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HubSpot

4.47 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆
(167330 Reviews, Testimonials & Expert Opinions)
(167330 Reviews, Testimonials & Expert Opinions)

HubSpot | Marketing Automation Software for inbound marketing and sales

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About HubSpot

Hubspot is a Growth Platform consisting of a stack of Marketing, Sales and Service software. It includes a Marketing Hub, Sales Hub, Service Hub and a free CRM module. It can be used by Sales Leaders, Marketers, Customer Service Teams, Business Owners, and Operations Managers.

Hubspot CRM includes automated Sales pipeline data in a dashboard format, updated in real-time, Sales tracking tools, email templates, updated contacts list, live chat and more.

Hubspot Marketing Hub includes landing pages and email templates for content creation, diversion of web-traffic to key pages, drip-campaigns and email tools for converting leads into customers. Hubspot Marketing Hub features also include Marketing automation tools, customising content and campaigns to increase leads and referrals and customer conversions.

Hubspot Sales Hub features include automated follow-up emails, live chat with prospects and leads, website visitor information in real-time, predictive lead scoring and pipeline management.

Hubspot Customer Service includes tools for enhancing customer experience such as one universal Inbox that brings in sync communication from all channels, automated and self-service customer help tools.

Peer and Expert Opinions
for HubSpot

Goals

Acquire customers and Improve ROI are the most popular goals peers achieved using HubSpot .

Other goals:

  • Increase sales & revenue
  • Scale best practices
  • Grow market share
  • Improve digital and social presence
  • Enter new markets internationally or locally
  • Build brand awareness
  • Enhance customer relationships
  • Establish thought leadership
  • Launch new products
  • Improve brand engagement
  • Improve efficiency
  • Improve internal communications
  • Improve visibility
  • Increase customer life time value
  • Improve stakeholder relations
  • Improve consistency
  • Shorten ramp up time
  • Reduce bounce
  • Manage risk
  • Improve navigation
See all goals See less goals

Channels

It is the best suited for social media, e-mail, website, channels.

Other channels:

  • user generated content
  • blogs
  • phone calls
  • video
  • Facebook
  • chat
  • promotions
  • offline
  • LinkedIn
  • Twitter
  • Instagram
  • newsletter
  • mobile
  • point of sale
  • on premises
  • trade shows
  • text SMS
  • mass media
  • review sites
  • mobile app
  • display advertisement
  • games
  • Amazon
  • Slack
  • events
  • television
  • Pinterest
  • causes and charity
  • print media
  • Facebook page
  • out of home
  • magazine
  • coupons
  • channel partners
  • brochure
  • Netflix
  • radio
  • support groups
  • Whatsapp
  • billboards
  • Snapchat
  • movies
  • omnichannel
  • mobile ads
  • Skype
  • eBay
  • newspaper
  • Yelp
  • Glassdoor
  • G2crowd
  • Facebook at work
  • Doubleclick
See all channels See less channels

Processes

Peers recommend social media management, communication management, content management, as the business processes that they have been most satisfied while using HubSpot .

Read Peer and Expert Experience for Business Use Cases

Social media management With Social media and E mail and Website

Scheduling post to social media With Social media and E mail and Website and User generated content and Blogs

Social media analytics With Social media and E mail and Website

Engaging on social media With Social media and E mail and Website and User generated content and Blogs

Monitoring social media With Social media and E mail and Website

Managing social media account With Social media and Website and E mail

Communication management With E mail and Social media and Website and User generated content and Blogs

Sending & publishing communications With E mail and Social media and Website and User generated content and Blogs

Tracking & monitoring communications With E mail and Social media and Website

Content management With Social media and Website and E mail

Content curation With Website and User generated content and Blogs

Content publishing With Social media and Website and User generated content and Blogs and Promotions

Content sharing With Social media

Searching for content With Video

Content tracking With Social media and E mail and Website and User generated content and Blogs

Engagement management With E mail and Social media and Website

Engaging and following up With E mail and Social media and Website

Engaging with scheduling & cadence With E mail and Phone calls

Inbound marketing

Workflow management With E mail and Website

Campaign management With E mail and Website and Social media

Campaign analytics With E mail and Social media and Website

Campaign monitoring With E mail and Social media and Website

Generation of new leads With Website and E mail and Social media

Advertisement With Social media and E mail and Website

Contact list management With E mail and Website and Social media

Creating contact list With E mail and Website

Tracking contacts With E mail and Website and Social media

Contacts history With E mail and Phone calls

Enriching contact list With Offline and On premises and E mail and Website

Social media marketing With Social media and E mail and Website

Digital marketing

Lead nurturing With E mail and Website

Training & onboarding

Lead tracking With E mail and Social media and Website

Lead management With E mail and Website and Social media

Capturing leads With Website and E mail and Social media

Helpdesk management With Phone calls

Sales document management With E mail

Proposal & quote management With E mail

Digital signature With E mail and Phone calls

Contract management With E mail

Document sharing With Social media

Conversion management With Website and Social media

Sales call management With Phone calls and E mail

Meeting management With E mail and Chat

Call transcription With Phone calls and Video

Call recording With Phone calls and E mail

Call searching With Phone calls and User generated content and Blogs

Call analytics With Phone calls and Website

Lead qualification With E mail and Social media

Lead qualification: demographic With E mail and Website and Social media and User generated content and Blogs and Phone calls

Lead qualification: behavioural With E mail

Lead qualification: technographic

Lead qualification: firmographic

Lead analytics With E mail and Social media and Website and User generated content and Blogs

Lead engagement With E mail and Social media and Website

Customer case management

Customer feedback management

Measuring customer satisfaction

Measuring net promoter score With Promotions

Knowledge management With User generated content and Blogs

Creating knowledge base With Website

Sharing knowledge With User generated content and Blogs

Account management

Collaboration

Drip marketing With E mail and Website and Social media

Competitive intelligence

Product marketing

Playbook creation With Phone calls and Video

Personalized marketing With E mail and Website

Channel marketing With E mail and Social media

Rating and review management With Website

Relationship management With E mail

Public relations With Social media

Market research With Social media and E mail

Media buying With Social media and E mail and Video and Website

Outbound marketing With E mail

Lifetime value management

Telemarketing With Phone calls and E mail

Business development

Performance management With E mail and Website and User generated content and Blogs

Promotion management With E mail and Promotions

Products & pricelist management With Review sites and Amazon

Segmentation and targeting With E mail

Deal management With E mail

Pipeline management With E mail

Event management With Social media and E mail

Discount management With E mail

Forecasting

Trade show marketing With Offline and Trade shows and E mail

Subscription management With Mobile and E mail and Social media and Mobile app and Website

Database marketing With E mail and Website and Social media

Media planning With Social media and Video

Touchpoint management With Social media and E mail

Channel management With E mail and Social media

Funnel analysis With Website

Courses & assessment With Website

Create learning path With Website

Track learning progress With E mail

Influencer marketing With E mail and Social media

Loyalty management

Identify target customers

Create engagement based loyalty

International marketing With Social media

Lead routing With E mail and Website

Community building

Follower management With Social media and Website and Phone calls and E mail

Direct marketing

Sales review & feedback

Partner marketing

Referral management With Review sites and Amazon

Market survey With Phone calls and Video and Social media

Revenue cycle management With Social media and E mail

Viral marketing

Offer management With Website and E mail and Social media

Relationship marketing With E mail and Website

Calendar management With Social media and User generated content and Blogs

Upselling With E mail

Lead scoring

Advocacy management

Distribution management With E mail and Website

White labeling With Website

Marketing mix With Offline and On premises

Cross selling

Ad retargeting With Social media and User generated content and Blogs and Website

Creative agency

Buyer engagement

Reputation management With Website

Community marketing With User generated content and Blogs

Groups management

Trust management With Social media

Category management With Phone calls

Opportunity management

Btl marketing With Out of home and Brochure and Social media and Newsletter and Print media and Magazine

Sales incentive management With Social media

Swot analysis With Offline and On premises

Sales quota management With E mail and Phone calls

Motivation management

Billing and invoice management With Chat and Mobile and Mobile app

Influencer management With Text sms

Merchandising With Promotions and Coupons

Membership management With E mail and Website

Bundling of products With Promotions

See allless Activities

Popular Business Setting
for HubSpot

Top Industries

  • Marketing and Advertising
  • Computer Software
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used HubSpot to Acquire customers and Improve ROI

Verify if it works for you

IT and Other Capabilities
for HubSpot

  • Low
  • Medium
  • High

data

Data Import

Data Export

Support

Email Support

Phone Support

Chat Support

24/7 Support

Other

AI Powered

Analytics

Custom Reports

Failure Risk Guidance Security Report ?

Overall Risk Meter

Low Medium High

Top Failure Risks for HubSpot

First 5 Reports are Free

Vendor Profile Details

Company Name HubSpot
Company Website https://www.hubspot.com/
Year Founded 2006
HQ Location 25 First Street, 2nd Floor Cambridge, MA 02141 United States
Employees 1001-5000
Social
Financials IPO