ZoomInfo Overview

Zoominfo is a leading B2B contact database provider offering accurate data and AI-driven insights for sales and marketing teams. It integrates with CRM/ERP solutions and secures data with authentication and encryption.

Use Cases

Customers recommend Generation Of New Leads, Lead Qualification, Account Management, as the business use cases that they have been most satisfied with while using ZoomInfo.

Other use cases:

  • Contact List Management
  • Engagement Management
  • Business Development
  • Lead Management
  • Telemarketing
  • Campaign Management
  • Training & Onboarding
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using ZoomInfo.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Grow Market Share
  • Improve ROI
  • Enhance Customer Relationships
  • Build Brand Awareness
  • Scale Best Practices
  • Launch New Products
  • Establish Thought Leadership
  • Improve Efficiency
  • Improve Stakeholder Relations
  • Improve Digital And Social Presence
  • Improve Navigation
  • Improve Brand Engagement
  • Reduce Bounce
  • Improve Internal Communications
See all business priorities See less business priorities

ZoomInfo Use-Cases and Business Priorities: Customer Satisfaction Data

ZoomInfo works with different mediums / channels such as User Generated Content. and Blogs.

ZoomInfo's features include Personalization, Alerts: Popups & Notifications, Recording, etc. and ZoomInfo support capabilities include AI Powered, Phone Support, 24/7 Support, etc. also ZoomInfo analytics capabilities include Analytics, and Custom Reports.

Reviews

"With ZoomInfo each member if the Fujitsu sales team saves 4 hours of productivity per week - an efficiency boost equal to hiring 8 full-time employees" - Fujitsu

Peer review evidence (same sources as the product rating summary)

"...Trigger and Red Alerts are extremely helpful to guide prospecting activities and are a large source of our lead generation...." Peer review by John G.
"...Whether our sales reps are searching for contact information or prospecting accounts for their set territories, ZoomInfo is their go-to tool...." Peer review by Frances Hayes, Director of Sales, Salary.com
"...We needed a solution that supported account based marketing strategies and allowed us to find additional contacts for inbound leads...." Peer review by Adem Taylan S., Computer Software

ZoomInfo, Uplead, Cognism, UserGems, Xtract.io, etc., all belong to a category of solutions that help Sales Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for ZoomInfo

Top Industries

  • Computer Software
  • Information Technology and Services
  • Internet

Popular in

  • Mid Market
  • Enterprise
  • Small Business

ZoomInfo is popular in Computer Software, Information Technology And Services, and Internet and is widely used by Mid Market, Enterprise, and Small Business.

ZoomInfo Customer wins, Customer success stories, Case studies

What benefits does ZoomInfo offer for Generation Of New Leads?

What solutions does ZoomInfo provide for Lead Qualification?

What solutions does ZoomInfo provide for Account Management?

What makes ZoomInfo ideal for Contact List Management?

What benefits does ZoomInfo offer for Engagement Management?

378 buyers and buying teams have used Cuspera to assess how well ZoomInfo solved their Sales Intelligence needs. Cuspera uses 9406 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Intelligence needs.

CUSTOMERS TESTIMONIALS
ZoomInfo testimonial

Fujitsu

With ZoomInfo each member if the Fujitsu sales team saves 4 hours of productivity per week - an efficiency boost equal to hiring 8 full-time employees Testimonial By Fujitsu
ZoomInfo testimonial

Jordan Barker

VP of Marketing

Drip

ZoomInfo’s lead enrichment and database maintenance solutions have greatly improved the integrity of the data within our CRM and has optimized the efficiency of our sales and marketing teams Testimonial By Jordan Barker
ZoomInfo testimonial

Hembrow

Dragonfly AI

Prior to ZoomInfo, each salesperson was booking around 8 meetings per month. Today, with ZoomInfo powering our tech stack, each member of our sales team is booking 20 meetings per month. It’s outstanding, that’s a 150% increase. We’ve also seen a 30% drop in bounce rates which speaks volumes about ...ZoomInfo’s data quality versus its competitors,” explains Hembrow.

Testimonial By Hembrow
CUSTOMERS TESTIMONIALS
ZoomInfo testimonial

Fujitsu

With ZoomInfo each member if the Fujitsu sales team saves 4 hours of productivity per week - an efficiency boost equal to hiring 8 full-time employees Testimonial By Fujitsu
ZoomInfo testimonial

Jordan Barker

VP of Marketing

Drip

ZoomInfo’s lead enrichment and database maintenance solutions have greatly improved the integrity of the data within our CRM and has optimized the efficiency of our sales and marketing teams Testimonial By Jordan Barker
ZoomInfo testimonial

Hembrow

Dragonfly AI

Prior to ZoomInfo, each salesperson was booking around 8 meetings per month. Today, with ZoomInfo powering our tech stack, each member of our sales team is booking 20 meetings per month. It’s outstanding, that’s a 150% increase. We’ve also seen a 30% drop in bounce rates which speaks volumes about ...ZoomInfo’s data quality versus its competitors,” explains Hembrow.

Testimonial By Hembrow
 

Demodesk - Sales Software - Medium

Demodesk Cut Daily Prospect Research From Hours to Minutes with ZoomInfo

Munich, Germany

Demodesk, a Munich-based sales meeting and coaching software company, has significantly reduced its daily prospect research time from two to three hours to just 10 to 15 minutes using ZoomInfo's plat...form. This adoption has enhanced data accuracy and improved sales efficiency, allowing reps to focus more on selling. The integration with Salesforce and sales automation tools further streamlined operations.

Read on →
 

ResellerRatings - User Generated Content - Medium

ResellerRatings Cuts Time Spent on Non-Selling Work by 90% with ZoomInfo

Vancouver, USA

ResellerRatings, a user-generated content company, has reduced non-selling work by 90% using ZoomInfo's platform. By automating lead entry, scoring, and routing, ResellerRatings transformed its CRM i...nto a system of insight, allowing its lean team to focus on closing deals. This integration has significantly improved efficiency, with 19% of closed-won business now linked to ZoomInfo.

Read on →
 

Momentum Events - Event Management - Medium

Momentum Events Cleaned Up a Duplicate-Filled CRM with ZoomInfo

Momentum Events utilized ZoomInfo's platform to clean up a CRM filled with duplicate and incomplete records. The organization, which produces live and virtual conferences, benefited from ZoomInfo's b...ulk data deduplication and enrichment capabilities to streamline its database management.

Read on →

Willamette University - Education - Medium

Salem, USA

Willamette University used ZoomInfo to improve graduate student recruitment. Before ZoomInfo, building prospect lists took days and missed key candidates. With ZoomInfo, the team quickly built target...ed lists in minutes, using data on job titles, industries, and locations. This allowed for precise email segmentation and higher engagement rates. Enrollment data showed more students coming from ZoomInfo-sourced leads, proving the tool's value.

OUTFRONT Media - Marketing And Advertising - Large

New York, USA

ZoomInfo Copilot helped OUTFRONT Media modernize its sales process. The company moved from manual prospecting to using data-driven tools. With ZoomInfo, reps could find decision-makers and reach out ...directly. This led to a $100,000 deal closed by an account executive. The platform also improved meeting preparation with real-time company insights. OUTFRONT Media now calls ZoomInfo a game changer for their go-to-market strategy.

Nerdio - Computer Software - Medium

Chicago, USA

Nerdio used ZoomInfo GTM Studio to unify sales and marketing data. Before, teams struggled with siloed information and wasted time on research. With GTM Studio, account briefs now give sellers key co...ntext before calls. Marketing gained a more strategic role in pipeline growth. Reps spend less time on research and more on outreach. The feedback loop between teams is now much tighter.

ZoomInfo Tips: How To Use Intent Topics For Sales Prospecting

Video Thumbnail

Frequently Asked Questions (FAQ)

What buyers ask before choosing ZoomInfo

What is ZoomInfo?

Zoominfo is a B2B business solutions software for enterprises, enabling sales, marketing and account management teams with business leads and contacts, and marketing automation solutions that enable faster conversion of prospects to customer.

Zoominfo provides the most accurate contact data that can be directly used for prospecting for customers, and uses AI to analyze previous searches to propose similar contacts for the next outreach. Zoominfo also provides market intelligence on accounts, and automated workflows that push intelligence data into the CRM solution in use.

Zoominfo provides complete details on website visitors including a detailed company profile enabling up-to-date contact information for running campaigns and other marketing activities. Zoominfo integrates with CRM/ERP solutions such as Salesforce, Microsoft Dynamics, Hubspot, Marketo to name a few. Zoominfo data is secured with authentication and encryption.

(Zoominfo has acquired Everstring)

What is ZoomInfo used for?

ZoomInfo is a Sales Intelligence Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Generation Of New Leads, Lead Qualification and Account Management .

What are the top features of ZoomInfo?

Personalization, Alerts: popups & Notifications and Recording are some of the top features of ZoomInfo.

Who uses ZoomInfo?

ZoomInfo is used by Computer Software, Information Technology And Services and Internet among other industries.

What are ZoomInfo alternatives?

Uplead, Cognism, UserGems and Xtract.Io are popular alternatives for ZoomInfo.

Where is ZoomInfo located?

ZoomInfo is headquartered at Vancouver, WA.
lightning

Peers used ZoomInfo for generation of new leads and lead qualification

ZoomInfo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (97)
Analytics

4.65/5

Read Reviews (570)
Custom Reports

4.24/5

Read Reviews (870)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (97)
Analytics

4.65/5

Read Reviews (570)
Custom Reports

4.24/5

Read Reviews (870)

Software Failure Risk Guidance

?

for ZoomInfo

Overall Risk Meter

Low Medium High

Top Failure Risks for ZoomInfo

ZoomInfo Technologies LLC News

Product

ZoomInfo MCP Live in Slack Through the Slack Marketplace

ZoomInfo's Slack app, now relisted on the Slack Marketplace, integrates with Slack AI, enabling natural-language access to over 100M company profiles and 300M professional contacts. The ZoomInfo MCP update enhances Slackbot's capabilities, allowing users to query company and contact data directly within Slack.

Product

ZoomInfo Announces Updates to ZoomInfo MCP on Salesforce's AgentExchange

ZoomInfo has updated its MCP on Salesforce's AgentExchange, enabling seamless integration of its GTM.AI context layer into Slack AI. This allows users to access ZoomInfo's verified data directly through Slackbot, enhancing account and contact research capabilities without leaving Slack.

Product

ZoomInfo Data Now Available in Microsoft 365 Copilot for Dynamics 365

ZoomInfo has integrated its verified B2B intelligence with Microsoft 365 Copilot, enabling seamless data enrichment across Dynamics 365, Excel, and Word. This integration allows users to access 400M contacts, 100M companies, and billions of buying signals through natural language prompts, enhancing CRM data quality and sales prospecting efficiency.

Product

ZoomInfo Data Now Integrated With Microsoft Copilot Studio and Available in Microsoft 365 Copilot, Dynamics 365, Excel, and Word

ZoomInfo has integrated its data with Microsoft Copilot Studio, making it available in Microsoft 365 Copilot, Dynamics 365, Excel, and Word. This integration allows users to access ZoomInfo's verified B2B intelligence for sales processes, enhancing productivity and reducing manual data entry.

ZoomInfo Technologies LLC Profile

Company Website

//zoominfo.com

Year Founded

2000

HQ Location

Vancouver, WA

Employees

1001-5000

Social

Financials

PRIVATE