CUSPERA

Act-On

4.35 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆
(24886 Reviews)

Act-On: Marketing Automation Software. Generate more leads, better opportunities, and increased revenue in weeks

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About Act-On

Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI)

It is primarily used to bring in new customers and engage effectively with existing ones, using e-mail, call, sms, webinars, website and social media channels.

Act-on hepls to create personalized automated mail campaign, using predictive e-mail technology. By using AI-driven content recommendations on the website, right content is delivered at the right time to the website visitor and ensures better engagement. The campaign reports are available in interactive dashboards using BI & data visualization, which helps to derive better business insights

Popular Business Setting
for Act-On

Top Industries

  • Computer Software
  • Marketing and Advertising
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peer Recommendations on business needs
for Act-On

Goals

Acquire customers and Improve ROI are the most popular goals peers achieved using Act-On .

Other goals:

  • Increase sales & revenue
  • Improve brand engagement
  • Scale best practices
  • Grow market share
  • Enter new markets internationally or locally
  • Launch new products
  • Build brand awareness
  • Improve digital and social presence
  • Enhance customer relationships
  • Increase customer life time value
  • Improve internal communications
  • Improve efficiency
  • Establish thought leadership
  • Improve visibility
  • Shorten ramp up time
  • Improve stakeholder relations
  • Improve navigation
See all goals See less goals

Channels

It is the best suited for e-mail, website, social media, channels.

Other channels:

  • offline
  • phone calls
  • newsletter
  • trade shows
  • user generated content
  • blogs
  • promotions
  • on premises
  • events
  • LinkedIn
  • point of sale
  • Facebook
  • text SMS
  • mobile
  • Facebook page
  • video
  • channel partners
  • games
  • chat
  • Twitter
  • omnichannel
  • out of home
  • brochure
  • mobile app
  • Slack
See all channels See less channels

Processes

Peers recommend engagement management, communication management, campaign management, as the business processes that they have been most satisfied while using Act-On .

Read Reviews of Business Process for Act-On

Engagement management With E mail and Website

Engaging and following up With E mail and Website

Engaging with scheduling & cadence

Communication management With E mail and Website and Social media

Sending & publishing communications With E mail and Website

Tracking & monitoring communications With E mail and Website and Social media

Campaign management With E mail and Website

Campaign monitoring With Website and E mail

Campaign analytics With E mail

Social media management With Social media and E mail and Website

Social media analytics With Social media and E mail and Website

Scheduling post to social media With Social media and Website and E mail

Monitoring social media With Social media and Website and E mail

Engaging on social media With Social media and E mail and Website

Managing social media account With Social media and E mail and Website

Generation of new leads With E mail

Lead nurturing With E mail and Website

Lead tracking With E mail and Website and Social media

Content management With Website and E mail

Content curation With Website and Offline and Trade shows and E mail

Searching for content With Website

Content tracking With E mail

Content publishing With E mail and Website and Promotions

Content sharing With E mail and Website

Lead management With E mail and Website and Social media

Contact list management With E mail and Website

Contacts history With E mail and Website and Mobile

Creating contact list With E mail and Website and Social media

Tracking contacts With Website and E mail

Drip marketing With E mail and Website and Social media

Customer case management

Training & onboarding With E mail

Lead engagement With Website and E mail

Account management With E mail and Website

Helpdesk management

Lead qualification With Website and E mail

Lead qualification: behavioural With Website and E mail

Lead qualification: technographic With E mail

Segmentation and targeting With Website

Social media marketing With Social media and E mail and Website

Inbound marketing

Digital marketing With Website and E mail

Competitive intelligence

Conversion management With Website and E mail

Advertisement With Social media and E mail and Website

Customer feedback management With Newsletter

Measuring customer satisfaction

Measuring net promoter score

Sales document management

Contract management

Proposal & quote management With E mail

Digital signature

Capturing leads With Website and E mail

Loyalty management

Identify target customers With E mail

Create engagement based loyalty

Workflow management

Collaboration With E mail and Website and User generated content and Blogs and Social media

Lead analytics With E mail and Website and Social media

Outbound marketing With E mail

Channel marketing With E mail and Website and Social media

Lead scoring With E mail and Website

Personalized marketing With E mail and Website

Business development With E mail

Knowledge management

Sharing knowledge

Product marketing With Website

Upselling With Promotions and E mail

Coaching With E mail

Event management With E mail and Social media and Website

Products & pricelist management With E mail

Channel management

Trade show marketing With Offline and Trade shows

Lifetime value management

Performance management

Sales review & feedback With Website

Telemarketing With Phone calls

Groups management With Offline and Events and Trade shows

Relationship marketing

Direct marketing

Follower management With Social media

Buyer engagement

International marketing With E mail

Courses & assessment With E mail and User generated content and Blogs

Create learning path With E mail

Relationship management With Phone calls

Offer management

Revenue cycle management

Advocacy management With Social media

Partner marketing With E mail

Subscription management With E mail

Lead routing With E mail

Influencer marketing

Touchpoint management With Social media

Cross selling With Promotions

Market research

Sales call management With Phone calls

Database marketing With E mail

Playbook creation

Public relations With Social media

Reputation management With E mail

See allless Activities

Peers used Act-On to Acquire customers and Improve ROI

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Failure Risk Guidance Security Report ?

See Sample Risk Report

Overall Risk Meter

Low Medium High

Top Failure Risks for Act-On

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First 5 Reports are Free

IT and Other Capabilities
for Act-On

  • Low
  • Medium
  • High

data

Data Export

Data Import

Support

Chat Support

Email Support

24/7 Support

Phone Support

Other

AI Powered

Analytics

Custom Reports

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Vendor Profile Details

Company Name Act-on
Company Website www.act-on.com/
Year Founded 2005
HQ Location 121 SW Morrison St. Suite 1600 Portland, OR 97204
Employees 251-500
Social
Financials Private