Salesforce Marketing Cloud Overview
Salesforce Marketing Cloud enhances customer engagement and drives revenue growth. Explore its marketing solutions to win customers and improve interactions.
Use Cases
Customers recommend Engagement Management, Communication Management, Advertisement, as the business use cases that they have been most satisfied with while using Salesforce Marketing Cloud.
Business Priorities
Enhance Customer Relationships and Grow Market Share are the most popular business priorities that customers and associates have achieved using Salesforce Marketing Cloud.
Salesforce Marketing Cloud Use-Cases and Business Priorities: Customer Satisfaction Data
Salesforce Marketing Cloud works with different mediums / channels such as E-Mail. Social Media. and Mobile.
Salesforce Marketing Cloud's features include Personalization, Alerts: Popups & Notifications, Templates, etc. and Salesforce Marketing Cloud support capabilities include AI Powered, Email Support, 24/7 Support, etc. also Salesforce Marketing Cloud analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Salesforce Marketing Cloud is a very robust marketing system that solves all manner of marketing needs from the simple mailings to complex customer journeys and marketing campaigns. ...." Peer review by Desirae S., Data Quality Professional, Management Consulting
Peer review evidence (same sources as the product rating summary)
"...I've engaged support via phone, email, and Chatter, and it's always top-notch...." Peer review by Verified Reviewer, 51-200 employees
"...The article also explains the benefits of using WSProxy over pure SSJS for sending triggered emails. ..." Introduction to Triggered Sends
"...As a provider of digital marketing automation (email, social, ads) and analytics, is great when it comes to connecting the dots between what you know about customers and what marketing materials you should send to them...." Peer review by Kristen D., Marketing Operations Manager, Information Technology and Services
Salesforce Marketing Cloud, TelemetryTV, Cincopa, ScreenCloud Digital Signage, FeedOtter, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Salesforce Marketing Cloud
Top Industries
- Computer Software
- Information Technology and Services
- Non-Profit Organization Management
Popular in
- Small Business
- Mid Market
- Enterprise
Salesforce Marketing Cloud is popular in Computer Software, Information Technology And Services, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Enterprise.
Salesforce Marketing Cloud Customer wins, Customer success stories, Case studies
How does Salesforce Marketing Cloud facilitate Engagement Management?
What benefits does Salesforce Marketing Cloud offer for Communication Management?
How does Salesforce Marketing Cloud address your Advertisement Challenges?
How can Salesforce Marketing Cloud optimize your Content Management Workflow?
How can Salesforce Marketing Cloud optimize your Campaign Management Workflow?
49 buyers and buying teams have used Cuspera to assess how well Salesforce Marketing Cloud solved their Social Media Marketing needs. Cuspera uses 1903 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.
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How Salesforce Uses Analytics to Drive Our Marketing Business
Frequently Asked Questions (FAQ)
What buyers ask before choosing Salesforce Marketing Cloud
What is Salesforce Marketing Cloud?
Salesforce Marketing Cloud is a digital marketing automation and analytics software designed for marketers to help them better understand the consumers, engage with them, and implement the insights to personalise consumer’s experience. With the help of the platform, the teams can utilize email marketing campaigns to increase the ROI.
The platform offers multiple tools for email marketing and social media campaign management including customer journey builder, email studio, mobile studio, social studio, advertising studio and interaction studio. It also has Data studio, Datorama and Audience Studio that provides a complete data ecosystem for all marketing data, KPIs, investments and decisions.
The cloud based software helps unite marketing and sales on a single platform for B2B marketing automation. It helps measure end-to-end marketing effectiveness across all digital channels and devices leveraging AI and an exclusive partnership with Google Analytics 360.
What is Salesforce Marketing Cloud used for?
What are the top features of Salesforce Marketing Cloud?
Who uses Salesforce Marketing Cloud?
What are Salesforce Marketing Cloud alternatives?
Where is Salesforce Marketing Cloud located?
Peers used Salesforce Marketing Cloud for engagement management and communication management
Salesforce Marketing Cloud Competitors
Salesforce Marketing Cloud Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (33) |
| Analytics | Read Reviews (139) |
| Custom Reports | Read Reviews (245) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (33) |
| Analytics | Read Reviews (139) |
| Custom Reports | Read Reviews (245) |
Salesforce Marketing Cloud Integrations
Salesforce Marketing Cloud integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Salesforce Marketing Cloud
Software Failure Risk Guidance
?for Salesforce Marketing Cloud
Overall Risk Meter
Top Failure Risks for Salesforce Marketing Cloud
Salesforce, Inc. News
Salesforce Loops Acquisition Boosts Tableau Offering - Daily Research News Online
Salesforce's acquisition of Loops enhances its Tableau offering, strengthening its capabilities in data visualization and analytics.
Salesforce Buys Loops — but Tableau Has No Product Roadmap Yet - Quasa.io
Salesforce announced its acquisition of Loops, an Israeli startup specializing in automated performance diagnostics and root-cause analysis, to integrate its technology into Tableau. The acquisition aims to enhance Tableau's analytics capabilities, although specific product release details remain undisclosed. The transaction is expected to close in early November, subject to customary conditions.
Salesforce expands Tableau agentic analytics push with Loops buy - TechTarget
Salesforce is acquiring AI-powered analytics startup Loops to enhance its Tableau software. Loops' technology, including the Scout analytics agent, will be integrated into Tableau, offering features like root cause analysis and performance improvement recommendations. The acquisition aims to advance Tableau's agentic analytics strategy, with the deal expected to close in early November.
Klient Launches Klient Insights: Live PSA Dashboards Inside Salesforce - Daily Journal
Klient has launched Klient Insights, a live dashboard workspace integrated into Klient PSA within Salesforce. This tool provides professional services firms with real-time insights on margin, capacity, unbilled time, and client health, eliminating the need for exports or spreadsheets.
Salesforce, Inc. Profile
HQ Location
415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States
Employees
10001+
Social
Financials
IPO
