Publisher Ad Management Customer wins | Real Customer Results Across Industries 2025

AppLovin helped LoadComplete grow Legend of Slime after launch. LoadComplete used MAX,... AppDiscovery, and SparkLabs to boost monetization and user acquisition. They saw a 21% increase in ad-based revenue per DAU and a 12% lift in eCPM. User acquisition spending scaled by more than 36X. D7 retention increased by 89%. Legend of Slime reached #1 on the free games chart.
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Magnite Audiences helped a leading global automotive brand improve cost per acquisition (CPA) for a new product launch. The brand used... cross-publisher audiences based on first-party data. This allowed them to run campaigns across display and online video. The solution supported scalable, cookieless targeting. The case highlights the value of standardized audience segments for campaign success.
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Azerion helped Sky Sports boost brand awareness at the start of the 2020-21 Premier League season. Sky Sports wanted... to reach football fans who did not have Sky or did not subscribe to Sky Sports. Azerion used targeted ads, video assets, and data-driven audience segmentation. The campaign increased awareness, perception, and consideration of Sky Sports. Independent research showed strong brand engagement and positive results for both target groups.
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Admitad's affiliate network helped G2A. COM grow fast...during the COVID-19 pandemic. The program's GMV increased four times. G2A.COM used Admitad to reach more users and boost sales. The marketplace offers over 75,000 digital products to 30 million users in 180 countries. Security and many payment options make shopping safe and easy. G2A.COM attracts both new and returning buyers with promos and loyalty programs.
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Zentrix Digital used SmartyAds DSP to improve their advertising campaigns. They achieved a... win rate of over 40%, optimized their effective cost per mille to $3.80, and reduced their effective cost per click to $0.67. Their click-through rate increased to 0.56%. Zentrix Digital was satisfied with the results and found the process smooth and user-friendly. They appreciated the support from the SmartyAds team.
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AdPushup helped All Garage Floors, an informational website about garage flooring, boost ad revenue. The site owner... struggled with declining AdSense revenue and wanted more time for content. AdPushup set up ActiveView Ad Refresh, managed header bidding, and switched the site to Google AdX. These changes led to a 186% increase in ad revenue in five months. Traffic grew by 120%, ad impressions rose by 136%, and Page RPM went up by 60%.
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Sovrn and ID5 partnered to address the challenge of cookieless web environments. Many publishers struggle... to leverage their data assets. Sovrn Signal and ID5 ID were tested to provide privacy-safe solutions for enriching and segmenting first-party data. The results showed a near two times greater lift in CPMs. This solution helps publishers enhance their data and improve ad performance.
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Epom WL DSP helped a large US performance-based ad agency improve profits and client acquisition. The agency faced... problems with limited features, poor traffic options, and low ad performance. Epom WL DSP provided custom bid markups, white-labeling, more supply sources, and new ad templates. As a result, the agency saw 27% higher profits for advertisers, 29% higher CTR, 23% higher ad engagement, and 60% more clients per month.
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DeepIntent helped a leading agency manage CTV frequency across connected TV, display, and online video. The agency wanted... to reduce audience overlap and improve campaign efficiency. Using DeepIntent, they reinvested 23% of their media budget through cost savings. They reached 71,000 more verified patients without spending more. The agency also secured multi-million dollar programmatic deals with top CTV partners. This unified approach led to better reach, frequency, and media value.
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Index Exchange helped KINESSO lower carbon emissions for a digital ad campaign by 35%. KINESSO used Index... Exchange to run a month-long display campaign for a global nonprofit. The campaign compared Index Exchange to nine other SSPs. Index Exchange also delivered a 6% higher attention rate. There was no difference in CPM or conversion rate, showing strong performance and sustainability.
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CSG Creative used nxtbook4 and PageRaft to improve digital engagement for their clients. They wanted to... move beyond basic PDFs and create more interactive, branded experiences. With PageRaft, CSG delivered mobile-friendly content that increased client publication opens by up to 19 percent. Their clients saw higher engagement on both mobile and desktop. CSG believes these platforms help brands stand out in a crowded digital space.
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TMZ wanted to improve their ad inventory without hurting user experience. They did not... want to use inline ads that could disrupt readers. They decided to try Browsi's AI-powered solution after a recommendation. Browsi created a personalized ad layout using AI and data. TMZ saw a 94% increase in ad viewability and a 43% increase in eCPM. User engagement, time on page, and scroll depth also improved.
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A popular news website in the Middle-East faced challenges with web monetization, relying solely on Google AdX demand. They needed to... increase revenue without additional investment. AdSparc implemented a proprietary header bidding solution, optimizing floor prices and viewability. This led to a 26% increase in fill rate, 18% increase in eCPM, and a 49% increase in RPM. The auto-floor function increased request eCPM by 63%, and viewability optimization resulted in a 70% increase in eCPM and 77% increase in RPM. New bidders bought 63% of the inventory.
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County10 radio group used Broadstreet's digital advertising platform to help Porter’s Mountain View Supply Company boost spring and summer sales. Porter’s faced slow... sales outside of fall and winter. County10 created a multi-channel campaign using Broadstreet, including a photo contest, sponsored content, and events. The campaign doubled Porter’s foot traffic and established them as a local grilling authority. Porter’s saw big revenue gains and called it the best advertising they ever did.
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goTom helped Redaktionsnetzwerk Deutschland (RND) improve digital marketing. RND used goTom... as middleware to make workflows more efficient and transparent. The system increased automation and sped up campaign processes. RND saw easier ad server booking and freed up capacity for monitoring and optimization. Customer satisfaction and cost efficiency improved after using goTom.
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Appodeal helped NewPubCo grow their Word Maker app. The challenge was... high CPI and low eROAS in user acquisition campaigns. Appodeal used A/B testing, improved ad creatives, and added AppGrowth as an ad network. They increased installs by 20 times in 3 months. They tripled eROAS and cut CPI in half. Word Maker reached the Top 3 in the Word Games category.
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Blocksy is a free WordPress theme made by CreativeThemes. The founders spent... two years building and perfecting the product. They wanted it to be easy for both beginners and advanced users. They used Freemius to help sell their Pro version and manage updates. Blocksy now has over 200,000 active installations. Their focus on user experience and a simple interface led to their success.
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Nexway helped ESET grow sales in Asian markets with custom eCommerce solutions. ESET needed seamless... integration between internal and external platforms. Nexway built a Remote Catalogue for license management and uninterrupted order data. Nexway also created a manual renewal flow, making renewals easier for ESET customers. Nexway managed payments, taxes, and compliance, letting ESET focus on sales and subscriptions in India, Hong Kong, and Taiwan.
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Kevel Audience helped El Corte Inglés, Europe’s largest department store group, improve customer targeting and audience segmentation. The Portuguese branch... unified offline and online data for better insights. Using Kevel’s predictive model, they identified likely-to-buy users in specific categories. This led to a 3x increase in conversion rates compared to previous Meta remarketing segments. The solution enabled more effective marketing campaigns and improved customer acquisition and retention.
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Start. io helped a...leading retailer with over 18,000 stores drive more visits to their outlets. The campaign targeted competitor audiences using app owner data from brands like Walmart, Costco, and Publix. Start.io activated these audiences to increase food sales and win customers from rivals. The campaign achieved a more efficient cost per store visit compared to location-based audiences. The retailer saw strong results in growing market share.
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Talon. One powers THE...ICONIC's new loyalty program, Front Row, across Australia and New Zealand. The program uses a level-based system with ICONS, a loyalty currency, to reward shoppers and unlock exclusive benefits. Over 50,000 customers helped design the program through surveys and focus groups. Existing customers are automatically enrolled and assigned status based on past shopping. THE ICONIC aims to deliver simple, personal value and drive customer engagement with Talon.One's loyalty platform.
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Google Cloud helped Millennium bcp transform its digital banking and personal loan strategy. The bank used... BigQuery, Google Analytics 4, and Firebase to analyze customer data and create predictive models. This led to highly targeted, personalized campaigns. BigQuery-powered audiences achieved a 2.6x higher conversion rate and 2.4x more conversions in owned media. Paid media conversion volume doubled, conversion rates were 1.9x higher, and cost per acquisition dropped by 36%. Millennium bcp now delivers more efficient, data-driven customer experiences.
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Google Cloud helped Millennium bcp transform its digital banking and personal loan strategy. The bank used... BigQuery, Google Analytics 4, and Firebase to analyze customer data and create predictive models. This led to highly targeted, personalized campaigns. BigQuery-powered audiences achieved a 2.6x higher conversion rate and 2.4x more conversions in owned media. Paid media conversion volume doubled, conversion rates were 1.9x higher, and cost per acquisition dropped by 36%. Millennium bcp now delivers more efficient, data-driven customer experiences.
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Google Cloud helped Millennium bcp transform its digital banking and personal loan strategy. The bank used... BigQuery, Google Analytics 4, and Firebase to analyze customer data and create predictive models. This led to highly targeted, personalized campaigns. BigQuery-powered audiences achieved a 2.6x higher conversion rate and 2.4x more conversions in owned media. Paid media conversion volume doubled, conversion rates were 1.9x higher, and cost per acquisition dropped by 36%. Millennium bcp now delivers more efficient, data-driven customer experiences.
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Chartboost Mediation helped Gram Games boost ad revenue for Merge Dragons! . The studio...wanted better dashboard flexibility, detailed reporting, and higher eCPMs. Chartboost Mediation offered a wide network demand and transparent control. Gram Games saw a 23% increase in ARPDAU in the first week. eCPMs rose by nearly 30%. Implementation was easy and results exceeded expectations.
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7Search PPC helped iGaming advertisers overcome big challenges in online advertising. Advertisers faced problems... like ad blindness, low-quality traffic, high costs, and limited ad formats. 7Search PPC improved its platform to be more user-friendly and made it easier to set up campaigns. They filtered out low-quality traffic and added more quality publishers. This led to better campaign results for iGaming businesses.
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OpenX supply-side targeting helped a major US telco boost working media by 30%. The campaign targeted... users of a competitor’s service. In one month, the telco reached 1.9 million competitor customers. The campaign improved ad spend efficiency. OpenX enabled better reach and results for telecommunications advertising.
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Cloudo helped ZebZap fix problems with communication and workflow. ZebZap had trouble... with scattered messages, missed deadlines, and hard-to-find data. Cloudo gave them one place for messaging, project management, and storing files. ZebZap now works together better, finishes projects on time, and finds information easily. Cloudo also lets them grow without slowing down.
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PubMatic's OpenWrap SDK helped Tokyo Tsushin Group boost revenue from their mobile game apps. The company wanted... to move beyond performance advertising and access global brand demand. By using OpenWrap SDK, they integrated new brand ad sources with their existing setup. This led to a 24% total revenue uplift and an 8.4x increase in average CPM for US inventory. Tokyo Tsushin Group also praised PubMatic's support and technical help.
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MonetizeMore helped Antônio Alves, an automotive publisher, boost ad revenue. After failed attempts... with other companies, he partnered with MonetizeMore. The team used Faux Drifting, Viewability Booster, and daily price floor updates to improve ad performance. In less than 20 days, revenue grew by over 579%, pageviews by 328.10%, and ad unit viewability by 14%. After 8 months, revenue increased by 185% and pageviews by 196%, even with 45% fewer ads per page. The publisher credits MonetizeMore's expertise and support for these results.
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Boone Newspapers Inc. , a family-owned...newspaper group, partnered with Second Street to implement a 'Best Of' ballot program. In their first year, they generated $1,200,000 in revenue. They revamped their structure and sales execution, leading to a 1915% increase in users year-over-year. Additionally, they grew their email database by 47,132.
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AdPumb helped Ryn VPN increase ad revenue by 200%. Ryn VPN wanted... to improve ad income and get better reporting data. AdPumb used in-app bidding, eCPM optimization, and fill rate management. Interstitial ad eCPMs doubled and native ad eCPMs increased by 7 times. Ryn VPN also got the reporting data they needed to make better decisions.
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Catalysty helped Godud Inc. , a mid-sized...e-commerce company, improve their SEO. Godud struggled with low organic search visibility. Catalysty delivered a digital strategy from 2022 to 2023. Organic search traffic increased by 90%. SEO rankings improved by 50%. Website sessions grew by 40%. Page views rose by 35%.
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