Google Trends Overview

Google Trends is a free tool from Google that provides data and graphs on the popularity of specific searches in Google and YouTube. It provides keyword-related data including search volume index and geographical information about search engine users. It is used for comparative keyword research and to discover event-triggered spikes in keyword search volume. It helps in improving search results and illustrates the story.

It measures what people are searching for right now. The Google Trends homepage features clustered topics that Google detects are related and trending together on either Search, Google News, or YouTube. Trending Stories are collected based on Google’s Knowledge Graph technology, which gathers search information from those three Google platforms to detect when stories are trending based on the relative spike in volume and the absolute volume of searches.

Its online data exploration tool features real time search data from Google. Users can explore people’s search interests and find additional data like the most relevant articles, interest over time, interest by region, trending queries, and related topics. Its search trends feature shows how frequently a given search term is entered into Google's search engine to the site's total search volume over a given period.

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Google Trends solved their SEO needs. Cuspera uses 7028 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific SEO needs.

Business Priorities

Acquire Customers and Grow Market Share are the most popular business priorities peers achieved using Google Trends.

Other priorities:

  • Build Brand Awareness
  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
  • Launch New Products
  • Scale Best Practices
  • Improve Brand Engagement
  • Establish Thought Leadership
  • Improve Consistency
  • Improve ROI
  • Improve Efficiency
  • Improve Stakeholder Relations
  • Increase Average Basket Value
See all business priorities See less business priorities

Use Cases

Peers recommend Content Management , Advertisement , Social Media Management , as the business use cases that they have been most satisfied while using Google Trends.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Content Management

4.75/5

Read Reviews (241)

"...You can apply this knowledge by determining what content to create for your blog...." Improve Your Website Performance and Technologies in 2020
content curation

4.70/5

Read Reviews (109)

"...Seasonal content calendars are a quick and easy way to create relevant content to top the search rankings...."
content publishing

4.58/5

Read Reviews (22)

"...With these insights, you ll know which specific week you should publish Opening Day content. ..."
searching for content

4.28/5

Read Reviews (10)

"...For example, Google Trends is a tool by Google that enables the search engine marketers to have a piece of detailed information about what content is being searched for in the given domain/area...."
content sharing

4.48/5

Read Reviews (5)

"...Reddit is a massive collection of forums, where people can share news and content or comment on other people s posts...."
content tracking

3.93/5

Read Reviews (2)

"...BuzzSumo BuzzSumo is an excellent tool to track hot content online...."
Advertisement with Social Media

4.49/5

Read Reviews (150)

"...It's a module that teaches how to spy on competitors by joining their emailing list and keeping an eye on their advertising...." Traffic Secrets Book by Russell Brunson: Inside Look Review - GainBitcoin
Social Media Management with Social Media, User Generated Content and Blogs

4.75/5

Read Reviews (105)

"...The official social media account of Google Trends posted a map which showed that Gabbard's name was most sought out in all 50 states...." Here's who won the Democratic debate hands down according to Google search analytics - TheBlaze plus 3 more
engaging on social media

4.96/5

Read Reviews (39)

"...Alexa's Content Exploration tool shows trends for the number of articles published and social media engagement...."
social media analytics

4.07/5

Read Reviews (29)

"...Google Analytics the most widely used web analytics service Google Data Studio your easy-to-digest Google Analytics reports through data visualization Google Trends the latest trends, data and visualizations for any search term Consumer Barometer with Google a tool to help you understand how people use the Internet across the world ..."
scheduling post to social media

4.90/5

Read Reviews (20)

"...More by this author: Google Trends and Tenor Team up on New GIF Trends Tool - Social Media Today Posted: 28 Feb 2020 12:00 AM PST Struggling to find the perfect GIF, using the perfect celebrity, to express the right emotion in your tweet?..."
managing social media account

3.49/5

Read Reviews (5)

"...The campaign launched 48 hours prior to the Grand Final with a 2-minute hero film distributed via 15 current and former players uploading the film across their respective social accounts...."
monitoring social media

3.88/5

Read Reviews (2)

"...If you wish to newsjack on a specific theme, use a keyword monitoring tool like Hubspot Social Media Monitoring Tool to set up monitoring of specific keywords of interest to your business. ..."
PEER EXPERIENCES
Content Management

4.75/5

Read Reviews (241)

"...You can apply this knowledge by determining what content to create for your blog...." Improve Your Website Performance and Technologies in 2020
content curation

4.75/5

Read Reviews (109)

content publishing

4.75/5

Read Reviews (22)

searching for content

4.75/5

Read Reviews (10)

content sharing

4.75/5

Read Reviews (5)

content tracking

4.75/5

Read Reviews (2)

Advertisement with Social Media

4.49/5

Read Reviews (150)

"...It's a module that teaches how to spy on competitors by joining their emailing list and keeping an eye on their advertising...." Traffic Secrets Book by Russell Brunson: Inside Look Review - GainBitcoin
Social Media Management with Social Media, User Generated Content and Blogs

4.75/5

Read Reviews (105)

"...The official social media account of Google Trends posted a map which showed that Gabbard's name was most sought out in all 50 states...." Here's who won the Democratic debate hands down according to Google search analytics - TheBlaze plus 3 more
engaging on social media

4.75/5

Read Reviews (39)

social media analytics

4.75/5

Read Reviews (29)

scheduling post to social media

4.75/5

Read Reviews (20)

managing social media account

4.75/5

Read Reviews (5)

monitoring social media

4.75/5

Read Reviews (2)

53+ more Business Use Cases

Our AI advisor, Wyz, harnessed 7028 insights from peers and experts to help you assess how these Google Trends use cases fit your SEO needs.

Frequently Asked Questions(FAQ)

for Google Trends

What is Google Trends?

Google Trends is a free tool from Google that provides data and graphs on the popularity of specific searches in Google and YouTube. It provides keyword-related data including search volume index and geographical information about search engine users. It is used for comparative keyword research and to discover event-triggered spikes in keyword search volume. It helps in improving search results and illustrates the story.

What is Google Trends used for?

Google Trends is a SEO Software mainly used by its customers to Acquire Customers and Grow Market Share by Content Management, Advertisement and Social Media Management .

What are the top features of Google Trends?

SEO, Alerts: popups & Notifications and SEM are some of the top features of Google Trends.

Who uses Google Trends?

Google Trends is used by Marketing And Advertising, Non-Profit Organization Management and Real Estate among other industries.

What are Google Trends alternatives?

Semrush, Searchmetrics Suite, Ubersuggest and Ahrefs SEO Toolbar are popular alternatives for Google Trends.

Where is Google Trends located?

Google Trends is headquartered at 1600 Amphitheatre Parkway, Mountain View, CA 94043, US.

Popular Business Setting

for Google Trends

Top Industries

  • Marketing and Advertising
  • Non-Profit Organization Management
  • Real Estate

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Google Trends to Acquire customers and Grow market share

Peer and Expert Opinion on Features

for Google Trends

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
SEO

4.11/5

Read Reviews (633)
Alerts: popups & Notifications

4.31/5

Read Reviews (570)
SEM

4.60/5

Read Reviews (101)
Personalization

4.19/5

Read Reviews (99)
Recording

2.13/5

Read Reviews (51)
FEATURES RATINGS AND REVIEWS
SEO

4.11/5

Read Reviews (633)
Alerts: popups & Notifications

4.31/5

Read Reviews (570)
SEM

4.60/5

Read Reviews (101)
Personalization

4.19/5

Read Reviews (99)
Recording

2.13/5

Read Reviews (51)

IT and Other Capabilities

for Google Trends

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.48/5

Read Reviews (612)
Data Export

3.04/5

Read Reviews (245)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.48/5

Read Reviews (612)
Data Export

3.04/5

Read Reviews (245)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.38/5

Read Reviews (17)
24/7 Support

3.89/5

Read Reviews (140)
Phone Support

3.79/5

Read Reviews (11)
Email Support

3.04/5

Read Reviews (10)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.38/5

Read Reviews (17)
24/7 Support

3.89/5

Read Reviews (140)
Phone Support

3.79/5

Read Reviews (11)
Email Support

3.04/5

Read Reviews (10)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.52/5

Read Reviews (45)
Analytics

4.06/5

Read Reviews (689)
Custom Reports

3.02/5

Read Reviews (1297)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.52/5

Read Reviews (45)
Analytics

4.06/5

Read Reviews (689)
Custom Reports

3.02/5

Read Reviews (1297)

Software Failure Risk Guidance

?

for Google Trends

Overall Risk Meter

Low Medium High

Top Failure Risks for Google Trends

Vendor Profile Details

Company Name

Google

HQ Location

1600 Amphitheatre Parkway, Mountain View, CA 94043, US

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