Campaign Monitor: Use Cases, Capabilities & Competitors

Name: Campaign Monitor
Brand: Campaign Monitor
Rating: 4.3 (14946 reviews)

4.34 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Powerful email marketing software with drag-and-drop simplicity

Campaign Monitor Overview

Campaign Monitor is a cloud-based email marketing tool offering features like A/B Testing, Auto-Responders, and Dynamic Content. It helps entrepreneurs design newsletters, manage subscriptions, and enhance customer engagement.

Use Cases

Customers recommend Campaign Management, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using Campaign Monitor.

Other use cases:

Social Media Management
Contact List Management
Advertisement
Content Management
Helpdesk Management
Competitive Intelligence
Digital Marketing

See all use cases See less use cases

Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities that customers and associates have achieved using Campaign Monitor.

Other priorities:

Increase Sales & Revenue
Enhance Customer Relationships
Scale Best Practices
Enter New Markets Internationally Or Locally
Improve Brand Engagement
Build Brand Awareness
Launch New Products
Grow Market Share
Improve Internal Communications
Establish Thought Leadership
Reduce Bounce
Increase Customer Life Time Value
Improve Digital And Social Presence
Improve Stakeholder Relations
Improve Efficiency
Improve Consistency

See all business priorities See less business priorities

Campaign Monitor Use-Cases and Business Priorities: Customer Satisfaction Data

Campaign Monitor works with different mediums / channels such as E-Mail. and Social Media.

Campaign Monitor's features include Templates, Personalization, Feedback Surveys, etc. and Campaign Monitor support capabilities include Email Support, 24/7 Support, Phone Support, etc. also Campaign Monitor analytics capabilities include Analytics, and Custom Reports.

Reviews

"Campaign Monitor makes it easy to create bold, beautiful emails that help SXSW sales grow." - Kori Mirsberger

Peer review evidence (same sources as the product rating summary)

"...You can also design your own email using code and upload the code as a template to Campaign Monitor. ...." Peer review by Stacy G., Website design and developer, social media strategist, Marketing and Advertising

"...I recommend Campaign Monitor for companies who are looking to send out mass email blasts on behalf of their clients...." Peer review by Jossalyn H., Marketing and Advertising

"...We're now getting 38% open rates on our engaged lists and 12% click through rates from email... which is far above industry standards...." Peer review by Shaley M., Marketing and Advertising

Campaign Monitor, GMass, EasySender, Netcore, Newoldstamp, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Campaign Monitor

Top Industries

Marketing and Advertising
Education
Sports

Popular in

Small Business
Mid Market
Enterprise

Campaign Monitor is popular in Marketing And Advertising, Education, and Sports and is widely used by Small Business, Mid Market, and Enterprise.

Campaign Monitor Customer wins, Customer success stories, Case studies

How does Campaign Monitor facilitate Campaign Management?

The tool provides a user-friendly interface for designing and sending email campaigns, and it simplifies the process of analyzing campaign performance. The service caters to businesses with a strong need for templated email designs and large-scale email blasts. The service lacks phone-based customer support.

"...You can also design your own email using code and upload the code as a template to Campaign Monitor. ...." Peer review by Stacy G., Website design and developer, social media strategist, Marketing and Advertising

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How does Campaign Monitor address your Communication Management Challenges?

Campaign Monitor enables organizations to efficiently create, send, and track email campaigns. It provides a user-friendly interface for managing subscriber lists, developing templates, and analyzing campaign performance. Campaign Monitor's capabilities are limited by the lack of detailed post-send reports and the inability to send emails using the free account.

"...I recommend Campaign Monitor for companies who are looking to send out mass email blasts on behalf of their clients...." Peer review by Jossalyn H., Marketing and Advertising

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What makes Campaign Monitor ideal for Engagement Management?

Campaign Monitor allows users to segment subscribers based on engagement, enabling targeted content delivery. It facilitates audience building and follow-up, whether manual or automatic. The tool lacks advanced data analytics and customization options for engagement segments.

"...We're now getting 38% open rates on our engaged lists and 12% click through rates from email... which is far above industry standards...." Peer review by Shaley M., Marketing and Advertising

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How does Campaign Monitor address your Social Media Management Challenges?

Campaign Monitor offers robust analytics and reporting features, including a real-time analytics dashboard and insightful campaign metrics. The platform provides a user-friendly interface with a variety of apps and integrations, enabling efficient campaign management. However, Campaign Monitor lacks native social media sharing features, limiting its capabilities for social media-focused campaigns.

"...Promote your newsletter sign up on your website and social media: share what the readers will get...." Building a High-Performing Monthly Newsletter

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How efficiently Does Campaign Monitor manage your Contact List Management?

Campaign Monitor facilitates easy management of contact lists, allowing for the creation and editing of campaigns as well as the uploading of contacts. The platform enables sending test emails and checking personalization using real contact list examples. Contact management is list-based, lacking the ability to track contacts by group.

"...Contact Campaign Monitor to learn more about their list segmentation features...." Improve Customer Quality With Effective Email Lead Scoring

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11 buyers and buying teams have used Cuspera to assess how well Campaign Monitor solved their Email Marketing needs. Cuspera uses 14946 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

CUSTOMERS	TESTIMONIALS
Kori Mirsberger Marketing Coordinator SXSW	Campaign Monitor makes it easy to create bold, beautiful emails that help SXSW sales grow. Testimonial By Kori Mirsberger
Arabella Gilby Digital Communications Coordinator Parkrun	I love the simplicity of the email builder. We have a lot of communications going out, and there’s myself and one or two other people regularly working on it. So just having that simplicity of being able to drag and drop saves us time. Testimonial By Arabella Gilby
Ryan Austin Director of Email Marketing Bluetent	Ultimately, we went with Campaign Monitor because we felt that the platform was extremely innovative and perfectly aligned with our goals. The app offers an entire portfolio of templates, but we also have the freedom to code and implement our own. Campaign Monitor also allows us to use our own soft...ware to fully integrate reservation data with email lists. Testimonial By Ryan Austin

CUSTOMERS	TESTIMONIALS
Kori Mirsberger Marketing Coordinator SXSW	Campaign Monitor makes it easy to create bold, beautiful emails that help SXSW sales grow. Testimonial By Kori Mirsberger
Arabella Gilby Digital Communications Coordinator Parkrun	I love the simplicity of the email builder. We have a lot of communications going out, and there’s myself and one or two other people regularly working on it. So just having that simplicity of being able to drag and drop saves us time. Testimonial By Arabella Gilby
Ryan Austin Director of Email Marketing Bluetent	Ultimately, we went with Campaign Monitor because we felt that the platform was extremely innovative and perfectly aligned with our goals. The app offers an entire portfolio of templates, but we also have the freedom to code and implement our own. Campaign Monitor also allows us to use our own soft...ware to fully integrate reservation data with email lists. Testimonial By Ryan Austin

Wonderful Union - Marketing And Advertising - Small

Sacramento, USA

Campaign Monitor helped Wonderful Union boost ROI by 700% with email marketing. The company saved 40 hours per week using automation. Click-through rates on automated campaigns increased by 13%. Wond...erful Union used branded email templates to sell out Kacey Musgraves shows. Segmentation and automation powered VIP experiences for artists like Steve Aoki and Backstreet Boys.

Winkelstraat.nl - Retail - Small

Amsterdam, Netherlands

Campaign Monitor helped Winkelstraat.nl grow their email subscribers by 81%. The company saw 24.51% of all conversions come from email marketing. Transactional emails achieved a 48% open rate. Winkel...straat.nl uses tri-weekly newsletters to share new fashion trends. Automated re-engagement campaigns bring inactive subscribers back to the brand.

University of the Arts London Short Courses - Education - Large

London, UK

University of the Arts London Short Courses uses Campaign Monitor to engage students with targeted email marketing. The team manages communications across six colleges and multiple departments from a... single account. Customizable newsletters help students choose courses that fit their goals. Automated journeys save time and keep students informed throughout their studies. Personalized messages guide students before and after course completion.

The Drake Hotel - Hospitality - Small

Toronto, Canada

The Drake Hotel used Campaign Monitor to boost bookings and guest engagement. They saw a 61% increase in email subscribers. One campaign led to over 100 brunch reservations. Email marketing drove 19%... of General Store sales. The hotel uses email automation to promote events, menus, and unique gifts. Their newsletters help turn subscribers into loyal customers.

The GIST - Media Production - Small

Toronto, Canada

The GIST used Campaign Monitor to scale its newsletter as it expanded into new markets. Dynamic content reduced newsletter production resources by 75%. Automated email journeys helped nurture new sub...scribers and boost engagement. A/B testing increased average open rates by 5%. The GIST chose Campaign Monitor for its scalability, deliverability, and ease of use.

TGI Golf - Retail - Small

TGI Golf used Campaign Monitor to support their network of PGA Pros and golf retailers. They achieved a 58% average open rate and a 21% average click-through rate with their email campaigns. The drag...-and-drop email builder made it easy for TGI Golf to update product features and communicate quickly. Campaign Monitor’s analytics tools gave them clear insights, with some emails outperforming industry averages by 23%. Email marketing helped TGI Golf educate and engage their partners effectively.

More Campaign Monitor Customer Stories...

Frequently Asked Questions(FAQ)

for Campaign Monitor

What is Campaign Monitor?

Campaign Monitor is a cloud based email marketing tool used by entrepreneurs to design and send newsletters, manage new subscription and, promote and enhance customer base.

The primary features offered by this product include A/B Testing, Auto-Responders, CAN SPAM Compliance, Customer Surveys, Drip Campaigns, Dynamic Content, Event Triggered Email, Mailing List Management, Reporting/Analytics, Subscriber Management, Template Management and

WYSIWYG Email Editor.

The platform offers pre-defined templates which the users can customize for their own brand and use it for the relevant marketing campaign. It also supports engagement-based segmentation to ensure distribution of right content to the relevant contacts.

What is Campaign Monitor used for?

Campaign Monitor is a Email Marketing Software mainly used by its customers to Acquire Customers and Improve ROI by Campaign Management, Communication Management and Engagement Management .