Act-On Overview
Marketing automation enables personalized workflows and exceptional brand experiences. It drives remarkable engagement for marketers.
Use Cases
Customers recommend Communication Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using Act-On.
Business Priorities
Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Act-On.
Act-On Use-Cases and Business Priorities: Customer Satisfaction Data
Act-On works with different mediums / channels such as E-Mail. Website. and Social Media.
Act-On's features include , Landing Page, Templates, etc. and Act-On support capabilities include AI Powered, Phone Support, Chat Support, etc. also Act-On analytics capabilities include Analytics, and Custom Reports.
Reviews
"Before using Act-On, we had to guess when and how people were engaging. Now we can visualize actual media and buying patterns. Real-time engagement alerts help us evaluate our strategy accurately and in the moment." - Brian Evans
Peer review evidence (same sources as the product rating summary)
"...On is great for sending high volume emails to a large group of customers and prospects...." Peer review by Paloma N., Insurance
"...It integrates well with SalesForce and is really useful for tracking engagement and behavior via email and web pages...." Peer review by Justin Dwyer, Computer Software
"...Act-On has given us much better insight into marketing campaign results, and improved our email effectiveness significantly...." Peer review by Nathan F., Mechanical or Industrial Engineering
Act-On, AgencyAnalytics, EasySender, omnisend, VBOUT, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Act-On
Top Industries
- Marketing and Advertising
- Computer Software
- Information Technology and Services
Popular in
- Small Business
- Mid Market
- Enterprise
Act-On is popular in Marketing And Advertising, Computer Software, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.
Act-On Customer wins, Customer success stories, Case studies
Why is Act-On the best choice for Communication Management?
How can Act-On enhance your Engagement Management process?
What Are the key features of Act-On for Campaign Management?
What solutions does Act-On provide for Generation Of New Leads?
9 buyers and buying teams have used Cuspera to assess how well Act-On solved their Marketing Automation needs. Cuspera uses 17440 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Before using Act-On, we had to guess when and how people were engaging. Now we can visualize actual media and buying patterns. Real-time engagement alerts help us evaluate our strategy accurately and in the moment. Testimonial By Brian Evans |
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Creating forms is easy, and we can segment our audience into different groups based on what appeals to them. Testimonial By Andre Laanemets |
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Act-On turned our fantastic library of content into programs that offered relevant messages and gated access to more in-depth materials. Testimonial By Renee Frappier |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Brian Evans Ceo Madrona Financial Services |
Before using Act-On, we had to guess when and how people were engaging. Now we can visualize actual media and buying patterns. Real-time engagement alerts help us evaluate our strategy accurately and in the moment. Testimonial By Brian Evans |
|
Andre Laanemets Sales Rep Skf Group |
Creating forms is easy, and we can segment our audience into different groups based on what appeals to them. Testimonial By Andre Laanemets |
|
Renee Frappier Director Of Marketing Pacnet |
Act-On turned our fantastic library of content into programs that offered relevant messages and gated access to more in-depth materials. Testimonial By Renee Frappier |
ThoughtSpot - Computer Software - Large
Meet Act-On Software: Your Growth Marketing Automation
Frequently Asked Questions (FAQ)
What buyers ask before choosing Act-On
What is Act-On?
Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI)
It is primarily used to bring in new customers and engage effectively with existing ones, using e-mail, call, sms, webinars, website and social media channels.
Act-on hepls to create personalized automated mail campaign, using predictive e-mail technology. By using AI-driven content recommendations on the website, right content is delivered at the right time to the website visitor and ensures better engagement. The campaign reports are available in interactive dashboards using BI & data visualization, which helps to derive better business insights
What is Act-On used for?
What are the top features of Act-On?
Who uses Act-On?
What are Act-On alternatives?
Where is Act-On located?
Peers used Act-On for communication management and engagement management
Act-On Competitors
Act-On Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (826) |
| Custom Reports | Read Reviews (2105) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (10) |
| Analytics | Read Reviews (826) |
| Custom Reports | Read Reviews (2105) |
Act-On Integrations
Act-On integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Act-On
Software Failure Risk Guidance
?for Act-On
Overall Risk Meter
Top Failure Risks for Act-On
Banzai International Inc News
Banzai International proposes rebrand to Parabolic Technologies
Banzai International plans to rebrand as Parabolic Technologies, pending shareholder approval. The company will also restructure into three divisions: ConnectAndSell for AI sales acceleration, Banzai for Demio and OpenReel platforms, and CreateStudio for AI video content creation. New Nasdaq ticker symbols PARA and PARAW are set for August 7, 2026.
Banzai International plans name change to Parabolic Technologies
Banzai International plans to change its corporate name to Parabolic Technologies, pending shareholder approval. The company will trade under new ticker symbols PARA and PARAW on Nasdaq. It is reorganizing into three business units: ConnectAndSell, Banzai, and CreateStudio. CEO Joe Davy states the rebranding reflects strategic growth and investment in high-potential businesses.
Banzai International, Inc. Unveils Agentic Platform Strategy, Plans to Change Its Name to Parabolic Technologies, Inc.
Banzai International, Inc. plans to rebrand as Parabolic Technologies, Inc., pending shareholder approval. The company will realign into three business units: ConnectAndSell, Banzai, and CreateStudio, to focus on AI-driven growth. The rebranding reflects a strategic shift towards agentic applications.
Banzai Announces OpenReel Creator AI: Edit Professional Video by ...
Banzai has launched OpenReel Creator AI, a conversational editing tool that enables enterprise teams to produce professional video content by describing their needs in plain language. This AI-driven solution simplifies video editing, reducing the need for specialized skills and enhancing content creation efficiency. It positions OpenReel as a leader in AI-powered enterprise video production.
Banzai International Inc Profile
Company Name
Company Website
https://www.banzai.io/HQ Location
Seattle, Washington
Employees
101-250
Social
Financials
SERIES A
What Are the key features of Act-On for Social Media Management?