About Branch linking platform

Branch is a mobile linking platform with solutions that unify user experience and measurement across different devices, platforms, and channels. It helps to improve internal communications and ROI.

Branch's People-Based Attribution gives the power to connect customers from every channel with conversions on any platform. It gives the ability to recognize the customers everywhere. Its a complete visibility into all marketing activities. Its deep links, deliver the user experience with powerful marketing links that work on every platform and every channel.

Branch supports every stage of the user lifecycle like converting web visitors into app users with smart banners, track ad conversions across every device and platform to understand true campaign ROI, increase engagement and down-funnel conversion rates by offering a seamless journey from email to app, give users links to share app content to increase user engagement and retention by linking directly to shared content and much more.

Cuspera Reviews

Cuspera curates public sources on the Internet such as peer reviews, customer case studies and testimonials and expert blogs along with software vendor provided installation data to help you assess how well Branch linking platform solves your Mobile Marketing needs.

Business Priorities

Acquire Customers and Scale Best Practices are the most popular business priorities peers achieved using Branch linking platform.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Improve Internal Communications
  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Improve Brand Engagement
  • Improve Efficiency
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Launch New Products
  • Establish Thought Leadership
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Improve Consistency
  • Improve Visibility
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Advertisement , Training & Onboarding , as the business use cases that they have been most satisfied while using Branch linking platform.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management with Mobile

4.97/5

Read Reviews (481)

"...Branch increases mobile conversion, retention, and engagement through deep linking, user routing, attribution, mobile banners, and personalized app experiences...." Peer review from Branch Metrics
engaging and following up

4.97/5

Read Reviews (379)

Advertisement with Mobile and Social Media

4.69/5

Read Reviews (224)

"...If you have a mobile app only, then driving traffic from social media, in-app sharing and ads are best...." Peer review by Prashant Mahajan, Senior Lead Product Manager, Tokopedia
Training & Onboarding

4.86/5

Read Reviews (84)

"...Our product development team uses Branch links for deep linking to content inside the app, and our marketing team uses the links on all marketing channels from paid media to push, email, and organic media...." Peer review by Sam Lepak, Head of Digital Marketing, YachtLife
PEER EXPERIENCES
Engagement Management with Mobile

4.97/5

Read Reviews (481)

"...Branch increases mobile conversion, retention, and engagement through deep linking, user routing, attribution, mobile banners, and personalized app experiences...." Peer review from Branch Metrics
engaging and following up

4.97/5

Read Reviews (379)

Advertisement with Mobile and Social Media

4.69/5

Read Reviews (224)

"...If you have a mobile app only, then driving traffic from social media, in-app sharing and ads are best...." Peer review by Prashant Mahajan, Senior Lead Product Manager, Tokopedia
Training & Onboarding

4.86/5

Read Reviews (84)

"...Our product development team uses Branch links for deep linking to content inside the app, and our marketing team uses the links on all marketing channels from paid media to push, email, and organic media...." Peer review by Sam Lepak, Head of Digital Marketing, YachtLife

61+ more Business Use Cases

Our AI advisor, Wyz, harnessed 5176 insights from peers and experts to help you assess how these Branch linking platform use cases fit your Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

William Fong

Co-Founder & CTO

Boxed

Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack.

Testimonial By William Fong

Alex Macintosh

Product Manager - Growth

Strava

Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house.

Testimonial By Alex Macintosh
CUSTOMERS TESTIMONIALS

William Fong

Co-Founder & CTO

Boxed

Branch’s linking platform has been critical to driving engagement and conversion in the native app, where there’s a substantially higher purchase rate than on mobile web. Beyond the improved user experience delivered, Branch supports click-to-purchase tracking across desktop, mobile web, and native... app, so we finally have unprecedented visibility. It’s been a crucial part of our mobile stack.

Testimonial By William Fong

Alex Macintosh

Product Manager - Growth

Strava

Partnering with Branch has allowed us to easily optimize user flows from almost every product and marketing channel, resulting in significant performance improvements across the board. Not only has Branch driven a large percentage of our installs, Branch has also enabled us to provide smooth user e...xperiences across all of these channels to delight and retain users—all while saving us well over 20x the amount of development time it would’ve taken us to build these features in-house.

Testimonial By Alex Macintosh

Case Studies

COMPANY CASE STUDIES
Case Study Geekbuying

Geekbuying Drives Organic Traffic and Increases Web to App Conversions with Branch

Read More
Case Study Licious

Branch helps Licious increase install-to-purchase rate by 20% on Google Marketing Platform (GMP) through in-app optimization.

Read More
Case Study RentoMojo

RentoMojo Increases Customer LTV and Reduces Cross-Channel Misattribution with Branch

Read More

Popular Business Setting

for Branch linking platform

Top Industries

  • Food & Beverages
  • Retail
  • Internet

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

Peers used Branch linking platform to Acquire customers and Scale best practices

Peer and Expert Opinion on Features

for Branch linking platform

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Alerts: popups & Notifications

2.75/5

Read Reviews (186)
Personalization

3.78/5

Read Reviews (129)
Dashboard

4.17/5

Read Reviews (85)
SEO

3.97/5

Read Reviews (41)
Calculator

2.35/5

Read Reviews (31)
FEATURES RATINGS AND REVIEWS
Alerts: popups & Notifications

2.75/5

Read Reviews (186)
Personalization

3.78/5

Read Reviews (129)
Dashboard

4.17/5

Read Reviews (85)
SEO

3.97/5

Read Reviews (41)
Calculator

2.35/5

Read Reviews (31)

IT and Other Capabilities

for Branch linking platform

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.66/5

Read Reviews (350)
Data Import

3.01/5

Read Reviews (380)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.66/5

Read Reviews (350)
Data Import

3.01/5

Read Reviews (380)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.19/5

Read Reviews (12)
24/7 Support

3.50/5

Read Reviews (253)
Email Support

3.39/5

Read Reviews (15)
Chat Support

2.78/5

Read Reviews (7)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.19/5

Read Reviews (12)
24/7 Support

3.50/5

Read Reviews (253)
Email Support

3.39/5

Read Reviews (15)
Chat Support

2.78/5

Read Reviews (7)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.39/5

Read Reviews (20)
Analytics

3.93/5

Read Reviews (254)
Custom Reports

3.66/5

Read Reviews (499)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.39/5

Read Reviews (20)
Analytics

3.93/5

Read Reviews (254)
Custom Reports

3.66/5

Read Reviews (499)

Failure Risk Guidance Security Report

?

for Branch linking platform

Overall Risk Meter

Low Medium High

Top Failure Risks for Branch linking platform

Vendor Profile Details

Company Name

Branch

Company Website

https://branch.io/

Year Founded

2014

HQ Location

1400 Seaport Blvd, Building B, 2nd Floor, Redwood City, CA 94063, USA

Employees

251-500

Social

Financials

Series D