Act-On Overview
Marketing automation enables personalized workflows and exceptional brand experiences. It drives remarkable engagement for marketers.
Use Cases
Customers recommend Communication Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using Act-On.
Business Priorities
Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Act-On.
Act-On Use-Cases and Business Priorities: Customer Satisfaction Data
Act-On works with different mediums / channels such as E-Mail. Website. and Social Media.
Act-On's features include , Landing Page, Templates, etc. and Act-On support capabilities include AI Powered, Phone Support, Chat Support, etc. also Act-On analytics capabilities include Analytics, and Custom Reports.
Reviews
"Executing our email campaigns through Act-On increased our open rates by 68% and our CTR by 25%" - Agata Krzysztofik
Peer review evidence (same sources as the product rating summary)
"...The platform allows us to do anything from lead tracking, email automation, webinar planning to marketing analytics with just one tool...." Peer review by Agata K, VP Marketing, Internet
"...Automated Programs Website Prospector Alerts - Useful for Sales Team for follow ups Enthusiastic and Helpful customer support team -..." Peer review by Sanket P, Marketing Executive, Information Technology and Services
"...On manages our email campaigns, provides insight into visitors on our website, and we use it to track social mentions and social growth...." Peer review by Tami N, Vice President, Communications + Public Relations
Act-On, AgencyAnalytics, EasySender, omnisend, VBOUT, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Act-On
Top Industries
- Marketing and Advertising
- Computer Software
- Information Technology and Services
Popular in
- Small Business
- Mid Market
- Enterprise
Act-On is popular in Marketing And Advertising, Computer Software, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.
Act-On Customer wins, Customer success stories, Case studies
How does Act-On address your Communication Management Challenges?
What solutions does Act-On provide for Engagement Management?
How can Act-On enhance your Campaign Management process?
How can Act-On enhance your Generation Of New Leads process?
9 buyers and buying teams have used Cuspera to assess how well Act-On solved their Marketing Automation needs. Cuspera uses 17440 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Executing our email campaigns through Act-On increased our open rates by 68% and our CTR by 25% Testimonial By Agata Krzysztofik |
|
Act-On turned our fantastic library of content into programs that offered relevant messages and gated access to more in-depth materials. Testimonial By Renee Frappier |
|
We achieved a 75% increase in qualified leads from our last event. There’s no way we could have accomplished this without Act-On! Testimonial By Siiri Hage |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Agata Krzysztofik Cmo Simscale |
Executing our email campaigns through Act-On increased our open rates by 68% and our CTR by 25% Testimonial By Agata Krzysztofik |
|
Renee Frappier Director Of Marketing Pacnet |
Act-On turned our fantastic library of content into programs that offered relevant messages and gated access to more in-depth materials. Testimonial By Renee Frappier |
|
Siiri Hage Director Of Marketing Piccaro |
We achieved a 75% increase in qualified leads from our last event. There’s no way we could have accomplished this without Act-On! Testimonial By Siiri Hage |
ThoughtSpot - Computer Software - Large
Meet Act-On Software: Your Growth Marketing Automation
Frequently Asked Questions (FAQ)
What buyers ask before choosing Act-On
What is Act-On?
Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI)
It is primarily used to bring in new customers and engage effectively with existing ones, using e-mail, call, sms, webinars, website and social media channels.
Act-on hepls to create personalized automated mail campaign, using predictive e-mail technology. By using AI-driven content recommendations on the website, right content is delivered at the right time to the website visitor and ensures better engagement. The campaign reports are available in interactive dashboards using BI & data visualization, which helps to derive better business insights
What is Act-On used for?
What are the top features of Act-On?
Who uses Act-On?
What are Act-On alternatives?
Where is Act-On located?
Peers used Act-On for communication management and engagement management
Act-On Competitors
Act-On Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (826) |
| Custom Reports | Read Reviews (2105) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (826) |
| Custom Reports | Read Reviews (2105) |
Act-On Integrations
Act-On integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Act-On
Software Failure Risk Guidance
?for Act-On
Overall Risk Meter
Top Failure Risks for Act-On
Banzai International Inc News
Banzai International proposes rebrand to Parabolic Technologies
Banzai International plans to rebrand as Parabolic Technologies, pending shareholder approval. The rebranding includes a new Nasdaq ticker symbol, PARA, effective August 7, 2026. The company will also restructure into three divisions: ConnectAndSell, Banzai, and CreateStudio, focusing on AI-driven solutions.
Banzai International, Inc. Unveils Agentic Platform Strategy, Plans to ...
Banzai International, Inc. plans to rebrand as Parabolic Technologies, Inc., pending shareholder approval. The company will realign into three business units: ConnectAndSell, Banzai, and CreateStudio, reflecting its focus on AI-driven applications. The rebranding aims to align with strategic growth in enterprise software.
Banzai Announces OpenReel Creator AI: Edit Professional Video by ...
Banzai has launched OpenReel Creator AI, a conversational editing tool that enables enterprise teams to produce professional video content by describing their needs in plain language. This AI-driven solution simplifies video editing, reducing the need for specialized skills and enhancing content creation efficiency. It positions OpenReel as a leader in AI-powered enterprise video production.
Banzai Announces Significant Demio Product Updates: Launches Upgraded ...
Banzai has significantly upgraded its Demio platform with an enhanced AI Moderator, now utilizing full webinar transcripts for more accurate, context-aware responses. This update transforms webinars into reusable content assets, improving engagement and operational efficiency. The platform also includes infrastructure improvements for better performance and reliability.
Banzai International Inc Profile
Company Name
Company Website
https://www.banzai.io/HQ Location
Seattle, Washington
Employees
101-250
Social
Financials
SERIES A
What benefits does Act-On offer for Social Media Management?