Alvaria Motivate, they set a new record for quality and saw higher ROI. Employee engagement and productivity also improved across 11 locations.
George P. Johnson - Marketing And Advertising - Large
Natterbox helped George P. Johnson, a global marketing agency, cut extra work from escalated cases by 75%. The team saved... 10–20 hours a week on reporting with seamless Salesforce integration. GPJ achieved a 20% cost saving, about $20,000 a year, by streamlining workflows and reducing training and implementation fees. The new system made reporting, training, and call queue management much easier. GPJ can now scale their customer service team with confidence.
Marketing And Advertising examples of Driving Business Value with Learning Management System
Netpeak Group - Marketing And Advertising - Large
AcademyOcean helped Netpeak Group cut onboarding time for new hires by 60%. The company used to spend 320 hours monthly... on onboarding 20 new employees. With AcademyOcean, this dropped by 192 hours per month. The platform made onboarding content structured and interactive. Managers and new hires now save time and learn more efficiently. Netpeak Group also uses tests and analytics to track progress and improve training.
Singular - Marketing And Advertising - Medium
Staircase AI by Gainsight helped Singular double its monthly QBRs. The Singular team used AI-powered sentiment and engagement metrics to... track customer health in real time. This reduced manual work and improved customer engagement. Real-time alerts and automated insights let the CS team focus on strategy, not data entry. Singular now manages more accounts with fewer resources and keeps customers engaged.
Impression Digital - Marketing And Advertising - Medium
Learn Amp helped Impression Digital launch a new learning platform with 93% user adoption in 2 days. The agency faced... challenges integrating learning into performance reviews and needed better training data. Learn Amp provided integrated performance management, skill pathways, and a user-friendly interface. 30% of employees joined the feedback process, and gamified onboarding boosted engagement. 81% of users felt the platform would help their development.
MediaEdge - Marketing And Advertising - Small
MediaEdge needed to move live events online during the Covid-19 pandemic. They chose BeaconLive after reviewing over 40 virtual event... platforms. BeaconLive helped MediaEdge deliver webinars, conferences, and trade shows for their clients with custom branding and networking features. MediaEdge served over 10,000 session attendees and hosted 100+ hours of streaming. The partnership enabled MediaEdge to keep events engaging and meet diverse client needs.
Red Flag - Marketing And Advertising - Small
ELB Learning helped Red Flag, a strategic communications agency, improve compliance training. They created an immersive anti-trust and fair competition... simulation using gamification. Learners engaged with interactive stories and scenarios instead of static slides. This approach increased knowledge retention and boosted return on training investment. The training was fun, educational, and interactive for all participants.
Acoustic - Marketing And Advertising - Large
Docebo helped Acoustic launch Acoustic Academy, a new LMS for customers, partners, and employees. After switching from their old system,... Acoustic saw a 16% increase in customer satisfaction scores, rising from 3.59 to 4.2 out of 5. Over 16,000 courses have been completed by more than 7,500 users. The platform supports personalized learning tracks and white-label branding. Acoustic now plans to expand training globally using Docebo’s language features.
Croud - Marketing And Advertising - Medium
Croud used 360Learning to transform its learning and development strategy. The agency centralized onboarding, upskilling, and client education for over... 2,000 learners. They created 1,588+ SME-authored courses and achieved a 99% positive reaction score. The platform enabled standardized contractor assessments and improved quality control. Croud now tracks learning impact and offers tailored training to employees, freelancers, and clients.
JCDecaux - Marketing And Advertising - Very Large
JCDecaux used the Sales Intelligence Hub Campus to change how their sales teams work. They wanted to make sales managers... more effective and build a shared sales culture. The project helped teams in 50 markets use the same best practices. JCDecaux saw strong results and improved customer relationships. Their new approach set a standard for sales excellence worldwide.
Monkeypod Marketing - Marketing And Advertising - Small
AccessAlly helped Monkeypod Marketing migrate their membership site from CustomerHub to WordPress. Greg Jenkins needed a flexible platform that integrated... with Infusionsoft and offered more features. The migration improved site organization, layout, and professionalism. AccessAlly’s built-in LMS and affiliate management reduced the need for extra plugins. Greg praised AccessAlly’s support team and found the new site easier for members to use.
Marketing And Advertising Success stories in Driving ROI and Results using Mobile Marketing solutions
Catcher Digital Marketing - Marketing And Advertising - Medium
Flowfinity helped Catcher Digital Marketing digitize retail audit operations for consumer packaged goods clients. The platform replaced paper forms and... basic survey apps, enabling real-time updates and unified management of staff, dispatch, and data collection. Automated workflows and offline capabilities improved efficiency for over 6,000–7,000 store visits monthly. Interactive dashboards now provide actionable insights, helping Catcher deliver measurable growth and a competitive edge for their clients.
Chartboost - Marketing And Advertising - Small
Chartboost used Apptopia's mobile competitive intelligence tools to boost their SDK integrations. They needed better data to find new partners... and benchmark performance. Apptopia's Sales Prospector Pro and Ad Intelligence features helped Chartboost identify opportunities and save time. The team worked closely with Apptopia for support and insights. As a result, Chartboost increased total monthly SDK integrations by 138%.
Diller - Marketing And Advertising - Small
Diller used LINK's Marketing Automation platform to boost customer loyalty for retail and e-commerce brands. Many retailers struggled to retain... customers and increase purchase frequency. Diller integrated LINK's APIs to automate loyalty programs and send targeted SMS and email campaigns. The solution enabled personalized offers and AI-driven analytics. As a result, Diller saw higher customer engagement, more repeat purchases, and improved campaign ROI.
MuteSix - Marketing And Advertising - Medium
MuteSix used OneSignal to boost Inspire Uplift’s sales revenue by 182% in the first month. The agency switched from Pushowl... to OneSignal for better Magento integration and advanced push notification features. Abandoned cart notifications drove a 207% increase in conversion rates and a 68% rise in average session duration. Segmentation and automation helped convert over 60% of subscribers into active returning customers. A/B testing and intelligent delivery further improved clickthrough rates and retention.
Catalyst Resource Group (CRG) - Marketing And Advertising - Small
Sakari SMS and ActiveCampaign helped Catalyst Resource Group save 5 hours per month on manual data cleanup. CRG used SMS... automations to reach contacts whose emails bounced, improving data accuracy. Email open rates increased by 10% after adding SMS follow-ups. The team saw higher customer retention and better event attendance. Faster responses and leaner communication made the marketing team more productive.
Response Media - Marketing And Advertising - Medium
Response Media needed a secure lead generation form solution for over 100,000 daily submissions. They chose Logiforms for its stability... and ability to integrate with third-party lead validation. The platform helps them manage leads and run marketing campaigns for major clients. Response Media creates more than 250,000 new brand-consumer relationships each month. Logiforms supports their high-volume, security-focused marketing operations.
Carroll Media - Marketing And Advertising - Small
RingCentral helped Carroll Media save over $1,000 each month by eliminating employee cell phone bills. The platform unified phone, SMS,... and video into one app, connecting teams across 12 countries. Carroll Media reduced unwanted telemarketing calls by 47% using RingCentral’s Interactive Voice Response. Click-to-Dial and analytics features improved team efficiency and provided valuable business insights. The solution enabled seamless collaboration for their global workforce.
All Media Design Group - Marketing And Advertising - Small
All Media Design Group used Comscore’s impressions-based buying to improve campaign speed and accuracy. The agency faced challenges with fragmented... TV viewing and outdated rating points. Comscore’s solution provided detailed audience metrics and stable measurement from over 75 million TVs. This enabled more cost-effective media planning and eliminated zero cell issues. The result was faster, more accurate, and efficient campaigns for their clients.
Undisclosed direct marketing company - Marketing And Advertising - Medium
Actsoft helped a direct marketing company improve field team accountability and customer service. The company used Actsoft's GPS tracking to... monitor door-to-door advertising campaigns across the United States. Administrators tracked walkers' routes and resolved customer service issues quickly. Auditors used real-time data to check team locations and ensure quality. Reports now show start and end times, GPS coordinates, and stop times for each team member. Employee accountability increased, and customer service improved.
Marketing And Advertising Success stories in Driving ROI and Results using Video Platform solutions
Emotion Note - Marketing And Advertising - Small
Emotion Note, a digital marketing agency, struggled with slow video load times and losing website visitors to YouTube. They switched to... Swarmify SmartVideo for unbranded, buffer-free video hosting. The new platform delivered faster video playback and a more professional look. As a result, Emotion Note saw higher customer retention and increased sales. The agency now enjoys cost savings and seamless video experiences for its clients.
StoryStream - Marketing And Advertising - Small
StoryStream used Vimeo to power user-generated video content for its clients. With Vimeo’s API and secure video hosting, StoryStream integrated... video into its platform without disrupting user experience. Clients saw a 66% increase in time on page and a 20% reduction in bounce rate. Over 3 million UGC videos were sourced for brands. Vimeo’s reliability and security enabled StoryStream to scale video offerings for global enterprise customers.
My Effortless Marketing - Marketing And Advertising - Small
Dubb helped My Effortless Marketing boost its sales engagement rate by over 50%. The MEM team used Dubb to send... personalized, on-demand video messages to clients. They integrated Dubb with their CRM to streamline communication. MEM created more than 20 videos for client outreach. The company saw a big increase in bookings and conversions. Dubb made it easy for MEM to stay top-of-mind with prospects.
Postclick - Marketing And Advertising - Medium
Loom helped Postclick cut meetings by 50% and boost outreach reply rates. 60% of employees adopted Loom in just one... month. Sales teams used video to make prospecting more personal and reduce email back-and-forth. Customer support and success teams improved satisfaction and built stronger client relationships. Internal communication became more unified, lifting morale and team engagement.
Litmus - Marketing And Advertising - Medium
Litmus used Wistia to host a four-day virtual event with 36 sessions and over 6,000 registrants. Wistia enabled Litmus to... mix 20 pre-recorded presentations with 10 live sessions, improving presentation quality and reducing technical issues. The team published recap content and video highlights within hours, thanks to easy video management and editing. Wistia's browser-based platform made setup simple and allowed real-time attendee engagement. Litmus now plans to make virtual events a permanent part of their strategy.
Litmus - Marketing And Advertising - Medium
Litmus used Wistia to host a four-day virtual event with 36 sessions and over 6,000 registrants. Wistia enabled Litmus to... mix 20 pre-recorded presentations with 10 live sessions, improving presentation quality and reducing technical issues. The team published recap content and video highlights within hours, thanks to easy video management and editing. Wistia's browser-based platform made setup simple and allowed real-time attendee engagement. Litmus now plans to make virtual events a permanent part of their strategy.
Picture Production Company (PPC) - Marketing And Advertising - Medium
Dalet Flex helped Picture Production Company (PPC) automate and streamline their media production workflows. PPC, a marketing agency for film... and TV, used Dalet Flex to reduce manual processes and standardize operations. The solution brought structure and automation, cutting down workflow touch points. PPC saw improved operational efficiency and stabilized margins. Dalet Flex enabled PPC to better manage costs and adapt to changing business needs.
Sandwich - Marketing And Advertising - Small
Frame. io helps Sandwich, a Los Angeles agency, manage up to 20 projects at once. The team uses Frame.io Camera...to Cloud to review footage instantly and give real-time feedback. This workflow lets them avoid delays and keep editors from working overnight. Sandwich has produced 700 videos for 300 clients, reaching millions of viewers. Frame.io keeps their creative process fast, organized, and collaborative.
Measuring Customer Feedback Management Success in Marketing And Advertising Deployments
Ocean Outdoor - Marketing And Advertising - Medium
Ocean Outdoor used Alida to gather deep customer insights during the UK COVID-19 lockdown. With fewer people outdoors, they focused... on understanding changing consumer behaviors. Their insights community, @ The Local, launched in April 2020, helped them track public sentiment and habits. These insights fueled 400 client meetings and saved £50,000 in external data costs. Ocean Outdoor built stronger client relationships by helping advertisers target the right audience.
Candela Insights - Marketing And Advertising - Small
QualBoard helped Candela Insights deliver fast, actionable insights for a major financial services client. Candela needed to shift from quantitative... to qualitative research under tight deadlines. Using QualBoard and its QualLink feature, they integrated survey and qualitative data quickly. The platform enabled real-time analysis and seamless participant transitions. Candela met urgent production deadlines and provided robust insights for the client's ad campaign.
ROI Obsession - Marketing And Advertising - Small
BlockSurvey helped ROI Obsession, a digital marketing agency, improve lead generation and campaign management. The platform’s customizable surveys made it... easy to adapt to changing marketing needs. BlockSurvey’s team quickly added new features when requested. This led to better campaign responsiveness and higher client satisfaction. ROI Obsession became more efficient and strengthened its position in digital marketing.
SellThru - Marketing And Advertising - Small
SurveySparrow helped SellThru achieve a 100% survey completion rate using NPS surveys. SellThru used offline NPS kiosks and integrated Google... Sheets to capture real-time feedback. The executive dashboard made it easy to view and share data. Automatic emails to dissatisfied customers improved client relations. SellThru now uses SurveySparrow for both offline and online stores, boosting customer engagement.
SellThru - Marketing And Advertising - Small
SurveySparrow helped SellThru achieve a 100% survey completion rate using NPS surveys. SellThru used offline NPS kiosks and integrated Google... Sheets to capture real-time feedback. The executive dashboard made it easy to view and share data. Automatic emails to dissatisfied customers improved client relations. SellThru now uses SurveySparrow for both offline and online stores, boosting customer engagement.
SellThru - Marketing And Advertising - Small
SurveySparrow helped SellThru achieve a 100% survey completion rate using NPS surveys. SellThru used offline NPS kiosks and integrated Google... Sheets to capture real-time feedback. The executive dashboard made it easy to view and share data. Automatic emails to dissatisfied customers improved client relations. SellThru now uses SurveySparrow for both offline and online stores, boosting customer engagement.
AgencyAnalytics - Marketing And Advertising - Small
Canny helped AgencyAnalytics manage a high volume of customer feedback. Before Canny, they struggled to track requests using spreadsheets. With... Canny, teams like sales, support, and engineering organize feedback and prioritize feature requests. The platform's integrations with Intercom, ClickUp, and Hubspot streamline communication. In 2022, AgencyAnalytics built features tied to $120k in monthly recurring revenue. Canny also helped reduce churn and improve customer retention.
IMA - Marketing And Advertising - Medium
IMA uses Attest for brand tracking and campaign tracking. The agency needs fast, flexible research to show the impact of... their work for clients. Attest helps IMA get both quantitative and qualitative consumer feedback. IMA uses features like Video Responses and Boards to improve reporting and reduce errors. With Attest, IMA proves their strategies are based on real consumer insight and can show improved brand metrics.
Marketing And Advertising examples of Driving Business Value with SEO
Xivic - Marketing And Advertising - Medium
Conductor's SEO Platform helped Xivic, a marketing agency, cut research and reporting time by up to 50%. Xivic used Conductor... to streamline client workflows and reduce the need for extra SEO specialists. The platform's integrated tools lowered software management time by over 75%. Xivic improved productivity and delivered insights to clients faster. Automated reporting and unified dashboards made it easier to track and present SEO results.
VMGroupe - Marketing And Advertising - Small
VMGroupe uses Brightedge to improve SEO results. Peter Brooks from VMGroupe shares how the platform helps him become a better... marketer. Brightedge supports his team in driving SEO success. The community aspect of Brightedge adds value to their marketing efforts. VMGroupe benefits from using Brightedge for digital marketing.
Pilote Consulting - Marketing And Advertising - Small
Pilote Consulting used SE Ranking to help a European eco-hotel group triple its organic traffic in 7 months. The agency fixed... over 200 technical SEO issues, improved the website health score from 56 to 91, and created 12 new landing pages. They cut the client's paid search budget by 30% and increased direct bookings by 38%. Pilote Consulting also boosted keyword rankings and built over 40 high-quality backlinks. The client saw stronger brand recognition and better marketing ROI.
Grapevine Communications - Marketing And Advertising - Small
WebCEO helped Grapevine Communications, a Sarasota-based SEO agency, streamline their SEO workflow. The agency used WebCEO to create branded reports... and automate client reporting, saving significant time each month. This allowed them to focus more on content optimization and client results. With WebCEO, they improved client outcomes, achieving 198 top 5 Google positions and a 39% increase in organic search traffic for one client in a single month. The platform's all-in-one tools and branded portal also enhanced client communication and retention.
Performics - Marketing And Advertising - Large
Lumar helped Performics fix major SEO issues for their client Otoshops. They used Lumar to find broken links, duplicate pages,... and deep landing pages. Performics rebuilt the site’s link structure and improved technical SEO. As a result, Otoshops saw an 82% year-over-year increase in organic sessions. The share of healthy pages rose from 58% to 80%.
Guidepost Marketing - Marketing And Advertising - Small
Guidepost Marketing used DigitalMarketer Lab to grow from $0 to $500,000 in revenue in three years. The owner, Kyle Porter,... built an email list of nearly 1,000 in six months and reached six figures in the first year. Lab resources helped create automated campaigns and new revenue streams. The Customer Value Journey framework guided their marketing strategy. DigitalMarketer Lab provided accessible tools and a supportive community for business growth.
InLinks - Marketing And Advertising - Small
InLinks used Majestic's link intelligence tools to launch its SEO platform in a crowded market. The team focused on "Alliance... Linking," building relationships with industry leaders, customers, and influencers to earn high-quality backlinks. Instead of chasing link quantity, InLinks prioritized trust and relevance, resulting in steady organic ranking improvements. The case highlights how strategic alliances and content-driven outreach can drive visibility for a new marketing technology startup.
Marketing And Advertising examples of Driving Business Value with Marketing Data Intelligence
System1 - Marketing And Advertising - Medium
System1 used AlphaSense to improve investor relations and corporate finance workflows. Before AlphaSense, the team struggled to gather and summarize... industry data quickly. With AlphaSense, they now access real-time insights and smart summaries, saving time during earnings season. The platform helped System1 reduce agency costs and enabled better collaboration across finance and IR teams. AlphaSense supports faster, more confident decision-making for System1 as a public company.
Netpeak Software - Marketing And Advertising - Medium
Netpeak Software uses OWOX BI to streamline marketing data. The tool helps improve reporting accuracy. It also boosts performance insights... for the team. Netpeak Software recommends OWOX BI for its value in analytics. The company finds the solution reliable for marketing data management. OWOX BI supports better business decisions with clear data.
Klaviyo - Marketing And Advertising - Medium
Crayon helped Klaviyo boost their competitive win rate by 59%. Klaviyo replaced manual Google Sheets with Crayon’s real-time competitive intelligence... platform. The sales team now uses dynamic battlecards, always updated with the latest insights. Integration with Slack ensures instant sharing of competitive updates across the company. Klaviyo credits Crayon for supporting their rapid business growth and keeping them ahead of competitors.
SurveyMonkey - Marketing And Advertising - Large
Klue helped SurveyMonkey boost its win rate by 65% against key competitors. SurveyMonkey used Klue's win-loss analysis to gather deep,... actionable insights from over 50 interviews, influencing 10,000 deals in a year. The platform centralized competitive intelligence and win-loss data, making insights easy to access for all teams. SurveyMonkey also saw a 30% decrease in average deal duration. Klue's research approach and dedicated interviewers enabled smarter product and go-to-market decisions.
A small agency - Marketing And Advertising - Small
Resonate’s AI-powered insights helped a small agency find new audiences. The agency used the platform to reveal unexpected demographic trends.... They tailored creative messaging for better results. Refined targeting led to a 15.4% boost in conversions. The agency challenged old assumptions and improved ROI for their clients.
Digital Matter - Marketing And Advertising - Small
Adverity helped Digital Matter, a marketing consultancy, automate data integration and harmonization. Manual data collection in Excel was slow and... error-prone. With Adverity, Digital Matter now gets consistent, high-quality data from multiple sources. Staff spend less time on manual tasks and more on client strategy. Dashboards and Tableau visualizations make insights easy to share. Efficiency improved and reporting is faster and more accurate.
Machine - Marketing And Advertising - Medium
Machine used Everlytic to create a dark mode Earth Hour newsletter for Sanlam Group. The campaign aimed to promote sustainability... and encourage small behavioral changes among employees. The email achieved a 32.74% open rate and a 9.01% click-through rate. Judges praised the creative use of dark mode as both a symbolic and practical tool. The campaign won Best Internal Email at the You Mailed It Email Marketing Awards 2025.
Marketing And Advertising Clients Speak: The Impact of deploying CRM solutions
TSL Marketing - Marketing And Advertising - Medium
TSL Marketing used SyncMatters to connect ConnectWise and HubSpot for their clients. This fixed data silos and made marketing easier.... The new integration helped TSL win over 25 deals and reach a 60% conversion rate. TSL built a recurring revenue stream of over $200,000. The solution made TSL a trusted partner for CRM integrations and improved client retention.
Senior Response - Marketing And Advertising - Small
Senior Response used the FiveCRM platform for over 20 years to manage client communications. They needed a CRM that could... scale, was easy for agents to use, and allowed changes without developer help. FiveCRM provided flexibility, integration with telephony and client databases, and strong support. The platform enabled quick campaign setup and reliable operations, helping Senior Response grow and win new business. The company values FiveCRM’s stability, ease of use, and responsive support team.
Hownd - Marketing And Advertising - Small
Hownd switched from Salesforce to Close and cut CRM costs by 80%. They saved over $110,000 each year. The team... moved all data and users to Close in just two weeks. Employees now enjoy using the CRM, and team productivity is higher. Built-in calling and Smart Views help sales and customer success teams work faster. Hownd saw a 5x return on investment after the switch.
Polymath - Marketing And Advertising - Small
Polymath, a creative agency, needed a CRM to help manage rapid growth and long-term customer engagement. They chose Copper for... its easy Gmail and Mailchimp integrations. The team used Copper to manage their sales pipeline, track contacts, and automate follow-ups. With Mailchimp, they set up personalized drip campaigns for different client types and project phases. This helped them add 1,000 new contacts and engage new audiences. Polymath now reaches more prospects and expands client relationships with automated email marketing.
Townsquare Interactive - Marketing And Advertising - Large
Ring. io helped Townsquare Interactive scale its sales and service teams. The company needed better insight into daily sales calls...and client conversations. Before Ring.io, tracking was manual and incomplete. With Ring.io, every call is logged in Salesforce, giving full visibility into thousands of interactions. This data-driven approach improved coaching and team alignment. The integration fit their business model and supported rapid growth.
Unbounce - Marketing And Advertising - Medium
Unbounce used its own popup tool to boost lead generation for two online events. For Digital Agency Day, an exit-intent... popup offered recordings, achieving a 19.03% conversion rate and capturing many leads. For CRO Day, a traffic shaping popup directed abandoning visitors to a signup page, with 27.31% clicking through and 67% of those converting. In total, Unbounce collected over 3,200 leads using just two popups. The popups were relevant, timely, and valuable, driving strong results for event registration and content access.
Marketing And Advertising Clients Speak: The Impact of deploying Webinar and Conferencing solutions
Bamford Media - Marketing And Advertising - Small
Bamford Media used WebinarNinja to reach more financial planner clients. The agency faced the challenge of shifting its audience from... consumers to financial planners. Monthly webinars brought a steady flow of new inquiries. WebinarNinja made it easy to schedule, promote, and run webinars. The platform helped Bamford Media grow its brand and client base in the UK.
Yondr - Marketing And Advertising - Small
Yondr used ClickMeeting to run webinars that educate clients about VR technology. The agency wanted to generate leads and inform... potential customers about immersive media services. With ClickMeeting, Yondr branded their webinars and automated attendee communications. They achieved an 11.2% conversion rate from webinar registrants to real-time meetings. The platform helped Yondr deliver content more effectively and nurture leads.
Resourceful Marketing - Marketing And Advertising - Small
WorkCast integrated with HubSpot to help Resourceful Marketing run webinars. The integration enabled seamless contact tracking, email automation, and branded... landing pages. Resourceful Marketing used WorkCast to deliver a premium, live-event-like experience. The platform protected their brand identity and provided robust infrastructure. This gave Resourceful Marketing confidence in hosting engaging webinars for B2B tech clients.
Carroll Media - Marketing And Advertising - Small
RingCentral helped Carroll Media save over $1,000 each month by eliminating employee cell phone bills. The platform unified phone, SMS,... and video into one app, connecting teams across 12 countries. Carroll Media reduced unwanted telemarketing calls by 47% using RingCentral’s Interactive Voice Response. Click-to-Dial and analytics features improved team efficiency and provided valuable business insights. The solution enabled seamless collaboration for their global workforce.
Carroll Media - Marketing And Advertising - Small
RingCentral helped Carroll Media save over $1,000 each month by eliminating employee cell phone bills. The platform unified phone, SMS,... and video into one app, connecting teams across 12 countries. Carroll Media reduced unwanted telemarketing calls by 47% using RingCentral’s Interactive Voice Response. Click-to-Dial and analytics features improved team efficiency and provided valuable business insights. The solution enabled seamless collaboration for their global workforce.
Programic Asia - Marketing And Advertising - Small
Programic Asia used Airmeet to move its high-profile events online during the pandemic. They needed a platform that was easy... to use and allowed strong engagement for industry leaders. Airmeet’s user interface made navigation simple for both organizers and attendees. Features like backstage access and live polls helped speakers prepare and gather insights. Sponsor booths enabled partners to connect with prospects and share materials. Programic Asia now hosts 20+ virtual events, meeting client expectations for networking and engagement.
Measuring Project Management Success in Marketing And Advertising Deployments
Force Marketing - Marketing And Advertising - Medium
TaskRay helped Force Marketing save 25 hours per user each month by automating project management in Salesforce. The company replaced... a homegrown workflow system, eliminating data duplication and inefficiencies. TaskRay enabled real-time project tracking, improved onboarding, and centralized data for better decisions. Force Marketing now identifies bottlenecks faster and maximizes team resources. The solution supports teamwork, innovation, and rapid scaling in automotive marketing.
Sureshot - Marketing And Advertising - Small
Aha! helped Sureshot after rapid growth and an acquisition made product management complex. The team struggled with scattered tools and... late feature delivery. Aha! unified their product management, aligning roadmaps and improving collaboration. Bidirectional integration with Pivotal Tracker keeps everyone updated. Now, Sureshot moves new features from idea to delivery faster and communicates plans with confidence.
ITCH - Marketing And Advertising - Small
Scoro helped ITCH, a 50-person creative agency in London, replace Monday. com, Harvest, and Google Sheets with one platform. Before...Scoro, ITCH struggled with disconnected data and manual reporting. Now, all project management, time tracking, invoicing, and reporting live in Scoro. Resource planning covers 50% more people in the same time. Teams trust their data and make faster decisions. The agency now works from a single, reliable source of truth.
Skai - Marketing And Advertising - Medium
Asana helped Skai's retail media client success team triple the number of clients each rep can manage. The team consolidated... client account work in Asana, integrating with Zendesk, Zoom, Slack, and Skai’s own platform. This saved time searching for information and improved cross-team collaboration. Asana enabled a smooth switch to remote work and standardized client management processes. Skai now delivers a better client experience and supports rapid business growth.
Craze - Marketing And Advertising - Small
Rocketlane helped Craze, a New York-based marketing agency, organize over 3000 weekly marketing assets. Before Rocketlane, Craze struggled with client... visibility and risked exposing internal tasks using Monday.com and Asana. Rocketlane’s Private and Shared Spaces protected confidential work and improved project management. Clients now have full visibility into campaign status and receive timely, relevant updates. Craze reports higher work efficiency and stronger client engagement with Rocketlane.
Huge - Marketing And Advertising - Large
Huge faced slow growth, client churn, and low profitability. Their old technology created operational blind spots and could not support... global growth. Huge chose Kantata Cloud for Professional Services to get real-time data and standardize processes. Kantata helped Huge streamline business processes and improve team coordination. Now, Huge has better insights for business decisions and supports global operations more efficiently.
Marketing And Advertising Clients Speak: The Impact of deploying Digital Analytics solutions
Arm Candy - Marketing And Advertising - Small
Digital Remedy helped Arm Candy, a media agency, improve campaign results for Industrious, a coworking space provider. Arm Candy used... Digital Remedy’s automated reporting to track cross-channel marketing performance. The solution included halo effect and brand lift analyses to show how CTV, search, and social channels impacted lead generation. Arm Candy exceeded its CPA goal by 37%. The partnership expanded to support more of Arm Candy’s clients.
Digital Ninjas - Marketing And Advertising - Small
Digital Ninjas uses Supermetrics to connect all marketing and fundraising data for nonprofits in one place. Before Supermetrics, reporting was... slow and error-prone. Now, teams save 50 hours per month on reporting and improve campaign ROI by 5-10%. Budget pacing is accurate within ±5%. Campaigns iterate 25% faster and conversions are up 13%. Supermetrics helps Digital Ninjas show clear links between digital campaigns and real-world impact for clients like Black Dog Institute and Redkite.
eclicktech - Marketing And Advertising - Medium
Akamai Cloud helped eclicktech cut traffic costs by 60%–70% and computing costs by 20%. The digital marketing provider needed to... process ads in under 100 milliseconds for global clients. Rising AI-driven workloads increased their compute expenses. Akamai enabled a fast migration, improved platform reliability, and supported eclicktech’s multicloud strategy. eclicktech now handles 200 billion ad requests daily and plans to scale further with Akamai.
Candid - Marketing And Advertising - Medium
Piwik PRO Analytics Suite helped Candid achieve full GDPR compliance across all their brands. Candid replaced Google Analytics to ensure... privacy-first data collection and consent management. 40% of visitors consented to marketing activities after implementation. The marketing team used analytics to track downloads, campaign results, and user engagement. Optimizing article length led to a 15% drop in bounce rate and higher engagement.
Contactlab - Marketing And Advertising - Medium
Contactlab used Hitachi Unified Compute Platform for VMware vSphere to upgrade its SaaS digital marketing services. The company built a... private cloud with two mirrored data centers in Milan and Amsterdam. This new infrastructure reduced their physical footprint by 55%. Contactlab can now manage higher data volumes and quickly provision new resources. The solution improved data security, reliability, and response times for customer engagement campaigns.
How Sales Engagement is Delivering ROI for Marketing And Advertising Leaders
Uber Advertising - Marketing And Advertising - Large
Uber Advertising used Criteo to boost campaign results in Australia. They ran Sponsored Products and Commerce Display ads for brands... in snacking and alcohol. The snacking campaign saw a 15% rise in product page views and a 15% increase in revenue share. The alcohol campaign achieved a 27% jump in PDP share and a 54% surge in revenue share. Both campaigns delivered a strong halo effect, lifting results across related categories. Criteo helped Uber Advertising reach high-intent shoppers and drive measurable sales growth.
Zembr - Marketing And Advertising - Small
Zembr used Myphoner to improve transparency and reporting in their teleservices. Before Myphoner, they relied on spreadsheets, which lacked the... needed visibility and accountability. Myphoner helped Zembr manage campaigns, keep agents focused, and provide clear reports to clients. The platform made onboarding easy for new agents and enabled Zembr to export warm leads for client follow-up. Zembr values Myphoner’s simple interface and strong reporting features.
Skai - Marketing And Advertising - Medium
Clari helps Skai become the single source of truth for revenue. Skai’s sales leaders use Clari to quickly forecast and... analyze pipeline data. The team creates dashboards to compare performance by region, team, and role. Clari enables real-time, data-driven decisions for global sales teams. Skai relies on Clari for transparency and accountability in revenue operations.
Relish - Marketing And Advertising - Small
Saleshandy helped Relish automate cold email outreach and boost sales productivity. The platform's simple interface let the team focus on... building client relationships. Relish used Saleshandy and HubSpot together for prospecting and sales. In just four months, Relish saw 10x growth and high ROI from staff. Revenue grew from a few hundred to several hundred thousand dollars a month. Customer support from Saleshandy was a key factor in their success.
AppsFlyer - Marketing And Advertising - Medium
AppsFlyer used Fixel to improve their retargeting ads. They wanted to lower costs without losing campaign scale. Fixel helped them... target high value website visitors for remarketing and lookalike campaigns. AppsFlyer saw a 35% drop in cost per acquisition. They also increased leads by 12% to 50%. Their lead cost was cut by half using Fixel.
Measuring Collaboration and Productivity Success in Marketing And Advertising Deployments
iO - Marketing And Advertising - Large
iO used Zeplin to organize design systems and speed up app development. The team solved issues with Figma’s infinite canvas... by using Zeplin to sort and sync designs. Developers and designers now work from a single source of truth, improving accuracy and saving time. Zeplin’s integration lets iO deliver 100% accurate time estimates to clients. The result is faster project delivery, better collaboration, and higher quality apps for clients.
Bergamote Agency - Marketing And Advertising - Small
Talkspirit helped Bergamote Agency cut internal email traffic by 95%. The agency now responds to customer messages twice as fast.... All project files and communications are centralized in one place. Clients join project groups as guests, improving transparency and collaboration. Employees feel more connected, even when working remotely. Polls and group chats boost team engagement and collective intelligence.
V4 Company - Marketing And Advertising - Large
V4 Company uses eKyte to manage marketing operations across more than 240 franchises. The platform improved operational efficiency and centralized... process sharing. V4 Company adopted eKyte for scalable project and task management using shared playbooks. Integration with Power BI and SSO streamlined data management and user access. Over 3,300 users now manage activities for 18,000+ clients, creating thousands of tasks daily.
Grin - Marketing And Advertising - Medium
Grin replaced three observability tools with Sentry. The team fixed a critical performance issue in just five minutes during their... first demo. Page load times dropped by 80%, from 50 seconds to under 10 seconds. Debugging database issues is now 20 times faster. Sentry unified error monitoring, performance tracing, and session replay for Grin's engineering team.
Tilt Creative + Production - Marketing And Advertising - Small
Egnyte helped Tilt Creative + Production improve data security and file management. Tilt switched from a previous vendor to meet... strict compliance needs for high-profile clients. Egnyte made migration easy and gave Tilt granular control over file permissions. Auditors can now get detailed reports, making compliance checks simple. Employees find Egnyte faster and easier to use, with fewer outages and better user feedback.
How Public Relations is Delivering ROI for Marketing And Advertising Leaders
Hard Numbers - Marketing And Advertising - Small
Onclusive Planner helped Hard Numbers, a B2B tech PR agency, cut manual research time by 50%. The team generated over... 135 media opportunities and achieved a pitch conversion rate above 50%. They secured coverage in more than 100 media outlets, including Forbes and The Telegraph. The platform enabled better campaign timing, award tracking, and proactive client reporting. Hard Numbers now delivers faster, data-driven PR results for technology clients.
Interprose - Marketing And Advertising - Small
Interprose needed better analytics and reporting for its PR clients. The team wanted to replace multiple tools with one platform.... They chose Agility PR Solutions for monitoring and outreach. The platform let them build targeted media lists, send emails, and track media coverage in one place. Interprose saved time, cut costs, and improved efficiency. Daily media reports and easy onboarding helped the team deliver better results for clients.
CIPR (Chartered Institute of Public Relations) - Marketing And Advertising - Medium
Presspage helped CIPR speed up PR publishing. The team now publishes news in seconds and shares rich media easily. Real-time... analytics guide content and improve targeting. Handovers are smooth, so anyone can publish when needed. Unique newsroom visits increased and distribution is faster. CIPR adapts stories based on live data, reaching key stakeholders directly.
New Rules RP - Marketing And Advertising - Small
PR. co helped New Rules RP, a PR agency in Mexico City, boost their clients' media coverage. The agency needed...a way to share client stories with local journalists in Latin America. PR.co's branded newsroom made it easy to organize and distribute press kits and news. As a result, 95% of their press release clicks led to published stories. The platform also helped them reach a wider audience, including retail partners and competitors.
Measuring Advocacy Marketing Success in Marketing And Advertising Deployments
Creation Agency - Marketing And Advertising - Small
Creation Agency used GaggleAMP to improve digital marketing results. Traditional methods like banner ads and email saw declining engagement. By... launching an employee advocacy program, they boosted click-throughs to 1,000–1,500 per post, with one post reaching 2,600 clicks. GaggleAMP helped lower cost per lead and increased social engagement. Employee advocacy outperformed paid ads and became a core part of their service.
ExterionMedia - Marketing And Advertising - Medium
ExterionMedia used Sociabble to improve internal communication. 70% of their 500 employees work across France. Sociabble made it easy for... everyone to share ideas and information in real time. After two weeks, 83% of employees joined the platform. Employee-created content increased fivefold, with 78% of posts now coming from staff. Sociabble replaced email and intranet as the main communication tool.
360insights - Marketing And Advertising - Medium
360insights used PostBeyond to connect 300 employees across multiple locations. They created a centralized content hub called the 360 Super... Connecter. Within two weeks, 80% of employees joined the platform. Staff now access daily updates, training, and company news from anywhere. PostBeyond helped 360insights boost employee engagement and streamline internal communications.
Quotient - Marketing And Advertising - Medium
Quotient used Bright Funds to boost employee engagement in philanthropy. The company redesigned its giving program to support global participation.... Employees received incentives like donation matching and paid volunteer time. Participation rates increased both in the US and internationally. Quotient hit 121% of its engagement goal for key campaigns. The platform made it easy to track and manage giving activities.
Measuring Conversation Intelligence Success in Marketing And Advertising Deployments
Hive - Marketing And Advertising - Medium
Hive used Outdoo's AI coaching to cut implementation time by 41%. The platform helped Hive streamline sales-to-customer success handoffs and... centralize call data. Managers used AI-powered reviews to coach teams faster and more consistently. Over 23 team members used Outdoo to improve onboarding and feedback. Hive analyzed more than 200,000 minutes of calls, boosting collaboration and customer experience.
Uplyft - Marketing And Advertising - Medium
Enthu. AI helped Uplyft’s QA team save over 500 hours each month. The platform reduced call monitoring time by 90%....Uplyft saw a 22% increase in booked meetings. Manual reviews were replaced with fast transcription and deep insights. QA now focuses on coaching, not admin work. Enthu.AI became the backbone of their quality program.
Customer Acquisition Group - Marketing And Advertising - Medium
Abstrakt helped Customer Acquisition Group cut their quality assurance time by 83%. The agency used to spend an hour monitoring... calls, but now it takes just 10 minutes. Agents increased their sales per hour by 300% within a week of using Abstrakt. Managers get real-time feedback on agent performance with Abstrakt’s Call Scorecard. The tool also helps spot compliance issues and improve customer satisfaction.
Cision - Marketing And Advertising - Large
Cision used Jiminny to improve sales team performance. Sales leaders lacked visibility into team conversations and needed better coaching tools.... Jiminny helped them track rep progress and identify strengths and weaknesses. This led to a 20% increase in average order value and higher win rates. The team now has better call quality and a deeper understanding of customer needs.
Marketing And Advertising examples of Driving Business Value with Content Marketing
TripleLift - Marketing And Advertising - Medium
TripleLift used Uberflip's Sales Assist and content tagging tools to help sales reps find and share the right marketing-approved content. The goal was... to engage more accounts and make content easier to use in the sales process. In 90 days, 73 sales reps engaged 400 accounts. Each account averaged 3.6 buyers and 4.26 assets consumed, with over 31 hours of engagement. The campaign helped sales and marketing work together and improved content strategy.
BBN - Marketing And Advertising - Medium
Foleon helped BBN triple its publication readership in under a year. BBN used Foleon to move from static PDFs to... web-based content, making materials more accessible and measurable. Content production became four times faster, freeing up design resources. BBN generated 70 new leads through gated content and saw a significant rise in website visitors. Templates and interactive features made content creation easier and improved brand awareness.
RivalMind - Marketing And Advertising - Small
WriterAccess helped RivalMind boost content production by 67%. RivalMind struggled to create specialized content for clients in many industries. WriterAccess... provided access to vetted freelance writers and managed services. RivalMind scaled from 60,000 to 90,000 words per month in 2023. The agency now delivers high-quality, industry-specific content on time for its clients.
Warbble - Marketing And Advertising - Small
Warbble used 3D Issue's content hubs API to improve their social media management platform. They wanted to give their customers... fresh, relevant content without extra effort. The integration let Warbble's clients get news and updates tailored to their audience. This saved time and helped attract new customers. Warbble saw faster go-to-market and happier clients who valued the new content features.
How Sales Enablement is Delivering ROI for Marketing And Advertising Leaders
Professional Office Services - Marketing And Advertising - Medium
Professional Office Services used LinkPoint Connect to help their sales team work faster. The team can now record emails and... see Salesforce data in one place. This made it easier for them to use Salesforce every day. The company got positive feedback from users. Sales reps now rely more on Salesforce CRM data.
Weblify - Marketing And Advertising - Small
GetAccept helped Weblify increase sales by 20%. Before, sellers spent too much time on manual quote follow-ups. Communication with prospects... was slow and impersonal. With GetAccept, Weblify automated reminders and used chat and video to connect with customers. This made their sales process faster and more personal. Now, they spend less time on follow-ups and more time finding new customers.
Ceros - Marketing And Advertising - Medium
Ceros used Amplemarket’s AI Replier to speed up email replies. Each sales rep saved 1-2 hours per week. The tool... worked with Salesloft to send personalized, human-like responses. Ceros automated follow-ups for both sales and support teams. This made their outbound process more efficient.
Squaredance - Marketing And Advertising - Small
Chameleon helped Squaredance cut user feedback turnaround from a month to a week. The team used in-product Microsurveys to collect... fast, high-quality feedback from thousands of users. Microsurveys saw a 30% completion rate. Chameleon’s customizable builder and Segment integration made setup easy. Product, support, and marketing teams now use Chameleon to launch feature announcements and product tours without developer help.
Top Stories in Marketing And Advertising about adoption of Affiliate Marketing software
Student Beans - Marketing And Advertising - Medium
Student Beans used Awin's platform to manage affiliate tracking for over 1,000 advertiser programs. Their partnership with Awin supported international... expansion into 100 countries. During a campaign with PrettyLittleThing, Student Beans increased student discount from 20% to 25%. This led to a 52% revenue uplift and a 49% sales increase compared to the previous month. Offline promotions at campus events helped boost awareness and student engagement.
POKKT - Marketing And Advertising - Medium
Swaarm helped POKKT, a mobile video advertising platform, boost its ROAS by over 200% in one year. POKKT switched to... Swaarm for its easy-to-use interface and strong analytics. The platform enabled real-time campaign management and detailed reporting. POKKT exceeded profit targets within three months. Swaarm’s data-driven insights let POKKT optimize campaigns and maximize every marketing dollar.
Optmyzr - Marketing And Advertising - Small
Optmyzr used Tapfiliate to fix problems in its affiliate program. Manual tracking took too much time and caused errors. Tapfiliate... automated tracking and worked with Stripe for recurring payments. The team saved 10-20 hours each month. Affiliate management became easier and more accurate. The program grew without extra admin work.
Measuring Event Management Success in Marketing And Advertising Deployments
HubSpot - Marketing And Advertising - Large
Bizzabo’s wearable event technology powered HubSpot’s INBOUND 2022, enabling 10,000 onsite attendees to make over 85,000 digital connections. The SmartBadge let... users tap badges to exchange contact info, boosting networking and engagement. HubSpot used real-time attendee data and heatmapping to optimize sessions and staffing. Sponsors benefited from seamless lead capture, while personalized post-event reports drove a 64% open rate. Bizzabo’s integration and support helped HubSpot deliver a standout hybrid event experience.
GumGum - Marketing And Advertising - Medium
Splash helped GumGum automate event management and integrate with Salesforce. GumGum ran over 200 events a year and needed better... tracking and collaboration. With Splash, they tripled their sales pipeline and doubled revenue. The team used robust analytics to prove event ROI. Sales and marketing worked together more closely, speeding up the sales cycle.
Carroll Media - Marketing And Advertising - Small
RingCentral helped Carroll Media save over $1,000 each month by eliminating employee cell phone bills. The platform unified phone, SMS,... and video into one app, connecting teams across 12 countries. Carroll Media reduced unwanted telemarketing calls by 47% using RingCentral’s Interactive Voice Response. Click-to-Dial and analytics features improved team efficiency and provided valuable business insights. The solution enabled seamless collaboration for their global workforce.
How E-Commerce Software is Delivering ROI for Marketing And Advertising Leaders
River Online - Marketing And Advertising - Medium
DataFeedWatch Text Ads helped River Online, a marketing agency, boost ROAS by 181%. The agency used feed-driven text ads to... focus budgets on in-stock products for a client in the computer hardware sector. Conversion rates increased by 109% after automating ad updates and dynamically inserting product details. Quality Score for keywords rose by over 10%. The tool saved many hours by automating campaign updates and ad creation.
Atelier Commerce - Marketing And Advertising - Small
Shogun helped Atelier Commerce rebuild a luxury ecommerce site for Alicia Adams Alpaca. The old site had declining sales, a... fragmented tech stack, and missed SEO opportunities. Atelier Commerce used Shogun to create custom landing pages, optimize editorial content, and link press articles to products. Conversion rates rose by 69% and average order value increased by 10%. The new site now supports advanced content scheduling and targeted promotions, driving measurable sales and deeper customer relationships.
OPEX - Marketing And Advertising - Small
Ad360 and OPEX helped iGaming companies run ads online without being blocked by major platforms. Traditional ad networks like Google... and Meta often restrict gambling ads. With Ad360 and OPEX, clients placed ads on targeted, iGaming-friendly sites. Campaigns used retargeting to reach warm audiences. Clients avoided censorship and optimized ad costs, improving visibility and conversions.
Marketing And Advertising Success stories in Driving ROI and Results using Conversion Rate Optimization solutions
Singular - Marketing And Advertising - Medium
Staircase AI by Gainsight helped Singular double its monthly QBRs. The Singular team used AI-powered sentiment and engagement metrics to... track customer health in real time. This reduced manual work and improved customer engagement. Real-time alerts and automated insights let the CS team focus on strategy, not data entry. Singular now manages more accounts with fewer resources and keeps customers engaged.
Unbounce - Marketing And Advertising - Medium
Unbounce used its own popup tool to boost lead generation for two online events. For Digital Agency Day, an exit-intent... popup offered recordings, achieving a 19.03% conversion rate and capturing many leads. For CRO Day, a traffic shaping popup directed abandoning visitors to a signup page, with 27.31% clicking through and 67% of those converting. In total, Unbounce collected over 3,200 leads using just two popups. The popups were relevant, timely, and valuable, driving strong results for event registration and content access.
Pilothouse Digital - Marketing And Advertising - Small
Pilothouse Digital used Instapage Convert to speed up landing page creation. The team switched from a slower platform and saw... immediate improvements. Instapage’s drag-and-drop tools let non-technical staff build pages fast. Global Blocks improved efficiency by over 30%. Pilothouse doubled or tripled earnings per click for many clients. Instapage support and custom features helped them scale campaigns for over 150 brands.
Marketing And Advertising examples of Driving Business Value with Sales Performance Management
3Q/DEPT - Marketing And Advertising - Medium
Lattice helped 3Q/DEPT, a global marketing agency, connect 450+ employees across offices. The HR and People Teams used Lattice to... unify performance management, feedback, and recognition. Lattice’s 1:1s tool improved manager accountability and employee engagement. The Cheers for Peers program saw explosive growth after moving to Lattice. The platform made it easy to track company values and reduced manual admin work. Lattice’s usability drove high adoption and record engagement survey participation rates.
Radiant - Marketing And Advertising - Small
Radiant, a leading HubSpot consultancy in Copenhagen, used Plecto to boost sales and motivate their team. The platform helped them... generate more meetings and increase revenue. Radiant improved employee engagement by making performance data visible. Plecto supported their sales performance and team motivation goals. The consultancy saw measurable improvements in sales outcomes.
Social Blue - Marketing And Advertising - Medium
SalesScreen helped Social Blue increase engagement by 200% across multiple offices. The company moved from manual reporting to a dynamic... sales culture. Sales reps now enter activities into Salesforce without being asked. Managers use real-time data to coach teams instead of tracking numbers. Leaderboards and celebration features motivate staff and build a sense of community.
Measuring Mobile Advertising Success in Marketing And Advertising Deployments
Black C Media - Marketing And Advertising - Small
Azira’s geo-targeting platform helped Black C Media drive a 43% increase in store traffic for Domestos at Hapeloğlu supermarkets in Rize, Turkey. The campaign used... real-time and historical location data to target female housekeepers near stores. Azira’s footfall attribution tools tracked 3,955 in-store visits and a 1.672% footfall rate. Sales volume rose by 1,365% and revenue by 1,081%. The campaign delivered 577,978 ad impressions and outperformed market benchmarks for in-store traffic uplift.
GALE - Marketing And Advertising - Medium
GALE used Yelp Ads to help a national home services brand improve its AI search visibility. The agency launched targeted... Yelp ad campaigns in select cities. This led to a 28% increase in the brand’s citations by AI tools in those cities. The brand rose to #1 in local AI visibility within a week. Yelp advertising was the only change made during the test period.
Group C Digital - Marketing And Advertising - Small
Simpli. fi helped Group C Digital run a year-long campaign for a Midwest grocery store chain. The campaign used geo-fencing...and cross-device targeting to drive in-person visits to 126 stores. Simpli.fi enabled precise measurement of store visits and competitor conquesting. The campaign achieved an average cost per visit of $3.22, beating the $5.00 goal. Over 163,000 store visits were tracked between June 2020 and June 2021.
Measuring Tag Management Success in Marketing And Advertising Deployments
Scorpion - Marketing And Advertising - Large
Scorpion used CData Connect Cloud to connect live Sage Intacct and ADP data into Power BI. This replaced manual CSV... handling and saved hours each week for the FP&A team. The solution enabled secure, real-time financial and payroll reporting, supporting rapid company growth. Scorpion now has a scalable, cloud-based data management system that protects sensitive information and drives better business decisions. Flexible access controls ensure only the right people see sensitive payroll data.
Meyler Capital - Marketing And Advertising - Small
SyncApps by Cazoomi helped Meyler Capital automate their marketing workflows. Meyler Capital integrated Zoho CRM and Act-On using SyncApps. This... removed manual work and reduced errors in managing client lists. The solution enabled seamless syncing of contacts and lead scores between platforms. Meyler Capital now targets customers more precisely and keeps data accurate for all team members.
Team Internet - Marketing And Advertising - Medium
CHEQ helped Team Internet block 361 million invalid requests and cut malicious bots by 63%. The platform saved Team Internet... $50,000 per month in infrastructure costs. Automation tool traffic dropped by 58%. Scraper activity fell by 56%. Team Internet now protects its digital operations and reduces compliance risk with proactive traffic intelligence.
Marketing And Advertising Clients Speak: The Impact of deploying Influencer Marketing solutions
Go RVing - Marketing And Advertising - Small
Go RVing partnered with IZEA to reach millennials and boost diversity in RVing. The campaign used influencers to share their... RV experiences on Instagram, Facebook, Twitter, and blogs. IZEA managed sponsored social, video production, and promoted posts. The campaign achieved over 54 million earned reach, 784,000 total engagements, and a 2.47% engagement rate. Social sentiment was 80% positive, with less than 1% negative comments.
Burson - Marketing And Advertising - Large
Burson used CreatorIQ to manage influencer marketing for its clients. The agency faced challenges finding the right creators for specific... brand narratives. CreatorIQ helped Burson centralize creator discovery and campaign management. The platform enabled the team to save time and access consistent data. Burson delivered seamless campaigns across global markets using standardized performance metrics.
Project-Human - Marketing And Advertising - Small
Project-Human used Billo to create video ads for their clients. They needed content that matched each brand’s personality and boosted... engagement. Billo’s large creator network helped them find the right fit for every client. The chat feature made working with creators easy and fast. Project-Human saw better engagement and click rates on social media. The CEO praised Billo for its quick service and great customer support.
Marketing And Advertising Clients Speak: The Impact of deploying Revenue Management solutions
FMG - Marketing And Advertising - Medium
FMG switched from Zuora to Chargebee for subscription billing and revenue growth management. The old system was inflexible and slowed... revenue recognition. Chargebee's modern APIs let FMG automate processes and integrate systems easily. The switch eliminated delays between booking and subscription creation. FMG reduced manual billing work and reallocated staff to more valuable roles. Chargebee's support and innovation helped FMG grow efficiently.
Value Builder - Marketing And Advertising - Small
Value Builder used BlueSnap to solve global payment and reporting challenges. Their old provider could not bill customers in local... currencies or provide clear reporting. With BlueSnap and Chargebee, Value Builder can now bill in over 100 currencies. The integration was fast and easy, taking only seconds to set up. Reporting is now simple, letting them see future transactions and manage cash flow. Value Builder no longer worries about collecting payments from global clients.
Lure Creative - Marketing And Advertising - Small
ChargeOver helped Lure Creative automate billing for 230+ client accounts. The marketing agency saved over $30,000 a year in accounting... labor. Staff now spend 40 fewer hours per month on billing tasks. Clients get clear, single monthly bills. Sales reps use a dashboard to set up recurring payments. On-time payments and steady revenue improved cash flow.
Marketing And Advertising Success stories in Driving ROI and Results using Sales Training and Onboarding solutions
IMGE - Marketing And Advertising - Small
IMGE used WorkRamp to centralize learning and development programs. Before, training resources were scattered and hard to manage. With WorkRamp,... IMGE automated learning assignments and built resource libraries. They also tracked attendance for virtual trainings. This made onboarding and career growth easier and saved time for admins. Consistent training helped IMGE match team members to the right roles and improve client delivery.
Ewing Foley - Marketing And Advertising - Medium
Ewing Foley used SalesHood's sales enablement platform to reach more buyers and markets. They needed to connect with a dispersed... network of distributors and end-users. SalesHood helped them align messaging and train their sales teams. Ewing Foley now sells deeper and wider into accounts. They get product information to customers faster. Their cross-sell is growing, sales cycles are shorter, and ramp time is faster.
Red Flag - Marketing And Advertising - Small
ELB Learning helped Red Flag, a strategic communications agency, improve compliance training. They created an immersive anti-trust and fair competition... simulation using gamification. Learners engaged with interactive stories and scenarios instead of static slides. This approach increased knowledge retention and boosted return on training investment. The training was fun, educational, and interactive for all participants.
How Live Chat is Delivering ROI for Marketing And Advertising Leaders
Exabytes - Marketing And Advertising - Medium
Exabytes used NovoChat to improve customer support and team collaboration. Before NovoChat, the team struggled with passing a support phone... around, causing delays and frustration. NovoChat’s shared inbox let multiple team members handle conversations and assign tasks easily. The platform helped Exabytes monitor service quality and reduce lead response times. Faster hand-offs and centralized chats led to better customer satisfaction and more sales opportunities.
Revie - Marketing And Advertising - Small
Crisp helped Revie, a Shopify app for eCommerce marketing and reviews, unify all customer support channels into one inbox. Revie used Crisp... to manage emails, WhatsApp, and in-app chat, making support more efficient. Automated workflows and pre-written responses saved the team hours each day. Crisp’s easy integration and responsive support team made onboarding simple. Revie now delivers faster, more organized customer service and drives higher engagement.
Marketing And Advertising Success stories in Driving ROI and Results using Talent Management solutions
StringCan Interactive - Marketing And Advertising - Small
Leapsome helped StringCan Interactive automate and customize employee surveys. The platform made it easy for managers to set up and... use templates and automations. StringCan Interactive could create custom survey questions and review past responses. Automatic reminders improved the survey process. The agency found Leapsome simple for both managers and users.
VaynerMedia - Marketing And Advertising - Large
VaynerMedia used HiBob to manage the full employee lifecycle, from onboarding to offboarding. The company replaced Google Docs with HiBob... for performance reviews, making the process faster and easier for over 1,000 employees. HiBob helped VaynerMedia personalize onboarding, automate tasks, and collect employee data for better insights. The platform supported a more inclusive culture with features like Kudos and surveys. VaynerMedia saved time and improved employee experience using HiBob’s integrations and analytics.
How Display Advertising is Delivering ROI for Marketing And Advertising Leaders
Uber Advertising - Marketing And Advertising - Large
Uber Advertising used Criteo to boost campaign results in Australia. They ran Sponsored Products and Commerce Display ads for brands... in snacking and alcohol. The snacking campaign saw a 15% rise in product page views and a 15% increase in revenue share. The alcohol campaign achieved a 27% jump in PDP share and a 54% surge in revenue share. Both campaigns delivered a strong halo effect, lifting results across related categories. Criteo helped Uber Advertising reach high-intent shoppers and drive measurable sales growth.
Dentsu - Marketing And Advertising - Very Large
GumGum Contextual and JW Player worked with Dentsu to boost video ad performance for a CPG campaign. Dentsu wanted over... 70% viewability and video completion rates, plus strong brand safety. The team used contextual video private marketplaces to target relevant content. Viewability reached 85.24%, 122% of the goal. Video completion rate hit 92.43%, 132% of the target. Viewability on completion was 73.81%, 211% above the goal.
Marketing And Advertising Success stories in Driving ROI and Results using Community Management solutions
Leger - Marketing And Advertising - Medium
Leger used the CMNTY platform to run online focus groups during the COVID-19 pandemic. The team found CMNTY easy to... use and quick to set up, saving time and money compared to in-person sessions. Participation rates improved, with more attendees joining from remote areas. The platform's transcription and video chat features helped the team analyze qualitative research faster. Leger’s clients benefited from more efficient and affordable market research.
The Marketing Academy - Marketing And Advertising - Small
The Marketing Academy used Zapnito to launch their Virtual Campus. This platform helped them grow their community quickly. It gave... marketing leaders access to personalized learning and peer knowledge sharing. Sponsors gained more visibility. The solution focused on tailored resources and engagement for members.
Marketing And Advertising Success stories in Driving ROI and Results using Proposal Management solutions
EDS Strategy LLC - Marketing And Advertising - Small
EDS Strategy LLC used Better Proposals to create high-quality, mobile-friendly sales proposals. The platform helped them secure high-ticket deals with... large brands and reduce client churn. EDS Strategy also uses Better Proposals for HR documents like NDAs. The system's tracking and approval features let managers monitor proposal status in real time. Fast, personalized proposals helped EDS Strategy grow their sales team and keep clients for years.
Essence of Email - Marketing And Advertising - Small
Essence of Email used Qwilr to improve their sales and marketing documents. Before Qwilr, their proposals lacked strong branding and... were hard to manage. Qwilr gave them dynamic templates, digital signatures, and password protection. This made their proposals look better and saved time. They saw a 76% year-on-year growth over five years after using Qwilr. The team now creates professional content faster and with more brand consistency.
Measuring Advertising Success in Marketing And Advertising Deployments
Perform[cb] - Marketing And Advertising - Medium
Connexity and Perform[cb] worked together to boost sales for Connexity’s retail clients. They used targeted testing, dayparting, and audience segmentation... to improve campaign results. Custom landing pages and expanded placement IDs helped guide users to better deals and track conversions. The partnership led to a 14% week-over-week revenue increase for Connexity. Retailers saw conversion rate gains up to 400%.
MN&Co - Marketing And Advertising - Medium
illumin helped MN&Co, a digital marketing agency, connect open web and social campaigns for a financial services client. Before using illumin,... Meta campaigns had a 0.1% CTR. With illumin, MN&Co integrated retargeting across channels and improved targeting. The average CTR increased to 0.14%, a 40% boost. Conversion rates also rose, leading to more leads and higher customer acquisition.
Top Stories in Marketing And Advertising about adoption of Conversational Marketing software
Medialuotsi - Marketing And Advertising - Small
Medialuotsi uses giosg to generate up to 50% of their inbound sales leads. They implemented giosg live chat and lead... generation bots on their website. These tools help Medialuotsi capture leads 24/7 and improve website conversion rates. giosg solutions also support Medialuotsi’s SME customers by automating lead capture. The partnership with giosg brings new business and supports Medialuotsi’s sales team.
Prospect Labs - Marketing And Advertising - Small
Continually helped Prospect Labs, a lead generation service, boost sales by £30,000 in just two weeks. By replacing live chat... with a chatbot, they engaged visitors across UK and US time zones. The bot qualified leads, educated visitors, and booked meetings automatically. Prospect Labs spent only four hours testing before seeing results. The chatbot now handles visitor questions, builds trust, and increases conversions.
How Presentation Software is Delivering ROI for Marketing And Advertising Leaders
The Bright Millennial - Marketing And Advertising - Small
Piktochart helped The Bright Millennial grow its digital marketing agency. Anne Payuan, co-founder, used Piktochart to create content without needing... Photoshop skills. The tool made it easy to design posts for their finance-focused Facebook page. Their page reached over 300,000 followers and one million post views. Piktochart enabled more project opportunities and partnerships for the agency.
Latshaw Marketing - Marketing And Advertising - Small
Latshaw Marketing uses Beautiful. ai to create empathy-driven presentations for clients. Founder Marissa Latshaw says the platform helps her combine...words and visuals for more engaging, on-brand decks. She switched from PowerPoint to Beautiful.ai to save time and deliver polished proposals, sales, and partner pitch decks. The tool's ease of use lets her focus on storytelling and empathy, not design hassles. This shift has helped Latshaw Marketing win new business and deliver better client experiences.
Measuring Other Demand Generation Success in Marketing And Advertising Deployments
Majbrittlund.dk - Marketing And Advertising - Small
Majbrittlund. dk uses Sleeknote to collect newsletter subscribers and provide customer service. The founder, Majbritt Lund, set up 7 different...SleekBoxes for targeted offers. Her best SleekBox has a 6.5% conversion rate and brought in over 300 leads. Overall, SleekBoxes on her site convert between 3% and 7%. She values Sleeknote for its reliability and strong support team.
Leighton Interactive - Marketing And Advertising - Small
DepositFix helped Leighton Interactive sell event tickets directly through their HubSpot website. Before DepositFix, they used Eventbrite, which did not... integrate with HubSpot and limited their retargeting options. With DepositFix, they enabled same-domain payment processing and tracked all traffic sources for their One Squared event. The team could now personalize thank you pages and nurture attendees after registration. This improved their event marketing and attendee engagement.
Marketing And Advertising Clients Speak: The Impact of deploying Sales Intelligence solutions
Empiric - Marketing And Advertising - Medium
Lusha helped Empiric, a London-based recruitment agency, achieve 90%+ contact data accuracy. The team exported 38,000 verified records into Salesforce... with no manual entry. This seamless integration enabled faster outreach and relationship building. As a result, Empiric generated £1.4M in closed revenue directly tied to Lusha's data. The simple interface allowed immediate adoption and boosted productivity across the team.
Dayta - Marketing And Advertising - Small
SalesIntel helped Dayta build lead lists three times faster. The agency cut email bounce rates by 25%. Dayta saw a... 28% increase in new leads each month. SalesIntel’s research-on-demand feature gave verified contacts in under three hours. The Chrome extension and CRM sync saved time for Dayta’s team. Dayta’s clients got better campaign results with accurate B2B data.
How Local Marketing is Delivering ROI for Marketing And Advertising Leaders
Zoek - Marketing And Advertising - Medium
Synup helped Zoek, a marketing agency, deliver better results for their clients. Zoek switched to Synup for proactive, personalized support... and an easy-to-use whitelabel platform. Their clients could manage directory listings, monitor reviews, and update business info in one place. With Synup, Zoek saw a 73% increase in website visits, 152% more direction requests, and a 62% rise in call requests. The dedicated support team and dashboard made it easy to show value to clients.
ClikTru - Marketing And Advertising - Small
BrightLocal helped ClikTru, a local SEO agency for the legal industry, save over 60 hours each month. ClikTru used BrightLocal’s... citation building and reporting tools to automate manual SEO tasks. This allowed them to double their client base. The agency found BrightLocal’s local SEO focus and cost-effectiveness key to their growth. ClikTru now delivers faster, more accurate SEO results for legal clients across the USA.
Marketing And Advertising examples of Driving Business Value with Customer Loyalty Management
Zyber - Marketing And Advertising - Small
Marsello helps Zyber unify retail data for brands. Zyber uses Marsello to connect POS and eCommerce systems. This lets brands... build loyalty programs that work in-store and online. Brands can now segment customers and track real purchase behavior. Marsello enables seamless customer experiences and measurable ROI. Zyber values Marsello for its true omnichannel integration.
Roswell NYC - Marketing And Advertising - Small
Roswell NYC uses LoyaltyLion to help brands build custom loyalty programs that drive long-term customer retention. The agency integrates LoyaltyLion... across client tech stacks, supporting growth through headless builds and omnichannel rollouts. Roswell NYC enables brands to evolve their loyalty strategies as their business changes. The platform helps brands engage customers, strengthen segmentation, and improve targeting. LoyaltyLion's AI features allow teams to make faster, data-driven decisions.
How SMS Marketing is Delivering ROI for Marketing And Advertising Leaders
Lupo Digital - Marketing And Advertising - Small
MessageMedia helped Lupo Digital boost campaign effectiveness by 50% using SMS. Lupo Digital integrated MessageMedia with HubSpot for clients like... CBD College. SMS reminders improved re-enrolment and conversion rates, with one campaign reaching a 13% conversion rate. MessageMedia's local expertise and strong customer service made SMS a core part of Lupo Digital's remarketing strategy. Clients saw faster results and better student engagement.
Lupo Digital - Marketing And Advertising - Small
MessageMedia helped Lupo Digital boost campaign effectiveness by 50% using SMS. Lupo Digital integrated MessageMedia with HubSpot for clients like... CBD College. SMS reminders improved re-enrolment and conversion rates, with one campaign reaching a 13% conversion rate. MessageMedia's local expertise and strong customer service made SMS a core part of Lupo Digital's remarketing strategy. Clients saw faster results and better student engagement.
How Cross Channel Advertising is Delivering ROI for Marketing And Advertising Leaders
Uber Advertising - Marketing And Advertising - Large
Uber Advertising used Criteo to boost campaign results in Australia. They ran Sponsored Products and Commerce Display ads for brands... in snacking and alcohol. The snacking campaign saw a 15% rise in product page views and a 15% increase in revenue share. The alcohol campaign achieved a 27% jump in PDP share and a 54% surge in revenue share. Both campaigns delivered a strong halo effect, lifting results across related categories. Criteo helped Uber Advertising reach high-intent shoppers and drive measurable sales growth.
Splash Bay Media - Marketing And Advertising - Small
Nexxen’s Curated Marketplace helped Splash Bay Media grow revenue by 63% from H1 to H2 2025. The platform gave buyers... faster access to premium CTV inventory and enabled more targeted audience strategies. Splash Bay Media saw a 16% improvement in eCPM efficiency and a 3x increase in fill rate. Audience overlap improved 4.5x, and buyer CTV budgets grew 5x. The partnership made it easier to deliver high-value, data-driven PMPs.
Marketing And Advertising Success stories in Driving ROI and Results using Digital Asset Management solutions
Seedpost - Marketing And Advertising - Small
Seedpost used Imagga's image recognition API to power a social media campaign for KIA K5. The campaign analyzed user-generated images... to boost brand engagement. Imagga's technology enabled automated tagging and categorization of social content. This helped Seedpost deliver an innovative digital experience for KIA. The solution improved campaign efficiency and user interaction.
Picture Production Company (PPC) - Marketing And Advertising - Medium
Dalet Flex helped Picture Production Company (PPC) automate and streamline their media production workflows. PPC, a marketing agency for film... and TV, used Dalet Flex to reduce manual processes and standardize operations. The solution brought structure and automation, cutting down workflow touch points. PPC saw improved operational efficiency and stabilized margins. Dalet Flex enabled PPC to better manage costs and adapt to changing business needs.
Marketing And Advertising examples of Driving Business Value with Knowledge Management
Singular - Marketing And Advertising - Medium
Staircase AI by Gainsight helped Singular double its monthly QBRs. The Singular team used AI-powered sentiment and engagement metrics to... track customer health in real time. This reduced manual work and improved customer engagement. Real-time alerts and automated insights let the CS team focus on strategy, not data entry. Singular now manages more accounts with fewer resources and keeps customers engaged.
Freuds - Marketing And Advertising - Medium
Freuds used Beyond Intranet's SharePoint solution to automate their contract management system. Before, their legal team managed contracts manually, causing... delays and extra work. Beyond Intranet built a custom workflow with user permissions and DocuSign integration for digital signatures. The new system let the legal team create, approve, and finalize contracts faster. Freuds saw better contract visibility, compliance, and faster processing, saving time and reducing risk.
Marketing And Advertising examples of Driving Business Value with CPQ
Yotpo - Marketing And Advertising - Large
DealHub CPQ helped Yotpo cut quoting errors by 50%. The legacy CPQ was slow and hard to use. DealHub made... quoting faster and easier for sellers. Guided selling reduced mistakes in complex product catalogs. Yotpo unified quoting and e-signature in one branded DealRoom. Seller adoption rose to nearly 100% in SMB sales. Updates and product changes are now quick and easy.
Marketing And Advertising Success stories in Driving ROI and Results using Video Advertising solutions
Lightning Digital - Marketing And Advertising - Small
Waymark helped Lightning Digital speed up video creation for their clients. The team used AI-powered videos to close a $70,000... deal in just 1-2 days. Some videos went from idea to broadcast in under 24 hours. Lightning Digital reached new markets and turned print clients into digital buyers. Waymark made it easy for every team member to create high-quality video ads fast.
Marketing And Advertising examples of Driving Business Value with Chatbot
B2B Marketing - Marketing And Advertising - Small
ChatBot helped B2B Marketing boost event registrations for their Ignite event. The chatbot engaged visitors on the event website, answering... questions and driving sign-ups. ChatBot achieved a 3.3% greetings conversion rate for Ignite USA and 2.6% for Ignite London. Goal tracking showed 22% of goals reached for Ignite USA and 5% for Ignite London. The solution created a simple, helpful concierge experience for attendees.
Marketing And Advertising Clients Speak: The Impact of deploying Digital Signature solutions
eclicktech - Marketing And Advertising - Medium
Akamai Cloud helped eclicktech cut traffic costs by 60%–70% and computing costs by 20%. The digital marketing provider needed to... process ads in under 100 milliseconds for global clients. Rising AI-driven workloads increased their compute expenses. Akamai enabled a fast migration, improved platform reliability, and supported eclicktech’s multicloud strategy. eclicktech now handles 200 billion ad requests daily and plans to scale further with Akamai.
Measuring Endpoint Security Success in Marketing And Advertising Deployments
BrightLine - Marketing And Advertising - Medium
BrightLine cut its monthly costs by over 70% after moving to AWS. The company migrated its data warehouse, .NET application... clusters, and databases to AWS services like Amazon Redshift, EC2, RDS, DynamoDB, and S3. This migration improved scalability, reduced downtime, and boosted customer satisfaction. BrightLine now has better reporting and can focus more on business growth. The cost savings let BrightLine scale its team and invest in new opportunities.
Marketing And Advertising Clients Speak: The Impact of deploying Bot Platform solutions
Tacobot - Marketing And Advertising - Small
Tacobot used Chatfuel to help local insurance and real estate businesses get high-quality leads at a low cost. They built four... pre-made lead generation chatbots for Messenger. These bots collect user info and send it to clients, making follow-up easy. Tacobot's clients pay $2-5 per insurance lead and less than $10 per real estate lead. Each conversation costs just $0.10. Chatfuel's automation is simple and affordable for both Tacobot and its clients.
Marketing And Advertising Success stories in Driving ROI and Results using Customer Data Platform solutions
Team Internet - Marketing And Advertising - Medium
CHEQ helped Team Internet block 361 million invalid requests and cut malicious bots by 63%. The platform saved Team Internet... $50,000 per month in infrastructure costs. Automation tool traffic dropped by 58%. Scraper activity fell by 56%. Team Internet now protects its digital operations and reduces compliance risk with proactive traffic intelligence.
Marketing And Advertising Success stories in Driving ROI and Results using Help Desk solutions
Whitestone - Marketing And Advertising - Small
Whitestone used Hiver to centralize and automate their email workflows. They deployed over 2,000 automations, saving more than 160 hours... of manual work. Shared inboxes and tagging reduced duplicate emails by 50% and improved response times by 40%. Teams now use templates and integrations with Asana and Toggl for better task and time management. Hiver helped Whitestone deliver faster, more accurate client communication and improved internal collaboration.
Measuring Auto Dialer Success in Marketing And Advertising Deployments
Carroll Media - Marketing And Advertising - Small
RingCentral helped Carroll Media save over $1,000 each month by eliminating employee cell phone bills. The platform unified phone, SMS,... and video into one app, connecting teams across 12 countries. Carroll Media reduced unwanted telemarketing calls by 47% using RingCentral’s Interactive Voice Response. Click-to-Dial and analytics features improved team efficiency and provided valuable business insights. The solution enabled seamless collaboration for their global workforce.
Marketing And Advertising Clients Speak: The Impact of deploying Digital Signage solutions
MustHaveMenus - Marketing And Advertising - Small
MustHaveMenus used the Skykit digital signage platform to launch a new digital menu board solution for restaurants. They integrated Skykit’s... Content Webhook and Control API with their menu design software. This let them offer restaurants a single, easy-to-use marketing tool. The solution helped MustHaveMenus speed up product launches and reduce the need for multiple vendors. Restaurants could now use digital menu boards to boost revenue and improve customer experience.
Marketing And Advertising Success stories in Driving ROI and Results using Payment Gateways solutions
Value Builder - Marketing And Advertising - Small
Value Builder used BlueSnap to solve global payment and reporting challenges. Their old provider could not bill customers in local... currencies or provide clear reporting. With BlueSnap and Chargebee, Value Builder can now bill in over 100 currencies. The integration was fast and easy, taking only seconds to set up. Reporting is now simple, letting them see future transactions and manage cash flow. Value Builder no longer worries about collecting payments from global clients.
Measuring Digital Advertising Platform Success in Marketing And Advertising Deployments
Buffalo Groupe - Marketing And Advertising - Medium
BrandingUI helped Buffalo Groupe manage marketing for 150 golf courses. Before, the design team handled nearly 2,000 small edit requests... in a single month. BrandingUI let non-designers make their own updates to marketing materials. This cut marketing service requests by 50%. The design team now spends more time on creative work. Turnaround times for collateral dropped, and teams respond faster to events and promotions.
Marketing And Advertising examples of Driving Business Value with Multi Level Marketing
Agora Advantage - Marketing And Advertising - Small
Agora Advantage needed software to launch a new affiliate marketing platform. ApogeeINVENT built a custom solution using TitanAFFILIATE, adding features... like a replicated corporate website, ecommerce shopping cart, and a commissioning system. The platform included a CRM, custom dashboard, and an online university for member training. Agora Advantage transformed their idea into a successful business with this technology.
Marketing And Advertising examples of Driving Business Value with Referral Marketing
SainStore - Marketing And Advertising - Medium
SainStore used ReferralCandy to help iWader Fishing grow sales. In the first 30 days, the referral program drove 13% of... all revenue for iWader. The referral rate reached 23% in just one month, far above the industry average. SainStore's campaign generated thousands of dollars in referral sales each month. The program delivered a 2600% ROI for iWader.
How Print Software and Services is Delivering ROI for Marketing And Advertising Leaders
Precision - Marketing And Advertising - Medium
Precision used CHILI GraFx to automate Subway UK's direct marketing. They managed campaigns for 2,027 franchises, each with unique offers... and pricing. The platform turned complex data into ready-to-print and digital assets with almost no manual work. Personalized mailers and ads reached millions of households. Brand consistency was maintained across all channels. Production time dropped from weeks to hours, enabling hundreds of localized campaigns each year.
Marketing And Advertising examples of Driving Business Value with Marketing Attribution
Airship - Marketing And Advertising - Medium
CaliberMind helped Airship unify their marketing data for better attribution. Airship needed more than basic attribution—they wanted a full data... transformation layer and engagement scoring. CaliberMind integrated with Airship’s tech stack, giving them full buyer journey visibility. The platform’s support team provided expert help. Now, Airship can trust their reports and confidently share results.
Marketing And Advertising Clients Speak: The Impact of deploying Native Advertising solutions
Publicis Media - Marketing And Advertising - Very Large
TripleLift Audience helped Publicis Media reach more buyers for LU snacks. The team used interest signals and behavioral data to... target people likely to purchase. TripleLift's programmatic deals made creative integration easy and saved time for buyers. The campaign achieved a 13% better CPC and a 33% more efficient CPM than benchmarks. CTR reached 0.08%, beating the 0.06% goal. Publicis Media and TripleLift continue to work together after this success.
Marketing And Advertising Clients Speak: The Impact of deploying Demand Side Platform solutions
AdOperator - Marketing And Advertising - Small
AdOperator used MobPlus mobile subscription offers in Africa to achieve a 100% ROI in just four days. The team tested... landing pages in English and French, finding the direct link performed best. They optimized campaigns by blacklisting low-performing sources and increasing bids. Fast support from MobPlus helped them scale quickly. The partnership led to higher conversion rates and increased campaign limits.
Marketing And Advertising examples of Driving Business Value with Data Management Platform
GroupM Indonesia - Marketing And Advertising - Very Large
GroupM Indonesia used Tubular Intelligence to prove the value of social video to clients. They leveraged data to benchmark weekly... views and engagements, and to spot trends in video categories. This helped them win new business and retain current clients. Tubular’s insights let GroupM show campaign ROI and advise brands on content strategy. The agency used these analytics to identify top-performing creators and content subtopics.
Marketing And Advertising examples of Driving Business Value with Visitor Management
Cramer - Marketing And Advertising - Small
Envoy helped Cramer improve their visitor management process. The agency needed to balance a welcoming community with client confidentiality. Envoy's... digital NDAs and seamless sign-in made check-ins fast and secure. The integration with Box made storing signed NDAs easy. Cramer now gives visitors a tech-forward, branded experience from the moment they arrive.
Marketing And Advertising Success stories in Driving ROI and Results using Customer Success Platform solutions
Singular - Marketing And Advertising - Medium
Staircase AI by Gainsight helped Singular double its monthly QBRs. The Singular team used AI-powered sentiment and engagement metrics to... track customer health in real time. This reduced manual work and improved customer engagement. Real-time alerts and automated insights let the CS team focus on strategy, not data entry. Singular now manages more accounts with fewer resources and keeps customers engaged.
Marketing And Advertising examples of Driving Business Value with Sales Analytics
Skai - Marketing And Advertising - Medium
Clari helps Skai become the single source of truth for revenue. Skai’s sales leaders use Clari to quickly forecast and... analyze pipeline data. The team creates dashboards to compare performance by region, team, and role. Clari enables real-time, data-driven decisions for global sales teams. Skai relies on Clari for transparency and accountability in revenue operations.
Marketing And Advertising Success stories in Driving ROI and Results using Customer Journey and Experience solutions
Constant Contact - Marketing And Advertising - Large
SundaySky helped Constant Contact improve onboarding for small business customers. New users often felt overwhelmed and struggled to get started.... With SundaySky, Constant Contact created short, personalized videos that guide each user based on their needs. Customers can watch a 60-second video and take action right away. Completion rates for these videos were much higher than expected. The videos made customers feel welcome and supported, leading to better retention.
Marketing And Advertising Success stories in Driving ROI and Results using CRM All-in-One solutions
Informed Marketing Solutions - Marketing And Advertising - Small
Keap helped Informed Marketing Solutions automate client billing and save over 12 hours each month. The agency used Keap to... set up recurring invoices and reduce failed payments. This automation led to a 200% increase in revenue. The founder, Jillian Kendrick, spent less time on billing and more time with her family. Keap's automation also improved client payment consistency and reduced overdue invoices.
Top Stories in Marketing And Advertising about adoption of Team Collaboration software
REL Field Marketing - Marketing And Advertising - Large
Claromentis helped REL Field Marketing boost productivity and employee engagement. REL needed a platform for group collaboration and secure document... management. Claromentis delivered an integrated digital workplace with intranet, business process management, and learning management tools. Employees now access accurate information, policies, and procedures in one place. The system supports collaboration, workflows, and sharing best practices.
Top Stories in Marketing And Advertising about adoption of Customer Experience Management software
UserEvidence - Marketing And Advertising - Small
UserEvidence used Postal to boost prospect engagement and customer feedback. They offered incentives for meetings and for completing reviews and... surveys. Within 30 days, UserEvidence closed $80,000 in new business. Postal helped them connect with more prospects and customers quickly. The platform made it easy to run campaigns that delivered fast results.
Marketing And Advertising Success stories in Driving ROI and Results using Calendar solutions
Metadata.io - Marketing And Advertising - Small
Chili Piper helped Metadata. io automate demo scheduling for 400 monthly requests. Before, the team manually emailed times and capped...leads at 100 per month. With Chili Piper, prospects see real-time availability and book instantly. This improved their demo request to meeting book rate from 50% to 76%. Metadata.io now books more meetings from social media ads and boosts inbound pipeline.
Measuring Contract Management Success in Marketing And Advertising Deployments
Bonzer - Marketing And Advertising - Small
Contractbook helped Bonzer, a digital marketing agency, triple their output by automating sales contract management. Before, the CEO managed all... contracts, causing delays and bottlenecks. With Contractbook, sales reps now use templates to create, send, and sign deals independently. The management team keeps oversight and control of all contracts. This change let Bonzer scale their sales process and close more deals faster.
Measuring Channel Partner Management Success in Marketing And Advertising Deployments
Everflow - Marketing And Advertising - Small
Everflow used Crossbeam and HubSpot to cut enterprise sales cycles by 44%. The team replaced manual spreadsheets with automated account... mapping and partner data integration. They doubled their co-marketing campaign volume and sourced six enterprise referrals in one month. Three deals closed in six weeks after using partner data. 47% of active clients now come through partner marketing.
Top Stories in Marketing And Advertising about adoption of E-Commerce Platform software
Fathom - Marketing And Advertising - Medium
Maropost helped Fathom, a digital marketing agency, boost email performance. Fathom needed a scalable platform to drive email clicks and... reduce manual work. Maropost enabled custom automation and real-time integration. Fathom saw a 7x increase in click-through rate and a 47% lift in open rate. The solution improved targeting and reduced manual setup for campaigns.
Top Stories in Marketing And Advertising about adoption of Reviews and Reputation software
One Firefly - Marketing And Advertising - Small
GatherUp helped One Firefly migrate over 200 client accounts for their review management product. The new platform reduced account setup... time and improved onboarding speed. One Firefly achieved 100% client retention during the migration. Client adoption increased by 25% due to easier workflows and new features. The integration of review management with SEO offerings drove rapid product growth.
Marketing And Advertising Clients Speak: The Impact of deploying Employee Experience Management solutions
ProcessJobs - Marketing And Advertising - Small
Wonderkind helped ProcessJobs, a recruitment marketing agency, fill hard-to-fill manufacturing roles. ProcessJobs used Wonderkind's dynamic social media ads to reach... passive candidates. They kept cost-per-intake under €250 and saved two days of manual work each week. The team improved applicant quality and filled more positions. Wonderkind's automation and support made recruitment faster and more effective.
Top Stories in Marketing And Advertising about adoption of Web Security software
Digital Yalo - Marketing And Advertising - Small
WP Engine helped Digital Yalo migrate B&G Foods to a WordPress multisite platform. The project unified over 40 brand sites... in just 20 weeks. Digital Yalo closed 125% more support tickets year-over-year and cut support and maintenance costs by 48% over three years. The new setup made it easier for teams to launch and update sites quickly. Digital Yalo expanded its work with B&G Foods after the successful migration.
Marketing And Advertising Success stories in Driving ROI and Results using Demand Generation solutions
Dogofriends - Marketing And Advertising - Small
Dogofriends used the Qualifio platform to run a photo contest for Purina. The campaign, called Dog Smile Challenge, promoted Purina... Dentalife and educated dog owners about oral hygiene. Dog owners submitted photos of their pets with the product for a chance to win prizes. Dogofriends tested campaign ideas, used both online and offline channels, and focused on engagement over participation numbers. The campaign increased brand awareness and collected valuable data for future marketing.
Marketing And Advertising Success stories in Driving ROI and Results using Social Media Marketing solutions
Jennifer Sargeant - Marketing And Advertising - Small
Jennifer Sargeant uses Publer to manage her social media accounts. She saves time by scheduling posts and tracking performance. As... a Publer ambassador, she earns recurring affiliate income. Publer helps her grow her online presence and income. She recommends Publer for social media marketing and affiliate programs.
Social Station - Marketing And Advertising - Small
ContentStudio helped Social Station, a Dubai-based marketing agency, save 5–10 hours per week on social media planning. The team used... ContentStudio to automate posting, manage multiple accounts, and improve collaboration. They cut costs by $100–$500 per month and boosted team efficiency by over 50%. Social Station saw more than 50% growth in engagement rate and follower count. The agency now delivers more consistent, data-driven campaigns for B2G and B2B clients.
Sipindipity, LLC - Marketing And Advertising - Small
Loomly helped Sipindipity, LLC, a social media content agency, manage all social accounts in one place. Angel Holmes used Loomly... to schedule posts, track analytics, and collaborate with partners. The platform saved her significant time by consolidating tools and streamlining content creation. Features like real-time previews, hashtag suggestions, and post ideas made planning easier. Sipindipity saw improved efficiency and growth in social engagement.
Coffey & Tea - Marketing And Advertising - Small
Iconosquare helps Coffey & Tea track social media metrics for tourism and hospitality clients. The agency uses Iconosquare daily to... monitor engagement, reach, and impressions. This data guides content creation and storytelling strategies across Facebook, Instagram, Pinterest, and LinkedIn. Iconosquare's analytics let Coffey & Tea focus on community reactions and improve performance. The team values authentic storytelling and uses metrics to refine their approach.
Art of the Possible - Marketing And Advertising - Small
Brandwatch helped Art of the Possible, a creative agency, improve their social listening and data analysis. The team switched from... an unreliable provider to Brandwatch for more accurate, transparent insights. Brandwatch’s tools made onboarding easy and integrated smoothly into their workflow. The agency now delivers faster, more trustworthy insights and saves time on reporting. They achieved a 95% pitch win rate for clients using Brandwatch.
Art of the Possible - Marketing And Advertising - Small
Brandwatch helped Art of the Possible, a creative agency, improve their social listening and data analysis. The team switched from... an unreliable provider to Brandwatch for more accurate, transparent insights. Brandwatch’s tools made onboarding easy and integrated smoothly into their workflow. The agency now delivers faster, more trustworthy insights and saves time on reporting. They achieved a 95% pitch win rate for clients using Brandwatch.
Art of the Possible - Marketing And Advertising - Small
Brandwatch helped Art of the Possible, a creative agency, improve their social listening and data analysis. The team switched from... an unreliable provider to Brandwatch for more accurate, transparent insights. Brandwatch’s tools made onboarding easy and integrated smoothly into their workflow. The agency now delivers faster, more trustworthy insights and saves time on reporting. They achieved a 95% pitch win rate for clients using Brandwatch.
NewMark - Marketing And Advertising - Small
NewMark uses Talkwalker to improve its communication strategies. The company needs detailed reports and custom alerts to monitor media coverage... and make fast decisions. Talkwalker helps NewMark manage communication risks and position brands on social media. Real-time analytics and regular reporting support trend detection and scenario planning. This enables NewMark to respond quickly to developments and strengthen its market presence.
ON24 - Marketing And Advertising - Large
ON24 used CoSchedule to centralize their content management. The marketing team quadrupled blog output, growing from 24 to 112 blogs... per year. They now schedule over 100 social media posts each week. This led to a 98% increase in blog traffic and a 1,412% rise in organic blog visits over two years. CoSchedule helped ON24 spot content gaps and meet deadlines.
Venture Suite - Marketing And Advertising - Small
Venture Suite used Madgicx to speed up their ad processes. They automated campaign management and audience testing. This helped them... save time and reduce the need for more staff. With Madgicx, they increased monthly ad spend by 287%. Website leads grew by 262% and sales rose by 244%. The agency now adds $1M-$3M per month to client revenues in under 6 months.
Collective 12 - Marketing And Advertising - Small
Collective 12 used Infegy Atlas to analyze Odell Beckham Jr. 's social footprint for endorsement matchmaking. The team leveraged sentiment...analysis and demographic data to guide brand partnerships. Their insights led to new deals for Beckham Jr. with brands like Moon, JAXXON, and Xbox. Collective 12 saw a 200% growth in client revenue and secured nine more athlete projects. Infegy Atlas enabled fast, data-driven decisions for client campaigns.
181st Street Communications - Marketing And Advertising - Small
MeetEdgar helped 181st Street Communications launch Lovebrook & Green, the first new British department store in a century. The agency used... MeetEdgar to schedule daily social media posts, building emotional engagement and brand loyalty. Instagram engagement rose over 1,000% above luxury retail benchmarks. Email performance was 60% higher than sector averages. Website engagement reached 93.5% during the Private View, with users spending over 2.5 minutes on site. The campaign focused on emotional storytelling, not urgency or discounts.
World Media Wire - Marketing And Advertising - Small
World Media Wire, a London-based PR company, needed a global media monitoring tool for its international clients. They switched to... a retainer model, requiring daily media monitoring at a reasonable price. Determ provided responsive customer support and helped set up complex keyword tracking. The company found Determ affordable and effective for their needs. The founder praised Determ’s support and recommended the service to others.
DIYMarketers - Marketing And Advertising - Small
Brand24 helped DIYMarketers track key metrics for their #BizapaloozaChat Tweet Chat. They measured reach, impressions, and social media interactions to... show sponsors the chat's impact. Using Brand24's analysis and comparison features, DIYMarketers increased sponsorship for their Twitter chat by 300%. The platform enabled them to benchmark performance and improve attendee engagement. Sponsor satisfaction and repeat sponsorships grew as a result.
Worldwide - Marketing And Advertising - Medium
Worldwide unified 35+ franchise locations in 10 days using PromoRepublic. The company boosted Google conversions by 67%. They cut review... reply time by 93%. Worldwide used social, listings, local SEO, and analytics tools. The platform helped manage print and marketing services for many clients.
Seopoint - Marketing And Advertising - Small
Agorapulse helped Seopoint, a digital marketing agency, cut its social media posting time by half. The team struggled to manage... hundreds of posts weekly using native tools, leading to long workdays. Switching to Agorapulse let them organize and schedule content faster, improving productivity. The platform's user-friendly interface and training resources boosted team skills and client satisfaction. Seopoint now relies on Agorapulse for campaign organization and ROI tracking.
Connective3 - Marketing And Advertising - Small
Connective3 uses BuzzSumo to track trending topics worldwide for their clients. They analyze content engagement and link potential in different... regions. BuzzSumo's tools help them spot backlink opportunities and newsjack viral stories. This lets them push out client campaigns and commentary quickly. One campaign for Black Tower Financial Management gained coverage in CNBC, The Telegraph, and ABC.