FVC uses the ZINFI partner portal to automate marketing and technical tasks. The portal helps FVC register deals, track leads,... and provide training and certifications for NETSCOUT products. FVC’s team relies on the portal for up-to-date product information and sales assets. Employees across multiple countries use the portal daily to find new opportunities and manage customer relationships. The portal’s frequent updates and easy navigation improve FVC’s efficiency and satisfaction.
Zebra Technologies
- Information Technology And Services
- Large
Lincolnshire, USA
Oracle Cloud SCM helped Zebra Technologies streamline its supply chain. Forecast accuracy improved by nearly 100%. The company automated 90%... of orders, saving 20,000 hours a year. Integration with transportation tools saved $2 million on a single order. Employee work-life balance improved, and IT costs dropped. Zebra now delivers products on time and plans to expand its cloud use.
Nutanix
- Information Technology And Services
- Large
San Jose, USA
Vartopia helped Nutanix boost deal registrations by 43% in the first full quarter. Nutanix needed better partner engagement and faster... deal approval. Vartopia integrated with Salesforce to give clear pipeline visibility and easy deal management. The new portal let OEMs and resellers register and track deals quickly. Deal approval times improved by 40%, helping Nutanix grow faster and work better with partners.
TomTom
- Information Technology And Services
- Large
Amsterdam, Netherlands
TomTom uses Magentrix Partner Portals for Salesforce to improve channel relationships. The platform helps TomTom manage partners more effectively. TomTom... can now support its channel partners better. This leads to stronger partner engagement. The solution focuses on partner relationship management. TomTom benefits from streamlined partner operations.
EUDataVault by Nomadesk offers S3-compatible object storage with up to 80% cost savings over hyperscalers. The solution is fully GDPR... compliant and certified for ISO 27001, SOC 2, and PCI DSS. Customers report workflows that are 50% more efficient and improved data security. Transparent pricing and high-performance storage support backup, analytics, and AI workloads. EUDataVault enables fast, secure, and scalable file management for IT services.
Openpath used Channeltivity to build its partner portal for channel sales. The company needed a way to train and certify... integration partners quickly. Channeltivity provided tools for training, lead distribution, and deal registration. Openpath signed and certified hundreds of partners after launch. The portal became a key advantage and improved support for both partners and end users.
Palo Alto Networks
- Computer & Network Security
- Very Large
Santa Clara, USA
Impartner helped Palo Alto Networks transform its partner marketing. The company saw a 40% quarter-over-quarter increase in partner engagement. Using... Impartner, Palo Alto Networks onboarded 800 partners and launched hundreds of campaigns. Key features included email marketing, social media campaigns, and an asset library. Reporting and analytics tracked and improved partner activity. Incentives and education drove sustained partner adoption of the marketing hub.
Abnormal Security
- Computer & Network Security
- Medium
San Francisco, USA
WorkSpan helped Abnormal Security boost co-sell referral volume by 15x with Microsoft. The company cut time spent on opportunity submissions... by 97%. Referral acceptance rates rose by 70%. WorkSpan’s app automated data sharing between Salesforce and Microsoft Partner Center. Abnormal Security now maps accounts and tracks deals more easily. The team spends less time on manual work and more on building partnerships.
CloudStride is a small cloud security startup in India. They struggled with slow, manual channel marketing and could not track... campaign results. Using xAmplify, they gained better data and could see partner and end user activity. Their channel sales grew by 30% in three months. Onboarding new partners now takes only 1.5 to 2 months. They also added 49 new reseller partners.
Channel Partner Management in Action in Other Industries
Anonymous
- Small
A company automated its global partner collaboration using a cloud-based solution. This improved communication and streamlined workflows across all partner... channels. The company gained real-time data and analytics for better visibility into its partner network. As a result, productivity increased, costs went down, and partner satisfaction improved. The case study also discusses challenges faced and how they were solved.
NXP moved from a custom on-prem Model N platform to Model N SaaS. This change helped NXP get better support... and made upgrades easier. Workflows became faster and compliance controls improved. Users had a smoother experience and teams could work together more easily. The switch kept business running without problems.
Amadeus Selling Platform Connect helped CTG Travel, a UK-based agency, support customers during the pandemic. The platform gave staff remote... access and up-to-date travel guidance, ensuring business continuity. Amadeus provided 24/7 support and industry expertise, building trust with CTG Travel's clients. CTG Travel now plans to expand with more Amadeus solutions and join the Amadeus+Me rewards club.
Everflow used Crossbeam and HubSpot to cut enterprise sales cycles by 44%. The team replaced manual spreadsheets with automated account... mapping and partner data integration. They doubled their co-marketing campaign volume and sourced six enterprise referrals in one month. Three deals closed in six weeks after using partner data. 47% of active clients now come through partner marketing.
SocialBee uses PartnerStack to find partners who match their values. With PartnerStack, SocialBee drives 40% of all partnerships revenue through... the marketplace. The platform helps SocialBee grow monthly net revenue. SocialBee benefits from a network of partners that contribute to their business growth. The solution supports ongoing revenue increases from partnerships.
Toucan Toco used Kiflo PRM to manage their partner program. Before Kiflo, they tracked partners with Google Sheets and emails,... which was slow and confusing. Kiflo brought all partner deals into one place. This gave Toucan Toco clear visibility over indirect sales and partner performance. They saved time by automating tasks and improved communication with partners. Partners now get a personalized portal and fast onboarding. Kiflo helped Toucan Toco make better decisions and build stronger partnerships.
A Business Intelligence (BI) software company
- Computer Software
- Medium
USA
A business intelligence software company in the USA wanted to grow its channel partner network. Traditional partner recruitment methods did... not deliver results. The company used Elioplus to match with resellers and manage opportunities. Over 7 months, they gained 132 qualified partner leads, including 54 demos and 39 calls. They expanded their reseller base to 10 countries using Elioplus.
Recent adoption and success with Channel Partner Management software in Hospitality
Inspiring Vacations
- Hospitality
- Small
Melbourne, Australia
Inspiring Vacations used Partnerize to grow their affiliate marketing program. The company wanted to increase brand awareness in Australia and... abroad. They achieved significant revenue growth through their affiliate efforts. Partnerize helped them triple their affiliate returns. Inspiring Vacations is a leading travel brand based in Melbourne.
YieldPlanet's Channel Manager and Opera interface helped Aurora Luxury Hotel & Spa automate reservation, pricing, and inventory updates. The hotel faced... challenges mapping the integration but received strong support from YieldPlanet. Implementation took only a few days and ran smoothly. The hotel was the first to use this interface and reported high satisfaction with the results.
The Channel Partner Management Blueprint for Better Selection Decisions in Insurance
ThinkTank Insurance Partners
- Insurance
- Small
Chicago, USA
BenefitsGuide helped ThinkTank Insurance Partners, a 9-person brokerage near Chicago, save 10 hours each week by automating renewal and claims management. The platform cut... compliance tracking time by 50% and reduced claims processing time by 20%. Email integration and centralized data improved workflow and client retention. ThinkTank now avoids errors that previously led to lost clients. The agency is positioned for future growth with streamlined operations and better analytics.
TubeBuddy helped Jessica Stansberry, a YouTube creator and educator, go viral in 2022. She gained over 10,000 new subscribers and... increased her Google AdSense income by 7x. Her views and watch time tripled after using TubeBuddy's tools. She used the platform to create more viral content and grow her channel. TubeBuddy's Legend License plan supported her YouTube strategy.
The Channel Partner Management Blueprint for Better Selection Decisions in Entertainment
Winner.ro
- Entertainment
- Medium
Bucharest, Romania
Swaarm’s MMP helped Winner. ro unify marketing data from affiliates, Google Ads, and Meta. Winner.ro faced challenges with data discrepancies...and lacked a centralized measurement system. Swaarm enabled real-time, accurate attribution and custom integrations, especially with Income Access. The platform reduced reporting delays and improved campaign optimization. Winner.ro now makes faster, data-driven decisions in the competitive iGaming market.
Recent adoption and success with Channel Partner Management software in Retail
Williams-Sonoma, Inc.
- Retail
- Large
San Francisco, USA
Williams-Sonoma, Inc. used Salesforce Data Cloud, AI, and Marketing Cloud to personalize engagement for millions of customers across nine brands.... The company implemented Salesforce in just 7.5 months, much faster than the typical 12–18 months. This led to 21 million new email subscribers and thousands of employee hours saved each year. Teams now automate workflows, centralize data, and deliver targeted messages using AI and CRM tools. Williams-Sonoma, Inc. also improved B2B sales and customer support with integrated Salesforce solutions.
The Channel Partner Management Blueprint for Better Selection Decisions in Financial Services
A national financial advisory firm
- Financial Services
- Large
AMC Technology helped a national financial advisory firm validate real-time transcription in Salesforce Voice with Avaya. The firm needed accurate,... AI-driven insights for sensitive client conversations but lacked transcription capability. AMC delivered a proof of technology in days, showing secure, live transcription with no custom code. They mapped server architecture and planned for scaling to 1,600 advisors. The solution improved advisor support, compliance, and set a foundation for future integrations.
Configure One helped Hartzell Air Movement modernize their CPQ process. The company replaced an outdated system to improve quoting speed... and efficiency. After implementation, sales reps now handle 60% of quotes, up from 30%. This shift led to happier customers and higher revenue. Hartzell FLOW, powered by Configure One, lets sales reps create quotes anytime, boosting productivity and customer satisfaction.
The Latest Channel Partner Management Deployments delivering value in Restaurants
Wayback Burgers
- Restaurants
- Medium
Cheshire, USA
Wayback Burgers uses the Vya System to manage their brand. The platform offers many features that help their marketing. Vya... is described as a game changer for their brand. The testimonial highlights the impact of marketing resource management. The solution supports brand consistency and marketing operations.
Channel Partner Management in Action in Construction
Roof Maxx dealers
- Construction
- Small
USA
ClientTether franchise CRM helped Roof Maxx dealers triple customer contacts. Dealers automated lead follow-up and achieved a 95% lead engagement... rate. The system generated over 50 five-star reviews in the first year. Dealers saved 30-40 minutes daily by reducing manual work. Automated workflows improved sales follow-up and customer retention. Roof Maxx dealers grew their businesses with smarter franchise management software.
The Latest Channel Partner Management Deployments delivering value in Automotive
Oxmoor Auto Group
- Automotive
- Medium
Louisville, USA
Impel AI helped Oxmoor Auto Group boost return sales by 35%. The platform increased service repair orders by 41%. Gross... profit in sales and service rose by 36%. Automation freed up the team and improved close ratios. Customers responded more, driving measurable revenue gains. Impel unified marketing and customer engagement for better results.
The Channel Partner Management Blueprint for Better Selection Decisions in Internet
Sorare
- Internet
- Medium
Paris, France
Sorare used impact. com to automate partnership management and grow fast. The team recruited over 2,800 partners in 18 months....This led to four times year-on-year revenue growth from partnerships. Player sign-ups tripled and NFT card purchases rose by almost ten times. impact.com helped Sorare expand into the US and optimize partner performance with reporting and payment tools.
The Latest Channel Partner Management Deployments delivering value in Consumer Services
Hire A Hubby
- Consumer Services
Franchise Cloud Solutions helped Hire A Hubby, Australia's largest handyman business, move from manual processes to a digital platform. The new system... automated invoicing, quoting, compliance, and recruitment. Hire A Hubby achieved 92% adoption of the platform. Franchisee tenure increased and recruitment conversion rates improved. Operations staff now have real-time data to support franchisees and identify growth opportunities.
