Olark: Use-Cases, Insights and Reviews | 2026 Cuspera

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Olark: Live Chat Software for Sales and Customer Support

App Partner

Olark Overview

Olark addresses the challenge of engaging website visitors by offering accessible live chat and chatbot software. It facilitates real-time communication for sales, marketing, and customer support teams. Olark's platform integrates practical AI to enhance interaction quality, ensuring that businesses can effectively respond to customer inquiries. The software supports multiple communication methods, making it adaptable to various business needs. Olark's design prioritizes accessibility, allowing seamless integration with existing systems. This tool is essential for businesses aiming to improve customer engagement and streamline support processes directly on their websites.

Use Cases

Customers recommend Engagement Management, Helpdesk Management, Communication Management, as the business use cases that they have been most satisfied with while using Olark.

Other use cases:

Customer Feedback Management
Collaboration
Contact List Management
Generation Of New Leads
Lead Engagement
Training & Onboarding
Workflow Management

See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Olark.

Other priorities:

Increase Sales & Revenue
Improve ROI
Improve Internal Communications
Scale Best Practices
Enter New Markets Internationally Or Locally
Improve Brand Engagement
Improve Digital And Social Presence
Improve Stakeholder Relations
Build Brand Awareness

See all business priorities See less business priorities

Olark Use-Cases and Business Priorities: Customer Satisfaction Data

Olark works with different mediums / channels such as Chat. Website. and E-Mail.

Olark's features include Personalization, Alerts: Popups & Notifications, Widgets, etc. and Olark support capabilities include Email Support, Phone Support, Chat Support, etc. also Olark analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our website is our storefront. Olark is the way for the staff in our store to engage with the person who’s coming in to figure out what’s on the shelf, learn more, and find their size." - Julie Bond

Peer review evidence (same sources as the product rating summary)

"...A really great tool that sits on our site and never misses an opportunity to engage with visitors, even when we're not available...." Peer review by David G, VP, Sales & Marketing, Internet

"...If you own a small business, hiring call center representatives can be quite expensive, so taking advantage of live chat is a great way to provide support...." #20 Widgets to Improve Your Website

"...Connect Olark and Groove to collaborate on customer emails, social media posts, live chats and calls. ..." Olark Use Cases: Customer Service

Olark, Helpcrunch, SurveyMethods, Simplesat, Delighted platform, etc., all belong to a category of solutions that help Live Chat. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Olark offers accessible live chat and chatbot software for sales, marketing, and customer support. Customers can start engaging through their website today.

Popular Business Setting

for Olark

Top Industries

Education
Computer Software
Hospital & Health Care

Popular in

Small Business
Mid Market
Enterprise

Olark is popular in Education, Computer Software, and Hospital & Health Care and is widely used by Small Business, Mid Market, and Enterprise.

Olark Customer wins, Customer success stories, Case studies

What solutions does Olark provide for Engagement Management?

Olark enables businesses to engage with website visitors in real time through live chat. The system allows for follow-up communication with customers after the chat session ends. However, customization options for customer interactions are limited.

"...A really great tool that sits on our site and never misses an opportunity to engage with visitors, even when we're not available...." Peer review by David G, VP, Sales & Marketing, Internet

Read Reviews

How can Olark enhance your Helpdesk Management process?

Olark provides basic help desk functionality through a simple chat interface, offering a cost-effective solution for handling customer inquiries. The chat functionality allows agents to interact with multiple customers simultaneously, reducing call center volume and lowering support costs. Olark's functionality is limited as it lacks full-blown help desk features and integration capabilities.

"...If you own a small business, hiring call center representatives can be quite expensive, so taking advantage of live chat is a great way to provide support...." #20 Widgets to Improve Your Website

Read Reviews

How does Olark address your Communication Management Challenges?

Olark enables businesses to manage customer communication through live chat, enhancing customer experience by providing real-time support and answering questions directly on the website. The platform offers features such as automated messages, team management, real-time reporting, and searchable transcripts. Olark lacks predefined messages, interactions, and guest tracking, requiring manual management of customer inquiries.

"...Connect Olark and Groove to collaborate on customer emails, social media posts, live chats and calls. ..." Olark Use Cases: Customer Service

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What benefits does Olark offer for Customer Feedback Management?

Olark enables businesses to gather customer feedback through live chat interactions. It provides tools to track customer satisfaction, identify common inquiries, and enhance product and service offerings. Limitations exist in that the customer satisfaction survey functionality is limited to post-chat interactions.

"...Olark's detailed live chat reports update in real time, so you can monitor chat volume, customer satisfaction, and agent activity as often as you need to make smart staffing and prioritization decisions or have summary reports delivered straight to your inbox. ..." Live Chat Features

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What solutions does Olark provide for Collaboration?

Olark enables collaboration and communication through its chat functionality, which includes a user-friendly interface. A key feature is screen sharing, which allows users to view and interact with the customer's screen, providing real-time support. Olark's collaboration features are limited by the absence of a screen sharing option in some instances.

"...You ll collaborate with members of our marketing and design teams, creating visual concepts to communicate ideas that inspire, inform, and captivate our customers...." Olark: Marketing Visual Designer

Read Reviews

10 buyers and buying teams have used Cuspera to assess how well Olark solved their Live Chat needs. Cuspera uses 4020 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Live Chat needs.

CUSTOMERS	TESTIMONIALS
Julie Bond Co-Founder Yoga Ed	Our website is our storefront. Olark is the way for the staff in our store to engage with the person who’s coming in to figure out what’s on the shelf, learn more, and find their size. Testimonial By Julie Bond
Leslie McCaffery Admissions Director Seabury	Olark has been really helpful and successful. I was having this concern of, “what am I missing; who is trying to get in touch with me?” For me, Olark has alleviated this big concern when all of this started. It has filled the need and I can see how moving forward, Olark will continue to be helpful ...once this all ends. Testimonial By Leslie McCaffery
Justin Stone Regional Marketing and Leasing Specialist Landmark Properties	Whereas with Olark, [one of my properties] has had at least 10 to 15 leases who we’ve captured strictly from us messaging them on Olark when they come to our website. In my opinion, and company-wide, we see this as a huge success. Testimonial By Justin Stone

CUSTOMERS	TESTIMONIALS
Julie Bond Co-Founder Yoga Ed	Our website is our storefront. Olark is the way for the staff in our store to engage with the person who’s coming in to figure out what’s on the shelf, learn more, and find their size. Testimonial By Julie Bond
Leslie McCaffery Admissions Director Seabury	Olark has been really helpful and successful. I was having this concern of, “what am I missing; who is trying to get in touch with me?” For me, Olark has alleviated this big concern when all of this started. It has filled the need and I can see how moving forward, Olark will continue to be helpful ...once this all ends. Testimonial By Leslie McCaffery
Justin Stone Regional Marketing and Leasing Specialist Landmark Properties	Whereas with Olark, [one of my properties] has had at least 10 to 15 leases who we’ve captured strictly from us messaging them on Olark when they come to our website. In my opinion, and company-wide, we see this as a huge success. Testimonial By Justin Stone

VPS Underfloor Heating - Consumer Goods - Small

Olark live chat helped VPS Underfloor Heating reduce phone and email inquiries for common questions. The small team of three now spends more time on high-value orders. The Cart Saver feature, integra...ted with WooCommerce, lets agents see customer carts in real time and offer targeted help. This gives VPS a competitive edge and helps close more sales. Olark also keeps customer service personal as the company grows.

Landmark Properties - Real Estate - Large

Olark live chat helped Landmark Properties convert 50% of leads into leases at one property. The real estate company switched from Facebook Messenger to Olark to improve lead capture and personalizat...ion. In one fiscal quarter, 14 leads were directly attributed to Olark. Landmark used features like pre-chat forms, agent notifications, and automated greetings to boost engagement. The company plans to roll out Olark across all properties due to these strong results.

Adler University - Education

Adler University wanted to improve their lead qualification process for their master's and doctoral programs. They were dissatisfied with a third-party call center and chose Olark live chat for bette...r engagement. Adler integrated Olark with Salesforce to track student records and chat history. Since implementing Olark, they have seen higher quality leads and increased enrollment. They converted 141 contacts into leads and supported 290 existing students. The chat system allows quick connection to resources, improving qualification and conversion rates.

ASU Prep Digital - Education

ASU Prep Digital, an online school part of Arizona State University, used Olark to manage a surge in student enrollment during COVID-19. Initially, Olark was used to increase conversion rates on land...ing pages. However, with over 2,500 new students enrolling, the school shifted to using Olark for customer support. They implemented features like Slack integration, chat ratings, and pre-chat forms to handle increased inquiries. This helped clear phone queues and improve student service.

The Career Center at University of Virginia - Education

The Career Center at the University of Virginia needed a way to reach students for career guidance without adding stress. The center was located far from most students, making visits difficult. They ...chose Olark for its simplicity and ease of use. Olark's features like co-browsing and chat routing helped advisors assist students efficiently. Within the first month, over 30 advisors used Olark, logging almost 400 chats. Olark accounted for up to half of the center's one-on-one student engagements.

Lush Cosmetics UK - Consumer Goods

Lush Cosmetics UK wanted to offer a better customer journey online. They chose Olark for its ethical business practices and customizable features. Olark's live chat allowed Lush to replicate in-store... consultations online. Customers who used the chat had a 174% higher conversion rate and a 19% higher average spend. This helped Lush maintain strong customer relationships.

Frequently Asked Questions (FAQ)

What buyers ask before choosing Olark

What is Olark?

Olark is a live chat software for sales, marketing, and customer support on the website. It helps to chat in real-time, organize customer data, leverage customer data to optimize products and services. It helps to acquire customers and increase sales and revenue.

Olark features include customized chatbox that's visually consistent with the rest of the website, save time with automation by greeting customers automatically, sending custom messages based on visitor behavior, route chats to the right department, and more. It’s detailed live chat reports update in real-time, that helps to monitor chat volume, customer satisfaction, and agent activity to make smart staffing and prioritization decisions.

What is Olark used for?

Olark is a Live Chat Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Engagement Management, Helpdesk Management and Communication Management .