Brevo Overview

Brevo offers a multi-channel marketing platform that extends beyond traditional email marketing. It integrates SMS, chat, and additional communication channels, enabling businesses to engage with their audience through diverse mediums. A standout feature is its AI-driven marketing capabilities, which act as a virtual marketing team to optimize communication strategies. Trusted by over 500,000 customers globally, Brevo provides a unified solution for businesses seeking to enhance their customer interaction. The platform also seamlessly connects with existing tools, ensuring a smooth integration into current workflows. This flexibility and breadth of features make Brevo a versatile choice for businesses aiming to expand their reach and improve customer engagement.

Use Cases

Customers recommend Communication Management, Advertisement, Contact List Management, as the business use cases that they have been most satisfied with while using Brevo.

Other use cases:

  • Campaign Management
  • Engagement Management
  • Workflow Management
  • Social Media Management
  • Helpdesk Management
  • Digital Marketing
  • Generation Of New Leads
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Brevo.

Other priorities:

  • Increase Sales & Revenue
  • Grow Market Share
  • Improve Internal Communications
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Launch New Products
  • Improve ROI
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Build Brand Awareness
  • Establish Thought Leadership
See all business priorities See less business priorities

Brevo Use-Cases and Business Priorities: Customer Satisfaction Data

Brevo works with different mediums / channels such as E-Mail. Social Media. Facebook etc.

Brevo's features include Templates, Personalization, Landing Page, etc. and Brevo support capabilities include Email Support, Chat Support, Phone Support, etc. also Brevo analytics capabilities include Analytics, and Custom Reports.

Reviews

"With Sendinblue’s tools, we are now generating up to 6 times more leads per month and leads generated through the callback forms have a conversion rate of 80%! In addition, including SMS in the leads’ journey has helped us increase conversions thank...s to this channel’s high response rate" - Tom Spoelstra

Peer review evidence (same sources as the product rating summary)

"...I can choose the lists, making groups and send 300 emails for free per day...." Peer review by Caroline T, German Teacher
"...It is the ideal tool for professionals who deserve to send emails in a short time, and even it is possible to send SMS, make Landing Pages and ads, designing them in record time, this Software became a Marketing and sales solution that based on the cloud improves its functionality by including imail marketing, transnational imail, CRM, landing page, facebook ads and retargeting ads or because the marketing solutions were only created for large companies and at scandalous prices, Sendin Blue arises, with tariffs and customer service client, are adapted to small and medium enterprises...." Peer review by Mark r, Desarrollador web
"...Building email templates is quick and easy, and so is uploading contact lists...." Peer review by Verified Reviewer, Events Services, 11-50 employees, Events Services

Brevo, GMass, Netcore, Newoldstamp, ZeroBounce, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Brevo, formerly Sendinblue, is an all-in-one platform for managing customer relationships through email, SMS, chat, and more. Businesses can start using Brevo for free.

Popular Business Setting

for Brevo

Top Industries

  • Hospitality
  • Publishing
  • Marketing and Advertising

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Brevo is popular in Hospitality, Publishing, and Marketing And Advertising and is widely used by Small Business, Mid Market, and Enterprise.

Brevo Customer wins, Customer success stories, Case studies

How does Brevo address your Communication Management Challenges?

How efficiently Does Brevo manage your Contact List Management?

What Are the key features of Brevo for Campaign Management?

How can Brevo enhance your Engagement Management process?

11 buyers and buying teams have used Cuspera to assess how well Brevo solved their Email Marketing needs. Cuspera uses 8015 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

CUSTOMERS TESTIMONIALS
Brevo testimonial

Tom Spoelstra

eCRM Manager

Love Energy Savings

With Sendinblue’s tools, we are now generating up to 6 times more leads per month and leads generated through the callback forms have a conversion rate of 80%! In addition, including SMS in the leads’ journey has helped us increase conversions thanks to this channel’s high response rate Testimonial By Tom Spoelstra
Brevo testimonial

The team at Moj-eRačun

Moj-eRačun

Our current deliverability rate is 97.7% which is very positive for our specific notification process Testimonial By The team at Moj-eRačun
Brevo testimonial

Lindsay Clark

Marketing Manager

Great British Chefs

For us, it was a significant jump to go from 25% to a 35% open rate in our email campaigns. This way we can keep communicating to a much more active and engaged audience! Testimonial By Lindsay Clark
CUSTOMERS TESTIMONIALS
Brevo testimonial

Tom Spoelstra

eCRM Manager

Love Energy Savings

With Sendinblue’s tools, we are now generating up to 6 times more leads per month and leads generated through the callback forms have a conversion rate of 80%! In addition, including SMS in the leads’ journey has helped us increase conversions thanks to this channel’s high response rate Testimonial By Tom Spoelstra
Brevo testimonial

The team at Moj-eRačun

Moj-eRačun

Our current deliverability rate is 97.7% which is very positive for our specific notification process Testimonial By The team at Moj-eRačun
Brevo testimonial

Lindsay Clark

Marketing Manager

Great British Chefs

For us, it was a significant jump to go from 25% to a 35% open rate in our email campaigns. This way we can keep communicating to a much more active and engaged audience! Testimonial By Lindsay Clark
 

Zinatt Technologies - Information Technology And Services - Small

Tucson, USA

Brevo helped Zinatt Technologies grow without hiring more staff. Zinatt used Brevo to combine marketing and sales in one platform. They automated lead nurturing and tracked every client touchpoint. T...his made client communication and pipeline management easier. Zinatt saved money and time by switching from separate tools to Brevo. The company now manages all sales and marketing tasks in one place.

 

Trusted Shops - Internet - Medium

Cologne, Germany

Brevo helped Trusted Shops reactivate 21% of unengaged contacts using marketing automation. The company used Brevo to send targeted newsletters to over 100,000 subscribers. GDPR compliance and smooth... migration from Newsletter2Go were key factors in their choice. Dynamic content and segmentation allowed for personalized messaging. Open rates reached over 30% and click-through rates hit 9.6%. Trusted Shops now plans to use a Preference Center for even more targeted campaigns.

 

The Kooples - Apparel & Fashion - Medium

Paris, France

The Kooples used Brevo's Mobile Wallet to improve customer loyalty. They sent personalized push notifications to reach customers who were hard to target with traditional channels. Turnover per wallet...ized customer increased by 89%. Repeat purchases among wallet users reached 90%. The retention rate of cards in the wallet hit 98%.

 

SYSTM - Education Technology - Small

London, UK

SYSTM used Brevo's sales platform to grow their business 8x in three years. They did not increase their headcount during this period. SYSTM automated lead nurturing and scoring with Brevo. The platfo...rm helped them organize deals and schedule coaching calls. Brevo enabled SYSTM to focus on high-value activities and scale efficiently.

 

SwissCommerce - Retail - Small

Langenthal, Switzerland

Brevo helped SwissCommerce manage email marketing for 20 online stores using its multi-account solution. SwissCommerce achieved a 30% personalized email open rate and nearly 100% deliverability. The ...team sends about 900 newsletters a year, using marketing automation and integrations with Shopware and Minubo. Brevo’s pricing model and GDPR compliance were key factors. The platform enabled easy segmentation, automated workflows, and separate campaigns for each store.

 

L'Occitane - Retail - Large

Manosque, France

L'Occitane used Brevo Mobile Wallet to digitize their VIP card and send push notifications without an app. They aimed to boost customer retention and reactivate shoppers with targeted offers. In one ...year, 17.6% of their UK customers adopted the wallet. 'Walletized' customers saw a 25% increase in average basket value and doubled their purchase frequency. The solution helped deliver a seamless omnichannel experience.

Brevo — The most approachable CRM suite

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Frequently Asked Questions(FAQ)

for Brevo

What is Brevo?

Brevo is a marketing automation and transactional email service platform designed for the marketing teams of organizations of all sizes. This SaaS solution is used for relationship marketing, to engage customers.

It is primarily used for marketing automation, email campaigns, transactional emails, SMS marketing, chat, CRM, Facebook ads, retargeting ads, landing page creation and custom signup forms that can be integrated with the website. To help maximize the ROI, this cloud-based solution offers analytical dashboards that help track progress on email marketing campaigns.

It helps create engaging emails with its drag-and-drop designer and selection of 200+ responsive email templates. It also allows user to custom design their templates from scratch based on the need to ensure it addresses the right audience.

What is Brevo used for?

Brevo is a Email Marketing Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Advertisement and Contact List Management .

What are the top features of Brevo?

Templates, Personalization and Landing page are some of the top features of Brevo.

Who uses Brevo?

Brevo is used by Hospitality, Publishing and Marketing And Advertising among other industries.

What are Brevo alternatives?

GMass, Netcore, Newoldstamp and ZeroBounce are popular alternatives for Brevo.

Where is Brevo located?

Brevo is headquartered at 7, Rue de Madrid, Paris, Île-de-France 75008, FR.
lightning

Peers used Brevo for communication management and advertisement

Brevo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.04/5

Read Reviews (11)
Analytics

4.62/5

Read Reviews (138)
Custom Reports

3.95/5

Read Reviews (1268)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.04/5

Read Reviews (11)
Analytics

4.62/5

Read Reviews (138)
Custom Reports

3.95/5

Read Reviews (1268)

Software Failure Risk Guidance

?

for Brevo

Overall Risk Meter

Low Medium High

Top Failure Risks for Brevo

Brevo News

Product

Brevo Introduces Unified Marketing Suite to the Help Businesses Scale ...

Brevo has launched a unified marketing suite designed to help businesses scale by integrating email marketing, SMS campaigns, CRM, and marketing automation into a single platform. This suite offers features like advanced segmentation, A/B testing, and a visual workflow builder, enabling businesses to streamline their marketing efforts and improve customer engagement.

Product

Brevo Boosts AI for Smarter Multichannel Marketing

Brevo has launched a new Customer Data Platform (CDP) to enhance multichannel marketing by consolidating customer data and integrating AI tools. The platform supports first-party data management, offering features like dynamic email content generation and optimal send-time decisions. This move aims to improve marketing automation and customer engagement while addressing privacy compliance in a cookieless environment.

Product

Brevo's 2026 Benchmark Shows Email Shift to Orchestration

Brevo's 2026 Marketing Engagement Benchmark reveals a strategic shift from email volume to orchestrated, lifecycle-driven engagement across multiple channels like SMS, push, WhatsApp, and mobile wallets. The report, based on data from 175,000 businesses, highlights the need for brands to assign specific roles to each channel, enhancing customer journeys and improving engagement metrics. This shift underscores the importance of unified data platforms and first-party data in modern marketing strategies.

Awards

Brevo Distinguished Among Best Email Marketing Platforms

Brevo has been recognized as a top email marketing platform by Capterra and Software Advice, earning accolades in categories like "Best Ease of Use" and "FrontRunners." These awards, based on user reviews, affirm Brevo's commitment to providing user-friendly, powerful marketing tools. The platform supports complex campaigns while remaining accessible for businesses of all sizes.

Brevo Profile

Company Name

Brevo

Company Website

https://www.brevo.com/

HQ Location

7, Rue de Madrid, Paris, Île-de-France 75008, FR

Employees

501-1000

Social

Financials

SERIES B