Demand Generation Customer Deals | Implementation & Best Practices

MadKudu helped Geckoboard increase Sales Accepted Leads by 85%. Geckoboard used MadKudu's predictive analytics to score leads and identify high-potential... customers. The integration with Mixpanel and Salesforce took less than five minutes. Sales and marketing teams accessed enriched customer profiles in Salesforce, Slack, and Intercom. The sales team found more qualified leads and worked through MQLs faster, boosting productivity.
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Reach by Banzai helped ThoughtSpot increase event registrations by up to 75%. The sales and marketing teams lacked time for... effective event outreach. Using Reach, they launched targeted phone and email campaigns to new leads. This strategy generated over 400 event registrations and $1M in pipeline revenue. The solution enabled ThoughtSpot to connect with prospects outside their existing database.
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VizSense helped Skittles launch a summer influencer campaign called 'Summerade. ' The campaign used Instagram and TikTok to show new...ways to enjoy Skittles, like adding them to summer drinks. It reached Gen Z and young millennials, driving 2.1 million impressions and 55,912 video views. The campaign achieved an 8.77% engagement rate and 7,000 clicks to retail sites. Fans shared their excitement and love for the new recipes.
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Kraft Mac & Cheese launched the "#SendNoods" campaign for National Noodle Day. The ad targeted younger adults with edgy humor... but received backlash from older viewers, leading to negative emotional responses and higher negative purchase intent among those 50+. Despite controversy, the campaign sold out 7,000 meal kits in 28 minutes. Pre-testing and data insights could have helped Kraft avoid risks and improve messaging effectiveness.
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Psyma conducted a foundational study for an international client to improve understanding of key target groups. The project used a... quantitative online survey with 5,000 consumers across Germany, France, Russia, China, and Japan. The study analyzed needs, attitudes, behaviors, information and purchase processes, and media usage. Psyma identified consumer typologies and created detailed market segment profiles. The results provided actionable insights for market segmentation and consumer behavior analysis.
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MountainTop Data helped K. E., a VP of Marketing, find responsive and cost-effective marketing lists. K.E. used many list providers...but found MountainTop Data the most thorough. The account manager asked the right questions and delivered results quickly. K.E. now uses MountainTop Data for data augmentation. The experience was positive and reliable.
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Jane. com used Gleam to run weekly co-branded giveaways. Over two years, they drove 4.16 million actions and 3.08 million...impressions. Each campaign averaged 35,000 actions and 26,000 impressions, with a 22.17% conversion rate. Giveaways included social follows, app downloads, and viral shares to boost customer acquisition and site traffic. Partnering with other brands kept campaigns fresh and affordable, helping Jane.com grow their audience and sales.
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2Ship helps Amazon sellers in South Africa cut restocking shipping costs by 90%. Amazon covers most shipping fees when sellers... use 2Ship to restock local warehouses. Sellers only pay 10% of freight costs. The platform integrates with Amazon Seller Central for easy fulfillment. This solution keeps inventory in stock and simplifies shipping management.
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Spinutech helped an industry-leading HR SaaS company double their weekly demo leads to 500. The team used a multi-channel digital... marketing strategy to drive conversions and improve campaign efficiency. Their approach led to a 58% increase in qualified leads year-over-year. The company also saw a 25% decrease in cost per lead. These results helped the HR SaaS company grow market share and generate more qualified leads.
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Switchfly helped a major Rewards & Recognition platform boost employee engagement by adding travel rewards. The platform faced low redemption... rates with traditional catalogs. After integrating Switchfly's travel and experience rewards, including AI-powered recommendations and global inventory, employee engagement and reward redemption improved. Employees chose experiences that matched their personal interests, leading to higher satisfaction.
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Radio. co powered Radio Everyone, a seven-day global broadcast for Project Everyone. The campaign promoted the UN Global Goals in...10 languages. The cloud-based platform enabled seamless scheduling and management across 117 countries. The broadcast reached over 253 million listeners worldwide. Producers managed complex logistics with a simple interface. The project showed cloud radio can deliver unified messages at scale.
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Carmila used Qualifio to improve the visitor experience in their shopping centres. They launched 561 interactive campaigns in one year.... These campaigns led to 545,284 participations and 170,839 unique participants. 89% of these were new participants. Carmila collected valuable first- and zero-party data and increased customer engagement.
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Makrwatch helped Skillshare scale their YouTube influencer marketing. They automated creator discovery and managed partnerships with over 3,000 creators, producing... 18,000+ videos. In 2021, Skillshare averaged 774 videos per month, with a 0.74% click-through rate and 12.14% conversion rate. Makrwatch’s tech and full-service support saved Skillshare time and enabled rapid growth. Data analysis tools improved campaign tracking and creator performance.
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Minnesota Lottery uses ShortStack to run social media contests and quizzes. These interactive campaigns help the lottery engage customers and... keep their attention. The campaigns offer fun ways for people to participate beyond buying tickets. Minnesota Lottery uses these tools to connect with players and support state projects. Their approach helps raise money for important causes in Minnesota.
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Crove. app helped eSahayak.io automate legal document creation in India. Before, users had to fill out complex forms by hand....With Crove.app, eSahayak.io built mobile-friendly forms and custom templates. Users now answer simple questions to get legal documents in minutes. Over 150,000 people have used the platform. eSahayak.io saved time and resources with this solution.
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MiMonitor needed a web platform for customers to control all their smart home devices. They wanted integration with thermostats, energy... meters, cameras, and more, all managed from one portal. Intelicle built a home automation system that connects devices through complex APIs. Now, MiMonitor's clients can control devices at home or office from a single app or website. The solution improved user experience and received positive feedback from MiMonitor's customers.
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FormDesigner helped Avtodostavka, a freight transportation company in Ukraine, collect more leads from their website. They used FormDesigner to build... and embed a simple application form and later improved its design for better results. After making the form more attractive, monthly applications increased from 3-5 to up to 18. They also created custom shipping cost calculators for different services using FormDesigner. The new forms and calculators brought in more potential clients and improved site performance.
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ComSci helped PPG Industries improve IT cost visibility. Managers now track spending and validate charges with dashboards. The solution replaced... a legacy system, making data more accurate and easy to use. PPG uses ComSci modules for billing, demand management, and analytics. This led to better control of IT consumption and reduced overall spend.
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LoyLap built a custom branded app for Florence Coffee Co, connecting all 17 branches to one mobile platform. The app replaced... paper stamp cards with digital loyalty, gift card, and online ordering features. Customers could top up accounts, earn a 13% bonus, and receive rewards for every transaction. The system synced with Clover POS, saving staff time on reconciliation. Florence Coffee Co saw over 15,000 app downloads and 700 five-star reviews after launch.
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Categorical’s Curation Desk helped Hanley Wood Media speed up content publishing. Editors now use drag-and-drop tools to publish to 40+... e-newsletters in minutes. The new workflow saves time and boosts efficiency. Digital revenue grew quickly in just four months. Editors feel more empowered and can focus on what matters most. Hanley Wood aims to reach its digital revenue goals faster.
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Geniuslink helped Granger McCollough recover from a 60% Amazon commission cut. He used Geniuslink Choice Pages to offer both Amazon... and brand store links. This change boosted his affiliate revenue by 40%. His earnings-per-click to brand stores increased 10x. Now, 70% of his shoppers choose Amazon, while 30% pick brand stores. Granger uses Choice Pages everywhere for better results and flexibility.
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Smartz built a location-focused digital marketing strategy for Nutri Green Lawn Treatment Service. The team used geographic targeting, service area... mapping, and HubSpot tracking to focus on high-value neighborhoods. This approach reduced wasted travel time and increased customer retention. Nutri Green now tracks every lead by location and service type. Their marketing became a predictable engine for local expansion.
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