ZoomInfo Overview

Zoominfo is a B2B business solutions software for enterprises, enabling sales, marketing and account management teams with business leads and contacts, and marketing automation solutions that enable faster conversion of prospects to customer.

Zoominfo provides the most accurate contact data that can be directly used for prospecting for customers, and uses AI to analyze previous searches to propose similar contacts for the next outreach. Zoominfo also provides market intelligence on accounts, and automated workflows that push intelligence data into the CRM solution in use.

Zoominfo provides complete details on website visitors including a detailed company profile enabling up-to-date contact information for running campaigns and other marketing activities. Zoominfo integrates with CRM/ERP solutions such as Salesforce, Microsoft Dynamics, Hubspot, Marketo to name a few. Zoominfo data is secured with authentication and encryption.

(Zoominfo has acquired Everstring)

Cuspera Reviews

378 buyers and buying teams have used Cuspera to assess how well ZoomInfo solved their Sales Intelligence needs. Cuspera uses 9406 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Intelligence needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using ZoomInfo.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve ROI
  • Enhance Customer Relationships
  • Build Brand Awareness
  • Scale Best Practices
  • Launch New Products
  • Establish Thought Leadership
  • Improve Efficiency
  • Improve Stakeholder Relations
  • Improve Digital And Social Presence
  • Improve Navigation
  • Improve Brand Engagement
  • Reduce Bounce
  • Improve Internal Communications
See all business priorities See less business priorities

Use Cases

Peers recommend Generation Of New Leads , Lead Qualification , Account Management , as the business use cases that they have been most satisfied while using ZoomInfo.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Generation Of New Leads

4.89/5

Read Reviews (443)

"...The information it gathers is very accurate and precise for lead generation and prospecting...."
Lead Qualification

4.77/5

Read Reviews (307)

"...Our MDRs and Account Executives use the tool to find contact information for prospects in my targeted accounts...."
lead qualification: technographic

4.64/5

Read Reviews (112)

"...target marketing easy search and seem to have identified the correct technology prospects are using Need to improve research on contacts and add research for other functional departnments (HR, Finance, Operations)..."
lead qualification: demographic

4.93/5

Read Reviews (109)

"...Our sales team uses ZoomInfo to find contact information for prospects who aren't in our CRM yet after we've identified the correct people to get in touch with through LinkedIn Sales Navigator...."
lead qualification: firmographic

4.87/5

Read Reviews (29)

"...Real-time data verification with a team of more than 150 researchers providing more accurate firmographic, demographic, and technographic data. ..."
lead qualification: behavioural

4.46/5

Read Reviews (4)

"...Easy to import the Direct Line into the prospects lead or contact record..."
Account Management with User Generated Content and Blogs

4.96/5

Read Reviews (272)

"...We use EverString both to surface net-new accounts for our sales team as well as to enrich existing records in our database with additional firmographic information...."
PEER EXPERIENCES
Generation Of New Leads

4.89/5

Read Reviews (443)

"...The information it gathers is very accurate and precise for lead generation and prospecting...." Peer review by Tina Lai, Business Development Manager, GLG (Gerson Lehrman Group)
Lead Qualification

4.77/5

Read Reviews (307)

"...Our MDRs and Account Executives use the tool to find contact information for prospects in my targeted accounts...." Peer review by User in Computer Software, Computer Software
lead qualification: technographic

4.77/5

Read Reviews (112)

lead qualification: demographic

4.77/5

Read Reviews (109)

lead qualification: firmographic

4.77/5

Read Reviews (29)

lead qualification: behavioural

4.77/5

Read Reviews (4)

Account Management with User Generated Content and Blogs

4.96/5

Read Reviews (272)

"...We use EverString both to surface net-new accounts for our sales team as well as to enrich existing records in our database with additional firmographic information...." Peer review by Analyst in Marketing

76+ more Business Use Cases

Our AI advisor, Wyz, harnessed 9406 insights from peers and experts to help you assess how these ZoomInfo use cases fit your Sales Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Rich Adams

Sales Tools Strategy

Zoom

We have very aggressive revenue growth targets. And so far, we have absolutely needed ZoomInfo in order to meet and exceed those goals. Testimonial By Rich Adams

Derek Eid

Manager of Global Territory Development

Vectra

We use ZoomInfo to enrich, qualify, and engage with every lead across all of our inbound and outbound sales efforts. Testimonial By Derek Eid

Jordan Barker

VP of Marketing

Drip

ZoomInfo’s lead enrichment and database maintenance solutions have greatly improved the integrity of the data within our CRM and has optimized the efficiency of our sales and marketing teams Testimonial By Jordan Barker
CUSTOMERS TESTIMONIALS

Rich Adams

Sales Tools Strategy

Zoom

We have very aggressive revenue growth targets. And so far, we have absolutely needed ZoomInfo in order to meet and exceed those goals. Testimonial By Rich Adams

Derek Eid

Manager of Global Territory Development

Vectra

We use ZoomInfo to enrich, qualify, and engage with every lead across all of our inbound and outbound sales efforts. Testimonial By Derek Eid

Jordan Barker

VP of Marketing

Drip

ZoomInfo’s lead enrichment and database maintenance solutions have greatly improved the integrity of the data within our CRM and has optimized the efficiency of our sales and marketing teams Testimonial By Jordan Barker

Case Studies

COMPANY CASE STUDIES
Case Study Hotel Engine

How Hotel Engine achieves 5x increase in productivity & 3x increase in demos scheduled

Read More
Case Study Synup

Learn how Synup achieved 10x increase in website conversions

Read More
Case Study Zoom

How one customer’s increase in usage contributes to significant revenue growth

Read More

Frequently Asked Questions(FAQ)

for ZoomInfo

What is ZoomInfo?

Zoominfo is a B2B business solutions software for enterprises, enabling sales, marketing and account management teams with business leads and contacts, and marketing automation solutions that enable faster conversion of prospects to customer.

What is ZoomInfo used for?

ZoomInfo is a Sales Intelligence Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Generation Of New Leads, Lead Qualification and Account Management .

What are the top features of ZoomInfo?

Personalization, Alerts: popups & Notifications and Recording are some of the top features of ZoomInfo.

Who uses ZoomInfo?

ZoomInfo is used by Computer Software, Information Technology And Services and Internet among other industries.

What are ZoomInfo alternatives?

Clearbit Enrichment, Linkedin Sales Navigator, InsideView and Cognism are popular alternatives for ZoomInfo.

Where is ZoomInfo located?

ZoomInfo is headquartered at Vancouver, WA.

Popular Business Setting

for ZoomInfo

Top Industries

  • Computer Software
  • Information Technology and Services
  • Internet

Popular in

  • Mid Market
  • Enterprise
  • Small Business

Peers used ZoomInfo to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for ZoomInfo

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

3.67/5

Read Reviews (451)
Alerts: popups & Notifications

4.05/5

Read Reviews (217)
Recording

3.77/5

Read Reviews (106)
Dashboard

4.40/5

Read Reviews (43)
Widgets

4.14/5

Read Reviews (39)
FEATURES RATINGS AND REVIEWS
Personalization

3.67/5

Read Reviews (451)
Alerts: popups & Notifications

4.05/5

Read Reviews (217)
Recording

3.77/5

Read Reviews (106)
Dashboard

4.40/5

Read Reviews (43)
Widgets

4.14/5

Read Reviews (39)

IT and Other Capabilities

for ZoomInfo

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.90/5

Read Reviews (909)
Data Export

3.50/5

Read Reviews (655)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.90/5

Read Reviews (909)
Data Export

3.50/5

Read Reviews (655)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.45/5

Read Reviews (82)
24/7 Support

4.26/5

Read Reviews (1092)
Email Support

4.20/5

Read Reviews (77)
Chat Support

4.15/5

Read Reviews (54)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.45/5

Read Reviews (82)
24/7 Support

4.26/5

Read Reviews (1092)
Email Support

4.20/5

Read Reviews (77)
Chat Support

4.15/5

Read Reviews (54)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (97)
Analytics

4.65/5

Read Reviews (570)
Custom Reports

4.24/5

Read Reviews (870)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (97)
Analytics

4.65/5

Read Reviews (570)
Custom Reports

4.24/5

Read Reviews (870)

Software Failure Risk Guidance

?

for ZoomInfo

Overall Risk Meter

Low Medium High

Top Failure Risks for ZoomInfo

Vendor Profile Details

Company Name

Zoominfo

Company Website

https://www.zoominfo.com/

Year Founded

2000

HQ Location

Vancouver, WA

Employees

251-500

Social

Financials

M&A