CleverTap Overview

Clevertap supercharges customer lifetime value with personalized messaging and automated campaigns. The all-in-one platform connects with audiences at every stage of the customer journey.

Use Cases

Customers recommend Customer Engagement, Campaign Management, Onboarding, as the business use cases that they have been most satisfied with while using CleverTap.

Other use cases:

  • Segmentation And Targeting
  • Personalized Marketing
  • Lifetime Value Management
  • Communication Management
  • Loyalty Management
  • Business Development
  • Competitive Intelligence
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Business Priorities

Increase Conversion and Improve Customer Retention are the most popular business priorities that customers and associates have achieved using CleverTap.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve Brand Engagement
See all business priorities See less business priorities

CleverTap Use-Cases and Business Priorities: Customer Satisfaction Data

CleverTap works with different mediums / channels such as Mobile. and Omnichannel.

CleverTap's features include Individualization, Push Notification, Dashboard, etc. and CleverTap support capabilities include Email Support, Chat Support, Phone Support, etc. also CleverTap analytics capabilities include Analytics, and Custom Reports.

Reviews

"I loved CleverTap from the moment I started using it. It's not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives." - Natalia Garcia Ocampo

CleverTap, Attentive, Alpha Anywhere, Onesignal, Airship, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for CleverTap

Top Industries

  • Computer Software
  • Food & Beverages
  • Financial Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

CleverTap is popular in Computer Software, Food & Beverages, and Financial Services and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on CleverTap Use Cases

What benefits does CleverTap offer for Customer Engagement?

What Are the key features of CleverTap for Campaign Management?

How efficiently Does CleverTap manage your Onboarding?

What benefits does CleverTap offer for Segmentation And Targeting?

How does CleverTap address your Personalized Marketing Challenges?

66+ more Business Use Cases

42 buyers and buying teams have used Cuspera to assess how well CleverTap solved their Mobile Marketing needs. Cuspera uses 9315 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
CleverTap testimonial

Natalia Garcia Ocampo

Marketing & Growth Director

Movii
I loved CleverTap from the moment I started using it. It's not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives. Testimonial By Natalia Garcia Ocampo
CleverTap testimonial

Manish Dhanwani

Senior Marketing Manager

SonyLIV
The amalgamation of data science and the ability to extract data faster, real time updates to metrics, and campaign automation capabilities make CleverTap the best in the industry. Testimonial By Manish Dhanwani
CleverTap testimonial

Elliot Goldwater

Director, BD & Partnerships

Sendgrid
CleverTap's integration with Sendgrid's email delivery system helps brands create targeted and personalized email engagement strategies at scale. Customers can gleam intelligent insights based on user behaviour and create data-driven email campaigns that drive retention and revenues. Testimonial By Elliot Goldwater
CUSTOMERS TESTIMONIALS
CleverTap testimonial

Natalia Garcia Ocampo

Marketing & Growth Director

Movii
I loved CleverTap from the moment I started using it. It's not just a mobile engagement tool, but a tool that is helping apps continue to grow and achieve their objectives. Testimonial By Natalia Garcia Ocampo
CleverTap testimonial

Manish Dhanwani

Senior Marketing Manager

SonyLIV
The amalgamation of data science and the ability to extract data faster, real time updates to metrics, and campaign automation capabilities make CleverTap the best in the industry. Testimonial By Manish Dhanwani
CleverTap testimonial

Elliot Goldwater

Director, BD & Partnerships

Sendgrid
CleverTap's integration with Sendgrid's email delivery system helps brands create targeted and personalized email engagement strategies at scale. Customers can gleam intelligent insights based on user behaviour and create data-driven email campaigns that drive retention and revenues. Testimonial By Elliot Goldwater

Case Studies

Entertainment

CASE STUDY ZEE5

ZEE5 used CleverTap to boost their campaign CTRs by 60%. They improved operational efficiency and user engagement. They used automated segmentation and A/B testing. They also optimized send times for... better results. Their in-app conversion rate increased by 20%.

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CASE STUDY Özgür Okkalı

CleverTap helped Özgür Okkalı's marketing team improve their marketing efforts. The platform's analytics and user-friendly interface enhanced their ability to drive key business KPIs. The migration f...rom Leanplum to CleverTap was seamless, with exceptional support from CleverTap's team. They saw improvements in retention rates, daily active users, and in-app sales. The partnership positively impacted their marketing strategy, with CleverTap's team always available to assist in optimizing campaigns.

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Financial Services

CASE STUDY Edenred

Edenred UAE reduced support tickets by 45% utilizing CleverTap's customer engagement platform, enhancing efficiency and customer experience.

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CASE STUDY Dialoghaus

The Dialoghaus GmbH is aprovider for everyone who does dialogue marketing to win new customers. From crossmedia targeting to mailings and inserts, to data editing and analysis and production of merch...andising articles.

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Financial Services

CASE STUDY Edenred UAE

Edenred UAE faced challenges with user engagement and support ticket volume. They struggled to create personalized messaging and automate user engagement. Their marketing team was also heavily relian...t on development for in-app notifications. By using CleverTap, they improved user engagement and reduced support tickets by 45%.

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Retail

CASE STUDY Tata CLiQ Luxury

Tata CLiQ Luxury increased revenue by 159% using CleverTap's multi-channel engagement. They improved customer retention and repeat purchases. CleverTap's TesseractDB helped analyze user data quickly.... Custom events and omnichannel campaigns drove high conversions. A/B testing and RFM analysis boosted growth and retention.

Read more →

Video

CleverTap - The All-In-One Engagement Platform!

Video Thumbnail

Frequently Asked Questions(FAQ)

for CleverTap

What is CleverTap?

CleverTap is a Customer Engagement and User retention platform that is built with flexibility for use in small businesses as well as scalability for large enterprises. It can be used across industries such as Ecommerce, Travel & Transportation, Media and Entertainment and more. The platform is also available on mobile devices.

CleverTap enables increased user retention rates by using AI and Machine learning to provide Unified customer data, personalized customer experiences through real-time behavioral data and customer segmentation based on preferences, frequency of use and other criteria.

Multi-channel campaigns are another feature of the software with coordinated messaging across mobile, web, email, SMS, and social media. Push notifications, In-App messages, App Inbox, Web Pop-up and more, are the tools available for timely alerts, personalized messages to the customer’s chosen device, sending contextual offers and more.

What is CleverTap used for?

CleverTap is a Mobile Marketing Software mainly used by its customers to Increase Conversion and Improve Customer Retention by Customer Engagement, Campaign Management and Onboarding .

What are the top features of CleverTap?

Individualization, Push Notification and Dashboard are some of the top features of CleverTap.

Who uses CleverTap?

CleverTap is used by Computer Software, Food & Beverages and Financial Services among other industries.

What are CleverTap alternatives?

Attentive, Alpha Anywhere, Onesignal and Airship are popular alternatives for CleverTap.

Where is CleverTap located?

CleverTap is headquartered at 440 N Wolfe Rd, Sunnyvale, CA 94085, US.
lightning

Peers used CleverTap for customer engagement and campaign management

CleverTap Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.95/5 ★

Read Reviews (161)
Analytics

4.91/5 ★

Read Reviews (1049)
Custom Reports

4.68/5 ★

Read Reviews (1155)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.95/5 ★

Read Reviews (161)
Analytics

4.91/5 ★

Read Reviews (1049)
Custom Reports

4.68/5 ★

Read Reviews (1155)

Software Failure Risk Guidance

?

for CleverTap

Overall Risk Meter

Low Medium High

Top Failure Risks for CleverTap

CleverTap Private Limited News

Product

CleverTap launches 'Promos' to streamline brand loyalty and rewards programs

CleverTap has launched Promos, a new solution designed to help brands streamline loyalty and rewards programs. Promos integrates management of cashback, coupons, and loyalty points within CleverTaps customer engagement platform, enabling brands to simplify incentive campaigns and enhance customer retention.

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Customer

Shawarmer Boosts Sales by 9% and Reduces Churn by 36% with CleverTaps RFM-based Automated Segmentation

Shawarmer, a leading Saudi fast-food chain, implemented CleverTaps RFM segmentation to deliver occasion-based, targeted messaging across channels like push notifications, email, and WhatsApp. This approach enabled Shawarmer to identify high-value meal occasions, improve customer retention, and drive growth in a competitive market by leveraging real-time behavioral insights.

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Product

CleverTap Reminders Demo

CleverTap has launched CleverTap Reminders, an intelligent digital assistant that automates personalized customer nudges for actions like bill payments and renewals. Available as an add-on for Advanced and Cutting-Edge plans, it supports omnichannel engagement via Push, Email, WhatsApp, SMS, and Webhooks. The feature offers smart scheduling, automated workflows, and real-time analytics to optimize campaign performance.

Read more →
Customer

Delivering Great CX: How Blinkit Drove a 53% Surge in New User Logins with CleverTap

Blinkit, formerly Grofers, improved customer retention by 6% by leveraging CleverTaps customer engagement platform to enhance user experience and drive higher engagement in its online grocery service.

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CleverTap Private Limited Profile

Company Name

CleverTap Private Limited

Company Website

//clevertap.com

HQ Location

440 N Wolfe Rd, Sunnyvale, CA 94085, US

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

SERIES D