Unspecified advertiser (dating affiliate marketer)
- Marketing And Advertising
EZmob's floating push ads helped a dating affiliate marketer achieve a 154. 7% ROI in France. The campaign started with...a $50 daily budget and focused on optimizing device, language, and publisher targeting. Using EZmob's postback and tracker, the marketer tracked conversions and adjusted bids for better results. After three months, the campaign delivered 275 conversions and $583 profit. Strategic optimizations led to lower CPA and sustained performance in the French dating market.
The Advertising Blueprint for Better Selection Decisions in Insurance
Allianz
- Insurance
Jodel helped Allianz boost its employer branding with a creative ad campaign. Allianz used Jodel's native fullscreen ads to reach... students and young talent. The campaign ran for four weeks and matched the language of the Jodel community. Allianz saw a 1.0% click-through rate and a big increase in website traffic. The campaign made Allianz more attractive to young job seekers and strengthened its employer brand.
The Advertising Blueprint for Better Selection Decisions in Financial Services
ZIP
- Financial Services
Connexity partnered with ZIP to help retailers boost revenue through Buy-Now-Pay-Later (BNPL) opportunities. Connexity enabled a "Trending Now" carousel in... the Zip app, giving merchants premium placement. Retailers saw a 46% average quarter-over-quarter revenue increase. Those using the Trending Now feature saw a 65% revenue boost. This partnership drove rapid sales growth for participating merchants.
The Advertising Blueprint for Better Selection Decisions in Entertainment
Meng Sokseny
- Entertainment
- Small
Cambodia
Monetizing social media trafficDriving organic engagement to websiteContent monetizationAudience engagement
Meng Sokseny, a lifestyle blogger from Cambodia, used Adsterra ad formats to monetize Facebook traffic. He created viral content on... health, wellness, and entertainment, driving users from Facebook to his website. By placing Social Bar and Smartlink ads, he increased monthly earnings from $400 to $2,900 without paid advertising. His strategy focused on organic engagement and high click-through rates, reaching up to 44%. This approach proved profitable for niche content creators using social platforms.
The Advertising Blueprint for Better Selection Decisions in Food And Beverages
Life Extension
- Food & Beverages
- Large
Intentwise Explore helped Life Extension integrate new customer lists after acquiring e-Vitamins. By uploading first-party data to AMC, they segmented... shoppers into key groups and targeted them with DSP ads. Life Extension saw a 24% increase in new-to-brand shoppers and a 14% rise in subscription purchases. Customer acquisition cost dropped by 13%. The process was seamless and improved ACOS.
Display ad campaign optimizationeCommerce conversion targetingDigital advertisingEcommerce marketing
illumin helped Redtag, a Canadian travel brand, boost eCommerce sales with targeted display ad campaigns. The campaign used AI-driven optimizations... to improve cost per acquisition and click-through rates. Retargeting drove over 85% of total conversions, making it the top tactic. Creative ads matched seasonal travel trends to keep engagement high. The campaign focused on Canadian vacationers, especially ages 30-34, for strong results.
Driving ROI and results: Understanding the Impact of Advertising in Automotive
New auto dealer
- Automotive
Adtaxi helped a new auto dealer grow fast using data-driven marketing. The dealer faced tough competition and lacked advanced analytics.... Adtaxi used OTT, display, video, and dynamic ads to boost visibility. They unified vendors and used market research for a custom strategy. The dealer saw a 22% increase in branded search, 41% sales growth, and 120% ROI improvement.
Recent adoption and success with Advertising software in Publishing
National World
- Publishing
- Large
Leeds, UK
Print production automation for newspapersContent managementPublishing operations
Atex helped National World automate print production for 58 weekly newspapers. The new system produces 1,500 pages per week with... just 6 people. Production time dropped from days to under an hour for many titles. Editors now focus on content, not manual layout. The Atex platform keeps quality high and lets teams redeploy talent to digital work.
Driving ROI and results: Understanding the Impact of Advertising in Media Production
1440
- Media Production
- Medium
LiveIntent helped 1440 grow its monthly newsletter subscribers by 13%. 1440 wanted to reach more engaged readers outside social media.... LiveIntent tested different ad creatives, including one with a customer testimonial. Subscribers from LiveIntent were 2.5x more likely to open the newsletter than those from social channels. 1440 continues to use creative testing to attract new audiences and grow its list.
Taboola Video Ads helped Unilever boost their video ad completion rate by 44%. Unilever wanted to improve this key metric... for their home products in Hungary. They used Taboola’s advanced targeting and native video formats. The campaign also led to a 217% increase in clickthrough rate. Unilever continues to use Taboola and Project Agora for ongoing ad optimization.