Featured Industries
No results found
Try adjusting your search terms
Publisher Ad Management in Action in Other Industries
LoadComplete - Gaming
AppLovin helped LoadComplete grow Legend of Slime after launch. LoadComplete used MAX, AppDiscovery, and SparkLabs to boost monetization and user... acquisition. They saw a 21% increase in ad-based revenue per DAU and a 12% lift in eCPM. User acquisition spending scaled by more than 36X. D7 retention increased by 89%. Legend of Slime reached #1 on the free games chart.
XL Axiata - Telecommunications - Large
Magnite helped XL Axiata run programmatic OTT ads during Ramadan. The campaign aimed to boost awareness of XL Axiata's Internet... Packages. Magnite launched ads across premium OTT sites with interactive features. This led to an increase in purchase consideration and awareness for XL Axiata. The campaign targeted Indonesian consumers during a key season. Results showed a clear uplift in purchase intent.
Intermarkets - Marketing And Advertising
OpenX Ad Server helped Intermarkets boost programmatic revenue by 20%. The migration for Drudge Report took just 3 days. Intermarkets... solved delivery and latency issues. They saw faster page loads and better ad quality. User experience improved with better AQ visibility. The partnership focused on monetisation and scale.
Sky Sports - Entertainment
Azerion helped Sky Sports boost brand awareness at the start of the 2020-21 Premier League season. Sky Sports wanted to... reach football fans who did not have Sky or did not subscribe to Sky Sports. Azerion used targeted ads, video assets, and data-driven audience segmentation. The campaign increased awareness, perception, and consideration of Sky Sports. Independent research showed strong brand engagement and positive results for both target groups.
G2A.COM - Internet
Admitad's affiliate network helped G2A. COM grow fast during the COVID-19 pandemic. The program's GMV increased four times. G2A.COM used...Admitad to reach more users and boost sales. The marketplace offers over 75,000 digital products to 30 million users in 180 countries. Security and many payment options make shopping safe and easy. G2A.COM attracts both new and returning buyers with promos and loyalty programs.
GSTV (Gas Station TV) - Media Production - Large
FatTail's AdBook OMS helped GSTV manage 29,000 locations and 115 million monthly impressions. GSTV replaced manual spreadsheets with automated, algorithm-driven... forecasting. The new two-step sales process sped up deals and improved accuracy. GSTV now scales operations easily and avoids bottlenecks. The platform supports multi-location inventory management for media sales.
Zentrix Digital - Advertising
Zentrix Digital used SmartyAds DSP to improve their advertising campaigns. They achieved a win rate of over 40%, optimized their... effective cost per mille to $3.80, and reduced their effective cost per click to $0.67. Their click-through rate increased to 0.56%. Zentrix Digital was satisfied with the results and found the process smooth and user-friendly. They appreciated the support from the SmartyAds team.
All Garage Floors - Interior Decorating
AdPushup helped All Garage Floors, an informational website about garage flooring, boost ad revenue. The site owner struggled with declining... AdSense revenue and wanted more time for content. AdPushup set up ActiveView Ad Refresh, managed header bidding, and switched the site to Google AdX. These changes led to a 186% increase in ad revenue in five months. Traffic grew by 120%, ad impressions rose by 136%, and Page RPM went up by 60%.
Recent adoption and success with Publisher Ad Management software in Media Production
TRILL - Media Production
Browsi helped TRILL, a top lifestyle publisher in Japan, boost ad revenue with no developer work. TRILL used Browsi’s no-code... optimization suite to test ad layouts, viewability, and timeout settings. They replaced static ad slots with dynamic placements, raising RPM by 7%. Viewability and timeout optimizations each added 5% more RPM. TRILL unlocked hidden inventory and improved ad performance while keeping user experience strong.
doyouremember.com - Media Production
MonetizeMore helped doyouremember. com boost their page RPM by 28%. The team at doyouremember.com liked the clear communication and support...during ad optimization tests. MonetizeMore used their ad optimization platform to drive these results. The publisher saw a dramatic increase in ad revenue. This case highlights MonetizeMore's impact on media production companies.
A fast-growing Formula 1 and motorsport news website - Media Production
AdSparc AMP-optimised video player replaced a standard display ad for a Formula 1 and motorsport news site. The site wanted... to boost AMP page revenue, which was limited by display-only ads. AdSparc added a video player and used header bidding to increase demand. When video ads did not fill, a display ad showed instead. Sold CPM rose by 24%. Fill rate increased by 22%. Overall ad unit RPM jumped 51%. Revenue grew by 58%.
ChromeUnboxed - Media Production - Small
Ezoic helped ChromeUnboxed boost ad revenue by 152%. ChromeUnboxed needed strong ad monetization tools and expert support. Ezoic provided advanced... ad management and first-party data solutions. The team at ChromeUnboxed saw a big increase in website ad earnings. Ezoic's platform made it easy to manage ads and grow revenue.
County10 radio group - Media Production
County10 radio group used Broadstreet's digital advertising platform to help Porter’s Mountain View Supply Company boost spring and summer sales. Porter’s faced slow... sales outside of fall and winter. County10 created a multi-channel campaign using Broadstreet, including a photo contest, sponsored content, and events. The campaign doubled Porter’s foot traffic and established them as a local grilling authority. Porter’s saw big revenue gains and called it the best advertising they ever did.
Redaktionsnetzwerk Deutschland (RND) - Media Production
goTom helped Redaktionsnetzwerk Deutschland (RND) improve digital marketing. RND used goTom as middleware to make workflows more efficient and transparent.... The system increased automation and sped up campaign processes. RND saw easier ad server booking and freed up capacity for monitoring and optimization. Customer satisfaction and cost efficiency improved after using goTom.
Publisher Ad Management in Action in Marketing And Advertising
Performance-Based Ad Agency (name under NDA) - Marketing And Advertising
Epom WL DSP helped a large US performance-based ad agency improve profits and client acquisition. The agency faced problems with... limited features, poor traffic options, and low ad performance. Epom WL DSP provided custom bid markups, white-labeling, more supply sources, and new ad templates. As a result, the agency saw 27% higher profits for advertisers, 29% higher CTR, 23% higher ad engagement, and 60% more clients per month.
A leading agency and its investment team - Marketing And Advertising
DeepIntent helped a leading agency manage CTV frequency across connected TV, display, and online video. The agency wanted to reduce... audience overlap and improve campaign efficiency. Using DeepIntent, they reinvested 23% of their media budget through cost savings. They reached 71,000 more verified patients without spending more. The agency also secured multi-million dollar programmatic deals with top CTV partners. This unified approach led to better reach, frequency, and media value.
Smart Supply by AI Digital - Marketing And Advertising
Smart Supply by AI Digital used Index Marketplaces to boost video ad performance. They activated supply intelligence technology for real-time... optimization and better inventory targeting. This led to a 19% increase in video completion rate and a 10% drop in cost per completed view. The campaign ran longer due to strong results. The platform helped deliver consistent, efficient programmatic advertising.
CSG Creative - Marketing And Advertising
CSG Creative used nxtbook4 and PageRaft to improve digital engagement for their clients. They wanted to move beyond basic PDFs... and create more interactive, branded experiences. With PageRaft, CSG delivered mobile-friendly content that increased client publication opens by up to 19 percent. Their clients saw higher engagement on both mobile and desktop. CSG believes these platforms help brands stand out in a crowded digital space.
Monumetric - Marketing And Advertising
Sovrn Signal helped Monumetric make nearly 25% of their publisher visitors addressable with hashed email. Monumetric used Sovrn Signal to... link first-party data to ID5 IDs, improving data visibility and transparency for buyers. This led to over 2x CPM for almost a quarter of their traffic. Monumetric scaled partnerships with ID5 and other identity partners using Sovrn Signal. The solution helped future-proof revenue in a cookieless ecosystem.
Driving ROI and results: Understanding the Impact of Publisher Ad Management in Entertainment
Gram Games - Entertainment
Chartboost Mediation helped Gram Games boost ad revenue for Merge Dragons! . The studio wanted better dashboard flexibility, detailed reporting,...and higher eCPMs. Chartboost Mediation offered a wide network demand and transparent control. Gram Games saw a 23% increase in ARPDAU in the first week. eCPMs rose by nearly 30%. Implementation was easy and results exceeded expectations.
iGaming advertisers (clients of 7Search PPC) - Entertainment
7Search PPC helped iGaming advertisers overcome big challenges in online advertising. Advertisers faced problems like ad blindness, low-quality traffic, high... costs, and limited ad formats. 7Search PPC improved its platform to be more user-friendly and made it easier to set up campaigns. They filtered out low-quality traffic and added more quality publishers. This led to better campaign results for iGaming businesses.
Crazy Maple - Entertainment
HyprMX helped Crazy Maple boost revenue and ad diversity in their Chapters app. The studio wanted more than just game... ads and sought brand campaigns. HyprMX delivered brand-only demand, bringing ads from top brands like McDonald’s and Toyota. Crazy Maple ran rewarded video and interstitial ads up to 60 seconds. This led to higher revenue and a better ad experience for users.
Ilya Artemov (Business Empire: RichMan) - Entertainment
Appodeal helped Business Empire: RichMan boost user acquisition with creative ad campaigns. In nine months, the game saw 1.3 million... new installs and over 110 eROAS on Day 365. Appodeal's platform used A/B testing, automated UA, and expert collaboration to optimize ad spend and creative strategy. The result was a 70% lower CPI compared to the industry average. These changes drove strong growth and higher retention for the mobile game.
Recent adoption and success with Publisher Ad Management software in Information Technology And Services
Adya - Information Technology And Services
Adya used Google Cloud to build advanced AI solutions for business growth. With Gemini AI, Adya accelerated time-to-market by 30%.... Vertex AI helped reduce LLM building costs by 85% and improved performance by 21%. Chirp 3 enabled localization in over 20 Indian languages with low latency. Multi-agent orchestration became 10 times faster using event-driven architecture. Adya's platform now lets users create custom AI agents and applications quickly and securely.
Adya - Information Technology And Services
Adya used Google Cloud to build advanced AI solutions for business growth. With Gemini AI, Adya accelerated time-to-market by 30%.... Vertex AI helped reduce LLM building costs by 85% and improved performance by 21%. Chirp 3 enabled localization in over 20 Indian languages with low latency. Multi-agent orchestration became 10 times faster using event-driven architecture. Adya's platform now lets users create custom AI agents and applications quickly and securely.
Adya - Information Technology And Services
Adya used Google Cloud to build advanced AI solutions for business growth. With Gemini AI, Adya accelerated time-to-market by 30%.... Vertex AI helped reduce LLM building costs by 85% and improved performance by 21%. Chirp 3 enabled localization in over 20 Indian languages with low latency. Multi-agent orchestration became 10 times faster using event-driven architecture. Adya's platform now lets users create custom AI agents and applications quickly and securely.
ZebZap - Information Technology And Services
Cloudo helped ZebZap fix problems with communication and workflow. ZebZap had trouble with scattered messages, missed deadlines, and hard-to-find data.... Cloudo gave them one place for messaging, project management, and storing files. ZebZap now works together better, finishes projects on time, and finds information easily. Cloudo also lets them grow without slowing down.
The Publisher Ad Management Blueprint for Better Selection Decisions in Retail
Kidizen - Retail
Kevel Ad Server helped Kidizen add promoted listings to their kidstuff marketplace. Kidizen wanted to let sellers pay for more... visibility but lacked resources to build an ad platform. Using Kevel’s APIs, they quickly launched sponsored listings and a self-serve ad portal. Sellers can now easily opt-in and promote items. The automated system gives Kidizen a steady, low-maintenance revenue stream. Kidizen’s CEO says the platform drives extra revenue and benefits both sellers and users.
A leading retailer with more than 18,000 stores in 47 states - Retail
Start. io helped a leading retailer with over 18,000 stores drive more visits to their outlets. The campaign targeted competitor...audiences using app owner data from brands like Walmart, Costco, and Publix. Start.io activated these audiences to increase food sales and win customers from rivals. The campaign achieved a more efficient cost per store visit compared to location-based audiences. The retailer saw strong results in growing market share.
THE ICONIC - Retail
Talon. One powers THE ICONIC's new loyalty program, Front Row, across Australia and New Zealand. The program uses a level-based...system with ICONS, a loyalty currency, to reward shoppers and unlock exclusive benefits. Over 50,000 customers helped design the program through surveys and focus groups. Existing customers are automatically enrolled and assigned status based on past shopping. THE ICONIC aims to deliver simple, personal value and drive customer engagement with Talon.One's loyalty platform.
Publisher Ad Management in Action in Computer Software
CreativeThemes - Computer Software
Blocksy is a free WordPress theme made by CreativeThemes. The founders spent two years building and perfecting the product. They... wanted it to be easy for both beginners and advanced users. They used Freemius to help sell their Pro version and manage updates. Blocksy now has over 200,000 active installations. Their focus on user experience and a simple interface led to their success.
ESET - Computer Software
Nexway helped ESET grow sales in Asian markets with custom eCommerce solutions. ESET needed seamless integration between internal and external... platforms. Nexway built a Remote Catalogue for license management and uninterrupted order data. Nexway also created a manual renewal flow, making renewals easier for ESET customers. Nexway managed payments, taxes, and compliance, letting ESET focus on sales and subscriptions in India, Hong Kong, and Taiwan.
Recent adoption and success with Publisher Ad Management software in Design
Tokyo Tsushin Group - Media
PubMatic's OpenWrap SDK helped Tokyo Tsushin Group boost revenue from their mobile game apps. The company wanted to move beyond... performance advertising and access global brand demand. By using OpenWrap SDK, they integrated new brand ad sources with their existing setup. This led to a 24% total revenue uplift and an 8.4x increase in average CPM for US inventory. Tokyo Tsushin Group also praised PubMatic's support and technical help.
Driving ROI and results: Understanding the Impact of Publisher Ad Management in Publishing
Boone Newspapers Inc. - Publishing
Boone Newspapers Inc. , a family-owned newspaper group, partnered with Second Street to implement a 'Best Of' ballot program. In...their first year, they generated $1,200,000 in revenue. They revamped their structure and sales execution, leading to a 1915% increase in users year-over-year. Additionally, they grew their email database by 47,132.
The Latest Publisher Ad Management Deployments delivering value in Internet
Ryn VPN - Internet
AdPumb helped Ryn VPN increase ad revenue by 200%. Ryn VPN wanted to improve ad income and get better reporting... data. AdPumb used in-app bidding, eCPM optimization, and fill rate management. Interstitial ad eCPMs doubled and native ad eCPMs increased by 7 times. Ryn VPN also got the reporting data they needed to make better decisions.
Driving ROI and results: Understanding the Impact of Publisher Ad Management in Consumer Goods
Godud Inc. - Consumer Goods
Catalysty helped Godud Inc. , a mid-sized e-commerce company, improve their SEO. Godud struggled with low organic search visibility. Catalysty...delivered a digital strategy from 2022 to 2023. Organic search traffic increased by 90%. SEO rankings improved by 50%. Website sessions grew by 40%. Page views rose by 35%.