Cordial Platform Overview

Cordial enables enterprise brands to enhance customer engagement through personalized email, SMS, and mobile push notifications. This cross-channel marketing platform supports businesses in delivering tailored communications that resonate with their audience. By utilizing Cordial, companies can achieve significant improvements in customer interaction, as evidenced by metrics like a 3.2x increase in engagement rates. The platform's ability to integrate multiple communication channels ensures messages reach customers effectively, driving higher ROI and optimizing marketing efforts. Cordial helps brands maintain a competitive edge by aligning marketing strategies with customer behavior, ensuring timely and relevant outreach.

Use Cases

Customers recommend Engagement Management, Communication Management, Channel Marketing, as the business use cases that they have been most satisfied with while using Cordial Platform.

Other use cases:

  • Campaign Management
  • Onboarding
  • Workflow Management
  • Loyalty Management
  • Social Media Analytics
  • Segmentation And Targeting
  • Personalized Marketing
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Cordial Platform.

Other priorities:

  • Increase Sales & Revenue
  • Improve Brand Engagement
  • Grow Market Share
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Improve ROI
  • Build Brand Awareness
  • Establish Thought Leadership
  • Launch New Products
  • Improve Internal Communications
  • Improve Efficiency
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Cordial Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Cordial Platform works with different mediums / channels such as Mobile. E-Mail. and Mobile App.

Cordial Platform's features include Personalization, Templates, Alerts: Popups & Notifications, etc. and Cordial Platform support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Cordial Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"...We currently use Cordial as our main email sending platform for all of our Promotional and Transactional messages...." Peer review by Professional in Marketing

Cordial Platform, Yespo Оmnichannel CDP, ExpertSender, Experiture Marketing Platform, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Cordial-platform activates customer and business data to send personalized email, SMS, and mobile app messages. Cross-channel messaging and marketing automation are facilitated by Cordial.

Popular Business Setting

for Cordial Platform

Top Industries

  • Health, Wellness and Fitness
  • Consumer Goods
  • Internet

Popular in

  • Small Business
  • Enterprise
  • Large Enterprise

Cordial Platform is popular in Health, Wellness And Fitness, Consumer Goods, and Internet and is widely used by Small Business, Enterprise, and Large Enterprise.

Cordial Platform Customer wins, Customer success stories, Case studies

What benefits does Cordial Platform offer for Engagement Management?

What Are the key features of Cordial Platform for Communication Management?

How can Cordial Platform optimize your Channel Marketing Workflow?

How efficiently Does Cordial Platform manage your Campaign Management?

How efficiently Does Cordial Platform manage your Onboarding?

19 buyers and buying teams have used Cuspera to assess how well Cordial Platform solved their Marketing Automation needs. Cuspera uses 1333 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

 

Major travel, real estate, media players rely on Cordial's AI to win customer attention, revenue | Cordial

Cordial's AI-powered platform is enabling major brands in travel, real estate, and media to boost customer engagement and revenue. Clients like REVOLVE, Orveon Global, JOANN, GovX, and The Mighty rep...ort significant gains, including an 8x increase in revenue per delivery and a 41% rise in web traffic from email automation. Cordial delivers cross-channel messaging, customer data integration, and advanced journey orchestration.

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Saatva - Consumer Goods - Medium

Cordial’s ID Graph helped Saatva identify 80% more abandoned cart customers in just 90 days. The direct-to-consumer mattress brand used Cordial’s identity resolution and customer data platform to mat...ch more site visitors and trigger twice as many abandoned cart messages. This led to a big increase in revenue from cart recovery emails. Saatva’s marketing team gained full control and saw a smooth onboarding process.

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Revolve - Apparel & Fashion - Large

Cordial helped Revolve boost email revenue by 8.3x per triggered email compared to broadcast emails. The team launched 200 new triggered campaigns and achieved $316M in annual cross-channel revenue. ...Triggered emails drove 20% of total email revenue, with an average order value of $279. Revolve saw a 17% increase in engagement rates for transactional emails after switching to Cordial. The platform enabled fast, data-driven personalization without engineering support.

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Paper Mart - Consumer Goods - Large

Cordial helped Paper Mart boost click-to-open rates by 180%. The company used Cordial to combine customer and business data for better email personalization. They added dynamic product blocks and pri...ce drop automation to their campaigns. This led to an 8.3% increase in average order value. Paper Mart now sends more targeted messages and sees higher engagement.

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Ancient Nutrition - Health, Wellness And Fitness - Medium

Cordial helped Ancient Nutrition boost email revenue by 23% and customer engagement by 12%. The health and wellness e-commerce brand unified three email platforms into one with Cordial, ending data s...ilos. They used Cordial’s data platform and email builder to personalize campaigns and automate messages. The team also ran A/B tests to improve opens, clicks, and purchases. Personalized experiences increased brand loyalty and streamlined operations.

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Bob's Discount Furniture - Retail - Large

Cordial helped Bob's Discount Furniture save $3 million by cutting its tech vendors in half and automating customer support. The company unified its messaging with Cordial, streamlining email, SMS, a...nd transactional communications. Over 2.4 million customers used new self-serve options, reducing call center volume by 25%. Chat containment reached 33%, and campaign creation became faster and more data-driven. Personalized marketing and real-time updates improved customer engagement and online sales.

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Frequently Asked Questions(FAQ)

for Cordial Platform

What is Cordial Platform?

Cordial is a flexible, real-time platform for marketing and technology teams to deliver personal, relevant, and emotionally intelligent messages across any channel. It helps to increase sales and revenue and enhance brand engagement.

The Cordial Platform collects all of customer and business data from all of company's technology stack. With multiple real-time data feeds flowing into the platform, complex data is activated and ready for immediate use in messaging programs. It enables marketing team to segment audiences, trigger automations, optimize content, and create personal messages based on customers’ individual behavior and ever-changing business data.

Cordial is built to ingest and activate data flexibly and frictionlessly to create any message in a single platform. It improves conversions with personal and relevant messages, empowers teams to execute cross-channel strategies in real-time, and brings teams together to build better, faster, stronger, more agile teams.

What is Cordial Platform used for?

Cordial Platform is a Marketing Automation Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Engagement Management, Communication Management and Channel Marketing .

What are the top features of Cordial Platform?

Personalization, Templates and Alerts: popups & Notifications are some of the top features of Cordial Platform.

Who uses Cordial Platform?

Cordial Platform is used by Health, Wellness And Fitness, Consumer Goods and Internet among other industries.

What are Cordial Platform alternatives?

Yespo Оmnichannel CDP, ExpertSender, Experiture Marketing Platform and Omnisend are popular alternatives for Cordial Platform.

Where is Cordial Platform located?

Cordial Platform is headquartered at 402 W. Broadway, Suite #700, San Diego, CA 92101, US.
lightning

Peers used Cordial Platform for engagement management and communication management

Cordial Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.02/5 ★

Read Reviews (25)
Analytics

4.45/5 ★

Read Reviews (95)
Custom Reports

4.36/5 ★

Read Reviews (124)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.02/5 ★

Read Reviews (25)
Analytics

4.45/5 ★

Read Reviews (95)
Custom Reports

4.36/5 ★

Read Reviews (124)

Software Failure Risk Guidance

?

for Cordial Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for Cordial Platform

Cordial Inc. News

Product

New Cordial AI Agents Bridge Gap Between Insight, Action - Demand Gen Report

Cordial introduced two AI agents focused on email production and data intelligence to automate marketing tasks and integrate insights into execution. These agents, part of Cordial's governed framework, enhance marketing operations by eliminating manual work and ensuring quality through built-in checks. The Email Production Agent personalizes and orchestrates email campaigns, while the Data Intelligence Agent monitors performance and suggests actions. Both aim to improve real-time customer intent anticipation and action.

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Product

Cordial brings new AI agents into marketing work for deeper context - KMWorld

Cordial has introduced new AI agents to enhance its cross-channel marketing platform. These AI agents aim to provide deeper context and insights, improving marketing strategies and customer engagement. This development highlights Cordial's commitment to leveraging AI for more effective marketing solutions.

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Product

Cordial Brings AI Into the Work, Not Just the Workflow - PR Newswire

Cordial introduced two new AI agents, the Email Production Agent and the Data Intelligence Agent, to enhance real-time marketing execution. These agents automate tasks within live workflows, improving personalization, audience logic, and campaign measurement. Unlike typical AI tools, Cordial Agents perform end-to-end marketing tasks, reducing manual work and ensuring accuracy at scale.

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Product

Cordial Expands Its AI Capabilities to Help Brands Close the Intent Divide - PR Newswire

Cordial has launched three new AI-driven capabilities: Customer Insights Dashboard, Advanced RCS Personalization, and First-Visit Personalization. These tools aim to enhance marketers' understanding of customer intent and improve personalized messaging and website experiences. Developed through Cordial's Foundry program, these features help brands respond to consumer behavior in real-time, fostering trust and loyalty.

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Cordial Inc. Profile

Company Name

Cordial Inc.

Company Website

https://cordial.com/

HQ Location

402 W. Broadway, Suite #700, San Diego, CA 92101, US

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

SERIES B