Nature4Climate
- Non Profit Organization Management
Nature4Climate wanted to raise awareness about Natural Climate Solutions. They worked with Onalytica to use digital influencers and improve their communication. Onalytica helped them map communities,... identify key connectors, and monitor conversations. They also launched a Twitter account and shifted from paid to earned influencer activity. As a result, the share of the climate conversation about Natural Climate Solutions grew from 1% to 5%, and the influencer conversation doubled to 10%.
The Latest Influencer Marketing Deployments delivering value in Insurance
Agria
- Insurance
Agria used Kolsquare's influencer marketing platform to help animal welfare shelters. The company wanted to raise funds for these shelters. Kolsquare helped Agria find the right influencers. The plat...form made it easy to manage campaigns and track results. Agria raised more money for animal welfare with Kolsquare.
Alkimiads used the Influencity platform to improve their influencer marketing campaigns. They wanted to make influencer searches faster, get better profile insights, and estimate campaign ROI. Before... Influencity, finding 4-5 good influencers took at least 45 minutes, and vetting each profile took 10-15 minutes. Influencity helped Alkimiads streamline searches, analyze influencer profiles, and forecast campaign results. This made their process faster and more data-driven.
California-based SEO agency
- Marketing And Advertising
Vazoola helped a California-based SEO agency scale their link building to 1,800 links per month. The agency faced rising costs, operational inefficiencies, and quality issues with their previous vend...or. Vazoola provided custom pricing, API integrations, and flexible ordering systems. The agency saved $30,000 per month, a 23% cost reduction, with no drop in link quality. They onboarded 300+ campaigns and improved keyword rankings and traffic for their clients.
GetEvangelized helps 2 Blue reach the right audience with targeted marketing communication. The platform keeps content relevant and avoids spam, making social media better for creators. 2 Blue values... how GetEvangelized tailors content to fit different lifestyles. The service stands out for promoting positive content and understanding audience behavior.
Hypetap ran an influencer marketing campaign for the Australian Open 2023. The goal was to make the event appeal to more than just tennis fans by highlighting cultural experiences. 14 creators produc...ed 92 pieces of content across TikTok, Instagram, YouTube, and blogs. The campaign generated 99,044 total engagements, 17,406,969 impressions, and 5,267,088 in cumulative reach. The content drove positive sentiment and over two thousand link clicks, showing strong intent to attend the event.
Recent adoption and success with Influencer Marketing software in Food And Beverages
Bokksu
- Food & Beverages
Makrwatch helped Bokksu use influencer marketing to get more new customers. Bokksu wanted to grow fast and reach people who love Japanese snacks. Before Makrwatch, Bokksu struggled to scale influence...r campaigns and spent too much time on manual work. Makrwatch set up a pilot program, found 336 creators, and closed 11 deals in the first month. YouTube became Bokksu’s main channel for new customers, with 70% of new subscribers coming from YouTube. Bokksu sponsored over 1,000 videos and saved more than 6,000 hours.
Meltwater’s social intelligence solution helps Pernod Ricard track consumer trends and brand performance. The Consumer Insights team uses custom Campaign Tracker dashboards to measure campaign impact... and brand health. Automated reports and integrated review data save time and improve strategy. Meltwater’s tools also support ad hoc research and ESG tracking, helping Pernod Ricard meet sustainability goals and share insights across teams. The company uses these insights to drive innovation and stay ahead in the premium spirits market.
Humanz ran two creator-led campaigns for Absolut Vodka to launch Passionfruit and Watermelon flavors in South Africa. Influencers received gift boxes to make cocktails and share their experiences on ...Instagram. The campaign used a mix of nano, micro, macro, and A-list creators with strong lifestyle and entertainment presence. The approach focused on authentic storytelling and exclusive events. Engagement rates and sales exceeded campaign expectations, with strong brand messaging and vibrant content.
Aspire’s Agency Services helped M&M’S improve their influencer marketing campaigns. M&M’S wanted to boost awareness and sales for their direct-to-consumer product. Aspire managed campaign strategy an...d logistics, focusing on tentpole events like Mother’s Day. The campaign led to a 29% year-over-year increase in engagement rate. M&M’S also saved 20-25 hours per month by letting Aspire handle logistics.
GRIN helped nutpods automate influencer program management. Before using GRIN, nutpods could only manage up to 200 influencers. With GRIN, they scaled beyond that limit. The software saved time and m...oney. nutpods grew their influencer programs with GRIN's tools.
Later Influence helped Premier Protein run a fall influencer campaign for their Pumpkin Spice Protein Shake. The goal was to boost brand awareness and drive website traffic using influencer-generated... content on TikTok, Instagram, Pinterest, and YouTube. Later sourced and managed 78 creators, who produced 144 original pieces of content. The campaign reached 23.2 million people, generated 2.7 million impressions, and achieved a 5.2% average engagement rate. Premier Protein saw increased clicks, purchases, and social followers as a result.
Sideqik helped Coca-Cola eSports track and manage nearly 100 influencer relationships over a year. Coca-Cola used Sideqik to monitor influencer mentions and identify top brand advocates. The platform... enabled automatic tracking and engagement with influencers. Coca-Cola generated 86,841 engagements and achieved a 571% ROI. This approach led to nearly 5x earned media value for the brand.
Corona worked with IZEA to create social media content that highlights the brand’s relaxed, beach-inspired vibe. Creators made real and easygoing posts showing how Corona fits into summer moments. Th...e campaign focused on the signature lime drop and everyday enjoyment. The content felt authentic and true to the Corona brand. This partnership helped bring the beach mindset to social feeds.
Recent adoption and success with Influencer Marketing software in Utilities
Bioderma Romania
- Cosmetics
Spitche helped Bioderma Romania boost organic engagement on Facebook and Instagram. The brand launched a social media ambassador program, signing up over 20,000 ambassadors. This led to a 50% reducti...on in ad spend. Ambassadors created 65% of user-generated content and made 80% of Instagram comments. Bioderma gained 2,000 new Instagram followers in three months and saw 30% of ambassadors join through referrals.
Recent adoption and success with Influencer Marketing software in Media Production
Apartment Therapy & Kitchn
- Media Production
ACTIVATE helped Apartment Therapy and Kitchn find the right influencers for their brands. Both companies wanted to work with mid-tier influencers who matched their style. ACTIVATE used its influencer... network to recruit talent that fit the brands’ look and feel. The campaign focused on influencer casting for these top lifestyle media companies. The case study highlights how ACTIVATE supports influencer marketing for media brands.
Recent adoption and success with Influencer Marketing software in Retail
Titan
- Retail
Titan wanted to find influencers with high-income audiences for their luxury products. Manual outreach and data collection made this hard and gave incomplete results. WordsWork, their agency, suggest...ed using the Qoruz platform. Qoruz gave detailed data on influencer audiences and helped with competitor analysis. This made influencer selection more precise and improved campaign results. Titan saved over 200 hours on data gathering and did not need a separate outreach team.
Carro's Modern Dropship platform helped The FairGround migrate from Onport with ease. The FairGround needed a Shopify-friendly, simple solution for onboarding small brands without tech teams. Carro's... automation features improved inventory management and product curation. The support team made onboarding smooth and accessible. The platform enabled The FairGround to scale quickly and build trust with suppliers and customers.
Recent adoption and success with Influencer Marketing software in Banking
A leading investment bank
- Banking
A leading investment bank worked with creators to teach Canadians about staying ahead. The campaign got over 14 million impressions and 5,000 link clicks. It achieved a CPM of $2.25, which is 55% mor...e efficient than the finance norm. The key message pull-through was 34%.
The Latest Influencer Marketing Deployments delivering value in Apparel And Fashion
ASOS
- Apparel & Fashion
ASOS used Heepsy to boost its business and Instagram during the pandemic. The company shifted its marketing to focus on home style, sportswear, and loungewear. ASOS saw a 19% increase in total sales,... reaching £3.26B, and a 329% rise in annual profits before tax. The brand gained 3.1 million new customers and 1.16 million new Instagram followers. Influencers and digital marketing played a key role in this growth.
Dyzio Shopfluence helped Abbott Lyon scale their influencer gifting program from 100 to 1,000 influencers in under two months. The platform automated influencer onboarding, email communication, and d...iscount code distribution. Abbott Lyon integrated their Shopify store for seamless gifting and tracked all influencer content in real time. This automation saved 500 hours and generated over 2,000 pieces of content. Abbott Lyon ran global campaigns across TikTok and Instagram, improving efficiency and campaign success.
Nosto Search helped A.L.C., a premium women's fashion brand, solve problems with slow, generic search and limited merchandising options. The team used Nosto's merchandising and scheduling tools to se...t up special product ranking rules for sales periods. This made it easier for shoppers to find discounted items and improved search speed and relevance. After launch, A.L.C. saw a 30% increase in click-through rate and more than double the conversion rate on search result pages during sales. The solution was quick to implement and reduced manual work for the team.
Lefty helped Lacoste turn its Roland-Garros 2024 partnership into a global social media event. VIP influencers generated 24 times more earned media value per post. The campaign used diverse and cultu...rally relevant content to boost Lacoste's brand identity. 64% of influencers were new voices, and buzz peaked during key matches. The case highlights both the strengths and limits of event-driven influencer marketing.
The Influencer Marketing Blueprint for Better Selection Decisions in Consumer Electronics
A2Z Ozone
- Consumer Electronics
A2Z Ozone uses Shopify to sell air and water purification products. They design and make ozone generators for homes and businesses. Shopify helps A2Z Ozone build their brand and manage their online s...tore. The platform supports sales, marketing, and customer service. A2Z Ozone promotes healthy living with their products.
A leading global consumer electronics company
- Consumer Electronics
CreatorIQ helped a leading global consumer electronics company unify its global teams and improve creator marketing. The company used CreatorIQ to find the right creators, centralize data, and keep m...arketing programs secure and compliant. Before, the company struggled to manage data and make fast decisions. With CreatorIQ, they now have one platform for creator discovery, reporting, and contract management. This central system helps them build strong, long-term creator partnerships and maximize marketing impact.
Bazaarvoice helped Appliances Online boost sales and improve the shopping experience. The challenge was to syndicate reviews and content to increase sales performance. The solution empowered brands t...o optimize product pages with syndicated reviews and visual content. Sales increased from the influx of reviews and content from over 60 brands. Visitors who interacted with user-generated content had a 3x higher conversion rate.
Linqia helped Baxter of California boost awareness for its men's grooming products. The brand wanted to promote a Father’s Day sale and drive website traffic. Linqia connected Baxter with influencers... in fashion, beauty, and lifestyle. Influencers created over 250 original posts and stories. The campaign generated 6.4 million impressions and an engagement rate 648% higher than projected. Baxter reused influencer content on its social channels.
Bloomers Intimates needed to make new video ads quickly for their lingerie brand. They used Billo to get user-generated content videos for their Meta campaigns. By giving clear instructions to creato...rs, they got videos that matched their needs. Their Return on Ad Spend (ROAS) more than doubled, going from less than one to an average of two. Their slip shorts sold out in a month using only Billo ads. The company saw 400% revenue growth year over year.
The Influencer Marketing Blueprint for Better Selection Decisions in Oil And Energy
Aramco
- Oil & Energy
Kobe ran an influencer marketing campaign for Aramco in Singapore. The campaign used Instagram and partnered with two creators. They produced eight pieces of content. The outreach reached 1,389,096 p...eople. This campaign focused on the sports event industry.
Adya used Google Cloud to build advanced AI solutions for business growth. With Gemini AI, Adya accelerated time-to-market by 30%. Vertex AI helped reduce LLM building costs by 85% and improved perfo...rmance by 21%. Chirp 3 enabled localization in over 20 Indian languages with low latency. Multi-agent orchestration became 10 times faster using event-driven architecture. Adya's platform now lets users create custom AI agents and applications quickly and securely.
The Influencer Marketing Blueprint for Better Selection Decisions in Automotive
Arval
- Automotive
Social Seeder helped Arval boost its employer brand on LinkedIn. In just one month, Arval grew from 0 to 70 employee ambassadors. The team achieved 1,700 YouTube views and over 18,000 LinkedIn clicks.... Social Seeder made it easy to track social media results. Employee engagement and brand awareness increased quickly.
Avalon Biomedical (Management) Limited
- Hospital & Health Care
Barracuda Essentials and Barracuda Sentinel helped Avalon Biomedical stop advanced email threats. The company faced phishing and business email compromise attacks that bypassed old security. Barracud...a's AI-driven tools found over twenty phishing attacks missed by previous systems. The new solution protects against inbound and outbound threats, reduces risk of fraud, and frees up IT resources. Custom reports help Avalon understand attack patterns and keep their network safe.
Fohr ran an influencer campaign for Being Frenshe, a wellness brand. The goal was to boost brand awareness and reach by sharing real stories about self-care and wellness. Fohr recruited creators to t...alk about topics like anxiety, mental health, and post-partum experiences. The campaign achieved an average TikTok viewership of 8.94% and 8.07% on Instagram. Over half of TikTok views came from the “For You” page.
Traackr helped Groupe SEB prove influencer marketing ROI at global scale. The company needed to show direct revenue from influencer campaigns and make data consistent across regions. Traackr enabled ...conversion tracking, real-time reporting, and bulk link generation. In the UK pilot, 50+ creators drove 29,000+ tracked clicks and over 10 direct conversions. Groupe SEB gained full-funnel visibility and set a new internal benchmark for influencer marketing.
Upfluence helped Afnan Perfumes grow sales by $50,000 in five months using its influencer marketing platform and agency services. Afnan faced challenges with tracking, scaling, and managing influence...r campaigns, especially when entering the U.S. market. Upfluence provided automated tracking, streamlined campaign management, and access to a large network of creators. The first campaign delivered hundreds of orders and a 47% conversion rate. Automated payments and detailed sales attribution made influencer partnerships more efficient and profitable.
Clarins USA wanted to reach more Millennial buyers but struggled with manual influencer management. They partnered with Tidal Labs to build and manage a network of influencers on one platform. Over t...wo years, they ran more than 17 campaigns and worked with over 200 influencers. These influencers created over 5,000 pieces of content. The new approach led to 9 times higher engagement than Clarins’ own Instagram channel.