Real-World Case Studies and Customer Success Stories with Branch linking platform

Branch helped Etsy boost app downloads and improve user experience. Etsy used Branch deferred links and deep links to prompt... buyers to download the app after purchases and when messaging sellers. These prompts were timed to be highly relevant, leading to more app installs and better engagement. Etsy also used Branch Quick Links for push notification features. The strategy increased app adoption and made shopping smoother for users.
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Branch Universal Email helped ZAFUL send users from email links straight into their app. This seamless experience led to a... 210% increase in email marketing revenue. The email click to app open rate rose to 28.4% from 0%. ZAFUL now tracks all down-funnel events from email. Branch improved user journeys and campaign measurement for ZAFUL.
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Branch helped a leading Australian e-commerce marketplace boost app downloads by 40%. The company wanted to move more customers from... its mobile website to its app, where users spend more and buy more often. Branch's deep linking and smart web banners made it easy for shoppers to switch from web to app. The marketplace now has over 1 million Play Store downloads and 436,000 App Store ratings. Branch's solution improved conversion rates and customer engagement.
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Branch Discovery Ads helped Flipkart achieve a 50x return on ad spend and $10 million in monthly gross merchandise value. Flipkart used competition... targeting and A/B tested creatives to drive high-intent users to its app. The campaign reached 70 million people and generated over 30,000 orders per day. Flipkart saw a 0.85% click-through rate and an 85% click-to-open rate. Branch Discovery Ads proved to be an efficient performance marketing channel for Flipkart.
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Branch helped Dorothy Perkins grow mobile app installs by 22% using smart banners. App users spent 7 times more than... mobile web users. Dorothy Perkins used Branch's Journeys web-to-app banners, deep linking for social and email, and SEO insights. The solution improved customer engagement and mobile growth. Branch provided omni-channel linking and campaign measurement.
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Branch helped Max Fashion use mobile-optimized QR codes for each store employee. This let Max Fashion track installs, app opens,... and sales from each QR code. The campaign boosted employee motivation and improved customer experience. Max Fashion saw a 92% increase in app installs and 85% more orders from QR code-driven installs. Customer acquisition costs dropped by 10%.
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Branch helped Luisaviaroma move from brick-and-mortar to mobile excellence. Marco Antognozzi shared his experience at the 2024 Leaders in Mobile... Growth event. Luisaviaroma used Branch to improve customer engagement. The solution unified user experience and attribution across devices. The case highlights the shift to digital and mobile strategies in retail.
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Branch helped Home Box grow app revenue by 180%. Home Box used Branch Journeys to create smart banners that offered... 5% off to new app users. This increased app installs by 42%. Journeys campaigns contributed 28% of total revenue. The Branch Dashboard gave Home Box a single view of app KPIs, helping them make better decisions.
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Branch helped END Clothing improve their mobile app strategy. Ellen Hainsworth and Ruairi McVeigh shared their experience at a Branch... event. They used Branch to enhance user experience and measure app performance. The focus was on retail excellence and innovative app strategies. END Clothing aimed for unmatched success with Branch's mobile linking and measurement platform. The case highlights the value of unified attribution and seamless user journeys.
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Branch helped 6thStreet boost app installs by 60% month-over-month. The company switched from app install ads to web-based ads and... used Branch Journeys smart banners for personalized offers. This led to a 13% increase in return on ad spend and a 70% drop in uninstall rate. 6thStreet also used Branch deep links to improve onboarding and increase user loyalty. The results show strong growth in engaged app users and better marketing ROI.
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Branch Journeys helped a UK media company boost user engagement by 25%. The company used smart banners to move web... users to its app, where users consume over 10 times more content. Branch's dashboard let the marketing team create and test campaigns without technical help. The company saw a 94% increase in attributed app installs. This app-first strategy improved content consumption and digital growth.
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Branch deep links helped OSN+ fix broken user journeys. Before, users landed on the wrong page and had trouble logging... in on TV. With Branch, OSN+ added QR codes for easy auto-login and improved tracking. Now, 57% of new subscriptions and 22% of new users come from owned channels. OSN+ can measure campaign ROI and improve conversions. The user experience is smoother and support requests dropped.
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Branch helped A+E Networks track and optimize ad campaigns on Amazon Fire TV. A+E used Branch’s Amazon Fire SDK and... Amazon Ad Partner solution to measure downstream events and campaign success. Horizon Media launched and optimized the campaigns using Branch data. A+E Networks saw a 78% decrease in cost per performance and a 76% decrease in cost per optimization over six weeks. Branch’s tools also improved user engagement and campaign measurement across devices.
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Branch helped RTLZWEI improve the Love Island app experience. RTLZWEI wanted to grow app installs and engagement across digital channels.... They used Branch deep links in push notifications, social media, paid ads, and web banners. Over 20% of app installs and 52% of app opens came from Branch links. Users from Branch links were more likely to return and engage with the app. RTLZWEI used Branch data for cross-channel analytics and plans to use this approach for future shows.
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Branch deep linking helps Funstage and Platogo engage millions of players each month. They use over 1 million deep links... monthly for passwordless logins, voucher codes, and social sharing. Players log in easily with email links, not passwords. Voucher codes drive bonus offers and loyalty rewards. Social sharing links let players invite friends and grow the user base. The apps see over 200 million annual app opens from Branch links.
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Branch helped Aha fight fraud and boost growth. Aha used Branch’s fraud detection tools to block fake installs and clicks.... Fraudulent installs dropped by 82%. Fraudulent clicks fell by 80%. Aha used Branch Quick Links to track user actions across channels. This led to a 17% increase in organic subscriptions.
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Branch deep linking helped Rappi grow fast in new countries. Rappi used influencers and referral campaigns to boost app installs.... Over 50 million people installed the app. More than 15,000 influencers joined the campaign. Each city launch saw about 50% of new users come from these campaigns. Both referrers and referees got discount coupons after the first purchase.
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Branch QR code generator helped a leading regional QSR chain boost app growth. The QSR used Branch to deep link... users from desktop to their app. Over 60% of QR code scans led to in-app sessions. App installs increased by 20%. Monthly attributed purchases rose by 2.6x. The QSR gained new insights into campaign effectiveness.
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Branch helped The Chefz track marketing campaigns and measure results. The Chefz used Branch deep links to see installs and... revenue in real time. Influencer campaigns became more effective with unique tracking links. The Chefz launched a Share & Earn program for restaurant partners using Branch. The Chefz saw a 127% increase in app installs, 650% growth in app revenue, 818% ROAS, and 60% year-over-year growth in its customer base.
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Branch helped Tunaiku, a digital loan platform in Indonesia, solve attribution and fraud challenges. Tunaiku used Branch Performance to standardize... attribution across ad networks and improve budget allocation. They implemented Branch deep links to track user behavior and optimize engagement on channels like WhatsApp and SMS. Tunaiku saw a 23% increase in app downloads, an 11% rise in new users, and over 15% decrease in cost per acquisition. Branch’s fraud detection features reduced false attributions and protected ad spend.
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Branch Journeys helped Payoneer grow its mobile app users. Payoneer used Branch smart banners and deep links to turn mobile... web visitors into app users. The team ran A/B tests to find the best banner style. Text-only banners worked best. Payoneer saw a 13% increase in app users and 204,000 installs from Journeys.
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Branch powered QR codes for KFC's UK pub campaign. KFC wanted more people to use their app for home delivery.... They put QR codes all over a London pub during a special event. People scanned the codes to download the KFC app. This led to an 85% increase in app installs. Over 1,000 QR code scans happened in the first three days.
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Branch helped Domino's Indonesia grow new users by 29% each quarter. Domino's used Branch deep links and QR codes to... drive users from many platforms to their mobile app. This made it easier for people to order and cut distractions from super apps. The campaign cut cost per registration by 50%. Domino's also used Branch to personalize offers and boost app conversions.
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Branch helped Anghami connect user journeys across web, social, and email. Anghami used Branch deep links to track user actions... and improve user experience. The platform made it easier for users to share content and manage subscriptions. Anghami saw a 222% increase in attributed new users. New users from owned channels grew by 218%. Subscriptions from user sharing rose by 149%.
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Branch helped Hallow, a Christian prayer and meditation app, improve user engagement and app growth. Hallow switched from AppsFlyer to... Branch to get better deep linking and sharing features. With Branch, Hallow fixed broken links and improved peer-to-peer sharing. During Lent, Hallow increased paid media spend by 15x and used Branch Universal Ads for campaign tracking. The app reached #1 on the App Store and got over 2 million installs in February. Hallow saw a 26% increase in retention year over year.
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Branch Universal Email helped Ancestry improve app engagement. Ancestry used targeted email campaigns with personalized calls to action. App opens... increased by 44% and U.S. app downloads rose by 50%. International app downloads nearly doubled. Engagement with app features tripled. Branch made it easy for Ancestry to track and measure email campaign success.
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Branch Engagement helped Apna boost new users by 73%. Apna used deep linking and accurate measurement to connect users from... social media and web to their app. This reduced friction and improved user experience. App engagement rate grew 4.7x. Branch's mobile measurement partner feature gave Apna clear attribution for paid campaigns. Apna now drives more app downloads and higher engagement.
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Branch helped CARS24 improve mobile growth. Eshaan Agarwal, AVP of marketing and growth at CARS24, shared his experience at a... Branch event. CARS24 used Branch to master mobile success. Branch offers mobile linking and measurement tools. The platform unifies user experience and attribution. CARS24 benefited from Branch's solutions for mobile strategy.
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Branch Journeys smart banners helped PUMA gain 8,000 new app installs in just 25 days. PUMA used full-page interstitial banners... and A/B testing to move mobile web users into their app. The campaign achieved a 4.38% view-to-click rate, more than double the usual rate. Journeys banners drove 12% of non-paid attributed revenue for PUMA North America. Fast setup and real-time optimization made the campaign a success.
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Branch links helped Storygrounds boost fan conversions by 30%. Storygrounds needed a way to route fans from many platforms to... the right comic experience. Branch gave them one smart link per creator, with custom routing and branded domains. QR codes and app store pages matched each campaign. The team updated links in one place, saving time and effort. Fans had a seamless journey from click to comic, driving more active users.
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Branch helped Boats Group boost mobile app conversions by 30%. Boats Group used Branch's Journeys smart banners for targeted web-to-app... transitions. They ran A/B tests with Branch tools, finding that a single value proposition increased view-to-install conversions by up to 30%. Deep linking and QR codes improved user experience and app adoption. The Branch Dashboard gave Boats Group real-time analytics and easy campaign optimization.
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Branch helped SEEK improve mobile growth. Leon Belobrov from SEEK shared his experience at a Branch event. SEEK used Branch... to master mobile success. Branch offers mobile linking and measurement tools. The platform unifies user experience and attribution. SEEK benefited from Branch's solutions for mobile strategy.
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Branch Journeys helped IMDb improve its web-to-app strategy. IMDb used Branch to run over 30 experiments in two years, a... 9x increase from before. Top-half banners increased app installs by 36%. A bottom banner added another 20% boost. Overall, IMDb saw a 443% growth in app installs. The solution let IMDb target audiences and test banners without extra engineering work.
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Branch helped Flybuys improve their mobile growth strategy. Katie James, head of digital at Flybuys, shared her experience at a... Branch event. She talked about mastering mobile success with Branch. Branch offers mobile linking and measurement tools. These tools help unify user experience and attribution. The case highlights the value of Branch for digital strategy and mobile growth.
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Branch Journeys helped END. move web users to its app. END. used smart banners to guide users from channels like... TikTok and Google Ads into the app. The team ran A/B tests to improve banner design and calls to action. END. saw a 44% increase in revenue, 105% more installs, and 67% higher app user engagement. END. used Branch to give users a smooth, personalized experience.
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