About ActiveCampaign
ActiveCampaign's category-defining Customer Experience Automation (CXA) platform helps over 130,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to hundreds of pre-built automation that combine email marketing, marketing automation, CRM, and machine learning for powerful segmentation and personalization across social, email, messaging, chat, and text. Over 70% of ActiveCampaign's customers use its 300+ integrations including Shopify, Square, Facebook, and Salesforce. It creates meaningful experiences for their customers.
ActiveCampaign provides features such as subscription forms, e-mail segmentation, site tracking and Facebook custom audiences to keep track of leads. Machine Learning powered 'predictive sending' and 'win probability' help to send the right content to the right people and empowering the sales team with appropriate information on whom to target respectively.
Evaluating ActiveCampaign for your Marketing Automation need?
Our AI advisor, Wyz, harnessed 29191 insights from peers and experts who used ActiveCampaign to help you determine how well it fits your Marketing Automation needs.
Reviews
Cuspera curates public sources on the Interest such as peer reviews, customer case studies and testimonials and expert blogs along with software vendor provided installation data to help you assess how well ActiveCampaign solves your Marketing Automation needs.
Customer Testimonials
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Jeff Davis
President
Victory Media Group
Jeff Davis
President
Victory Media Group
Himanshi Munshaw Luhar
Director
Foodie Trails
Himanshi Munshaw Luhar
Director
Foodie Trails
Shawn Parry
Head of Marketing
Teton Sports
Shawn Parry
Head of Marketing
Teton Sports
Case Studies
Peer and Expert Opinions
for
ActiveCampaign
Goals
Acquire customers and Increase sales & revenue are the most popular goals peers achieved using ActiveCampaign .
Channels
It is the best suited for e-mail, website, social media, channels.
Processes
Peers recommend communication management, engagement management, campaign management, as the business processes that they have been most satisfied while using ActiveCampaign .
Read Peer and Expert Experience for Business Use Cases
Communication management With E mail
Sending & publishing communications With E mail
Tracking & monitoring communications With E mail and Website
Engagement management With E mail
Engaging and following up With E mail
Engaging with scheduling & cadence With E mail and Newsletter
Campaign management With E mail
Campaign analytics With E mail
Campaign monitoring With E mail and Website
Contact list management With E mail
Tracking contacts With E mail and Website
Creating contact list With E mail and Website
Contacts history With E mail
Training & onboarding With E mail
Workflow management With E mail
Generation of new leads With E mail
Helpdesk management
Drip marketing With E mail
Lead tracking With E mail and Website
Social media management With Social media and E mail and Website
Social media analytics With E mail and Social media
Monitoring social media With Social media and E mail and Website
Scheduling post to social media With Social media and E mail and User generated content and Blogs and Newsletter
Engaging on social media With Social media and User generated content and Blogs and E mail and Newsletter
Advertisement With Social media and Facebook
Lead nurturing With E mail
Segmentation and targeting With E mail
Lead management With E mail
Content management With E mail
Content curation With E mail and Text sms
Content publishing With Promotions and E mail
Content sharing With E mail and Website
Searching for content With E mail
Capturing leads With E mail and Website and Social media
Lead engagement With E mail
Customer case management With E mail
Coaching With E mail
Lead qualification With E mail and Website
Lead qualification: behavioural With E mail and Website
Lead qualification: technographic
Sales document management With E mail and Website
Proposal & quote management With E mail and Website
Contract management With Website
Digital signature With E mail and Website
Inbound marketing With Phone calls
Relationship management With E mail
Personalized marketing With E mail
Pipeline management With E mail
Digital marketing With E mail
Conversion management With E mail
Deal management With Newsletter and E mail
Lifetime value management
Promotion management With Newsletter and E mail and Promotions
Knowledge management With Chat and Phone calls and User generated content and Blogs
Discount management With Newsletter and E mail
Upselling With E mail
Event management With E mail and Promotions
Customer feedback management With Promotions
Measuring net promoter score With Promotions
Measuring customer satisfaction
White labeling With E mail and Newsletter
Lead analytics With E mail and Social media
Products & pricelist management With E mail
Courses & assessment With E mail and User generated content and Blogs and Chat
Create learning path With User generated content and Blogs and Chat and E mail
Channel marketing With E mail and Omnichannel
Funnel analysis With E mail
Collaboration With Phone calls
Product marketing With E mail
Sales call management With Phone calls and Text sms and E mail and Website
Call recording With Text sms and Phone calls
Call scoring With Phone calls and E mail and Website
Meeting management
Direct marketing With E mail
Trade show marketing With Offline and Trade shows and E mail
Social media marketing With Social media and E mail and Omnichannel
Account management With E mail and Website
Rating and review management With Website
Market research
Loyalty management With Phone calls and E mail
Identify target customers With Phone calls and Text sms and Social media and Facebook
Subscription management With E mail and Text sms
Relationship marketing With E mail
Referral management With E mail and Promotions
Business development With Offline and On premises
Community building With E mail and Offline and On premises
Outbound marketing With Website and Chat
Membership management With E mail and Website
Calendar management With Social media and User generated content and Blogs and E mail and Website
Pest analysis With E mail and User generated content and Blogs
Performance management With E mail and Promotions
Ad retargeting With Social media and Facebook and Website
Cross selling With Social media
Lead routing
Playbook creation With E mail and Promotions
Follower management With Website and Newsletter
Cause marketing
Competitive intelligence With E mail
Market survey
Telemarketing With Phone calls and E mail and Text sms
Lead scoring With E mail and Text sms
Partner marketing With E mail and Mobile and Mobile app
Channel management With E mail and Text sms and Social media and Omnichannel
Sales commission management
International marketing
Offer management With E mail
Public relations With E mail
Touchpoint management With E mail and Text sms and Social media and Omnichannel
Trust management With E mail
Database marketing With E mail
Sales review & feedback
Popular Business Setting
for
ActiveCampaign
Top Industries
- Marketing and Advertising
- Information Technology and Services
- Education
Popular in
- Small Business
- Mid Market
- Enterprise
Peers used ActiveCampaign to Acquire customers and Increase sales & revenue
Verify if it works for youActiveCampaign Alternatives
Peer and Expert Opinion on Features
for
ActiveCampaign
- Low
- Medium
- High
Personalization
Templates
Landing page
Dashboard
Alerts: popups & Notifications
IT and Other Capabilities
for
ActiveCampaign
- Low
- Medium
- High
data
Data Export
Data Import
Support
Email Support
Phone Support
24/7 Support
Chat Support
Other
Failure Risk Guidance Security Report ?
Overall Risk Meter
Top Failure Risks for ActiveCampaign
Vendor Profile Details
