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Compare AppsFlyer vs Adjust

Comparison Summary

For AppsFlyer vs Adjust comparison, Our AI algorithm looked at 4949 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using AppsFlyer and Adjust to solve their respective business needs.

Pros and cons of AppsFlyer and Adjust

AppsFlyer is more suited to businesses that require Engagement Management and Advertisement with Mobile where as Adjust is focused towards Engagement Management with Mobile and Advertisement with Mobile .

logo AppsFlyer

Focus area

Software Failure Risk

  • low

logo Adjust

Focus area

Adjust is better than AppsFlyer for

Software Failure Risk

  • low

About

Real-Time, Accurate and Reliable MOBILE DATA AND REPORTS

The Mobile Measurement Company | Adjust

Age

2011

2012

Financials

Series C

Series E

Business Need

Total Processes
(we found evidences for)

70

62

Total Goals
(we found evidences for)

14

15

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



campaign management

campaign analytics

campaign monitoring


social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media




communication management

sending & publishing communications

tracking & monitoring communications



training & onboarding



international marketing


helpdesk management


competitive intelligence


lifetime value management


products & pricelist management




generation of new leads


social media marketing



segmentation and targeting



loyalty management

identify target customers


lead qualification

lead qualification: technographic



referral management



workflow management


content management




conversion management


sales document management


performance management


influencer marketing


rating and review management



Top Goals

Goals Achieved

  • Improve ROI

  • Increase customer life time value

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve digital and social presence

  • Improve stakeholder relations

  • Launch new products

  • Build brand awareness

  • Scale best practices

  • See 11 more
  • Improve ROI

  • Increase customer life time value

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve efficiency

  • Grow market share

  • Acquire customers

  • Improve brand engagement

  • Scale best practices

  • Build brand awareness

  • Improve visibility

  • Improve stakeholder relations

  • Launch new products

  • Improve digital and social presence

  • See 12 more

Top Channels

Channels Used

  • mobile

  • social media

  • mobile app

  • Facebook

  • website

  • games

  • user generated content

  • offline

  • mass media

  • television

  • mobile ads

  • point of sale

  • blogs

  • Twitter

  • promotions

  • phone calls

  • video

  • movies

  • e-mail

  • display advertisement

  • Doubleclick

  • chat

  • Snapchat

  • newsletter

  • on premises

  • See 22 more
  • mobile

  • social media

  • mobile app

  • Facebook

  • website

  • games

  • user generated content

  • offline

  • mass media

  • television

  • mobile ads

  • point of sale

  • blogs

  • Twitter

  • promotions

  • phone calls

  • video

  • movies

  • e-mail

  • display advertisement

  • Doubleclick

  • chat

  • Snapchat

  • newsletter

  • on premises

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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low

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Business Setting