Active Campaign is a customer experience automation software to support the Customer Success, Marketing and Sales teams to grow their online businesses. Most common users span across blogging community, agencies, e-commerce, SaaS and Higher Education verticals.
It is primarily used to manage contact and sales, convert more customers, deliver targeted messages and automatically follow up across SMS, website messages, social media, and live chat interactions.
Active Campaign provides features such as subscription forms, e-mail segmentation, site tracking and facebook custom audiences to keep track of leads. Machine Learning powered 'predictive sending' and 'win probability' help to send right content to right people and empowering the sales team with appropriate information on whom to target respectively.
Popular Business Setting
- Marketing and Advertising
- Information Technology and Services
- Small Business
- Mid Market
Peer Recommendations on business needs
Increase sales & revenue, Acquire customers, Enhance customer relationships, are the most popular goals peers achieved using ActiveCampaign.
It is the best suited for e-mail, e-mail, website, channels.
ActiveCampaign does well for a wide range of processes. Peers recommend communication management, engagement management, engaging and following up, as the business processes that they have been most satisfied while using ActiveCampaign.
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Top Failure Risks for ActiveCampaign
First 5 Reports are Free
IT and Other Capabilities