Zoho Backstage Overview

Zoho Backstage is a comprehensive event management software offering features from a multi-language website builder to a mobile app for attendee engagement. A free trial is available.

Use Cases

Customers recommend Event Management, Engaging And Following Up, Collaboration, as the business use cases that they have been most satisfied with while using Zoho Backstage.

Other use cases:

  • Trade Show Marketing
  • Social Media Marketing
  • Communication Management
  • Coaching
  • Scheduling Post To Social Media
  • Generation Of New Leads
  • Advertisement
See all use cases See less use cases

Business Priorities

Launch New Products and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Zoho Backstage.

Other priorities:

  • Enhance Customer Relationships
See all business priorities See less business priorities

Zoho Backstage Use-Cases and Business Priorities: Customer Satisfaction Data

Zoho Backstage works with different mediums / channels such as Offline. Promotions. Mobile etc.

Zoho Backstage's features include Ticketing, Microsites, Personalization, etc. and Zoho Backstage support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Zoho Backstage analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our favorite thing about Zoho Backstage was it was a full-stack platform that supported our virtual event from start to finish. It was also very easy to use and the Customer Support team was always available to help us when needed." - Marthe Bosma

Peer review evidence (same sources as the product rating summary)

"...There are many tools available for various components of event management: website builders, ticketing software, attendee registration tools, and more...." Case Study SunBridge Coaching
"...Successful events are those that continue to engage attendees at every stage before, during, and after...." Case Study LeBros
"...We wanted a way to share the presentation content with the audience, so they could follow along with the speaker, monitor it on their phones, and then pose questions...." Case Study LeBros

Zoho Backstage, RingCentral Events (Formerly Hopin), EngageZ, etc., all belong to a category of solutions that help Event Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Zoho Backstage

Top Industries

  • Retail
  • Telecommunications
  • Medical Practice

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Zoho Backstage is popular in Retail, Telecommunications, and Medical Practice and is widely used by Small Business, Mid Market, and Enterprise.

Zoho Backstage Customer wins, Customer success stories, Case studies

What benefits does Zoho Backstage offer for Event Management?

What makes Zoho Backstage ideal for Engaging And Following Up?

How can Zoho Backstage optimize your Collaboration Workflow?

How efficiently Does Zoho Backstage manage your Trade Show Marketing?

50 buyers and buying teams have used Cuspera to assess how well Zoho Backstage solved their Event Management needs. Cuspera uses 355 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Event Management needs.

CUSTOMERS TESTIMONIALS
Zoho Backstage testimonial

Marthe Bosma

Head of Operations

Cybiant

Our favorite thing about Zoho Backstage was it was a full-stack platform that supported our virtual event from start to finish. It was also very easy to use and the Customer Support team was always available to help us when needed. Testimonial By Marthe Bosma
Zoho Backstage testimonial

Rubens do Carmo

CEO and Project Manager

Ato3

The customer support at Zoho Backstage is impressive. It’s amazing how they make quick improvements to the platform based on our requests, which are often for completely individual functionality. It makes me very happy because I know that if the platform doesn't have something I need today, it will... soon have it.

Testimonial By Rubens do Carmo
Zoho Backstage testimonial

Joseph Oakley

Senior Marketing and Event Manager

ITP Media Group

Zoho Backstage is user-friendly and helps us grow the digital presence of our events at scale. Their customer support is also great. Whenever we have an issue or don't quite understand a functional aspect of the program, the team is always on hand to offer advice and support. They are friendly and,... most importantly, know how to help us get the best out of the software.

Testimonial By Joseph Oakley
CUSTOMERS TESTIMONIALS
Zoho Backstage testimonial

Marthe Bosma

Head of Operations

Cybiant

Our favorite thing about Zoho Backstage was it was a full-stack platform that supported our virtual event from start to finish. It was also very easy to use and the Customer Support team was always available to help us when needed. Testimonial By Marthe Bosma
Zoho Backstage testimonial

Rubens do Carmo

CEO and Project Manager

Ato3

The customer support at Zoho Backstage is impressive. It’s amazing how they make quick improvements to the platform based on our requests, which are often for completely individual functionality. It makes me very happy because I know that if the platform doesn't have something I need today, it will... soon have it.

Testimonial By Rubens do Carmo
Zoho Backstage testimonial

Joseph Oakley

Senior Marketing and Event Manager

ITP Media Group

Zoho Backstage is user-friendly and helps us grow the digital presence of our events at scale. Their customer support is also great. Whenever we have an issue or don't quite understand a functional aspect of the program, the team is always on hand to offer advice and support. They are friendly and,... most importantly, know how to help us get the best out of the software.

Testimonial By Joseph Oakley
 

Small and Medium Enterprises Development Agency of Nigeria (SMEDAN) - Government Agency - Large

Zoho, SMEDAN unleash N20bn digital push for 25, 000 Nigerian MSMEs

Abuja, Nigeria

Zoho partners with SMEDAN to launch a N20 billion digital support program for 25,000 Nigerian MSMEs. The initiative provides Zoho wallet credits for over 60 cloud-based applications and includes trai...ning and technical support. This effort aims to reduce technology adoption costs and enhance digital capabilities for small businesses in Nigeria.

Read on →
 

Galaxy Health Insurance - Insurance - Medium

Galaxy Health Insurance partners with Zoho to build and deploy a scalable, regulator-compliant distribution platform in under three months

Chennai, India

Zoho partnered with Galaxy Health Insurance to create a scalable, regulator-compliant distribution platform. This CRM-led solution enables fast agent onboarding, tele-sales, and customer support, int...egrating with TCS BaNCS for seamless operations. The platform supports complex commission structures and regulatory compliance, enhancing Galaxy's distribution capabilities without increasing operational headcount.

Read on →
 

Krea University - Education - Medium

Zoho Corporation Marks 30 Years, Now Supports Over One Million Organisations

India

Zoho celebrates its 30th anniversary, highlighting its growth to over one million customers and a 20% revenue increase. Krea University expanded its use of Zoho's platform, transforming operations an...d enhancing reliance on Zoho's diverse product suite. The company's commitment to R&D and AI-driven solutions continues to attract major enterprises like Mercedes-Benz India and Union Bank of India.

Read on →
 

Zarthi - Information Technology And Services - Small

India

Zoho Desk helped Zarthi, a cloud management company, resolve 33,590 tickets in one department. The team adopted Zoho Desk twice as fast as previous solutions. Automations and integrations with Twilio..., Zoho Analytics, and Zoho CRM improved ticket routing and performance tracking. Real-time dashboards and mobile access boosted collaboration and agent productivity. Zarthi saw faster response times and higher customer satisfaction rates.

 

Specialized Packaging Group (SPG) - Manufacturing - Large

Chicago, USA

Zoho One helped SPG unify 143 users across 30 manufacturing sites. Before Zoho, each site managed sales and customer data separately, causing duplicated work and no clear view of business performance.... With Zoho One, SPG standardized sales processes, integrated CRM with project management, and enabled real-time data sharing. Leadership now uses analytics to spot new market opportunities and track why deals are won or lost. SPG moved from siloed operations to a single, data-driven organization.

 

Shiji Group - Hospitality - Very Large

Beijing, China

Shiji Group used Zoho Desk to support its global expansion. The company needed a scalable ticketing system for its hospitality technology business. Zoho Desk was chosen for its usability, fast implem...entation, and custom features. Shiji integrated Zoho Desk with Zoho CRM, Analytics, and other tools. The solution enabled automation, multi-channel support, and custom workflows. Shiji now resolves customer tickets quickly and manages performance with Zoho Desk metrics.

Zoho Backstage - Spotlighting the People Backstage

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Peers used Zoho Backstage for event management and engaging and following up

Zoho Backstage Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.46/5

Read Reviews (2)
Analytics

4.62/5

Read Reviews (10)
Custom Reports

4.60/5

Read Reviews (46)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.46/5

Read Reviews (2)
Analytics

4.62/5

Read Reviews (10)
Custom Reports

4.60/5

Read Reviews (46)

Software Failure Risk Guidance

?

for Zoho Backstage

Overall Risk Meter

Low Medium High

Top Failure Risks for Zoho Backstage

Zoho Corporation Pvt. Ltd News

Product

WhatsApp messages for events: Zoho Backstage enhancements

Zoho has enhanced its Zoho Backstage platform with new WhatsApp integration features. These include delivery reports for message tracking, scheduled notifications, expanded automation triggers for various stakeholders, and improved account management. These updates aim to streamline event communication, offering organizers greater visibility and flexibility in managing WhatsApp messaging.

Product

Introducing Zoho connected apps for Google Gemini

Zoho introduces connected apps for Google Gemini, allowing seamless integration of Zoho applications with Gemini's AI capabilities. This integration simplifies workflows by enabling users to access and interact with business data across Zoho CRM, Zoho Mail, Bigin, Zoho Desk, and Zoho Projects through a single conversational interface. The integration aims to reduce context switching and enhance productivity.

Product

Zoho Backstage x Zoho MCP: Your events, now connected to AI

Zoho has launched the Model Context Protocol (MCP) server for Zoho Backstage, enabling integration with AI tools like Claude and ChatGPT. This allows users to manage event data and workflows using natural language, enhancing event management automation and AI-driven data interaction. MCP supports 49 operations, facilitating seamless AI integration for event planning tasks.

Product

Zoho Mail is now on AWS Marketplace

Zoho Mail is now available on AWS Marketplace, allowing organizations using AWS for software procurement to subscribe to Zoho Mail Premium directly through their AWS account. This integration simplifies billing and management, aligning with existing AWS procurement workflows. Zoho Mail Premium offers robust email security, compliance tools, and centralized admin controls.

Zoho Corporation Pvt. Ltd Profile

Company Website

https://www.zoho.com/

Year Founded

1996

HQ Location

4141 Hacienda Drive, Pleasanton, California 94588, USA

Employees

1001-5000

Social

Financials

PRIVATE