Adjust Overview

Adjust accelerates app growth with end-to-end marketing solutions. App growth is measured, optimized, and scaled across platforms using award-winning technology.

Use Cases

Customers recommend Engagement Management, Advertisement, Campaign Management, as the business use cases that they have been most satisfied with while using Adjust.

Other use cases:

  • Competitive Intelligence
  • Sending & Publishing Communications
  • Conversion Management
  • Channel Marketing
  • Digital Marketing
  • Helpdesk Management
  • Partner Marketing
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Business Priorities

Improve ROI and Increase Customer Life Time Value are the most popular business priorities that customers and associates have achieved using Adjust.

Other priorities:

  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Improve Efficiency
  • Grow Market Share
  • Acquire Customers
  • Improve Brand Engagement
  • Scale Best Practices
  • Build Brand Awareness
  • Improve Visibility
  • Improve Stakeholder Relations
  • Launch New Products
  • Improve Digital And Social Presence
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Adjust Use-Cases and Business Priorities: Customer Satisfaction Data

Adjust works with different mediums / channels such as Mobile, and Mobile App,

Adjust's features include Dashboard, Bot, Personalization, etc.

Reviews

"We need this dashboard, it makes our lives ten times easier. It’s an easy way to see how you’re doing in terms of campaigns, especially for cohort data." - Lamia Shreim

Adjust, AppsFlyer, Kochava, LiveRamp, Adobe Marketo Measure (formerly Bizible), etc., all belong to a category of solutions that help Marketing Attribution. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Adjust

Top Industries

  • Internet
  • Computer & Network Security
  • Computer Software

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Adjust is popular in Internet, Computer & Network Security, and Computer Software and is widely used by Mid Market, Enterprise, and Small Business.

Comprehensive Insights on Adjust Use Cases

What makes Adjust ideal for Engagement Management?

Adjust is a mobile marketing platform that helps marketers track user engagement within apps and across digital channels. Adjust provides insights into user behaviors and engagement trends, enabling marketers to optimize their campaigns. While Adjust offers powerful features, its ability to prevent fraud and analyze user engagement is limited.
"...Media apps may offer fresh content to nurture engagement, but even that appeal can grow stale...." 2019 will be the year of app retention. Here s how machine learning can help make marketing human again.

What benefits does Adjust offer for Advertisement?

Adjust Advertisement capabilities help marketers monitor user interactions with advertisements, attribute app users to specific content and marketing channels, and analyze user engagement within apps. The capabilities also enable marketers to identify and prevent fraudulent activities, such as fake installs and clicks. The tool has limitations; it cannot track user interactions across all mobile advertising platforms.
"...Recent updates included support for the new AdService Framework for Apple Search Ads attribution. ..." The Adjust Free SKAdNetwork Solution

Why is Adjust the best choice for Campaign Management?

How does Adjust facilitate Competitive Intelligence?

What solutions does Adjust provide for Sending & Publishing Communications?

46+ more Business Use Cases

10 buyers and buying teams have used Cuspera to assess how well Adjust solved their Marketing Attribution needs. Cuspera uses 1820 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Adjust testimonial

Lamia Shreim

Marketing Manager

Tamatem
We need this dashboard, it makes our lives ten times easier. It’s an easy way to see how you’re doing in terms of campaigns, especially for cohort data. Testimonial By Lamia Shreim
Adjust testimonial

Ankitkumar Sharma

Growth Manager

Koo App
We make data-based decisions, and hence data is of utmost importance to us. It helps us identify the root cause of issues and solve them at the earliest, to deliver a good experience to the users. Testimonial By Ankitkumar Sharma
Adjust testimonial

Manan Bajoria

Assistant Vice President - Growth & Marketing

ixigo
Thanks to Adjust, we have a complete view of all the data, and the reporting is automated. The best part is that ROI calculations are straightforward, so we can easily figure out which campaigns are working. Testimonial By Manan Bajoria
CUSTOMERS TESTIMONIALS
Adjust testimonial

Lamia Shreim

Marketing Manager

Tamatem
We need this dashboard, it makes our lives ten times easier. It’s an easy way to see how you’re doing in terms of campaigns, especially for cohort data. Testimonial By Lamia Shreim
Adjust testimonial

Ankitkumar Sharma

Growth Manager

Koo App
We make data-based decisions, and hence data is of utmost importance to us. It helps us identify the root cause of issues and solve them at the earliest, to deliver a good experience to the users. Testimonial By Ankitkumar Sharma
Adjust testimonial

Manan Bajoria

Assistant Vice President - Growth & Marketing

ixigo
Thanks to Adjust, we have a complete view of all the data, and the reporting is automated. The best part is that ROI calculations are straightforward, so we can easily figure out which campaigns are working. Testimonial By Manan Bajoria

Case Studies

COMPANY CASE STUDIES
Adjust case study

Gameberry
Case Study Gameberry

Learn how Gameberry used Adjust attribution to eliminate data discrepancies and streamline their mobile marketing data for a single source of truth

Read More
Adjust case study

Emirates NBD
Case Study Emirates NBD

How Emirates NBD strengthens digital marketing with enhanced mobile analytics and attribution from Adjust.

Read More
Adjust case study

SofaScore
Case Study SofaScore

How SofaScore implements Adjust Measure to increase reinstalls by 238%

Read More

Frequently Asked Questions(FAQ)

for Adjust

What is Adjust?

Adjust is an attribution modeling and mobile marketing solution used by marketing agencies and mobile app marketers. It is a mobile attribution platform that has the ability to track marketing channels and attribute customers to the sources they come from.

Adjust provides a great feature which lets marketing agencies organize customers or audiences into segments. It supports creation of detailed audience segments; engagement with their customers better, run retargeting campaigns, and discover new app users.

The platform also offers a fraud prevention suite which helps users avoid attributing fake traffic to paid marketing channels, as well as paying for fake installs.

What is Adjust used for?

Adjust is a Marketing Attribution Software mainly used by its customers to Improve ROI and Increase Customer Life Time Value by Engagement Management, Advertisement and Campaign Management .

What are the top features of Adjust?

Dashboard, bot and Personalization are some of the top features of Adjust.

Who uses Adjust?

Adjust is used by Internet, Computer & Network Security and Computer Software among other industries.

What are Adjust alternatives?

AppsFlyer, Kochava, LiveRamp and Adobe Marketo Measure (Formerly Bizible) are popular alternatives for Adjust.

Where is Adjust located?

Adjust is headquartered at Saarbrücker Str. 37a, Berlin, Berlin 10405, DE.
lightning

Peers used Adjust for engagement management and advertisement

Adjust Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.64/5 ★

Read Reviews (28)
Analytics

4.59/5 ★

Read Reviews (226)
Custom Reports

4.24/5 ★

Read Reviews (277)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.64/5 ★

Read Reviews (28)
Analytics

4.59/5 ★

Read Reviews (226)
Custom Reports

4.24/5 ★

Read Reviews (277)

Software Failure Risk Guidance

?

for Adjust

Overall Risk Meter

Low Medium High

Top Failure Risks for Adjust

Adjust Profile

Company Name

Adjust

Company Website

https://www.adjust.com/

Year Founded

2012

HQ Location

Saarbrücker Str. 37a, Berlin, Berlin 10405, DE

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

SERIES E