WebEngage Overview

This is a summary of the comprehensive capabilities and benefits of WebEngage based on over 8911 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

WebEngage, Iterable, Sendoso, Adobe Marketo Engage, Alyce, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if WebEngage is right for your needs? Our Cuspera AI engine can evaluate how WebEngage fits your specific business needs, industry, and context. Get your personalized assessment report today.

WebEngage supports business activities such as:

  • Engagement Management
  • Training & Onboarding
  • Campaign Management
  • Communication Management
  • Customer Feedback Management

WebEngage can help you with many business goals, such as Enhance Customer Relationships, Acquire Customers, Increase Sales & Revenue, Increase Customer Life Time Value, Improve ROI, etc. It can help manage these activities if you use E-Mail and Text SMS for these needs. As a solution, WebEngage's capabilities include Personalization, Alerts: Popups & Notifications, Dashboard, etc.

WebEngage Information Technology and Services Vertical is its biggest customer base.

Reviews

"After several brainstorming sessions with our customers, we come up with ideas that align with their goals and support their future business growth. " - Aswin Ravi

WebEngage Reviews

61 buyers and buying teams have used Cuspera to assess how well WebEngage solved their Marketing Automation needs. Cuspera uses 8911 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities peers achieved using WebEngage.

Other priorities:

  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Improve ROI
  • Build Brand Awareness
  • Improve Brand Engagement
  • Improve Consistency
  • Establish Thought Leadership
  • Grow Market Share
  • Launch New Products
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Improve Stakeholder Relations
  • Improve Visibility
  • Reduce Bounce
  • Improve Efficiency
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Training & Onboarding , Campaign Management , as the business use cases that they have been most satisfied while using WebEngage.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management

4.81/5

Read Reviews (1437)

"...Flexibility of playing with user event and attribute makes the communication very contextual which leads to higher engagement rates...."
engaging and following up

4.83/5

Read Reviews (967)

"...WebEngage helps companies segment their customers and engage with them in a contextual and personalized manner through various channels such as Push, In-app, SMS, Web Push, Email, Facebook, On-site Notifications, On-site Surveys and On-site Feedback...."
engaging with scheduling & cadence

4.35/5

Read Reviews (4)

"...WebEngage has brought more cadence and rigor to our communication...."
Training & Onboarding

4.88/5

Read Reviews (149)

"...And WebEngage funnels can help you prevent your users from getting lost in the sea of options by ensuring a seamless and intuitive onboarding experience. ..." Marketing Automation Platform for Online Travel Agencies (OTA)
Campaign Management

4.97/5

Read Reviews (132)

"...Test and automatically track your campaign's performance for deliveries, failures, opens, impressions, clicks, revenue and so on in real-time. ..." Marketing Automation to Enhance Customer Engagement for B2B E-commerce Businesses
campaign analytics

4.95/5

Read Reviews (64)

"...Campaign Analytics...."
campaign monitoring

4.87/5

Read Reviews (20)

"...Test and automatically track your campaign's performance for deliveries, failures, opens, impressions, clicks, revenue and so on in real-time. ..."
PEER EXPERIENCES
Engagement Management

4.81/5

Read Reviews (1437)

"...Flexibility of playing with user event and attribute makes the communication very contextual which leads to higher engagement rates...." Peer review by Abhimanyu K, Deputy Manager Product Marketing
engaging and following up

4.81/5

Read Reviews (967)

engaging with scheduling & cadence

4.81/5

Read Reviews (4)

Training & Onboarding

4.88/5

Read Reviews (149)

"...And WebEngage funnels can help you prevent your users from getting lost in the sea of options by ensuring a seamless and intuitive onboarding experience. ..." Marketing Automation Platform for Online Travel Agencies (OTA)
Campaign Management

4.97/5

Read Reviews (132)

"...Test and automatically track your campaign's performance for deliveries, failures, opens, impressions, clicks, revenue and so on in real-time. ..." Marketing Automation to Enhance Customer Engagement for B2B E-commerce Businesses
campaign analytics

4.97/5

Read Reviews (64)

campaign monitoring

4.97/5

Read Reviews (20)

81+ more Business Use Cases

Our AI advisor, Wyz, harnessed 8911 insights from peers and experts to help you assess how these WebEngage use cases fit your Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
WebEngage testimonial

Aswin Ravi

AVP, Customer Services & Implementation

WebEngage

After several brainstorming sessions with our customers, we come up with ideas that align with their goals and support their future business growth. Testimonial By Aswin Ravi
WebEngage testimonial

Bharat Bhatia

VP Marketing

Junglee Games

Great service, helpful team, and an ever-evolving product. Such is the ease of usability that it takes very little time to make someone new to learn the tool and start implementing journeys and automation. Testimonial By Bharat Bhatia
WebEngage testimonial

Neeraj Sanghani

Chief Strategy Officer

myGlamm

From flawless integration and priority support to targeted cross-channel campaigns, WebEngage aided us in taking our lifecycle marketing campaigns to the next level. Testimonial By Neeraj Sanghani
CUSTOMERS TESTIMONIALS
WebEngage testimonial

Aswin Ravi

AVP, Customer Services & Implementation

WebEngage

After several brainstorming sessions with our customers, we come up with ideas that align with their goals and support their future business growth. Testimonial By Aswin Ravi
WebEngage testimonial

Bharat Bhatia

VP Marketing

Junglee Games

Great service, helpful team, and an ever-evolving product. Such is the ease of usability that it takes very little time to make someone new to learn the tool and start implementing journeys and automation. Testimonial By Bharat Bhatia
WebEngage testimonial

Neeraj Sanghani

Chief Strategy Officer

myGlamm

From flawless integration and priority support to targeted cross-channel campaigns, WebEngage aided us in taking our lifecycle marketing campaigns to the next level. Testimonial By Neeraj Sanghani

Case Studies

COMPANY CASE STUDIES
WebEngage case study
Case Study Bajaj Finserv

How Bajaj Finserv uses On-site Notifications through WebEngage to radically increase loan disbursements

Read More
WebEngage case study
Case Study Goto

How Goto, an emerging online shopping store, scales online communication, and personalizes campaigns for 10x conversions

Read More
WebEngage case study
Case Study Headout

Headout, an on-demand marketplace for tours, experiences, and activities, minimizes tech dependency, carries out 90% faster campaign implementation

Read More

Video

The What: Why & How of Retention Marketing

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Frequently Asked Questions(FAQ)

for WebEngage

What is WebEngage?

WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.

What is WebEngage used for?

WebEngage is a Marketing Automation Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Engagement Management, Training & Onboarding and Campaign Management .

What are the top features of WebEngage?

Personalization, Alerts: popups & Notifications and Dashboard are some of the top features of WebEngage.

Who uses WebEngage?

WebEngage is used by Information Technology And Services, Internet and Retail among other industries.

What are WebEngage alternatives?

Iterable, Sendoso, Adobe Marketo Engage and Alyce are popular alternatives for WebEngage.

Where is WebEngage located?

WebEngage is headquartered at B-1602, Lotus Corporate Park, Goregaon East, Mumbai, Maharashtra 400063, IN.

Popular Business Setting

for WebEngage

Top Industries

  • Information Technology and Services
  • Internet
  • Retail

Popular in

  • Mid Market
  • Enterprise
  • Small Business
lightning

Peers used WebEngage to Enhance customer relationships and Acquire customers

Peer and Expert Opinion on Features

for WebEngage

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.00/5

Read Reviews (745)
Alerts: popups & Notifications

4.01/5

Read Reviews (521)
Dashboard

4.06/5

Read Reviews (193)
Feedback surveys

4.35/5

Read Reviews (173)
Recording

3.67/5

Read Reviews (46)
FEATURES RATINGS AND REVIEWS
Personalization

4.00/5

Read Reviews (745)
Alerts: popups & Notifications

4.01/5

Read Reviews (521)
Dashboard

4.06/5

Read Reviews (193)
Feedback surveys

4.35/5

Read Reviews (173)
Recording

3.67/5

Read Reviews (46)

IT and Other Capabilities

for WebEngage

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.85/5

Read Reviews (423)
Data Export

3.79/5

Read Reviews (393)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.85/5

Read Reviews (423)
Data Export

3.79/5

Read Reviews (393)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.07/5

Read Reviews (108)
24/7 Support

4.03/5

Read Reviews (508)
Chat Support

3.92/5

Read Reviews (88)
Phone Support

3.75/5

Read Reviews (75)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.07/5

Read Reviews (108)
24/7 Support

4.03/5

Read Reviews (508)
Chat Support

3.92/5

Read Reviews (88)
Phone Support

3.75/5

Read Reviews (75)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.10/5

Read Reviews (12)
Analytics

3.91/5

Read Reviews (445)
Custom Reports

3.80/5

Read Reviews (898)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.10/5

Read Reviews (12)
Analytics

3.91/5

Read Reviews (445)
Custom Reports

3.80/5

Read Reviews (898)

Software Failure Risk Guidance

?

for WebEngage

Overall Risk Meter

Low Medium High

Top Failure Risks for WebEngage

Vendor Profile Details

Company Name

WebEngage

Company Website

https://webengage.com/

HQ Location

B-1602, Lotus Corporate Park, Goregaon East, Mumbai, Maharashtra 400063, IN

Employees

251-500

Social

Financials

SERIES B