Mapp Cloud Overview

This is a summary of the comprehensive capabilities and benefits of Mapp Cloud based on over 1038 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Mapp Cloud, Listrak, Pushwoosh, Broadridge Distributed Marketing Solution, Actito, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Mapp Cloud is right for your needs? Our Cuspera AI engine can evaluate how Mapp Cloud fits your specific business needs, industry, and context. Get your personalized assessment report today.

Mapp Cloud supports business activities such as:

  • Engagement Management
  • Lead Analytics
  • Forecasting
  • Channel Marketing
  • Campaign Management

Mapp Cloud can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Increase Sales & Revenue, Increase Customer Life Time Value, Enter New Markets Internationally Or Locally, etc. As a solution, Mapp Cloud's capabilities include Personalization, Dashboard, Alerts: Popups & Notifications, etc.

Mapp Cloud was founded in 1998. Internet Vertical is its biggest customer base.

Reviews

"Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the ...latest thinking and best practice means we can serve our customers better. " - Steven Doak

Cuspera Reviews

41 buyers and buying teams have used Cuspera to assess how well Mapp Cloud solved their Marketing Automation needs. Cuspera uses 1038 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using Mapp Cloud.

Other priorities:

  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Increase Average Basket Value
  • Improve Consistency
  • Improve Internal Communications
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Lead Analytics , Forecasting , as the business use cases that they have been most satisfied while using Mapp Cloud.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management

4.94/5

Read Reviews (150)

"...Re-engagement with our member base to visit to our websites...."
engaging and following up

4.93/5

Read Reviews (107)

"...Now, many of the email campaigns not only drive engagement, but also boost performance across the full digital spectrum. ..."
Lead Analytics

4.98/5

Read Reviews (59)

"...Source mapp.com Der Beitrag Mapp to Acquire Webtrekk, Bringing Advanced Analytics and Customer Intelligence Capabilities to Mapp Cloud erschien zuerst auf The Cloud Report...." Mapp to Acquire Webtrekk, Bringing Advanced Analytics and Customer Intelligence Capabilities to Mapp Cloud
Forecasting

4.97/5

Read Reviews (45)

"...Customers benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns...." Mapp Launches Digital Marketing Playbook PRNewswire
PEER EXPERIENCES
Engagement Management

4.94/5

Read Reviews (150)

"...Re-engagement with our member base to visit to our websites...." Peer review by User
engaging and following up

4.94/5

Read Reviews (107)

Lead Analytics

4.98/5

Read Reviews (59)

"...Source mapp.com Der Beitrag Mapp to Acquire Webtrekk, Bringing Advanced Analytics and Customer Intelligence Capabilities to Mapp Cloud erschien zuerst auf The Cloud Report...." Mapp to Acquire Webtrekk, Bringing Advanced Analytics and Customer Intelligence Capabilities to Mapp Cloud
Forecasting

4.97/5

Read Reviews (45)

"...Customers benefit from AI-supported forecasting models that enable targeted and self-optimizing cross-channel campaigns...." Mapp Launches Digital Marketing Playbook PRNewswire

36+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1038 insights from peers and experts to help you assess how these Mapp Cloud use cases fit your Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Steven Doak

Customer Marketing Manager

Freesat

Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better.

Testimonial By Steven Doak

Francois Bertier

Digital Project Manager

Acuitis

The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier

Gaetano Gasperini

General Manager

ePRICE

We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience.

Testimonial By Gaetano Gasperini
CUSTOMERS TESTIMONIALS

Steven Doak

Customer Marketing Manager

Freesat

Mapp understands our business and proactively develops ideas to help us grow. When we present them with a challenge, Mapp helps us generate new ideas on how to solve it. We are a small marketing team, so having a partner that can bring on board the latest thinking and best practice means we can ser...ve our customers better.

Testimonial By Steven Doak

Francois Bertier

Digital Project Manager

Acuitis

The onboarding with Mapp went smoothly and their Customer Success team was always supportive, both technically and commercially, when we were impacted by COVID. The warm-up went perfectly thanks to Mapp’s technical teams and today it allows us to have excellent email deliverability Testimonial By Francois Bertier

Gaetano Gasperini

General Manager

ePRICE

We wanted a single technological solution that included all the necessary features for the activation of omnichannel marketing campaigns, without relying on multiple external suppliers. After a careful examination of various vendors, we decided to choose Mapp, a partner that we believe to be reliab...le and suitable to meet our growth needs. Mapp Cloud allows us to analyze and make the best use of the data in our possession, by activating marketing campaigns that will provide our customers with a hyper-personalized experience.

Testimonial By Gaetano Gasperini

Case Studies

COMPANY CASE STUDIES
Case Study Flaconi

How Mapp’s raw data exports ensure that flaconi is able to react to user behavior extremely quickly.

Read More
Case Study ePRICE

Learn How using Mapp, ePRICE is able to optimize the operations across their whole team, allowing them to spend more time on strategy and planning.

Read More
Case Study Vivienne Westwood

How Vivienne Westwood Leads The Way For Tailored Communications At Scale With Mapp

Read More

Frequently Asked Questions(FAQ)

for Mapp Cloud

What is Mapp Cloud?

Mapp is a leading provider of insight-led customer experiences that helps companies easily and effectively gain data-driven customer insights across all channels to trigger highly personalized marketing activities. It enables to build and implement a rich cross-channel marketing strategy to improve engagement and be with the customer.

What is Mapp Cloud used for?

Mapp Cloud is a Marketing Automation Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Lead Analytics and Forecasting .

What are the top features of Mapp Cloud?

Personalization, Dashboard and Alerts: popups & Notifications are some of the top features of Mapp Cloud.

Who uses Mapp Cloud?

Mapp Cloud is used by Internet, Marketing And Advertising and Retail among other industries.

What are Mapp Cloud alternatives?

Listrak, Pushwoosh, Broadridge Distributed Marketing Solution and Actito are popular alternatives for Mapp Cloud.

Where is Mapp Cloud located?

Mapp Cloud is headquartered at 9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America.

Popular Business Setting

for Mapp Cloud

Top Industries

  • Internet
  • Marketing and Advertising
  • Retail

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Peers used Mapp Cloud to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for Mapp Cloud

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.81/5

Read Reviews (82)
Dashboard

4.50/5

Read Reviews (12)
Alerts: popups & Notifications

4.10/5

Read Reviews (10)
Capture information

4.16/5

Read Reviews (8)
Feedback surveys

4.36/5

Read Reviews (6)
FEATURES RATINGS AND REVIEWS
Personalization

4.81/5

Read Reviews (82)
Dashboard

4.50/5

Read Reviews (12)
Alerts: popups & Notifications

4.10/5

Read Reviews (10)
Capture information

4.16/5

Read Reviews (8)
Feedback surveys

4.36/5

Read Reviews (6)

IT and Other Capabilities

for Mapp Cloud

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.44/5

Read Reviews (47)
Data Export

4.32/5

Read Reviews (24)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.44/5

Read Reviews (47)
Data Export

4.32/5

Read Reviews (24)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.60/5

Read Reviews (72)
Email Support

4.08/5

Read Reviews (3)
Chat Support

4.08/5

Read Reviews (3)
Phone Support

4.08/5

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.60/5

Read Reviews (72)
Email Support

4.08/5

Read Reviews (3)
Chat Support

4.08/5

Read Reviews (3)
Phone Support

4.08/5

Read Reviews (3)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.90/5

Read Reviews (57)
Analytics

4.89/5

Read Reviews (254)
Custom Reports

4.61/5

Read Reviews (121)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.90/5

Read Reviews (57)
Analytics

4.89/5

Read Reviews (254)
Custom Reports

4.61/5

Read Reviews (121)

Software Failure Risk Guidance

?

for Mapp Cloud

Overall Risk Meter

Low Medium High

Top Failure Risks for Mapp Cloud

Vendor Profile Details

Company Name

Mapp Digital

Company Website

https://mapp.com/

Year Founded

1998

HQ Location

9276 Scranton Rd. Suite 500 San Diego, CA 92121 United States of America

Employees

251-500

Social

Financials

PRIVATE