Heap Overview

Heap provides a digital insights platform that captures every user interaction on your site, uncovering hidden patterns and behaviors often missed by other analytics tools. This comprehensive data collection allows businesses to identify "unknown unknowns," leading to more informed decision-making. Heap's platform includes features such as session replay, which offers a detailed view of user journeys, and data science tools that eliminate blind spots. This enables teams to enhance digital experiences and improve conversion rates by understanding user behavior at a granular level. With its focus on speed to insight, Heap supports rapid iteration and optimization of digital strategies, making it a valuable tool for businesses aiming to refine their online presence and drive growth.

Use Cases

Customers recommend Engagement Management, Funnel Analysis, Products & Pricelist Management, as the business use cases that they have been most satisfied with while using Heap.

Other use cases:

  • Social Media Management
  • Onboarding
  • Product Marketing
  • Helpdesk Management
  • Workflow Management
  • Campaign Management
  • Digital Marketing
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Heap.

Other priorities:

  • Launch New Products
  • Scale Best Practices
  • Increase Sales & Revenue
  • Improve ROI
  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Improve Efficiency
  • Increase Customer Life Time Value
See all business priorities See less business priorities

Heap Use-Cases and Business Priorities: Customer Satisfaction Data

Heap works with different mediums / channels such as Website. and Social Media.

Heap's features include Dashboard, Personalization, Recording, etc. and Heap support capabilities include Email Support, Chat Support, Phone Support, etc. also Heap analytics capabilities include Analytics, and Custom Reports.

Reviews

"We wanted to answer questions like, ‘how many people took x, y, z actions in this order.’ For that, we needed a better, more flexible tool." - Alan D’Souza

Heap, Smartlook, Convert Experiences, Epsilon Accelerate (formerly Yieldify), Kameleoon, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Heap is a digital insights platform that reveals all user actions on a site. Unknown unknowns are uncovered, unlike with other tools.

Popular Business Setting

for Heap

Top Industries

  • Retail
  • Food & Beverages
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Heap is popular in Retail, Food & Beverages, and Information Technology And Services and is widely used by Small Business, Mid Market, and Enterprise.

Heap Customer wins, Customer success stories, Case studies

How can Heap enhance your Engagement Management process?

How does Heap address your Funnel Analysis Challenges?

How can Heap enhance your Products & Pricelist Management process?

What makes Heap ideal for Social Media Management?

What benefits does Heap offer for Onboarding?

11 buyers and buying teams have used Cuspera to assess how well Heap solved their Conversion Rate Optimization needs. Cuspera uses 4230 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

CUSTOMERS TESTIMONIALS
Heap testimonial

Alan D’Souza

Director of Product Analytics

LendingClub

We wanted to answer questions like, ‘how many people took x, y, z actions in this order.’ For that, we needed a better, more flexible tool. Testimonial By Alan D’Souza
Heap testimonial

Gireesh Subramanian

Director of Product Management

Freshworks

We were able to increase adoption of templates by 20% by making the feature more discoverable and making tweaks. Heap data was at the core of this. From a business perspective, our customers are now more productive and have more time. Testimonial By Gireesh Subramanian
Heap testimonial

Davis Godbout

Senior Product Manager

Splunk

It really takes a lot of pressure off of me. With Heap, I don’t have to have everything perfect. There might be questions after the fact that I’ll still be able to answer. It’s all in Heap. It's got my back. Testimonial By Davis Godbout
CUSTOMERS TESTIMONIALS
Heap testimonial

Alan D’Souza

Director of Product Analytics

LendingClub

We wanted to answer questions like, ‘how many people took x, y, z actions in this order.’ For that, we needed a better, more flexible tool. Testimonial By Alan D’Souza
Heap testimonial

Gireesh Subramanian

Director of Product Management

Freshworks

We were able to increase adoption of templates by 20% by making the feature more discoverable and making tweaks. Heap data was at the core of this. From a business perspective, our customers are now more productive and have more time. Testimonial By Gireesh Subramanian
Heap testimonial

Davis Godbout

Senior Product Manager

Splunk

It really takes a lot of pressure off of me. With Heap, I don’t have to have everything perfect. There might be questions after the fact that I’ll still be able to answer. It’s all in Heap. It's got my back. Testimonial By Davis Godbout

BenchSci - Pharmaceuticals - Pharmaceuticals

BenchSci used Heap to improve their data governance and analytics. The team worked with Heap’s Professional Services to clean up their event data and set clear naming conventions. This made it easier... for new team members to onboard and for everyone to trust the reports. After the changes, BenchSci saw a 3x increase in Heap charts created monthly and a 9x increase in new charts saved. The company now finds answers faster and supports business growth with better data insights.

Read on →

Crunchbase - Information Services - Information Services

Heap helped Crunchbase collect a complete dataset on user behavior. Before Heap, Crunchbase struggled to track user actions and optimize user flows. Heap’s automatic tracking let them segment users a...nd analyze site interactions without engineering help. The team quickly used these insights to improve product usability and marketing campaigns. Now, Crunchbase can define user personas and test new features faster.

Read on →

LendingClub - Financial Services - financial services

Heap helped LendingClub improve their customer experience. The Product Analytics team needed better data accuracy and flexibility than their old analytics tool. Heap provided fast implementation, eve...nt-based tracking, and easy access to raw data. With Heap, LendingClub found friction points in the user journey. This allowed them to serve thousands more customers.

Read on →

Esurance - Insurance - insurance

Heap helps Esurance improve the online insurance experience. Esurance used Heap's Path Analysis to find where users struggled with password resets. They fixed the issue, making it easier for customer...s to reset passwords. Support calls for password resets dropped from 33,000 to 2,500 per month. This change saves Esurance $225,000 every month.

Read on →

H&R Block Canada - Financial Services - Financial Services

Heap analytics helped H&R Block Canada cut tax return completion time by 40 minutes for detractors. The UX team used Heap to redesign tax navigation, making it more seamless and intuitive. This led t...o higher customer satisfaction, more return customers, and improved NPS. The company also increased revenue opportunities by focusing on user behavior data. Real-time dashboards and A/B testing with Heap enabled faster product improvements and cost savings.

Read on →

A major financial services company - Financial Services - Financial Services

Heap helped a major financial services company boost conversions and engagement. Blue Green used Heap’s analytics to run A/B tests on checkout flows and landing pages. The client saw a 15.9% increase... in engagement. Online checkouts rose by 67.9%. Account signups jumped 118.2%. Heap enabled faster insights and better decisions for the business.

Read on →

What Is Heap?

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Frequently Asked Questions(FAQ)

for Heap

What is Heap?

Heap helps Product Managers build digital products in a smarter way with data collection and structured processes. It helps understand users, make data-driven decisions and enhance digital experience. It helps to enhance customer relationships and launch better products.

It helps build digital products by helping to understand how people interact with the product, features used, and what user behaviors connect with long-term value. These experiences help to make the right decisions about the product.

It is used to run endless experiments in the product, test new features, make changes, fix problems, and innovate on solutions. It also justifies the value of metrics and effectiveness obtained to the business and is an endless source of answers about the product.

What is Heap used for?

Heap is a Conversion Rate Optimization Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Funnel Analysis and Products & Pricelist Management .

What are the top features of Heap?

Dashboard, Personalization and Recording are some of the top features of Heap.

Who uses Heap?

Heap is used by Retail, Food & Beverages and Information Technology And Services among other industries.

What are Heap alternatives?

Where is Heap located?

Heap is headquartered at 225 Bush St, San Francisco, California US.
lightning

Peers used Heap for engagement management and funnel analysis

Heap Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.82/5

Read Reviews (5)
Analytics

4.20/5

Read Reviews (842)
Custom Reports

3.58/5

Read Reviews (1182)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.82/5

Read Reviews (5)
Analytics

4.20/5

Read Reviews (842)
Custom Reports

3.58/5

Read Reviews (1182)

Software Failure Risk Guidance

?

for Heap

Overall Risk Meter

Low Medium High

Top Failure Risks for Heap

Heap Inc News

M&A

Contentsquare enters definitive agreement to acquire US product analytics leader Heap | Heap

Contentsquare enters definitive agreement to acquire US product analytics leader Heap | Heap

Product

Heap Delivers Solutions at Speed for Enterprises of Any Size and Complexity | Heap

Heap has introduced significant updates to its digital insights platform, enhancing its ability to handle large data sets and support enterprises of all sizes. The platform now offers improved session replay, heatmaps, and mobile autocapture, enabling companies to better understand user actions and optimize customer journeys. These updates aim to provide faster insights, helping businesses to adapt swiftly and achieve superior outcomes.

Heap Inc Profile

Company Name

Heap Inc

Company Website

https://heap.io

HQ Location

225 Bush St, San Francisco, California US

Employees

51-100

Social

Financials

SERIES C