CleverTap Overview

CleverTap is a Customer Engagement and User retention platform that is built with flexibility for use in small businesses as well as scalability for large enterprises. It can be used across industries such as Ecommerce, Travel & Transportation, Media and Entertainment and more. The platform is also available on mobile devices.

CleverTap enables increased user retention rates by using AI and Machine learning to provide Unified customer data, personalized customer experiences through real-time behavioral data and customer segmentation based on preferences, frequency of use and other criteria.

Multi-channel campaigns are another feature of the software with coordinated messaging across mobile, web, email, SMS, and social media. Push notifications, In-App messages, App Inbox, Web Pop-up and more, are the tools available for timely alerts, personalized messages to the customer’s chosen device, sending contextual offers and more.

Cuspera Reviews

42 buyers and buying teams have used Cuspera to assess how well CleverTap solved their Mobile Marketing needs. Cuspera uses 9366 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Business Priorities

Increase Conversion and Improve Customer Retention are the most popular business priorities peers achieved using CleverTap.

Other priorities:

  • Increase Customer Life Time Value
  • Increase Sales & Revenue
  • Improve Brand Engagement
See all business priorities See less business priorities

Use Cases

Peers recommend Customer Engagement , Campaign Management , Training & Onboarding , as the business use cases that they have been most satisfied while using CleverTap.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Customer Engagement with Mobile

4.95/5

Read Reviews (2301)

"...Cohort Analysis feature allows Dream11 to get a deeper understanding of how users engage with the app...." Case Study Dream11
Campaign Management with Mobile and Omnichannel

4.88/5

Read Reviews (164)

"...With such a large user base, it was impossible to scale these personalized marketing campaigns with optimal ROI...." Case Study Vodafone
campaign analytics

4.35/5

Read Reviews (23)

campaign monitoring

4.83/5

Read Reviews (23)

Training & Onboarding

4.80/5

Read Reviews (144)

"...Seamless onboarding...." Case Study Dineout
PEER EXPERIENCES
Customer Engagement with Mobile

4.95/5

Read Reviews (2301)

"...Cohort Analysis feature allows Dream11 to get a deeper understanding of how users engage with the app...." Case Study Dream11
Campaign Management with Mobile and Omnichannel

4.88/5

Read Reviews (164)

"...With such a large user base, it was impossible to scale these personalized marketing campaigns with optimal ROI...." Case Study Vodafone
campaign analytics

4.88/5

Read Reviews (23)

campaign monitoring

4.88/5

Read Reviews (23)

Training & Onboarding

4.80/5

Read Reviews (144)

"...Seamless onboarding...." Case Study Dineout

66+ more Business Use Cases

Our AI advisor, Wyz, harnessed 9366 insights from peers and experts to help you assess how these CleverTap use cases fit your Mobile Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Arun Kumar

Head of Digital Marketing

Carousell

Pairing Carousell's own AI and machine learning work and with CleverTap's capabilities in the same domain has helped to enhance the push experience for buyers on the platform. Testimonial By Arun Kumar

Mihir Shah

VP of Product & Marketing Growth

Disney+ Hotstar

CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases. Testimonial By Mihir Shah

Maybelle Cheah

Customer Analytics Team Lead

Boost

CleverTap is an easy-to-use and intuitive tool to engage with customers. It has a wide selection of channels, and also detailed analysis tools to help get insights for all your campaigns. We are also very happy and impressed with the support the customer success team provided. Testimonial By Maybelle Cheah
CUSTOMERS TESTIMONIALS

Arun Kumar

Head of Digital Marketing

Carousell

Pairing Carousell's own AI and machine learning work and with CleverTap's capabilities in the same domain has helped to enhance the push experience for buyers on the platform. Testimonial By Arun Kumar

Mihir Shah

VP of Product & Marketing Growth

Disney+ Hotstar

CleverTap’s data-driven mobile marketing suite continues to play a crucial role in our growth. Using CleverTap we have been able to run omnichannel campaigns for a diverse set of use cases. Testimonial By Mihir Shah

Maybelle Cheah

Customer Analytics Team Lead

Boost

CleverTap is an easy-to-use and intuitive tool to engage with customers. It has a wide selection of channels, and also detailed analysis tools to help get insights for all your campaigns. We are also very happy and impressed with the support the customer success team provided. Testimonial By Maybelle Cheah

Case Studies

COMPANY CASE STUDIES
Case Study PlantSnap

How PlantSnap Uses RFM to Increase Day 30 Retention

Read More
Case Study School 4 One

School 4 One uses CleverTap to provide actionable insights and a 360-degree view of 10,000 plus teachers in various school districts using their app. School 4 One’s goal is to drive in-app engagement for 80% of their teachers, at least twice per week

Read More
Case Study BlueStone

How BlueStone Uses Omnichannel Marketing & Recommendations to Maximize Conversion

Read More

Popular Business Setting

for CleverTap

Top Industries

  • Computer Software
  • Food & Beverages
  • Financial Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used CleverTap to Increase conversion and Improve customer retention

Peer and Expert Opinion on Features

for CleverTap

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Individualization

4.83/5

Read Reviews (714)
Push Notification

4.74/5

Read Reviews (380)
Dashboard

4.29/5

Read Reviews (115)
Ticketing

4.72/5

Read Reviews (36)
AB testing

4.90/5

Read Reviews (24)
FEATURES RATINGS AND REVIEWS
Individualization

4.83/5

Read Reviews (714)
Push Notification

4.74/5

Read Reviews (380)
Dashboard

4.29/5

Read Reviews (115)
Ticketing

4.72/5

Read Reviews (36)
AB testing

4.90/5

Read Reviews (24)

IT and Other Capabilities

for CleverTap

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.32/5

Read Reviews (218)
Data Export

4.16/5

Read Reviews (207)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.32/5

Read Reviews (218)
Data Export

4.16/5

Read Reviews (207)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.99/5

Read Reviews (739)
Chat Support

4.99/5

Read Reviews (374)
Phone Support

4.97/5

Read Reviews (149)
24/7 Support

4.95/5

Read Reviews (1651)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.99/5

Read Reviews (739)
Chat Support

4.99/5

Read Reviews (374)
Phone Support

4.97/5

Read Reviews (149)
24/7 Support

4.95/5

Read Reviews (1651)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.94/5

Read Reviews (162)
Analytics

4.89/5

Read Reviews (1054)
Custom Reports

4.62/5

Read Reviews (1170)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.94/5

Read Reviews (162)
Analytics

4.89/5

Read Reviews (1054)
Custom Reports

4.62/5

Read Reviews (1170)

Software Failure Risk Guidance

?

for CleverTap

Overall Risk Meter

Low Medium High

Top Failure Risks for CleverTap

Vendor Profile Details

Company Name

CleverTap

Company Website

https://clevertap.com/

HQ Location

440 N Wolfe Rd, Sunnyvale, CA 94085, US

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