omnisend Overview

Omnisend is an ecommerce marketing automation platform designed to boost sales and customer engagement through targeted emails, SMS, and more. It offers advanced automations, customizable forms, and performance tracking.

Use Cases

Customers recommend Workflow Management, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using omnisend.

Other use cases:

  • Campaign Management
  • Advertisement
  • Helpdesk Management
  • Loyalty Management
  • Contact List Management
  • Promotion Management
  • Ad Retargeting
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Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using omnisend.

Other priorities:

  • Acquire Customers
  • Scale Best Practices
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Build Brand Awareness
  • Launch New Products
  • Reduce Bounce
  • Improve Efficiency
  • Manage Risk
  • Improve Internal Communications
  • Improve Visibility
  • Establish Thought Leadership
  • Increase Customer Life Time Value
See all business priorities See less business priorities

omnisend Use-Cases and Business Priorities: Customer Satisfaction Data

omnisend works with different mediums / channels such as E-Mail.

omnisend's features include Templates, Alerts: Popups & Notifications, Personalization, etc. and omnisend support capabilities include Email Support, 24/7 Support, Chat Support, etc. also omnisend analytics capabilities include Analytics, and Custom Reports.

Reviews

"It may not make a huge difference when you’re starting out building your list. But once you have hundreds of thousands of customers in your database, even a .2 or .3 percent increase in any of your metrics can drastically have an improvement on your... revenue overall. So I do believe A/B testing is very crucial.”" - David Sung

omnisend, AgencyAnalytics, Yespo Оmnichannel CDP, ExpertSender, Lead Liaison, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for omnisend

Top Industries

  • Consumer Goods
  • Apparel & Fashion
  • Food & Beverages

Popular in

  • Small Business
  • Mid Market
  • Enterprise

omnisend is popular in Consumer Goods, Apparel & Fashion, and Food & Beverages and is widely used by Small Business, Mid Market, and Enterprise.

omnisend Customer wins, Customer success stories, Case studies

What benefits does omnisend offer for Workflow Management?

How can omnisend enhance your Communication Management process?

How can omnisend enhance your Engagement Management process?

How does omnisend facilitate Campaign Management?

11 buyers and buying teams have used Cuspera to assess how well omnisend solved their Marketing Automation needs. Cuspera uses 5482 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS TESTIMONIALS
omnisend testimonial

David Sung

Digital Marketing Director

SM Global Shop

It may not make a huge difference when you’re starting out building your list. But once you have hundreds of thousands of customers in your database, even a .2 or .3 percent increase in any of your metrics can drastically have an improvement on your revenue overall. So I do believe A/B testing is v...ery crucial.”

Testimonial By David Sung
omnisend testimonial

Allison Caufield

Senior Marketing Manager

FiGPiN

We see amazing results from our automated emails. Our cart abandonment especially stands out with an 87% conversion rate and $7.44 revenue per email. Testimonial By Allison Caufield
omnisend testimonial

Sara Florin

Senior Director of Branding & Marketing

Kerrits

Kerrits’ parent company was managing email marketing on their own and it simply couldn’t keep up with Kerrits’ growth. There was a huge need for us to invest in a smart email service provider. Testimonial By Sara Florin
CUSTOMERS TESTIMONIALS
omnisend testimonial

David Sung

Digital Marketing Director

SM Global Shop

It may not make a huge difference when you’re starting out building your list. But once you have hundreds of thousands of customers in your database, even a .2 or .3 percent increase in any of your metrics can drastically have an improvement on your revenue overall. So I do believe A/B testing is v...ery crucial.”

Testimonial By David Sung
omnisend testimonial

Allison Caufield

Senior Marketing Manager

FiGPiN

We see amazing results from our automated emails. Our cart abandonment especially stands out with an 87% conversion rate and $7.44 revenue per email. Testimonial By Allison Caufield
omnisend testimonial

Sara Florin

Senior Director of Branding & Marketing

Kerrits

Kerrits’ parent company was managing email marketing on their own and it simply couldn’t keep up with Kerrits’ growth. There was a huge need for us to invest in a smart email service provider. Testimonial By Sara Florin

AcreValue - Real Estate

Omnisend helped AcreValue fix major email deliverability problems. AcreValue's emails had only a 5% open rate due to poor domain and IP reputation. Omnisend's team advised using segmented audiences a...nd a dedicated IP. Open rates jumped to 60-70%. Click rates increased 5x. Website traffic from email grew by 10%.

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Blue Drop Studio - Marketing And Advertising

Omnisend helped Blue Drop Studio boost SUIHE Jewelry's email revenue by 435% in 30 days. The agency used Omnisend's automation, segmentation, and email design tools. SUIHE Jewelry earned $6.4K from w...elcome automation and saw 70 orders from automation. Omnisend's platform offered fast setup, strong support, and easy scaling for ecommerce brands. Blue Drop Studio found Omnisend ideal for early to mid-growth DTC clients.

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Bowy Made - Retail

Omnisend helped Bowy Made boost revenue with pre-purchase automations. The luxury baby brand switched from Mailchimp to Omnisend for better automation features. They set up welcome, checkout abandonm...ent, and review request flows. With support, they added product and browse abandonment automations. Now, 70% of revenue comes from automations, with a 30% return customer rate and 52% open rates.

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CA Design - Retail

Omnisend and Ecwid helped CA Design, a premium Irish furniture retailer, centralize sales and automate marketing. CA Design gained over 2,000 new leads from a single competition campaign. Influencer ...giveaways grew their email list by 10–15%. The company achieved a 5%+ click-through rate using email marketing automation, segmentation, and signup forms. Ecwid improved supply chain management and order tracking for CA Design.

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Dukier - Retail

Omnisend helped Dukier, a Madrid-based pet accessories retailer, grow revenue by 525%. Dukier used Omnisend's automation, segmentation, and personalization tools to target customers in five languages.... Over 55% of revenue came from automated campaigns. The unsubscribe rate stayed low at 0.36%. Dukier used Shopify and focused on localized, always-on email marketing.

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Enflow Digital - Marketing And Advertising

Omnisend helped Enflow Digital boost their client's revenue from $150K to $250K in a few months. Enflow Digital used automations, email campaigns, and segmentation to drive results. They grew the cli...ent's database by 56,000 new contacts. Monthly revenue from automations reached $61,000. The agency fixed unsegmented campaigns and reactivated automations for better marketing performance.

Read more →

Omnisend Product Reviews teaser

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Frequently Asked Questions(FAQ)

for omnisend

What is omnisend?

Omnisend is an ecommerce marketing automation platform for marketing teams to increase sales, revenue and increase customer engagement.

Omnisend helps marketing teams to send designated and targeted emails to customers via email, sms, push notifications, facebook messenger, whatsapp and more. It helps in collecting visitor information with customizable forms. It creates flexible segments based on shopping behavior or other criteria and helps in tracking the sales performance through the reports.

Omnisend comes with advanced automations, campaign boosters to reengage with the inactive customers, omnisend uses combination of forms and dynamic email capture features to collect visitor information.

What is omnisend used for?

omnisend is a Marketing Automation Software mainly used by its customers to Increase Sales & Revenue and Enhance Customer Relationships by Workflow Management, Communication Management and Engagement Management .

What are the top features of omnisend?

Templates, Alerts: popups & Notifications and Personalization are some of the top features of omnisend.

Who uses omnisend?

omnisend is used by Consumer Goods, Apparel & Fashion and Food & Beverages among other industries.

What are omnisend alternatives?

AgencyAnalytics, Yespo Оmnichannel CDP, ExpertSender and Lead Liaison are popular alternatives for omnisend.

Where is omnisend located?

omnisend is headquartered at 1 St Katharine's Way, London, London E1W 1UN, GB.
lightning

Peers used omnisend for workflow management and communication management

omnisend Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.74/5

Read Reviews (2)
Analytics

4.23/5

Read Reviews (156)
Custom Reports

3.82/5

Read Reviews (849)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.74/5

Read Reviews (2)
Analytics

4.23/5

Read Reviews (156)
Custom Reports

3.82/5

Read Reviews (849)

Software Failure Risk Guidance

?

for omnisend

Overall Risk Meter

Low Medium High

Top Failure Risks for omnisend

Omnisend News

Product

Omnisend Launches New AI-Powered Assistants, Enhanced SMS and Reporting - PR Newswire

Omnisend has launched its most significant feature update in a year, introducing AI-powered assistants, enhanced SMS capabilities, and improved reporting tools. These updates aim to help ecommerce merchants personalize customer interactions, automate marketing strategies, and build trust through advanced SMS features. New tools include personalized content recommendations, AI-driven automation workflows, and enhanced SMS shortlinks and shortcodes.

Product

Omnisend Launches New AI-Powered Assistants, Enhanced SMS and Reporting

Omnisend has launched new AI-powered assistants, enhanced SMS capabilities, and advanced reporting features. These updates include personalized content tools, AI-driven automation, and SMS enhancements aimed at improving customer engagement and marketing efficiency for ecommerce brands.

Awards

Omnisend Named Best Overall Email Marketing Company By MarTech Breakthrough

Omnisend has been awarded the "Best Overall Email Marketing Company" by MarTech Breakthrough. The award recognizes Omnisend's innovative email marketing platform tailored for ecommerce, featuring tools like Shopify integration, customizable templates, and advanced automation. Omnisend's CEO, Rytis Lauris, emphasized the company's commitment to providing enterprise-level functionality without high costs, supported by recent AI enhancements and a redesigned UI.

Awards

Omnisend Named Best Overall Email Marketing Company By MarTech Breakthrough Awards

Omnisend Named Best Overall Email Marketing Company By MarTech Breakthrough Awards

Omnisend Profile

Company Name

Omnisend

Company Website

https://www.omnisend.com/

HQ Location

1 St Katharine's Way, London, London E1W 1UN, GB

Employees

101-250

Social

Financials

PRIVATE