Branch linking platform Overview

Branch links users to desired destinations, creating seamless experiences. Mobile attribution and campaign ROI are effectively measured.

Use Cases

Customers recommend Engagement Management, Advertisement, Communication Management, as the business use cases that they have been most satisfied with while using Branch linking platform.

Other use cases:

  • Onboarding
  • Content Sharing
  • Campaign Management
  • Channel Marketing
  • Referral Management
  • Social Media Analytics
  • Product Marketing
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Business Priorities

Improve Internal Communications and Improve ROI are the most popular business priorities that customers and associates have achieved using Branch linking platform.

Other priorities:

  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Acquire Customers
  • Scale Best Practices
  • Improve Efficiency
  • Improve Brand Engagement
  • Grow Market Share
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Improve Consistency
  • Improve Visibility
  • Launch New Products
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Branch linking platform Use-Cases and Business Priorities: Customer Satisfaction Data

Branch linking platform works with different mediums / channels such as Mobile. Social Media. and E-Mail.

Branch linking platform's features include Alerts: Popups & Notifications, Personalization, Dashboard, etc. and Branch linking platform support capabilities include AI Powered, Phone Support, 24/7 Support, etc. also Branch linking platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, B...ranch has also enabled us to provide smooth user experiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house." - Alex Macintosh

Peer review evidence (same sources as the product rating summary)

"...They needed to solve this challenge to re-engage users in the app through deep links. ..." Case Study hipages
"...Journey web to ads features Branch can help our users feel more engaged with our products and attributions of installation...." EXTRA CREDIT: Individual exploration of an acquisition product
"...CASE STUDY Licious and Logicserve Digital wanted to acquire new app users by leveraging Google s Display & Video 360 (DV360) platform, which allows advertisers to bid on and buy inventory directly from publishers or ad exchanges outside of Google s network. ..." Case Study Licious

Branch linking platform, TelemetryTV, Cincopa, ScreenCloud Digital Signage, FeedOtter, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Branch linking platform

Top Industries

  • Consumer Services
  • Computer Software
  • Retail

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Branch linking platform is popular in Consumer Services, Computer Software, and Retail and is widely used by Small Business, Mid Market, and Large Enterprise.

Branch linking platform Customer wins, Customer success stories, Case studies

Why is Branch linking platform the best choice for Engagement Management?

What solutions does Branch linking platform provide for Communication Management?

What Are the key features of Branch linking platform for Onboarding?

How does Branch linking platform facilitate Content Sharing?

23 buyers and buying teams have used Cuspera to assess how well Branch linking platform solved their Mobile Marketing needs. Cuspera uses 3211 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

CUSTOMERS TESTIMONIALS
Branch linking platform testimonial

Alex Macintosh

Product Manager - Growth

Strava
Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house.

Testimonial By Alex Macintosh
Branch linking platform testimonial

William Fong

Co-Founder & CTO

Boxed
Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack.

Testimonial By William Fong
CUSTOMERS TESTIMONIALS
Branch linking platform testimonial

Alex Macintosh

Product Manager - Growth

Strava
Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house.

Testimonial By Alex Macintosh
Branch linking platform testimonial

William Fong

Co-Founder & CTO

Boxed
Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack.

Testimonial By William Fong
 

Branch Reduces Producer Licensing Costs by 40% with Producerflow

Branch, an insurer, reduced producer licensing costs by over 40% using Producerflow, automating agent onboarding and consolidating multiple systems into one integrated platform. This collaboration wi...th Producerflow enhanced operational efficiency, reduced compliance risks, and accelerated agent activation, aligning with Branch's tech-forward approach.

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RTLZWEI - Media Production - Media Production

Branch helped RTLZWEI boost Love Island app engagement. 20% of app installs and 52% of app opens came from Branch links. RTLZWEI used Branch deep links across Instagram, YouTube, paid ads, and web ba...nners. This made it easier for viewers to find and use the app. The strategy increased app sessions and improved user retention.

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The Chefz - Food & Beverages - Food & Beverages

Branch helped The Chefz increase app installs by 127% and app revenue by 650%. The Chefz used Branch to track marketing campaigns and influencer programs. They gained real-time data on installs, reve...nue, and campaign performance. The Chefz achieved 718% ROI and 818% ROAS on digital marketing. The company grew its customer base by 60% year over year.

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RTLZWEI - Media Production - Media Production

Branch Quick Links helped RTLZWEI increase app installs by 20%. RTLZWEI used deep linking to guide viewers from TV and digital channels to its mobile apps. Interactive prompts and QR codes boosted re...al-time engagement for shows like "Love Island." Branch analytics gave RTLZWEI detailed insights into ad campaign performance. The company optimized ad spend and improved return on ad spend. RTLZWEI now connects TV content with mobile apps for a better viewer experience.

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Payoneer - Financial Services - Financial Services

Branch Journeys helped Payoneer boost app users by 13%. The team used smart banners and deep links to turn mobile web visitors into app users. 204,000 installs came from Journeys in one year. App usa...ge rose from 33% to 46% of Payoneer’s user base. Branch gave Payoneer clear data on user journeys and conversions. Product and marketing teams now test and improve campaigns with real results.

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Storygrounds - Media Production - Media Production

Branch helped Storygrounds increase click-to-user rates by 30%. Storygrounds needed a way to give every creator a single link that works across all platforms. Branch provided smart routing, branded d...omains, and QR codes for seamless user journeys. The team can update links once and have them work everywhere, saving time and effort. Creator satisfaction also improved with easier link management and better analytics.

Read on →

Branch Overview

Video Thumbnail

Frequently Asked Questions(FAQ)

for Branch linking platform

What is Branch linking platform?

Branch is a mobile linking platform with solutions that unify user experience and measurement across different devices, platforms, and channels. It helps to improve internal communications and ROI.

Branch's People-Based Attribution gives the power to connect customers from every channel with conversions on any platform. It gives the ability to recognize the customers everywhere. Its a complete visibility into all marketing activities. Its deep links, deliver the user experience with powerful marketing links that work on every platform and every channel.

Branch supports every stage of the user lifecycle like converting web visitors into app users with smart banners, track ad conversions across every device and platform to understand true campaign ROI, increase engagement and down-funnel conversion rates by offering a seamless journey from email to app, give users links to share app content to increase user engagement and retention by linking directly to shared content and much more.

What is Branch linking platform used for?

Branch linking platform is a Mobile Marketing Software mainly used by its customers to Improve Internal Communications and Improve ROI by Engagement Management, Advertisement and Communication Management .

What are the top features of Branch linking platform?

Alerts: popups & Notifications, Personalization and Dashboard are some of the top features of Branch linking platform.

Who uses Branch linking platform?

Branch linking platform is used by Consumer Services, Computer Software and Retail among other industries.

What are Branch linking platform alternatives?

TelemetryTV, Cincopa, ScreenCloud Digital Signage and FeedOtter are popular alternatives for Branch linking platform.

Where is Branch linking platform located?

Branch linking platform is headquartered at 1400 Seaport Blvd, Building B, 2nd Floor, Redwood City, CA 94063, USA.
lightning

Peers used Branch linking platform for engagement management and advertisement

Branch linking platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.59/5 ★

Read Reviews (15)
Analytics

4.12/5 ★

Read Reviews (141)
Custom Reports

3.74/5 ★

Read Reviews (282)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.59/5 ★

Read Reviews (15)
Analytics

4.12/5 ★

Read Reviews (141)
Custom Reports

3.74/5 ★

Read Reviews (282)

Software Failure Risk Guidance

?

for Branch linking platform

Overall Risk Meter

Low Medium High

Top Failure Risks for Branch linking platform

Branch Metrics, Inc. News

Product

Branch Unveils New Capabilities To Maximize Campaign ROI in a Privacy-First Era

Branch introduced new features to enhance campaign ROI while prioritizing user privacy. The updates focus on advanced mobile attribution and app analytics, enabling marketers to measure performance more accurately in a privacy-first environment. These capabilities help enterprises optimize digital marketing spend and comply with evolving data privacy regulations.

Read more →
Product

Branch Unveils New Capabilities To Maximize Campaign ROI in a Privacy - First Era

Branch has introduced new capabilities in its Performance offering, focusing on privacy-centric attribution for growth marketers. The innovations allow organizations in regulated industries to utilize ad and data integrations while meeting HIPPA requirements.

Read more →

Branch Metrics, Inc. Profile

Company Name

Branch Metrics, Inc.

Company Website

https://branch.io/

Year Founded

2014

HQ Location

1400 Seaport Blvd, Building B, 2nd Floor, Redwood City, CA 94063, USA

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

SERIES F