Shopify Overview

This is a summary of the comprehensive capabilities and benefits of Shopify based on over 50360 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Shopify, WooCommerce, BigCommerce, Shopify Plus, Ecwid, etc., all belong to a category of solutions that help E-Commerce Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Shopify is right for your needs? Our Cuspera AI engine can evaluate how Shopify fits your specific business needs, industry, and context. Get your personalized assessment report today.

Shopify supports business activities such as:

  • Advertisement
  • Engagement Management
  • Helpdesk Management
  • Products & Pricelist Management
  • Communication Management

Shopify can help you with many business goals, such as Acquire Customers, Increase Sales & Revenue, Enhance Customer Relationships, Improve Digital And Social Presence, Build Brand Awareness, etc. It can help manage these activities if you use Social Media Facebook Offline etc. for these needs. As a solution, Shopify's capabilities include Templates, SEO, Widgets, etc.

Shopify was founded in 2004. Retail Vertical is its biggest customer base.

Reviews

"At Hiya, we’re growing rapidly and constantly looking to reach new customers. Shopify Audiences has helped us affordably scale our reach to high-intent audiences—parents who want healthier options for their kids. " - Darren Litt

Cuspera Reviews

119 buyers and buying teams have used Cuspera to assess how well Shopify solved their E-Commerce Platform needs. Cuspera uses 50360 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Platform needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using Shopify.

Other priorities:

  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Grow Market Share
  • Improve Brand Engagement
  • Launch New Products
  • Improve ROI
  • Increase Customer Life Time Value
  • Improve Efficiency
  • Increase Average Basket Value
  • Improve Internal Communications
  • Improve Stakeholder Relations
  • Reduce Bounce
  • Improve Consistency
  • Establish Thought Leadership
  • Improve Navigation
  • Improve Visibility
  • Manage Risk
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Engagement Management , Helpdesk Management , as the business use cases that they have been most satisfied while using Shopify.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Social Media, Facebook, Offline and Point Of Sale

4.13/5 ★

Read Reviews (896)

"...With Shopify, I was able to expand my operations as this not only brought in free advertisement but also more customers!..."
Engagement Management with Offline and Point Of Sale

4.82/5 ★

Read Reviews (599)

"...Additionally, it has allowed us to set up simple email automation for following up with customers and sending them abandoned cart notifications...."
engaging and following up

4.82/5 ★

Read Reviews (421)

"...Super easy to set up a shopify page, lots of educational tools available, dashboard is easy to look at, app is easy to download on phone, customer service is fantastic - American, easy to understand and they always followup to make sure everything is taken care of!. ...."
Helpdesk Management

4.56/5 ★

Read Reviews (571)

"...They have a great support staff who helps with a lot of the integrations...."
PEER EXPERIENCES
Advertisement with Social Media, Facebook, Offline and Point Of Sale

4.13/5 ★

Read Reviews (896)

"...With Shopify, I was able to expand my operations as this not only brought in free advertisement but also more customers!..." Peer review by Muneeba F, Head Of Operations, Research
Engagement Management with Offline and Point Of Sale

4.82/5 ★

Read Reviews (599)

"...Additionally, it has allowed us to set up simple email automation for following up with customers and sending them abandoned cart notifications...." Peer review by Adam D, Digital Marketing Coordinator
engaging and following up

4.82/5 ★

Read Reviews (421)

Helpdesk Management

4.56/5 ★

Read Reviews (571)

"...They have a great support staff who helps with a lot of the integrations...." Peer review by Adam M., Missionary in Uppsala, Sweden and Clarkston, GA, Religious Institutions

101+ more Business Use Cases

Our AI advisor, Wyz, harnessed 50360 insights from peers and experts to help you assess how these Shopify use cases fit your E-Commerce Platform needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Darren Litt

Co-founder

Hiya Health

At Hiya, we’re growing rapidly and constantly looking to reach new customers. Shopify Audiences has helped us affordably scale our reach to high-intent audiences—parents who want healthier options for their kids. Testimonial By Darren Litt

Blake Van Putten

Founder

CISE

When we onboarded with Shopify Fulfillment Network, we had 1,000+ preorders backlogged. [They] pushed out the orders in literally a day and a half. We didn't have to spend any time on it and were instead able to focus on creating a complete, top-notch mobile experience for our customers. Testimonial By Blake Van Putten

Andy Lee

Senior Director, Digital Product Management

Staples

We were having issues with basic things—running promotions, updating basic tools like checkout and search and payments. We really fell behind from a table stakes perspective. Testimonial By Andy Lee
CUSTOMERS TESTIMONIALS

Darren Litt

Co-founder

Hiya Health

At Hiya, we’re growing rapidly and constantly looking to reach new customers. Shopify Audiences has helped us affordably scale our reach to high-intent audiences—parents who want healthier options for their kids. Testimonial By Darren Litt

Blake Van Putten

Founder

CISE

When we onboarded with Shopify Fulfillment Network, we had 1,000+ preorders backlogged. [They] pushed out the orders in literally a day and a half. We didn't have to spend any time on it and were instead able to focus on creating a complete, top-notch mobile experience for our customers. Testimonial By Blake Van Putten

Andy Lee

Senior Director, Digital Product Management

Staples

We were having issues with basic things—running promotions, updating basic tools like checkout and search and payments. We really fell behind from a table stakes perspective. Testimonial By Andy Lee

Case Studies

COMPANY CASE STUDIES
Case Study Staples

How Staples replatformed in half the time, for half the cost, on its way to record sales with Shopify

Read More
Case Study Bombas

How Bombas migrated for site stability, and is also saving $108,000 a year in platform costs with Shopify

Read More
Case Study Chubbies

How Chubbies grew 50% YoY and built a supply chain to scale its vintage shorts brand with Shopify

Read More

Frequently Asked Questions(FAQ)

for Shopify

What is Shopify?

Shopify is an e-commerce platform that helps sellers to start, run and grow their business online.

What is Shopify used for?

Shopify is a E-Commerce Platform Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Advertisement, Engagement Management and Helpdesk Management .

What are the top features of Shopify?

Templates, SEO and Widgets are some of the top features of Shopify.

Who uses Shopify?

Shopify is used by Retail, Marketing And Advertising and Apparel & Fashion among other industries.

What are Shopify alternatives?

WooCommerce, BigCommerce, Shopify Plus and Ecwid are popular alternatives for Shopify.

Where is Shopify located?

Shopify is headquartered at 150 Elgin Street, 8th Floor Ottawa, ON, Canada K2P 1L.

Popular Business Setting

for Shopify

Top Industries

  • Retail
  • Marketing and Advertising
  • Apparel & Fashion

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Shopify to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for Shopify

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Templates

3.34/5 ★

Read Reviews (1827)
SEO

3.82/5 ★

Read Reviews (1322)
Widgets

3.23/5 ★

Read Reviews (1194)
Personalization

3.82/5 ★

Read Reviews (1145)
Alerts: popups & Notifications

3.46/5 ★

Read Reviews (597)
FEATURES RATINGS AND REVIEWS
Templates

3.34/5 ★

Read Reviews (1827)
SEO

3.82/5 ★

Read Reviews (1322)
Widgets

3.23/5 ★

Read Reviews (1194)
Personalization

3.82/5 ★

Read Reviews (1145)
Alerts: popups & Notifications

3.46/5 ★

Read Reviews (597)

IT and Other Capabilities

for Shopify

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.62/5 ★

Read Reviews (2294)
Data Import

3.59/5 ★

Read Reviews (4027)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.62/5 ★

Read Reviews (2294)
Data Import

3.59/5 ★

Read Reviews (4027)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.61/5 ★

Read Reviews (789)
Email Support

4.56/5 ★

Read Reviews (454)
Phone Support

4.30/5 ★

Read Reviews (422)
24/7 Support

3.84/5 ★

Read Reviews (5095)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.61/5 ★

Read Reviews (789)
Email Support

4.56/5 ★

Read Reviews (454)
Phone Support

4.30/5 ★

Read Reviews (422)
24/7 Support

3.84/5 ★

Read Reviews (5095)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (95)
Analytics

4.14/5 ★

Read Reviews (1571)
Custom Reports

3.68/5 ★

Read Reviews (7950)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (95)
Analytics

4.14/5 ★

Read Reviews (1571)
Custom Reports

3.68/5 ★

Read Reviews (7950)

Software Failure Risk Guidance

?

for Shopify

Overall Risk Meter

Low Medium High

Top Failure Risks for Shopify

Vendor Profile Details

Company Name

Shopify

Company Website

https://www.shopify.com/

Year Founded

2004

HQ Location

150 Elgin Street, 8th Floor Ottawa, ON, Canada K2P 1L

Employees

1001-5000

Social

Financials

SERIES C