Heap Overview

This is a summary of the comprehensive capabilities and benefits of Heap based on over 4230 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Heap, Amplitude Analytics, Gainsight PX, Smartlook, Mouseflow, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Heap is right for your needs? Our Cuspera AI engine can evaluate how Heap fits your specific business needs, industry, and context. Get your personalized assessment report today.

Heap supports business activities such as:

  • Engagement Management
  • Funnel Analysis
  • Products & Pricelist Management
  • Social Media Management
  • Training & Onboarding

Heap can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Launch New Products, Scale Best Practices, Increase Sales & Revenue, etc. It can help manage these activities if you use Website and Social Media for these needs. As a solution, Heap's capabilities include Dashboard, Personalization, Recording, etc.

Heap Retail Vertical is its biggest customer base.

Reviews

"We wanted to answer questions like, ‘how many people took x, y, z actions in this order.’ For that, we needed a better, more flexible tool. " - Alan D’Souza

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Heap solved their Conversion Rate Optimization needs. Cuspera uses 4230 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using Heap.

Other priorities:

  • Launch New Products
  • Scale Best Practices
  • Increase Sales & Revenue
  • Improve ROI
  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Improve Efficiency
  • Increase Customer Life Time Value
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Funnel Analysis , Products & Pricelist Management , as the business use cases that they have been most satisfied while using Heap.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management with Website

4.95/5 ★

Read Reviews (159)

"...We've been able to really drill down into the content that users are engaging with and how those users are continuing to engage with and convert on the site after the fact...."
engaging and following up

4.93/5 ★

Read Reviews (75)

"...When considering where best to feature the courier messaging, the Casper team used Heap to identify areas of high engagement on the mattress product detail page...."
Funnel Analysis with Website

4.43/5 ★

Read Reviews (46)

"...Funnel Analysis, Conversion rate analysis, some light multi-touch attribution modeling, sending events downstream to Redshift to join with other schema or to send e-mail and SMS messages based on on-site behavior...."
Products & Pricelist Management

4.95/5 ★

Read Reviews (41)

"...Measuring feature adoption for product management...."
PEER EXPERIENCES
Engagement Management with Website

4.95/5 ★

Read Reviews (159)

"...We've been able to really drill down into the content that users are engaging with and how those users are continuing to engage with and convert on the site after the fact...." Peer review from Insurance
engaging and following up

4.95/5 ★

Read Reviews (75)

Funnel Analysis with Website

4.43/5 ★

Read Reviews (46)

"...Funnel Analysis, Conversion rate analysis, some light multi-touch attribution modeling, sending events downstream to Redshift to join with other schema or to send e-mail and SMS messages based on on-site behavior...." Peer review by Administrator
Products & Pricelist Management

4.95/5 ★

Read Reviews (41)

"...Measuring feature adoption for product management...." Peer review by Pawan D., CEO, Marketing and Advertising

49+ more Business Use Cases

Our AI advisor, Wyz, harnessed 4230 insights from peers and experts to help you assess how these Heap use cases fit your Conversion Rate Optimization needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Alan D’Souza

Director of Product Analytics

LendingClub

We wanted to answer questions like, ‘how many people took x, y, z actions in this order.’ For that, we needed a better, more flexible tool. Testimonial By Alan D’Souza

Davis Godbout

Senior Product Manager

Splunk

It really takes a lot of pressure off of me. With Heap, I don’t have to have everything perfect. There might be questions after the fact that I’ll still be able to answer. It’s all in Heap. It's got my back. Testimonial By Davis Godbout

Matt Gomes

Senior Director of Marketing

Opploans

Heap helps us identify, communicate and resolve issues faster. For example, even a 10% improvement in preventing breakages in our conversion rate translates into ~$1M in loan originations. Testimonial By Matt Gomes
CUSTOMERS TESTIMONIALS

Alan D’Souza

Director of Product Analytics

LendingClub

We wanted to answer questions like, ‘how many people took x, y, z actions in this order.’ For that, we needed a better, more flexible tool. Testimonial By Alan D’Souza

Davis Godbout

Senior Product Manager

Splunk

It really takes a lot of pressure off of me. With Heap, I don’t have to have everything perfect. There might be questions after the fact that I’ll still be able to answer. It’s all in Heap. It's got my back. Testimonial By Davis Godbout

Matt Gomes

Senior Director of Marketing

Opploans

Heap helps us identify, communicate and resolve issues faster. For example, even a 10% improvement in preventing breakages in our conversion rate translates into ~$1M in loan originations. Testimonial By Matt Gomes

Case Studies

COMPANY CASE STUDIES
Case Study Sur La Table

Learn how Heap helped Sur La Table increase product page views by 12% and overall conversion rate by 6%

Read More
Case Study Casper

Casper increases checkout rates 20% by moving off Google Analytics

Read More
Case Study NatureBox

NatureBox is an innovative food startup reinventing the way customers buy delicious, healthy food.

Read More

Frequently Asked Questions(FAQ)

for Heap

What is Heap?

Heap helps Product Managers build digital products in a smarter way with data collection and structured processes. It helps understand users, make data-driven decisions and enhance digital experience. It helps to enhance customer relationships and launch better products.

What is Heap used for?

Heap is a Conversion Rate Optimization Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Funnel Analysis and Products & Pricelist Management .

What are the top features of Heap?

Dashboard, Personalization and Recording are some of the top features of Heap.

Who uses Heap?

Heap is used by Retail, Food & Beverages and Information Technology And Services among other industries.

What are Heap alternatives?

Amplitude Analytics, Gainsight PX, Smartlook and Mouseflow are popular alternatives for Heap.

Where is Heap located?

Heap is headquartered at 225 Bush St, San Francisco, California US.

Popular Business Setting

for Heap

Top Industries

  • Retail
  • Food & Beverages
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Heap to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for Heap

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

3.37/5 ★

Read Reviews (210)
Personalization

4.60/5 ★

Read Reviews (37)
Recording

3.77/5 ★

Read Reviews (32)
Capture information

4.18/5 ★

Read Reviews (29)
Alerts: popups & Notifications

1.92/5 ★

Read Reviews (20)
FEATURES RATINGS AND REVIEWS
Dashboard

3.37/5 ★

Read Reviews (210)
Personalization

4.60/5 ★

Read Reviews (37)
Recording

3.77/5 ★

Read Reviews (32)
Capture information

4.18/5 ★

Read Reviews (29)
Alerts: popups & Notifications

1.92/5 ★

Read Reviews (20)

IT and Other Capabilities

for Heap

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.08/5 ★

Read Reviews (538)
Data Export

2.90/5 ★

Read Reviews (245)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.08/5 ★

Read Reviews (538)
Data Export

2.90/5 ★

Read Reviews (245)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.80/5 ★

Read Reviews (12)
Chat Support

4.71/5 ★

Read Reviews (9)
Phone Support

4.30/5 ★

Read Reviews (9)
24/7 Support

4.18/5 ★

Read Reviews (170)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.80/5 ★

Read Reviews (12)
Chat Support

4.71/5 ★

Read Reviews (9)
Phone Support

4.30/5 ★

Read Reviews (9)
24/7 Support

4.18/5 ★

Read Reviews (170)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.82/5 ★

Read Reviews (5)
Analytics

4.20/5 ★

Read Reviews (842)
Custom Reports

3.58/5 ★

Read Reviews (1182)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.82/5 ★

Read Reviews (5)
Analytics

4.20/5 ★

Read Reviews (842)
Custom Reports

3.58/5 ★

Read Reviews (1182)

Software Failure Risk Guidance

?

for Heap

Overall Risk Meter

Low Medium High

Top Failure Risks for Heap

Vendor Profile Details

Company Name

Heap

Company Website

https://heap.io

HQ Location

225 Bush St, San Francisco, California US

Employees

51-100

Social

Financials

SERIES C