Adjust Overview

Here’s the scoop on Adjust! We've gathered over 1820 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Adjust, AppsFlyer, Kochava, LiveRamp, Adobe Marketo Measure (formerly Bizible), etc., all belong to a category of solutions that help Marketing Attribution. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Adjust is right for your needs? Our Cuspera AI engine can evaluate how Adjust fits your specific business needs, industry, and context. Get your personalized assessment report today.

Adjust supports business activities such as:

  • Engagement Management
  • Advertisement
  • Campaign Management
  • Competitive Intelligence
  • Sending & Publishing Communications

Adjust can help you with many business goals, such as Improve ROI, Increase Customer Life Time Value, Enhance Customer Relationships, Increase Sales & Revenue, Enter New Markets Internationally Or Locally, etc. It can help manage these activities if you use Mobile and Mobile App for these needs. As a solution, Adjust's capabilities include Dashboard, Bot, Personalization, etc.

Adjust was founded in 2012. Internet Vertical is its biggest customer base.

Reviews

"Before using Adjust, we weren’t able to track and separate the value of our marketing channels. Now our team is able to make faster, more effective decisions — and the results speak for themselves. Since working with Adjust, we’ve been able to doubl...e our install volume, all while decreasing cost per acquisition by 20%. " - Nguyen Ngoc Phuong

Adjust Reviews

10 buyers and buying teams have used Cuspera to assess how well Adjust solved their Marketing Attribution needs. Cuspera uses 1820 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.

Business Priorities

Improve ROI and Increase Customer Life Time Value are the most popular business priorities peers achieved using Adjust.

Other priorities:

  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Grow Market Share
  • Acquire Customers
  • Improve Brand Engagement
  • Scale Best Practices
  • Build Brand Awareness
  • Improve Visibility
  • Improve Stakeholder Relations
  • Launch New Products
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Advertisement , Campaign Management , as the business use cases that they have been most satisfied while using Adjust.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management with Mobile

4.95/5

Read Reviews (119)

"...and , Vivino had a clearer picture of where installs were coming from, and how users interacted with the app and made purchases...." Case Study Vivino
engaging and following up

4.93/5

Read Reviews (79)

"...After undertaking extensive research and engaging in peer reviews, the engineering team settled on Adjust...."
Advertisement with Mobile

4.83/5

Read Reviews (81)

"...Measure the impact of CTV ads on mobile app installs and post-install events. ..." CTV AdVision - Prove ROI on CTV advertising
Campaign Management with Mobile

4.97/5

Read Reviews (54)

"...Make the best ROI for marketing campaigns...."
campaign monitoring

4.46/5

Read Reviews (5)

"...By utilizing Adjust attribution data to monitor campaign performance, SwingVision saw almost 370% year-over-year growth in terms of app installs in comparison with 2020...."
campaign analytics

3.85/5

Read Reviews (2)

"...Adjust Automate simplifies campaign optimization and reporting..."
PEER EXPERIENCES
Engagement Management with Mobile

4.95/5

Read Reviews (119)

"...and , Vivino had a clearer picture of where installs were coming from, and how users interacted with the app and made purchases...." Case Study Vivino
engaging and following up

4.95/5

Read Reviews (79)

Advertisement with Mobile

4.83/5

Read Reviews (81)

"...Measure the impact of CTV ads on mobile app installs and post-install events. ..." CTV AdVision - Prove ROI on CTV advertising
Campaign Management with Mobile

4.97/5

Read Reviews (54)

"...Make the best ROI for marketing campaigns...." Peer review by Oren W, Head Of Analytics, Financial Services
campaign monitoring

4.97/5

Read Reviews (5)

campaign analytics

4.97/5

Read Reviews (2)

46+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1820 insights from peers and experts to help you assess how these Adjust use cases fit your Marketing Attribution needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Adjust testimonial

Nguyen Ngoc Phuong

Head Of Mobile Growth

HOCMAI

Before using Adjust, we weren’t able to track and separate the value of our marketing channels. Now our team is able to make faster, more effective decisions — and the results speak for themselves. Since working with Adjust, we’ve been able to double our install volume, all while decreasing cost pe...r acquisition by 20%.

Testimonial By Nguyen Ngoc Phuong
Adjust testimonial

Richard Hsu

Co-Founder

SwingVision

For us in the beginning, and even now, the biggest thing that we cared about was whether people were actually trying out our product; not just downloading the app. The other metric that we cared about is the type of conversion - from trial to paying. With Adjust, we were able to actually track all ...this information in a lot more in detail.

Testimonial By Richard Hsu
Adjust testimonial

Tugay Atak

Performance Marketing Manager

FLO

What Adjust provides means we can see events, trackers, and the performance of different channels has been game-changing. Testimonial By Tugay Atak
CUSTOMERS TESTIMONIALS
Adjust testimonial

Nguyen Ngoc Phuong

Head Of Mobile Growth

HOCMAI

Before using Adjust, we weren’t able to track and separate the value of our marketing channels. Now our team is able to make faster, more effective decisions — and the results speak for themselves. Since working with Adjust, we’ve been able to double our install volume, all while decreasing cost pe...r acquisition by 20%.

Testimonial By Nguyen Ngoc Phuong
Adjust testimonial

Richard Hsu

Co-Founder

SwingVision

For us in the beginning, and even now, the biggest thing that we cared about was whether people were actually trying out our product; not just downloading the app. The other metric that we cared about is the type of conversion - from trial to paying. With Adjust, we were able to actually track all ...this information in a lot more in detail.

Testimonial By Richard Hsu
Adjust testimonial

Tugay Atak

Performance Marketing Manager

FLO

What Adjust provides means we can see events, trackers, and the performance of different channels has been game-changing. Testimonial By Tugay Atak

Case Studies

COMPANY CASE STUDIES
Adjust case study
Case Study FLO

How FLO increases overall in-app revenue by 45% with Adjust

Read More
Adjust case study
Case Study Gameberry

Learn how Gameberry used Adjust attribution to eliminate data discrepancies and streamline their mobile marketing data for a single source of truth

Read More
Adjust case study
Case Study Tamatem

Learn how Tamatem has grown and adapted to internal and industry-wide changes by leveraging insights from Adjust.

Read More

Frequently Asked Questions(FAQ)

for Adjust

What is Adjust?

Adjust is an attribution modeling and mobile marketing solution used by marketing agencies and mobile app marketers. It is a mobile attribution platform that has the ability to track marketing channels and attribute customers to the sources they come from.

What is Adjust used for?

Adjust is a Marketing Attribution Software mainly used by its customers to Improve ROI and Increase Customer Life Time Value by Engagement Management, Advertisement and Campaign Management .

What are the top features of Adjust?

Dashboard, bot and Personalization are some of the top features of Adjust.

Who uses Adjust?

Adjust is used by Internet, Computer & Network Security and Computer Software among other industries.

What are Adjust alternatives?

AppsFlyer, Kochava, LiveRamp and Adobe Marketo Measure (Formerly Bizible) are popular alternatives for Adjust.

Where is Adjust located?

Adjust is headquartered at Saarbrücker Str. 37a, Berlin, Berlin 10405, DE.

Popular Business Setting

for Adjust

Top Industries

  • Internet
  • Computer & Network Security
  • Computer Software

Popular in

  • Mid Market
  • Enterprise
  • Small Business
lightning

Peers used Adjust to Improve ROI and Increase customer life time value

Peer and Expert Opinion on Features

for Adjust

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.33/5

Read Reviews (71)
bot

3.19/5

Read Reviews (48)
Personalization

4.45/5

Read Reviews (12)
Calculator

3.85/5

Read Reviews (11)
SEM

4.07/5

Read Reviews (9)
FEATURES RATINGS AND REVIEWS
Dashboard

4.33/5

Read Reviews (71)
bot

3.19/5

Read Reviews (48)
Personalization

4.45/5

Read Reviews (12)
Calculator

3.85/5

Read Reviews (11)
SEM

4.07/5

Read Reviews (9)

IT and Other Capabilities

for Adjust

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.26/5

Read Reviews (87)
Data Import

4.24/5

Read Reviews (129)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.26/5

Read Reviews (87)
Data Import

4.24/5

Read Reviews (129)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.64/5

Read Reviews (71)
Phone Support

4.25/5

Read Reviews (4)
Chat Support

4.12/5

Read Reviews (3)
Email Support

4.07/5

Read Reviews (3)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.64/5

Read Reviews (71)
Phone Support

4.25/5

Read Reviews (4)
Chat Support

4.12/5

Read Reviews (3)
Email Support

4.07/5

Read Reviews (3)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.64/5

Read Reviews (28)
Analytics

4.59/5

Read Reviews (226)
Custom Reports

4.24/5

Read Reviews (277)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.64/5

Read Reviews (28)
Analytics

4.59/5

Read Reviews (226)
Custom Reports

4.24/5

Read Reviews (277)

Software Failure Risk Guidance

?

for Adjust

Overall Risk Meter

Low Medium High

Top Failure Risks for Adjust

Vendor Profile Details

Company Name

Adjust

Company Website

https://www.adjust.com/

Year Founded

2012

HQ Location

Saarbrücker Str. 37a, Berlin, Berlin 10405, DE

Employees

251-500

Social

Financials

SERIES E