Case Studies for Marketing and Advertising | Real Results & ROI 2025
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Limelight Marketing Systems
- Marketing And Advertising
SocialPilot helped Limelight Marketing Systems improve efficiency. The agency struggled with using multiple tools for social media scheduling, which caused extra work and hurt customer experience. So...cialPilot replaced several tools with one platform for content creation, calendar planning, and publishing. The team used features like client dashboards and white-labeling. This made approvals faster and let the agency take on more clients. Clients could see all their social media activity in one place.
EVS7 dialer software helped City Storm Leads boost call center productivity. The company switched from an expensive dialer to EVS7, saving money and improving call quality. With EVS7, City Storm Lead...s increased calls by 600% and grew its telemarketing team by 700%. The software was 800% more cost effective than their previous solution. The CEO praised EVS7 for its easy-to-use features and strong customer support.
Plasenta Conversation Agency
- Marketing And Advertising
Monitera helped Plasenta Conversation Agency improve social media monitoring for its brands. Plasenta used Monitera's Listen, Alert, and Wall products to track brand mentions, manage crises, and repo...rt team performance. The agency could instantly access and analyze social media data, respond to risky situations, and deliver better reports to its clients. Plasenta improved team management and communication with brands. Feedback showed increased satisfaction among the brands Plasenta serves.
PromoRepublic helped Worldwide, a leading Australian print and marketing franchise, unify 35+ locations with a single platform for social media, SEO, and reputation management. The company saw a 67% ...increase in Google Business Profile conversions and a 93% faster review response time. Google Maps views rose by 31%, and social engagement grew 50% year-over-year. The platform enabled consistent local marketing, faster customer review replies, and improved brand visibility across all locations.
Allen Crabbe’s Marketing Team
- Marketing And Advertising
Flye helped Allen Crabbe’s Marketing Team find new partnership opportunities off the basketball court. The team wanted to know which family and fashion brands Allen’s fans liked, especially in Portla...nd, New York, and LA. Flye identified 120 brands that Allen’s fans follow, mostly in sports, lifestyle, and fashion. Flye showed the team how fan interests differ by city and compared them to global trends. Allen’s team is now reaching out to top brands for new partnerships.
Madgicx helped WizerLink, a Mexican marketing agency, scale their client's Meta ad account. WizerLink used AI Marketer, audience targeting, and creative analytics tools to find new audiences and opti...mize ad performance. They launched four seasonal campaigns in one month. In three months, they achieved 12.44x sales, 9.25x revenue, and reduced customer acquisition cost by 37%. The client sold out their entire inventory.
Brandwatch and Cision help The Blakeney Group solve complex communications challenges for clients in many industries. The agency uses these tools to get deep insights, debunk assumptions, and spot ne...w opportunities. Brandwatch and Cision are now part of the Insights team's daily work, from discovery to ongoing monitoring. The team delivers better and faster insights for clients. Internal training helped staff use data in reports and account management. Social Panels let them understand what decision makers say about key issues.
Sociality.io helped Engage Istanbul save time on social media reporting. The Social Media Manager used to spend a whole day on reports. Now, with Sociality.io, it takes just 15 minutes. The platform'...s easy interface and reporting tools make work faster and simpler. Engage Istanbul also benefits from competitor analysis and quick access to past conversations. The team finds everything clear and easy to use.
Facelift Data Studio helps The Marketing Arm use social intelligence to win pitches and keep clients. The agency uses the platform to benchmark competitors and define clear KPIs for clients. Facelift... Data Studio saves the team many hours by pulling data from multiple networks in one place. The tool supports TMA in building data-driven strategies and securing budgets for paid campaigns. TMA says Facelift Data Studio is key for both retainer work and new business pitches.
Boosterberg helped Kremsa Digital automate post boosting on Meta, cutting manual effort and human costs by 87%. In a three-year campaign for an automotive importer, Kremsa achieved over 25 million im...pressions and created nearly 2,000 ads automatically. For a six-month campaign in the tricycles and motorcycles segment, they reached up to 3 million impressions with 115 ads, reducing manual work by 85%. Kremsa now saves 30–40 hours each month, focusing more on strategy and performance. Boosterberg delivers efficient, scalable results for marketing agencies.
Brand24 helped HypeAuditor improve PR monitoring and media outreach. Nick Baklanov used Brand24 to track global media mentions and measure PR impact. The platform made it easy to compare HypeAuditor ...with competitors and build targeted media lists. In 30 days, Brand24 showed $820,000 in advertising value for HypeAuditor. The tool helped HypeAuditor find new PR opportunities and grow their media network.
Loomly helped Be My Social, a digital marketing agency, manage all social media accounts in one place. The team chose Loomly for its cost-effectiveness and easy account scaling. Loomly’s analytics fe...ature made client reporting simple and clear. The platform saved about 2.5 hours per day per employee compared to manual work. Built-in communication tools reduced time spent emailing clients by at least an hour daily.
EmbedSocial helped Click Sluice collect and show customer reviews on client websites. Before, the team did this work by hand, which took a lot of time and made it hard to grow. With EmbedSocial, they... made the process easy and flexible for each landing page. Now, Click Sluice sees a steady 10–20% boost in website conversion rates for their clients. The tool lets them control which reviews show up and helps turn more visitors into leads.
Fastory helped Brainsonic's social media team with a mobile-first marketing ebook. The ebook inspired Brainsonic to build a mobile-first approach. This approach is now part of Brainsonic's core strat...egy. The team found the described strategy valuable for their work. The content highlights the importance of mobile-first campaigns for engagement and conversion.
A social media manager coordinating four local businesses
- Marketing And Advertising
A social media manager handled online work for four local businesses. They struggled with time-consuming scheduling and approval using Trello and emails. After switching to feedalpha, they could sche...dule, review, and approve posts in one place. The built-in comments and content import features saved hours each week. The manager improved work quality and could now think about taking on more clients.
Linda Reed-Enever, a marketing strategist at the Enever Group, uses MeetEdgar to save time on social media automation. MeetEdgar helps organize and distribute content strategically, ensuring consiste...nt social media presence. The tool's features, like category-driven systems and analytics, allow for efficient content management. It saves hours of manual work, enabling focus on impactful content creation. MeetEdgar is praised for its ability to maintain consistency and maximize reach across platforms.
Digimind helps 65dB Kuala Lumpur use real-time social media listening. They analyze trending topics and find unique signals. The team unlocks hidden stories in target markets. This gives them actiona...ble insights for their clients. The solution supports brand reputation and competitive intelligence. It helps them respond to changing market needs.
BuzzSumo helps Connective3 deliver better international PR results. Connective3 uses BuzzSumo's Trending Tool and Monitoring & Alerts to track client backlinks and spot trending topics. This lets the...m react quickly to news and connect with journalists. They can update clients faster and scale international campaigns. Their work with BuzzSumo led to client coverage in major outlets like CNBC and The Telegraph.
Determ helps Hopscotch Europe, a PR agency, share information with clients using alerts and daily digests. Their clients wanted better media monitoring and market insights. Determ's flexible pricing ...fit their project needs. The agency uses Determ to track online mentions for clients, like a new property in Doha. This lets them give better advice, improve content strategy, and spot issues early. The agency values ongoing setup and optimization for best results.
Meltwater social listening and analytics helps Big Valley Marketing deliver fast, data-driven insights for B2B tech clients. The agency uses Meltwater to break down complex data, create custom dashbo...ards, and share real-time information across teams. Meltwater’s AI, Mira, speeds up research tasks from 30 minutes to just five. The platform’s flexibility and AWS-powered performance support Big Valley’s need for reliable, scalable analytics. Big Valley uses Meltwater to guide clients with actionable, data-backed strategies.
CoSchedule helped Amp My Brand manage their marketing tasks. They used CoSchedule's Content Calendar and Social Calendar. This made it easier to plan and schedule content. The tools helped Amp My Bra...nd organize their marketing work. The case shows how CoSchedule supports marketing agencies.
Brandwatch and Cision help The Blakeney Group solve complex communications challenges for clients in many industries. The agency uses these tools to get deep insights, debunk assumptions, and spot ne...w opportunities. Brandwatch and Cision are now part of the Insights team's daily work, from discovery to ongoing monitoring. The team delivers better and faster insights for clients. Internal training helped staff use data in reports and account management. Social Panels let them understand what decision makers say about key issues.
Audio Marketing Concepts
- Marketing And Advertising
Audio Marketing Concepts used SpotlerCRM to improve sales for remote teams. Their tailored approach changed their business. The case study shows how they achieved success.
Marketing And Advertising examples of Driving Business Value with Marketing Automation
Anonymous Affiliate Marketing Company
- Marketing And Advertising
Pushnami Ad Network helped an affiliate marketing company lower their cost-per-acquisition by 30%. The company wanted high-quality traffic at a low cost for their affiliate websites. They worked with... Pushnami's creative team to test and optimize campaigns. After two weeks, they saw an average CPC of $0.20 and better performance than other ad networks. The company praised Pushnami for consistent lead generation and easy campaign optimization.
Hey Oliver helped Multitopia, a web development and marketing agency, solve problems with low lead generation and poor targeting for both B2B and B2C clients. The platform enabled Multitopia to bridg...e sales and marketing, segment users, and send dynamic, personalized emails. Multitopia saw more contacts from their website, less lead leakage, better email marketing, and higher sales. They also increased click-through rates and improved traffic conversion. Multitopia plans to use more advanced segmentation and Facebook integration in the future.
Pipefy helped Adventures automate and integrate their business processes. Adventures needed to standardize workflows as they grew fast and managed more customers. Before Pipefy, teams used email, Sla...ck, and verbal requests, which caused delays and lost information. Pipefy let them centralize requests, automate HR, IT, and finance tasks, and connect processes across departments. Teams saved time, improved control, and made fewer mistakes. The platform's flexibility and ease of use were key for their creative teams.
Zapier Tables and ChatGPT helped Results Grow boost revenue by over $134,000 in one year. The agency used an AI-powered chatbot to answer leads instantly on their client’s website. The chatbot booked... 30% of all consultations in the first year. Response times dropped from days to seconds. This led to more closed deals and fewer missed sales opportunities.
Internet Strategy Labs
- Marketing And Advertising
ActiveCampaign helped Internet Strategy Labs automate marketing and sales. The agency faced problems with siloed teams and fragmented tech stacks. They used ActiveCampaign to connect tools and automa...te lead management. This led to a 40% increase in lead conversion rate. Lead qualification time dropped by 35%. Year-over-year revenue grew by 25%. ISL now delivers better results for clients and grows faster.
Force24 helped Tempting Ventures fix their disconnected tech stack. They integrated Force24 with Vincere CRM for better marketing and sales teamwork. Campaign setup time dropped from days to just hou...rs. After one year, they saw a 17x ROI. Open rates improved by 50% or more, and click-throughs increased by 70% or more. Tempting Ventures now runs more targeted and efficient campaigns across all nine businesses in their group.
Postalytics helped Nonprofit Tech Shop automate direct mail for The Connecticut Project. TCP needed to reach audiences not accessible by digital ads. Postalytics integrated with HubSpot and enabled f...ast, targeted mail campaigns. This reduced campaign lead times from weeks to days. TCP could now reach key communities quickly and efficiently.
Ringside.ai wanted to save developer time and focus on building their core analytics product. They needed a data pipeline solution that was cost-effective and flexible. Their first vendor was too exp...ensive for Microsoft Ads data, so they switched to Dataddo for its unit-based pricing. Dataddo also built custom connectors quickly and helped Ringside manage data from many client accounts. As a result, Ringside saved 2-3 full-time developer equivalents and built their product faster.
Thnks helped AdRoll scale gratitude across their business. AdRoll wanted to empower their sales team to use gratitude to drive results. Thnks let sales reps and account managers send personalized ges...tures to prospects and clients. The platform made it easy to manage budgets and track business impact. AdRoll saw an 8.1X ROI on new business sales and a 13.9X ROI on upsell opportunities.
Ortto helped Sked Social improve their email marketing. They switched from ActiveCampaign to Ortto to get better analytics and easier campaign management. With Ortto, Sked Social saw a 127% increase ...in email open rates and saved 3-4 hours per EDM campaign. Features like A/B testing and real-time feedback made it easy to adjust newsletters. Automating sales tasks with Ortto also saved the team time and improved customer insights.
Webmecanik Automation helped 410 Gone, a digital agency, move away from self-hosted Mautic. The team faced technical issues and lacked time for platform management. With Webmecanik Automation, they g...ained reliable support, stable hosting, and advanced features. The agency now enjoys more marketing autonomy and smoother campaign launches. Lead generation improved with automated AI campaigns and better segmentation. The team focuses on strategy instead of technical problems.
Mass Analytics helped Publicis Groupe analyze advertising spend across many channels. Publicis Groupe needed to understand the impact of each media channel to optimize budgets and improve performance.... The market demanded faster results and strategic recommendations. Mass Analytics provided a solution to increase the efficiency of the analytics team and meet these needs.
Core Digital Media (CDM)
- Marketing And Advertising
Innervate helped Core Digital Media improve digital advertising for brands like LowerMyBills and Policy Pilot. CDM wanted to expand creative ideas, speed up production, and boost creative optimizatio...n. They chose Innervate for its ability to deliver on all three goals. With Innervate, CDM ran 25 experiments and saw a 44% average in-flight lift. The onboarding process was smooth and helped CDM teams adapt quickly.
Crunchbase API helped Greater Zurich Area cut research time by up to 50%. The team used data enrichment to improve data quality and speed up workflows. Analysts now find and evaluate companies faster... for European expansion. Hundreds of new opportunities surfaced. CRM integration with Crunchbase data replaced manual research. The agency now focuses on high-potential prospects and acts sooner.
Forrester helped Anteriad shift its marketing focus from new-logo acquisition to cross-sell and upsell. The Forrester team improved communication and partnership between marketing and sales. They hel...ped Anteriad interpret buying signals and identify buying groups. Forrester added rigor to Anteriad's measurement process. Anteriad can now measure marketing success by deal velocity, deal size, and other indicators more effectively.
1PD Ops helped Fateh boost their lead to opportunity ratio by 20%. Fateh unified first-party data from their website, CRM, and CSV files for better tracking and campaign optimization. They used serve...r-side tracking and Conversions API to improve event match quality. Fateh sent both online and offline conversions to Meta for better ad targeting. This led to more qualified leads and improved campaign performance.
Conjura helped Infinity Nation improve Furniturebox's Google Ads strategy. The challenge was relying on Google's recommendations, which gave poor insights and results. Conjura's product profitability... analysis let Infinity Nation create small, targeted ad groups and use supplemental feeds for better campaign control. This new approach led to a 19.5% increase in ROAS and made one ad group a top four performer by contribution profit. Focusing ad spend with Conjura also increased revenue.
Everlytic helped Machine create a dark mode Earth Hour newsletter for Sanlam Group. The campaign aimed to boost sustainability awareness among employees. The email achieved a 32.74% open rate and a 9....01% click-through rate. Judges praised the creative use of dark mode for both design and energy savings. The campaign reinforced Sanlam's leadership in sustainable corporate practices.
FlashRev helped Cold Email Hackers fix high email bounce rates and low deliverability. The agency used FlashRev's Parallel Dialer and intent data to target leads better. They cut their email bounce r...ate by 20% and raised deliverability by 30%. Lead targeting accuracy improved by 25%. Conversion rates jumped 40% and activities increased 60%. The platform made it easier to ramp up sales reps and saved costs.
Digimind helps 65dB Kuala Lumpur use real-time social media listening. They analyze trending topics and find unique signals. The team unlocks hidden stories in target markets. This gives them actiona...ble insights for their clients. The solution supports brand reputation and competitive intelligence. It helps them respond to changing market needs.
Fanbase Digital Agency
- Marketing And Advertising
ReportGarden helped Fanbase Digital Agency improve client satisfaction and ROI tracking. Fanbase needed custom reports to show the value of their digital marketing strategies. ReportGarden provided c...ustomizable reporting tools that matched each client's goals. This made it easy for Fanbase to give clear, detailed reports to clients. As a result, clients trusted Fanbase more and stayed longer. The agency also saved time on reporting and focused more on strategy.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
AffinityX
- Marketing And Advertising
Winmo helped AffinityX break into the agency sector during a tough economic time. AffinityX used Winmo's data to target agencies and improve prospecting. The tool provided accurate data and efficient... ways to identify clients. AffinityX quickly started marketing outreach and business development with refined target lists. The company saw a 50% cost reduction for clients using its services.
Ignitium is an account-based marketing agency. They had trouble managing their clients' ad budgets and wanted better results from one-to-one ABM ad campaigns. They used Demandbase's Self-Serve Target...ing Solution to run focused ads for key accounts. This gave them more control over spending and targeting. As a result, 92% of opportunities clicked on ads, 75% had web activity, and there was a 200-300% lift in key metrics. Their campaigns influenced $4 million in closed pipeline.
SalesIntel helped B2B Only fix unreliable data issues. Before, agents wasted time on bad leads and clients were unhappy. With SalesIntel, B2B Only got clean, accurate data. Agents became 32% more pro...ductive. The company won 37% more deals. Clients are now happier and trust is up.
Diffbot Knowledge Graph helped ProQuo AI find data on over 200 million organizations. ProQuo AI used this data to build predictive models for lead qualification. The API was easy to set up and saved ...the team a lot of time. ProQuo AI no longer needed to crawl or clean data from many websites. The team could focus on predictive modeling for better sales leads. Stephanie, a data scientist, said Diffbot's coverage of companies was unmatched.
MixRank helps AppLovin's business development teams find and target app developers. The platform gives strong mobile intelligence and insights into developer partnerships. AppLovin uses MixRank to fo...cus their efforts and succeed in demand generation. Mark Rosner, Chief Publishing Officer at AppLovin, praises MixRank for its valuable data. The tool supports B2B marketing and outbound sales prospecting.
Lusha Extension helped xGrowth, an account-based marketing agency, boost their connect rates from 0% to 50%. Before Lusha, Shahin Hoda and his team could not reach decision-makers or find mobile numb...ers. With Lusha, they now reach 40-50% of their target decision-makers. The tool lets them direct dial prospects, pitch customized campaigns, and close more sales. Lusha's simple integration with LinkedIn and flexible pricing made it the clear choice for xGrowth.
Autobound API helped Informa TechTarget launch IntentMail AI, a tool for hyper-personalized email outreach. The company wanted to help B2B sellers engage high-intent prospects faster. Building an in-...house AI writer would have taken 8-12 months and cost $400,000. Using Autobound, they cut development time by 8x and saved $400,000. User retention increased by 30% after launching IntentMail AI. Users now write emails 60-120x faster than before.
Goava helped Eniro improve their sales process. Eniro used Goava integrated with Salesforce to find and prioritize the best prospects. This led to a 50% increase in hit rate and a 33% boost in online... sales efficiency. The sales team became more motivated and worked better together. Eniro now has a clearer view of their target group and uses data to drive growth.
Implisense CRI helped POSpulse track key account changes in the FMCG sector. POSpulse automated data collection and analysis in HubSpot CRM. This led to a 40% faster analysis of relevant signals and ...a 30% reduction in manual work. POSpulse now gives faster and more precise advice to its clients. The team spends less time on manual research and more on helping customers.
Measuring SEO Success in Marketing And Advertising Deployments
Discover The Palm Beaches
- Marketing And Advertising
TapClicks helped Discover The Palm Beaches unify their marketing data into one dashboard. Before TapClicks, they used separate vendors and lacked a single view of their metrics. With TapClicks, they ...tracked views, spend, impressions, and user engagement in one place. Their digital ad spend is in the seven figures. After one year, they achieved a record 9.2 million visitors in 2022. TapClicks played a key role in optimizing digital spend and driving this growth.
DataForSEO APIs helped theWebShed build an all-in-one SEO software for agencies and freelancers. theWebShed faced high data costs when launching new features. They used DataForSEO APIs to access a wi...de range of SEO data. This let them innovate and add features without high expenses. theWebShed praised DataForSEO for support and constant updates.
AuthorityLabs helps 1SEO track client SEO performance and growth. 1SEO uses AuthorityLabs to set baselines, monitor rankings, and analyze trends for their clients. The tool supports daily, weekly, an...d custom reporting, helping 1SEO deliver transparency and results. 1SEO achieved 83% growth in three years and generated over 5 million leads for clients. AuthorityLabs enables 1SEO to scale while maintaining strong client relationships and consistent results.
WebCEO helped SEO CREATIVE, an Israeli digital agency, manage all their SEO tasks in one platform. The agency used WebCEO for keyword research, technical audits, and SEO analysis. After using WebCEO,... a major retail client saw a 140% increase in organic traffic year over year, with organic SEO traffic making up 49.33% of website sales. The platform improved team efficiency, reporting, and transparency, saving time and money for the agency.
BrightEdge helped Travel Nevada boost their SEO. They used BrightEdge ContentIQ to fix technical issues and improve site content. They updated internal links, meta descriptions, and image alt text. T...hey used Page Reporting and Keyword Reporting to track progress. Travel Nevada saw a 126% increase in page one keywords and a 135% increase in position one keywords. Their total keyword visibility grew by 24%.
Conductor Website Monitoring helped Seer Interactive move from weekly checks to real-time website monitoring. Seer Interactive, a digital marketing agency, faced issues with delayed detection of webs...ite problems for their clients. With Conductor Website Monitoring, they now get instant alerts about critical changes like noindex tags and title removals. This proactive approach prevented 100% of traffic loss from SERPs in one case. The tool also helped Seer earn more trust from clients by quickly addressing issues that could impact up to 24% of monthly traffic.
seoClarity Custom Reporting helped PM Digital, a digital marketing agency, boost productivity by 400%. PM Digital struggled with slow, manual reporting and wasted manpower. They needed automated, cus...tomizable reports for their many clients. seoClarity delivered automated, insightful analysis and reporting. This let PM Digital save time, reduce training, and focus on client insights.
Guidepost Marketing wanted to grow their business but did not know how to start with marketing. They used DigitalMarketer Lab resources to learn and build marketing campaigns. They grew their email l...ist to nearly 1,000 in six months. They reached $500,000 in revenue in three years. The owner says the tools helped create new offers, automate campaigns, and build a stronger brand.
SEO Stüdyosu wanted to increase their organic visitors. Semalt helped them grow their traffic by 10 times in 7 months. They achieved this without any on-site optimization.
Marketing And Advertising examples of Driving Business Value with CRM
Seafoam Media
- Marketing And Advertising
Front helped Seafoam Media fix communication problems in their agency. The team used Front to cut down on email chaos and work together in real time. Shared inboxes made it easy to keep everyone in t...he loop and respond to clients faster. Now, Seafoam Media replies to all messages within 24 hours. Integrations with project management tools let them track tasks and keep client conversations organized.
Salesmate helped Todd Brown Marketing launch a million-dollar coaching program. The company needed an affordable, easy-to-use CRM that integrated with tools like Zapier. Salesmate replaced Zoho and P...ipedrive, offering a simple interface and strong integrations. The team uses built-in calling, bulk messages, email templates, and pipelines. With Salesmate, Todd Brown Marketing reached a million-dollar revenue benchmark.
Pipedrive helped Spark Interact, a digital marketing agency, increase revenue by 12% year-on-year. Before Pipedrive, their sales process was ad-hoc and lacked structure. Pipedrive provided an easy-to...-use CRM, integrated email marketing, and automation tools. The team quickly migrated and adopted the platform with minimal training. Real-time dashboards and AI-powered insights improved sales efficiency and reporting. Spark Interact achieved measurable growth without expanding its sales team.
CRM PipeRun helped 3MIND fix their sales process. They had trouble with mixed sales funnels and poor data in their old CRM. PipeRun set up custom funnels and better reports. 3MIND cut their sales cyc...le from 41 days to 11 days. Lead qualification dropped from 17 days to 24 hours. Automated proposals and fast support made a big difference.
GREYHOUND helped Händlerbund manage invoice approvals and document workflows. Händlerbund used GREYHOUND as a central document management system. They process over 800 documents monthly across three ...locations. GREYHOUND made approvals faster, cutting process times from days to hours. The system reduced errors and improved transparency. Staff can now access documents from anywhere, making teamwork easier.
ONLYOFFICE Docs helps Lehnert & Wieners create error-free advertising texts. The team edits documents in the browser, letting many people work together at once. ONLYOFFICE integrates with their proje...ct management and Nextcloud systems. Templates make it easy to manage jobs and track changes. Real-time editing helps keep corrections consistent. The company saves time by opening documents with one click instead of searching files.
A Mumbai-based beauty and hair care marketing company
- Marketing And Advertising
PRxCloud helped a Mumbai-based beauty and hair care marketing company. The company could not track sales and training staff or see real market potential. PRxCloud set up a custom workflow to track st...aff and automate daily reporting, expenses, and order processing. Managers could see real-time sales and activity status. The Bonus Rule Engine boosted employee performance. The company expanded and covered more areas with PRxCloud.
SmartTouch® Interactive
- Marketing And Advertising
SmartTouch® Interactive uses its marketing automation and CRM tools to help build to rent communities attract renters. The company started BTR marketing in 2014, working in markets like Phoenix and A...tlanta. Their 'All Lines In' strategy combines SEO, SEM, social media retargeting, and email to boost property demand. They focus on branding and storytelling to set BTR communities apart from traditional rentals. This approach helps BTR builders and developers control their brand and reach more renters.
HS Brands International
- Marketing And Advertising
Apptivo CRM helped HS Brands International improve communication and collaboration across marketing, sales, and support teams. The company faced challenges with disconnected data and poor sharing bet...ween departments. Apptivo provided integrated CRM apps for contacts, leads, opportunities, and financials. The solution enabled real-time tracking of sales opportunities and better management of customer data. HS Brands now organizes client information, schedules appointments, and generates detailed reports using Apptivo CRM.
Marketing And Advertising examples of Driving Business Value with Video Platform
Virgin Red
- Marketing And Advertising
Virgin Red wanted to use games to boost customer loyalty and engagement. Their old game-making tools were slow and hard to use. They chose Playable for its easy and flexible platform. Virgin Red now ...offers a new game every weekday, helping keep members active. In a campaign with Virgin Voyages, they got 131,000 competition entries, 3,500 new members, and five million views with no marketing spend. This campaign had the lowest cost-per-acquisition in company history.
Frame.io helps Sandwich, a creative agency, manage video production from camera capture to post-production. Sandwich uses Frame.io's Camera to Cloud feature to review footage instantly and give real-...time feedback, even across multiple sets. This workflow keeps their team organized and speeds up editing, removing the need for overnight file prep. Sandwich handles up to 20 projects at once and has produced 700 videos for 300 clients. Frame.io lets them work faster, stay creative, and meet tight deadlines.
Emotion Note is a small digital marketing agency. They had problems with slow video load times and distractions on their old video hosting platform. Customers were leaving their website to watch vide...os on YouTube. After switching to Swarmify's SmartVideo, their videos loaded faster and looked more professional. This led to better customer retention and increased sales. Emotion Note also saved costs and now hosts unbranded, distraction-free videos.
Socialive helped beedance, a global creative agency, future-proof their video production. beedance needed a flexible cloud video platform for both remote and in-person teams. Socialive’s cloud mixing... and Virtual Green Room features let them run smooth, high-quality broadcasts. At the 2022 Experiential Marketing Summit, they reached 86,000+ unique viewers in 60 countries, with over 800,000 total views and an average view time of 8 minutes 35 seconds. Socialive made complex video production easy and efficient for beedance.
The Workroom (for Les Mills International)
- Marketing And Advertising
Wipster helped The Workroom, the video content agency for Les Mills International, manage a large volume of fitness video content. Before Wipster, the team struggled with slow, inefficient approval p...rocesses using USB sticks and emails. Wipster's easy-to-use interface and reliable workflow tools streamlined video review, approvals, and collaboration. The team now handles dozens of long videos quickly, with no missed deadlines or technical issues. Wipster improved content quality and made the creative process faster and simpler.
Mindstamp helped Tyson Zahner boost lead generation with interactive video. Tyson faced low engagement and poor conversion using traditional video. Mindstamp's interactive features like branching and... questions made videos more engaging and personal. Tyson saw higher engagement and better lead quality. He found the software easy to use and praised the customer support. Mindstamp's solution helped Tyson get more conversions from his video marketing.
Symphony Talent used Rapt Media’s interactive video platform to improve NYPD’s recruitment video. The original video was long and had low views. Symphony Talent broke it into short, interactive segme...nts with a menu. Users can now explore the NYPD precinct tour at their own pace. This made the experience more engaging and user-friendly.
Vidyard helped Terminus boost sales response rates with personalized video messages. Terminus used Vidyard to make sales outreach more personal and engaging. The sales team faced challenges with mark...et confusion and reaching multiple contacts. Using Vidyard, they saw an 8x increase in click-through rates and a 4x increase in reply rates. Video became a key tool for their account-based marketing strategy.
Litmus hosted a four-day virtual event with 36 sessions and over 6,000 registrants. They used Wistia to manage the event, mixing 20 pre-recorded presentations with 10 live feeds. Pre-recording helped... them avoid technical issues and made presentations more polished. The team was able to publish recap content quickly, sometimes within an hour after sessions. Wistia also improved streaming quality and let the team engage more with attendees during the event.
ApostropheCMS helped Alt Studios, a South African development agency, deliver large projects like the official tourism website for South Africa with 21,000 pages in 10 languages. The agency needed a ...CMS that balanced front-end and back-end needs and supported frequent content updates. ApostropheCMS enabled rapid development, reusable component libraries, and easy content management. Alt Studios reduced development time by 50% and came in 45% under budget for Toyota Racing's website. Clients benefit from faster delivery, cost savings, and high-quality digital solutions.
Windward helped RepLink move from desktop to web-based reporting. RepLink needed a reporting tool that worked with Microsoft Word and was easy for non-programmers. Windward's AutoTag let staff quickl...y create and reuse complex templates. RepLink saved time and money by letting non-IT staff design reports. Customer service from Windward was called "outstanding."
a UAE marketing agency
- Marketing And Advertising
*instinctools modernized a UAE marketing agency's WordPress website. The old site was slow, insecure, and hard to update. The team upgraded WordPress, improved security, and added new plugins like Ni...troPack. Web page creation time was cut in half. Google PageSpeed Insights score jumped from 32 to 92. Core Web Vitals for desktop improved: LCP dropped from 4.5 to 2 seconds, INP from 600 to 200 ms, and CLS from 0.3 to 0.1.
Fastly helps Outbrain deliver content and ads quickly and securely worldwide. Outbrain uses Fastly Delivery, Next-Gen WAF, and Managed Security Service to block attacks and keep their network safe. F...astly’s tools let Outbrain stop bad traffic at the edge and keep their service running fast. Outbrain’s security team saves time and can focus on business growth. Fastly’s dashboards help show the value of security to company leaders.
Fastly helps Outbrain deliver content and ads quickly and securely worldwide. Outbrain uses Fastly Delivery, Next-Gen WAF, and Managed Security Service to block attacks and keep their network safe. F...astly’s tools let Outbrain stop bad traffic at the edge and keep their service running fast. Outbrain’s security team saves time and can focus on business growth. Fastly’s dashboards help show the value of security to company leaders.
Fission Web System helped Small Is Big Network build a five-page website. The customer wanted an affordable, simple site for network marketing. Fission delivered a site that matched expectations and ...was easy to use. The design process was thorough and focused on the customer's needs. The customer trusts Fission and recommends their web products for small businesses.
Paragon Customer Communications
- Marketing And Advertising
Harmonie Communication Suite from Sefas helped Paragon Customer Communications manage complex, high-volume print data after acquiring GE Money. Paragon used the platform to integrate 50 storecard bra...nds into its Factory Management System. The solution enabled multi-channel delivery, including print, email, SMS, and web, and allowed for personalized, targeted marketing messages. Paragon improved data security and reduced costs by eliminating irrelevant printed content. The platform helped Paragon attract new business and deliver a better customer experience.
MemberSpace helped the Socialite Agency scale its business for home industry entrepreneurs. Before using MemberSpace, the agency struggled to manage a growing client load and needed a way to scale. B...y launching Socialite Vault, a membership platform with digital marketing resources, they streamlined operations and expanded reach. Strategic partnerships and a podcast drove growth. The agency reduced churn by requiring discovery calls and minimum commitments, leading to long-term client retention.
KNIME helped netzeffekt automate cross-channel data harmonization for marketing analytics. The BI team used KNIME to build flexible datasets and dashboards without IT support. KNIME's low-code platfo...rm made it easy to merge and standardize data from multiple sources. The team now delivers refined campaigns faster and updates dashboards automatically. This solution reduced errors and gave the team more time for analysis, improving campaign performance and data trust.
Pressboard (an impact.com company)
- Marketing And Advertising
Cube’s universal semantic layer helped Pressboard solve data management challenges. The team faced slow reporting and developer backlogs due to custom SQL and lack of unified data. Cube enabled seaml...ess integration, improved data governance, and faster reporting. Developer productivity increased, and clients gained more customization and better analytics. The platform now supports ad-hoc analysis and data exports, making it more valuable for users.
DashThis helped Jelly Marketing automate their digital marketing reporting. Before DashThis, Jelly Marketing spent many hours each month making manual reports in Excel. The team needed a tool that wo...rked for PPC, SEO, social media, and PR, and was easy to use. With DashThis, they now create reports quickly and share them easily with clients. The digital ads team saves over 20 hours per month, letting them focus more on client work and campaign optimization.
Logicbroker helped WHP Global improve order processing and fulfillment for its eCommerce brands. WHP Global used Logicbroker’s onboarding and automated vendor reports to save time and boost efficienc...y. The platform enabled fast onboarding, detailed reports in under 5 minutes, and managed over 60,000 orders yearly. WHP Global expanded into new marketplaces and increased product offerings without adding more team resources. The team praised Logicbroker for automation, visibility, and real-time partner communication.
Jedox helped Project Worldwide speed up financial reporting across 27 entities in 43 offices. The team replaced a slow, manual process with real-time data access and self-service reporting. User adop...tion improved and teams could access data instantly. The monthly cost elimination process dropped from almost a full day to just 30 minutes. Reports that once took days are now created and shared much faster.
SendThisFile helped FASTSIGNS manage over 2.3 terabytes of data and 14,000 file transfers each month. FASTSIGNS needed a strong file management system for their 530 locations in 8 countries. They use...d SendThisFile's Dedicated Enterprise plan and API to track and manage file transfers. The solution let them handle more files without hiring extra staff. Productivity improved at both headquarters and local centers.
Charles Tombras Advertising
- Marketing And Advertising
Stonefield Query for ACT! helped Charles Tombras Advertising create detailed reports from their ACT! database. Before, they spent hours making reports by hand and often made mistakes. With Stonefield... Query, they can now make reports in minutes. The tool gives them access to all their data and reduces errors. Valerie Fields, director at the agency, says the product saves time and delivers exactly what they need.
Brown Parker & DeMarinis (BPD)
- Marketing And Advertising
Sisense Fusion Analytics helped Brown Parker & DeMarinis (BPD) move from long, hard-to-read reports to easy dashboards. BPD used Sisense to combine data from Facebook, Google, and other channels. Cli...ents could see campaign results in real time and make quick changes. The new dashboards made it simple to track clicks, views, and conversions. BPD improved ROI tracking and gave clients better ways to use their budgets. Sisense made BPD a stronger, data-driven agency for healthcare marketing.
Trident Growth, a marketing agency, needed better video data to optimize their ad campaigns. They switched from Wistia to Vidalytics for advanced video analytics. Vidalytics provided micro conversion...s, tagging, and segmentation, allowing Trident to optimize video sales letters and increase conversions. As a result, Trident's clients saw significant revenue growth, and the agency gained more clients by showcasing their data-driven approach.
Infogram helped GTB improve social media analytics reporting for Ford of Europe. GTB needed better data visualization tools than what Office Suite offered. They chose Infogram for its easy-to-use edi...tor and branded templates. GTB created interactive infographics to share campaign results with senior leaders. The new visuals made it easier for teams to understand and act on social media data.
Lucidchart and Okta helped Acxiom manage cloud app access for over 2,500 employees. Acxiom needed a way to let staff pick their own tools while keeping admin control. Integrating Lucidchart with Okta... made license provisioning fast and secure. Employees now use single sign-on for easy access. Teams worldwide collaborate instantly on Lucidchart documents. Admins track usage and grant licenses from one portal.
ONLYOFFICE Docs helps Lehnert & Wieners create error-free advertising texts. The team edits documents in the browser, letting many people work together at once. ONLYOFFICE integrates with their proje...ct management and Nextcloud systems. Templates make it easy to manage jobs and track changes. Real-time editing helps keep corrections consistent. The company saves time by opening documents with one click instead of searching files.
WSI wanted to help Retirement Concepts get more people to ask about their services and tours. They used Feng-GUI to test different website designs. The goal was to make the website look fresh and hel...p more visitors become clients. WSI ran heatmaps on several designs to see which worked best. Feng-GUI helped them pick the design that increased conversions.
Localize for Web helped JOOR translate its B2B digital wholesale platform into 9 languages. The team managed over 125,000 daily translations, supporting global expansion. Localize's dashboard enabled... seamless content management and fast integration with language service providers. JOOR streamlined translation workflows and improved user experience for brands and retailers. The solution made adding new languages quick and easy.
Anima helped Mediavine's UX design manager, Kat Donegan, turn static mockups into live, interactive prototypes. She used Anima for Figma and Sketch to present ideas to stakeholders and speed up user ...testing. The tool made it easy to export HTML code, saving engineers time and helping ship products quickly. Mediavine grew from 20 to over 100 employees in two years, with faster onboarding and product launches thanks to Anima's prototyping features.
Archbee helped Eventsheet create a branded documentation portal without custom coding. Eventsheet needed a docs site that matched their brand but could not build one from scratch. Archbee offered eas...y customization and a turn-key solution. This let Eventsheet focus on building their tools faster. The result is a better brand experience for their users.
How Digital Analytics is Delivering ROI for Marketing And Advertising Leaders
Arm Candy
- Marketing And Advertising
Digital Remedy helped Arm Candy use automated reporting and cross-channel insights to improve campaign performance for Industrious. The solution included halo effect and incremental channel lift anal...yses to show how CTV impacted search and social results. Arm Candy exceeded its CPA goal by 37%. The partnership now supports more of Arm Candy’s clients.
Social Connection Marketing
- Marketing And Advertising
BuildFire helped Social Connection Marketing, a digital marketing agency, add app development to its services. The agency owner wanted to offer more to local businesses but did not know how to build ...apps. After trying other no-code platforms, he chose BuildFire for its flexibility and white label program. Using BuildFire, he created over ten apps for clients in one year. The new service made his agency a one-stop shop and brought in more business from local counties.
Piwik PRO Analytics Suite helped Shopping24, an ecommerce advertising platform, improve website performance and data analysis. Shopping24 needed a GDPR-compliant analytics tool with strong consent ma...nagement and a good price. Piwik PRO offered easy setup, flexible support, and clear data protection features. The platform let Shopping24 track 80% of user interactions with custom events. Now, Shopping24 makes better decisions with high-quality analytics while meeting privacy rules.
Marin Social helped G/O Digital boost ROI for their retail client using Facebook Dynamic Ads. The goal was to surpass a 2.5x ROI and reach 7x, targeting sports and religion markets. During the 2015 h...oliday season, Marin Social enabled quick campaign setup and targeted ads based on user actions. The campaign achieved a 51x ROI between December 10th and Christmas Day. Post-holiday, the client maintained a 36x ROI with Facebook Dynamic Ads.
Supermetrics helped 15000 Cubits, a US digital marketing agency, save over 20 hours each month on marketing reporting. Before Supermetrics, account managers manually pulled data into PowerPoint from ...Google Ads and Facebook Ads. The agency needed a tool to integrate data from over 30 platforms into Google Data Studio for daily reporting. With Supermetrics, they improved transparency, trust, and client retention rates while automating their reporting process.
Siteimprove used its own platform to drive a major rebrand in 2024. The challenge was a lack of brand clarity, causing confusion about their value and risking lost market share. The team created a si...x-month roadmap, involving cross-functional stakeholders, to align messaging with customer needs. The new brand highlights their shift from point solutions to a full marketing platform, enterprise-grade capabilities, and industry leadership. The rebrand aimed to boost conversions and better connect with customers.
Alexander (Media Buyer working with Zeropark)
- Marketing And Advertising
Zeropark Media Planner helps media buyers improve PPC bidding in commerce media campaigns. Alexander used the tool to analyze audience and bid data for Amazon in the US. The Media Planner showed 223,...915 matched audiences with an average CPC of $0.1107. By using bid simulation, Alexander found that adjusting bids for specific sources could increase win ratios and avoid overspending. This let his team set smarter, source-level bids and optimize campaign spend.
Marketing And Advertising examples of Driving Business Value with Influencer Marketing
Big Valley Marketing
- Marketing And Advertising
Meltwater social listening and analytics helps Big Valley Marketing deliver fast, data-driven insights for B2B tech clients. The agency uses Meltwater to break down complex data, create custom dashbo...ards, and share real-time information across teams. Meltwater’s AI, Mira, speeds up research tasks from 30 minutes to just five. The platform’s flexibility and AWS-powered performance support Big Valley’s need for reliable, scalable analytics. Big Valley uses Meltwater to guide clients with actionable, data-backed strategies.
Shaze & Grey Worldwide
- Marketing And Advertising
GetEvangelized helped Shaze & Grey Worldwide launch a unique twitter KOL campaign. The team quickly onboarded celebrities and influencers. They ensured all participants engaged as requested. Shaze & ...Grey Worldwide praised the fast turnaround and enthusiasm. The campaign stood out for its impressive influencer list and execution.
Alkimiads used the Influencity platform to improve their influencer marketing campaigns. They wanted to make influencer searches faster, get better profile insights, and estimate campaign ROI. Before... Influencity, finding 4-5 good influencers took at least 45 minutes, and vetting each profile took 10-15 minutes. Influencity helped Alkimiads streamline searches, analyze influencer profiles, and forecast campaign results. This made their process faster and more data-driven.
MSL is a PR agency in India that runs influencer campaigns. They had trouble finding the right influencers and managing campaign costs with their old tool. They started using Qoruz to plan campaigns,... find influencers quickly, and get better cost data. Qoruz helped them save 108 hours on manual search and 122 hours on data enrichment. MSL now runs campaigns faster, negotiates better, and manages budgets more efficiently.
California-based SEO agency
- Marketing And Advertising
Vazoola helped a California-based SEO agency scale their link building to 1,800 links per month. The agency faced rising costs, operational inefficiencies, and quality issues with their previous vend...or. Vazoola provided custom pricing, API integrations, and flexible ordering systems. The agency saved $30,000 per month, a 23% cost reduction, with no drop in link quality. They onboarded 300+ campaigns and improved keyword rankings and traffic for their clients.
Kolsquare helped Article Onze run an influencer campaign for Turkish Airlines. The goal was to boost Turkish Airlines' brand in France and show off Istanbul as a top travel spot. Article Onze picked ...influencers for luxury trips, who shared their experiences on Instagram and TikTok. The campaign reached 2.1 million people and got over 94,000 engagements. Kolsquare made it easy to track content and manage the campaign in real time.
Later Influence helped Magnetic Creative improve its influencer marketing process. The agency needed a better way to manage campaigns, find creators, and track content. Later provided an easy-to-use ...platform with strong search filters and automation features. The Later team also gave expert support and custom workflows. Magnetic Creative now runs influencer campaigns more efficiently and with less manual work.
Measuring Revenue Management Success in Marketing And Advertising Deployments
WPP
- Marketing And Advertising
IBM Apptio Cloudability and IBM Turbonomic helped WPP gain visibility into cloud costs and reduce cloud sprawl. WPP used Cloudability to track spending across all cloud platforms and Turbonomic to au...tomate resource optimization. The company achieved a 30% reduction in yearly cloud spend and saved about USD 2 million in the first three months. Automation enabled up to 1,000 resizing actions every month. WPP built a culture of FinOps, improving collaboration between business, finance, and engineering teams.
Uberflip needed a better way to handle billing as their business grew. Their old system was manual and slow, taking up to 5 days each month for invoicing. Stax Bill automated their billing and accoun...ting, cutting invoicing time to just one day. This saved Uberflip over 40 hours each month. Stax Bill also gave them better reporting and helped them grow faster without billing problems.
Maxio helps Rockerbox make better marketing decisions with high-level reports and unified data. Before Maxio, Rockerbox spent hours on manual processes to get business insights. Now, they access reli...able revenue and KPI reports in minutes. Maxio integrates with Salesforce and gives teams deep and broad business views. Rockerbox’s CEO says Maxio helps with planning by showing historical data over months, quarters, and years.
Holded helps BCN Visuals, an advertising agency, manage their accounts and organize their team. The agency creates 3D advertising for big clients in places like Times Square. Holded gives them all th...e tools they need in one place. The founder says Holded is easy to use and powerful. This lets BCN Visuals spend more time on creative work for clients.
Customer.io used Planhat to drive sustainable growth in customer success. The team moved to a pooled customer success model to help more mid-market customers after onboarding. This change let custome...r success managers focus on broader opportunities. Shannon Nishi, Director of Customer Success, says it is never too early to plan for scaling. The new approach improved how the team supports customers and helps them reach business goals.
BillingPlatform helped DirecTV Ad Sales fix slow and complex billing. DirecTV Ad Sales needed to handle $2B in yearly ad revenue and many data sources. BillingPlatform replaced many old billing syste...ms with one cloud platform. The new system cut billing time from two weeks to under 20 minutes. DirecTV Ad Sales now saves $3-9M each year and can launch new ad campaigns in one day instead of months.
Infinity Marketing Group
- Marketing And Advertising
ChargeOver helped Infinity Marketing Group automate their billing process. The company reduced time spent on billing by 80%. Outstanding receivables dropped to nearly zero. Accounting work was cut in... half. ChargeOver’s integration with Authorize.Net and QuickBooks made billing and accounting easy. The team praised ChargeOver’s customer support and customization options.
Marketing And Advertising Success stories in Driving ROI and Results using Email Marketing solutions
Convince & Convert
- Marketing And Advertising
Emma helped Convince & Convert improve their email marketing. They use Emma to send their main newsletter, Definitive, to over 40,000 subscribers. Emma's segmentation tools let them target content to... different audiences. The support team at Emma helped them tailor campaigns and solve problems. Convince & Convert plans to use automation to educate new subscribers and grow their audience.
Ecom Capital used Woodpecker to sell their $7,000/month premium service. Their challenge was to validate their offer and create a steady stream of leads. Cold calling did not work, so they switched t...o cold email using Woodpecker. After 21 days, they closed their first deal. They started booking 2 qualified sales calls per day. Soon, they had more clients than they could handle.
Kickbox helped Bluetent, a digital agency for the vacation and hospitality industry, improve email address accuracy during account creation. Bluetent integrated Kickbox's email verification API and l...ist verification service to reduce invalid addresses and bounce rates. The solution led to a 2% bounce rate across their client base and increased list accuracy. Bluetent also saw improved email deliverability and revenue growth. The company found Kickbox easy to implement and cost-effective.
Inxmail New Xperience helped Heise RegioConcept create mailings faster and more efficiently. The team used new features like drag and drop, stylesets, and container functions to improve workflow. The... project included a new mailing template and updated infrastructure. Implementation took just four weeks. Heise RegioConcept now enjoys a modern design and more flexible, user-friendly email marketing.
LocaliQ helped GradComm scale its marketing services for community colleges. GradComm used LocaliQ's search ads, display ads, targeted email marketing, social ads, and video ads. The partnership let ...GradComm focus on client needs and grow without overextending its team. GradComm and LocaliQ managed 934 digital marketing campaigns together. These campaigns generated 652,000 leads for GradComm's clients.
Knak helped Conductor cut email creation time from days to minutes. The marketing team used Knak's drag-and-drop email builder to test ideas quickly. Before Knak, building or re-coding templates took... days or weeks. Now, Conductor can experiment with creative strategies faster. The team gained agility and flexibility in their email marketing.
Kayla Voigt used Kit to launch paid newsletters. She wanted a stable way to reach her audience and grow her business. Kit helped her build a paid newsletter funnel. She made $45,000 using this approa...ch. Kit made it easy for her to connect with her followers and earn money from her content.
Marketing And Advertising Clients Speak: The Impact of deploying Lead Generation solutions
Context Public Relations
- Marketing And Advertising
CANDDi helped Context Public Relations improve its marketing and lead generation. Context wanted better insights into its website visitors and marketing efforts. After using CANDDi, Context gained de...tailed data on who visited their site and what content worked. In the first year, CANDDi delivered over £100k in new business that Context would not have seen otherwise. The tool saved time by focusing on leads who showed real interest and helped Context prove the value of its PR and content services.
ProveSource helped LeadFuze boost new visitor conversion to trial by 14.2% in just one month. LeadFuze wanted to increase conversions on their website. They chose ProveSource for its social proof fea...tures and easy setup. Over 38,000 notifications were shown to unique visitors. The tool required almost no maintenance. LeadFuze saw measurable results with minimal effort.
TV advertising and measurement platform
- Marketing And Advertising
AudienceDesigner by Semcasting (ADS) and IdentityXchange (IDX) helped a TV advertising and measurement platform improve CTV ad measurement. The platform needed to connect and measure audiences across... CTV, display, and native ads. Semcasting's IDX built an identity graph linking many IDs to people and locations. The solution matched 92% of first-party audiences and scored 78% of identifiers as highly verified. This improved transparency and optimization for digital ad campaigns.
A Microsoft Dynamics 365 Partner
- Marketing And Advertising
LeadGenius helped a Microsoft Dynamics 365 Partner turn dormant MQLs into pipeline. The partner used $19,000 in Microsoft Co-op Funds for a LeadGenius Contact Activation campaign. In 30 days, they go...t 95 fully qualified leads and 11 opportunities worth $640,000 in pipeline. Every dollar spent was reimbursed through Microsoft’s co-op claims. LeadGenius verified contacts and delivered daily leads with CRM integration.
Direct Response Media Group (DRMG)
- Marketing And Advertising
Uniqode's dynamic QR Code solution helped Direct Response Media Group (DRMG) drive over 68,000 direct mail engagements and reach 28,000 unique users. DRMG needed a way to track and increase direct ma...il engagement beyond traditional call tracking. Uniqode provided dynamic QR Codes, allowing real-time updates and seamless attribution tracking. The solution enabled DRMG to collect first-party data and optimize future campaigns. This improved campaign flexibility and measurable results for DRMG's marketing clients.
Vidyard used Blitzen to better understand their customers. Vidyard is a video marketing platform that helps businesses create and use videos. They wanted to gain more insight into their users. Blitze...n helped them collect customer insights. This allowed Vidyard to improve their service and stand out from competitors.
Metrilo helped Viral Passion, a digital marketing agency in Greece, boost revenue from email marketing by 30%. The agency used Metrilo's automated email campaigns and analytics dashboard to monitor c...lient accounts in under 10 minutes. This allowed them to deliver highly personalized offers and quickly adjust strategies. Managing multiple client accounts became faster and more efficient, enabling Viral Passion to take on more clients and deliver better results.
SellerActive by Cart.com helped One Tree Brands, an e-commerce agency, solve problems with bundled listings, manual inventory updates, and order processing. The platform's bundling, bulk listing, and... ShipStation integration features made SKU management and fulfillment easier. Automated repricing and analytics improved Buy Box capture from 42% to 83% in three months. One Tree Brands saved time and gained better control over multichannel sales. The Walmart ID function also made catalog maintenance faster and more accurate.
Channable helped LLYC manage Havaianas' global ad campaigns. LLYC used Channable to handle complex product catalogs and dynamic creatives for Google and Meta. The Image Editor let LLYC quickly update... and brand images for different markets. Automation reduced manual work and improved campaign precision. LLYC achieved a 49% boost in ROAS for Havaianas using Channable.
Glew helps Sunflower Digital, a growth marketing agency, scale direct-to-consumer ecommerce brands. Sunflower Digital struggled with manual data updates and limited access to customer data using othe...r tools. Glew provided real-time dashboards, customer-level insights, and automated daily performance reports. The platform made it easy to track key metrics like customer lifetime value and purchase behavior. Sunflower Digital now uses Glew as a core part of its client offering, improving marketing decisions and business growth.
SamCart helped Candace Junée sell her courses and memberships online. She struggled with tech and needed an easy checkout tool. SamCart gave her high-converting checkout pages, one-click upsells, and... automated payments. Her checkout conversions rose to 6.3% and 7.8%, three times higher than average. She processed over $1 million and crowdfunded $34,000 using "Pay What You Want". Buy Now, Pay Later options boosted her high-ticket sales.
EmbedSocial helped Click Sluice collect and show customer reviews on client websites. Before, the team did this work by hand, which took a lot of time and made it hard to grow. With EmbedSocial, they... made the process easy and flexible for each landing page. Now, Click Sluice sees a steady 10–20% boost in website conversion rates for their clients. The tool lets them control which reviews show up and helps turn more visitors into leads.
Measuring Help Desk Success in Marketing And Advertising Deployments
Invanity
- Marketing And Advertising
Teamwork.com helped Invanity, a UK digital marketing agency, modernize project and resource management. The agency replaced a legacy tool with Teamwork.com to improve efficiency and profitability. In...vanity saw a 50% decrease in time spent building project plans and 80% less time on weekly workload management. They also delivered 20% more projects on time. Teamwork.com became the operational backbone for tracking profitability and utilization.
Alloy Navigator helped Leo Burnett Group manage IT services as the company grew. The IT team supported 700 end-users across the Middle East and North Africa. Alloy Navigator provided tools for incide...nt, problem, and change management. The solution improved IT support and service delivery. Leo Burnett Group used Alloy Navigator to streamline workflows and manage assets efficiently.
Custify helped Planable scale their customer success operations. Before using Custify, Planable's CS lead managed many platforms and tasks, making it hard to focus on customers. With Custify, everyth...ing is centralized, and workflows are automated. The team now spends less time on repetitive tasks and more time with customers. This led to better efficiency and improved customer focus.
SysAid helped Astral cut billboard monitoring time by 66%. Astral used SysAid’s API to connect real-time webcam data, centralizing ticket management. The team improved communication and reduced downt...ime, leading to fewer client complaints. Asset management features linked each billboard to issues, speeding up response. Astral’s small team now manages more billboards with less effort, saving money and keeping clients happy.
MarketStar's enhanced customer success program helped SMB advertisers reduce churn rate by 2.3 times. The solution focused on customer retention and digital marketing support. The program improved cu...stomer experience and engagement. This led to better results for small businesses in the marketing and advertising industry.
GoTo Connect helped Connecting Media improve business communications. The company needed a secure, cloud-based phone system for its clients in Germany, Austria, and Switzerland. GoTo Connect impresse...d them with its easy-to-use interface and ability to work on many devices. The solution improved work processes and met strict security needs. Connecting Media saw more satisfied customers and greater flexibility.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Lupo Digital
- Marketing And Advertising
MessageMedia helped Lupo Digital boost campaign effectiveness by 50% using SMS marketing. Lupo Digital, a HubSpot Diamond Partner, needed to improve client communication and re-enrolment rates for ed...ucation clients like CBD College. They integrated HubSpot with student management systems and used MessageMedia for SMS campaigns. SMS was key to increasing re-enrolment conversion and sales. Lupo Digital found MessageMedia to be the right SMS platform after testing several options.
Plivo helped Fastboy Marketing improve customer service for its GoCheckin app. Fastboy needed a better way to send millions of SMS messages each month to salons and their customers. They switched to ...Plivo for its simple SMS API, easy integration, and pay-as-you-go pricing. Fastboy saw lower monthly costs and saved developer time. The team values Plivo's friendly interface, fast support, and easy-to-use SDK.
Five Tier, Inc. is a marketing agency in New York City. They partnered with EZ Texting to improve customer engagement. They achieved a 10x ROI using text campaigns. 95% of text messages were read wit...hin 3 minutes. They saw a 67% decrease in cost per lead.
Finecast used Salesforce and Gen25 to change how it does digital advertising. The company wanted to grow, cut costs, and use better technology. Finecast moved to GroupM and unified its systems with S...alesforce for better campaign management and business intelligence. They moved forecasting data into Salesforce, making it the main source for reports. Finecast also improved its code and platform for faster deployment. With Salesforce Lightning in APAC markets, Finecast now gets better insights into trends and campaign results. This helped Finecast become a leader in digital advertising.
BulkSMS and Zapier help Image Cartel improve workshop attendance. They connect BulkSMS and Mailchimp through Zapier to send SMS confirmations and reminders. Attendees get instant SMS alerts and remin...ders before events. This leads to higher attendance and better tracking of who will come. Image Cartel now uses SMS in their marketing courses and as a lead generation tool. They plan to add SMS order updates for their WooCommerce store.
SlickText helped Pola Marketing achieve a 9x ROI on marketing campaigns. The agency used SMS marketing to target grocery store clients, sending personalized messages based on dietary preferences. Wit...h SlickText, Pola Marketing increased a client's average order value by 82%, from $46 to $83.87. SMS subscribers spent $37 more per order than nonsubscribers. SlickText integrated easily with Pola Marketing's tech stack, including Facebook Messenger.
Measuring Content Marketing Success in Marketing And Advertising Deployments
Vericast
- Marketing And Advertising
Lytho helped Vericast solve problems with remote team collaboration and project management. Vericast had many creative groups and used several platforms, which caused confusion and slowdowns. Lytho g...ave them a single place to plan, organize, and talk about projects. The review and approval tools made work more transparent and accountable. Vericast now works faster, tracks progress better, and has improved client relationships.
Readpeak helped Casual Advertising run a two-week native ad campaign for PIPPA Equestrian Soap in the Netherlands. The platform made setup easy and allowed for quick campaign adjustments. Michael Klo...osterhuis, a freelance digital marketer, used A/B testing and real-time optimization to improve results. The campaign delivered 380,267 impressions, a 0.23% CTR, and a €0.58 CPC on a €500 budget. Michael rated Readpeak 8.5 out of 10 for its user experience and insights.
PathFactory helped Invoca remove barriers in their ABM strategy. Invoca used PathFactory to build ungated content tracks for target accounts. This let prospects self-educate faster and improved sales... and marketing alignment. Invoca saw a 3X increase in content engagement and a 132% increase in average contract value in two years. They also saved 200 hours of web developer time.
Uberflip's Sales Assist tool helped TripleLift improve how sales and marketing work together. TripleLift used content tagging and templates to let sales reps build personalized content streams for cl...ients. In 90 days, 73 sales reps engaged 400 accounts. Each account saw 3.6 buyers and 4.26 assets consumed, with over 31 hours of engagement. TripleLift now uses insights from Uberflip to refine their content strategy and support sales better.
Taboola Dynamic Creative Optimization helped Vivara and Media.Monks boost holiday sales. The challenge was to drive qualified traffic to Vivara’s e-commerce site and meet monthly ROAS goals. They use...d Taboola’s DCO to retarget website visitors with personalized native ads. The campaign led to a 21% increase in ROAS and an 18% higher CTR than other channels. Taboola delivered the second-highest sales and CTR among Vivara’s advertising platforms.
WriterAccess helped Calibrate Brands, a digital marketing agency, boost organic traffic for their clients. Calibrate used WriterAccess expert writers and a focused content strategy. They saw an 88% a...verage increase in web traffic and 1,400 blog and page views in 6 months. The Signals blog became the 4th most visited section of the site. Calibrate moved most clients to WriterAccess for better SEO results.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Canidé
- Marketing And Advertising
Workleap Officevibe helped Canidé, a Montreal marketing agency, improve team feedback and recognition. The CEO wanted to keep a strong company culture during rapid growth. They used Officevibe to col...lect anonymous employee feedback and spot areas for improvement. The team also used the Good Vibes feature to celebrate peer accomplishments. Canidé achieved a high recognition score of 8.9 with Officevibe.
LearnDash helped Agency Mavericks move from a basic membership site to a premium course provider. They switched from a $99 per month model to high-end training with premium courses. Using LearnDash, ...they created 36 course modules for over 900 students. They achieved a 70% course completion rate and earned $1 million in course revenue. Three course launches each made over six figures in nine months.
Thinkific helped Kristen Bousquet grow her business by making it easy to create and sell online courses. She switched from Kajabi to Thinkific for a better user experience. Kristen launched courses a...nd a membership program, reaching over 150 members and earning $4,000+ per month in recurring revenue. She uses Thinkific to offer coaching, digital products, and community resources. Her members learn how to monetize their online influence and creativity.
MyCrew is an interactive learning program from JCDecaux. The company wanted to boost engagement and knowledge sharing across locations. MyCrew uses playful nautical themes and three user profiles to ...make learning fun. The program standardizes training and increases access for all employees. JCDecaux won a Brandon Hall Award for best team development program in 2023.
Go1 helped Oliver Agency build a strong learning environment for 1,500 employees. The challenge was to scale learning and development (L&D) while keeping costs low and meeting compliance and skill ne...eds. Go1 provided a wide library of digital courses, making it easy to deliver training on demand. Oliver Agency saved money by replacing face-to-face training and accessed content from 160+ providers. Staff enrolled in 63 courses 12,500 times, and L&D became a central part of the business.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Optimystic Seo
- Marketing And Advertising
Melp helped Optimystic Seo manage remote work challenges. Optimystic Seo is a digital marketing agency with a remote team across several countries. The agency used Melp to improve communication and c...ollaboration. Melp supported team calls, chats, and calendar management. The platform enabled the agency to work smoothly with clients and partners in different locations.
Text Request helps Brand J, a marketing agency, boost franchise development close rates. The agency uses business texting to engage prospects and build trust. Their average close rate through text is... 3%, compared to the industry average of 0.5%. This is six times higher than typical results. Text Request makes it easier for Brand J to sell more franchise locations and support their clients' growth.
Fleep helps Women Who Startup connect with partners, sponsors, and contractors. Lizelle van Vuuren uses Fleep to manage communication for her organization. The platform supports her team, which works... from different locations. Fleep is simple and easy to use. Lizelle prefers Fleep over Slack for her business needs. She recommends Fleep for its browser and mobile app flexibility.
Jostle helped Emperor, a UK-based creative consultancy, connect employees across five offices. Emperor replaced their old intranet with Jostle’s employee success platform. Staff now use Jostle for ne...ws, activity, polls, and document sharing. Communication and transparency improved, making employees feel united and engaged. Emperor credits Jostle for building a strong sense of community and collaboration across all locations.
Marigold, a marketing technology company, needed a unified intranet to connect its 900 employees across 14 locations. The challenge was to migrate from multiple communication systems to a single plat...form for seamless information sharing and collaboration. After evaluating 15 vendors, Marigold chose ThoughtFarmer for its alignment with future services and strong vendor relationships. They invested in ThoughtFarmer's Professional Services for a strategic launch, including training workshops and educational campaigns, ensuring high adoption and successful implementation.
Slite helped Eulerian move from an outdated wiki to a modern knowledge hub. The team created over 700 well-structured documents in just months. This improved client onboarding and made feature docume...ntation easy to find. Slite's quick commands, translation, and public sharing features were key. Now, both employees and clients can access the information they need fast.
Document360 helped Smadex improve their product by quickly adding new features. Smadex values the fast response from the Document360 team. The product became more valuable to Smadex. The testimonial ...highlights the positive impact of Document360's support and feature updates.
Mark Oborn (mysuccessfullife.co.uk)
- Marketing And Advertising
Dr.Explain helps Mark Oborn organize his business knowledge. He used to keep notes in many text files and lost track of them. Dr.Explain lets him create a clear manual for his work. This makes his da...ily tasks faster and easier. He feels more confident and says his business is now more valuable and ready for future sale.
SharePoint helped Freuds automate their contract management system. Freuds is a communications and public relations firm. They used to manage contracts manually. The new SharePoint workflow made the ...process easier for their legal team. This improved efficiency and reduced manual work.
Kipwise helped Playground XYZ improve team knowledge sharing. Playground XYZ had trouble with their old wiki because it did not work well with Slack. Kipwise offered better Slack integration and easy... ways to save and find information. Managers used Kipwise features to encourage team members to use the knowledge base. The team now shares and finds answers faster, helping everyone stay informed.
Zeplin helps iO, a large agency, improve app development with Figma. iO used Zeplin to organize designs, align designers and developers, and save time. The team created a mobile app framework called ...BankingRight, making banking apps faster and cheaper. Zeplin made it easier to manage design systems, estimate project timelines, and reduce misunderstandings. Designers and developers now work together better and deliver custom apps for clients.
Glance Guided CX helps Constant Contact improve customer support. Agents use Glance to see the customer's screen and solve problems fast. This leads to higher first call resolution and better custome...r satisfaction scores. Since 2016, Constant Contact uses these positive support moments to cross-sell and up-sell more products. Glance makes service centers more effective and boosts customer loyalty.
SnapLogic helped Epsilon improve customer data onboarding. Epsilon used SnapLogic’s OEM integration solution. They simplified onboarding for 250 clients. Integration setup time dropped from weeks to ...days. Epsilon adopted SnapLogic in just 4 weeks. This made their marketing data platform faster and easier to update.
Yext Listings helped AdCellerant manage thousands of business listings and improve SEO. AdCellerant needed a scalable, centralized system to support rapid growth and a large client base. Yext's platf...orm streamlined listings, reviews, and social media management. The team managed over 2,000 advertisers from one dashboard. In one year, AdCellerant achieved over 94 million listing impressions using Yext.
Sentry helped Grin, an influencer marketing platform, replace three separate tools for observability. Grin used Sentry's error monitoring, performance monitoring, session replay, and tracing features.... The team fixed a slow-loading page, reducing load times by 80% from 50 seconds to under 10 seconds. Debugging backend issues became 95% faster, going from hours to minutes. Grin's engineers adopted Sentry quickly, with no formal onboarding needed.
Nella Digital Group is a marketing agency that helps small businesses. They had trouble managing many social media accounts and needed a better way to organize content and reports. They started using... Cloud Campaign, which made it easier for their team and clients to use social media tools. The platform helped them work faster, serve more clients, and keep clients happy. They also liked the helpful support team. Using Cloud Campaign helped them grow their business and keep more clients.
BN Ads helped Visit Florida boost their LoveFL campaign. The team used an AI-powered auto-promote tool to select and boost organic content across Instagram and Facebook. This made content more consis...tent and saved time. Engagement rates for auto-promoted posts increased by 3.56% in the first month and 5.63% in the second month. The campaign reached an 8.72% engagement rate in month one and 10.79% in month two.
ROI Hunter's Dynamic Creative Optimisation helped GrowwwDigital boost newsletter subscriptions for their client by 461%. The agency used DCO to automate ad creative testing and target broad audiences.... This approach increased click-through rates from 0.47% to 2.17% and reduced cost per click from €0.13 to €0.07. The campaign generated 70,000 clicks. GrowwwDigital saved time and improved conversion rates using ROI Hunter's platform.
Optmyzr helped Mabo, a UK-based PPC agency, cut account management hours by 56%. Mabo faced challenges with manual processes as they scaled and managed more clients. They chose Optmyzr for its advanc...ed features and strong customer support. Key tools included Shopping campaign tools and the Rule Engine. Mabo also saw 36% faster A/B testing, 89% faster product group ID management, and 42% faster bid management.
BlueWinston helped Performics automate product text campaigns for a large electronics e-shop. The agency needed to manage ads for thousands of products and chose BlueWinston to create and update ads ...automatically. They set up separate campaigns for top categories like TVs, phones, and appliances. Campaigns used both brand and non-brand keywords to reach more users. With BlueWinston, Performics achieved a 5000% ROAS on their product text campaigns.
Marketing And Advertising examples of Driving Business Value with Project Management
CustomerBloom
- Marketing And Advertising
Redbooth helps CustomerBloom, a digital marketing agency, manage all client work and onboarding. The team tried many project management tools but found Redbooth the most robust and easy to use. They ...use Redbooth for every task, preventing things from falling through the cracks. Automation with Zapier and ActiveCampaign starts new client projects in Redbooth. The mobile app lets the team keep up with projects outside the office.
Airtable helped Code and Theory, a digital-first creative agency, save over 10,000 hours each year. The agency faced manual, inefficient workflows and struggled to track contracts and estimates. Airt...able forms standardized intake, improved clarity, and reduced repetitive questions. Automated reporting and centralized dashboards streamlined contract and budget management. The solution connected 500 people and aligned 18 departments, making work faster and more organized.
Wrike AI helped Jellyfish save 95% of the time spent summarizing client calls. The team now saves 3–5 hours per week on individual workloads. Jellyfish, a global digital marketing agency, uses Wrike’...s AI Summary to boost efficiency. The agency can now move faster and work smarter. Wrike AI helps Jellyfish deliver better results for clients.
Aha! helped Liquid improve team communication and organization. The product made it easier to plan releases and maintain roadmaps. Liquid found Aha! balanced in features and easy to use. The team now... captures product insights in one place. Integration with other tools and responsive support were key benefits. Liquid values Aha!'s flexibility and ongoing improvements.
SAENTYS is a 60 person marketing agency with three European offices. They use Scoro's work management software. This helps them with quoting, project management, and time tracking. They also improve ...financial analysis and data insights. This makes them leaders in operational efficiency.
Marketing And Advertising Success stories in Driving ROI and Results using Sales Enablement solutions
PFL
- Marketing And Advertising
PFL uses its automated direct mail platform to boost sales engagement. The team faces digital overload, so they use personalized direct mail to stand out. 49% of closed/won revenue comes from outboun...d BDR efforts. 70% of meetings booked are influenced by direct mail. Salesforce and Outreach.io help automate and personalize each campaign. Timely follow-up after delivery increases response rates by up to 20%.
Membrain helped Prima Ressource improve their sales process. The company faced challenges with sales consistency and forecasting. After using Membrain, they saw better sales team performance. The pla...tform made it easier to track deals and coach salespeople. Prima Ressource now has more accurate sales data and improved results.
Madhive's Lookalike+ AI tool helped Lifebrands, a performance marketing agency, improve CTV ad campaign results for a finance client. The challenge was to make top-of-funnel CTV prospecting more cost...-effective. Lookalike+ used advanced AI to analyze behavioral data and find high-intent audiences. The campaign saw 2.1x more homepage visits, 1.6x more form completions, and a 32% decrease in cost per acquisition. Lifebrands found the setup easy and valued Madhive's support.
bao helps Global Sales Leaders track sales performance with real data. The team uses bao for reporting and analytics. This replaces gut feeling with clear numbers. Call activity increased by 25%. Cus...tomer satisfaction went up by 15%. The sales team now improves talks and tracks results easily.
Highspot helped Acosta improve sales enablement and boost quota attainment by 70%. Acosta used Highspot to centralize content, improve CRM adoption, and give sellers better tools. Sellers saved 15 ho...urs per week and saw a 50% increase in win rate. The platform made it easier to track pipeline and use the right sales materials. Acosta now uses features like AutoDocs and Digital Rooms to personalize buyer engagement.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Taylor Made Marketing
- Marketing And Advertising
Unbounce Smart Traffic helps Taylor Made Marketing boost conversion rates for home improvement clients. The agency switched from slow, manual A/B testing to AI-powered landing page optimization. Smar...t Traffic uses machine learning to send visitors to the best landing page. Taylor Made Marketing now gets conversion rates above 35%. This is 10 times higher than the home improvement industry average.
Nelio A/B Testing helped Stacked Marketer increase newsletter subscriptions by 32%. The team used A/B and multivariate testing to optimize headlines, CTAs, and landing page layouts. Integration with ...WordPress was easy and required no developer help. A key insight was that adding social proof below the fold boosted conversions by 53%. Stacked Marketer saved time and money while making ad spend more efficient.
Evolv AI helped Inbounds.com improve conversion rates and streamline their optimization process. Inbounds.com used Evolv AI to test thousands of UI and UX variations at once. Removing a distracting p...hone number field led to an estimated $284,000 annual revenue increase, with $130,000 already realized. The platform eliminated the need to hire two extra employees and sped up decision-making. Inbounds.com now uses data-driven insights for ongoing growth and better user experiences.
Landingi helped Artur Jabłoński boost sign-ups to over 40% and funnel conversions to over 50%. He replaced old websites with focused landing pages. This let him sell out spa vacation packages months ...early. He used Landingi to build pages fast, without coding. His webinars reached sign-up rates above 40%. The platform gave him control and improved campaign results.
Marketing And Advertising Clients Speak: The Impact of deploying Other Demand Generation solutions
Rise Interactive
- Marketing And Advertising
Invoca helped Rise Interactive increase appointments for a national healthcare provider. The challenge was to connect online and offline data to drive more patient appointments. Rise used Invoca to a...ttribute calls to ads and optimize paid search campaigns. They integrated offline appointment data and built automated rules for better keyword bidding. This approach led to a 10% increase in year-over-year revenue.
Brand Interactive Communications
- Marketing And Advertising
Formstack helped Brand Interactive Communications digitize nearly 20 paper-based loan applications for a large credit union. The challenge was slow, in-person loan processing that took up to two week...s. Using Formstack Forms and Documents, they built a secure, digital workflow with conditional logic and automated notifications. The new process saved one hour per loan application, cut processing time from two weeks to a few days, and enabled pre-approvals within an hour. Data encryption improved security for all loan applications.
DepositFix helped Leighton Interactive sell event tickets for their One Squared event using HubSpot. Before DepositFix, they used Eventbrite but could not integrate with HubSpot or retarget ads. Depo...sitFix allowed same-domain checkout and full HubSpot integration. The team could track traffic sources and automate attendee nurturing. They now aim to grow their event to over 200 regular attendees.
Ringostat helped Verseo, a Polish digital agency, track which ads bring in customer calls. Verseo used Ringostat's call tracking and integration with HubSpot CRM. The agency could see which campaigns... and keywords led to calls. In three months, customer calls increased by 5%. Verseo found the interface and support helpful. The integration saved time by automating call records in their CRM.
How Mobile Marketing is Delivering ROI for Marketing And Advertising Leaders
FlexPoint Media
- Marketing And Advertising
Comscore's targeting and measurement solutions helped FlexPoint Media boost digital campaign reach by 23% for a congressional race. FlexPoint used Proximic by Comscore segments to avoid overlap with ...linear TV ads and target new voters. The campaign used The Trade Desk platform for activation. 99% of voters reached were unique to CTV or online video. Smarter audience targeting helped engage swing voters and maximize campaign efficiency.
Catcher Digital Marketing
- Marketing And Advertising
Flowfinity helped Catcher Digital Marketing digitize retail audit operations. Before, they used paper forms and basic survey apps, which slowed data collection and made updates hard. With Flowfinity,... they built custom apps for staff management, dispatch, and survey data collection. Now, they manage hundreds of brand ambassadors and thousands of store visits each month. The platform lets them quickly change surveys, centralize data, and use real-time dashboards. This gives them faster insights and a cost advantage in the competitive consumer packaged goods market.
OneSignal helped MuteSix boost Inspire Uplift's sales revenue by 182% in the first month. MuteSix used OneSignal's web push notifications for abandoned cart recovery and re-engagement. They saw a 207...% increase in conversion rates and a 68% rise in average user session duration. Segmentation and automation drove 10% of web push revenue from abandoned cart notifications. A/B testing and intelligent delivery improved clickthrough rates and retention.
AdColony wanted to improve their mobile advertising platform and needed better app performance data. They tried other providers but could not get accurate or affordable data. After switching to Appto...pia, they used tools like Report Builder and Custom Reports to find new leads and track app partners. Apptopia's alerts and customer support helped them work faster. Since using Apptopia, AdColony's average monthly SDK integrations increased by 12%.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Crakmedia
- Marketing And Advertising
Betterworks helped Crakmedia support rapid growth and build a strong employee-first culture. Crakmedia used Betterworks for goal setting, alignment, and employee engagement. The company tripled in si...ze from 2018 to 2023. Employee satisfaction and flexibility improved with modern HR tools. Crakmedia created a unique, vibrant workplace that attracts top talent.
SellThru is a digital marketing agency in Dubai. They used SurveySparrow's NPS surveys. They achieved 100% survey completion. They improved customer engagement. They monitored data in real-time.
Ingredient Communications
- Marketing And Advertising
SurveyGoo helped Ingredient Communications with a skincare consumer survey. The project studied how different light combinations affect consumer views on health and skin products. The survey reached ...500 women in the UK, USA, France, China, Japan, and South Korea. The research measured how light changes perceptions of likability, quality, and health. The results gave insights into how light can influence buyer behavior in the skincare market.
OpinionAmerica Group used Voxco to conduct research on advanced automotive technology and digital assets like Bitcoin. They faced challenges in recruiting niche drivers and ensuring clarity in automa...tion surveys. They used web-based surveys with over 2,000 drivers to understand perceptions and experiences with safety automation. Voxco's solution allowed them to use logic-driven visuals and tailored survey paths to enhance understanding and accuracy in responses.
Marketing And Advertising examples of Driving Business Value with Public Relations
Global Cadence
- Marketing And Advertising
Prowly helped Global Cadence save time on PR tasks. The agency used Prowly to quickly find media contacts and pitch to them. The tool made it easy to track who opened and read press releases. Global ...Cadence reached new publications and landed more media placements for clients. The team found Prowly intuitive and helpful for building press releases and media lists.
Onclusive Planner helped Hard Numbers, a B2B tech PR agency, move from manual research to a data-driven PR strategy. The agency used the platform to streamline media opportunity tracking and improve ...campaign planning. They cut manual research time by 50% and generated over 135 media opportunities. Their pitch conversion rate rose above 50%, and they secured coverage in more than 100 media outlets. This led to better client results and stronger PR campaigns.
Prezly helped Bravo Group, a global PR agency, solve the problem of press releases with multimedia content getting caught in spam filters. The team needed a way to send engaging press releases with p...hotos and videos to journalists without deliverability issues. With Prezly, Bravo Group could embed images and videos directly in their releases, making it easier for journalists to use the content. The agency now impresses clients with visually rich stories and can track which contacts engage with their campaigns. Clients appreciate the data and improved exposure for their news.
Measuring Advocacy Marketing Success in Marketing And Advertising Deployments
InfluenceLogic
- Marketing And Advertising
Fairing helped InfluenceLogic, a performance-based influencer marketing agency, unlock full-funnel attribution for YouTube and influencer campaigns. InfluenceLogic used Fairing’s post-purchase survey... to reveal conversions missed by click-based tracking. The agency saw a 10–30% lift in total attributable conversions and launched campaigns 10x faster than building in-house. Fairing enabled InfluenceLogic to expand into new product categories and achieve 11% new client growth. Creator-level insights improved campaign optimization and client reporting.
Society for Marketing Professional Services
- Marketing And Advertising
OpenWater helped the Society for Marketing Professional Services manage over 300 award submissions each year with just one staff member. The platform made it easy to handle 20 categories and up to 14...5 judges. OpenWater’s application and review tools saved time and let the director focus on marketing and expanding programs. The user-friendly interface and flexible reporting were key reasons for choosing OpenWater.
PostBeyond helps 360insights share company values with all employees. 360insights uses PostBeyond to build a strong culture and connect a team of 300 people across locations. The platform supports em...ployee engagement and internal communication. 360insights focuses on four pillars: connection, progress, control, and higher purpose. PostBeyond helps 360insights create a workplace where employees feel valued and informed.
Marketing And Advertising Success stories in Driving ROI and Results using Customer Data Platform solutions
Fateh
- Marketing And Advertising
1PD Ops helped Fateh boost their lead to opportunity ratio by 20%. Fateh unified first-party data from their website, CRM, and CSV files for better tracking and campaign optimization. They used serve...r-side tracking and Conversions API to improve event match quality. Fateh sent both online and offline conversions to Meta for better ad targeting. This led to more qualified leads and improved campaign performance.
FullContact helped a leading CDP create a new $3 million per year product line. The CDP wanted to offer deterministic identity for retail and ecommerce customers. They needed this solution to work na...tively within Snowflake. FullContact provided a robust identity resolution solution. This enabled the CDP to deliver more value to its customers.
CHEQ helped Epic Digital stop junk leads and fake traffic in their marketing campaigns. Epic Digital used CHEQ Acquisition and CHEQ Form Guard to block 500,000 bad actors in 9 months. They saw a 66% ...improvement in invalid click rate. CHEQ Form Guard stopped 2,500 fake form submissions. Epic Digital achieved a 10x ROI with CHEQ.
Marketing And Advertising Success stories in Driving ROI and Results using Contact Center Software solutions
George P Johnson (GPJ)
- Marketing And Advertising
Natterbox helped George P Johnson (GPJ) improve their contact center operations. GPJ faced issues with their old phone system, including slow reporting and frequent downtime. Natterbox provided an ea...sy-to-use solution with Salesforce integration. GPJ now generates reports in minutes and reduced escalated case work by 75%. They also saved 20% in costs and 10-20 hours a week in reporting time.
Genesys Cloud CX helped Rainmaker improve sales and service integration. The platform enabled Rainmaker to deliver better customer experiences. Genesys provided digital customer engagement and workfo...rce management tools. Rainmaker leveraged integrations to boost efficiency and results. The solution supported Rainmaker's growth in the marketing and advertising sector.
CallHippo helped RP Tech Media increase productivity by 30%. The company used CallHippo's business phone system. They also saw a boost in ROI. The solution improved business communication. RP Tech Me...dia benefited from streamlined processes and better results.
How Event Management is Delivering ROI for Marketing And Advertising Leaders
Finnish Marketing Association (MARK)
- Marketing And Advertising
Lyyti helped the Finnish Marketing Association (MARK) run weekly expert webinars for marketing professionals. MARK used Lyyti to manage event registrations, feedback, and communication. About 80% of ...registered members attended the webinars, showing strong engagement. MARK praised Lyyti for its user-friendly system and excellent customer service. The association quickly shifted from live to online events using Lyyti, keeping members connected and engaged.
Eventogy’s Attendee App helped PSMG run its annual flagship conference. The app gave delegates all event details, session info, and networking tools in one place. PSMG found the app easy to use and p...raised its simple access and environmental benefits. Attendees had no complaints and liked the digital format. The Eventogy team was responsive and made updates easy, even during the event. Security features met the needs of members using business phones.
Montage Marketing Group
- Marketing And Advertising
Montage Marketing Group runs many field marketing events for big clients. They needed a way to manage all their programs and share data with partners. They used MainEvent to centralize their work and... report on results. MainEvent helped them see real-time data, streamline event production, and improve communication. This made it easier to show the impact of their campaigns and keep everyone informed.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Elevate Marketing
- Marketing And Advertising
Crystal Knows helps Elevate Marketing connect with decision-makers using personality data. Elevate uses Crystal to personalize outreach and improve engagement with clients and stakeholders. The platf...orm gives Elevate insights into communication styles and preferences, saving time and making meetings more effective. Elevate reports more meaningful interactions and better results from tailored communication strategies.
Nimble CRM helps Semrush organize and manage influencer marketing. Before Nimble, Semrush struggled to track conversations and profiles of influencers. Nimble lets their team filter, segment, and man...age contacts in one place. The team uses features like segmentation, saved filters, custom fields, and Nimble Prospector. This makes it easy to qualify influencers and plan campaigns. Nimble helps Semrush save time and work better together across global teams.
Taste the Local Difference
- Marketing And Advertising
Nutshell helps Taste the Local Difference, a Michigan-based food marketing agency, manage relationships with over 1,700 local food partners. The team uses Nutshell to track sales, organize partner in...formation, and build strong connections. Nutshell's CRM makes it easy for TLD to support local farms, restaurants, and grocers. TLD relies on built-in reports to monitor progress and set goals. The platform fits their workflow and helps them grow their business.
Marketing And Advertising examples of Driving Business Value with Sales Engagement
AppsFlyer
- Marketing And Advertising
AppsFlyer used Fixel to improve their retargeting and lookalike ad campaigns. They wanted to lower costs without losing campaign scale. Fixel's audience segmentation helped them focus on high value v...isitors. As a result, AppsFlyer reduced their cost per acquisition by up to 50%. They also saw a 12-50% increase in leads.
Koncert helped Kennected, a sales enablement and lead generation company, solve problems with managing multiple sales tools. Kennected used Koncert for its integration with HubSpot, making sales acti...vities easier to track. The sales team made three times more calls and booked three times more demos after using Koncert. The platform improved reporting and reduced friction between sales and marketing. Kennected's sales operations manager recommends Koncert for boosting sales efficiency.
Image360 (Middle River, Westminster CO, South Bay Manhattan Beach)
- Marketing And Advertising
Retreva helped three Image360 franchise owners boost their sales pipelines. They struggled with slow, inconsistent lead generation and ignored marketing emails. Retreva sent personalized, plain-text ...emails that looked like real messages from the owners. The tool automated follow-ups and kept leads engaged. In a few months, Retreva delivered quality leads, scheduled meetings, and generated $1,200 in sales. Franchise owners said Retreva was cost-effective and outperformed their PPC campaigns.
Marketing And Advertising Clients Speak: The Impact of deploying Publisher Ad Management solutions
Monumetric
- Marketing And Advertising
Sovrn Signal helped Monumetric make nearly 25% of their publisher visitors addressable with hashed email. Monumetric used Sovrn Signal to link first-party data to ID5 IDs, improving data visibility a...nd transparency for buyers. This led to over 2x CPM for almost a quarter of their traffic. Monumetric scaled partnerships with ID5 and other identity partners using Sovrn Signal. The solution helped future-proof revenue in a cookieless ecosystem.
Performance-Based Ad Agency (name under NDA)
- Marketing And Advertising
Epom WL DSP helped a large US performance-based ad agency improve profits and client acquisition. The agency faced problems with limited features, poor traffic options, and low ad performance. Epom W...L DSP provided custom bid markups, white-labeling, more supply sources, and new ad templates. As a result, the agency saw 27% higher profits for advertisers, 29% higher CTR, 23% higher ad engagement, and 60% more clients per month.
Adapex wanted to increase their RPM by 10% and keep viewability above 60%. They worked with Browsi on a pilot for one of their news sites. Browsi helped Adapex achieve a 34% increase in RPM, a 2% ris...e in viewability, and a 34% jump in CTR. Ads per page went up by 53%. All user experience KPIs stayed stable. Adapex was happy with the results and said Browsi became a key part of their strategy.
Lytho helped Vericast solve problems with remote team collaboration and project management. Vericast had many creative groups and used several platforms, which caused confusion and slowdowns. Lytho g...ave them a single place to plan, organize, and talk about projects. The review and approval tools made work more transparent and accountable. Vericast now works faster, tracks progress better, and has improved client relationships.
Overcast’s Video Content-as-a-Service platform helped Edelman PR manage and share video content for social media. The platform made it easy to collaborate, approve, and distribute videos across chann...els like YouTube, Twitter, and Facebook. Secure sharing and user management let Edelman invite clients to review content before final approval. The client services team could automate video transcode and distribution, making content creation faster. All content stayed in one searchable place, helping teams share knowledge and stay on brand.
Image Work Communications
- Marketing And Advertising
Facilis TerraBlock helped Image Work Communications boost uptime and reliability. The agency needed a shared storage solution to handle more HD projects. TerraBlock made file access and transfer fast... across six workstations. Downtime dropped, and they saved money by not needing a dedicated IT person. After four years with no outages, they upgraded to TerraBlock 24D for even more confidence in handling projects.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
CF Search Marketing
- Marketing And Advertising
CF Search Marketing used Birdeye to improve the online reputation of car dealerships. They faced a challenge where internal service ratings were high, but public reviews were low. By integrating Bird...eye with their Dealer Management Systems, they automated review requests to customers. This made it easy for customers to leave feedback after their visits. As a result, more positive reviews appeared online, helping dealerships show their true customer satisfaction.
EmbedSocial helped Click Sluice collect and show customer reviews on client websites. Before, the team did this work by hand, which took a lot of time and made it hard to grow. With EmbedSocial, they... made the process easy and flexible for each landing page. Now, Click Sluice sees a steady 10–20% boost in website conversion rates for their clients. The tool lets them control which reviews show up and helps turn more visitors into leads.
RestockPro helps Awesome Dynamic, an Amazon consulting firm, manage inventory for their clients. Paul Dworianyn, the president, uses RestockPro to avoid stockouts and improve efficiency. He recommend...s the tool to his clients to keep their Amazon businesses running smoothly. The tool supports better inventory planning and order management for Amazon sellers.
Marketing And Advertising Success stories in Driving ROI and Results using Chatbot solutions
B2B Marketing
- Marketing And Advertising
ChatBot helped B2B Marketing boost event registrations for their Ignite event. The Chat Shop implemented ChatBot as a concierge on the event website. The chatbot achieved a 3.3% greetings conversion ...rate for Ignite USA and 2.6% for Ignite London. 22% of goals were reached with 95 chats. The solution increased engagement and made the registration process easier for attendees.
BotsCrew provided ARO Effect Marketing with a white-label chatbot management platform. The agency wanted to boost profits and offer new services without hiring developers. BotsCrew's solution include...d CRM integration, analytics, and multilingual support. ARO Effect Marketing saved money, gained flexibility in pricing, and received ongoing support. The agency achieved a 3x ROI and $3,000 in monthly recurring revenue, generating 25 leads per week.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
HeyOrca
- Marketing And Advertising
Filestack helps HeyOrca make content management easy for marketing agencies. HeyOrca needed to let users import files from Dropbox and Google Drive. Their own solutions did not work well. Filestack g...ave them fast, simple integration with cloud drives. HeyOrca now resizes images and transcodes videos using Filestack APIs. The process is smooth and saves time and money. HeyOrca’s CTO says he is very happy with Filestack.
Fastly helps Outbrain deliver content and ads quickly and securely worldwide. Outbrain uses Fastly Delivery, Next-Gen WAF, and Managed Security Service to block attacks and keep their network safe. F...astly’s tools let Outbrain stop bad traffic at the edge and keep their service running fast. Outbrain’s security team saves time and can focus on business growth. Fastly’s dashboards help show the value of security to company leaders.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Treehouse Media
- Marketing And Advertising
Collect.chat helped Treehouse Media improve lead generation for real estate clients. Steve Hutchinson, the president, found Collect.chat easy and affordable. The DIY chatbot lets them quickly customi...ze chats for clients. Integration with Google Analytics, Google Ads, and Facebook Pixel made reporting and optimization simple. Treehouse Media now runs close to a dozen chatbots for their clients, with more planned.
Chatfuel helped Restaurants.club automate their customer communication. The platform enabled instant replies on Facebook, WhatsApp, and Instagram. Restaurants.club improved engagement with automated ...responses and chatbots. The solution made it easier to handle customer messages and comments. This led to better customer support and more efficient marketing.
Marketing And Advertising Success stories in Driving ROI and Results using Community Management solutions
Düsseldorf Marketing GmbH
- Marketing And Advertising
QuestionPro helped Düsseldorf Marketing GmbH collect data faster and improve brand recognition. The company used QuestionPro's customer experience management platform for event surveys and panel stud...ies. They created online and offline surveys quickly and analyzed data in real time. The platform enabled targeted campaigns and better brand communication. Düsseldorf Marketing GmbH valued the easy setup, strong service, and EU data hosting.
An advertising agency (on behalf of a crop science company)
- Marketing And Advertising
Insightrix Research used Validately for remote usability testing of a new crop science website. The challenge was to improve the user experience for farmers using the site on mobile and desktop. Insi...ghtrix recruited farmers from three provinces and tracked their real user journeys. Researchers observed how users searched for crop yield data and navigated the site. The study helped the client understand user needs and improve website prototypes for better customer success.
Marketing And Advertising Success stories in Driving ROI and Results using Sweepstakes solutions
EMC Outdoor
- Marketing And Advertising
Contest Factory used its SpinZone Trivia promotion for EMC Outdoor at an advertising event in Minneapolis. EMC wanted to engage attendees during travel, breaks, and dinner. Contest Factory set up a m...obile-friendly trivia game with 300 questions and instant win prizes. Attendees registered and played throughout the day. The event was a success, with almost all attendees participating in the trivia game.
Robin Leedy & Associates (for Conair)
- Marketing And Advertising
Votigo's platform powered the Conair Make Waves, Get Raves Sweepstakes. Robin Leedy & Associates used Votigo to launch a summer Facebook campaign for Conair. The sweepstakes required users to like Co...nair's Facebook page to enter. The campaign ran for 10 days and awarded daily prizes. The promotion generated 5,504 entries, boosting Conair's fan base and product awareness.
Adspert helped Blue Compass improve Google Ads performance. Blue Compass wanted more daily conversions and lower cost per conversion. Adspert automated keyword optimization and saved the team many ho...urs. Conversions per day increased by 36%. Cost per conversion dropped by 60%. ROI grew by over 100%. Blue Compass could focus on SEM strategy and user experience instead of manual work.
BrandingUI helped Buffalo Groupe manage marketing for over 150 golf courses. Before using BrandingUI, the team spent too much time on small edits for each course. With BrandingUI, non-designers at ea...ch course can update their own marketing materials. This cut marketing service requests by 50%. The design team now focuses on bigger projects, and turnaround times are much faster.
Salestrail helps Bannerflow's sales team work better. Bannerflow needed more transparency and easier tracking for their growing team. Salestrail's automatic activity logging made it simple to track c...alls and add notes. The setup was quick and easy. Sales managers now see what is happening and can help new hires faster. Salestrail keeps the team focused, even when working from home.
Bravon helped Farvest connect high-level professionals through a gamified platform. Farvest faced challenges with limited training and networking for managers and decision-makers. Bravon created micr...olearning training and a platform for member profiles, networking, and sharing business strategies. 83% of high-level employees called the app a must-have. Farvest saw a 70% increase in collaboration and met 43% more potential candidates. The platform made business networking and idea sharing easier for Farvest members.
Marketing And Advertising examples of Driving Business Value with Commerce and Sales
Fosdick Fulfillment
- Logistics And Fulfillment
SPS Commerce Fulfillment helped Fosdick Fulfillment remove manual processes and speed up customer onboarding. Fosdick faced challenges with an outdated system that required manual programming for eac...h fulfillment issue. By using SPS Commerce Fulfillment, they created a fully customizable solution. This allowed them to shorten onboarding time and keep customer satisfaction high. Fosdick can now scale more easily and handle more customers.
SPS Commerce Fulfillment helped Fosdick Fulfillment remove manual processes and speed up customer onboarding. Fosdick faced challenges with an outdated system that required manual programming for eac...h fulfillment issue. By using SPS Commerce Fulfillment, they created a fully customizable solution. This allowed them to shorten onboarding time and keep customer satisfaction high. Fosdick can now scale more easily and handle more customers.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Adventure Creative
- Marketing And Advertising
Choozle helped Adventure Creative, a digital advertising agency, boost awareness for their health & wellness client, Minny Grown. They used third-party data, search retargeting, and site retargeting ...to reach new and returning customers. The campaign achieved a $6.00 CPM for upper funnel targeting and $5.00 CPM for lower funnel strategies. Adventure Creative drove over 1.8 million impressions and a 0.4% click-through rate. The strategy increased digital engagement and supported offline advertising efforts.
Emplifi helped digitalfarm, a fast-growing social media agency in Abu Dhabi, improve client social engagement by 30%. The agency switched to Emplifi for better tools and local support. Emplifi's plat...form made it easier to manage data and respond to clients. digitalfarm saw a 40% increase in productivity and faster customer response times. The partnership allowed digitalfarm to deliver better results for its clients.
Gong helped Tinuiti find more cross-selling opportunities using Gong Trackers. Tinuiti used keywords from sales and client talks to spot new growth chances. This led to a 50% increase in recurring re...venue from cross-selling compared to last year. Gong made sales coaching easier and faster. Teams used call recordings and analytics to improve performance and save time.
ZoomInfo Intent helped Valtech's North American marketing team target the right prospects. Before ZoomInfo, campaigns were based on guesses. With Intent data, Valtech identified buyers researching th...eir services and tailored messaging to their needs. One campaign matched a quarter's worth of leads in just four weeks. Valtech now runs hyper-targeted campaigns and sees better engagement.
Grammarly helps Ann Handley write better and faster. She uses Grammarly to catch grammar, spelling, and word choice mistakes. This lets her focus on her ideas and writing style. Handley says Grammarl...y gives her freedom to write without worrying about small errors. She trusts Grammarly to help her connect with her audience.
Magnetic, a leader in search retargeting, partnered with Metamarkets to enhance their analytics capabilities. This collaboration allowed Magnetic to process large datasets efficiently, leading to imp...roved business operations. They spent less time on reports and more on identifying client opportunities. The partnership enabled Magnetic to focus on client service without building complex software solutions.
How Visitor Management is Delivering ROI for Marketing And Advertising Leaders
Geometry MENA
- Marketing And Advertising
SwipedOn helped Geometry MENA, a retail marketing agency in Dubai, manage their unmanned front desk. The agency needed instant visitor notifications and an easy sign in process. SwipedOn provided a s...imple iPad-based system with email alerts and customizable design. Employees now respond quickly to guests, and the agency tracks client visits. SwipedOn acts as their full-time receptionist, making visitor management easy and efficient.
Envoy helps Iterable manage office occupancy, visitor tracking, and emergency notifications. Iterable needed better data for real estate planning and employee safety. Envoy Workplace, Visitors, and E...mergency Notifications gave them tools to track office use, schedule desks, and send alerts. Iterable now makes data-driven decisions about office space. Compliance and safety are easier to manage. Employees and guests have a smoother experience.
Marketing And Advertising Success stories in Driving ROI and Results using Local Marketing solutions
Annalect
- Marketing And Advertising
Localistico helped Annalect launch two top brands in under a month. Annalect used Localistico to centralize and automate location, presence, and reputation management for an automotive client. They i...mplemented Localistico in less than one month. After three months, they onboarded another client. Annalect claimed all profiles and achieved over 80% accuracy on Google. They resolved most duplicate listings and responded to 82% of reviews.
Yext Listings helped AdCellerant manage thousands of business listings and improve SEO. AdCellerant needed a scalable, centralized system to support rapid growth and a large client base. Yext's platf...orm streamlined listings, reviews, and social media management. The team managed over 2,000 advertisers from one dashboard. In one year, AdCellerant achieved over 94 million listing impressions using Yext.
Measuring Field Sales Success in Marketing And Advertising Deployments
eXPD8 Analytics
- Marketing And Advertising
Maptitude helps eXPD8 Analytics assign calls to the closest merchandisers across the UK and Ireland. The company needed to cut fuel use and travel costs for 3,000 staff making 17,400 calls weekly. Ma...ptitude's Distance and Travel Time Tables let eXPD8 find the nearest staff and stores, limiting journeys to 50 miles and grouping calls efficiently. This reduces travel, saves money, and lowers environmental impact. The process is easy to run each week, supporting flexible staffing and quick response to client needs.
TeamHaven helped JET Services, a leading field marketing agency, win a major experiential contract in Europe. JET Services used TeamHaven to manage sales demonstrations, merchandising, and auditing a...cross Germany, Austria, and Switzerland. The platform let them assign jobs to the best promoters, track campaign quality, and respond quickly to client needs. JET Services saved time, improved efficiency, and could guarantee high standards to clients. They managed cross-country campaigns easily with all data in one place.
GoTo Connect helped Connecting Media improve business communications. The company needed a secure, cloud-based phone system for its clients in Germany, Austria, and Switzerland. GoTo Connect impresse...d them with its easy-to-use interface and ability to work on many devices. The solution improved work processes and met strict security needs. Connecting Media saw more satisfied customers and greater flexibility.
6Connex helped Direct Connection, a marketing and advertising agency, improve their event management. Direct Connection used 6Connex to run in-person and virtual events, webinars, and digital career ...fairs. The agency wanted a platform that matched their mission, offered strong attendee engagement, and allowed for customization. They valued the user-friendly design and ongoing innovation of 6Connex. The platform helped them boost client interactions and support business growth.
Marketing And Advertising Clients Speak: The Impact of deploying Live Chat solutions
digitalfarm
- Marketing And Advertising
Emplifi helped digitalfarm, a fast-growing social media agency in Abu Dhabi, improve client social engagement by 30%. The agency switched to Emplifi for better tools and local support. Emplifi's plat...form made it easier to manage data and respond to clients. digitalfarm saw a 40% increase in productivity and faster customer response times. The partnership allowed digitalfarm to deliver better results for its clients.
Marketing And Advertising examples of Driving Business Value with Video Advertising
MAGNA
- Marketing And Advertising
Zefr partnered with MAGNA to study misinformation and its impact on consumers and brands. The research explored how people identify misinformation and what they expect from brands. The study highligh...ts the importance of brand safety and responsible advertising. Zefr's solutions help advertisers address misinformation concerns and protect brand reputation.
DT Agent by DispatchTrack helped Jetson TV & Appliance cut down on routine customer calls. Before, six employees handled morning delivery calls. Now, only one or two people manage it. Customers get f...aster, better responses. Jetson automated delivery updates, order details, and special instructions using SMS. The solution kept their white-glove service while lowering overhead.
Marketing And Advertising examples of Driving Business Value with Talent Management
impact.com
- Marketing And Advertising
Intellum helped impact.com grow their Partnerships Experience Academy (PXA). PXA needed a new LMS to support rapid growth and multiple audiences. They chose Intellum for its strong migration plan, in...tegrations, and user experience. With Intellum, PXA added over 10,000 learners and awarded 3,500+ certifications. The academy achieved a 55 average course NPS and created 12 certification learning paths.
Marketing And Advertising Success stories in Driving ROI and Results using Account Based Marketing solutions
Acclaro
- Marketing And Advertising
RollWorks helped Acclaro, a marketing agency for HealthLink Dimensions, use account-based marketing to reach new healthcare insurance providers. Acclaro faced challenges with stale email lists and fe...wer in-person events, making it hard to find new leads. By using RollWorks, they built a new target account list and personalized campaigns for different buyer personas. In just over a year, HealthLink Dimensions saw a 234% increase in new customer pipeline. The team used omni-channel campaigns and tailored messaging to drive results.
Paylocity helped OuterBox, a digital marketing agency, scale HR operations after rapid growth and an acquisition. OuterBox needed a more robust HR and payroll platform to replace BambooHR. Paylocity ...provided strong support and an easy-to-use solution. The switch enabled OuterBox to streamline HR, meet tight deadlines, and support a growing remote workforce. Desiree Papadimitriou praised Paylocity for its intuitive design and effective implementation support.
Marketing And Advertising examples of Driving Business Value with Email Security
Lehnert & Wieners
- Marketing And Advertising
ONLYOFFICE Docs helps Lehnert & Wieners create error-free advertising texts. The team edits documents in the browser, letting many people work together at once. ONLYOFFICE integrates with their proje...ct management and Nextcloud systems. Templates make it easy to manage jobs and track changes. Real-time editing helps keep corrections consistent. The company saves time by opening documents with one click instead of searching files.
Jim Rowe-bot used the ubisend chatbot platform to build advanced, custom chatbots for their clients. They needed a flexible, cost-effective solution that could scale and integrate with other software.... With ubisend, they quickly created a chatbot for a client handling over 5,000 virtual events yearly. The chatbot reduced manual customer service work and cut costs. Within 4 weeks, the chatbot met both main goals. By 12 weeks, 51% of messages were answered automatically, showing strong results.
Marketing And Advertising Clients Speak: The Impact of deploying Payment Gateways solutions
Øcéan digital
- Marketing And Advertising
Payfacile helps Øcéan digital sell monthly subscriptions for their web agency services. The founder, Louis-Gabriel, uses Payfacile to offer packages from 34€ to 119€. The tool secures recurring reven...ue and lets clients combine services like site creation, SEO, SEA, and Facebook animation. Øcéan digital values Payfacile's reliable support. The agency focuses on helping small businesses in Charente-Maritime grow their online presence.
The Bright Millennial and The Bright Media
- Marketing And Advertising
Piktochart helped The Bright Millennial and The Bright Media grow their digital marketing agency. Anne Payuan used Piktochart to create visual content for social media. She found Piktochart easy to u...se, even without design experience. An infographic made with Piktochart went viral, reaching a million people in 30 minutes. This success led to more business opportunities and national recognition. Piktochart played a key role in scaling their agency and building their brand.
Marketing And Advertising examples of Driving Business Value with Referral Marketing
Adzooma
- Marketing And Advertising
SaaSquatch helped Adzooma launch a double-sided referral program. Adzooma wanted to turn happy customers into advocates and automate referrals. With SaaSquatch, Adzooma saw a 48% increase in conversi...on rates through referrals. Referred users completed product tours 15% more often and kept accounts active 5% longer. The automated program saved Adzooma 8 hours per week, or 48 days a year, on management.
Marketing And Advertising Success stories in Driving ROI and Results using Print Software and Services solutions
PFL
- Marketing And Advertising
PFL uses its automated direct mail platform to boost sales engagement. The team faces digital overload, so they use personalized direct mail to stand out. 49% of closed/won revenue comes from outboun...d BDR efforts. 70% of meetings booked are influenced by direct mail. Salesforce and Outreach.io help automate and personalize each campaign. Timely follow-up after delivery increases response rates by up to 20%.
Marketing And Advertising Success stories in Driving ROI and Results using Meeting Management solutions
We Are Nameless
- Marketing And Advertising
Appointedd helped We Are Nameless, a UK-based automotive marketing agency, boost test drive event bookings for their client by 40%. The agency needed a fast, flexible booking tool that could integrat...e with paid search ads and be set up within two weeks. Appointedd delivered a seamless, scalable solution with dedicated account support. The result was a 40% increase in event bookings, improved customer experience, and streamlined event operations.
Marketing And Advertising Success stories in Driving ROI and Results using POS solutions
SmartTouch® Interactive
- Marketing And Advertising
SmartTouch® Interactive uses its marketing automation and CRM tools to help build to rent communities attract renters. The company started BTR marketing in 2014, working in markets like Phoenix and A...tlanta. Their 'All Lines In' strategy combines SEO, SEM, social media retargeting, and email to boost property demand. They focus on branding and storytelling to set BTR communities apart from traditional rentals. This approach helps BTR builders and developers control their brand and reach more renters.
Marketing And Advertising Clients Speak: The Impact of deploying Marketing Attribution solutions
AdReady, a division of CPXi
- Marketing And Advertising
HitPath helped AdReady, a division of CPXi, improve support and real-time performance tracking. AdReady needed better feedback and faster support to serve customers and grow profits. HitPath provided... dedicated account management and 24-hour technical support, making migration easy and finishing ahead of schedule. AdReady saw no downtime and could keep business running. Real-time stats and detailed reports let the team spot issues fast and optimize campaigns. HitPath made campaign management proactive, not reactive, for AdReady and their affiliate network, Affiture.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Epsilon
- Marketing And Advertising
Epsilon used Azira’s marketing intelligence platform to help amsterdam&partners change Amsterdam’s image and promote sustainable tourism. The "Renew Your View" campaign ran from November 2023 to Marc...h 2024. Epsilon targeted two main audience groups and used real-time location measurement to track results. The campaign generated over 18 million impressions and drove more than 150,000 visitors to ten featured attractions. This helped balance visitor distribution and improved the city’s reputation.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Seafoam Media
- Marketing And Advertising
Front helped Seafoam Media fix communication problems in their agency. The team used Front to cut down on email chaos and work together in real time. Shared inboxes made it easy to keep everyone in t...he loop and respond to clients faster. Now, Seafoam Media replies to all messages within 24 hours. Integrations with project management tools let them track tasks and keep client conversations organized.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Audio Marketing Concepts
- Marketing And Advertising
Audio Marketing Concepts used SpotlerCRM to improve sales for remote teams. Their tailored approach changed their business. The case study shows how they achieved success.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Zyber
- Marketing And Advertising
Marsello helps Zyber unify retail data for brands. Zyber uses Marsello to bridge POS and eCommerce, creating loyalty programs that drive ROI. The integration with Shopify Plus, Lightspeed, and Klaviy...o lets Zyber offer seamless customer experiences. Brands like Good George Brewing benefit from unified customer views and targeted loyalty campaigns. Marsello's omnichannel features help Zyber deliver measurable results for their clients.
Drooms helped EMF Media, a digital marketing agency in France, manage documents for a high-value acquisition. EMF Media needed a secure and professional data room for due diligence. Drooms provided A...I-driven features like Auto Naming and Auto Allocation, making document management easy and organized. The platform's security tools protected sensitive data and allowed controlled access for over 60 stakeholders. Drooms' customer support quickly recovered lost data during a crisis, building trust. EMF Media now handles M&A deals more efficiently and securely with Drooms.
Performance-Based Ad Agency (name under NDA)
- Marketing And Advertising
Epom WL DSP helped a large US performance-based ad agency improve profits and client acquisition. The agency faced problems with limited features, poor traffic options, and low ad performance. Epom W...L DSP provided custom bid markups, white-labeling, more supply sources, and new ad templates. As a result, the agency saw 27% higher profits for advertisers, 29% higher CTR, 23% higher ad engagement, and 60% more clients per month.
Marketing And Advertising Success stories in Driving ROI and Results using CRM All-in-One solutions
Business Ninjas
- Marketing And Advertising
EngageBay helped Business Ninjas, a Manchester-based digital marketing service provider, cut marketing and customer service costs by 82%. Business Ninjas switched from HubSpot to EngageBay to manage ...their large contact database and LinkedIn outreach. The company needed a more affordable CRM solution as HubSpot's costs became too high. With EngageBay, they reduced expenses by 6X without losing revenue. EngageBay enabled them to handle 30,000 emails per month efficiently.
Audio Marketing Concepts
- Marketing And Advertising
Audio Marketing Concepts used SpotlerCRM to improve sales for remote teams. Their tailored approach changed their business. The case study shows how they achieved success.
Marketing And Advertising Success stories in Driving ROI and Results using Website Builder solutions
Hjemmesidehuset
- Marketing And Advertising
Mono Quick Creator helped Hjemmesidehuset sell more websites. Hjemmesidehuset used Mono's platform to build websites at scale. Since 2017, they have sold over 6000 subscriptions. The AI Sales tool im...proved their workflow and boosted sales. Hjemmesidehuset values Mono's innovation and growth support.
Maropost helped Neil Patel solve problems with managing multiple email lists and duplicate contacts. The team switched to Maropost for its easy list management tools and automated workflows. They now... send over 2 million emails per month with strong deliverability. Open rates are 50-60% and click through rates are just over 30%. Email now brings in 60% of annual sales and generates over 7 figures in yearly revenue.
Marketing And Advertising Success stories in Driving ROI and Results using Sales Coaching solutions
iProspect
- Marketing And Advertising
Richardson Sales Performance delivered a blended training program for iProspect's Client Service Leadership team. The training focused on consultative selling, sales coaching, and skill development u...sing online and instructor-led formats. iProspect achieved a 22:1 ROI from the program. The team saw a 17% increase in consultative skills knowledge. Participants rated the training 2.9 out of 3.
Measuring Web Security Success in Marketing And Advertising Deployments
Circus PPC
- Marketing And Advertising
Lunio helped Circus PPC stop invalid and fraudulent clicks on their clients' ads. Circus PPC used Lunio to improve traffic quality and save money. They saved £10,850 per month in ad spend. Traffic qu...ality increased by 10.2%. Circus PPC now recommends Lunio to all their clients. The platform made it easy for clients to see savings and improve campaign results.
Top Stories in Marketing And Advertising about adoption of {catgeory} software
Limelight Marketing Systems - Marketing And Advertising
SocialPilot helped Limelight Marketing Systems improve efficiency. The agency struggled with using multiple tools for social media scheduling, which caused extra work and hurt customer experience. So...cialPilot replaced several tools with one platform for content creation, calendar planning, and publishing. The team used features like client dashboards and white-labeling. This made approvals faster and let the agency take on more clients. Clients could see all their social media activity in one place.
City Storm Leads - Marketing And Advertising
EVS7 dialer software helped City Storm Leads boost call center productivity. The company switched from an expensive dialer to EVS7, saving money and improving call quality. With EVS7, City Storm Lead...s increased calls by 600% and grew its telemarketing team by 700%. The software was 800% more cost effective than their previous solution. The CEO praised EVS7 for its easy-to-use features and strong customer support.
Plasenta Conversation Agency - Marketing And Advertising
Monitera helped Plasenta Conversation Agency improve social media monitoring for its brands. Plasenta used Monitera's Listen, Alert, and Wall products to track brand mentions, manage crises, and repo...rt team performance. The agency could instantly access and analyze social media data, respond to risky situations, and deliver better reports to its clients. Plasenta improved team management and communication with brands. Feedback showed increased satisfaction among the brands Plasenta serves.
Worldwide - Marketing And Advertising
PromoRepublic helped Worldwide, a leading Australian print and marketing franchise, unify 35+ locations with a single platform for social media, SEO, and reputation management. The company saw a 67% ...increase in Google Business Profile conversions and a 93% faster review response time. Google Maps views rose by 31%, and social engagement grew 50% year-over-year. The platform enabled consistent local marketing, faster customer review replies, and improved brand visibility across all locations.
Allen Crabbe’s Marketing Team - Marketing And Advertising
Flye helped Allen Crabbe’s Marketing Team find new partnership opportunities off the basketball court. The team wanted to know which family and fashion brands Allen’s fans liked, especially in Portla...nd, New York, and LA. Flye identified 120 brands that Allen’s fans follow, mostly in sports, lifestyle, and fashion. Flye showed the team how fan interests differ by city and compared them to global trends. Allen’s team is now reaching out to top brands for new partnerships.
WizerLink - Marketing And Advertising
Madgicx helped WizerLink, a Mexican marketing agency, scale their client's Meta ad account. WizerLink used AI Marketer, audience targeting, and creative analytics tools to find new audiences and opti...mize ad performance. They launched four seasonal campaigns in one month. In three months, they achieved 12.44x sales, 9.25x revenue, and reduced customer acquisition cost by 37%. The client sold out their entire inventory.
The Blakeney Group - Marketing And Advertising
Brandwatch and Cision help The Blakeney Group solve complex communications challenges for clients in many industries. The agency uses these tools to get deep insights, debunk assumptions, and spot ne...w opportunities. Brandwatch and Cision are now part of the Insights team's daily work, from discovery to ongoing monitoring. The team delivers better and faster insights for clients. Internal training helped staff use data in reports and account management. Social Panels let them understand what decision makers say about key issues.
Engage Istanbul - Marketing And Advertising
Sociality.io helped Engage Istanbul save time on social media reporting. The Social Media Manager used to spend a whole day on reports. Now, with Sociality.io, it takes just 15 minutes. The platform'...s easy interface and reporting tools make work faster and simpler. Engage Istanbul also benefits from competitor analysis and quick access to past conversations. The team finds everything clear and easy to use.
The Marketing Arm - Marketing And Advertising
Facelift Data Studio helps The Marketing Arm use social intelligence to win pitches and keep clients. The agency uses the platform to benchmark competitors and define clear KPIs for clients. Facelift... Data Studio saves the team many hours by pulling data from multiple networks in one place. The tool supports TMA in building data-driven strategies and securing budgets for paid campaigns. TMA says Facelift Data Studio is key for both retainer work and new business pitches.
Kremsa Digital - Marketing And Advertising
Boosterberg helped Kremsa Digital automate post boosting on Meta, cutting manual effort and human costs by 87%. In a three-year campaign for an automotive importer, Kremsa achieved over 25 million im...pressions and created nearly 2,000 ads automatically. For a six-month campaign in the tricycles and motorcycles segment, they reached up to 3 million impressions with 115 ads, reducing manual work by 85%. Kremsa now saves 30–40 hours each month, focusing more on strategy and performance. Boosterberg delivers efficient, scalable results for marketing agencies.
HypeAuditor - Marketing And Advertising
Brand24 helped HypeAuditor improve PR monitoring and media outreach. Nick Baklanov used Brand24 to track global media mentions and measure PR impact. The platform made it easy to compare HypeAuditor ...with competitors and build targeted media lists. In 30 days, Brand24 showed $820,000 in advertising value for HypeAuditor. The tool helped HypeAuditor find new PR opportunities and grow their media network.
Be My Social - Marketing And Advertising
Loomly helped Be My Social, a digital marketing agency, manage all social media accounts in one place. The team chose Loomly for its cost-effectiveness and easy account scaling. Loomly’s analytics fe...ature made client reporting simple and clear. The platform saved about 2.5 hours per day per employee compared to manual work. Built-in communication tools reduced time spent emailing clients by at least an hour daily.
Click Sluice - Marketing And Advertising
EmbedSocial helped Click Sluice collect and show customer reviews on client websites. Before, the team did this work by hand, which took a lot of time and made it hard to grow. With EmbedSocial, they... made the process easy and flexible for each landing page. Now, Click Sluice sees a steady 10–20% boost in website conversion rates for their clients. The tool lets them control which reviews show up and helps turn more visitors into leads.
Brainsonic - Marketing And Advertising
Fastory helped Brainsonic's social media team with a mobile-first marketing ebook. The ebook inspired Brainsonic to build a mobile-first approach. This approach is now part of Brainsonic's core strat...egy. The team found the described strategy valuable for their work. The content highlights the importance of mobile-first campaigns for engagement and conversion.
A social media manager coordinating four local businesses - Marketing And Advertising
A social media manager handled online work for four local businesses. They struggled with time-consuming scheduling and approval using Trello and emails. After switching to feedalpha, they could sche...dule, review, and approve posts in one place. The built-in comments and content import features saved hours each week. The manager improved work quality and could now think about taking on more clients.
Enever Group - Marketing And Advertising
Linda Reed-Enever, a marketing strategist at the Enever Group, uses MeetEdgar to save time on social media automation. MeetEdgar helps organize and distribute content strategically, ensuring consiste...nt social media presence. The tool's features, like category-driven systems and analytics, allow for efficient content management. It saves hours of manual work, enabling focus on impactful content creation. MeetEdgar is praised for its ability to maintain consistency and maximize reach across platforms.
65dB Kuala Lumpur - Marketing And Advertising
Digimind helps 65dB Kuala Lumpur use real-time social media listening. They analyze trending topics and find unique signals. The team unlocks hidden stories in target markets. This gives them actiona...ble insights for their clients. The solution supports brand reputation and competitive intelligence. It helps them respond to changing market needs.
Connective3 - Marketing And Advertising
BuzzSumo helps Connective3 deliver better international PR results. Connective3 uses BuzzSumo's Trending Tool and Monitoring & Alerts to track client backlinks and spot trending topics. This lets the...m react quickly to news and connect with journalists. They can update clients faster and scale international campaigns. Their work with BuzzSumo led to client coverage in major outlets like CNBC and The Telegraph.
Hopscotch Europe - Marketing And Advertising
Determ helps Hopscotch Europe, a PR agency, share information with clients using alerts and daily digests. Their clients wanted better media monitoring and market insights. Determ's flexible pricing ...fit their project needs. The agency uses Determ to track online mentions for clients, like a new property in Doha. This lets them give better advice, improve content strategy, and spot issues early. The agency values ongoing setup and optimization for best results.
Big Valley Marketing - Marketing And Advertising
Meltwater social listening and analytics helps Big Valley Marketing deliver fast, data-driven insights for B2B tech clients. The agency uses Meltwater to break down complex data, create custom dashbo...ards, and share real-time information across teams. Meltwater’s AI, Mira, speeds up research tasks from 30 minutes to just five. The platform’s flexibility and AWS-powered performance support Big Valley’s need for reliable, scalable analytics. Big Valley uses Meltwater to guide clients with actionable, data-backed strategies.
Amp My Brand - Marketing And Advertising
CoSchedule helped Amp My Brand manage their marketing tasks. They used CoSchedule's Content Calendar and Social Calendar. This made it easier to plan and schedule content. The tools helped Amp My Bra...nd organize their marketing work. The case shows how CoSchedule supports marketing agencies.
The Blakeney Group - Marketing And Advertising
Brandwatch and Cision help The Blakeney Group solve complex communications challenges for clients in many industries. The agency uses these tools to get deep insights, debunk assumptions, and spot ne...w opportunities. Brandwatch and Cision are now part of the Insights team's daily work, from discovery to ongoing monitoring. The team delivers better and faster insights for clients. Internal training helped staff use data in reports and account management. Social Panels let them understand what decision makers say about key issues.
Audio Marketing Concepts - Marketing And Advertising
Audio Marketing Concepts used SpotlerCRM to improve sales for remote teams. Their tailored approach changed their business. The case study shows how they achieved success.