Cognism Overview

Cognism is a B2B lead generation software created for Sales and Marketing leaders and Recruiters.

Cognism includes a leads prospector, a refresh feature that scans and replaces out-dated data, an AI engine that facilitates lead generation and integrations with Salesforce, Microsoft Dynamics, Hubspot and other CRM providers.

Cognism functions as a sales accelerator with an AI engine that provides real-time data on company and people for quality in leads prospecting and has a GDPR compliant database.

Cuspera Reviews

265 buyers and buying teams have used Cuspera to assess how well Cognism solved their Sales Intelligence needs. Cuspera uses 1014 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Sales Intelligence needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using Cognism.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Scale Best Practices
  • Improve ROI
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve Internal Communications
  • Reduce Bounce
  • Grow Market Share
  • Establish Thought Leadership
See all business priorities See less business priorities

Use Cases

Peers recommend Generation Of New Leads , Account Management , Engagement Management , as the business use cases that they have been most satisfied while using Cognism.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Generation Of New Leads

4.91/5 ★

Read Reviews (78)

"...Cognism is a great tool if your goal is to discover new leads and perform big outreach campaigns...."
Account Management with Offline and Trade Shows

4.96/5 ★

Read Reviews (70)

"...We have partnered to bring you some insights into AI, and how it can be used to power B2B growth and sales. ..." B2B Growth and Sales: What AI Can Do For You
Engagement Management with E-Mail

4.85/5 ★

Read Reviews (63)

"...We used multitouch cadences, through LinkedIn, Cognism and SalesLoft, as well as good old phone and email...." How did Sales Confidence get 100 senior execs in the same room for the SaaSGrowth Summit?
engaging and following up

4.88/5 ★

Read Reviews (48)

"...Lead management (lead gen, productivity, and prospecting) Cognism Powered by automation and machine learning, Cognism helps you accelerate prospecting activities by sifting through data and identifying buyer personas most likely to engage with your brand, saving you time and effort. ..."
engaging with scheduling & cadence

4.39/5 ★

Read Reviews (12)

"...Here is what we are currently working with: Salesforce CRM Ebsta Inbox Cadences and productivity Ebsta Team Relationship intelligence Cognism & ZoomInfo Data Natterbox Telephony ..."
PEER EXPERIENCES
Generation Of New Leads

4.91/5 ★

Read Reviews (78)

"...Cognism is a great tool if your goal is to discover new leads and perform big outreach campaigns...." Peer review by Tosho T, Co-Founder and CTO, Information Technology and Services
Account Management with Offline and Trade Shows

4.96/5 ★

Read Reviews (70)

"...We have partnered to bring you some insights into AI, and how it can be used to power B2B growth and sales. ..." B2B Growth and Sales: What AI Can Do For You
Engagement Management with E-Mail

4.85/5 ★

Read Reviews (63)

"...We used multitouch cadences, through LinkedIn, Cognism and SalesLoft, as well as good old phone and email...." How did Sales Confidence get 100 senior execs in the same room for the SaaSGrowth Summit?
engaging and following up

4.85/5 ★

Read Reviews (48)

engaging with scheduling & cadence

4.85/5 ★

Read Reviews (12)

39+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1014 insights from peers and experts to help you assess how these Cognism use cases fit your Sales Intelligence needs.

Frequently Asked Questions(FAQ)

for Cognism

What is Cognism?

Cognism is a B2B lead generation software created for Sales and Marketing leaders and Recruiters.

What is Cognism used for?

Cognism is a Sales Intelligence Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Generation Of New Leads, Account Management and Engagement Management .

What are the top features of Cognism?

Personalization, Recording and Dashboard are some of the top features of Cognism.

Who uses Cognism?

Cognism is used by Marketing And Advertising, Computer Software and Information Technology And Services among other industries.

What are Cognism alternatives?

Lusha, Uplead, Lead411 and Growbots Outbound Sales Automation are popular alternatives for Cognism.

Where is Cognism located?

Cognism is headquartered at 92 Albert Embankment, London, England SE1 7, GB.

Popular Business Setting

for Cognism

Top Industries

  • Marketing and Advertising
  • Computer Software
  • Information Technology and Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Cognism to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for Cognism

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.58/5 ★

Read Reviews (18)
Recording

4.66/5 ★

Read Reviews (8)
Dashboard

4.62/5 ★

Read Reviews (7)
Templates

4.51/5 ★

Read Reviews (6)
FEATURES RATINGS AND REVIEWS
Personalization

4.58/5 ★

Read Reviews (18)
Recording

4.66/5 ★

Read Reviews (8)
Dashboard

4.62/5 ★

Read Reviews (7)
Templates

4.51/5 ★

Read Reviews (6)

IT and Other Capabilities

for Cognism

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.65/5 ★

Read Reviews (49)
Data Import

4.51/5 ★

Read Reviews (75)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.65/5 ★

Read Reviews (49)
Data Import

4.51/5 ★

Read Reviews (75)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.90/5 ★

Read Reviews (21)
Email Support

4.89/5 ★

Read Reviews (19)
24/7 Support

4.70/5 ★

Read Reviews (103)
Chat Support

4.69/5 ★

Read Reviews (8)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Phone Support

4.90/5 ★

Read Reviews (21)
Email Support

4.89/5 ★

Read Reviews (19)
24/7 Support

4.70/5 ★

Read Reviews (103)
Chat Support

4.69/5 ★

Read Reviews (8)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.81/5 ★

Read Reviews (41)
Analytics

4.95/5 ★

Read Reviews (41)
Custom Reports

4.71/5 ★

Read Reviews (57)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.81/5 ★

Read Reviews (41)
Analytics

4.95/5 ★

Read Reviews (41)
Custom Reports

4.71/5 ★

Read Reviews (57)

Software Failure Risk Guidance

?

for Cognism

Overall Risk Meter

Low Medium High

Top Failure Risks for Cognism

Vendor Profile Details

Company Name

Cognism

Company Website

https://www.cognism.com/

HQ Location

92 Albert Embankment, London, England SE1 7, GB

Employees

101-250

Social

Financials

Series B