WebEngage Overview

WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.

Product and marketing practitioners, across the world, design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively.

WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail.

Cuspera Reviews

61 buyers and buying teams have used Cuspera to assess how well WebEngage solved their Marketing Automation needs. Cuspera uses 8911 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using WebEngage.

Other priorities:

  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Improve ROI
  • Build Brand Awareness
  • Improve Brand Engagement
  • Improve Consistency
  • Establish Thought Leadership
  • Grow Market Share
  • Launch New Products
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Improve Stakeholder Relations
  • Improve Visibility
  • Reduce Bounce
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Training & Onboarding , Campaign Management , as the business use cases that they have been most satisfied while using WebEngage.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management

4.81/5

Read Reviews (1437)

"...How DSP BlackRock, a large mutual funds company, uses Personalization to increase engagement through emails. ..." Case Study DSP BlackRock
engaging and following up

4.83/5

Read Reviews (967)

engaging with scheduling & cadence

4.35/5

Read Reviews (4)

Training & Onboarding

4.88/5

Read Reviews (149)

"...Your users share their birthdays during onboarding or any other stage in their lifecycle...." Wish Your Users A 'Happy Birthday!' Using The WebEngage Journey Designer
Campaign Management

4.97/5

Read Reviews (132)

"...Test and automatically track your campaign's performance for deliveries, failures, opens, impressions, clicks, revenue and so on in real-time. ..." Marketing Automation to Enhance User Engagement for Direct-to-Consumer Businesses
campaign analytics

4.95/5

Read Reviews (64)

campaign monitoring

4.87/5

Read Reviews (20)

PEER EXPERIENCES
Engagement Management

4.81/5

Read Reviews (1437)

"...How DSP BlackRock, a large mutual funds company, uses Personalization to increase engagement through emails. ..." Case Study DSP BlackRock
engaging and following up

4.81/5

Read Reviews (967)

engaging with scheduling & cadence

4.81/5

Read Reviews (4)

Training & Onboarding

4.88/5

Read Reviews (149)

"...Your users share their birthdays during onboarding or any other stage in their lifecycle...." Wish Your Users A 'Happy Birthday!' Using The WebEngage Journey Designer
Campaign Management

4.97/5

Read Reviews (132)

"...Test and automatically track your campaign's performance for deliveries, failures, opens, impressions, clicks, revenue and so on in real-time. ..." Marketing Automation to Enhance User Engagement for Direct-to-Consumer Businesses
campaign analytics

4.97/5

Read Reviews (64)

campaign monitoring

4.97/5

Read Reviews (20)

81+ more Business Use Cases

Our AI advisor, Wyz, harnessed 8911 insights from peers and experts to help you assess how these WebEngage use cases fit your Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Neeraj Sanghani

Chief Strategy Officer

myGlamm

From flawless integration and priority support to targeted cross-channel campaigns, WebEngage aided us in taking our lifecycle marketing campaigns to the next level. Testimonial By Neeraj Sanghani

Divya Dixit

SVP Direct Revenue, Marketing & Analytics

AltBalaji

WebEngage has made reaching out to our users simple and quick. The timely insights have helped us tweak our communications, enabling better conversions. The support is overwhelmingly satisfying! Testimonial By Divya Dixit

Anushray Gupta

CTO

Cuemath

Our product and marketing teams are now more efficient at what they do! Testimonial By Anushray Gupta
CUSTOMERS TESTIMONIALS

Neeraj Sanghani

Chief Strategy Officer

myGlamm

From flawless integration and priority support to targeted cross-channel campaigns, WebEngage aided us in taking our lifecycle marketing campaigns to the next level. Testimonial By Neeraj Sanghani

Divya Dixit

SVP Direct Revenue, Marketing & Analytics

AltBalaji

WebEngage has made reaching out to our users simple and quick. The timely insights have helped us tweak our communications, enabling better conversions. The support is overwhelmingly satisfying! Testimonial By Divya Dixit

Anushray Gupta

CTO

Cuemath

Our product and marketing teams are now more efficient at what they do! Testimonial By Anushray Gupta

Case Studies

COMPANY CASE STUDIES
Case Study Shine.com

How Shine.com, a job listing website, uses Web Pop-ups to increase the number of users updating their profile by 8%

Read More
Case Study Kaymu

How Kaymu uses On-site Notifications through WebEngage to growth hack their flash sales for 30X better conversions

Read More
Case Study Sulekha

Sulekha, India’s leading digital platform for local service businesses, witnesses 2X boost in revenue using WebEngage

Read More

Popular Business Setting

for WebEngage

Top Industries

  • Information Technology and Services
  • Internet
  • Retail

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Peers used WebEngage to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for WebEngage

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.00/5

Read Reviews (745)
Alerts: popups & Notifications

4.01/5

Read Reviews (521)
Dashboard

4.06/5

Read Reviews (193)
Feedback surveys

4.35/5

Read Reviews (173)
Recording

3.67/5

Read Reviews (46)
FEATURES RATINGS AND REVIEWS
Personalization

4.00/5

Read Reviews (745)
Alerts: popups & Notifications

4.01/5

Read Reviews (521)
Dashboard

4.06/5

Read Reviews (193)
Feedback surveys

4.35/5

Read Reviews (173)
Recording

3.67/5

Read Reviews (46)

IT and Other Capabilities

for WebEngage

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.85/5

Read Reviews (423)
Data Export

3.79/5

Read Reviews (393)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.85/5

Read Reviews (423)
Data Export

3.79/5

Read Reviews (393)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.07/5

Read Reviews (108)
24/7 Support

4.03/5

Read Reviews (508)
Chat Support

3.92/5

Read Reviews (88)
Phone Support

3.75/5

Read Reviews (75)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.07/5

Read Reviews (108)
24/7 Support

4.03/5

Read Reviews (508)
Chat Support

3.92/5

Read Reviews (88)
Phone Support

3.75/5

Read Reviews (75)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.10/5

Read Reviews (12)
Analytics

3.91/5

Read Reviews (445)
Custom Reports

3.80/5

Read Reviews (898)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.10/5

Read Reviews (12)
Analytics

3.91/5

Read Reviews (445)
Custom Reports

3.80/5

Read Reviews (898)

Software Failure Risk Guidance

?

for WebEngage

Overall Risk Meter

Low Medium High

Top Failure Risks for WebEngage

Vendor Profile Details

Company Name

WebEngage

Company Website

https://webengage.com/

HQ Location

B-1602, Lotus Corporate Park, Goregaon East, Mumbai, Maharashtra 400063, IN

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