Braze Overview
Braze enables real-time, customer-centric interactions, enhancing engagement between brands and consumers. This platform specializes in mobile marketing, offering tools that facilitate personalized communication at scale. Braze's unique approach transforms traditional campaigns into meaningful conversations, adapting to the dynamic needs of businesses of all sizes. The platform's emphasis on journey orchestration ensures that brands can craft and deliver messages effectively, aligning with consumer expectations. By integrating these features, Braze supports marketers in navigating industry trends and challenges, driving more profound connections with their audience.
Use Cases
Customers recommend Engagement Management, Communication Management, Onboarding, as the business use cases that they have been most satisfied with while using Braze.
Business Priorities
Enhance Customer Relationships and Increase Customer Life Time Value are the most popular business priorities that customers and associates have achieved using Braze.
Braze Use-Cases and Business Priorities: Customer Satisfaction Data
Braze works with different mediums / channels such as E-Mail. and Mobile.
Braze's features include Personalization, Alerts: Popups & Notifications, Dashboard, etc. and Braze support capabilities include Email Support, 24/7 Support, AI Powered, etc. also Braze analytics capabilities include Analytics, and Custom Reports.
Reviews
"With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users." - Emily Stewart
Peer review evidence (same sources as the product rating summary)
"...If you are looking to engage your audience with relevant messaging while also being able to add segmentation and personalization, Braze is highly recommended...." Peer review by Matt Chang, Sr Marketing Operations Manager, Grindr
"...We are using Braze to send notifications and email campaigns to our customers...." Peer review from Financial Services
"...To improve retention as well as increase paid subscriptions to Fishbrain Pro, the company used the Braze platform s customer journey management solution to create a personalized onboarding flow with email, in-app messages, and push notifications to match user opt-ins...." Case Study Fishbrain
Braze, Onesignal, Airship, Branch linking platform, TrueContext (formerly ProntoForms), etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Braze enables powerful customer engagement with ease. Scalable solutions are provided to meet any business needs.
Popular Business Setting
for Braze
Top Industries
- Financial Services
- Internet
- Food & Beverages
Popular in
- Mid Market
- Enterprise
- Small Business
Braze is popular in Financial Services, Internet, and Food & Beverages and is widely used by Mid Market, Enterprise, and Small Business.
Braze Customer wins, Customer success stories, Case studies
How can Braze optimize your Engagement Management Workflow?
How can Braze enhance your Communication Management process?
How can Braze optimize your Onboarding Workflow?
What benefits does Braze offer for Campaign Management?
What solutions does Braze provide for Helpdesk Management?
71 buyers and buying teams have used Cuspera to assess how well Braze solved their Mobile Marketing needs. Cuspera uses 3199 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users. Testimonial By Emily Stewart |
| CUSTOMERS | TESTIMONIALS |
|---|---|
Emily Stewart Head, CRM and Messaging Canva |
With Braze, we’re able to better serve the global design community quickly and at scale. The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users. Testimonial By Emily Stewart |
Frequently Asked Questions(FAQ)
for Braze
What is Braze?
Braze is a customer engagement platform that enables cross-channel personalization and provides relevant experiences between consumers and the brands they love. It helps to enhance customer relationship and improve brand engagement.
Braze is built for today’s on-demand, always-connected customers. It compares old database with live views of every customer and uses the information to create intuitive customer experiences, campaign optimization and more.
It uses these insights to make every experience relevant and unique across personalized push notifications, email, and in-app messaging that reflects their interests, behaviors, location, previous purchases, and more.
What is Braze used for?
What are the top features of Braze?
Who uses Braze?
What are Braze alternatives?
Where is Braze located?
Braze Competitors
Braze Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (31) |
| Analytics | Read Reviews (151) |
| Custom Reports | Read Reviews (286) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (31) |
| Analytics | Read Reviews (151) |
| Custom Reports | Read Reviews (286) |
Braze Integrations
Braze integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Braze
Software Failure Risk Guidance
?for Braze
Overall Risk Meter
Top Failure Risks for Braze
Braze, Inc. News
Braze to Report Q1 2027 Results, CFO to Step Down
Braze will announce its Q1 2027 financial results on May 27. CFO Isabelle Winkles will step down, with Chief Accounting Officer Pankaj Malik serving as interim CFO. Nick Rockwell will join as CIO, overseeing compliance and AI transformation. CEO Bill Magnuson praised Winkles' contributions during her tenure.
Braze to Report Fiscal First Quarter 2027 Results; Reaffirms First ...
Braze will announce its fiscal first quarter 2027 financial results on May 27, 2026, and has reaffirmed its guidance for the quarter and fiscal year. CFO Isabelle Winkles will step down, with Pankaj Malik serving as interim CFO. Nick Rockwell will join as Chief Information Officer, focusing on compliance, data governance, and AI transformation.
BRZE Press Release: Braze to Report Fiscal First Quarter 2027 Res...
Braze will announce its fiscal first-quarter 2027 financial results on May 27, 2026, and has reaffirmed its financial guidance for the quarter and fiscal year. Isabelle Winkles will step down as CFO, with Pankaj Malik serving as interim CFO. Nick Rockwell will join as CIO, focusing on AI transformation and compliance.
Braze Reaffirms Guidance, Hires CIO Amidst CFO Transition
Braze announced the departure of CFO Isabelle Winkles and the appointment of Nick Rockwell as CIO, highlighting a strategic focus on AI. Rockwell's experience at Fastly and The New York Times aligns with Braze's AI-driven goals. The company reaffirmed its financial guidance, projecting Q1 revenue between $142.5M and $143.5M, and full-year revenue between $609M and $613M, signaling stability amid leadership changes.
Braze, Inc. Profile
HQ Location
330 W 34th Street, 18th Floor, New York, New York 10001, US
Employees
251-500
Social
Financials
SERIES E