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Iterable: Reviews, Testimonials and Expert Opinions
(6263)Cross-Channel Marketing Platform to Improve Customer Experiences
Top 62 Iterable Alternatives : 2025
AgencyAnalytics
SEO Reporting Tool & Marketing Dashboards for Agencies
AgencyAnalytics is the industry's leading reporting software for marketing agencies. Boost revenue, save time, and impress the clients with insightful automated reports and live dashboards that show the full impact of the marketing efforts. ...
Monitor all of the clients' marketing channels in one place. AgencyAnalytics integrates with over 70 platforms to report on SEO, PPC, call tracking, social media, email marketing, and more. The entire platform is fully white-labeled for the agency and includes a full suite of optional SEO tools.
Yespo Оmnichannel CDP
Multichannel marketing strategies to increase business efficiency
Yespo Оmnichannel CDP is a Customer data platform that enables businesses to manage customer segmentation, email marketing, multiple campaigns, and more. Some of its features include a single ...
Experiture Marketing Platform
Marketing Platform Editions | Experiture Blog
Experiture Marketing Platform is an Omni-Channel Marketing Automation created to break down the barriers that prevent from maximizing the marketing ROI for both B2B and B2C marketers. It helps to increase customer lifetime value and increase sales and revenue. ...
Experiture enables to design unique experiences for the customers and prospects creating a 1:1 dialog that inspires engagement and interaction. Communications powered by Experiture engages the recipients and help foster the human connection missing in today’s age of mindless automation and campaign management.
Some of its features include easily design flexible automated omni-channel marketing workflows using innovative tools, personalized cross-channel messages across email, web, mobile, social and more, intelligently group the customers to reach the right buyers with the right messages at the right time, unified customer view to power the marketing, and many more.
omnisend
Omnisend: Ecommerce Marketing Automation for Smart Marketers
Omnisend is an ecommerce marketing automation platform for marketing teams to increase sales, revenue and increase customer engagement. Omnisend helps marketing teams to send designated and ...
Omnisend comes with advanced automations, campaign boosters to reengage with the inactive customers, omnisend uses combination of forms and dynamic email capture features to collect visitor information.
VBOUT
An all-in-one, powerful and easy-to-use marketing automation platform
VBOUT is a Marketing Automation platform that can be adapted to requirements. It can be deployed in Enterprises and small Businesses and industries such as SaaS, eCommerce and Education. VBOUT ...
VBOUT enables managing all social media posts from one place, with a drag and drop calendar. Tracking of all the activities across different channels can be done from one place, with a customizable dashboard, and custom branded reports.
Klaviyo
Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises. ...
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
Bloomreach
Bloomreach - Powering Enterprise CMS and Optimizing Commerce Experiences
Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. ...
Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. It is built specifically for brands, retailers and B2B companies who want to grow their revenue online while delivering each of their customers a premium, personalized experience. It helps to improve consistency and increase sales and revenue.
Bloomreach is backed by over a decade of AL/ML investment focused on digital commerce. Its models, algorithms, category-specific taxonomies, synonym libraries, and semantic AI and machine-learning outperform the market and drive meaningful revenue growth for clients. It also leverages the learnings from searches and transactions with an API-first set of solutions meant to help them reach and exceed the business goals.
Its features include semantic search to find products fast, working in tandem with merchandisers to help them be more data-driven and impactful, creating and controlling the whole experience across all channels, product discoverability with pathways, creating rules, and customizing the product list to achieve business goals and more.
AiTrillion
All-in-one marketing platform to grow Shopify Ecommerce Sales
AiTrillion is an eCommerce marketing platform that provides leaders across the enterprise with the business insights, advice and tools required to achieve the goals and build the eCommerce store of tomorrow. It helps to increase customer lifetime value, improve consistency, and increase sales and revenue. ...
AiTrillion drives long term growth from engagement to customer retention, workflow automation, and actionable analytics all under one platform. It analyses USD transactions by AI Analytics, tracks visitors and remunerates customers for their store activities with a variety of loyalty reward programs.
Features of AiTrillion include automating marketing with workflows, tracking and evaluating email marketing statistics, reward the customers for their store engagement, turn the customer content into sales by collecting and leveraging reviews, ratings, and Q&A with AiTrillion Ai-powered solutions and many more.
AiTrillion helps to grow Shopify Ecommerce Sales. Increase the conversion rate by 87% with #1 AI-Powered, Integrated sales and marketing automated platform, All-in-One, Super App with 11+ modules | Get the total money’s worth with AiTrillion! Trusted by 1000s of Shopify Stores Globally. Up to 96% cost savings on recurring monthly bills and 25% off on yearly billing. 2022 Winter High Performer Award by G2. Momentum leader in Trending Personalization Software Category by G2 Grid Scoring Report in Personalization Software.
Zapier
The easiest way to automate your work
Zapier is an automation platform that allows users to integrate and automate workflows between web applications. It automates the work by connecting the apps and then moving information between them according to the rules that have been set. ...
Zapier connects over 5,000 apps, allowing conversations to flow automatically. It uses no code to automate repetitive tasks between two or more apps. When an event occurs in one app, Zapier can notify another app to perform or do a specific action, increasing business efficiency.
Some of its features are accounting integration, application management, business process automation, collaboration tools, compliance management, configurable workflow, ERP, email management, multiple data sources, no-coding and many more.
ProcessGene BPM Software
Software solutions for Business Process Management
ProcessGene offers simple, powerful, and affordable BPM software. Complex business processes are efficiently managed using their platform.
Alyce
AI-Powered Direct Mail and Swag Platform | ABM Gifting
Alyce is a Corporate Gifting Platform that helps B2B marketing, sales, and customer success teams attract, win, and retain customers. Personalized gifts are used to strengthen business relationships.
Blitz Sales Software
Sales Software to Boost Efficiency: Contact & Sales Automation
Blitz is a Sales CRM software used in small businesses, Insurance and other industries, providing tools for managing and tracking Sales and customer follow-ups using an intelligent software platform. ...
Blitz Sales Software features includes Web forms, Workflow Automation, One-Click Automation, Access On The Go, Reporting, Track Opportunities, Integrations, Meeting / Appointment Scheduling, Emailing and User Management
Blitz Sales Software's User Management feature allows the user to make changes, updates, and import contacts. The Emailing feature gives users the ability to send preset emails or send targeted emails to customers or to write their own custom emails. Its Reporting feature enables the account administrator to run regular reports for tracking workflow productivity, customer engagement, sales pipeline and other metrics.
Ortto
Marketing automation software to personalize the customer journey
Ortto is a visual marketing automation software for marketing and digital teams to automate the entire customer journey. Key users are across SaaS, agencies, higher education, bloggers, B2b Marketers, Real estate, and Not-for-Profit sectors. ...
It is primarily used to carry out marketing automation, e-mail marketing and lead management, helping the marketing team to stay connected with their customers and engage better.
Key features of Ortto include automating the entire customer journey visually making it intuitive. The data-driven marketing initiative with a marketing analytics dashboard provides good insights and understanding of the data. The channels include SMS marketing, In-app messaging, social media marketing, and postcard marketing.
Firebase
Build, Improve, Grow | Mobile App Success Made Simple?
Firebase is Google's development platform aiding developers in building user-friendly apps and games. It provides tools and services for seamless app creation and management.
Sendoso
Automation tool to connect with customers and drive revenue
Sendoso is a Marketing Automation Software. Sendoso helps companies to engage with customers throughout the buyer’s journey. By integrating digital and physical sending strategies, companies can increase the effectiveness of their existing go-to-market programs and improve their relationships with customers. ...
Users can centrally manage a team of users, assign budgets, create templates, and view activity metrics. Direct mail and gifting experts guide users through the process of building successful campaigns. It enhances the unboxing experience for users recipients with custom boxes, filling, and finishing. It supports to view users inventory in real-time and send with just a click of a button. User can set alerts for low inventory. Actual human beings to handwrite every note and package every box in the warehouse for that extra special touch.
Sendoso will post events directly into users Outreach activity feed to track the status of users' gifts without ever leaving Outreach. It optimizes buyer’s journey, accelerates sales funnel with customers getting more options than ever. It helps to build real relationships with employees, recruits, beta testers, partners, investors, donors, and more by sending anything at scale with Sending Platform.
MailerLite
Email marketing platform with advanced features and powerful tools
Mailerlite is an email and digital marketing automation platform for marketing teams to increase customers, to enhance customer relationships and sales. Mailerlite helps marketing teams to build ...
Mailerlite comes with drag and drop editor, rich text editor, custom html editor, newsletter template and ecommerce campaigns for creating amazing campaigns. It uses prebuilt template to build creative and attractive landing pages. It uses A/B testing split testing for find the best performing landing page and make landing page GDPR complaint. It uses drag and drop builder to create pop-ups without having to code and build custom surveys by using the pre-built blocks.
ActiveCampaign
CXA Platform to engage with their customers
ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on the active campaign’s mix of pre-built automation and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. ...
ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 10,000 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial at ActiveCampaign.com.
Delivra
Marketing automation that's straightforward to measure success
Delivra is an email platform that designs custom solutions to help marketers and agencies automate highly personalized, event-driven campaigns that increase the long term loyalty and lifetime value of their customers. ...
Delivra creates email campaigns for customers, tracks results of promotion campaigns and measures the return on investment. It provides both pre-defined as well as custom email templates that can be sent to potential customers based on their profile data. The tool can send automated thank you emails, birthday coupons and product promotion newsletters to select customer segments.
Delivra features include Build effective campaigns, reach the audience and keep it growing, and Improve marketing strategy with insights and teamwork, Drag-and-drop editor, email templates, email previewer, SMS messaging, List building, Segmentation, Preference center, Engagement scoring, Social share, marketing automation, email nurturing, A/B testing, insights and reports, and more.
WebEngage
Marketing Automation tool to craft contextual and personalized campaigns
WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels. ...
Product and marketing practitioners, across the world, design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively.
WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail.
Izooto
Platform to convert website visitors into subscribers
iZooto is a platform that helps to convert website traffic into an audience. It helps to own, engage, and retain the audience by understanding the marketing needs and ensuring to personalize and automate the engagement by reaching out to the audience directly, driving traffic to the website, and boosting the revenue. ...
It helps businesses to engage their audience, both on mobile and desktop and are frequently used to share the latest information, offers and sales, breaking news, live event updates. It encourages conversation with the users and guides them to make a purchase and answer their queries. It also delights users by setting reminders making sure not to miss out on something they enrolled for and so on.
Its features are taking charge of the audience, creates a delightful subscription experience, creates attractive notifications and brings them back to the website, sends contextual and personalized notifications to your subscribers related to their activity and
behavior on the website or their interests to engage better, and more.
Tatango
Text Message Marketing Software Platform
Tatango is a cloud-based mass text messaging marketing solution which allows enterprise marketers to send SMS, MMS, and RCS messages to customers and subscribers as part of marketing campaigns. It is designed specifically for high volume mass text messaging, and offers messaging speed, customization tools, and personalized support to help enhance marketing campaigns for brands. ...
Tatango helps marketers track and visualize subscriber trends based on date ranges and subscriber count using graphical representation tools. Subscribers can be managed within the system and sorted into segments based on demographic data or historical actions, in order to facilitate more personalized targeting.
Tatango offers features such as workflow configuration, subscriber segmentation, and trend analytics, to help facilitate high volume mass text messaging. Users can customize messaging workflows with the ability to configure requests for information (RFIs), opt-in and opt-out messages, failed message retries, and event-triggered actions. Analytics are generated to provide insight into metrics such as subscriber trends, number of opt-ins and opt-outs, message opens, message bounces, number of unsubscribes, and more. Tatango integrates with a range of third party systems including MailChimp, HubSpot, Marketo, ActiveCampaign, and more to facilitate seamless data sync and subscriber management across platforms.
e-shot™
Home - Marketing automation made simple
E-shot™ is trusted by the public sector for secure and effective email and SMS campaigns. Digital communication is made simple with this platform.
Sharpspring
Sales & Marketing Automation Platform to boost conversions and deliver results.
SharpSpring is a sales and marketing automation platform for sales and marketing team to drive more leads and increase sales. It primarily helps with campaign management, blog development, ...
It comes with built in analytics and automation capabilities for campaign management, sales automation and dynamic form building.
Kizen
Next-Gen Platform To Power The Future of Business
Kizen is a sales, marketing, and experience platform that helps companies drive smarter, faster growth, deliver amazing, personalized customer experiences, and unleash their full potential. It helps the teams save time, work smarter, and deliver personalized experiences that drive faster growth. It also helps in acquiring customers and increases customer lifetime value. ...
Kizen provides powerful capabilities to attract and convert new buyers and create customers for life. It helps to drive more sales from any device with a modern, intuitive interface. It also combines all data from across the customer journey providing a complete, and highly accurate view of the business. It is a single repository to store all of the data, completely customizable to the business.
Its key features are the ability to create amazing and effective data-driven campaigns with ease, keep all of the most important priorities, prospects, deals, and customers automatically organized and accessible, provides accurate, actionable insights that help in making the best decisions possible, real-time tool to access the most important data quickly and easily and more.
HubSpot
Marketing Automation Software for inbound marketing and sales
Hubspot is a Growth Platform consisting of a stack of Marketing, Sales and Service software. It includes a Marketing Hub, Sales Hub, Service Hub and a free CRM module. It can be used by Sales Leaders, Marketers, Customer Service Teams, Business Owners, and Operations Managers. ...
Hubspot CRM includes automated Sales pipeline data in a dashboard format, updated in real-time, Sales tracking tools, email templates, updated contacts list, live chat and more.
Hubspot Marketing Hub includes landing pages and email templates for content creation, diversion of web-traffic to key pages, drip-campaigns and email tools for converting leads into customers. Hubspot Marketing Hub features also include Marketing automation tools, customising content and campaigns to increase leads and referrals and customer conversions.
Hubspot Sales Hub features include automated follow-up emails, live chat with prospects and leads, website visitor information in real-time, predictive lead scoring and pipeline management.
Hubspot Customer Service includes tools for enhancing customer experience such as one universal Inbox that brings in sync communication from all channels, automated and self-service customer help tools.
ReSci
Email marketing automation with AI to deliver relevant experiences to the customers
ReSci is email automation and customer data platform that empower innovative marketers with artificial intelligence to deliver relevant experiences to their customers. It helps to enhance customer relationships and increase customer lifetime value. ...
ReSci supports identifying hidden patterns in the customer data to make impactful data-driven decisions and sync the data effortlessly to other platforms to optimize the ad, onsite, and mobile campaigns. It helps in time-saving and organizes all the data across channels.
Some of its features include complete lifecycle automation, intelligent item triggers, ML product recommendations, predictive lead scoring, ad optimization and Facebook sync, and more.
LeadSquared Marketing Automation
Marketing Automation and CRM Software for higher sales productivity
Leadsquared Marketing Automation is an end-to-end marketing automation software used by marketers and entrepreneurs to grow their businesses faster. It is used to capture leads, nurture leads, ...
Some salient features of Leadsquared Marketing Automation include workflow builder, email marketing, landing pages, lead scoring, website tracking, list segmentation.
Drip
The Ecommerce Revenue Engine
Drip is a marketing automation platform for marketing teams to increase customer engagement and revenue. Drip helps teams to build personalized marketing experiences, drive meaningful engagement ...
Drip comes with tags, events and custom fields to keep a tab on how customers are interacting with the store. Drip's prebuilt workflow helps in automatically engaging with folks at a critical moment. It offers dashboards that help in viewing must-have engagement metrics, analytics.
Pushwoosh
Reach audience with the right messages at the right time
Pushwoosh is a Push Notification platform that provides the most diverse cross-platform push notifications system that lets marketers, mobile developers, and app owners reach and engage their audience with unprecedented ease. It sends mobile and web push notifications to drive customer engagement, retention, and conversions. ...
It enables users to build smarter cross-channel platforms which deliver emails, in-app messages, Facebook messages, and causes active customer engagement at every stage of the sales process. It allows message delivery based on audience behaviour, geo-location and other such customer-related interactions which offers smooth communication while saving both time and effort. It supports cross channel interactions and enhances communication channels to boost the efficiency of campaigns.
Key features include high-speed communication, deep linking, efficiency evaluation through comprehensive statistics, A/B tests, conversion tracking, etc. Customized presets handle the push marketing campaigns effectively and the multi-language support offered by Pushwoosh helps in communicating with the customers in their native language.
Selligent Marketing Cloud
Marketing Automation to engage customers across all critical channels.
Selligent Marketing Cloud is an AI-powered omnichannel marketing automation platform that enables B2C marketers to provide personalized customer experiences across all channels and devices. ...
Selligent Marketing Cloud includes Omnichannel Execution, Customer Experience, AI & Machine learning, Open Architecture & Integrations, Email, Website and Mobile Personalization, Behavioral Retargeting, Universal Consumer Profile & CDP Capabilities and Reporting and Optimization.
The Omnichannel Execution enables integrated consumer interactions across all channels, and data collection and analysis covering all customer touchpoints. The Open Architecture & Integrations feature enables seamless integration with the rest of the business solutions. The Email, Website and Mobile Personalization feature provides personalized messaging, delivered through multi-channel campaigns.
LeadFWD
Unstoppable Growth Platform with the power of AI and Machine Learning
Leadfwd is a B2B Prospecting, Sales Outreach and Account-Based Marketing together with the power of Artificial Intelligence and Machine Learning. It's an unstoppable growth Platform that helps to fill the pipeline, engage key accounts and track their journey, close the revenue, automate and repeat. It enables organizations to customize their solution based on their current challenges and their desired outcome focusing on the right accounts and the right decision-makers. ...
It helps to grow sales faster by instantly growing the pipeline with qualified prospects and automated sales outreach, save time and exceed the closing revenue and leverages outbound engagement to build a pipeline of interested buyers. It also helps to leverage the power of AI to turn anonymous traffic into identified leads.
Some of its features include generating Pipeline instantly, create multi-step sales sequences with emails, tasks, calls, to automate the work and boost sales productivity, instant access to the DNA of the leads and customers, AI sales agents can touch hundreds of prospects each day, build smart automated journey’s that target specific audiences and more.
Lob Print & Mail
Automated Direct Mail Platform to Program and control direct mail just like email
Lob Print & Mail is an Intelligent direct mail software enabling businesses to send personalized postcards, letters, and checks to their customers through automation. It can be used in businesses of all sizes ranging from startups and small businesses to medium and large enterprises. ...
Lob Print & Mail's features include Automatic triggers, Print Delivery Network, Dynamic control for every detail, Powerful dashboard and analytics, Recurring Event-Driven Postcards, Control with Flexible Templating, Track Everything Along the Way.
Lob Print & Mail's Print Delivery Network feature automatically routes print requests through the vast network of vetted printers enabling the mail to reach its destination faster. The Recurring Event-Driven Postcards feature enables sending customized postcards based on specific customer actions or events, and verifies customers’ physical addresses for identity purposes. The feature of Dynamic control for every detail enables quick iteration and changes and multivariate testing on the personalized data.
Maropost
Marketing Automation platform for multi-channel customer engagement
Maropost is a unified customer engagement platform that connects companies with their customers at every step of their journey. It is designed for enterprises looking to engage the audience with personalized messages across every channel to boost engagement and revenue. ...
It features data-driven marketing, unified cross-channel engagement, contact lists, shopping cart solutions, customer management, payment gateway integration, commerce analytics and integrations.
It supports every stage of the customer lifecycle by setting campaigns and content on autopilot to deliver an outstanding customer experience. It connects customer data from different channels into a powerful profile that helps to understand each customer’s lifetime value. It provides customer’s marketing activity in a single view and offers detailed reports on conversion rates, repeat customer and revenue loss due to abandoned carts.
Listrak
Marketing automation platform that delivers seamless, personalized cross-channel interactions
Listrak is a marketing automation platform for retailers which provides seamless, personalized customer interactions to accelerate growth and engagement. It is primarily a multi-channel marketing ...
Key features of Listrak include: Cross-channel orchestration, customer insights, unified 360 customer profile, behavioral based triggers, and predictive personalization. Listrak platform helps to unlock unified customer data through powerful exploration and visualization tools integrate customer insights actionable through segmentation, automation and orchestration. It automatically generates timely and relevant messages directly across customer journey to influence purchase intent to maximize customer life time value.
Inkit
Direct Mail Automation Software for Marketing & Retention
Inkit is a Reach Enablement Platform (REP) built for teams that recognize the value and importance of reaching and engaging with customers. It provides teams with technology and tooling that can be quickly embedded into existing infrastructure to validate customer addresses, deliver automated and personalized campaigns, streamline shipping logistics, and create paperless records of customer communications at scale. Inkit also includes an automated postcard builder, automated printing and shipping, tracking conversions, and bringing offline customers back online. ...
Businesses across every industry—from retail and eCommerce to financial services and healthcare—uses Inkit technology to reach and communicate with their customers. It helps the world's best businesses reach their customers.
Inkit features a Direct mail automation tool that provides speed and efficiency to reach customers offline in record time. Businesses never have to deal with printers, brokers, or USPS. Inkit integrates customized data with direct mailing campaigns for a highly automated and personalized postcard so targeting individual customers on a personal level is easier and faster. Inkit segments direct mail audience based on demographics or customer data. Inkit provides round-the-clock individualized support to ensure campaigns are delivered with the greatest success, and answer campaign questions.
OutboundEngine
Marketing Automation platform to target new customers, build loyalty and close more business
OutboundEngine is a cloud-based email and social media marketing software through which clients can build and run campaigns for online marketing. It enables customers to craft a well-rounded marketing strategy using email and social media tools. ...
OutboundEngine automates sending of newsletters to clients through email and social media posts. It updates to content on different online platforms to keep the audience engaged and generates a track report of all social media activities. It allows clients to create custom marketing campaigns for businesses, automate email marketing, social media marketing and referral campaigns and create online business profiles.
OutboundEngine features include Referrals, review management, business listing management, social media advertising, email newsletters, social media management and more. The tool also helps plan marketing calendars with every email and social media update remaining topically consistent and relevant.
Act-On
An automated Growth Marketing Platform
Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI) ...
It is primarily used to bring in new customers and engage effectively with existing ones, using e-mail, call, sms, webinars, website and social media channels.
Act-on hepls to create personalized automated mail campaign, using predictive e-mail technology. By using AI-driven content recommendations on the website, right content is delivered at the right time to the website visitor and ensures better engagement. The campaign reports are available in interactive dashboards using BI & data visualization, which helps to derive better business insights
Ontraport Marketing Automation
Ontraport | Marketing Automation Platform to create campaigns for any aspect of customer lifecycle
Ontraport Marketing Automation platform guides contacts through marketing funnel. It creates automated experiences, personalize responsive customer journeys and build a fully integrated campaign. It helps to improve on ROI, sales & revenue. ...
Ontraport’s marketing automation software seamlessly connects to every other aspect of marketing effort. Emails are sent to leads and customers, the landing pages are used to showcase products and services, the ecommerce functionality is used for selling online, and CRM houses all leads’ information all in the same platform as the marketing automation that ties it all together. This all-in-one functionality equips business to create complex, customized marketing that improves business growth.
With the ability to incorporate both online and offline assets into one campaign map, Ontraport allows to fully coordinate the entire customer experience. Integrate email messages, SMS texts, internal tasks, digital ads, landing pages, opt-in forms and much more to create complete automated funnels.
SMS-Magic
Conversational Text Messaging for Business
SMS-Magic is a leading text messaging platform for businesses like financial services, higher education, retail, staffing, wellness, and more. It helps to create powerful, personalized connections with the customers. It helps to scale best practices and improve ROI. ...
SMS-Magic allows business text messaging to turn the CRM into a powerful conversational platform. It delivers native Salesforce SMS messaging, featuring deep integration at an architectural level. SMS-Magic helps to grow the pipeline with text messaging campaigns, and grow revenue with relevant conversations.
Some of its features include automatically generating native Visualforce components, creating campaigns as easy as click, click, text, using clickable campaign builder and providing guidance alerts to new messages, creates rep worklists and monitors high-value conversations.
Customer.io
Send Automated Messages. Deliver Results.
Customer.io is a marketing automation tool for sending relevant messages like emails, push notifications, and SMS based on behavior across web and mobile products. It helps to build brand awareness and acquire customers. ...
An integration with Customer.io provides the complete information of the user which helps in sending personalized messages to the individual. It’s A/B testing helps to review the data and further improve the performance.
Customer.io provides multiple ways to get real-time business data from the product which updates the user database. Its segmentation platform helps to enhance the performance by calculating the real-time and performance scale of the business and the workflow builder allows to create high-performance campaigns in an intuitive drag-and-drop interface to reach the customer whenever and wherever they are.
Zoho Campaigns
Email marketing software that drives sales.
Zoho campaigns is an email marketing automation product that helps to drive sales and revenue. The software helps to create, send and track email campaigns. This platform works on a pay-as-you-go ...
The marketing automation software offers a real time tracking of email that opens, number of clicks, and forwards. It also automatically manages the unsubscribes and email bounces. The users can choose either drag-and-drop editor or pre-defined email templates to draft responsive email campaigns. Apart from this, the tool helps devise email campaign strategy with insights from historical campaign performances.
Cordial Platform
Cordial | The Foundation for Tailored Customer Experiences
Cordial is a flexible, real-time platform for marketing and technology teams to deliver personal, relevant, and emotionally intelligent messages across any channel. It helps to increase sales and revenue and enhance brand engagement. ...
The Cordial Platform collects all of customer and business data from all of company's technology stack. With multiple real-time data feeds flowing into the platform, complex data is activated and ready for immediate use in messaging programs. It enables marketing team to segment audiences, trigger automations, optimize content, and create personal messages based on customers’ individual behavior and ever-changing business data.
Cordial is built to ingest and activate data flexibly and frictionlessly to create any message in a single platform. It improves conversions with personal and relevant messages, empowers teams to execute cross-channel strategies in real-time, and brings teams together to build better, faster, stronger, more agile teams.
Total Expert
Enterprise-grade marketing and customer engagement platform purpose-built for financial services
Total Expert is an enterprise marketing and customer engagement platform built for financial services to drive growth and create customers for life with a marketing operating system. It helps to scale best practices and improve digital and social presence. ...
Total Expert helps to combine marketing and CRM functionality with the proprietary intelligent automation engine, empowering to manage the customer journey across the entire lifecycle.
Total Expert features include nurturing relationships and reach consumers with the right message at the right time on the right channel, deliver a superior experience with automated and personalized email engagement across the customer journey, engage consumers with an integrated SMS marketing strategy that supports customers across the entire journey, develop strategic co-marketing partnerships or unlock cross-sell opportunities across lines of business and many more.
Appian
Low-Code - Enterprise Application Development - BPM ...
Appian streamlines business processes through low-code process automation and mining. Efficiency is driven by connecting customers, employees, and systems.
SAP Emarsys Customer Engagement
Personalized omnichannel experiences that the customers deserve
SAP Emarsys Customer Engagement is an omnichannel customer engagement platform that accelerated business outcomes through industry-specific analytics and use cases built into the platform. It helps to increase sales and revenue and increase customer lifetime value. ...
It delivers the predictable, profitable outcomes that any business demands and the highly personalized omnichannel experiences that the customers deserve.
Emarsys capabilities are powered by an Integrated customer data platform that eliminates silos and unifies customer data through an open architecture and API to drive more intelligent omnichannel engagement. It delivers true 1:1 customer personalization across all channels and devices to increase omnichannel engagement, retention and loyalty. It enables fully personalized communication with customers across all channels, with optimized content for email, social, mobile, web, and direct mail. Integrates AI and predictive analytics with marketing execution to scale 1:1 personalization and continuously optimize business results.
dotDigital Engagement Cloud
Omnichannel marketing automation for B2C, B2B, and NFP marketers
dotdigital engagement cloud is a multi-channel customer engagement platform for Ecommerce teams, CRM Teams, Tech Teams, B2C Marketers, B2B Marketers teams to increase leads and acquire more customers. ...
It is primarily used to stay in touch with prospects and existing customers to keep them warm by periodic engagement using call, email, social media, SMS, Ads, mobile, web and offline.
Some key features of dotdigital engagement cloud include Marketing Automation, Segmentation, Reporting & Analytics, Pages & Forms, Ecommerce, as well as leveraging Artificial Intelligence and predictive Product Recommendations. Various integrations are possible too, such as Magento, Shopify and Microsoft Dynamics365 etc.
Nintex Process Platform
Process Management and Automation - Nintex
Nintex integrates with major ecosystems to offer the most complete platform for process automation. Businesses can speed up workflows using the Nintex Process Platform.
GetResponse
Marketing Software for Small Businesses by GetResponse
GetResponse is a comprehensive marketing automation platform for marketing teams to boost sales, increase revenue and increase traffic to your website. GetResponse helps marketing teams to create ...
GetResponse comes with powerful email templates to send responsive emails, it offers scoring and tagging marketing automation to know the customer behavior in detail, using GetResponse automation workflows teams can automate marketing communications and build a complete marketing campaign with ready-made funnels.
Adobe Marketo Engage
Marketing Automation Software for lead management and B2B marketers
Adobe Marketo Engage is a Marketing Automation Software and is a complete solution for lead management and B2B marketers who are looking to transform customer experiences by engaging across every stage of complex buying journeys. The Adobe Marketo marketing automation solutions aim to help business users generate more high-quality sales leads and win more business with less manual effort to improve marketing return on investment (ROI). ...
Key feature of Adobe Marketo Engage includes: Create, automate and measure campaigns across channels, Account Insights & Profiling, Identify the right target accounts using data and AI, Engage customers with relevant conversations in minutes, Communicate with customers wherever they are, Integrate social to find customers and make them advocates, Target the right customers with personalized display ads, Interact dynamically with customers on website, Drive more pipeline faster with Sales and Marketing coordinated engagements.
Adobe Marketo Engage provides native integrations with leading CRM platforms, including Salesforce and Microsoft Dynamics, which help sync both marketing team and sales team for better collaboration and awareness. Marketing automation tools within software facilitate the creation of long-term relationships with customers through the creation and deployment of cross-channel marketing campaigns. Email marketing campaigns can be automated in addition to tools such as event triggers, A/B testing for campaigns, automatic member updates, performance reports and dashboards, tailored in-app mobile messages, location tracking, visitor behavior tracking, and much more.
Actito
Agile Marketing Automation Platform for customer engagement
Actito is a SaaS marketing automation company founded in 2000. Back then, the three founders thought it would be a good idea to bridge the gap between brands and consumers. So they started building the software that marketers now love. Actito helps to personalize the interactions by the second, with hundreds, thousands, even millions of customers worldwide. Actito targets mid to large companies wanting to run all their marketing activities from one easy-to-use platform. ...
All the customer data collected is centralized and consolidated onto a Customer Data Platform and made available to tailor, target and personalize right-time messages through main marketing channels – namely email, mobile and web. Actito also provides tools for customer life-cycle marketing, deploying acquisition, loyalty and cross-selling, enabling agile marketers to develop objectives and specifications of their marketing campaigns, thereby helping them in tracking the outcomes.
Actito features include building an actionable data model, marketing campaigns, dashboards and campaign reports, customer engagement, engaging via the right channel, customers based on their behavior and real-time data, adapt marketing strategy to maximize ROI and more.
Actito offers full compliance with Europe’s latest general data protection regulations (GDPR), leaving marketers free to focus on building lasting and profitable customer relationships. It runs its European operations from its headquarters in Belgium and also has offices in France and The Netherlands. Actito is also present in North America with an office in Canada. More than 250 clients use the platform worldwide including ABB, Friesland Campina, Biocodex, ARTE, WWF and KIA.
ProCampaign®
A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities
ProCampaign is the Marketing Automation and Customer Data Management System that steer all the marketing activities - customer data management, customer lifecycle management, email marketing automation, personalized eCRM, digital marketing and eCommerce integration with one system. It is a secure Customer Engagement system for individualized marketing campaigns and e-commerce activities and allows to consolidate all data from different systems and touchpoints and thus remove data silos. ...
The SaaS platform centralizes all customer profiles and enhances them with each interaction. It enables to manage the entire customer lifecycle and turn prospects into loyal customers. ProCampaign offers a wide range of integrated functionalities and open interfaces for easy integration of other systems. It also ensures the highest standards of data protection and data security.
Some of its features include a 360° view of each customer, Relevant content for each customer, Saving time and money, a high degree of engagement, Integrated optimization functionalities and Analysis, Reporting and Customer Insights.
Mapp Cloud
Insight-led Customer Experience Platform with Real-time Insights
Mapp is a leading provider of insight-led customer experiences that helps companies easily and effectively gain data-driven customer insights across all channels to trigger highly personalized marketing activities. It enables to build and implement a rich cross-channel marketing strategy to improve engagement and be with the customer. ...
It helps to get deeper into the data than ever before with powerful analytics and AI, generating actionable insights and predictions of what the customers are going to do next. It creates personalized experiences based on who the customers are and what they want and makes the data understandable, accessible, and actionable giving a single customer view.
Some of its features include guiding the engagement and content strategies, unifying all that data in a single hub, predictive customer behavior, smart analytics, precise campaign targeting, drag and drop consumer journeys, automated personalization and more.
CleverReach
THE Email Marketing Solution - CleverReach
CleverReach is an email marketing provider that helps companies to create, send, and evaluate email marketing campaigns. It helps to acquire customers and enhance customer relationships. ...
CleverReach helps in sending bulk emails for free without any obligations, ensures high email deliverability and security, and automatically filters and removes invalid or incorrect addresses. It also helps in creating a free newsletter in minutes with a flexible editor, better understanding through real-time reporting, and with free e-commerce and CRM interfaces.
CleverReach features include optimizing newsletter campaigns with A/B and multivariate tests, email templates for newsletters, multilingual interface, design and spam tests, and many more.
Adobe Campaign
Personalize and deliver campaigns across all - online and offline channels.
Adobe Campaign is a Customer Journey and Experience platform used in email automation, delivery and reporting. It allows users to create, coordinate and deliver dynamic campaigns through emails, mobile platforms and offline channels. ...
Adobe Campaign’s key features include email management, cross-channel marketing, segmentation and targeting. The platform’s cross-channel marketing comes with campaign management, campaign reporting, direct mail, email reporting, offer management, preference centers, SMS and push notification tools.
Adobe Campaign also offers multilingual email support to adjust and translate email content based on preferences. The platform integrates with Adobe Analytics, Adobe Experience Cloud and Creative Cloud. Its Adobe Analytics’ integration allows users to conduct cross-channel reporting and understand post-click attribution.
Marigold Engage
Create more meaningful relationships with every interaction
Sailthru offers multi-channel personalization through Marigold Engage. It partners with marketers for cross-channel success.
Resulticks
Omnichannel Marketing Automation
Resulticks is a real-time conversation marketing cloud that changes the marketing solutions landscape for customer experience, acquisition of a customer, and brand loyalty. It helps businesses of all sizes target audiences and generate leads through real-time engagement with clients. ...
Resulticks enables marketers to prepare campaigns for various communication channels including phone, email, social media, and digital assistants based on customer behaviour, location or interest. Resulticks helps managers monitor customer actions and collect insights from every owned, earned and paid media asset such as landing pages, social ads, email alerts for planning future campaigns. Additionally, team members can trigger automated responses and prioritize client communications to nurture leads. Key features include conversion tracking, customer profiling, predictive analytics, and campaign performance management.
Resulticks offers API-based integration which lets users connect the system with third-party applications, letting them synchronize data and drive targeted campaigns. Resulticks enables real-time and dynamic responses by providing an engine that leverages machine learning for the purpose of maximizing the impact of marketing messages and sustaining continuous conversations.
Salesforce Account Engagement (Formerly Pardot)
Marketing Cloud Account Engagement with marketing and sales alignment
Salesforce Account Engagement (Formerly Pardot) is a B2B Marketing Automation software, which helps marketers to generate more leads, grow their pipeline and improve buyer engagement. It is ...
Salesforce Account Engagement uses Artificial Intelligence and provides insightful reports and actionable analytics to maximize marketing and sales efforts, whilst establishing a personalized connection with their leads and customers.
Oracle Eloqua
Oracle | Integrated Cloud Applications and Platform Services
Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels. Oracle Eloqua provides ...
Oracle Eloqua features Cross-channel Campaign Orchestration to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience. Oracle Eloqua's Targeting and Segmentation feature can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences. Lead Management and Scoring, Sales and Marketing alignment and Marketing measurement providing reporting on marketing impact are the other Eloqua features.
Rungopher
SMS Marketing 2.0. Creating Automated Conversations with Rungopher
RunGopher offers an SMS platform with a user-friendly interface, conversational journeys, and automated drip feed campaigns. It simplifies business text message marketing efficiently.
CM Commerce
Connect your store and grow your brand with automated email marketing.
CM Commerce: Email automation for ecommerce stores, increases sales and revenue with premade workflows ready in minutes. Time is saved with efficient ecommerce email marketing.
HH Global
Procurement and Creative Production Solutions
HH Global provides tech-enabled creative production and procurement solutions. Sustainable growth for brands is facilitated through impactful strategies.
Broadridge Distributed Marketing Solution
Distributed Marketing Solution for Wealth Management Firms | Broadridge
Broadridge-Distributed-Marketing-Solution enhances financial advisor lead generation and ensures compliance. This financial services tool streamlines marketing efforts effectively.
