Brevo: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Brevo
Brand: Brevo
Rating: 4.42 (8015 reviews)

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(8015)

Grow revenue with the most approachable CRM

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Brevo Overview

Brevo offers a multi-channel marketing platform that extends beyond traditional email marketing. It integrates SMS, chat, and additional communication channels, enabling businesses to engage with their audience through diverse mediums. A standout feature is its AI-driven marketing capabilities, which act as a virtual marketing team to optimize communication strategies. Trusted by over 500,000 customers globally, Brevo provides a unified solution for businesses seeking to enhance their customer interaction. The platform also seamlessly connects with existing tools, ensuring a smooth integration into current workflows. This flexibility and breadth of features make Brevo a versatile choice for businesses aiming to expand their reach and improve customer engagement.

Use Cases

Customers recommend Communication Management, Advertisement, Contact List Management, as the business use cases that they have been most satisfied with while using Brevo.

Other use cases:

Campaign Management
Engagement Management
Workflow Management
Social Media Management
Helpdesk Management
Digital Marketing
Generation Of New Leads

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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Brevo.

Other priorities:

Increase Sales & Revenue
Grow Market Share
Improve Internal Communications
Scale Best Practices
Enter New Markets Internationally Or Locally
Improve Efficiency
Launch New Products
Improve ROI
Improve Brand Engagement
Improve Digital And Social Presence
Build Brand Awareness
Establish Thought Leadership

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Brevo Use-Cases and Business Priorities: Customer Satisfaction Data

Brevo works with different mediums / channels such as E-Mail. Social Media. Facebook etc.

Brevo's features include Templates, Personalization, Landing Page, etc. and Brevo support capabilities include Email Support, Chat Support, Phone Support, etc. also Brevo analytics capabilities include Analytics, and Custom Reports.

Reviews

"We can better leverage the suite of CRM- and email-automation features from Sendinblue to deliver the greatest value for our clients. Relative to other solutions and implementations we’ve worked on previously, Sendinblue is second-to-none." - Stephen Ludwig

Brevo, Rejoiner, GMass, Moosend, OM3 Email Marketing Platform, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Brevo, formerly Sendinblue, is an all-in-one platform for managing customer relationships through email, SMS, chat, and more. Businesses can start using Brevo for free.

Popular Business Setting

for Brevo

Top Industries

Hospitality
Publishing
Marketing and Advertising

Popular in

Small Business
Mid Market
Enterprise

Brevo is popular in Hospitality, Publishing, and Marketing And Advertising and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Brevo Use Cases

How does Brevo facilitate Communication Management?

Brevo provides a comprehensive email marketing platform enabling users to create, automate, and track email campaigns. This platform allows for the segmentation of audiences and offers flexible email dispatch tools, including scheduling, customization, and attachments. The platform has a free tier but limits send volume to 9,000 emails per month, and email delivery speed can be inconsistent.

"...Finally, this platform allows you to preview emails before sending them to interested parties to make sure everything is sent perfectly...." Peer review by Luis m, Desarrollador web

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What solutions does Brevo provide for Advertisement?

Brevo provides comprehensive marketing capabilities, including email marketing, SMS messaging, landing page creation, and advertising. The platform enables businesses to automate marketing tasks, manage customer relationships, and create targeted advertising campaigns. A limitation of Brevo is that its advertising features are considered basic and lack advanced functionality.

"...This platform helped me a lot in my work area since it allowed me to solve several problems, a problem that I managed to solve With this work tool, it was that in my work area we had the need to be able to create marketing from a new perspective to have a greater reach of advertising, and that is where this platform helped me to solve this problem because through this instrument We managed to create the strategy to be able to carry out marketing through emails, thus achieving a greater reach of advertising and best of all, it was a fast, efficient and productive work without much delay...." Peer review by Daniel B, Marketing Manager, Marketing and Advertising

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Why is Brevo the best choice for Contact List Management?

Brevo facilitates straightforward contact list management, enabling easy addition, editing, and import of contacts. The platform offers features such as custom fields, import utilities, and customizable opt-in processes, allowing for effective organization and segmentation of contact lists. However, managing folders containing contacts may pose a challenge.

"...Easy newsletter designer Cloning of previous newsletters Great analytics and metrics reporting success/send rates Easy to import users from contact lists Excellent for mailing/email newsletters or SMS marketing, but lacking if you also want to distribute those broadcasts to social media automatically and doesn't offer RSS functionality like Aweber...." Peer review by Justin G., Entertainment

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How does Brevo address your Campaign Management Challenges?

The software enables users to design and launch email marketing campaigns efficiently. The platform allows for automation of campaigns and offers straightforward reporting on campaign performance. However, the contact segmentation engine for marketing campaigns has limited customization capabilities.

"...We use SendinBlue in our web marketing department in order to reach customers by email marketing campaigns and transactional emails...." Peer review by Karim Khouider, Digital & e-Commerce Director, Acuitis | Direct Optic | GrandAudition

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What benefits does Brevo offer for Engagement Management?

Brevo provides tools for personalized messaging and campaign automation, enabling businesses to increase customer engagement and drive conversions. These tools include email and SMS marketing, as well as features for building landing pages to collect leads. Brevo's focus on engagement, however, can result in restrictions and list deletions if engagement metrics are not met.

"...Step up the design, engagement, and deliverability of your transactional messages. ..." Facebook Ads

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67+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Brevo solved their Email Marketing needs. Cuspera uses 8015 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Stephen Ludwig President and Creative Director Group22	We can better leverage the suite of CRM- and email-automation features from Sendinblue to deliver the greatest value for our clients. Relative to other solutions and implementations we’ve worked on previously, Sendinblue is second-to-none. Testimonial By Stephen Ludwig
Guillaume Rostand CMO of Liligo and President of French Tech Barcelona Liligo	Sendinblue made it very easy for us to set up our price alerts in real time. The technical support we received in French was extremely responsive and accessible, which helped speed up our projects Testimonial By Guillaume Rostand
The team at Moj-eRačun Moj-eRačun	Our current deliverability rate is 97.7% which is very positive for our specific notification process Testimonial By The team at Moj-eRačun

CUSTOMERS	TESTIMONIALS
Stephen Ludwig President and Creative Director Group22	We can better leverage the suite of CRM- and email-automation features from Sendinblue to deliver the greatest value for our clients. Relative to other solutions and implementations we’ve worked on previously, Sendinblue is second-to-none. Testimonial By Stephen Ludwig
Guillaume Rostand CMO of Liligo and President of French Tech Barcelona Liligo	Sendinblue made it very easy for us to set up our price alerts in real time. The technical support we received in French was extremely responsive and accessible, which helped speed up our projects Testimonial By Guillaume Rostand
The team at Moj-eRačun Moj-eRačun	Our current deliverability rate is 97.7% which is very positive for our specific notification process Testimonial By The team at Moj-eRačun

Case Studies

Information Technology and Services

CASE STUDY Zinatt Technologies

Brevo’s integrated Marketing and Sales Platform helped Zinatt Technologies grow without adding more staff. Zinatt replaced fragmented tools with Brevo to manage email, CRM, and sales in one place. Th...e company streamlined client communications, lead nurturing, and pipeline management. Brevo enabled Zinatt to scale efficiently and save costs. Zinatt now tracks every prospect touchpoint and automates follow-ups, improving sales opportunities.

Retail

CASE STUDY L'Occitane UK & IRL

Brevo's Mobile Wallet helped L'Occitane UK & IRL send push notifications without an app. They digitized their VIP card and shared exclusive offers. Their goals were to boost retention, reactivate cus...tomers, and create an omnichannel experience. 17.6% of their customer base used the wallet in one year. 'Walletized' customers saw a 25% increase in average basket value and bought twice as often.

Internet

CASE STUDY Trusted Shops

Brevo helped Trusted Shops reactivate 21% of unengaged contacts using marketing automation. The company needed a GDPR-compliant email marketing tool for their weekly newsletter. Brevo provided smooth... migration, strong support, and unlimited contact uploads. Trusted Shops used dynamic content and segmentation to target users better. Their reactivation campaign achieved over 30% email open rates and a 9.6% click-through rate.

Apparel & Fashion

CASE STUDY The Kooples

Brevo Wallet helped The Kooples boost customer loyalty and sales. The Kooples used mobile wallet campaigns to reach more customers and send personalized push notifications. This strategy led to an 89...% increase in turnover per wallet customer. Repeat purchases reached 90% and card retention hit 98%. The Kooples improved customer engagement and conversion rates with Brevo's solution.

Retail

CASE STUDY SwissCommerce

Brevo helped SwissCommerce manage email marketing for its 20 online stores with a multi-account solution. SwissCommerce needed to keep each store's email marketing separate and found Brevo's platform... easy to use and cost-effective. The company achieved a 30% personalized email open rate and almost 100% deliverability. SwissCommerce sends 900 newsletters a year using Brevo. The migration was quick, and integrations with Shopware and Minubo were simple to set up.

Education

CASE STUDY SYSTM

Brevo Sales Platform helped SYSTM grow 8x in three years without hiring more staff. SYSTM used Brevo to automate lead scoring, email campaigns, and nurturing sequences. The platform made it easy to o...rganize deals and schedule coaching calls. SYSTM tracked their North Star metric, focusing on customer value delivered. Brevo's tools were key to scaling revenue and managing a high-consideration sales process.

Brevo — The most approachable CRM suite

Frequently Asked Questions(FAQ)

for Brevo

What is Brevo?

Brevo is a marketing automation and transactional email service platform designed for the marketing teams of organizations of all sizes. This SaaS solution is used for relationship marketing, to engage customers.

It is primarily used for marketing automation, email campaigns, transactional emails, SMS marketing, chat, CRM, Facebook ads, retargeting ads, landing page creation and custom signup forms that can be integrated with the website. To help maximize the ROI, this cloud-based solution offers analytical dashboards that help track progress on email marketing campaigns.

It helps create engaging emails with its drag-and-drop designer and selection of 200+ responsive email templates. It also allows user to custom design their templates from scratch based on the need to ensure it addresses the right audience.

What is Brevo used for?

Brevo is a Email Marketing Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Advertisement and Contact List Management .