Drift Overview

Drift is the world's first and only conversational marketing and sales platform. Everything starts with a conversation to drive customer engagement and business growth.

Use Cases

Customers recommend Engagement Management, Playbook Creation, Generation Of New Leads, as the business use cases that they have been most satisfied with while using Drift.

Other use cases:

  • Account Management
  • Conversion Management
  • Communication Management
  • Lead Engagement
  • Training & Onboarding
  • Helpdesk Management
  • Capturing Leads
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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Drift.

Other priorities:

  • Enhance Customer Relationships
  • Improve ROI
  • Grow Market Share
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Launch New Products
  • Establish Thought Leadership
  • Improve Brand Engagement
  • Improve Internal Communications
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Improve Navigation
See all business priorities See less business priorities

Drift Use-Cases and Business Priorities: Customer Satisfaction Data

Drift works with different mediums / channels such as Website. and Chat.

Drift's features include Bot, Personalization, Alerts: Popups & Notifications, etc. and Drift support capabilities include AI Powered, Chat Support, Email Support, etc. also Drift analytics capabilities include Analytics, and Custom Reports.

Reviews

"Who wouldn't want smart personal and easy customer interaction on their website to improve the customer experience? Drift is a ridiculously cool AI-driven chat engine which is widely held as best-in-marketing." - James Whitemore

Drift, Qualified, Continually, Ada, Verint Messaging, etc., all belong to a category of solutions that help Conversational Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Drift

Top Industries

  • Computer Software
  • Information Technology and Services
  • Human Resources

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Drift is popular in Computer Software, Information Technology And Services, and Human Resources and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Drift Use Cases

What solutions does Drift provide for Engagement Management?

What Are the key features of Drift for Playbook Creation?

How can Drift enhance your Generation Of New Leads process?

How can Drift enhance your Account Management process?

What solutions does Drift provide for Conversion Management?

65+ more Business Use Cases

33 buyers and buying teams have used Cuspera to assess how well Drift solved their Conversational Marketing needs. Cuspera uses 7577 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversational Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Drift testimonial

James Whitemore

SVP & CMO

NetApp
Who wouldn't want smart personal and easy customer interaction on their website to improve the customer experience? Drift is a ridiculously cool AI-driven chat engine which is widely held as best-in-marketing. Testimonial By James Whitemore
Drift testimonial

Georgi Mirazchiev

Head of Demand & Digital

Bynder
Drift gives us a very tangible advantage in the marketplace. It's super easy to use and helps us make great first impressions. It has also made a massive difference for us by introducing Conversational Marketing to our team. Testimonial By Georgi Mirazchiev
Drift testimonial

Ryan Barry

CRO

Zappi
In today's marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift's platform helps fuel growth around the customer journey by connecting people at the right time and right away across our business. Testimonial By Ryan Barry
CUSTOMERS TESTIMONIALS
Drift testimonial

James Whitemore

SVP & CMO

NetApp
Who wouldn't want smart personal and easy customer interaction on their website to improve the customer experience? Drift is a ridiculously cool AI-driven chat engine which is widely held as best-in-marketing. Testimonial By James Whitemore
Drift testimonial

Georgi Mirazchiev

Head of Demand & Digital

Bynder
Drift gives us a very tangible advantage in the marketplace. It's super easy to use and helps us make great first impressions. It has also made a massive difference for us by introducing Conversational Marketing to our team. Testimonial By Georgi Mirazchiev
Drift testimonial

Ryan Barry

CRO

Zappi
In today's marketplace the customer is the boss. They expect value and zero friction at each stage of the customer journey. Drift's platform helps fuel growth around the customer journey by connecting people at the right time and right away across our business. Testimonial By Ryan Barry

Case Studies

Information Technology and Services

CASE STUDY Cin7

Salesloft helps Cin7’s Account Executives spend less time on admin work. Before using Salesloft, Cin7’s AEs spent a lot of time updating the CRM and prioritizing tasks. With Salesloft’s Rhythm featur...e, AEs now get clear daily task lists and know who to call and what to do. This saves them up to one or two hours each day. Now, Cin7’s AEs spend more time with customers and less on admin tasks.

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Computer Software

CASE STUDY Wrike

Wrike used Salesloft to improve their sales process. They wanted to reduce complexity and boost productivity by unifying their sales tools. With Salesloft, Wrike reached 20% of trial users within 10 ...minutes, up from 1%. Email open rates rose from the twenties to the low forties. They saved $350K by consolidating their sales tech stack. Nearly all sales reps now submit weekly forecasts. Wrike streamlined workflows and improved sales results with Salesloft.

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Information Services

CASE STUDY NielsenIQ

Salesloft helps NielsenIQ's global sales teams work faster and smarter. The platform makes it easy to add contacts from their CRM in seconds, saving a lot of time. Salesloft's usability stands out co...mpared to other tools. Teams can build Cadences and coach themselves using platform data. This leads to better efficiency and helps share success across regions.

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CASE STUDY Blink

Salesloft helped Blink improve their sales process. Blink used Salesloft's Cadences, Conversations, and Rhythm features. The team tailored sales cadences to fit each client. With Salesloft, Blink inc...reased demos booked by 237%. Blink also increased their revenue by 126% after using Salesloft.

Read more →
Information Technology and Services

CASE STUDY Qlik

Salesloft helped Qlik improve their demand generation process. Before Salesloft, Qlik's BDRs used an email-only tool that lacked key features and caused inefficiency. With Salesloft, Qlik achieved a ...96% BDR adoption rate and 80% high engagement. New reps qualified leads 67% faster, reducing time from 21 days to 7. Reps touched about 1,700 more accounts year over year. In one quarter, Salesloft influenced $14M in pipeline and $800K in closed-won revenue.

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Marketing and Advertising

CASE STUDY Demand Inc

Salesloft helped Demand Inc improve their sales development process. Demand Inc struggled to find a sales technology that offered enough control and personalization. With Salesloft, they booked over ...100,000 meetings for clients, creating $7B+ in pipeline. They provided value to new clients in less than a week. Demand Inc identified 100 net new targets on average for clients and won seven figures in revenue in the first 90 days of a client pilot.

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Video

More Qualified Pipeline: Faster — How to Do It with Drift

Video Thumbnail

Frequently Asked Questions(FAQ)

for Drift

What is Drift?

Drift is a Revenue Acceleration Platform that helps deliver personalized customer experiences in real time. The software combines Conversational Marketing and Conversational Sales, helping the marketing and sales teams to work together and deliver better customer experiences across the complete customer lifecycle.

Drift’s custom scripted chatbot, the AI-powered qualification bot, which is a self learning engine and continuously improves the answering experience for buyers, automatically qualifies the leads and sets up the next step in the engagement process. Drift Intel identifies the customer and collects past experience data, linking it with the current needs to give the customer conversation a personalized experience.

The Conversational Sales module helps build a healthy pipeline with the automatically qualified prospects, providing access to centralised data on the target customer behaviour and other insights. Real-time notifications to Sales reps helps them connect instantly with the target accounts, and saves time in setting up meetings. Drift Analytics and Insights provides website engagement metrics, and insights on what customers care for, helping in working out customer strategy, optimize engagement and ROI.

What is Drift used for?

Drift is a Conversational Marketing Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Engagement Management, Playbook Creation and Generation Of New Leads .

What are the top features of Drift?

bot, Personalization and Alerts: popups & Notifications are some of the top features of Drift.

Who uses Drift?

Drift is used by Computer Software, Information Technology And Services and Human Resources among other industries.

What are Drift alternatives?

Qualified, Continually, Ada and Verint Messaging are popular alternatives for Drift.

Where is Drift located?

Drift is headquartered at 1180 West Peachtree Street NW Suite 600 Atlanta, GA 30309.
lightning

Peers used Drift for engagement management and playbook creation

Drift Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.76/5 ★

Read Reviews (135)
Analytics

4.10/5 ★

Read Reviews (200)
Custom Reports

3.56/5 ★

Read Reviews (523)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.76/5 ★

Read Reviews (135)
Analytics

4.10/5 ★

Read Reviews (200)
Custom Reports

3.56/5 ★

Read Reviews (523)

Software Failure Risk Guidance

?

for Drift

Overall Risk Meter

Low Medium High

Top Failure Risks for Drift

Salesloft, Inc News

Partnership

PathFactory Announces Strategic Integration with Salesloft to Enhance Revenue Orchestration with Content Intelligence

PathFactory has announced a strategic integration with Salesloft. This partnership combines PathFactory's content engagement analytics with Salesloft's sales engagement platform. The integration enables sales and marketing teams to access enhanced buyer insights, streamline workflows, and accelerate deal cycles through improved data sharing and actionable content insights.

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Partnership

ZoomInfo and Salesloft Partnership Delivers AI-Ready ... - Atlanta

ZoomInfo and Salesloft have expanded their partnership to combine ZoomInfos B2B intelligence with Saleslofts revenue orchestration platform, providing AI-ready insights for personalized sales engagement.

Read more →
Awards

Salesloft Recognized as a 2024 Gartner Peer Insights Customers' Choice for Sales ...

Salesloft has been recognized as a 2024 Gartner Peer Insights Customers' Choice for Sales Engagement Applications for the second year in a row.

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Awards

Salesloft Recognized as a 2024 Gartner Peer Insights ...

Salesloft has been recognized as a 2024 Gartner Peer Insights Customers Choice for Sales Engagement Applications for the second consecutive year, reflecting strong customer trust and commitment to driving results.

Read more →

Salesloft, Inc Profile

Company Name

Salesloft, Inc

Company Website

https://salesloft.com/

Year Founded

2011

HQ Location

1180 West Peachtree Street NW Suite 600 Atlanta, GA 30309

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

SERIES D