Zoho Backstage Overview

Zoho Backstage is a comprehensive event management software offering features from a multi-language website builder to a mobile app for attendee engagement. A free trial is available.

Use Cases

Customers recommend Event Management, Engaging And Following Up, Collaboration, as the business use cases that they have been most satisfied with while using Zoho Backstage.

Other use cases:

  • Trade Show Marketing
  • Social Media Marketing
  • Communication Management
  • Coaching
  • Scheduling Post To Social Media
  • Generation Of New Leads
  • Advertisement
See all use cases See less use cases

Business Priorities

Launch New Products and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Zoho Backstage.

Other priorities:

  • Enhance Customer Relationships
See all business priorities See less business priorities

Zoho Backstage Use-Cases and Business Priorities: Customer Satisfaction Data

Zoho Backstage works with different mediums / channels such as Offline. Promotions. Mobile etc.

Zoho Backstage's features include Ticketing, Microsites, Personalization, etc. and Zoho Backstage support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Zoho Backstage analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our favorite thing about Zoho Backstage was it was a full-stack platform that supported our virtual event from start to finish. It was also very easy to use and the Customer Support team was always available to help us when needed." - Marthe Bosma

Peer review evidence (same sources as the product rating summary)

"...Having everything in one platform also simplifies event management and saves a ton of time, not to mention the fact that you have great customization options to showcase your event’s brand at its best...." Testimonial by José Lemay-Leclerc, President, Teletravail Quebec
"...The link for their platform: https://www.zoho.com/backstage/ Gamification of FeedbackGamification is a very powerful tool and can be used to collect feedback in an interesting and engaging way...." Collecting Feedback after offline workshops/meetups | Experts RoundUp
"...With Zoho Backstage, businesses can collaborate on planning events, designing content such as landing pages and communications to go alongside the event, promote their event through email and social media marketing, and connect with attendees on the day...." Peer review

Zoho Backstage, RingCentral Events (Formerly Hopin), EngageZ, etc., all belong to a category of solutions that help Event Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Zoho Backstage

Top Industries

  • Retail
  • Telecommunications
  • Medical Practice

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Zoho Backstage is popular in Retail, Telecommunications, and Medical Practice and is widely used by Small Business, Mid Market, and Enterprise.

Zoho Backstage Customer wins, Customer success stories, Case studies

How does Zoho Backstage address your Event Management Challenges?

How can Zoho Backstage enhance your Engaging And Following Up process?

What solutions does Zoho Backstage provide for Collaboration?

How can Zoho Backstage enhance your Trade Show Marketing process?

50 buyers and buying teams have used Cuspera to assess how well Zoho Backstage solved their Event Management needs. Cuspera uses 355 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Event Management needs.

CUSTOMERS TESTIMONIALS
Zoho Backstage testimonial

Marthe Bosma

Head of Operations

Cybiant

Our favorite thing about Zoho Backstage was it was a full-stack platform that supported our virtual event from start to finish. It was also very easy to use and the Customer Support team was always available to help us when needed. Testimonial By Marthe Bosma
Zoho Backstage testimonial

Joseph Oakley

Senior Marketing and Event Manager

ITP Media Group

Zoho Backstage is user-friendly and helps us grow the digital presence of our events at scale. Their customer support is also great. Whenever we have an issue or don't quite understand a functional aspect of the program, the team is always on hand to offer advice and support. They are friendly and,... most importantly, know how to help us get the best out of the software.

Testimonial By Joseph Oakley
Zoho Backstage testimonial

Rubens do Carmo

CEO and Project Manager

Ato3

The customer support at Zoho Backstage is impressive. It’s amazing how they make quick improvements to the platform based on our requests, which are often for completely individual functionality. It makes me very happy because I know that if the platform doesn't have something I need today, it will... soon have it.

Testimonial By Rubens do Carmo
CUSTOMERS TESTIMONIALS
Zoho Backstage testimonial

Marthe Bosma

Head of Operations

Cybiant

Our favorite thing about Zoho Backstage was it was a full-stack platform that supported our virtual event from start to finish. It was also very easy to use and the Customer Support team was always available to help us when needed. Testimonial By Marthe Bosma
Zoho Backstage testimonial

Joseph Oakley

Senior Marketing and Event Manager

ITP Media Group

Zoho Backstage is user-friendly and helps us grow the digital presence of our events at scale. Their customer support is also great. Whenever we have an issue or don't quite understand a functional aspect of the program, the team is always on hand to offer advice and support. They are friendly and,... most importantly, know how to help us get the best out of the software.

Testimonial By Joseph Oakley
Zoho Backstage testimonial

Rubens do Carmo

CEO and Project Manager

Ato3

The customer support at Zoho Backstage is impressive. It’s amazing how they make quick improvements to the platform based on our requests, which are often for completely individual functionality. It makes me very happy because I know that if the platform doesn't have something I need today, it will... soon have it.

Testimonial By Rubens do Carmo
 

Indian Army - Defense - Very Large

Indian Army signs deal with Zoho to strengthen digital transformation

New Delhi, India

The Indian Army has signed a deal with Zoho to enhance its digital transformation under the JAI mission, focusing on developing secure digital tools. This partnership aims to boost tech skills among ...Army personnel and promote reliance on homegrown solutions.

Read on →
 

Indian Army - Defense - Very Large

Indian Army Signs MoU with Zoho Corporation to Bolster Indigenous Digital Transformation

New Delhi, India

The Indian Army has signed an MoU with Zoho Corporation to enhance its digital transformation efforts. This partnership focuses on application-oriented R&D, secure digital infrastructure, and skill e...nhancement, aligning with India's self-reliance mission. The collaboration aims to integrate homegrown technology into the Army's operations, reinforcing technological self-reliance in the defense sector.

Read on →
 

Zoho Reignites CRM for Acme Brick Company

Zoho successfully deployed its CRM solution for Acme Brick Company, enhancing sales processes and integration with existing systems. This deployment, completed in under a year, improved CRM adoption ...across Acme's 40+ sales locations. Zoho's customization and support were key factors in Acme's choice, leading to better engagement and sales opportunities.

Read on →

IDT (National Retail Solutions) - Information Technology And Services - Large

Newark, USA

Zoho CRM helped IDT and its subsidiary NRS unify sales, operations, and customer service for over 35,000 convenience stores. NRS replaced manual spreadsheets and a failed Salesforce rollout with Zoho... CRM, enabling automation, integrations, and streamlined workflows. The platform scaled from a few users to over 1,000, supporting rapid business growth and improved customer satisfaction. Integrations with telephony, shipping, and analytics tools further enhanced efficiency. Customer service, distributor management, and referral programs all run through Zoho CRM, driving better results across the business.

Follow the Camino - Hospitality - Small

Dublin, Ireland

Zoho One helped Follow the Camino improve customer service for global pilgrims. The company used Zoho CRM, Desk, Bookings, Survey, Campaigns, Meeting, and Analytics to manage the full customer journe...y. Post-trip NPS rose from 58 to 64, and post-sales NPS jumped from 73 to 84. Over 1,000 five-star reviews show strong customer satisfaction. Zoho Desk and WhatsApp integration made support faster and more reliable.

Tollring - Telecommunications - Small

Uxbridge, UK

Tollring used Zoho One to improve customer service and support ticket management. They replaced multiple tools with Zoho Desk, Zoho Projects, Zoho Assist, and Zoho CRM. Integration with Jira and betw...een Zoho apps gave teams full customer context and streamlined workflows. Tollring consolidated costs by accessing 55+ apps for the price of a few. Their new setup earned them Zoho's "Customer Service Champion" award in 2025.

Zoho Backstage - Spotlighting the People Backstage

Video Thumbnail
lightning

Peers used Zoho Backstage for event management and engaging and following up

Zoho Backstage Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.46/5

Read Reviews (2)
Analytics

4.62/5

Read Reviews (10)
Custom Reports

4.60/5

Read Reviews (46)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.46/5

Read Reviews (2)
Analytics

4.62/5

Read Reviews (10)
Custom Reports

4.60/5

Read Reviews (46)

Software Failure Risk Guidance

?

for Zoho Backstage

Overall Risk Meter

Low Medium High

Top Failure Risks for Zoho Backstage

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Zoho Corporation Pvt. Ltd Profile

Company Name

Zoho Corporation Pvt. Ltd

Company Website

https://www.zoho.com/

Year Founded

1996

HQ Location

4141 Hacienda Drive, Pleasanton, California 94588, USA

Employees

1001-5000

Social

Financials

PRIVATE